Explore every episode of the podcast VidTao Podcast
Dive into the complete episode list for VidTao Podcast. Each episode is cataloged with detailed descriptions, making it easy to find and explore specific topics. Keep track of all episodes from your favorite podcast and never miss a moment of insightful content.
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Title
Pub. Date
Duration
Email Outreach Secrets - with Elyse Savaki
25 Jul 2024
00:39:02
Try Vidtao’s YouTube ad library for FREE here: https://vidtao.com
[Sponsored] Get a free Direct Response Video Traffic & Creatives brainstorm session here: https://inceptly.com/call _
In this episode of the VidTao Podcast, we welcome Elyse Savaki, a renowned email and outreach writer extraordinaire. Elyse has been instrumental in driving sales through her exceptional email copy and strategies, some of which have been so effective that they are still in use today.
Join us as we dive into Elyse's approach to outreach, specifically tailored for traffic agencies, service providers, and others looking to attract customers. Discover her insights and techniques that have consistently delivered results, and learn how to apply these strategies to your own outreach efforts. _
[Sponsored] Get a free Direct Response Video Traffic & Creatives brainstorm session here: https://inceptly.com/call _
Get ready to dive deep into the world of cold outreach with the masterminds behind The Marketing Family! In this episode, we welcome Matey Tsolov, the visionary owner, and Boyan Parushev, his indispensable right-hand man. These two trailblazers have revolutionized cold outreach strategies across email, LinkedIn, and beyond.
Join us as we explore their cutting-edge techniques that have transformed countless client relationships into success stories. With their innovative approach and proven track record, Matey and Boyan reveal the secrets to starting and closing conversations that convert prospects into loyal clients.
Tune in to discover how you can harness the power of cold outreach to elevate your business. Don’t miss this opportunity to learn from the best in the industry! _
How to 5X Your Online Course Sales - with John Ainsworth
28 Sep 2023
00:45:52
Join us as we dive deep with marketing maven John Ainsworth, the CEO of Data Driven Marketing. Ever wondered how to squeeze more profit out of each site visitor or email subscriber? John unveils his top 8 strategies to amplify customer value 📈💰
From mastering the front-end funnel to marketing to your existing audience, discover the tactical tweaks that have sky-rocketed his clients’ monthly revenues by 3X, 5X, or even more! 🚀
Dive into click secrets, ad tweaks, conversion magic, and the art of boosting that Average Order Value (AOV). Ready for a revenue revolution?
Tune in now! 🎙️☝️ __
1) Find your competitor's top unlisted YouTube ads in our VidTao.com YouTube ad library 2) Want help scaling YouTube & other video traffic platforms to $10k/day+? Set up a brainstorming chat here: https://inceptly.com/call _
Get in touch with the host, VidTao Co-Founder Ian Nagy, here:
How to Scale DTC from 8 to 9 Figures per year with Will Hughes - VidTao Podcast
24 Jul 2023
00:55:03
🎙️ Get ready for a groundbreaking journey of creativity and success on today's VidTao Podcast!
Join us as we dive into the world of direct response marketing with none other than the legendary Will Hughes, the "nine-figure man" who has taken three companies from low eight figures to the elusive nine-figure mark!
In a world where everyone is obsessed with tactics and hacks, Will Hughes reveals the secret to massive success – mindset shifts and out-of-the-box thinking. Say goodbye to copying others and embrace your inner creative genius!
With Will as your guide, you'll receive the ultimate swipe file of mindset and framework shifts. Prepare to develop new, groundbreaking strategies that will leave your competitors scrambling to keep up with you!
Remember those awe-inspiring ads from companies like Organifi? Well, that's Will's handiwork as he led them from an annual run rate of 80 million to a jaw-dropping $100 Million in less than a year!
Today, we're not just going to chat about success; we're going to participate in an incredible exercise led by the master himself. So grab your notepads, unleash your creativity, and get ready to experience mind-blowing breakthroughs!
The secrets you'll learn today will revolutionize your approach to marketing and business. Get ready to stand out from the crowd, captivate your audience, and leave a lasting impact on the world!
Tune in now and let Will Hughes ignite the fire of innovation within you. Prepare to witness your dreams take flight as you apply his teachings and embark on a journey of unparalleled success!
So what are you waiting for? Let's dive into this game-changing episode with Will Hughes on the VidTao Podcast! __
1) Find your competitor's top unlisted YouTube ads in our VidTao.com YouTube ad library 2) Want help scaling YouTube & other video traffic platforms to $10k/day+? Set up a brainstorming chat here: https://inceptly.com/call _
Get in touch with the host, VidTao Co-Founder Ian Nagy, here:
AI Expert Sam Woods: Exploring the Future of AI in Marketing - Tools, Tactics, and Ethical Dilemmas
21 Jul 2023
00:59:01
Ready to dive into the future of marketing? We've got a mind-blowing episode of the VidTao Podcast lined up for you today! Join us as we embark on an exhilarating journey with the brilliant Mr. Sam Woods, a true trailblazer in artificial intelligence and machine learning applied to marketing.
From the beginning of the AI revolution in 2016, Sam has been at the forefront, pioneering innovative strategies that have transformed the marketing landscape. Forget about those run-of-the-mill tactics. We're talking about groundbreaking, cutting-edge methods that have captured the entire industry's attention.
In this episode, we unveil the hidden gems of AI-powered marketing with Sam's expert guidance. Get your notebooks ready, because you won't miss the tactical applications of machine learning for Chat GPT and how it can elevate your marketing game to new heights!
But that's not all - Sam goes beyond the surface and delves into artificial intelligence's profound implications for marketing and humanity. Brace yourself for some thought-provoking insights that will challenge your perception of the future.
Hold tight as we soar through the possibilities of bionicmarketing.io, Sam's treasure trove of wisdom, and a must-read newsletter for all marketing enthusiasts.
Prepare to be amazed by Sam's exceptional knowledge and engaging personality as he takes us on a thrilling exploration of the AI marketing universe. You won't want this episode to end!
Tune in now and get ready to ride the wave of the future! Don't miss out on the wisdom and vision of the one and only Sam Woods. Let's dive in and unlock the infinite possibilities of AI for marketing together! __
1) Find your competitor's top unlisted YouTube ads in our VidTao.com YouTube ad library 2) Want help scaling YouTube & other video traffic platforms to $10k/day+? Set up a brainstorming chat here: https://inceptly.com/call _
Get in touch with the host, VidTao Co-Founder Ian Nagy, here:
Linkedin Ads for Growth: Lessons from $20M spent in 2023 - VidTao Podcast with Fredrik Vikström
28 Jun 2023
00:48:32
Join us on this electrifying episode as we sit down with Fredrik Vikström, the Co-Founder of Brandrunner, a LinkedIn ads specialist agency. With an impressive track record of managing a staggering $20 million in LinkedIn advertising in Sweden alone, Fredrik brings invaluable expertise to the table.
Whether you're a seasoned agency owner or just starting out, this podcast is an absolute goldmine for your B2B endeavors. Discover the three stages of legs in advertising, delve into Friedrich's strategic targeting approach on LinkedIn, and uncover the untapped potential this platform holds for your business.
Prepare to be blown away as we unravel the secrets to leveraging LinkedIn like never before. Get ready to dive into this episode, because the insights you'll gain are game-changing. Don't miss out on this opportunity to supercharge your B2B success!
