The Tattoo Marketing Podcast - Ink-Link

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https://learn.katuva.com/exploratory-call
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https://inklink.com
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https://drive.google.com/file/d/1WVddAVd6k5Km13naermGF4rHQT831aUz/view?usp=drive_link
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https://youtu.be/DN2IvFzmXbw
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How Chase Nolan Built a Tattoo Brand

Season 2 · Episode 48

Friday, March 27, 2026 • Duration 58:55

In this episode, Chase Nolan—Florida tattoo artist and geometric blackwork specialist—breaks down how he went from doing walk-ins in a military town to building a career around a niche style he actually loves. We talk about the reality behind the so-called “tattoo apocalypse,” why oversaturation is forcing weak artists out of the industry, and what actually keeps great artists booked: client experience, consistency, and being known.

Chase also shares how YouTube has brought him more clients than any other platform, why most tattoo artists underestimate titles, thumbnails, and content strategy, and how conventions, social media, and old-school hustle still work when you use them right. On top of that, we get into shop culture, apprenticeships, work-life balance, and the motorcycle passion he shares with his son.

This one is for tattoo artists who want to stand out, build demand, and create a career with more intention.

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Tattoo Shop Leadership, Lawsuits, and Losing Control: Caroline Bellinger on the Franchise Trap

Season 2 · Episode 47

Friday, March 20, 2026 • Duration 47:39

In this episode, Caroline Bellinger—wellbeing and leadership strategist, international speaker, and former Celebrity Ink franchisee—shares the story of how a promising business opportunity turned into a brutal lesson in leadership, control, and risk.

We talk about why she would never buy into a franchise again, why giving a personal guarantee can become a massive mistake, and what happens when the people at the top fail to support the operators actually running the business. Caroline breaks down the reality of trying to grow a tattoo studio inside a franchise system with staffing issues, marketing problems, inconsistent rules, and almost no room to make entrepreneurial decisions.

This conversation also goes deeper than business. Caroline opens up about resilience, identity, mental health, and what it feels like when a business failure hits both financially and personally. It’s an honest look at what founders, franchisees, and business owners need to know before betting on a system they don’t fully control.

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Tattooing & Marketing in 2026

Season 2 · Episode 46

Sunday, March 8, 2026 • Duration 20:50

What works for tattoo shops? What doesn't? Should you do it yourself or hire a company?

Let's talk about it!

How To Find The Best Working Ads For Your Tattoo Shop

Season 2 · Episode 45

Wednesday, March 4, 2026 • Duration 13:03

If you know how to use Meta analytics, it's a game changer.

You can figure out what works, what's broken, where it's broken, and more!

Unfortunately, Meta likes to make this info hard to find, so let's talk about how to use it!

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The End Of Facebook/IG Ads For Tattoo Shops...?

Season 2 · Episode 44

Tuesday, February 3, 2026 • Duration 16:25

With new regulations, the EU has become the start of a new kind of Meta without ads.

The question is, when will this become the norm?

From "NO" To Owning An Amazing Shop w/ Kyle Caputo

Season 2 · Episode 43

Friday, September 26, 2025 • Duration 01:13:18

Kyle went from being turned down by over 100 shops for an apprenticeship, almost working at a shop that was selling guns and guns, and driving across the country for an apprenticeship that was then taken from him (from some of the biggest conventions) to owning an amazing shop in Boise and being a multi award winning artists!

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You Don’t Have to Be Famous to Be Successful W/ The B-Team

Season 2 · Episode 42

Tuesday, July 8, 2025 • Duration 47:56

In this raw and real episode, Jesse sits down with Riley, Maisie, Garrett, and Million from the B Team to talk about the side of tattooing no one posts about. They cover burnout, failure, mental health, imposter syndrome, and what it really means to succeed in the tattoo world—without chasing clout or follower counts. From running shops to surviving isolation to building real community, this episode is a must-listen for every artist who’s ever questioned if they’re doing enough, good enough, or even belong in the industry. Spoiler: you’re not alone.

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No Excuses: How Stephen Hecker Balances Tattooing, 7 Kids, Writing Books, & Success

Season 2 · Episode 41

Monday, June 30, 2025 • Duration 33:59

What does it really take to be a successful tattoo artist, a present parent, and a productive creative? In this episode, we sit down with multi-award-winning tattoo artist and father of seven, Steven Hecker (aka WhatTheHecker88), to talk about time management, motivation, and how to build a life you’re proud of — without making excuses.

We get real about:

Why “I don’t have time” is usually a lie
How to stay productive without burning out
The biggest communication mistake tattoo artists make
Why success isn’t sexy — it’s boring and consistent
And how to build a schedule that works for your family and your art

Whether you’re booked out or just starting out, this episode will challenge the way you think about your time, your clients, and your priorities.

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Impatient Advertising Is Killing Your Shop’s Growth

Season 2 · Episode 40

Sunday, June 22, 2025 • Duration 18:18

Most tattoo shop owners quit on their ads way too early—costing them time, money, and clients. In this episode, Jesse breaks down why rushing to judge your marketing is one of the biggest mistakes you can make, how long it really takes to see results on Google and Meta ads, and what to track so you don’t waste your budget. If you’ve ever said, “I tried ads, and they didn’t work,” this one’s for you.

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Booked Out with Big Pieces—How Silas Built Her Tattoo Career

Season 2 · Episode 39

Saturday, June 14, 2025 • Duration 27:58

In this episode, we sit down with Silas (@800stabyou) to talk about how she went from a Craigslist apprenticeship in Brooklyn to becoming a booked-out color realism artist in Portland. She shares what helped her grow—not just as an artist, but as a communicator—and how one discounted tattoo turned into a full roster of large-scale work. We get into apprenticeship stories, the value of client connection, and what really keeps people coming back. If you’re a tattoo artist trying to grow your career, this one’s for you.

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The Tattoo Marketing Podcast – Details, episodes & analysis

Podcast details

Recent rankings

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Shared links between episodes and podcasts

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The Tattoo Marketing Podcast – Details, episodes & analysis

Podcast details

Recent rankings

Apple Podcasts

Spotify

Shared links between episodes and podcasts

Other2

Google Drive1

Youtube1

RSS feed quality and score

Publication history

Latest published episodes

Similar podcasts and content

Related Shows Based on Content Similarities

Related Shows Based on Content Similarities

Other2

Google Drive1

Youtube1

Apple Podcasts

Spotify