Toni Unleashed – Details, episodes & analysis

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Toni Unleashed

Toni Shelaske

Health & Fitness

Frequency: 1 episode/10d. Total Eps: 144

Toni Unleashed Podcast is a light-hearted podcast addressing the truth about the pet food industry with anecdotal and scientific evidence. Host Toni Shelaske invites and interviews pet experts, demonstrating a broad spectrum of information. We hope to engage the community in these discussions with our transparent approach to what can feel like an overwhelming world of pet food.

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https://www.pinterest.com/HealthyPetProducts/
130 shares
https://www.pinterest.com/ToniUnleashed/
87 shares
http://www.healthypetproducts.net/
67 shares

https://www.facebook.com/HealthyPetProducts
132 shares

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RSS feed quality

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Score global : 53%

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113 - From Child Dream to Pet Empire: Ava's Pet Palace Story

Wednesday, November 5, 2025 • Duration 33:53

In this inspiring episode of Toni Unleashed, Toni sits down with Ava Dorsey, the founder and CEO of Ava's Pet Palace — a thriving pet treat company she started when she was just eight years old. Now 18, Ava shares how her childhood love for animals and passion for healthy ingredients grew into an award-winning, USDA Organic brand with nationwide retail presence.

Ava talks about drawing her first "job plan" at age six, making tuna treats for her cat Pumpkin, and how family support and social media helped her business take off. She and Toni discuss her journey from baking treats in her kitchen to working with co-manufacturers, exhibiting at Global Pet Expo, and getting into major retailers like Meijer and Erewhon—all while staying committed to small, independent pet stores.

They also dive into the challenges of balancing entrepreneurship with school, the power of staying true to your values, and Ava's advice for other young entrepreneurs: "Comparison is the thief of joy."

Learn more or shop at avaspetpalace.com, and follow @AvasPetPalace on Instagram, TikTok, Threads, and YouTube.

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112 - Saving Dogs from Chocolate: The Science Behind Chocolate Detox

Wednesday, October 29, 2025 • Duration 44:24

In this episode of Toni Unleashed, Toni talks with Amadeus and Tamaris, founders of Chocolate Detox for Dogs, the world's first over-the-counter chocolate neutralizer for pets. After nearly losing his dog to chocolate poisoning, physicist and patent attorney Amadeus created a safe, science-backed product every pet parent should keep in their first-aid kit.

They discuss how Chocolate Detox works, why minutes matter after ingestion, and how vets are embracing it as a practical, affordable solution. The conversation also covers new products on the way, including grape detox, THC detox, and Safe Lick, a paw wipe that neutralizes lawn chemicals linked to cancer in dogs.

Learn more at chocolatedetoxfordogs.com and follow @CD4Dogs on social media.

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103 - Live from SuperZoo 2025: Innovators in Pet Care (Part Two)

Wednesday, August 27, 2025 • Duration 43:08

In Part Two of Toni Unleashed live from SuperZoo, Toni continues her conversations with innovative founders and educators from across the pet industry. Each story highlights passion, creativity, and the power of supporting independent pet retailers.

This episode features:

Nulo Pet Food — built on the philosophy of fueling pets like athletes with high-meat, low-carb, low-glycemic nutrition.
The Do Loop — a simple, sustainable solution for hands-free poop bag carrying, made in Maine with recycled materials.
Teddy the Dog — beloved for witty USA-made apparel that entertains, inspires, and gives back through philanthropic causes.
Native Pet — clean-label, science-driven supplements designed to extend pets' healthspan with innovative products like their gut health line.
MycoDog & CBD Dog Health — harnessing the power of medicinal mushrooms and plant extracts to support longevity, cognitive health, and wellness in pets.

From better nutrition to clever everyday solutions, Part Two continues to showcase why independent brands are at the heart of pet health and innovation.

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12 - SuperZoo

Wednesday, December 21, 2022 • Duration 20:46

In this episode, Toni and Emily talk about their experience at one of the largest pet trades shows of the year. They talk about what these trade shows are, when they started going to them, why they are important to the business, and all the new fun things they bought to be introduced to the store.