Tune in now and unlock the untapped potential of LinkedIn advertising. _
1) Find your competitor's top unlisted YouTube ads in our VidTao.com YouTube ad library 2) Want help scaling YouTube & other video traffic platforms to $10k/day+? Set up a brainstorming chat here: https://inceptly.com/call _
Get in touch with the host, VidTao Co-Founder Ian Nagy, here:
How to Boost Your Digital Marketing Sales Process with Trenton Romph - VidTao Podcast
27 Jun 2023
00:56:37
Welcome to the VidTao Podcast, where we explore the depths of business strategies and uncover the secrets to success. In today's captivating episode, we have the privilege of speaking with Trenton Romph, the brilliant mind behind Clozd, a venture-backed win-loss analysis software, and service.
Join us as we delve into the realm of sales, gaining a profound understanding of your market, and discovering the art of pivoting your company and product offerings based on invaluable feedback. Trenton reveals an ingenious approach to uncovering insights from your customers and those who chose not to be your customers, giving you the power to transform your business.
Whether you're an agency or possess a service-oriented business, this conversation is brimming with practical wisdom you can immediately implement. But don't worry, even if you run a strictly product-based business, we assure you priceless takeaways are waiting for you too.
Get ready to be enlightened as we dive headfirst into this remarkable episode. Tune in now and prepare to revolutionize your approach to success. _ 1) Find your competitor's top unlisted YouTube ads in our VidTao.com YouTube ad library 2) Want help scaling YouTube & other video traffic platforms to $10k/day+? Set up a brainstorming chat here: https://inceptly.com/call _
Get in touch with the host, VidTao Co-Founder Ian Nagy, here:
AI Royalty-Free Music Generator Beatoven.ai - VidTao Podcast with Mansoor Khan
26 Jun 2023
00:35:20
In today's episode of VidTao Podcast, we have a truly remarkable guest, Mansoor Khan, the Co-founder, and CEO of Beatoven.ai.
Beatoven.ai is an extraordinary AI music generation tool that empowers you to effortlessly create royalty-free music that perfectly matches your desired mood and sequence. With just a few clicks, and in a matter of seconds, you can craft incredible soundtracks that captivate your audience. The growth this tool has experienced in recent months is nothing short of mind-blowing, with projections pointing towards a million users in the next six months.
What sets Beatoven.ai apart is its incredible functionality and the fascinating story behind its creation. Mansoor Khan hails from a lineage of master musicians in India, spanning an impressive seven generations. With music deeply ingrained in his roots, Mansoor's musical journey intertwined his passion for machine learning and data science. The result? A game-changing fusion of artistry and technology, giving birth to Beatoven.ai, an AI music creation tool that will leave you in awe.
During our conversation, Mansoor shares his inspiring journey in developing this revolutionary product. He reveals some of the early strategies he employed to attract users, which may not have been scalable then but ultimately laid the foundation for the extraordinary growth Beatoven.ai experiences today.
Prepare to be amazed as Mansoor delves into the depths of product development and marketing, unraveling the secrets behind his company's incredible success. This episode promises to be an enlightening and exhilarating experience, and we're thrilled to have you join us on this captivating journey.
Tune in to gain invaluable insights from Mansoor Khan and discover how Beatoven.ai can transform your creative endeavors. Enjoy! _
1) Find your competitor's top unlisted YouTube ads in our VidTao.com YouTube ad library 2) Want help scaling YouTube & other video traffic platforms to $10k/day+? Set up a brainstorming chat here: https://inceptly.com/call _
Get in touch with the host, VidTao Co-Founder Ian Nagy, here:
Data-Driven Marketing Secrets Revealed: A Deep Dive with Mozart Data Founder Peter Fishman
06 Jun 2023
00:47:28
Welcome to the captivating world of the VidTao Podcast, where we bring you the latest insights and breakthroughs in data. In this episode, our co-founder Ian Nagy sits down with the brilliant mind behind Mozart Data, Peter Fishman. Mozart Data is revolutionizing the data landscape with their state-of-the-art platform that centralizes, organizes, and analyzes data like never before.
Join us as we uncover how Mozart Data empowers business owners, marketing leaders, and anyone dealing with data, regardless of their technical background. You no longer need to be a data engineer or analyst to unlock the power of your data. Mozart Data has democratized the data experience, providing a unified space to explore, extract insights, and make data-driven decisions that will catapult your business to new heights.
Tune in now and equip yourself with the knowledge to harness the full potential of your data. Get ready to transform your decision-making process and gain a competitive edge in today's data-driven landscape.
Let's dive in!
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1) Find your competitor's top unlisted YouTube ads in our VidTao.com YouTube ad library 2) Want help scaling YouTube & other video traffic platforms to $10k/day+? Set up a brainstorming chat here: https://inceptly.com/call#source=97 _
Get in touch with the host, VidTao Co-Founder Ian Nagy, here:
Growing from zero to 200k+ paid users - with Hassan Mumel, Head of Growth at Abhi.com.pk
05 Jun 2023
00:42:12
Join us as we sit down with Hassan Mumel, the Head of Marketing and Brand Experience at Abhi.com.pk, one of Pakistan's most phenomenal success stories! This Y Combinator-backed startup has taken the fintech world by storm, amassing hundreds of thousands of users in less than two years.
In our captivating conversation, Hassan reveals the secret sauce behind their incredible growth: putting customers first! Discover the power of engaging with your audience and aligning your marketing and product strategies accordingly.
Hassan shares insider tactics for building meaningful customer connections and creating an unforgettable brand experience. From navigating inflation crises to expanding their reach beyond Pakistan into the UAE and Bangladesh, Abhi.com.pk's journey is inspiring!
Join us in unraveling the remarkable success story of one of the fastest-growing companies in the industry. Prepare to be amazed and empowered! Don't miss out—check out the full episode now!
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1) Find your competitor's top unlisted YouTube ads in our VidTao.com YouTube ad library 2) Want help scaling YouTube & other video traffic platforms to $10k/day+? Set up a brainstorming chat here: https://inceptly.com/call#source=101 _
Get in touch with the host, VidTao Co-Founder Ian Nagy, here:
Next-Level Productivity + Building a Data Agency - with Louis Shulman
01 May 2023
01:00:47
Are you struggling to make sense of the data you collect and use it to grow your business? Look no further than today's episode of the VidTao Podcast!
In this episode, we are joined by Louis Shulman, co-founder of Orbit Metrics, a leading data and analytics agency. Louis shares his insights on applying analytics and data science to scale your business and become a plug-and-play data partner. As a marketer, you'll learn valuable tactics, strategies, and approaches to take your data analysis to the next level.
But that's not all - Louis also offers productivity and mindset hacks to help you achieve your goals. So if you're ready to take your marketing strategy to new heights, tune in to this exciting and informative episode of the VidTao Podcast! _
1) Find your competitor's top unlisted YouTube ads in our VidTao.com YouTube ad library 2) Want help scaling YouTube & other video traffic platforms to $10k/day+? Set up a brainstorming chat here: https://inceptly.com/call _
Get in touch with the host, VidTao Co-Founder Ian Nagy, here:
Building Custom Software with Alina Laukiene - VidTao Podcast
30 Mar 2023
00:30:45
In this captivating episode of the VidTao Podcast, join us to discuss the transformative potential of custom software development in marketing with Alina Laukiene, a seasoned expert from Xplicity, a renowned Lithuanian software development company. From the most intricate applications to straightforward yet powerful solutions, Alina and her team have an impressive portfolio of projects under their belt.
Together, we'll unravel the ideation process, explore the ease of execution, and emphasize the accessibility of software development to solve not only marketing hurdles but also a wide range of business challenges. If you've ever thought that creating a software solution is beyond your capabilities, this episode will change your perspective and inspire you to take the leap. With just an innovative idea and a dedicated team, the possibilities are endless.
Don't miss out on this enlightening conversation with Alina Laukiene. Dive in and unlock the secrets to leveraging custom software for marketing success!
