Unglossy: Decoding Brand in Culture – Details, episodes & analysis

How did a CCO, a music industry veteran, and a hip-hop artist come together to explore the intersection of branding and culture? In this episode, discover the invisible thread that connects hosts Tom Frank, Jeffrey Sledge, and Mickey Factz, forming the foundation of Unglossy.

First, we dive into Jeffrey Sledge’s remarkable career. Known as one of "Hip-Hop’s Most Impactful Black Music Executive," Jeffrey recounts his transformative years at Jive Records, where his broadened perspective beyond New York artists, helped diversify his reach across the country. Hear how Jeffrey scouts talent, nurtures emerging artists, and makes bold moves—like recognizing the potential in the viral hit "Stanky Leg" and helping Shaquille O'Neal transition from the basketball court to the music studio.

Mickey shares his own perspective, detailing his initial encounter with Jeffrey and reflecting on his experiences touring with Nas and crossing paths with Lupe Fiasco while working as an editor for Laced Magazine. Although Mickey eventually signed with Jeffrey, the experience was far from the Hollywood depiction.

Tom adds his story, recounting a pivotal assignment that brought him face-to-face with Lupe Fiasco at SXSW. The encounter sparked a long-lasting creative partnership and led to Tom working with Lupe as the creator, producer, and co-host of the popular Lupe and Royce podcast. The show facilitated deep discussions on everything from music to social issues and laid the groundwork for the formation of Unglossy.

Tune in to hear the journey that brought these three hosts together, the surprising connections, and their favorite episodes to date.

"Unglossy: Decoding Brand in Culture," is produced and distributed by Merrick Creative and hosted by Merrick Chief Creative Officer, Tom Frank, hip hop artist and founder of Pendulum Ink, Mickey Factz, and music industry veteran, Jeffrey Sledge. Tune in to hear this thought-provoking discussion on Apple Podcasts, Spotify, YouTube, or wherever you catch your podcasts. Follow us on Instagram @UnglossyPod to join the conversation and support the show at https://unglossypod.buzzsprout.com/.

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Get ready to be inspired by Stirman, a visionary who has left a lasting impact on the tech and mindfulness landscapes. He shares his transformative journey of building Medium, the platform that bridged long and short-form writing, and his personal story of discovering meditation amidst the high-pressure of Silicon Valley, leading to a more grounded family life. This episode offers a behind-the-scenes look at Medium's creation and Sturman’s decision to leave.

Stirman also discusses his encounter with George Mumford, mindfulness coach to NBA legends like Michael Jordan and Kobe Bryant, and how it inspired him to found Lucid, scaling mindfulness training globally. With real-world success stories from athletes and executives, this chapter showcases the shift from skepticism to mainstream acceptance of mindfulness.

We also dive into Sturman's time at Facebook and the emotional journey behind the launch and closure of the Bars app. From childhood piano lessons to his passion for hip-hop, he reflects on the release of his album "Beats for Friends," featuring contributions from the Bars community. Tune in for insightful anecdotes, industry wisdom, and a celebration of creativity and mindfulness.

"Unglossy: Decoding Brand in Culture," is produced and distributed by Merrick Creative and hosted by Merrick Chief Creative Officer, Tom Frank, hip hop artist and founder of Pendulum Ink, Mickey Factz, and music industry veteran, Jeffrey Sledge. Tune in to hear this thought-provoking discussion on Apple Podcasts, Spotify, YouTube, or wherever you catch your podcasts. Follow us on Instagram @UnglossyPod to join the conversation and support the show at https://unglossypod.buzzsprout.com/.

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Did you love Zaria from "The Parent 'Hood" as much as Mickey Factz? Get ready to dive into the fascinating journey of Reagan Gomez-Preston. From her early days making waves on "The Parent 'Hood" to achieving lasting success in Hollywood, Mickey reveals his childhood admiration for her, sparking a lively brainstorm about potential 90s TV character crossovers that blend nostalgia with modern storytelling.

Reagan offers heartfelt and sassy insights into her rise to fame, the iconic role of Zaria, and the significance of "The Parent 'Hood" in representing Black creativity. Hear touching reflections on her interactions with fans and the profound impact of the show, especially poignant given Suzanne Douglas's recent passing. Reagan's behind-the-scenes contributions come to light as she recalls the opportunities she had to grow her skills and expand her horizons in the industry.

We take a nostalgic and spirited trip through Hollywood's evolution. Reagan dishes on her friendships with stars like Meagan Good and Gabrielle Union, her music video appearances, and the pivotal role of shows like "Scandal" in enhancing visibility for Black women in lead roles. She also chats about her voice-over work on "The Cleveland Show" and "Steven Universe," as well as her role on "Queen Sugar." The conversation delves into the importance of education, networking, and genuine relationships in sustaining a career in entertainment. Join us for an episode filled with inspiration, nostalgia, and valuable industry insights!