Direct any comments or questions to: Info@toniunleashed.com

Visit our websites: www.healthypetproducts.net / www.toniunleashed.com

Instagram: https://www.instagram.com/healthypetproducts/ https://www.instagram.com/toni.unleashed/

Facebook: Thttps://www.facebook.com/HealthyPetProducts / https://www.facebook.com/ToniUnleashed

Youtube: https://www.youtube.com/channel/UCAMxTEiHqRkpWNakn4OA__A

TikTok: https://www.tiktok.com/@healthypetproducts / https://www.tiktok.com/@toni.unleashed

Pinterest: https://www.pinterest.com/HealthyPetProducts/

Twitter: https://twitter.com/HealthyPetPgh

Small Business Saturday

Thursday, November 24, 2022 • Duration 07:30

In this episode, we discuss the importance of shopping small and local and will be explaining one of our biggest sales events of the year: Small Business Saturday.

Toni and Emily talk give a little background Small Business Saturday is an annual event that was created to encourage consumers to shop locally in person and online at small businesses. This event takes place every November on the Saturday after Thanksgiving and represents a significant opportunity to increase sales for small businesses during the holiday shopping season. Toni explains as a small business owner, why small business Saturday is so important to local businesses and furthermore why small businesses are so important to our economy/communities.

Direct any comments or questions to: Info@toniunleashed.com

Visit our websites: www.healthypetproducts.net / www.toniunleashed.com

Instagram: https://www.instagram.com/healthypetproducts/ https://www.instagram.com/toni.unleashed/

Facebook: Thttps://www.facebook.com/HealthyPetProducts / https://www.facebook.com/ToniUnleashed

Youtube: https://www.youtube.com/channel/UCAMxTEiHqRkpWNakn4OA__A

TikTok: https://www.tiktok.com/@healthypetproducts / https://www.tiktok.com/@toni.unleashed

10 - CBD | Just The Basics

Tuesday, November 22, 2022 • Duration 12:33

In this episode, we touchbase on CBD. Toni and Emily talk about how they use it, what they know about it and what products they choose to recommend. This is a very complicated topic, as CBD is not regulated by the government so there are a lot of cbd companies out there claiming they have the best product but actually cut a lot of corners. Toni and Emily talk about the complexity of CBD and prep their listeners for a follow up episode with a CBD expert who will explain what to look for in a CBD product, and how CBD can help your dog get off a lot of mainstream medicines.

Direct any comments or questions to: Info@toniunleashed.com

Visit our websites: www.healthypetproducts.net / www.toniunleashed.com

Instagram: https://www.instagram.com/healthypetproducts/ https://www.instagram.com/toni.unleashed/

Facebook: Thttps://www.facebook.com/HealthyPetProducts / https://www.facebook.com/ToniUnleashed

Youtube: https://www.youtube.com/channel/UCAMxTEiHqRkpWNakn4OA__A

TikTok: https://www.tiktok.com/@healthypetproducts / https://www.tiktok.com/@toni.unleashed

Pinterest: https://www.pinterest.com/HealthyPetProducts/

09 - PGH Pet Expo/Small Biz Saturday

Tuesday, November 8, 2022 • Duration 16:11

In this episode, we discuss the importance of shopping small and local and will be explaining one of our biggest sales events of the year: Small Business Saturday. We also welcome guest Rocco Lamanna to talk about the Pittsburgh Pet Expo which runs every fall at the David Lawerence Convention Center and is the largest Pet Expo on the east coast.

