Explore every episode of the podcast Uncut Game
| Title | Pub. Date | Duration | |
|---|---|---|---|
| Meet The Distributor. Are you in good hands? | 04 Jun 2025 | 01:04:55 | |
In Episode 11 of the Uncut Game Podcast, we sit down with our trusted partner and global distribution powerhouse, Ryan Glover, CEO of WeAreRGM, for a no-BS deep dive into the world of music distribution. This aināt your average upload-and-hope convo. Weāre talking real strategy, real timelines, and real gems for artists who are tired of getting left in the dark. Ryan breaks down the truth about what a distributor isāand what itās not, separating the cap from the facts. We get into the role of timing, why prepping 21+ days in advance is crucial for pitching and placement, and how proper distribution bridges the gap between your content and your consumer. We also expose common myths artists believe about "set it and forget it" releases and unpack why most distributors arenāt built to solve problemsātheyāre built to scale, and that aināt always in your favor. This episode is for the serious artist ready to understand how distribution impacts revenue, visibility, sync, and brand positioning. And because weāre about solutions, not just conversation, this weekās free Cheat Sheet includes our Pre-Release Readiness Checklistāso you can prep your next drop like a pro. š§ Tap in, take notes, and share this with someone who still thinks TuneCore is ādistribution.ā Itās time to stop throwing music at the wall and start moving with purpose. Ā š§ Tap in now. š„ Grab the Cheat Sheet. https://linktw.in/kXlOVQĀ uncutgamepodcast@gmail.com | @uncutgamepod | uncutgame.com | |||
| Has Technology Made It Harder or Easier To Be An Artist | 22 May 2025 | 00:59:00 | |
In Episode 10 of The Uncut Game Podcast, Tony āIamThaConnectā Guidry and Mark āRapjuggernautā Hernandez get straight to the heart of a polarizing topic: Has technology made it harder or easier to be an artist today? Itās a real milestone momentā10 episodes deepāand theyāre not holding anything back. From label politics to playlisting, fake metrics to real motion, this episode dives deep into the noise and narrows in on whatās really required to make it in 2025. Kingpin and Tony break down how the digital landscape, while flooded with opportunity, has created new traps for artists who lack strategy. They discuss gatekeeping, AI illusions, the death of artist development, and the rise of misinformation-as-a-service. We get gems about why a business plan isnāt optional, and how most scams stem from poor planningānot necessarily bad intent. They also tackle direct fan engagement, iHeart Radioās ad revenue dominance, catalog confusion, and why strategy always trumps clout-chasing. This oneās filled with hard truths, hilarious moments, real-life examples, and strategic takeaways you wonāt find on your explore page. Episode 10 isnāt just gameāitās a blueprint. Ā š§ Tap in now. š„ Grab the Cheat Sheet. https://linktw.in/eBkbovĀ uncutgamepodcast@gmail.com | @uncutgamepod | uncutgame.com | |||
| Hustle and Strategy. Motion With A Plan | 08 May 2025 | 00:51:41 | |
In Episode 9 of the Uncut Game Podcast, āHustle and Strategy,ā the team gets into the weeds of what separates motion from momentumāand why most indie artists are confusing chaos for progress. Tony āIamThaConnectā Guidry and Mark āRapjuggernautā Hernandez take us inside a recent discovery: an artist making noise on the surface, but underneath the metrics told a different story. Was it clout-chasing? Was it smart investment? Or was it a lack of planning dressed up as motion? They break down how indie artists can easily fall into the trap of mistaking visibility for viabilityāespecially when money and big features are involved. The team exposes how even the illusion of progress can stall an artistās trajectory if there's no foundation, no strategy, no intent behind the grind. Kingpin flips the metaphor on its head, comparing the music game to buying lottery tickets. If all youāre doing is hoping your one big single hits, youāre playing like a touristānot a tactician. But if youāre investing social currency into consistent content, quality music, videos, and relationshipsāyouāre buying tickets every day. And that? That increases your chances to actually win. From war stories on tour to real-life artist examples, the episode leans into the value of preparation, proper planning, and using motion as a vehicleānot a destination. They close by giving flowers to the indie artists really in the race and dropping this weekās Cheat Sheet on planning vs. motion, available free for all listeners. Ā š§ Tap in now. š„ Grab the Cheat Sheet. https://linktw.in/kQBHQNĀ uncutgamepodcast@gmail.com | @uncutgamepod | uncutgame.com | |||
| YouTube Optimization. Making Your Views Count | 06 May 2025 | 00:59:14 | |
