Explore every episode of the podcast The Video Strategy Show: YouTube Tips for Creators Over 40, Video Marketing, Video Content Ideas, Camera Confidence, Video Tips

You know when you click on a YouTube video even when you don't fully know what they're about?

That's not an accident.

In this episode, I'm breaking down why familiarity matters more than being clever when it comes to getting clicks, building trust, and helping the right people feel like your content is for them.

We'll talk about how using identifiers : like demograohics, familiar places, brands, locations, and shared reference pointscan build connection,.

I'll also share how filming in everyday locations and using nostalgia in your examples can help you sound more natural on camera and connect faster.

If you've been feeling pressure to be louder, trendier, or more "YouTube-y," this episode is a reminder that recognition builds trust. And trust is what actually grows a channel.

I'd love to hear what you thought of the episode. 

Send me a note at virginia@thisisvirginiakerr.com

WORK WITH ME:

Book a 1:1 Strategy Session with me:

https://thisisvirginiakerr.com/1-1-youtube-coaching-session 

If your YouTube channel feels stuck, it's easy to blame the algorithm, your thumbnails, or your confidence on camera.

But what if none of that is the real issue?

In this episode, I share the deeper reason my own channel felt stuck and why it had nothing to do with views or analytics. I take you back to where my story began and explain why knowing your why and your ideal viewer matters more than any strategy.

If you've been feeling disconnected from your content or questioning your direction, this episode is a reminder of what actually matters and why your channel may not be broken at all.

I'd love to hear what you thought of the episode. 

Send me a note at virginia@thisisvirginiakerr.com

WORK WITH ME:

Learn about my coaching program Story Driven YouTube: 

https://thisisvirginiakerr.com/this-is-youtube-school 

Book a 1:1 Strategy Session with me:

https://thisisvirginiakerr.com/1-1-youtube-coaching-session 

If creating content feels harder than it used to, you're not imagining it.

Content creation has gone through 4 clear evolutions.

In this episode, I break down the 4 evolutions of content creation and explain why so many creators feel stuck right now.

You'll learn why informational content doesn't convert like it once did, why entertaining content leads to burnout, why "relatable but safe" storytelling often plateaus, and what the next evolution of online content is about.

I also share what I've seen firsthand working with creators and business owners over 40, how social media and YouTube have evolved, and how to create content that builds trust, connection, and long-term growth.

If you're a creator, coach, or business owner who wants to grow on YouTube or online without burning out, this episode will help you understand where you are in your content journey and how to create content that actually resonates in today's algorithm-driven world.

I'd love to hear what you thought of the episode. 

Send me a note at virginia@thisisvirginiakerr.com

And if you'd like to work with me- click here to learn more about Story Driven YouTube. https://thisisvirginiakerr.com/this-is-youtube-school 

Have you ever watched someone in your niche rack up YouTube views and comments and thought, Why are people responding to this—but not my videos?

In this episode, I'm breaking down the real reason some creators consistently get more engagement- even when their content isn't any better.

You'll listen in on a coaching call from inside my program Story Driven YouTube, where I walk a client through why her intro sounded "fine," but not memorable—and how adding specific story details completely changed how her message landed.

We'll talk about:

• Why YouTube content formulas fall flat without details

• How generic intros hurt retention and engagement

• The role storytelling plays in helping viewers decide if you are their person

• Why this applies to any niche, not just coaches or business owners

• How to identify simple, human stories that make your content feel personal- without oversharing

Whether you're a coach, a creator, or someone building a YouTube channel around a passion or interest, this episode will help you understand what actually keeps people coming back.

AI is hurting people's retention and views on YouTube. It's changing how creators write, sound, and connect. And it's not good.

In this episode, I breakdown five ways A.I. is ruining YouTube videos. Not the A.I. created videos. The ones people create but use A.I. to help them.

You'll learn how A.I.-written scripts can turn off your viewer and make you a weak content creator.

I'm also showing you how to use A.I. so it helps you save time planning your YouTube videos and stand out in your industry.

I'd love to hear what you thought of the episode. 

Send me a note at virginia@thisisvirginiakerr.com

And if you'd like to work with me- click here to learn more about Story Driven YouTube. https://thisisvirginiakerr.com/this-is-youtube-school 

If you're unsure what to post on YouTube going into 2026, you're not alone. The platform hasn't just changed — people's expectations have changed.

