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Explore every episode of the podcast Up In My Business

Dive into the complete episode list for Up In My Business. Each episode is cataloged with detailed descriptions, making it easy to find and explore specific topics. Keep track of all episodes from your favorite podcast and never miss a moment of insightful content.

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1–50 of 100

TitlePub. DateDuration
Episode 100: My 2025 Word of the Year23 Dec 202400:23:09

Welcome to Episode 100!! Today we're chatting about my word of the year for 2024 and 2025, life updates, celebrations for 100 episodes, and more.


Up In My Business' gracious sponsor:

  • JaneApp! Use the code LEX1MO for a complimentary month of JaneApp 


Work with me + learn more!

*affiliate link (of course)

Episode 99: Urgency and Timelines16 Dec 202400:18:21

In this episode, we dive into urgency, booking calls and services, and how we all can be great service providers and also service hire-ers (aka hiring out). 


Up In My Business' gracious sponsor:

  • JaneApp! Use the code LEX1MO for a complimentary month of JaneApp 


Work with me + learn more!

*affiliate link (of course)

Episode 90: There's Always Something to Learn14 Oct 202400:20:39

In this episode, I ramble on about how regardless of where you're at in your business, there is ALWAYS something to learn, something to take away, and something you can change or implement and PEOPLE you can learn from when you're at an event or in "a room" with other business owners. 

Important links: 


Up In My Business' gracious sponsor:

  • JaneApp! Use the code LEX1MO for a complimentary month of JaneApp 


Work with me + learn more!

*affiliate link (of course)

Episode 89: Logo Walls, Media Pages, & "As Seen In"07 Oct 202400:18:16

In this episode, I answer a listener's question about logo walls on your website. What are they, how to get the logos, and when you should add a logo to your website.


Important links: 


Up In My Business' gracious sponsor:

  • JaneApp! Use the code LEX1MO for a complimentary month of JaneApp 


Work with me + learn more!

*affiliate link (of course)

Episode 88: The Story Behind SEO School30 Sep 202400:27:28

In this episode, I tell you the story of SEO School. The why, the ways that it has changed, and what's different about it.

Shameless plug for SEO School, because if you want to learn how to do all of this... SEO School is the place to be.

Spoiler alert: SEO is your best bet for a brick-and-mortar business owner and make sure you learn how to manage your own Instagram for your brick and mortar practice. Shameless plug for SEO School.


Important links: 

  • SEO School is OPEN for enrollment: CLICK HERE to enroll!
  • Text me! (424) 284-2870


Up In My Business' gracious sponsor:

  • JaneApp! Use the code LEX1MO for a complimentary month of JaneApp 


Work with me + learn more!

*affiliate link (of course)

Episode 87: The Values of Leads from Google and SEO23 Sep 202400:20:15

In this episode I go over the value of leads from Google and the value of SEO for a brick and mortar business and an online business.

Shameless plug for SEO School, because if you want to learn how to do all of this... SEO School is the place to be.

This episode walks you through Instagram/Social Media and SEO for brick-and-mortar practices and what is your best bet and what might not be worth your time and money.

Spoiler alert: SEO is your best bet for a brick and mortar business owner and make sure you learn how to manage your own Instagram for your brick and mortar practice. Shameless plug for SEO School and The Instagram Intensive.


Important links: 

  • SEO School info and where to join my email list: CLICK HERE
  • Text me! (424) 284-2870
  • Grab your BOSSUP ticket: CLICK HERE


Up In My Business' gracious sponsor:

  • JaneApp! Use the code LEX1MO for a complimentary month of JaneApp 


Work with me + learn more!

*affiliate link (of course)

Episode 86: Instagram and SEO for Brick and Mortar Businesses16 Sep 202400:15:54

This episode walks you through Instagram/Social Media and SEO for brick-and-mortar practices and what is your best bet and what might not be worth your time and money.

Spoiler alert: SEO is your best bet for a brick and mortar business owner and make sure you learn how to manage your own Instagram for your brick and mortar practice. Shameless plug for SEO School and The Instagram Intensive. 