YouTube Optimization aināt just about pretty thumbnails and clickbaitāitās about infrastructure, intention, and income. In Episode 8 of Uncut Game, Tony āIamThaConnectā and Mark āRapjuggernautā pull back the curtain on what it really means to optimize your presence on YouTubeāwhether youāre an artist, a brand, or a creator building community through content. We kick off with fun YouTube facts and a deep dive into creator culture: why the Hoof GP, MrBeast, and backyard BBQ channels are quietly teaching us all about audience retention, engagement loops, and loyalty. Then we get tactical. From channel tabs to tags, from thumbnails to testing, this episode lays out the real choreography to level up your YouTube game. Tony breaks down the facts behind monetization thresholdsā1,000 subscribers, 3,000 watch hoursāand why most artists are leaving money on the table by failing to organize their catalogs. Kingpin lays out the YouTube-to-Brand Channel-to-OAC flow and explains why switching distributors can mess up your YouTube Topic and VEVO placements if youāre not careful. We highlight the two distributors we trust (WeAreRGM and Organic Music) and drop the official YouTube Optimization Cheat Sheet (linked below) that details everything you need to organize your content for visibility and partnership opportunities. This episode is part game, part strategy, and all gasāno fluff. Just the facts, the blueprint, and the cheat code. Ā š§ Tap in now. š„ Grab the Cheat Sheet. https://linktw.in/kiPeyoĀ uncutgamepodcast@gmail.com | @uncutgamepod | uncutgame.com | |||
| 1000 Streams or Bust. The Real Blueprint To Make It Count | 24 Apr 2025 | 00:47:58 | |
Episode 7: ā1,000 Streams or Bust. The Real Blueprint To Make It Countā goes straight at the heart of what separates motion from momentum. Tony āIamThaConnectā Guidry and Mark āRapjuggernautā Hernandez dive into the overlooked but pivotal milestone: getting your song to 1,000 streamsāorganically, strategically, and without blowing the bag. This episode sheds light on the fact that 86% of music on Spotify isnāt even monetized. Thatās not a music issueāthatās a knowledge gap. We break down how just 3 plays a day can shift an artistās trajectory, and why those first thousand streams are often worth more than your first thousand dollars. From DMs to playlist pitching, to fan engagement and properly targeted ads, we lay out the real blueprint that turns listeners into lifers and momentum into money. We also drop the ā1,000 Streams or Bustā Cheat Sheet, a free guide that outlines the steps artists should take to achieveāand surpassāthat critical threshold. We also shout out this weekās sponsor, Powered By Hustle, for providing dope merch and backing independent voices like ours. And as always, we close with a strong CTAāreminding the audience to like, comment, subscribe, and stick around for next weekās episode. For the artist whoās tired of seeing no traction, this oneās for you. Episode 7 Cheat Sheets: https://linktw.in/NnsQaWĀ Contact: uncutgamepodcast@gmail.com | Follow @uncutgamepod on ALL platforms Substack (Newsletter): https://uncutgame.substack.com/?r=5eqo52 | |||
| Optimization! What Is It? | 17 Apr 2025 | 00:35:51 | |
"Optimization! What Is It?" takes a real-world look at a buzzword that's been thrown around more than it's been understood. This week, Tony āIamThaConnectā Guidry and Mark āRapjuggernautā Hernandez lock in on the real definition of optimizationānot just as a concept, but as a weapon for independent artists. Tony opens up with the math: of 11 million artists on Spotify, the top-performing 1 million share one thing in commonāoptimization. Kingpin brings it home with his ārace carā analogy, comparing artist development to tuning a high-performance machine. If your car (aka career) ain't built for speed AND durability, itās not gonna finish the race. And if it does win? The sponsors (brands, labels, fans) want their stickers all over your vehicle. We unpack what optimization looks like for artists: linking bios, claiming pages, uploading assets, and understanding how the .99 you make from your song gets chopped by Apple, your distributor, and your lack of backend knowledge. Itās not just about dropping musicāitās about building infrastructure. This weekās Cheat Sheet https://linktw.in/IIOnhi Ā is a companion guide built to help you audit your profiles across DSPs and social media. Itās a primer for the Artist Academy Optimization Master Checklistāwhich is exclusively available to alumni. We also officially welcome Double R to the Uncut Game squad. As our new Project Manager, heās overseeing audio and video edits, as well as social media coordination. Big salute to the newest member of Team Art Rev Sol. š§šŖ š§© This episode aināt optional. Itās the blueprint. š§ Tap in now. š„ Grab the Cheat Sheet. https://linktw.in/IIOnhi š Join the Academy. https://www.laylo.com/artistacademyĀ uncutgamepodcast@gmail.com | @uncutgamepod | |||
| How Much Does It Cost? Radio Spins & DJ Support | 10 Apr 2025 | 00:40:22 | |