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1) Find your competitor's top unlisted YouTube ads in our VidTao.com YouTube ad library 2) Want help scaling YouTube & other video traffic platforms to $10k/day+? Set up a brainstorming chat here: https://inceptly.com/call _
Get in touch with the host, VidTao Co-Founder Ian Nagy, here:
Breakthrough Marketing Direct Response Secrets - with Master Marketer Roy Furr
25 Jun 2024
00:54:00
Try Vidtao’s YouTube ad library for FREE here: https://vidtao.com
[Sponsored] Get a free Direct Response Video Traffic & Creatives brainstorm session here: https://inceptly.com/call _
Join us on today's VidTao podcast as we dive deep into the world of direct response marketing with the incredible Roy Furr. A true thought leader and specialist in the field, Roy brings a wealth of knowledge and experience, particularly in the groundbreaking work of Eugene Schwartz, author of "Breakthrough Advertising."
In this episode, Roy shares his insights and expertise, drawing from his extensive library of educational content available at BreakthroughMarketingSecrets.com. Roy's wisdom and practical advice will provide you with invaluable strategies to elevate your marketing game.
Don't miss this chance to learn from one of the top minds in direct response marketing. Tune in and discover the secrets that can transform your approach and drive results like never before! _
Building Best-Selling Digital Courses with Top Course Creator Jasmine Jonte - VidTao Podcast
27 Mar 2023
00:51:32
Are you struggling with creating an engaging and valuable online course? Look no further than the latest episode of the VidTao Podcast, where host Ian Nagy sits down with Jasmine Jonte, one of the most recommended course creation experts in the business.
While marketing your course is important, delivering the core content is just as crucial for building a loyal customer base. Jasmine and her team specialize in creating courses that overdeliver value and keep students excited to learn more.
In this episode, you'll learn valuable insights on how to make amazing courses from scratch, from brainstorming content ideas to structuring your curriculum for optimal student engagement. Whether you're a seasoned course creator or just starting out, this episode is packed with tips and advice to help you take your course to the next level.
So, join us for an exciting conversation with Jasmine Jonte, and discover how to create courses that truly deliver value and keep your audience coming back for more. Tune in now to the VidTao Podcast!
As a marketing professional, this podcast is incredibly useful as it highlights the importance of creating high-quality courses that keep customers engaged and coming back for more. By learning from Jasmine's expertise, you'll be better equipped to create courses that meet and exceed your customers' expectations, helping you build a loyal following and grow your business. _
1) Find your competitor's top unlisted YouTube ads in our VidTao.com YouTube ad library 2) Want help scaling YouTube & other video traffic platforms to $10k/day+? Set up a brainstorming chat here: https://inceptly.com/call _
Get in touch with the host, VidTao Co-Founder Ian Nagy, here:
AI Facial Recognition for Advertising with Gisela Moreno Mellado from getfeeder.com - VidTao Podcast
24 Mar 2023
00:41:53
Welcome to the latest episode of the VidTao Podcast! Today's guest is Gisela Moreno Mellado, who is revolutionizing how we think about video advertising with emotional analytics. If you're in the marketing industry, this episode is a must-listen. Gisela talks about the amazing work being done at getfeeder.com, specifically in short-form video and commercial content, and how their emotional analytics technology is changing the game.
But it's not just about the technology. Gisela also shares some incredible insights into outreach strategies and other sales topics that are relevant to anyone in the agency marketing space. So whether you're interested in psychology, marketing, artificial intelligence, sales, or software as a service, this episode is for you.
Join us as we delve into the cutting-edge world of video advertising and learn how getfeder.com is scaling its product to reach a wider audience.
Don't miss out on this exciting conversation - tune in now! _
1) Find your competitor's top unlisted YouTube ads in our VidTao.com YouTube ad library 2) Want help scaling YouTube & other video traffic platforms to $10k/day+? Set up a brainstorming chat here: https://inceptly.com/call _
Get in touch with the host, VidTao Co-Founder Ian Nagy, here:
Big Budget Commercials & Scaling Social Media Video with Sprat.tv Founder Dan Gable - VidTao Podcast
23 Mar 2023
00:59:29
Are you a marketer struggling to keep up with the latest trends in video marketing? Do you want to learn how to generate short-form videos quickly and easily? Then you won't want to miss today's VidTao podcast featuring Dan Gable, founder of Shoutout, a revolutionary short-form video production platform.
Dan comes from a background in traditional advertising, having produced major commercials for fortune 100 companies in both the UK and the US. But now he's shifted his focus to short-form, organic, user-generated content and has developed software to make it easier than ever to generate compelling videos.
In this episode, we'll explore the evolution of advertising and how marketers can leverage short-form video to their advantage. Dan's unique background and perspective will provide valuable insights for anyone looking to stay ahead of the curve in video marketing.
Tune in now to hear this fascinating conversation and gain valuable knowledge to take your marketing efforts to the next level. _
1) Find your competitor's top unlisted YouTube ads in our VidTao.com YouTube ad library 2) Want help scaling YouTube & other video traffic platforms to $10k/day+? Set up a brainstorming chat here: https://inceptly.com/call _
Get in touch with the host, VidTao Co-Founder Ian Nagy, here:
Viral Loops, Indy Hackers, and How to Add Software to Your Product Offerings with Tiago Ferreira
28 Feb 2023
00:56:26
We're thrilled to have Tiago Ferreira, one of the top Indie Hackers in the software development space, as our special guest on today's episode of the VidTao Podcast. While this episode might differ from our usual marketing-focused content, Tiago shares invaluable insights into how software comes to life. From ideation to problem-solving and the basic steps in between, Tiago's expertise will inspire and motivate you to take action on your own software development ideas.
Whether you're a marketer looking to expand your skill set or a budding software developer seeking guidance, this episode of VidTao is sure to have something valuable for you. So grab your headphones and get ready to dive deep into the world of software development with Tiago Ferreira on the VidTao Podcast! _
1) Find your competitor's top unlisted YouTube ads in our VidTao.com YouTube ad library 2) Want help scaling YouTube & other video traffic platforms to $10k/day+? Set up a brainstorming chat here: https://inceptly.com/call _
Get in touch with the host, VidTao Co-Founder Ian Nagy, here:
Scaling Facebook in 2023: Video Frameworks & Media Buying Strategies with Sacha Bouhamidi - VidTao Podcast
27 Feb 2023
01:10:19
Get ready to supercharge your health and beauty brand's video strategy with the latest episode of the VidTao Podcast. We're thrilled to have Sacha Bouhamidi, co-founder of CreativeFlywheel.io, join us to share their expertise in creating exceptional short-form videos.
Sacha will dive deep into the intricacies of sourcing talent, providing direction, and setting up creative testing and scaling on Facebook, Tik Tok, and other social media platforms. You'll discover how to craft direct-response-driven creatives that generate real results for your brand.
But that's not all! Sacha will also walk you through the ins and outs of media buying strategy, including working with Facebook's business objectives to avoid getting your account banned. Whether you're an experienced marketer or just starting out, this episode is packed with invaluable insights and actionable tips.
So, grab your headphones and tune in to the VidTao Podcast for an enlightening conversation on all things creative strategy for video. Your health and beauty brand will thank you! _
1) Find your competitor's top unlisted YouTube ads in our VidTao.com YouTube ad library 2) Want help scaling YouTube & other video traffic platforms to $10k/day+? Set up a brainstorming chat here: https://inceptly.com/call _
Get in touch with the host, VidTao Co-Founder Ian Nagy, here:
The future of Google Advertising with Mike Rhodes - VidTao Podcast
20 Feb 2023
01:05:36
In this podcast episode, we're thrilled to have Mike Rhodes, CEO & Founder of WebSavvy. Mike, along with VidTao and Inceptly co-founder Brat Vukovich, discussing the latest and greatest in performance marketing.