Important links: 

  • SEO School Info and Waitlist: CLICK HERE
  • Join the Instagram Intensive: CLICK HERE*
  • Text me! (424) 284-2870


Up In My Business' gracious sponsor:

  • JaneApp! Use the code LEX1MO for a complimentary month of JaneApp 


Work with me + learn more!

*affiliate link (of course)

Episode 85: How to Reach More People with SEO09 Sep 202400:17:32

In this episode, I'll give you the breakdown and value of SEO and how, exactly, you will reach more people when you decide to buckle down and focus on SEO.

Even if you're familiar with what I teach and have heard me harp on and on about SEO, this one is important.

Important links: 


Up In My Business' gracious sponsor:

  • JaneApp! Use the code LEX1MO for a complimentary month of JaneApp 


Work with me + learn more!

*affiliate link (of course)

Episode 84: What You Need to Know About Canva's Price Increase02 Sep 202400:12:45

This episode dives into Canva'a price increase for their "Teams" account. This price increase may or may not affect you, but if you're on Canva Pro, you're all set and don't need to worry. If you receive the price increase email for Canva Teams, listen to this podcast and learn about how to see if you actually NEED the teams account.

You can also watch a video version of this on YouTube: Watch Here!

Important links: 


Other links mentioned:


Up In My Business' gracious sponsor:

  • JaneApp! Use the code LEX1MO for a complimentary month of JaneApp 


Work with me + learn more!

*affiliate link (of course)

Episode 83: What You Need to Know About Payment Processing Fees26 Aug 202400:20:27

In this episode, I give you my thoughts on payment processing fees.

What you'll hear:

  • What a processing fee is used for
  • Why a processing fee is important
  • What to do about payment processing fees 

 

Important links: 


Other links mentioned:


Up In My Business' gracious sponsor:

  • JaneApp! Use the code LEX1MO for a complimentary month of JaneApp 


Work with me + learn more!

*affiliate link (of course)

Episode 82: Honoring Your Process to Maximize Efficiency19 Aug 202400:28:57

In this episode, I give you my take on the importance of processes and how honoring them can help you maximize efficiency in your business. 

What you'll hear:

  • The importance of having a process/method and how it affects your efficiency
  • Examples of my processes and ways I create efficiency
  • Specific suggestions for brick and mortar and online practices
  • How to actually address your need for a process to be followed   

 

Important links: 


Up In My Business' gracious sponsor:

  • JaneApp! Use the code LEX1MO for a complimentary month of JaneApp 


Work with me + learn more!

*affiliate link (of course)

Episode 81: Your Practice Location and Your Website12 Aug 202400:21:15

Regardless of where you practice (in person, online), you need to make sure this location is actually listed on your website. In this episode, I go over exactly where you need to have it listed. 

What I talked about:

  1. Google My Business' role in this
  2. How it differs for online/in-person businesses
  3. Where exactly you need to place the address/practice location on you website
  4. Want more website goodness? Get access to my website audit challenge! CLICK HERE FOR MORE INFO


Up In My Business' gracious sponsor:

  • JaneApp! Use the code LEX1MO for a complimentary month of JaneApp 

Work with me + learn more!

*affiliate link (of course)

Episode 98: My Process for Creating Content in Canva09 Dec 202400:16:58

Important links:


Up In My Business' gracious sponsor:

  • JaneApp! Use the code LEX1MO for a complimentary month of JaneApp 


Work with me + learn more!

*affiliate link (of course)

Episode 80: Getting Started On YouTube and My Thoughts and Recs05 Aug 202400:26:21

In this episode, I chat all about my start on YouTube. I just started and I have some thoughts, procedures, recommendations, etc. that I felt were worth documenting. If you're looking to get started on YouTube, this is probably a good episode for you.

What I talked about:

  1. Who I trusted to help me with YouTube and who you should get coaching from if that's something you're looking for: Click here for DOCJOEO.
  2. What I'm paying attention to
  3. How I started my channel 
  4. Stats and my thoughts around it 
  5. Setting expectations
  6. Why I didn't want to start doing YouTube videos (and obviously decided to do it anyway)
  7. My plan for filming content and publishing schedule 


Resources I mention:

  1. Check out my YouTube channel and subscribe: CLICK HERE
  2. My service brochure: CLICK HERE
  3. More info on LextroMind: CLICK HERE


Up In My Business' gracious sponsor:

  • JaneApp! Use the code LEX1MO for a complimentary month of JaneApp 

Work with me + learn more!