In this no-fluff, full-pressure episode of Uncut Game, Tony āIamThaConnectā Guidry and Mark āRapjuggernautā Hernandez confront the elephant that keeps stomping through artist budgetsāradio spins and DJ support.We break the silence on what it really costs to get your song on the radio, the difference between buying spins and building relationships, and why some artists sabotage their own songs by skipping the basics like formatting, timing, and follow-through.Tony pulls up with real figuresānot fairy dustāand dives deep into the myth that radio is dead. He makes it plain: radio still matters, but only if youāre moving with strategy, performance metrics, and the right timing. That means stop thinking $250 will get you nationwide spins, and start planning with intention.Kingpin holds no punches. He calls out the artists faking radio love for clout and talks real positioningāwhat you need to have in place before even dialing a DJ's number. From how to actually service a record, to why DJ drops still matter, this episode is a masterclass in unlearning the shortcuts and doing it the right way.We also introduce this weekās Cheat Sheet: DJ Servicing Checklist, giving you the essential tools you need to start building a real support network without wasting money on dead plays and fake promotions.This oneās not just conversationāitās curriculum. Tap in.Episode 5 Cheat Sheets (Single Service + Dj Drops): https://linktw.in/PWnkrd Sign up for Access to The Artist Academy to get Alumni Access: https://www.laylo.com/artistacademy āŗ Connect With Uncut Game PodcastX | https://x.com/UncutGamePod Instagram | āhttps://www.instagram.com/uncutgamepod/ TikTok | https://www.tiktok.com/@uncutgamepod Facebook | https://www.facebook.com/uncutgamepod YouTube | https://www.youtube.com/@UncutGamePod Audiomack | https://audiomack.com/uncutgame SoundCloud | https://soundcloud.com/uncutgamepodcast Twitch | https://www.twitch.tv/uncutgamepod | |||
| Planning Your Roll Out; No Trends Needed | 03 Apr 2025 | 00:44:49 | |
In Episode 4 of Uncut Game, Tony āIamThaConnectā Guidy and Mark āRapjuggernautā Hernandez flip the switch on the hype machine and center the conversation around what really moves the needleāstrategy, timing, and execution. This oneās for every artist tired of chasing TikTok trends and hoping for overnight wins. Tony takes the lead and breaks down the real reason distribution partners and DSPs overlook your releaseāyou didnāt give them time, you didnāt give them data, and you didnāt have a plan. He talks about walking away from artists who refused to listen, shares the painful lessons from campaigns that lacked proper rollout structure, and makes it clear: ads donāt replace planningāthey enhance it. Together, the hosts discuss the value of time as one of the most underutilized resources in the music business and how artists constantly undercut themselves by thinking visibility is enough. They touch on why rollout dates matter, how far in advance DSPs need to be prepped, and the mistakes artists make by launching without a back-end strategy. This episode also comes with exclusive Cheat Sheets and a blog post from the CEO Whisperer, focused on optimal dates, ingestion schedules, and pitching timelines. Whether youāre indie or major, this episode will shift how you think about your next release. No shortcuts, no trends neededājust Uncut Game. ⢠Episode 4 Lead Read: https://linktw.in/GMEDGlEpisode 4 ⢠Cheat Sheets: https://linktw.in/MYSSZL Connect With Uncut Game PodcastX | https://x.com/UncutGamePod Instagram | āhttps://www.instagram.com/uncutgamepod/ TikTok | https://www.tiktok.com/@uncutgamepod Facebook | https://www.facebook.com/uncutgamepod YouTube | https://www.youtube.com/@UncutGamePod Audiomack | https://audiomack.com/uncutgame SoundCloud | https://soundcloud.com/uncutgamepodcast Twitch | https://www.twitch.tv/uncutgamepod | |||
| Rolling The Right Way | 29 Mar 2025 | 00:31:24 | |
In Episode 3 of Uncut Game, we break down the big moves and the major misses from A$AP Rocky's Rolling Loud performance in Los Angeles. Kingpin kicks off the episode accusing Tony of being a certified Scrabble cheat, while at the same time admitting he's the coldest to ever play the game. But we donāt just keep it playfulāwe dive into some real game at the 5-minute mark, dissecting A$AP Rockyās media strategy and why he left serious money on the table.Weāre auditing Rockyās entire digital presenceāYouTube, social links, website, and socialsāto see how well he's connecting with his audience and monetizing his moments. We lay out the step-by-step process we use to measure media value and explain the importance of CPM and CPE for every artist looking to maximize their exposure and revenue.At the 26-minute mark, we even conduct a live demo using a recent post from Rockyās Rolling Loud set to break down the earned media value (EMV), owned media value (OMV), and paid media value (PMV). We also introduce this weekās Cheat Sheets, a Media Value Tracking Starter Pack to help you start gathering data and measuring your own media value like a pro.If youāre serious about leveling up your brand and not leaving money on the table, this episode is for you. Weāre giving out game for freeādonāt miss it!