Get ready to learn about Google's Performance Max campaigns, the newest scripts, and cutting-edge media buying and advertising tactics that will take your advertising strategy to the next level. Not only that but Mike and Brat will be diving deep into the latest updates with GPT chat, a tool that's revolutionizing the advertising space.
You'll get to eavesdrop on a conversation between two media-buying geniuses as they share their insights and experience with the latest marketing techniques. Whether you're a seasoned marketer or starting, you will learn something new from this exciting chat.
So what are you waiting for? Tune in now to discover how you can elevate your marketing game with the latest performance marketing strategies and tools.
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1) Find your competitor's top unlisted YouTube ads in our VidTao.com YouTube ad library 2) Want help scaling YouTube & other video traffic platforms to $10k/day+? Set up a brainstorming chat here: https://inceptly.com/call
_
Get in touch with the host, VidTao Co-Founder Brat Vukovic, here:
How to Use Email to Double Your Revenue - VidTao Podcast with Kyle Dana
16 Feb 2023
00:47:56
In this episode of VidTao Podcast, we have Kyle Dana, a master of email marketing, who will share a unique tactic that can double or even triple your profitability through email marketing.
If you're not making 40% or more of your revenue from your email marketing campaigns, then you're missing out on a significant opportunity to grow your business. Kyle will reveal his tactics to help you reach that 40% or beyond quickly.
So, whether you're a seasoned marketer or just starting, tune in to learn from Kyle's expertise and take your email marketing to the next level.
Don't miss this opportunity to boost your business and make email marketing work for you! _
1) Find your competitor's top unlisted YouTube ads in our VidTao.com YouTube ad library 2) Want help scaling YouTube & other video traffic platforms to $10k/day+? Set up a brainstorming chat here: https://inceptly.com/call _
Get in touch with the host, VidTao Co-Founder Ian Nagy, here:
Audio Branding with Max Micozzi Svendsen - VidTao Podcast
15 Feb 2023
00:52:53
Welcome to the latest episode of the VidTao Podcast, where we explore the power of audio branding with Max Micozzi Svendsen, founder of MMS Audio Branding. In this exciting episode, Max takes us on a journey through his audio branding agency, discussing their custom sound design services for brands, audio logos, and sound design for video advertising apps, among others. Max's impressive client list, including Adidas, Nike, and Mercedes-Benz, speaks to his success in the industry.
We all know the importance of visuals in marketing, but Max reminds us that sound plays an equally crucial role, especially on platforms like YouTube. As a performance marketing-focused advertiser, you may not have considered the impact of audio on your brand, but Max is here to change that. He shares his audio branding strategies, design techniques, and unique story, giving us insights into the world of audio branding we rarely hear.
This episode is a must-listen for anyone who wants to take their marketing to the next level. So, get ready to be inspired by Max's innovative approach to audio branding. Without further ado, let's dive into this exciting episode of the VidTao podcast! _
1) Find your competitor's top unlisted YouTube ads in our VidTao.com YouTube ad library 2) Want help scaling YouTube & other video traffic platforms to $10k/day+? Set up a brainstorming chat here: https://inceptly.com/call
_
Get in touch with the host, VidTao Co-Founder Ian Nagy, here:
Youtube Ads in 2023 with Tom Breeze - VidTao Podcast
26 Jan 2023
00:58:34
Welcome to the VidTao Podcast! Our guest today is Tom Breeze, considered the godfather of performance-based YouTube advertising and CEO of Viewability. He holds a degree in psychology from the University of Leeds, and his dissertation focused on gambling. As part of his research, he even paid for part of his tuition through online gambling winnings. After graduation, Tom started a business as a consulting coach for business performance.
Like many business owners, he struggled with how to promote his business. But through a stroke of luck and the help of Google, he received a 30-pound check to test Google Ads, and it worked incredibly well for him, resulting in an 800% return on ad spend. From there, Tom started an SEO agency but eventually transitioned to paid advertising and started Viewability, one of the first YouTube performance-based agencies. This means that Tom funds and pays for your marketing spend and only gets paid if he generates an action that benefits your business.
For years, Tom and his agency have been one of the biggest spenders in the performance marketing space on YouTube, generating miracles and ad spend for clients like Four Patriots, Frank Kern, and HelloFresh. If you've ever been on YouTube, there's a good chance you've seen his ads. In addition to his business successes, Tom has helped many new media buyers improve their skills in YouTube advertising through his courses and teachings. With YouTube constantly changing, we felt it was important to have this conversation with Tom to discuss what's happening, why it's happening, and what we can expect.
Let's dive in!
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1) Find your competitor's top unlisted YouTube ads in our VidTao.com YouTube ad library 2) Want help scaling YouTube & other video traffic platforms to $10k/day+? Set up a brainstorming chat here: https://inceptly.com/call
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Get in touch with the host, VidTao Co-Founder Brat Vukovic, here:
2023 Google & YouTube Secrets for Scaling eCommerce - VidTao Podcast with Brett Curry
25 Jan 2023
00:52:19
In today's episode of the VidTao podcast, we have the pleasure of speaking with Mr. Brett Curry, the founder of OMG Commerce.
Brett is a leading expert in paid advertising for e-commerce, focusing on platforms such as YouTube, Google, and Amazon. He will share valuable insights and strategies on effectively using these platforms to grow your brand. We will discuss the importance of utilizing Amazon ads, the benefits of Performance Max, and tips for utilizing YouTube, Google Shopping, and paid search.
Don't miss out on the wealth of knowledge that Brett has to offer. Tune in now to the VidTao podcast. _
1) Find your competitor's top unlisted YouTube ads in our VidTao.com YouTube ad library 2) Want help scaling YouTube & other video traffic platforms to $10k/day+? Set up a brainstorming chat here: https://inceptly.com/call
_
Get in touch with the host, VidTao Co-Founder Ian Nagy, here:
YouTube Organic Secrets: How He Scaled to 300k YouTube Subs & converted them into paying customers
06 May 2024
00:51:14
Try Vidtao’s YouTube ad library for FREE here: https://vidtao.com
[Sponsored] Get a free Direct Response Video Traffic & Creatives brainstorm session here: https://inceptly.com/call _
Join us as we delve into the world of YouTube growth strategies with Maximilian Häusner. In this episode, Maximilian shares his journey of building an incredible business through organic tactics on YouTube, eventually transitioning into paid strategies. Get ready to learn invaluable insights and tactics from Mr. Maximilian himself, as we uncover the secrets behind his remarkable success.
How To Build Your Data Stack - VidTao Podcast with David Kadlub
23 Jan 2023
01:15:26
Welcome to our podcast, where we'll discuss the challenges and solutions of data infrastructure for e-commerce and information product brands. Our company faced issues with overpriced reporting and a complex setup, but through the help of an amazing team, we were able to optimize our costs and deliver valuable insights. Our guests, David Kadlub and his business partner Miroslav Strba played a crucial role in making this project successful. By cutting our costs significantly, we're now paying only for storage costs. This topic will continue to be important in the coming years, and we're excited to have David here to share his background and expertise on the subject. Tune in to learn more about improving your data infrastructure and making smart decisions based on the results.
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1) Find your competitor's top unlisted YouTube ads in our VidTao.com YouTube ad library 2) Want help scaling YouTube & other video traffic platforms to $10k/day+? Set up a brainstorming chat here: https://inceptly.com/call
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Get in touch with the host, VidTao Co-Founder Ian Nagy, here:
Interviewing 2022’s #1 Direct Response Copywriter Dan Ferrari - VidTao Podcast
16 Jan 2023
01:08:36
Dan Ferrari is one of the top direct-response copywriters working today, and he's been behind many of the top direct-response offers and brands like the Motley Fool and many others. A big poll surveyed most of the top direct response copywriters in 2022, and Dan was the number one-ranked copywriter.