*affiliate link (of course)

Episode 79: My Thoughts Around Outsourcing For Your Biz29 Jul 202400:28:45

In this episode, I talk all about outsourcing. You'll hear what I think about it, how to outsource best, when you may want to consider outsourcing, and when you might not want to outsource.

Resources I mention:

  1. My post on outsourcing: CLICK HERE
  2. My service brochure: CLICK HERE
  3. BOSSUP with Maestro and JillFit: CLICK HERE


Up In My Business' gracious sponsor:

Work with me + learn more!

*affiliate link (of course)

Episode 78: Do You Know What Your People Are Actually Googling?22 Jul 202400:18:53

In this episode, I talk all about knowing your ideal client's Googling habits and how important it is to actually understand this in order to be the most efficient writer. Because time is money. So if you're writing long-form content, let's make sure you're doing it efficiently.

Resources I mention:
Blogging Bootcamp masterclass 4.5 hour recording is available for purchase. CLICK HERE to learn more and enroll!

Up In My Business' gracious sponsor:

Work with me + learn more!

*affiliate link (of course)

Episode 77: My Thoughts On One-Page Websites15 Jul 202400:08:53

In this episode, I dive into one-page websites and what my thoughts are around them.

You'll hear what they're great for, who they're great for, and my suggestion for you if you're wondering about whether it's a fit for you.

Resources I mention:
Check out my Squarespace templates if you need a website — either a new one altogether or you're just starting out. I have lots of options that are created with longevity, SEO, growth, and best navigation in mind.

Up In My Business' gracious sponsor:

Work with me + learn more!

*affiliate link (of course)

Episode 76: How to Share Your Blog Content on Instagram08 Jul 202400:13:31

In this episode, I go over exactly how to share your blog content to Instagram in the most effective way possible, allowing both audiences to get value from the post.

Up In My Business' gracious sponsor:

Work with me + learn more!

*affiliate link (of course)

Episode 75: Answering Your Questions (Again)01 Jul 202400:37:19

In this episode, I answer your questions including:

  1. What to do on your website when you move your biz from one state to another and from one location to another location
  2. How to display links on Google correctly 
  3. Difference between Google Ads and SEO
  4. If I have a sibling
  5. How I decided I don't want kids
  6. Why I moved to California 
  7. Whether my desk is clean/organized or not
  8. How I feel about bumping DMs and Emails 


Resources I mention:
Blogging Bootcamp is OPEN for enrollment! CLICK HERE to learn more and enroll!

Up In My Business' gracious sponsor:

Work with me + learn more!

*affiliate link (of course)

Episode 74: Where to Put Your Lead Magnet on Your Website24 Jun 202400:29:58

In this episode, I chat about lead magnets and where to put them on your website and what software to use to do so. 

Resources I mention:
Make sure you know about my Blogging Bootcamp: JOIN THE NEWSLETTER
Shante's coaching calls: SCHEDULE A MAESTRO MEETING
Instagram Post on Lead Magnets: CLICK HERE
How to make a mockup for your lead magnet: CLICK HERE
Get ConvertKit: CLICK HERE

Up In My Business' gracious sponsor:

Work with me + learn more!

*affiliate link (of course)

Episode 73: My Schedule and What Made a Difference17 Jun 202400:21:40

In this episode, I'm giving a brief overview of my schedule and how knowing what my enough is allows me to have a schedule that allows for flexibility while also knowing that I'm financially okay and how ultimately, my schedule is built for my ideal life.

Resources I mention:
Make sure you know about my Blogging Bootcamp: JOIN THE NEWSLETTER
Shante's coaching calls: SCHEDULE A MAESTRO MEETING
Laura Jean, @dieticianvalues on Instagram: CLICK HERE

Up In My Business' gracious sponsor:

Work with me + learn more!

*affiliate link (of course)

Episode 72: My Tips for Obtaining Images to Use Inside Your Blog Posts10 Jun 202400:31:28

This episode dives into how you can get images for your blogs that you're actually allowed to use. 

The amount of times I see random images just inserted into blogs is alarming but I get it. What else do you use??? Not all images are open source and legal to toss into your blog.

