The Unscheduled CEO – Details, episodes & analysis

Hey friends!

Many of you have probably already seen and heard that last week we relaunched AJ&Smart.But what you don’t know is the process of getting there.It wasn’t easy.

Comments—→ www.unscheduledceo.com

Hey friends!

Just got back from a life-changing few weeks in California and wanted to update you all. This is a long episode, but I think it’s an important one.

Cheers and love,Jonathan

This is a new mini-episode format called a Voicenote!

When something comes to mind that I just can’t wait to put out on a Tuesday, i’ll make a voicenote and upload it!

I won’t email you about these episodes, even if you’re on the Substack mailing list (I want to avoid spamming you), so please make sure you’re subscribed to The Unscheduled CEO podcast in any of the podcast apps.

You can find the podcast in any of these places (and more!)

Apple Podcasts

Spotify

On Substack

Lemme know if you enjoy this mini format! You can comment by going to the How To Business Blog

Join my LA business mastermind this summer: https://forms.gle/NKoeFdQH7NsMaKgy5

It’s Tuesday - let’s do this!

This week’s episode is also available on YouTube if you want to watch some of the examples I talk about. (Just go to youtube and type in “Unscheduled CEO”)

You can find the podcast in any of these places (and more!)

Apple Podcasts

Spotify

On Substack

Lemme know if you enjoy this mini format! You can comment by going to the How To Business Blog

Apply for my LA business mastermind this summer —https://forms.gle/NKoeFdQH7NsMaKgy5

To leave a comment go to howtobusiness/substack.com

This is a new mini-episode format called a Voicenote!

When something comes to mind that I just can’t wait to put out on a Tuesday, i’ll make a voicenote and upload it!

I won’t email you about these episodes after this one, even if you’re on the Substack mailing list (I want to avoid spamming you), so please make sure you’re subscribed to The Unscheduled CEO podcast in any of the podcast apps.

You can find the podcast in any of these places (and more!)

Apple Podcasts

Spotify

On Substack

Lemme know if you enjoy this mini format! You can comment by going to the How To Business Blog

Apply for my LA business mastermind this summer —https://forms.gle/NKoeFdQH7NsMaKgy5

Thanks for reading How To Business ! Subscribe for free to receive new posts and support my work.

This is a super special episode because I’m announcing the very first in-person Unscheduled CEO event!

Listen to the episode first, then fill out this form if you’re interested in applying to attend: https://forms.gle/NKoeFdQH7NsMaKgy5

It’s gonna be a super fun, one-off, special weekend!

In this episode:

* How to spend time with more ambitious people

* How to find more ambitious people

* Why it can be lonely to be ambitious

* How to spend time with people who have “made it” to where you want to be

* The Google form I mentioned: https://forms.gle/NKoeFdQH7NsMaKgy5

Let’s go!

To leave a comment go to howtobusiness/substack.com

We made $1,450,000 (yes that’s “million”!) LESS in 2023 than we did in 2022.

Was it the economy?

Nope (but of course everyone likes to make that excuse).

Ah, must be our industry going through changes? Layoffs?

Nope.

Wait…. Online courses are dead, right??

NO! It’s much more simple than that: We went against our “Zone of Genius” as a company. To leave a comment go to howtobusiness/substack.com

A small marketing experiment is set to bring us in an extra, unexpected $120,000 this week and it signals a change in strategy at AJ&Smart (credit to Dom and Laura for the idea and Rebecca and Ryan for executing it!)

* Why we made LESS money in 2023 for the first time in AJ&Smart history

* Why AJ&Smart not growing can mean the company simply becomes irrelevant

* A marketing tactic we’ve been playing with that boosted our revenue by over 100k this week alone

* Why so many entrepreneurs just never get momentum!

To leave a comment go to howtobusiness/substack.com

I hadn’t heard this hack before, but now I’ll NEVER stop talking about it. Let me know what you think in the comments!

* A new success and productivity hack I’m going to teach all the people I’m coaching starting from next week

* AJ&Smart’s first new product using this hack

* A new idea for helping entrepreneurs get s**t done faster

To leave a comment go to howtobusiness/substack.com

I’m back from NYC and I’m excited about the business!

* I talk about the process of designing and positioning the product/marketing for our new in-person training

* Why I didn’t enjoy running AJ&Smart

* Why I’m back running the “day-to-day” of the business after delegating everything for years

* Why i’m excited again

* The best thing you’ll ever listen to when it comes to entrepreneurship

To leave a comment go to howtobusiness/substack.com