In this episode, I'm breaking down what's actually working on YouTube right now and why the creators seeing growth aren't chasing trends, viral formats, or flashy editing. They're creating content that feels relatable, story-driven, and grounded in real life.

I'll walk you through the shift I'm seeing across YouTube, share concrete examples from different niches (including cooking, real estate, and home décor), and explain why clarity around who you're creating for matters more than ever — whether you have a business or not.

If you want more views in 2026 without burning yourself out or turning into someone you're not, this episode will give you a much clearer direction.

Show Notes

In this episode, we talk about:

• Why "what worked before" isn't enough going into 2026
• The shift from polished, formulaic content to relatable, story-driven videos
• What viewers are actually responding to right now on YouTube
• Why clarity around your audience matters — even if you don't have a business
• The difference between creating helpful content and creating clickable content
• Real-life examples of what to post in different niches:
• Cooking and food content
• Real estate channels
• Home décor and lifestyle creators
• How storytelling drives views without feeling salesy
• Why chasing views alone is exhausting — and what works better long-term

Want more support?

If you're trying to grow on YouTube and want clearer direction on what to post, how to package your videos, and how to build momentum without burning out, you can learn more about my YouTube program at: https://thisisvirginiakerr.com/this-is-youtube-school 

Today's live coaching session is all about fixing the real problem behind low clicks on YouTube — your titles and thumbnails.
In this episode, Virginia walks through a student's video thumbnail, title, and intro script and shows you exactly how to identify why a video isn't getting clicked… and how to turn it into something your ideal viewer can't scroll past.

You'll learn:
✨ How to know if your title is confusing your viewer
✨ What makes a thumbnail instantly clickable
✨ The biggest mistakes creators make with messaging
✨ How to craft a title + thumbnail+ intro that work together
✨ The simple test I use to know if a video will get clicks

If you want to leanr how to get live coaching like this inside Story-Driven YouTube School, click here.

Grab my 10 Minute B-Roll Plan with 40+ b-roll ideas here.

Today's episode is a behind-the-scenes look at how one busy health and wellness coach completely changed her YouTube experience — and her business — with a simple, repeatable system.

I'm sitting down with Nikki Cheak, a mom of three who used to feel overwhelmed every time she tried to make a video. She didn't have extra time, she didn't have fancy equipment, and honestly? She didn't have a plan.

That all changed when she joined Story Driven YouTube.

In this conversation, Nikki breaks down the extremely simple YouTube process she now uses to consistently post videos from home — using nothing more than her computer — while running her business and raising her kids. We talk about:

• How she built a YouTube system that actually fits her life

• The mindset shift that finally made YouTube "click"

• How storytelling helped her connect instantly with the right people

• Why she's more confident than ever showing up on camera

• The business growth she's already seeing from this clarity and consistency

If you've been overthinking YouTube, struggling with confidence, or feeling like you don't have time… Nikki's story will show you what's possible with a simple system and a little support.

✨ LAST DAY! Today is the final day to save $300 on Story Driven YouTube. If you want the same structure, coaching, and clarity Nikki used to transform her channel — use the link below to join before the Black Friday Special ends.

👉 Black Friday Special: Save $300 here!

Learn more about Nikki:

Freebie: 5 Days to Finally Know What to Eat in Perimenopause 

Website: www.intentionalwellnesscoaching.com

If you're on YouTube and wondering why your views aren't growing—or why YouTube still feels overwhelming—this episode will help you finally understand what's going wrong.

Today, I'm breaking down the 5 most common mistakes beginners make on YouTube and what to do instead so you can start seeing real traction, more confident on-camera delivery, and videos that actually attract the right viewers.

You'll hear the exact shifts my students make inside my Story Driven YouTube prgram that help them improve their intros, create a focused content plan, simplify their workflow, and understand how to make videos that lead viewers toward becoming clients. These are simple, proven steps that work especially well for creators over 40 who want clarity and growth without burning themselves out.

If you're tired of guessing your way through your channel, this episode will give you a clear direction for what to fix first.

Black Friday Special — Save $300
My Black Friday special for Story Driven YouTube School is officially live. From now through November 21st, you can save $300 on the full program and get the step-by-step system you need to create videos that get views and build your impact and community.

Grab the Black Friday special here 👉🏻 https://thisisvirginiakerr.com/this-is-youtube-school 

If you've ever hit record without a real plan — or spent hours filming only to wonder why your video didn't perform — this episode is your roadmap. I'm walking you through exactly how I plan my YouTube videos from start to finish so they actually get views and lead to results.

You'll learn how to:

• Research video topics and keywords that attract your ideal audience

• Brainstorm clickable YouTube titles and thumbnails before you ever script

• Outline your video flow — intro, bullet points, and call-to-action

• Choose where and when to record, edit, and publish for consistency

• Build a repeatable YouTube video planning system that saves time and boosts performance

Whether you're a content creator or business owner over 40, this is the simple framework I use to create videos that connect, convert, and grow my channel.

🎁 Free Download: Grab my free guide — Your First 5 YouTube Videos — and start your channel with clarity and confidence: https://thisisvideoschool.mykajabi.com/opt-in 

💥 Black Friday Special: Don't miss the biggest sale of the year on This Is YouTube School!
From Tuesday, November 18 through Friday, November 21, you can join my full course at a special Black Friday rate and learn how to grow your channel and your business on YouTube.

What happens when you stop overthinking your YouTube content and just start documenting?

In this episode, I'm sharing what I learned from challenging myself to post a YouTube Short vlog every day for seven days — the surprises, the struggles, and how it completely changed my creativity.

If you've ever felt stuck, inconsistent, or afraid to show the "real life" behind your business, this episode will inspire you to start — even when it's messy.

You'll hear:

The truth about what daily vlogging actually teaches you

Why perfection kills creativity (and what to do instead)

How this challenge helped me reconnect with my purpose as a creator

What I'll do differently next time

Whether you're a YouTuber, business owner, or midlife creator trying to find your voice again, this one's for you.

Thinking about vlogging on Youtube but don't know where to begin? In this episode, Virginia shares The Lazy Way to Vlog — a simple, stress-free approach to YouTube vlogging for beginners. Learn why vlogging helps you connect deeply with your audience, three easy vlog styles you can try (even with just your phone), and how to capture everyday moments that tell a story. Whether you're a new creator or a business owner who wants to start vlogging on YouTube, this episode will help you get started — no fancy gear or editing required.

We're getting real today.

I've been in a creative rut. Not because I've lost my passion for YouTube, but because life has been… a lot lately. You know those seasons where you're juggling your business, your family, your parents, your house — and somehow, in the middle of all that, you're supposed to be creative? Yeah. That's where I've been.

So today I want to talk about how I'm working my way out of this creative fog — what I'm doing differently, the new gear I just bought (and why I felt both excited and guilty about it), and how I'm using my upcoming trip to spark joy and creativity again.

Some of the fastest-growing YouTube channels right now aren't using fancy edits, trendy hooks, or viral tricks — they're growing through real life. In this episode, Virginia breaks down what three creators over 50 are doing right to build loyal, engaged communities without chasing the algorithm.

You'll learn how authenticity, storytelling, and consistency can help you attract the right viewers and grow your channel your way. Whether you're just starting on YouTube or ready to simplify your strategy, this episode will show you why real connection always outperforms perfect production.

Learn more about my coaching program, This Is YouTube School here.

Small Retired Life: https://www.youtube.com/@smallretiredlife

SIlver and Solo: https://www.youtube.com/@silverandsolo 

Rob the Maritimer: https://www.youtube.com/@RobtheMaritimer 

You know those first ten seconds when you hit record, and you're like, 'Do I say hi first? Do I introduce myself? Do I just start teaching?' — and somehow whatever you pick feels awkward? Yeah… been there. Today we're talking about 10 intro mistakes that quietly kill your YouTube views — and how to fix them so people actually stay long enough to hear your message.

Because those first ten seconds tell your viewer if they can trust you — and if you respect their time. Let's make sure your intro grabs their attention so they keep watching your video.

Learn more about my coaching program, This Is YouTube School here.

Your YouTube channel is up and running. You're putting in the work, creating videos filled with value and insight, maybe even seeing views and subscribers climb. But… no clients. No new applications. No sales. And you start wondering- does YouTube even work for business?

In this episode, I'm sharing the top 3 mistakes that are blocking your channel from actually bringing in clients—and the simple shifts you can make today to fix them. If you've been consistent but still aren't seeing results, this episode is your blueprint for turning YouTube into a lead-generating, client-converting machine.

Grab 5 Client Attracting Video Ideas here

Do you feel stuck — circling the same mountain of ideas, waiting for clarity, and never gaining momentum? I've been there too. The turning point for me came when I committed to a challenge. What happened next completely changed my YouTube channel, my business, and even the way I think about creating content.

In this episode, I'm sharing:

• My story of posting daily for 21 days (and what it taught me).

• The surprising ways challenges bring clarity about what you want to talk about and who you're serving.

• How consistency sparks creativity and helps you come up with fresh ideas.

• Why challenges create return + binge viewers (and why YouTube LOVES that).

• How challenges send the right signals to the algorithm so your YouTube channel grows faster.

• The role faith played for me in staying consistent, even when I wanted to quit.

If you've been waiting for the "perfect time" to start, this episode will show you why momentum comes after you take the first step.

👉🏻 Be sure to subscribe so you don't miss what I've got coming later this fall — a new way for us to walk through a challenge together!

👉🏻 Grab my FREEnVideo Ideas Guide: https://thisisvideoschool.mykajabi.com/opt-in

👉🏻 Email me and tell my what you'd like me to include in the challenge: virginia@thisisvirginiakerr.com

Have you ever felt like you couldn't record a video because you didn't have the perfect setup? I get it. I've been there. But last week, I literally turned my car into a recording studio — and I want to share how easy it can be to create YouTube videos on the fly, no matter where you are.

Learn more about my coaching program, This Is YouTube School here.

If you've ever felt like you're spinning your wheels on YouTube or wondering if it's even worth it to keep going, you are not alone. I've been right there. In fact…I finally feel like my channel is moving forward again—but not because of some secret hack or strategy. Honestly, this has been one of the busiest, most overwhelming seasons of my life. Family health issues, traveling back and forth, my son's schedule—it's been a lot. And I truly thought my channel might stay stuck forever.

But instead of giving up, God used this season to teach me lessons I really didn't want to learn…but desperately needed. And today I want to share them with you—through the lens of my own struggles—because if you feel delayed, stuck, or like your YouTube channel just isn't growing, maybe these are the exact lessons He wants you to hear too.

Learn more about my coaching program, This Is YouTube School here.

If your YouTube channel isn't growing as fast as you hoped, it might be because you're making one of these common YouTube mistakes — and trust me, I've made most of them myself. Today, I'm sharing the top 10 mistakes I see creators over 40 making on YouTube, and exactly how to fix them so your next video performs better than your last.

Learn more about my coaching program, This Is YouTube School here.

What if that gentle nudge you've been feeling to start a YouTube channel… isn't just a creative itch or a marketing idea - but an actual invitation from God?

In today's episode, we're having a heart-to-heart about what it really looks like when God calls you into something that feels scary, uncertain, or maybe even a little crazy - like YouTube. Whether you're resisting it, overthinking it, or just wondering if it's really Him… this one's for you.

Learn more about my coaching program, This Is YouTube School here.

You don't need a fancy microphone or thousands of views to start a YouTube podcast—but you do need a strategy that gets you discovered. Today we're talking about how using a video podcast specifically on Youtube can grow your visibility and your business… even if you've never considered yourself a podcaster.

Checkout my YouTube Coaching program This Is YouTube School here.

Why are you getting low views on YouTube? Is the algorithm mad at you, are you terrible at Youtube or maybe you're just posting in July. Today we're talking about the top 8 reasons why you're not getting the views you think you deserve and the strategies you need to start getting your videos shown to the right people- your ideal clients.

Download The Client Attracting Video Guide here.

Checkout my YouTube Coaching program This Is YouTube School here.

Today I'm sharing the behind-the-scenes of the new video setup that completely changed the game for me.

It's nothing fancy- but it's fast, flexible, and makes filming feel easy. I'll walk you through how I turned my laundry room into a rolling video studio, why sitting down has helped me sound more natural, and the mindset shift that helped me stop overcomplicating everything.

If recording feels like a whole production every time… this one's for you.

Click this link to see the equipment in my setup.

🎥 Want help growing your business on YouTube? Click here to learn about my signature program, This Is YouTube School.

If you're a woman over 40 who feels like your brain is constantly working against you… you're not alone. Between perimenopause, brain fog, second-guessing everything, and just trying to show up, YouTube can feel impossible.

Today we're walking through some of the crazy symptoms and frustrations women over 40 face when it comes to content creation..how you can recognize them, address them and move forward.

Save $300 when you join This Is YouTube School before Monday July 14th. The price goes up Sunday night at midnight.

Click here to learn more.

Have questions? Email me at Virginia@thisisvirginiakerr.com

Do you sometimes worry that the stuff you really want to share in your videos is too much? Too personal? Maybe it's not appropriate?

Today I'm taking you into a live coaching session to find out what to do when we feel called to share those parts of us on video but we don't know how. 

You'll also hear how to take your story of transformation and use it to create a content strategy for your videos that will help you attract your ideal client and grow your business.

And why those personal parts of us just may be the most important elements of our brand and business.

Want to learn more about my group coaching program This Is YouTube School? Click here.

Do you have a hard time telling stories in your YouTube videos? Do your YouTube videos attract the wrong people or if they do attract the right people, they're not buying from you? We're solving all three of those problems in this episode.

I'm giving you 5 YouTube video ideas to help you start telling stories so that your ideal viewer sees themself in your business and wants to work with you.

And to make it easy for you- I'm giving you a Client Attracting Video Ideas Checklist to download right here. 

That way you can start planning your next five videos right away.

Want accountability and feedback to help you grow your channel and business faster? Learn more about my group coaching program This Is YouTube School here.

Is your YouTube channel growing at a snail's pace? Are you confused why you can't get people to buy from your videos?

You might be making one or more of the 10 YouTube mistakes I'm covering today. Grab a pen and paper or your notes ap cause I'm dishing out the stuff that will move the needle on your channel and your business.

Want me to help you grow your channel and buisness faster?

 Check out my Group Coaching program This Is YouTube School here.

Find my on YouTube here.

In this episode, we're helping you niche down so you can stand out in your industry, get clear on who you're helping and start making more money online.

I'm asking you a set of questions so you know what to talk about and how to talk about it. Rhat way your ideal viewer feels like your content was created just for them!

Want to make money with YouTube? Check out my group coaching program:  https://thisisvirginiakerr.com/this-is-youtube-school

In this episode, I'm breaking down how I transitioned from Instagram to YouTube.

If you're tired of daily posting, platform changes and burnout from Instagram, I'm giving you the exact steps I used to move my marketing to YouTube and start getting new clients every week.

You'll learn strategies to make a smooth transition, and the tools you need to grow a profitable YouTube channel. 

Learn more about This Is YouTube School:  https://thisisvirginiakerr.com/this-is-youtube-school

Editiing is what holds most people back from making YouTube videos. If that's you, this episode will give you practical filming tips so you can start growing your YouTube channel and growing your buisness with YouTube.

Want to learn more about This Is YouTube School click here.

Our next challenge in the program starts Monday 3/24.

Each day we meet for a live training, and I give feedback on the assignment from the day before.

I'm breaking down 5 reasons you need to quit Instagram if you're a buisness owner plus I'm giving you my simple strategy I use now to run my 6 figure business with YouTube.

This is also a video- you can watch here.

Want to get weekly video tips in under 3 mintues? Click here.

Want to grow your YouTube channel and transform it in 30 days? Learn how here.

Starting a YouTube channel is stressful but you can remove a lot of that stress with these 10 Recording hacks.

I used these same Youtube tricks when I started my channel at 45 and still use them 5 years later.

Also this is a video, so if you'd like to watch the podcast video you'll find it here.

I'm sharing how I reinvented my life at 50. Here are 10 things I quit after 50 to be more at peace.

If you'd like to watch this podcast you can find it on YouTube at Virginia Kerr The Podcast.

Crafting your video skills helps you on and off camera. It impacts both your business and your personal life. 

Bet you never thought it was that deep did you? I didn't. But I've learned more about me, become more confident, and a much better communicator because of what I've learned with video.

My guest today is an example of that, too. Jenny Waters is a member of my program This Is Video School. In this episode, she shares how the course not only helped her build her business, it helped her in other areas of her life. You'll also hear why she continues to participate in the program's Reels Challenges even though she's taken all the lessons inside the program.

You can find Jenny at @JennyWatersWellness both on Instagram and YouTube.

Friday April 26th is the last day to save $100 on lifetime access to This Is Video School. For more information click https://thisisvirginiakerr.com/this-is-video-school. 

If you are having a hard time getting sales from your videos- chances are you are missing at least one of these strategies....but most people are missing all three.

The great thing is -they're not hard and you can start using them right now. 

These are just a small sample of what you can get in my program This Is Video School. My spring special starts today (April 22nd) and ends Friday (April 26th.)

Save $100 on lifetime access by clicking https://thisisvirginiakerr.com/this-is-video-school 

I'm breaking down how I went from losing 100s of followers a day on Instagram to gaining more than 10 thousand in less than a month-- not by going viral-- but by simplifying my content and my strategy.

I'm breaking down exactly what I did and how you can use my exact same strategy.

Check out This Is Video School. The all in one community to help you master video, storytelling and Instagram in just 10 minutes a day.

Go to https://thisisvirginiakerr.com/this-is-video-school 

Want to hear exaclty what you can expect inside This Is Video School? Listen to my limited series podcast. Go to 

https://podcasts.apple.com/us/podcast/this-is-video-school/id1651642922 or 

https://open.spotify.com/episode/1MCTCMHmwSc5RhQhootoGN?si=HMzucidbQxSGG2FsXavV_w

Do talking videos stress you out? Having a hard time writing scripts for them? Maybe it takes way too long to record talking reels.

I'm giving you hacks and hooks so you can take the fear out of talking on camera, know what to say and make them 10 times faster!

Check out This Is Video School. The all in one community to help you master video, storytelling and Instagram in just 10 minutes a day.

Go to https://thisisvirginiakerr.com/this-is-video-school 

Want to hear exaclty what you can expect inside This Is Video School? Listen to my limited series podcast. Go to 

https://podcasts.apple.com/us/podcast/this-is-video-school/id1651642922 or 

https://open.spotify.com/episode/1MCTCMHmwSc5RhQhootoGN?si=HMzucidbQxSGG2FsXavV_w

Get ready to level up your Instagram reels with three simple but powerful storytelling techniques.

In this episode you're getting everything you need to start using these strategies in your very next Reel!

Check out This Is Video School. The all in one community to help you master video, storytelling and Instagram in just 10 minutes a day.

Go to https://thisisvirginiakerr.com/this-is-video-school 

Want to hear exaclty what you can expect inside This Is Video School? Listen to my limited series podcast. Go to 

https://podcasts.apple.com/us/podcast/this-is-video-school/id1651642922 or 

https://open.spotify.com/episode/1MCTCMHmwSc5RhQhootoGN?si=HMzucidbQxSGG2FsXavV_w

Everyone's video style is different. And if you don't figure out which style is right for you and your business...you can be losing views, followers and clients.

In this episode, I'm going over the 5 questions your need to ask yourself to discover the best video style for you video marketing.

I'm also giving you video ideas and hacks to save time recording and editing.

Check out This Is Video School. The all in one community to help you master video, storytelling and Instagram in just 10 minutes a day.

Go to https://thisisvirginiakerr.com/this-is-video-school 

Want to hear exaclty what you can expect inside This Is Video School? Listen to my limited series podcast. Go to 

https://podcasts.apple.com/us/podcast/this-is-video-school/id1651642922 or 

https://open.spotify.com/episode/1MCTCMHmwSc5RhQhootoGN?si=HMzucidbQxSGG2FsXavV_w

In this episode, I'm giving you a simple formula to help you optimize your Instagram bio and content to bring in more followers. 

Whether you're starting over, starting for the first time or changing directions, this episode will share the exact strategies to grow to 10k or even 100k followers in 2024. 

Check out This Is Video School. The all in one community to help you master video, storytelling and Instagram in just 10 minutes a day.

Go to https://thisisvirginiakerr.com/this-is-video-school 

Want to hear exaclty what you can expect inside This Is Video School? Listen to my limited series podcast. Go to 

https://podcasts.apple.com/us/podcast/this-is-video-school/id1651642922 or 

https://open.spotify.com/episode/1MCTCMHmwSc5RhQhootoGN?si=HMzucidbQxSGG2FsXavV_w

You've heard of niching down on who you serve in your business...but we're talking about why you need to niche down on YOU. 

If your industry's saturated and you feel like everything to say has been said and you just look like another person doing what you do - this episode is for you.

Get ready for strategy and specfic video ideas you can do right NOW to help you become more memorable and get more clients.

Message me on Instagram and let me know what you think @thisisvirginiakerr

Want to learn more about my Video School program? Listen to this limited series podcast that walks you through what you can expect. Click here for Apple and here for Spotify

You can find more about my video gear and programs at thisisvirigniakerr.com 

Yes, you may have noticed your Instagram reels reach and views are down- but have you seen the new insights Instagram just made available?

I've been testing different types of content and using these new insights to analyze Reels and was surprised by what I discovered!

I'm explaining the new Instagram insights so you can look at yours to find out what's working and what's not working. Plus how you can find where people are trying to follow you but Instagram won't let them!

We're also looking at why what used to get views and followers on Instagram isn't working anymore and the three growth strategies you need to start using.

It's all in this week's podcast episode!

There is a right way and a wrong way to steal your competition's content. But once you master the right way, you will see your views and engagement increase and you will have tons of new ideas!

Today I'm breaking down exaclty how to steal ideas and dissect successful Instagram Reels so you can instantly improve your Reels content and results.

Last day to save $100 on lifetime access to This Is Video School. Learn more at https://thisisvirginiakerr.com/this-is-video-school

Listen to The This Is Video School Podcast here.

Are you having a hard time collecting your Reels ideas, organizing them and actually putting them into content?

In this episode I'm giving you a system to help you plan your content and structure your Reels so you not only know what to talk about- you know how to set up your Reels for success.

Want to learn more about This Is Video School? Click here

Listen to my limited series podcast about This Is Video School here. 

Do you really need to continue Instagram to have a successful business online? Do you need to buy into all the "rules" of posting reels and showing up everyday for your followers?

In this episode we are talking about different strategies to build an online business and I'm giving you the three questions you need to ask yourself before planning your content strategy for the year.

Let me know what you discovered after answering these questions. Message me on Instagram at  https://www.instagram.com/thisisvirginiakerr/

You can't set out to hit your business and marketing goals without avoiding 10 major pitfalls.

In this episode, I'm breaking down 10 sure fire ways to tank your Reels in 2024 so you can get off to a good start and know exactly how to use your Reels to grow your business this year.

Let me know your goals and if you want to be one of the handful I'm intereviewing this year message me on Instagram https://www.instagram.com/thisisvirginiakerr/  

Is the chaos in the world preventing you from creating content? Are you having trouble focusing on your business because of current events? Maybe you just feel strange getting online acting like everything is fine when you know it's not.

I've been struggling with this and I want to share what I've been doing to refocus.

If you'd like to continue the conversation, message me on Instagram https://www.instagram.com/thisisvirginiakerr/  

Have you noticed the content that used to work for you doesn't seem to get the comments and shares it once did? Maybe you have always had low engagement and never figured out why.

It's simple. If you don't stand out in your industry. If your content is forgettable or if you never even grab people's attention in the first place...you will always have low engagement. 

Remember- views don't pay the bills- costumers do- but if you cant get people to feel anything enough to engage- they're not buying. 

In this episode, I'm breaking down content ideas that will boost engagement and sales with tons of examples.

Want to learn more about my Mastermind This Is YouTube School? Click here. Save $200 on our next round that starts October 4th.

I'm sharing my simple sales model and how simple growing your online business can really be.

Doing less and having a bigger outcome is possible. You don't have to show up everywhere to grow your audience.

You can do one thing really well..and that one thing can be what grows your profitable online business.

Listen in as I walk you through this simple sales model.

See ya there,

Virginia

Next Steps:

Check out This Is YouTube School the mastermind

Check out This Is Video School the online course

Let's connect on social media! You can find me at:

YouTube: https://www.youtube.com/c/ThisIsVirginiaKerr 

Instagram: https://instagram.com/thisisvirginiakerr