Some places where you can get images and use them inside your content:

  • unsplash.com
  • canva (their legal agreement is very long, but typically their images are fine to use if you pay for the program)
  • pexels.com

Or...

  • you can pay for stock images on your website platform (Squarespace makes this easy for both free and paid options)
  • be a part of something like @pelvicguru1's @pelvicguru_official, where she give access to her illustrations with membership (there are more requirements as well, so obviously follow them)
  • draw things yourself
  • hire an artist to draw

Or my personal favorite, order models (the knee, the pelvis, etc.) and make your own pictures and videos of movement/labeled diagrams, etc.

Important Links:


Up In My Business' gracious sponsor:

Work with me + learn more!

*affiliate link (of course)

Episode 71: Should You Host Your Blog on Your Website or Substack?03 Jun 202400:13:19

On this episode, I answer one question: Should you host your blog on your website or Substack? Yep, only one (can you believe that??) 

Important Links:

  • My Website Audit Mini Course: CLICK HERE
  • HARO/Cison: CLICK HERE
  • Looking for help with tech & software and want to get started on the right foot?  I offer FREE discovery calls. Click here to book.


Up In My Business' gracious sponsor:

Work with me + learn more!

*affiliate link (of course)

Episode 97: How to Show Up When Shit Sucks02 Dec 202400:17:02

The country and the world has been really rough lately, especially this month. When you have personal things, hard conversations, and just general external stress, it can be hard to still show up. Here's my take on that. Now, I know I speak from a place of privilege with this and it is fully acknowledged in this episode. I'm hoping you'll find something to take away here.

Important links:

  • Last day to grab any Cyber Monday/Black Friday discounts from me! Only available to those on my email newsletter. 


Up In My Business' gracious sponsor:

  • JaneApp! Use the code LEX1MO for a complimentary month of JaneApp 


Work with me + learn more!

*affiliate link (of course)

Episode 70: Answering Your Questions27 May 202400:29:31

In this episode, I answer your questions.. well the ones that I received on my IG poll, anyway. Enjoy!

Up In My Business' gracious sponsor:

Work with me + learn more!

*affiliate link (of course)

Episode 69: Why You Need Multiple Different Tech Platforms20 May 202400:26:00

On this episode, we chat about why you need to invest in the software options that are made for what you specifically need if you want to have the best results.

We talk about:

  1. Options for tech
  2. Why you need specific tech platforms 
  3. All-in-one software isn't the way
  4. The importance of user experience
  5. My software choices for websites, email marketing, courses, scheduling, and podcasts

Important Links:


Up In My Business' gracious sponsor:

Work with me + learn more!

*affiliate link (of course)

Episode 68: Trauma-Informed Care and Your Website with Krystyna Holland, PT, DPT13 May 202400:40:49

Join the conversation with me, Lex Lancaster, and the remarkable Dr. Krystyna Holland, PT, DPT as we unfold the layers of trauma-informed care and its profound impact in healthcare. Krystyna brings to the table her unique expertise as a pelvic floor physical therapist and shines a much-needed light on the subtle yet vital cues that convey safety and healing in our practices. From the imagery we use on our websites to the language that greets our clients, every choice we make either opens a door to healing or risks reinforcing harm. Krystyna's work in private practice and pivotal contributions to healthcare, including 'The Playbook for Painless Sex', are pivotal in steering us toward a more compassionate and inclusive approach for patient care.

We talk about:

  • Krystyna's clinical background and contributions to research, healthcare, and more
  • What trauma-informed care is 
  • How our website and marketing efforts as a whole contribute to providing trauma-informed care 
  • Practical tips for website copy, photos, and more for being a more trauma-informed provider/clinician and business owner
  • Value-based businesses 

Resources from Krystyna:

Krystyna Holland, DPT (she/her) is the founder and CEO of Inclusive Care, a physical therapy office in Denver, Colorado specializing in the provision of trauma informed pelvic floor care to individuals across the gender identity spectrum.

In addition to helping folks feel confident in their ability to live without leaking and have intimacy without fear, Krystyna aims to make healthcare safer for patients through trauma informed care research, training, and consulting. 

She is a well-known Instagram educator (@Krystyna.Holland), the author of The Playbook for Painless Sex, a researcher, an instructor of trauma-informed care trainings, and a healthcare consultant.

Up In My Business' gracious sponsor:

Work with me + learn more!

*affiliate link (of course)

Episode 67: How I Am Using Zapier Inside My Business06 May 202400:29:21

On this episode, we chat about Zapier and how I'm using it inside of my business as a new addition in 2024.

We talk about:

  1. What Zapier is
  2. How Zapier can help make some tasks easier/automated
  3. Pricing of Zapier
  4. How I'm using Zapier, specifically 
  5. How you need to choose tech for your biz 
  6. Ideal situation for technology
  7. Do you need it?
  8. Automation opinions

Important Links:


Up In My Business' gracious sponsor:

Work with me + learn more!

*affiliate link (of course)

Episode 66: Spring Cleaning Website Audit Challenge and Bowling Centers29 Apr 202400:34:28

In this episode, I cover tons of personal stuff as well as an important new offering I have (open for enrollment now!)

What we cover:


Up In My Business' gracious sponsor:

Work with me + learn more!

*affiliate link (of course)

Episode 65: Let Your Sales Page, Website, and Content Design Be Consistent22 Apr 202400:16:35

In this episode, I dive into consistency and how keeping your design consistent (sales pages, website pages, content) is key

What we cover:

  • #BossUp2024
  • Changing design can be jarring 
  • Where design consistency helps (safety!)
  • Let consistency be your guide, you don't need variability for your consumer's entertainment


Important links mentioned:


Up In My Business' gracious sponsor:

Work with me + learn more!

*affiliate link (of course)

Episode 64: Make the Most of Your Features and Certifications On Your Website15 Apr 202400:11:38

In this episode, I dive into exactly how to make the most our of your earned certifications and magazine/podcast/etc features.

What we cover:

  • Practitioner directories
  • Logos for the certs/features
  • How to put them on your website
  • What to do with the logos/links and directories


Important links mentioned:


Up In My Business' gracious sponsor:

Work with me + learn more!

*affiliate link (of course)

Episode 63: Welcome Emails for Your Mailing List08 Apr 202400:20:26

In this episode, I dive into welcome emails for your mailing list.

What we cover:

  • What software you need
  • How to make it automated
  • What needs to be inside this email
  • How you can make this email specific for your different opt-ins


Important links mentioned:


Up In My Business' gracious sponsor:

Work with me + learn more!

*affiliate link (of course)

Episode 62: What to Know if You’re Thinking About Building a Course01 Apr 202400:28:23

In this episode, we're chatting about courses.

What we go over:

  1. Time expectations
  2. Software to use (Kajabi). Trial Kajabi by clicking HERE!*
  3. ConvertKit for email marketing 
  4. If you are expecting to build a course and have it just “be evergreen”, you might want to reconsider this. Get some strategy around this as well as how the layout of you course should run. Book a Maestro Meeting with Shanté by clicking HERE. 
  5. Lay out your course in Google drive first, separated by modules (and the why behind that)
  6.  You need SO many assets, check out the post I made about that by clicking HERE.
     

Important links mentioned:


Up In My Business' gracious sponsor:

Work with me + learn more!

*affiliate link (of course)

Episode 61: Explaining SEO to a Five-Year-Old25 Mar 202400:31:21

In this episode, I'm chatting all things SEO as if I were explaining it to a 5-year-old. What it is, what the value of it is, how you rank, and more. SEO School is open for enrollment so if you want all the details, make sure you click the link below to enroll!

Important links mentioned:


Up In My Business' gracious sponsor:

Work with me + learn more!

*affiliate link (of course)

Episode 96: Legal Documents for Your Website25 Nov 202400:16:34

In this episode, I go over what legal documents you need for your website as well as how to display them on your website.

Important links:

  • My Squarespace templates: CLICK HERE
  • The Creative Law Shop — who I recommend for all legal documents other than the HIPAA disclaimer: CLICK HERE (use the code LEX10 to save 10% on top of their current Black Friday sale.
  • Simons Law & Associates — who I recommend for the HIPAA information policy: CLICK HERE (they may be down for maintenance, so you may need to check back later)


Up In My Business' gracious sponsor:

  • JaneApp! Use the code LEX1MO for a complimentary month of JaneApp 


Work with me + learn more!

*affiliate link (of course)

Episode 60: My Thoughts Around Tech Recs Becoming a “Bandwagon”18 Mar 202400:21:46

In this episode, we chat about tech recommendations (and life in general) can feel soft of bandwagon-y. You don’t need everything someone else has if what they have isn’t appropriate for your business. So let’s talk about it.

Important links mentioned:


Up In My Business' gracious sponsor:

Work with me + learn more!

*affiliate link (of course)

Episode 59: The Top Two Mistakes I See People Make When It Comes to SEO11 Mar 202400:22:01

This episode talks about my recent birthday surprise, some life stuff, and then we dive into SEO ROI (return on investment) and I set expectations for success with SEO work.

Here's what we talk about:

  1. Biz updates and SEO School (waitlist is closing THIS FRIDAY, 3/15)
  2. The Instagram Intensive is OPEN FOR ENROLLMENT! Click here to join*
  3. AZ from Fire Rescue Wellness is retiring. Let's celebrate her!
  4. My neck and volleyball 
  5. Mistake #1- not sharing your content
  6. Mistake #2- not understanding Google Search Console


Important links mentioned:

  • SEO School Waitlist is now closed.
  • The Instagram Intensive: CLICK HERE
  • Anna Hartman, MovementREV: CLICK HERE
  • The Creative Law Shop disclaimer template (this is not medical advice template for your website): CLICK HERE and use the code LEX10 for 10% off*


Up In My Business' gracious sponsor:

Work with me + learn more!

*affiliate link (of course)

Episode 58: SEO ROI and Setting Expectations04 Mar 202400:31:02

This episode talks about my recent birthday surprise, some life stuff, and then we dive into SEO ROI (return on investment) and I set expectations for success with SEO work.

Here's what we talk about:

  1. My birthday and Shanté's successful surprise
  2. My calendar— signature Do It In a Day's are going going... and not many left for the first half of the year
  3. Understanding ROI in SEO
  4. Understanding Long Sales Cycles and SEO
  5. Gaining trust


Important links mentioned:


Up In My Business' gracious sponsor:

Work with me + learn more!

*affiliate link (of course)

Episode 57: Lots of Life and Real SEO Stats26 Feb 202400:48:43

This episode is filled with life updates, some biz updates (yes! more than normal) as well as a breakdown of real SEO Success and tactics my clients and students used to have their success. 

Here's what we talk about:

  1. Fun life updates— Shanté presenting, what one of my BFFs told me, volleyball and hitting lessons 
  2. My hands and my nail salon experience
  3. Cooking stuff 
  4. Financial planning
  5. My birthday is this week (March 2nd)
  6. Biz updates
  7. SEO School Waitlist and what SEO School is
  8. I've got a big project coming (it's a secret!)
  9. REAL SEO Results and tactics they use 
  10. Wrapping it up


Important links mentioned:

  • SEO School Waitlist is now closed.
  • My service brochure: CLICK HERE
  • Instagram post I made about SEO results: CLICK HERE
  • DocJoeO, The YouTube Guy: CLICK HERE
  • Nectarine Financial Planning (CLICK HERE) and Personal Finance Club (CLICK HERE)
  • You'll just have to trust me that my hands are huge. No link for that haha!


Up In My Business' gracious sponsor:

Work with me + learn more!

*affiliate link (of course)

Episode 56: Word of the Year Updates and Changes I've Made19 Feb 202400:41:04

In today's episode, I'm giving you an update on my word of the year and what I've added and changed inside of my business to honor my word of the year. You'll also get a breakdown of my business owner history.

This episode contains the following:

  • A summary of my story (starting biz to now)
  • Everything I've implemented this year to make my business more streamlined and provide a better client experience (read: systems, processes, etc.)
  • How you can take these things and apply them to your biz


Important links mentioned:

  • SEO School Waitlist is now closed.
  • My service brochure: CLICK HERE
  • My Amazon store (treadmill and more!): CLICK HERE


Up In My Business' gracious sponsor:

Work with me + learn more!

*affiliate link (of course)

Episode 55: How I Approach My Free Content12 Feb 202400:31:21

In today's episode, I'm breaking down my take on free content and how I approach free content based on who I've learned from. 

This episode contains the following:

  • My recent Instagram post about how I approach free content
  • Write a lot about a little
  • Become a binge-worthy source
  • Make it easy for your people to find your free content


Important links mentioned:

  • Instagram post about this topic: CLICK HERE
  • SEO School Waitlist is now closed.
  • My service brochure: CLICK HERE


Up In My Business' gracious sponsor:

Work with me + learn more!

*affiliate link (of course)

Episode 54: So You Want to Add a "Passive Income" Stream to Your Biz...05 Feb 202400:24:00

In today's episode,  I am discussing the concept of passive income and my thoughts on the term, highlighting the misconception about passive income and the need for active promotion and engagement to make it successful and the need for someone to have had solid business coaching before I will work with them to develop systems for the offer.

This episode contains the following:

  • The problem with the phrase and concept of "passive income"
  • My joy for creating systems, automations, and building courses
  • What I need from those who want to launch a new offer before I will work with them
  • The truth behind putting a product on your website
  • Who I refer to for coaching around launching an online offer


Important links mentioned:

  • Instagram post about this topic: CLICK HERE
  • SEO School Waitlist is now closed.
  • Register for @themovementmaestro's  upcoming masterclass— Instagram Business Blueprint Masterclass: CLICK HERE
  • LextroMind waitlist (for brick and mortar business owners who want to launch their first online offer): CLICK HERE


Up In My Business' gracious sponsor:

Work with me + learn more!

*affiliate link (of course)

Episode 53: What Would Over-Communicating Look Like in Your Business?29 Jan 202400:21:43

In this episode, I'm going over my thoughts around overcommunication and how I truly feel like we can't over-communicate as service providers

Up In My Business' gracious sponsor:

Work with me + learn more!

*affiliate link (of course)


Episode 52: How to Actually Write a Blog Post22 Jan 202400:24:56

In this podcast episode, we're going to dive into how to actually write and structure a blog post.

Important Links:

  • SEO School Waitlist is now closed.

Previous content on blogging:

Up In My Business' gracious sponsor:

Work with me + learn more!

*affiliate link (of course)

Episode 51: My Outlook on Repurposing Content and Content Creation15 Jan 202400:20:12

In this episode, I'm going over my thoughts around content creation as it relates to SEO and more as well as repurposing content and how I recommend you approach repurposing content.

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Episode 95: Tell Them What They Need18 Nov 202400:21:58

This episode dives into a little bit of personal updates as well as some future casting for my business. We talk about how to decrease decision fatigue for our clients so they can focus on actually executing during the process so that they can get the outcome they want. 

Important links:

  • Looking for help with tech & software and want to get started on the right foot?  I offer FREE discovery calls. Click here to book.
  • My service brochure: CLICK HERE
  • My new strength coach, Betsy Foster: CLICK HERE


Up In My Business' gracious sponsor:

  • JaneApp! Use the code LEX1MO for a complimentary month of JaneApp 


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Episode 50: How to Beat AI-Generated Content With Human-Written Blog Content08 Jan 202400:29:59

In this episode, I'm going over how you can beat out AI-written content by other folks with your "human-written" content.

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Up In My Business' gracious sponsor:

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Episode 49: Updates to Make on Your Website for 202401 Jan 202400:19:50

In this episode, I'm going over exactly what you should be auditing and looking at on your website now that we're into a new year.

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Mentions:

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Episode 48: The Number of Pages You Need On Your Website25 Dec 202300:20:30

Wondering how many pages you need on your website when you first start your biz (or at any point during biz ownership)? This episode will give you all the deets!

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Up In My Business' gracious sponsor:

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Episode 47: Quick Rundown of Google Reviews and Testimonials18 Dec 202300:16:14

This episode dives into Google reviews and getting reviews for your business.

I'd truly appreciate it if you reviewed the Up in My Business podcast on your favorite podcast player. You can find the place to review the podcast within the mains screen of the podcast inside whatever player you're using.

If you've worked with me in the past, I'd also sincerely appreciate a review. I'll link my review form here for you to fill out. Thank you so much in advance! 


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Up In My Business' gracious sponsor:

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