Direct any comments or questions to: Info@toniunleashed.com

Visit our websites: www.healthypetproducts.net / www.toniunleashed.com

Instagram: https://www.instagram.com/healthypetproducts/ https://www.instagram.com/toni.unleashed/

Facebook: Thttps://www.facebook.com/HealthyPetProducts / https://www.facebook.com/ToniUnleashed

Youtube: https://www.youtube.com/channel/UCAMxTEiHqRkpWNakn4OA__A

TikTok: https://www.tiktok.com/@healthypetproducts /

08 - Carrie from Lotus

Tuesday, October 25, 2022 • Duration 36:05

In this episode, we are continuing our conversation on Baked Kibble. We briefly discussed it in our last episode and focused mainly on the benefits of lower: fat, ash, and phosphorus for dogs that may need a special diet. So today, we will dive into this topic a little deeper and ask our guests questions that might help our listeners decide if baked kibble is suitable for their animal. Our guest today is Carrie, the east coast sales representative for Lotus pet food company. She is a wealth of knowledge regarding the pet industry and the variety of ways to feed our pets!

Topic #1: Carrie breaks down the difference between extruded and baked kibbles. She talks about the benefits and versatility of feeding less processed foods like Baked, canned, and raw.

Topic #2: Toni and Emily ask Carrie to dive deeper into sourcing their protein and ingredients.

Topic #3: Finally, they end the interview by talking about their customers and how dogs with medical issues, even seniors, do well on this food.

Direct any comments or questions to: Info@toniunleashed.com

Visit our websites: www.healthypetproducts.net / www.toniunleashed.com

Instagram: https://www.instagram.com/healthypetproducts/ https://www.instagram.com/toni.unleashed/

Facebook: https://www.facebook.com/HealthyPetProducts / https://www.facebook.com/ToniUnleashed

Youtube:

Staff Development Coordinator Healthy Pet Products Pittsburgh PA

07 - Baked Kibble

Tuesday, October 11, 2022 • Duration 15:00

This episode discusses why baked kibble is a great option for your pets. Most pet parents are familiar with extruded kibble, which is what is most commonly represented on shelves. However there is a new trend of companies providing a baked kibble option, and Toni and Emily are here to talk about why a less processed diet is great for your animals.

In this episode, Toni and Emily cover how baked kibble has a variety of nutritional benefits, such as higher amino acid retention, and higher vitamin and mineral retention, lower Starch load (good for yeasty dogs), and lower sugar delivery. Toni and Emily cover situations where they have recommended switching a dog from an extruded kibble diet to that a baked kibble diet and why they thought that was beneficial for the dog. Rounding out the episode is talk about their experience with baked kibble, how they have used it with their dogs, and which brands they like to use.

Direct any comments or questions to: CustomerService@healthypetproducts.net

Visit our websites: www.healthypetproducts.net / www.toniunleashed.com

Instagram: https://www.instagram.com/healthypetproducts/ https://www.instagram.com/toni.unleashed/

Facebook: Thttps://www.facebook.com/HealthyPetProducts / https://www.facebook.com/ToniUnleashed

Youtube: https://www.youtube.com/channel/UCAMxTEiHqRkpWNakn4OA__A

TikTok: https://www.tiktok.com/@healthypetproducts /

05 - Kibble with Bob Romig | Natures Logic

Tuesday, September 13, 2022 • Duration 38:06

In this episode, Toni and Emily talk about kibble; how it's made, what it is made out of, and what sets Nature's Logic apart from the rest of the kibble companies. They have brought Bob Romig on the podcast to talk about the specifics of Nature's Logic and how it might be a good fit for your pet!
Bob discusses his history with the company and his involvement within the pet food industry. Bob, Toni, and Emily discuss the quality of Nature's Logic, why it is good for your pets compared to other foods out there, and how it has helped dogs in a variety of ways improve. The next topic of note is rotational feeding and why it is so beneficial for dogs. They further discuss how to incorporate a rotational diet into your dog's routine!

Direct any comments or questions to: CustomerService@healthypetproducts.net

Visit our websites: www.healthypetproducts.net / www.toniunleashed.com

Instagram: https://www.instagram.com/healthypetproducts/ https://www.instagram.com/toni.unleashed/

Facebook: Thttps://www.facebook.com/HealthyPetProducts / https://www.facebook.com/ToniUnleashed

Youtube: https://www.youtube.com/channel/UCAMxTEiHqRkpWNakn4OA__A

TikTok: https://www.tiktok.com/@healthypetproducts / https://www.tiktok.com/@toni.unleashed

Pinterest: