This episode breaks down why posting consistently, getting engagement and DMs saying "this is so helpful" still isn't turning into paying clients.
It explains why the issue usually isn't consistency, it's the type of content you're creating.
You'll learn the difference between the two essential content types, how to use the five stages of audience awareness, the ideal content ratio, a simple content audit to identify what's missing, and examples you can apply to start creating content that not only gets engagement but drives conversions for your business.
In this episode, we cover:
- Why valuable content stops short of converting
- What educational content is and what it cannot do alone
- What conversion content is and why most people avoid it
- The 5 awareness stages: deep breakdown with examples
- The ratio and how to audit your content right now
- Full post transformation: from educational to conversion
Connect with Katrina:
Follow on Instagram @katrinalebar + @theunfilteredfounderpodcast
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More about the Unfiltered Founder podcast:
If youâre building a business in todayâs digital world, you already know thereâs a lot of noise out there. This podcast is where we cut through it.
On The Unfiltered Founder, weâre diving into the raw, honest, no-BS side of entrepreneurship, social media, and personal growth. From building a brand that stands out online to creating content that actually connects, growing your audience, navigating the highs and lows of entrepreneurship, and becoming the person capable of creating the life you want, weâre talking about it all.
Here, youâll hear unfiltered conversations, actionable strategies, and real stories with solo episodes and special guest interviews with high level entrepreneurs, who are pulling back the curtain on what it truly takes to build something meaningful from the ground up.
Event planner turned Business & Social media expert, host Katrina Le Bar (Hi, thatâs me!) shares the real and raw truth of what it really takes to build a successful business online.Â
If youâre ready to think bigger, grow intentionally, and build a business and life youâre genuinely excited about, youâre in the right place.
See you on Tuesdays!
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