"Unglossy: Decoding Brand in Culture," is produced and distributed by Merrick Creative and hosted by Merrick Chief Creative Officer, Tom Frank, hip hop artist and founder of Pendulum Ink, Mickey Factz, and music industry veteran, Jeffrey Sledge. Tune in to on Apple Podcasts, Spotify, YouTube, or wherever you catch your podcasts. Follow us on Instagram @UnglossyPod to join the conversation and support the show at https://unglossypod.buzzsprout.com/

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How can a brand be both innovative and environmentally conscious? Eric Liedtke, co-founder, and CEO of the Unless Collective, joins us to share his visionary approach to regenerative fashion, where apparel is crafted entirely from plant-based materials without a trace of plastic. Eric's illustrious 26-year career at Adidas, during which he led major brands like Reebok and Yeezy and turned Adidas' e-commerce into a multi-billion-dollar empire, lends credence to his insights on the intersection of sustainability, creativity, and entrepreneurship.

We explore the fascinating world of sneaker culture, from the intricate design process to the entrepreneurial risks and rewards that come with pursuing one's passion. Eric recounts pivotal moments that shaped Adidas' legacy, including significant cultural and strategic shifts, high-profile athlete recruitments, and collaborations with fashion designers like Kanye West and Yoji Yamamoto. His stories reveal the delicate balance of leveraging regional strengths and fostering genuine connections between American and German teams to drive success in global markets.

Tune in as Eric discusses the journey toward a sustainable future in fashion, emphasizing the importance of eco-friendly materials and conscious consumerism. From Adidas' pioneering use of recovered ocean plastic to his current endeavor with the Unless Collective, Eric offers a compelling case for the critical role of innovation and resilience in transforming the industry. This episode is a treasure trove of insights for anyone passionate about the future of fashion and sustainability.

"Unglossy: Decoding Brand in Culture," is produced and distributed by Merrick Creative and hosted by Merrick Chief Creative Officer, Tom Frank, hip hop artist and founder of Pendulum Ink, Mickey Factz, and music industry veteran, Jeffrey Sledge. Tune in to on Apple Podcasts, Spotify, YouTube, or wherever you catch your podcasts. Follow us on Instagram @UnglossyPod to join the conversation and support the show at https://unglossypod.buzzsprout.com/

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On this episode of Unglossy Matt Jacob, a private jet pilot turned photographer, joins the guys to share compelling stories from his life in the skies and behind the camera lens.

Have you ever wondered what it's like to transition from flying private jets to capturing powerful images around the globe? Matt Jacob takes us through his extraordinary journey, detailing his passion for technology and photography. He recounts the emotional story behind his photograph "Girl in Green," and talks about the enriching experiences of photographing in diverse regions like India and Africa. We'll also discuss the unique lighting conditions that make certain locations a haven for photographers and how cultural differences impact both aviation and photography.

Thinking of taking your creative work to social media or starting a podcast? Matt offers invaluable tips on maintaining high audio quality and the art of engaging conversations. We wrap up with insights into adapting photography for social media, building trust with models, and the joys and challenges of podcasting. Plus, Matt reveals his dream podcast guest, Sam Harris, and why meaningful connections are the lifeblood of any creative endeavor. This episode is packed with inspiration and practical advice for photographers, podcasters, and anyone looking to elevate their creative game.

"Unglossy: Decoding Brand in Culture," is produced and distributed by Merrick Creative and hosted by Merrick Chief Creative Officer, Tom Frank, hip hop artist and founder of Pendulum Ink, Mickey Factz, and music industry veteran, Jeffrey Sledge. Tune in to on Apple Podcasts, Spotify, YouTube, or wherever you catch your podcasts. Follow us on Instagram @UnglossyPod to join the conversation and support the show at https://unglossypod.buzzsprout.com/

#Unglossy #Photography #BrandInCulture #Podcast

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Join us for an auditory journey to the moon with our gravity-defying discussion on creating a lunar experience right here on Earth. Anthony Laney of Laney LA joins hosts Tom Frank, Mickey Factz, and Jeffrey Sledge, adding a riveting dimension with tales of high-end residential design, where playful luxury like beachside pickleball courts becomes a reality. Discover the seamless blend of lifestyle, vision, and architecture—a trio that transforms spaces into personal sanctuaries tailored to the dreams of their inhabitants.

As we navigate California's eclectic architectural landscapes, Anthony shares his expertise on the state's diverse design aesthetics. From Los Angeles' bold eclecticism to Orange County and San Diego's more reserved styles, and the historic charm of Northern California, we explore the intricate balance between privacy and panoramic views. The episode shares stories of extravagant home features—think heated sidewalks and vanishing pools—that redefine luxury living and showcase the artistry and innovation behind experiential masterpieces.

"Unglossy: Decoding Brand in Culture," is produced and distributed by Merrick Creative and hosted by Merrick Chief Creative Officer, Tom Frank, hip hop artist and founder of Pendulum Ink, Mickey Factz, and music industry veteran, Jeffrey Sledge. Tune in to on Apple Podcasts, Spotify, YouTube, or wherever you catch your podcasts. Follow us on Instagram @UnglossyPod to join the conversation and support the show at https://unglossypod.buzzsprout.com/

#Unglossy #Architecture #BrandInCulture #ManhattanBeach #Podcast

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Exploring the Evolution of Basketball Culture

Get ready for an electrifying journey through the heart of basketball culture in Episode 4 of Unglossy: Decoding Brand in Culture! Hosts Tom, Mickey, and Jeffrey are thrilled to be joined by the NBA’s Sr. VP of Communications, Tim Frank. Join us as we unravel Tim's remarkable career path, from his collegiate days at Notre Dame to his quick rise with the Houston Rockets, who won an NBA championship in his first year, followed by the Comets’ impressive four WNBA championships. Tim then takes us behind the scenes at the NBA Headquarters, where he's been a driving voice for the past 22 years. 