š Download the Cheat Sheets: Media Value Tracking Starter Pack āŗ Connect With Uncut Game PodcastX | https://x.com/UncutGamePod Instagram | āhttps://www.instagram.com/uncutgamepod/ TikTok | https://www.tiktok.com/@uncutgamepod Facebook | https://www.facebook.com/uncutgamepod YouTube | https://www.youtube.com/@UncutGamePod Audiomack | https://audiomack.com/uncutgame SoundCloud | https://soundcloud.com/uncutgamepodcast Twitch | https://www.twitch.tv/uncutgamepod | |||
| From NBA Baller To Charting Rapper | 26 Mar 2025 | 00:22:55 | |
From the court to the stage, Gelo's transformation from NBA hopeful to charting rapper is nothing short of wild. But did his recent Rolling Loud performance hit all the right notes, or did he leave money on the table? In Episode 2 of Uncut Game, Tony āIamThaConnectā Guidy and Mark āRapjuggernautā Hernandez pull no punches while breaking down Geloās entire digital presence. Weāre talking profile audits, brand consistency, streaming gaps, and missed opportunities. We go beyond the hype and dive deep into Geloās Rolling Loud debut, breaking down what went right and where he fumbled the bag. From overlooked merch potential to disconnected social profiles, this episode is an unfiltered look at how artists can easily lose traction when they donāt maximize moments like these. Weāre not just calling out the missesāweāre giving game on how to fix it, featuring the Plug & Play segment where Tony and Kingpin lay down strategies to capitalize on every viral moment. Whether you're a rising artist or an industry vet, this episode is packed with practical gems to make sure your performance is more than just a fleeting moment. Tune in, take notes, and make sure youāre not leaving money on the table when the spotlight hits. Grab YOUR Cheat Sheets: https://linktw.in/CNBexI
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āŗ Official YouTube Channel of Uncut GameSubscribe for the latest podcast episodes, exclusive insights, and unfiltered conversations that break down real strategies for real growth.šāļøāļø āŗ Uncut Game Podcast | Booking Information š» uncutgamepodcast@gmail.comĀ š» If You Haven't Subscribed to Uncut Gameās YouTube Channel Yet: šŗ Hit The Link Below š»https://linktw.in/EzmLTHĀ https://www.youtube.com/hashtag/UncutGamePodcast āŗ Follow Uncut Game on ALL Streaming and Social PlatformsBooking Email: uncutgamepodcast@gmail.comĀ Linktree: https://linktr.ee/uncutgame | |||
| Industry Playground | 20 Mar 2025 | 00:57:27 | |
Ā Welcome to the Uncut Game Podcast, where we drop real strategies for artists, entrepreneurs, and industry insiders who refuse to be finessed. In Episode 1, we break down SXSW 2025ānot just the performances and panels, but the real business moves happening behind the scenes. Weāre talking scams, strategy, and survival in the music industry. Every year, independent artists flock to SXSW with dreams of getting discovered, but too many get played instead of playing the game right. We expose the F.A.C.T.S. (Falsehoods, Artist Cons, Traps, and Scams) that every artist needs to recognize before they drop a bag on a fake opportunity. š What Youāll Learn in This Episode: ā The real opportunities SXSW offers artists (and whatās just smoke & mirrors) ā How to cut through the BS and connect with real industry players ā Why most artists arenāt ready for a festival (and what to do about it) ā Festival & touring optimization: Breaking down the Whatās Next Artist Blueprint ā The SXSW volunteer hustle: How one move can change your whole career š Did You Get Scammed at SXSW? Or Did You Play Yourself? We keep it raw & unfiltered, calling out common artist traps at SXSWāfrom overpriced āpay-to-playā slots to fake afterparties that drain your budget. š” The Plug & The Play Segment
š¤ The Cheat Sheet Every week, we drop one exclusive resource to help artists level up. This weekās free gem? The Whatās Next Artist Blueprint. Download it, use it, and start moving smarter. šØ No Cap Files Think royalty collection is automatic? Think youāll make money off a showcase? Think again. We expose the biggest SXSW myths artists fall forāso you donāt. š¾ Download the Whatās Next Artist Blueprint: HERE š Get Your Free Artist Audit:https://artrevsol.com/inquire/ š Join the Artist Academy & Learn the Game: https://laylo.com/artistsacademyĀ Subscribe, Rate, & Follow: š YouTube:https://linktw.in/EzmLTH š Twitter/X: https://x.com/UncutGamePodĀ š¬ Got Questions? Drop a comment, DM us, or email [Insert Contact]. If we get enough, we might dedicate a whole episode to answering them. Next Up: Episode 2 - "Geloās Move: From Hoops to the Booth. Is He Ready?" š„ Donāt Just ListenāTap In! | |||