You'll learn much about direct response copywriting in this episode straight from Dan.
So let's dive in.
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1) Find your competitor's top unlisted YouTube ads in our VidTao.com YouTube ad library 2) Want help scaling YouTube & other video traffic platforms to $10k/day+? Set up a brainstorming chat here: https://inceptly.com/call
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Get in touch with the host, VidTao Co-Founder Ian Nagy, here:
How to Go Global with Your Marketing with Translit.com Founder/CEO Alex Chernenko - VidTao Podcast
09 Jan 2023
00:57:54
Our guest today is Alex Chernenko, CEO and Co-founder of Translit.com - a really interesting on-demand interpreting and translation software and service that started out as basically the uber of interpretation and translation and has expanded to be a whole lot more than that.
Today, we're going to discuss some tactics and strategies around expanding your marketing to go global beyond just one language and the opportunity that exists there. Doing some pretty simple things, specifically something that Alex calls transcreation. So, not just translating your marketing materials, but actually transcreating them, meaning going deeper in terms of the context of your marketing, specific to different global areas, the keywords, the metadata, etc.
Alex has developed some really cool technology around artificial intelligence, real-time interpretation, and much more. You gonna hear how he's able to get over 65% open rate with his cold email campaigns.
He does a lot of outreach to get some really large government contracts. In this podcast episode, he also talks about his journey growing this startup from 2009 to now, where he's really on the up and up.
Let's get into the show.
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1) Find your competitor's top unlisted YouTube ads in our VidTao.com YouTube ad library 2) Want help scaling YouTube & other video traffic platforms to $10k/day+? Set up a brainstorming chat here: https://inceptly.com/call
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Get in touch with the host, VidTao Co-Founder Ian Nagy here:
Empathy in Marketing with Peter Hewlett - VidTao Podcast
05 Jan 2023
01:06:04
Peter Hewlett has been behind the scenes on many of the best direct response offers in the past 10 years, from launch to exit for multiple seven eight-figure offers, everything from operations, copywriting, and everything in between conversion rate optimization.
Peter is a real secret weapon for many of today's top direct response companies and stays in the shadows. So it's cool that we're gonna be able to talk with him about his secret sauce and how you can apply it in your campaigns to boost conversions and results.
So let's get into the show. _
1) Find your competitor's top unlisted YouTube ads in our VidTao.com YouTube ad library 2) Want help scaling YouTube & other video traffic platforms to $10k/day+? Set up a brainstorming chat here: https://inceptly.com/call
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Get in touch with the host, VidTao Co-Founder Ian Nagy here:
Content for Growth and Performance with Jay Cruiz and Chris Munch - VidTao Podcast
05 Jan 2023
01:08:14
Chris Munch and Jay Cruiz run Ampifire - the world's first content app amplification engine, which allows you to advertise your content on hundreds of authority sites in minutes.
Chris and Jay are gonna talk more about the holistic approach to leveraging SEO and content marketing to grow your business long term. So, here you can learn some awesome content strategies.
We can't wait to share it with you and let's jump right in.
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1) Find your competitor's top unlisted YouTube ads in our VidTao.com YouTube ad library 2) Want help scaling YouTube & other video traffic platforms to $10k/day+? Set up a brainstorming chat here: https://inceptly.com/call
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Get in touch with the host, VidTao Co-Founder Ian Nagy here:
Tripled his business WITHOUT touching the ads? 3 Tactics for 2023 (and beyond) - VidTao Podcast with Martyn Cook
02 Jan 2023
01:12:36
Founder/CEO of Noobru.com Martyn Cook tripled his nootropic brand Noobru’s revenue - TWICE - in 2022... WITHOUT touching the ads.
In this episode, he walks through how he approaches the full funnel and post-purchase experience to boost revenue and profit, no matter what the ad networks are doing.
You’ll discover:
* How to research and build high-performing advertorials, * How to triple your response from your email list, * How to achieve compounding 1% improvements across all business areas, * Building brands that scale sustainably, * And much more!
Don’t miss this episode. _
1) Find your competitor's top unlisted YouTube ads in our VidTao.com YouTube ad library
2) Want help scaling YouTube & other video traffic platforms to $10k/day+? Set up a brainstorming chat here: https://inceptly.com/call _
Get in touch with the host, VidTao Co-Founder Ian Nagy here:
From YouTube creator to Commercial Producer - VidTao Podcast with Mitchel Dumlao
30 Dec 2022
00:58:28
Our guest today is Mitchel Dumlao, who has over 15 years of video and media production experience. Mitchel enhanced the performance of many YouTube channels, winning them over 200k subscribers and 100+ million views. Some brands he has worked with include Amazon, Spotify, Netflix, Colgate, and many more.
He also consults his clients on digital marketing, content creation, and strategy, and offers video production services.
Mitchel will share with us how he went from being a YouTube creator to becoming a commercial producer, and how that process massively up-leveled his production capacity.
Listen to this inspiring story and discover how Mitchel became a great creator and how he’s applied these skills to making great videos that drive performance. _
1) Find your competitor's top unlisted YouTube ads in our VidTao.com YouTube ad library
2) Want help scaling YouTube & other video traffic platforms to $10k/day+? Set up a brainstorming chat here: https://inceptly.com/call _
Get in touch with the host, VidTao Co-Founder Ian Nagy here:
Can Deep story AI Script Generator Create Your Next Blockbuster Ad? - Nadira Azermai
26 Dec 2022
01:11:18
Founder of DeepStory AI & ScriptBook AI Nadira Azermai has built some amazing AI tools. First was something called Scriptbook.ai, which was a predictive model for actually predicting how successful a feature film would be just using its script.
She was able to build this tool and predict for big production companies, how successful these scripts would be. And it was more accurate actually than the humans who were experts at really predicting how successful a movie would be based on every factor.
So since then, she's gone on to build something called Deep story.ai, which basically it's like a writing assistant for movie writers, for scriptwriters. She's built a language model from scratch, so not using things like G P T X or any of the open AI models.
She and her team used over 30,000 movie scripts. That was the source material for this language model, and it's at Deep story.ai is the URL for her tool. They have over 150,000 users now. She's going to show us the tool on this call which is definitely interesting for anyone doing any sort of writing in the marketing space.
In addition, we're gonna learn more about machine learning, language models, AI, and just a lot of interesting stuff that's really cutting edge right now. Can't wait to share this episode with you.
Let's dive right in. _
1) Find your competitor's top unlisted YouTube ads in our VidTao.com YouTube ad library
2) Want help scaling YouTube & other video traffic platforms to $10k/day+? Set up a brainstorming chat here: https://inceptly.com/call _
Get in touch with the host, VidTao Co-Founder Ian Nagy here:
From agency owner to eCom Business Aggregator - VidTao Podcast with Josh Marsden
26 Dec 2022
00:56:06
What does it take to grow your own portfolio of profitable businesses? Josh Marsden ran a successful agency before acquiring his first business. Soon he was applying his agency’s firepower to build not only his first business but several more, all of which he sold in a “roll up” to private equity.
This business model: buy, scale, sell, is what he and his company focus on now, and it is a unique opportunity for other agency owners to follow. Want to see how he does it?