But that's just the tip-off! We delve deep into the evolution of the NBA brand, tracing its rise from the Magic/Bird Era to the iconic reign of Jordan, and onwards to the globalization of the league. With Tim's insider perspective, we uncover the strategic maneuvers and pivotal moments that propelled the NBA onto the global stage. This episode is an absolute slam dunk for basketball aficionados and brand enthusiasts alike. Tune in and join the conversation as we decode the essence of the NBA brand. Don't miss out!

"Unglossy: Decoding Brand in Culture," is produced and distributed by Merrick Creative and hosted by Merrick Chief Creative Officer, Tom Frank, hip hop artist and founder of Pendulum Ink, Mickey Factz, and music industry veteran, Jeffrey Sledge. Tune in to on Apple Podcasts, Spotify, YouTube, or wherever you catch your podcasts. Follow us on Instagram @UnglossyPod to join the conversation and support the show at https://unglossypod.buzzsprout.com/

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Witness culture and the unexpected converge, revealing the medley of tastes, sounds and experiences that influence the brand that is—Marcus Samuelsson. From a young age, Marcus aspired to be great by recognizing greatness in others. His path to becoming a decorated chef, restaurateur and philanthropist who's accolades include a 2023 Emmy Award (that makes two cameos in this podcast), was powered by creative and cultural experiences from his travels around the world. With restaurants spanning the US, Canada, Bahamas and his native Ethiopia, this eight-time James Beard Foundation award winner has inspired with his lyrical dishes from kitchens located in neighborhoods one might not expect to find them. Journey with us as Marcus dives into the why and how behind his ability to bring people and communities together while blurring the lines between music and cuisine until their cultural significance feels almost one and the same.

"Unglossy: Decoding Brand in Culture," is produced and distributed by Merrick Creative and hosted by Merrick Chief Creative Officer, Tom Frank, hip hop artist and founder of Pendulum Ink, Mickey Factz, and music industry veteran, Jeffrey Sledge. Tune in to on Apple Podcasts, Spotify, YouTube, or wherever you catch your podcasts. Follow us on Instagram @UnglossyPod to join the conversation and support the show at https://unglossypod.buzzsprout.com/

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The theme of the show, and this episode in particular, is brand, culture and the unexpected. Mags Miller, director, producer, and storyteller, is the perfect encapsulation of our theme. Why? Because everyone needs Mags Miller! Mags is a Global Citizen who grew up in Nigeria, Tanzania and Zimbabwe. Over the past 20+ years she has worked on numerous Discovery Network and NatGeo TV shows. She’s embedded with the USMC in Afghanistan, navigated through hoarders’ homes, chronicled the lives of survivalists in the wilderness, directed a variety of personalities and has eaten delicious food in amazing locations. Hear her stories, including her time in a Nigerian prison with Tom, understand her “Do No Harm” policy, and appreciate the way she approaches storytelling that creates a space to allow people to open up.”
 
"Unglossy: Decoding Brand in Culture," is produced and distributed by Merrick Creative and hosted by Merrick Chief Creative Officer, Tom Frank, hip hop artist and founder of Pendulum Ink, Mickey Factz, and music industry veteran, Jeffrey Sledge. Tune in to on Apple Podcasts, Spotify, YouTube, or wherever you catch your podcasts. Follow us on Instagram @UnglossyPod to join the conversation and support the show at https://unglossypod.buzzsprout.com/

This week’s episode of Unglossy is dedicated to the memory of Dr. Cynthia Ticao. Dr. Ticao served as the Executive Director and later International Development and Donation Specialist for Gede Foundation over the span of 21+ years. 

Please enjoy the documentary, Gede Foundation: A Story of Hope, that was discussed in this episode at https://merrickcreative.com/insights/unglossy-mags-miller

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Unleashed through the power of YouTube

Father, musician, poet, former professional athlete, creative advocate and commentator. Knox Hill’s combination of selves shouldn’t co-exist. It does. And it does so with contagious energy, passion and volume loud enough to inspire millions with his unique brand of art. Hear his stories, and how he’s leveraged YouTube to maximize their power and reach.

"Unglossy: Decoding Brand in Culture," is produced and distributed by Merrick Creative and hosted by Merrick Chief Creative Officer, Tom Frank, hip hop artist and founder of Pendulum Ink, Mickey Factz, and music industry veteran, Jeffrey Sledge. Tune in to on Apple Podcasts, Spotify, YouTube, or wherever you catch your podcasts. Follow us on Instagram @UnglossyPod to join the conversation and support the show at https://unglossypod.buzzsprout.com/

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