Listen to this episode to hear the full story straight from Josh! _
1) Find your competitor's top unlisted YouTube ads in our VidTao.com YouTube ad library
2) Want help scaling YouTube & other video traffic platforms to $10k/day+? Set up a brainstorming chat here: https://inceptly.com/call _
Get in touch with the host, VidTao Co-Founder Ian Nagy here:
AI “Synthetic” Video: The Future of Content Creation? - VidTao Podcast with Victor Riparbelli
21 Dec 2022
00:46:12
Guest on the new episode of VidTao Podcast is Victor Riparbelli, Co-Founder & CEO at the number one AI video generation platform Synthesia.io. With Victor, we talked about deep fakes, synthetic media & using AI to end Malaria.
Synthesia makes creating realistic talking head videos with amazing life-like voices and faces, as easy as writing an email. You might have seen the commercial that they did with David Beckham, which was a nonprofit commercial for malaria. David Beckham speaks nine different languages using Synthesia’s technology.
They're experimenting with some of this stuff now where you can have a realistic talking head video. The facial expressions, the vocal intonations, everything. In this podcast, we're gonna talk about how they're doing it, how this idea came to be, and how they've launched it and are scaling it and really changing the game for video creation.
Can't wait to share the episode with you. _
1) Find your competitor's top unlisted YouTube ads in our VidTao.com YouTube ad library 2) Want help scaling YouTube & other video traffic platforms to $10k/day+? Set up a brainstorming chat here: https://inceptly.com/call _
Get in touch with the host, VidTao Co-Founder Ian Nagy here:
Secrets of a Million Dollar Per-Day Campaign - Behind the Scenes with GeekOut's James Van Elswyk
23 Apr 2024
00:58:27
🎁 Claim your free 7-day trial of VidTao YouTube ad library here: https://app.vidtao.com 👉 Want to learn, LIVE from the best performance marketers in the game? Save on GeekOut NYC tickets (livestream or in-person) here: https://blog.vidtao.com/geekoutnyc 📈 Schedule your free Direct Response YouTube ad consult here.
James Van Elswyk is a vastly experienced entrepreneur in the performance marketing space. He's co-founder of GeekOut education, Purple Leads, and several other major marketing-related companies as well as a practitioner in the lead gen space
On this call with James, we got into:
* Behind the scenes on James' recent million-dollar day (the ad platforms, the offers, and much more)
* The little-known reason why Facebook ad accounts get banned (and how James went from constant bans to massive scale)
* The 3 key metrics James looks at before diving into any new lead gen vertical (miss these at your own risk)
* Why James "split tests" cities to live in like campaigns (and the surprising winner between LA and NYC)
* Profit extractor fast track: How to extract game-changing insights from your customers' sales calls
* Hiring A-Players for Your Team: The "database of archetypes" approach James uses to perfectly match new hires to roles (even if they have zero experience)
* The 4-day "performance window" James optimizes his whole life around to ensure world-class output in business
* Why childhood attachment styles may be stunting your success as an entrepreneur (and how to rewire yourself)
* The under-the-radar ad platform James was using 2 years before everyone else (and why it's still insanely profitable today)
Schedule your free Direct Response YouTube ad consult here.
Scaling Dropbox, Loom, Yelp, G2 & more - VidTao Podcast with Eli Rubel, Founder/CEO of MatterMade.co
16 Dec 2022
00:56:59
How do you grow a “unicorn”? Ask Elias Rubel, Founder/CEO of Silicon Valley’s top B2B growth agency Mattermade.co. Eli and his team have helped scale companies like Dropbox, Loom, Yelp, G2 (and more). In this podcast, we get into Eli’s background and his unique strategic approach to helping startups, scale-ups, and enterprise companies of all descriptions achieve profit at scale, using a system he built called “Demand Efficiency.” _
1) Find your competitor's top unlisted YouTube ads in our VidTao.com YouTube ad library 2) Want help scaling YouTube & other video traffic platforms to $10k/day+? Set up a brainstorming chat here: https://inceptly.com/call
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Get in touch with the host, VidTao Co-Founder Ian Nagy here:
*(10:32) Breaking through *(14:28) Tell it in 10 *(25:44) Getting into the world of eCommerce *(32:40) Matter Made *(34:26) The demand efficiency metric *(43:37) Account-based marketing strategy *(46:00) The universality of Eli’s business model *(51:11) Exploring new ventures in the design space
Secrets of Dr. Squatch YouTube ads (and more) with Jacques Spitzer - VidTao Podcast
15 Dec 2022
01:00:46
Jacques Spitzer - Founder/CEO of Raindrop Agency, has won 2 Emmy awards and been featured on the Super Bowl while helping brands like Dr. Squatch, Lume, Manscaped, and many more scale with high-performance YouTube ads.
Want to see how he does it? Check out this VidTao podcast where he shares his frameworks & strategies for creating videos that scale!
In this episode, you're going to learn:
*How to make successful YouTube ads that sell...
*What it takes to make good comedic and entertaining ads that people will fall in love with (and buy from again and again)...
No doubt you’ll get inspired by this incredible story of success. _
1) Find your competitor's top unlisted YouTube ads in our VidTao.com YouTube ad library 2) Want help scaling YouTube & other video traffic platforms to $10k/day+? Set up a brainstorming chat here: https://inceptly.com/call
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Get in touch with the host, VidTao Co-Founder Ian Nagy here:
TikTok Organic for Growth with Ryan Magin - VidTao Podcast
28 Nov 2022
01:16:18
Looking for a way to scale your business on TikTok with organic content? Then you’re in the right place!
Our guest today is Ryan Magin, THE TikTok growth strategist. Tune in to hear all about Ryan’s new way of approaching TikTok organic content. Learn how to generate results at scale using this method. Amazing insights about the power of broad content, video repurposing, and the TikTok algorithm are waiting for you in this episode.
Working as a content strategist and consultant with many brands and influencers, Ryan has a wealth of knowledge he’ll share with us. He will also discuss the increasing popularity of short-form videos and explain how TikTok requires a different way of editing from other platforms.
For all of you running a business on TikTok or interested in starting one, make sure not to miss this episode!
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1) Find your competitor's top unlisted YouTube ads in our VidTao.com YouTube ad library 2) Want help scaling YouTube & other video traffic platforms to $10k/day+? Set up a brainstorming chat here: https://inceptly.com/call
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Get in touch with the host, VidTao Co-Founder Ian Nagy, here:
*(07:41) Why focusing on broad content is the way to go *(13:27) Driving results and making a profit with TikTok *(24:52) Recognizing the potential of TikTok on time *(32:07) Working with clients *(39:40) Preparing new materials *(46:05) The algorithm behind TikTok
And much more...
Don't miss it!
Direct Response Video Editing with Chris Encarnacion - VidTao Podcast
28 Nov 2022
01:55:03
Our guest today is Chris Encarnacion, one of the best direct-response video editors. Hundreds of millions of dollars generated from the videos he's produced and edited speak for his level of commitment and expertise. Starting with a company called SixPackShortcuts, Chris made a real breakthrough in the world of direct-response advertising on YouTube. Since then, he has produced countless video sales letters that resulted in an eight-figure plus success. In today's episode, he will share amazing insights for anyone interested in video marketing, and based on years of experience, he will talk about the power of editing and how it can make a massive difference. _
1) Find your competitor's top unlisted YouTube ads in our VidTao.com YouTube ad library 2) Want help scaling YouTube & other video traffic platforms to $10k/day+? Set up a brainstorming chat here: https://inceptly.com/call
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Get in touch with the host, VidTao Co-Founder Ian Nagy, here:
Chris [[at]] vsladz.com Instagram: @ichrisjay Skype: live:chris.ampro
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Listen to the podcast to hear all the details:
* (42:24) Training new editors * (53:15) Working on long-from videos * (54:28) Reading the data * (59:51) One of the biggest mistakes * (01:01:44) The first 30 seconds * (01:15:34) Copy and video: a happy partnership * (01:28:25) Back to basics * (01:34:39) Learning from success * (01:40:55) On roadblocks and how to overcome them
And much, much more...
She helps Hello Fresh to Scale to $6.6 billion/year - VidTao Podcast with Lili Marocsik
28 Nov 2022
00:46:57
Let me introduce you to Lili Marocsik - the former Google rep now leading YouTube marketing for billion-dollar companies.
Lili started as a Google rep - and quickly fell in love with YouTube as a marketing platform. With all of Google's data at her fingertips, she dove in and, over time, became the performance YouTube subject matter expert, training teams across Europe on how to succeed at scale on YouTube.
Fast forward a few years, and Lili was at Hello Fresh. She led their YouTube efforts, transforming YouTube from a marginal channel to one of the main drivers of new customer acquisition for this USD 6.6 billion per year company.
Now she's leading financial app Revolut's expansion into YouTube, and on this podcast, we picked Lili's brain on all things attribution, creative, strategy, and scale regarding YouTube ads. Whether you're managing millions per month in adspend or a scrappy performance marketer hunting for direct ROI from every cent spent, you will want to check out this episode.
(And by the way, Lili will be sharing even more detail on "Creatives for Brandformance - What I have learned working for big brands" - and how to combine data + storytelling to scale with YouTube at our VidTao Live event in just a couple weeks...) _
1) Find your competitor's top unlisted YouTube ads in our VidTao.com YouTube ad library
2) Want help scaling YouTube & other video traffic platforms to $10k/day+? Set up a brainstorming chat here: https://inceptly.com/call
_
Get in touch with the host, VidTao Co-Founder Ian Nagy, here:
Here are a few highlights from our episode with Lili:
* The 60-year-old marketing attribution method you're probably not using - why it's so effective and how it to use it to see exactly what paid channels are driving new sales...
* YouTube's "Halo Effect" - what it is and how to quantify it to get a more accurate picture of what's driving sales for your business...
* The unconventional "performance branding" metric Lili developed - and why it's crucial for understanding the full impact of your adspend...
* The 3 step process Lili uses to break down, analyze, and understand YouTube ad creatives - and the specific metrics you can use to evaluate & improve your ads' performance in the key areas of Hook, Story, and Call To Action (CTA).
* Why branding is important for even for the most hardcore DTC/performance marketers - and how to measure & improve it (even if you're NOT a $100M+/year company)
* Why adding branding elements to performance-oriented ads can supercharge your ad's click-based performance... (and exactly how to do it)
* The creative ideation & iteration process Lili uses at Hello Fresh to mix & match key elements from winning ads across industries and come up with 100% fresh, high-performing ads from scratch...
* The campaign type that Lili says is a complete waste of your money (and why her former employer doesn't want you to know this...)
* And much more... _
Here's how to apply Lili's hard-earned knowledge of creatives, data, and strategy to your own YouTube & video marketing efforts:
1) Watch the podcast episode here & take notes
2) Come to VidTao Live Oxford UK and learn from Lili in person! (Claim your tickets & see everything you'll get at the event here: https://live.vidtao.com/
VSLs & Mindset with Peter Kell - VidTao Podcast
28 Nov 2022
01:00:46
"I don't read books on marketing. I read spy tools. The winning script IS the book. It SHOWS you the answer, it doesn't tell you the answer."
- Peter Kell, VSL innovator
We just did a podcast with Peter Kell, director of Video Salesletters (VSLs) at MindValley and creator of multiple 8 figure VSL-based offers.
(Speaking of spy tools, he’s the creator of this current monster VSL YouTube funnel you can see here inside of VidTao, with well over $300k in adspend in the past month on just one ad, and still scaling…)
How does Peter do it?
We get into it all in this podcast, but here’s a one-sentence summary:
“The spy tools help me with the marketing - and spirituality is how it all manifests for me.” _
1) Find your competitor's top unlisted YouTube ads in our VidTao.com YouTube ad library
2) Want help scaling YouTube & other video traffic platforms to $10k/day+? Set up a brainstorming chat here: https://inceptly.com/call
_
Get in touch with the host, VidTao Co-Founder Ian Nagy, here:
* Peter's "VSL Bible" - and why he advises you to create your own (and how to do it)
* How to unlock the power of your identity to shift your reality completely
* What Jon Benson (the creator of the Video Salesletter) taught Peter Kell about breaking down VSLs
* How Peter shoots 50 VSL leads in 2 days (giving nearly unlimited testing options)
* The 3 levels of compliance you need to consider when launching any new offer
* The “Semantics Secret” to ad compliance on FB and other platforms…
* Why Peter believes we've been going through "Winter" in advertising - and why CPMs will drop soon…
* The 1 personal metric Peter tracks daily that he attributes to his success
* The process Peter used to systematically test new markets & offers before launching & scaling his own brand
* Why your goal should always be to "go broad and send it like a Chad."
And much, much more! _
Learn & get feedback from Peter LIVE at VidTao Live: August 17 & 18
Learn & get feedback from Peter LIVE at VidTao Live: August 17 & 18: live.vidtao.com
VidTao Podcast with Chris Haddad - Unlocking the Power of EMOTION in Your Sales Messaging
28 Nov 2022
01:02:44
Chris “Mr. Moneyfingers” Haddad is a legendary direct response copywriter and marketer whose sales letters and VSLs have driven over 700 Million dollars in online sales (estimated. The actual number may be significantly higher.)
Chris' superpower? Emotional Storytelling.
Chris is going to be sharing everything he knows at our VidTao Live closed-door mastermind this August 17 & 18 at Oxford University (go here to claim your tickets: live.vidtao.com) _
1) Find your competitor's top unlisted YouTube ads in our VidTao.com YouTube ad library
2) Want help scaling YouTube & other video traffic platforms to $10k/day+? Set up a brainstorming chat here: https://inceptly.com/call _
Get in touch with the host, VidTao Co-Founder Ian Nagy here:
In this episode, Chris is going to share the following:
* The "Twitch Streamer" product launch key that Chris learned from Twitch video game streamers (and how to use it to make your audience rabid for your next product launch...)
* His "Punch In the Gut" (PIG) Method for creating emotionally compelling stories that sell - and how to use it to create emotionally triggering, high-performance story-based ads in even the plainest & boring markets...
* The two types of video ad "leads" Chris always split tests... (hint: one involves puppets...)
* The unbelievably simple question that will uncover your product's best unique mechanism...
* (And much more)
On top of the marketing-specific topics, we'll also touch on some more personal stuff like:
* The crossover between mental health and entrepreneurship * Impostor syndrome * The power of owning your own shadow
Enjoy the show!
He was SixPackShortcuts' YouTube ad “secret weapon” - VidTao Podcast with Johnson Li
25 Nov 2022
01:03:26
Former CMO at SixpackShortcuts Johnson Li reveals how he helped scale this online fitness company to $500 million in sales in just a few years using YouTube ads.
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1) Find your competitor's top unlisted YouTube ads in our VidTao.com YouTube ad library
2) Want help scaling YouTube & other video traffic platforms to $10k/day+? Set up a brainstorming chat here: https://inceptly.com/call
_
Get in touch with the host, VidTao Co-Founder Ian Nagy here:
* How Johnson and Mike Chang went from competing against each other at breakdancing to building one of the first direct response companies to successfully leverage YouTube ads to make millions.
* How one video of Mike Chang sitting on the couch eating food (with no production costs) became SixPackShortcuts’ Top Ad with 90+ million views, and why Johnson believes a higher budget doesn't always mean better creative
* How Johnson turned phone sales scripts and the experience of calling customers into converting Video Ads, flipping objections into powerful hooks
* How Johnson built and trained top-performing sales and copywriting teams from scratch, and what qualities he was hiring for
* Why taking a deep dive into the dark side of your customer’s pain points is so important and how to uncover those “secrets” that really sell
* How to apply the “flow” of winning ads to your own content
* The brainstorming process behind Johnson’s “unskippable” hooks, and why he role-plays all his ideas
* What companies are currently getting wrong when it comes to scaling with YouTube and how to include a variety of CTAs to cover all customer bases
* The importance of testing VSL even at the editing stage, in one split-editor video test Johnson revealed a 60% difference with the same script
* How to revisit and “recycle” existing copy that hasn’t worked, and the changes you can make to see a different result
Masterclass.com YouTube Ads - Scaling to $160M+/year with Thomas Hopkins - VidTao Podcast
25 Nov 2022
01:38:37
Masterclass.com's former head of performance marketing Thomas Hopkins reveals how he helped scale Masterclass.com to $160M per year, via YouTube ads, TV, and literally every other paid media channel available.
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1) Find your competitor's top unlisted YouTube ads in our VidTao.com YouTube ad library
2) Want help scaling YouTube & other video traffic platforms to $10k/day+? Set up a brainstorming chat here: https://inceptly.com/call
_
Get in touch with the host, VidTao Co-Founder Ian Nagy here:
✅ How Thomas went from running an eCommerce dog poop bag business to growing gaming companies, scaling ridership at Lyft to $5M/week, and scaling Masterclass from $40M to over $160M in a year.
✅ How Thomas’ custom-built LTV (Life Time Value) models allowed gaming companies to see the ROI on their ads so they could scale
✅ The 4-part "DIY" Dashboard Thomas uses to measure each channel's impact on your marketing mix reliably, and know how they impact your overall profitability (even at $1 million per day in adspend)
✅ What most direct response marketers get wrong when it comes to breaking through their scaling “ceiling” and what opportunities can happen when you combine brand + performance to what Thomas calls “brandformance”
✅ The secret to making platform-specific content that scales
✅ Why Thomas predicts 2021/2022 will be seen as “the lost years” of digital advertising - and why Facebook and Google
✅ The “old school” tracking metric used by Masterclass to scale to $160M
✅ Why most incrementality tests fail - and the 1 metric Thomas uses “you have to make something like a 50% difference on that channel to actually see a jump”
✅ The “ceiling” on direct response advertising - & why DR alone can’t scale your business to the maximum potential
✅ How to use “Creative Diversity” to overcome ad fatigue, decrease your cost of traffic, and breakthrough scaling plateaus
✅ The ad account structure changes Thomas made at Masterclass to help push yearly revenue way past $100M
✅ The 2 keys to scaling post-iOS 14.5
✅ Why Thomas predicts Facebook & Google’s “Walled Gardens” will soon no longer exist - and what this means for the future of advertising
✅ Thomas' new Web 3 gaming company perfectstorm.gg - and why Web 3 gaming will soon be a $50 Billion space
✅ Blockchain, and what it means for marketing in 2022 and beyond
✅ And last but not least... The exact YouTube video ad formula Masterclass used to scale to $160 million per year (and the best example ad to use as a template even if you DO NOT have an a-level celebrity with name brand recognition)
Use this "Podcast Tour" Tactic to Drive Insane Growth (No Matter Your Audience Size) - Lukas Selman
[Sponsored] Get a free Direct Response Video Traffic & Creatives brainstorm session here: https://inceptly.com/call _
Join us in this enlightening episode as we dive into Lucas Selman's innovative approach to business growth through targeted podcast tours. Lucas breaks down his strategy in detail, offering listeners a blueprint for amplifying their reach and impact in their respective industries.
Whether you're a budding entrepreneur or a seasoned business owner, Lucas's insights provide a unique perspective on leveraging podcasts for substantial growth.
Tune in to learn how you can apply these tactics to your business strategy and witness transformative results. Don't miss out on this invaluable advice – your next big opportunity could start right here!
Are you frustrated with lackluster lead generation and stagnating sales? Tired of endlessly tweaking your funnel with no results? Joining us today is superstar digital marketer Nicholas Kusmich, who has generated over $600 million in revenue using unconventional strategies.
In this episode, Nic reveals the breakthrough approach that doubled his sales and slashed costs per client by over 80%. He'll show you how to throw away your lead magnets, opt-ins, and funnels for good - and start raking in high-paying customers effortlessly.
You'll discover Nic's "Fast Track" process for exclusively targeting "solution seekers" - high-paying clients who just want results now, not six steps of your funnel. Learn how he pivoted his language away from "how-to" info and started selling the experience, lifestyle, and feeling clients truly want.
Plus, Nic shares the tactical steps you can apply immediately to land those big-spending clients who are ready to invest top dollar. If you want to generate more sales with less effort, and finally break out of the pack of "everyone else" - you won't want to miss this game-changing interview.
Tune in now to get the blueprint for bypassing competition and owning your niche.
AI Custom LLMs for Conversion Rate Optimization? - SiteMana Founders Interview
You'll discover the cutting-edge techniques Site Mana uses to identify the 5% of website visitors most likely to convert based on hundreds of data points. Hear how their customized AI outperforms generic tools by being tailored specifically to each client's business.
Plus, get tactics you can start applying today, like optimizing on-site experiences to increase intent. Find out how to emulate the journeys of your high-value customers through segmentation and testing.
Don't miss this exclusive look at how AI is powering explosive growth for direct response companies. The strategies shared will help you immediately refine your targeting, messaging, and creative testing to attract more of your ideal customers.
Are you ready to unlock new opportunities and take your results to the next level? Tune in to learn how Site Mana can have you dominating your market in no time. This is a show you won’t want to miss!
How to Bootstrap (& exit) Software Companies & Avoid Shiny Objects with Melissa Kwan
08 Jan 2024
00:54:13
Try Vidtao’s YouTube ad library for FREE here: https://vidtao.com
[Sponsored] Get a free Direct Response Video Traffic & Creatives brainstorm session here: https://inceptly.com/vidtao _
Dive into the entrepreneurial spirit with today's VidTao podcast as we welcome the remarkable Melissa Kwan (https://www.linkedin.com/in/melissakwan/), a three-time bootstrapper and the visionary behind eWebinar.com.
With a history of building and selling two major software companies, Melissa brings a treasure trove of insights and real-world wisdom to our conversation. From navigating diverse business landscapes to honing in on the real leverage points that drive success, Melissa discusses the art of focusing and avoiding the allure of distractions.
This episode is a goldmine for both seasoned business owners and aspiring entrepreneurs. Discover actionable advice, strategies for growth, and inspiring stories from Melissa's journey.
Tune in to gain valuable perspectives that could transform your entrepreneurial journey and propel you toward success.
AI Video Production with Waymark - VidTao Podcast with Alex Persky-Stern
03 Oct 2023
00:34:34
Dive into the world of AI-based video creation with Alex Persky-Stern, the dynamic CEO of Waymark! Ever imagined converting your landing page into an awe-inspiring video in just under two minutes? 😲 That's Waymark for you. From initial creation to final tweaks, Waymark is revolutionizing the video content game, and it's all in this episode.
Join us as Alex unveils the story behind Waymark's meteoric rise, their innovative approach to customer acquisition, and a LIVE demo of the tool. 🎥 Plus, for all the advertisers out there, discover exclusive templates tailor-made just for you!
This is the future of content. Don't miss out! 🔥🔥
Tune in now and unlock the magic of Waymark with Alex Persky-Stern! __
1) Find your competitor's top unlisted YouTube ads in our VidTao.com YouTube ad library 2) Want help scaling YouTube & other video traffic platforms to $10k/day+? Set up a brainstorming chat here: https://inceptly.com/call _
Get in touch with the host, VidTao Co-Founder Ian Nagy, here: