Explore every episode of the podcast The StoryBrand Podcast
| Title | Pub. Date | Duration | |
|---|---|---|---|
| #190: Amy Porterfield—Is It Time to Add a Digital Course to Your Existing Business? | 02 Sep 2024 | 00:27:32 | |
Are you leaving money on the table by not offering an online course? A lot of business owners feel overwhelmed by the idea of turning their knowledge into a digital product, worried it might be too complex or could cannibalize their bread-and-butter services. The doubts—about your teaching ability or the sheer effort involved—can make you question if creating an online course is the right move.
In today’s episode of the Become a Better Business Owner series, host Bobby Richards brings in digital course expert Amy Porterfield to shed some light on the issue for our course-curious listeners. From pinpointing the perfect course topic using your unique “10% edge” to testing and validating your idea with your audience, Amy shares practical steps to help you create a successful online course. Tune in to discover how to turn your expertise into a money-making, scalable digital product.
Register for Amy's upcoming Course Confident bootcamp at BusinessMadeSimple.com/CourseConfident.
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STUCK TRYING TO GROW YOUR BUSINESS? SUBMIT YOUR QUESTION FOR A CHANCE TO HAVE US COACH THROUGH IT ON THE SHOW: BusinessMadeSimple.com/Podcast
ORDER COACH BUILDER, DONALD MILLER'S NEW BOOK, AND TRANSFORM YOUR EXPERTISE INTO A LUCRATIVE CONSULTING CAREER: CoachBuilderBook.com/Podcast
IF YOU'RE SERIOUS ABOUT IMPLEMENTING A PLAN TO GROW YOUR BUSINESS AND REVENUE, FLIGHT SCHOOL IS FOR YOU! JOIN NOW: SmallBusinessFlightSchool.com.
FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple | |||
| #189: Donald Miller—Cash Crisis? How to Generate Quick Revenue When Times Get Tough | 26 Aug 2024 | 00:31:25 | |
Cash flow is the heartbeat of any business. But what do you do when revenue takes a sudden hit and the money isn't coming in as expected? Whether it's a seasonal dip, unexpected expenses, or a major disruption like a pandemic, every entrepreneur feels the pressure when cash flow slows down. These times can be stressful and can even threaten the survival of your business. So, what can you do now to ensure your business stays afloat when money is tight?
In this week’s episode of the Become a Better Business Owner series, hosts Bobby Richards and James Sweeting send out the "coaching call" to Donald Miller who shares straightforward strategies for managing cash flow during tough times. You'll learn how to build a financial safety net, quickly generate extra cash, and bundle products to boost sales. Don also talks about staying calm under pressure and turning challenges into growth opportunities. Whether you're facing cash flow issues now or want to prepare for the future, listen in to get the tools you need to keep your business strong when revenue dips.
Get free access to the ultimate growth tool for your small business featuring 11 free worksheets and templates to drive revenue and profit. Just go to SmallBusinessFlightPlan.com/BMS.
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STUCK TRYING TO GROW YOUR BUSINESS? SUBMIT YOUR QUESTION FOR A CHANCE TO HAVE US COACH THROUGH IT ON THE SHOW: BusinessMadeSimple.com/Podcast
ORDER COACH BUILDER, DONALD MILLER'S NEW BOOK, AND TRANSFORM YOUR EXPERTISE INTO A LUCRATIVE CONSULTING CAREER: CoachBuilderBook.com/Podcast
IF YOU'RE SERIOUS ABOUT IMPLEMENTING A PLAN TO GROW YOUR BUSINESS AND REVENUE, FLIGHT SCHOOL IS FOR YOU! JOIN NOW: SmallBusinessFlightSchool.com.
FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple | |||
| #180: This Genius Hack Ensures You Never Run Out of Content Ideas Again | 24 Jun 2024 | 00:35:10 | |
Frustrated your marketing isn't working? Stuck wondering why customers aren't clicking "buy now"? Imagine turning that around in just five minutes. Get the help you need to clarify your message and grow your business with our free 5 Minute Marketing Makeover video series. Get immediate access to the 5 Minute Marketing Makeover video series at 5MinuteMarketingMakeover.com.
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Does marketing yourself or your business on social media make you want to pull your hair out? We’ve all been there! Constantly coming up with original content can be both daunting and exhausting. It’s easy to run out of ideas and get burned out with the amount of content you have to crank out on a weekly basis. Even if you “batch” your content or use the help of AI, your content can start to feel stale very quickly. So what's the best way to keep fresh ideas flowing?
Continuing our Marketing Month series, guest hosts Dr. J.J. Peterson and April Sunshine Hawkins (of the Marketing Made Simple Podcast) talk with StoryBrand Certified Guide, Annie Schiffmann, about a game she created to help you revolutionize your social media content strategy. All you need is your StoryBrand BrandScript, some dice to roll, and a coin to flip. Within minutes, you’ll have multiple compelling posts that speak directly to your target audience, bringing more awareness to your brand and making your content feel fun and exciting again!
To access your free StoryBrand BrandScript, go to StoryBrand.com/sb7. To access the video of this conversation and gamify your BrandScript along with April and Annie, go to Storybrand.com/gamify.
Contact Annie Schiffmann directly at MarketingMadeSimple.com/Annie-Schiffmann.
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STUCK TRYING TO GROW YOUR BUSINESS? SUBMIT YOUR QUESTION FOR A CHANCE TO HAVE DON COACH THROUGH IT ON THE SHOW: BusinessMadeSimple.com/Podcast
ORDER COACH BUILDER, DON'S NEW BOOK, AND TRANSFORM YOUR EXPERTISE INTO A LUCRATIVE CONSULTING CAREER: CoachBuilderBook.com/Podcast
IF YOU'RE SERIOUS ABOUT IMPLEMENTING A PLAN TO GROW YOUR BUSINESS AND REVENUE, FLIGHT SCHOOL IS FOR YOU! JOIN NOW: SmallBusinessFlightSchool.com.
FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple
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| #111: Amy Porterfield—Real Talk on Becoming a Successful Entrepreneur | 13 Feb 2023 | 00:27:03 | |
What if you could grow your small business on autopilot? Our new tool will show you how! Access our free PDF compiling all parts of the plane– the steps you need to grow your small business–into one place so you can install a business growth plan that leads to higher revenue, less chaos, and more freedom. Get immediate access to our free PDF at BusinessMadeSimple.com/Autopilot.
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Are you a discouraged entrepreneur? You’re not alone. Starting a business comes with a lot of painful setbacks and crippling self-doubt. This can get even worse when you look around and see successful people who don’t seem to be struggling like you are. If that sounds like you, grab a cup of coffee and get ready for some real talk and practical advice from one of the most successful entrepreneurs of our time.
In today’s episode, our guest host, Dr. J.J. Peterson, talks with Amy Porterfield about the realities of entrepreneurship and the motivation that got her where she is today. Amy Porterfield is the host of the Online Marketing Made Easy Podcast, a digital marketing expert, and the author of the upcoming book, Two Weeks Notice. Listen in to learn what Amy’s journey of entrepreneurship really looked like and the advice she’d give new entrepreneurs setting out on their own journey.
Order Two Weeks Notice and receive your free bonuses at TwoWeeksNoticeBook.com.
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PRE-ORDER THE NEW BOOK HOW TO GROW YOUR SMALL BUSINESS: GrowYourSmallBusiness.com
SUBMIT FOR YOUR CHANCE TO GET COACHED ON THE PODCAST: BusinessMadeSimple.com/Podcast
GET YOUR CUSTOMIZED FLIGHT PLAN FOR GROWING YOUR BUSINESS: SmallBusinessFlightPlan.com
FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple | |||
| #110: How to Quit Your Job & Start a Coaching Business | 06 Feb 2023 | 00:23:50 | |
What if you could grow your small business on autopilot? Our new tool will show you how! Access our free PDF compiling all parts of the plane– the steps you need to grow your small business–into one place so you can install a business growth plan that leads to higher revenue, less chaos, and more freedom. Get immediate access to our free PDF at BusinessMadeSimple.com/Autopilot.
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Have you ever considered leaving your 9-5 to start your own coaching business? Quitting a job with steady income can seem intimidating, but when you know what it takes to successfully launch a coaching business, you realize it’s completely doable. If you’re great at business, desire to help people succeed, and love the idea of working for yourself, becoming a business coach might be the right move for you.
In today’s episode, Donald Miller shares 5 key steps you need to take in order to start a coaching business and start making money quickly. You can even do four of the five steps on Don’s list while continuing to work your current job – which allows you to set yourself (and your future income) up for success. Listen in now to learn what it takes to confidently quit your job and launch the coaching business you’ve been dreaming about.
If you want access to all 7 steps you'll need to grow a thriving coaching business, go to BusinessMadeSimple.com/CoachChecklist.
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PRE-ORDER THE NEW BOOK HOW TO GROW YOUR SMALL BUSINESS: GrowYourSmallBusiness.com
SUBMIT FOR YOUR CHANCE TO GET COACHED ON THE PODCAST: BusinessMadeSimple.com/Podcast
GET YOUR CUSTOMIZED FLIGHT PLAN FOR GROWING YOUR BUSINESS: SmallBusinessFlightPlan.com
FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple | |||
| #109: Cameron Herold—How to Hire a Great “Second in Command” | 30 Jan 2023 | 00:21:49 | |
One of the hardest parts of building a business is hiring the right people. This becomes even more challenging when you’re looking to hire a second in command. You need someone you can trust on a deep level and someone who has the right skills set for the job. If you make the wrong hire in this area, it can be catastrophic for your business and ruin years of hard work.
In today’s episode, guest host Dr. J.J. Peterson, Director of StoryBrand and host of the Marketing Made Simple Podcast, talks with Cameron Herold about how to hire the right person for this important leadership role. Cameron is the author of the book "Second in Command: Unleash the Power of Your COO" and shares practical tips on hiring a second in command and points out that it doesn’t always mean hiring a COO. Listen in now to learn how you can hire a second in command with confidence and clarity to help scale your business!
Go to InvestInYourLeaders.com and use promo code "BMS10" to receive 10% off Cameron's Invest In Your Leaders course.
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PRE-ORDER THE NEW BOOK HOW TO GROW YOUR SMALL BUSINESS: GrowYourSmallBusiness.com
SUBMIT FOR YOUR CHANCE TO GET COACHED ON THE PODCAST: BusinessMadeSimple.com/Podcast
GET YOUR CUSTOMIZED FLIGHT PLAN FOR GROWING YOUR BUSINESS: SmallBusinessFlightPlan.com
FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple | |||
| #108: Alex Hormozi—Surviving the Looming Economic Storm | 23 Jan 2023 | 00:32:20 | |
Concerns about the economy are on the rise as the U.S. hit the debt limit last Thursday. If the “extraordinary measures” taken by the Treasury Department aren’t enough, it could create a financial nightmare for many Americans – including small business owners. How can you prepare your small business for the looming economic downturn?
In today’s episode, Donald Miller talks with Alex Hormozi, founder of Acquisition.com and author of best-selling book, $100M Offers: How To Make Offers So Good People Feel Stupid Saying No. Alex shares key tactics for preparing yourself and your business to withstand the financial pressure coming your way. Listen in to learn how managing expectations, adjusting personal finances, and increasing output will help your small business weather the economic storm on the horizon. Follow Alex on Instagram at Instagram.com/Hormozi. --
PRE-ORDER THE NEW BOOK HOW TO GROW YOUR SMALL BUSINESS: GrowYourSmallBusiness.com
SUBMIT FOR YOUR CHANCE TO GET COACHED ON THE PODCAST: BusinessMadeSimple.com/Podcast
GET YOUR CUSTOMIZED FLIGHT PLAN FOR GROWING YOUR BUSINESS: SmallBusinessFlightPlan.com
FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple | |||
| #107: How to Have Your Best Year Yet in 2023 | 16 Jan 2023 | 00:16:09 | |
What if you could look back on 2023 and say that it was the best, most fun, and rewarding year you’ve ever had? For many of us, our life looks almost the same year after year. No big goals reached, no bucket list items crossed off, and nothing to make the year particularly memorable. If you’re ready to have a stand-out year that you’ll remember for the rest of your life, this episode is for you.
In today’s coaching conversation, Donald Miller shares 3 things you can do to have your best year ever both personally and professionally. Instead of giving you a complicated plan that’s hard to follow or takes a lot of time to implement, these 3 things will take you less than an hour to develop and will fit on one sheet of paper. Not only that, they are 100% doable. Listen in now to start transforming 2023 into the most exciting year of your life.
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PRE-ORDER THE NEW BOOK HOW TO GROW YOUR SMALL BUSINESS: GrowYourSmallBusiness.com
SUBMIT FOR YOUR CHANCE TO GET COACHED ON THE PODCAST: BusinessMadeSimple.com/Podcast
GET YOUR CUSTOMIZED FLIGHT PLAN FOR GROWING YOUR BUSINESS: SmallBusinessFlightPlan.com
FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple | |||
| #106: Why “Work-Life Balance” Isn’t Working For You | 09 Jan 2023 | 00:14:25 | |
If you feel like you’ve been trying to achieve “work-life balance” for years and never experiencing it, you’re not alone. Most business leaders have a hard time shutting off work and finding time to focus on other things like time with family, health and fitness, and personal hobbies. But if you constantly live with unhealthy work hours and stress, it can have serious effects on your mental and physical health.
In today’s episode, Donald Miller opens up about how he’s changed his perspective on work-life balance over the years. Instead of viewing work-life balance as a thing to achieve, Don recommends seeing it as a journey of constant self-correction and uncovering the deeper issues driving your behavior. Listen in to learn two self-reflection exercises that can help you refocus your life on what really matters and succeed where it counts the most.
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PRE-ORDER THE NEW BOOK HOW TO GROW YOUR SMALL BUSINESS: GrowYourSmallBusiness.com
SUBMIT FOR YOUR CHANCE TO GET COACHED ON THE PODCAST: BusinessMadeSimple.com/Podcast
GET YOUR CUSTOMIZED FLIGHT PLAN FOR GROWING YOUR BUSINESS: SmallBusinessFlightPlan.com
FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple | |||
| #105: How to Scale Your Business Without Burning Out Your Team | 02 Jan 2023 | 00:22:08 | |
Is your highest business expense people’s salaries? If so, managing people and productivity is vital to your company’s ability to scale. If you want to make your business operationally effective, there are only two options: you either have to decrease the cost of your labor or make your labor more productive. But how can you increase productivity without burning people out?
In today’s one-on-one coaching conversation, Donald Miller gives you the solution to increase productivity while also increasing company morale and employee job satisfaction. You’ll learn how to install 5 strategic meetings that ensure productive labor and protect your team from burnout. When you implement these 5 meetings, your team will be more productive and you’ll have more time to focus on the big picture things that will actually grow your business. Listen in now to learn how to scale your business while energizing your team!
Go to BusinessMadeSimple.com/FiveMeetings to get everything you need implement a repeatable system to replace organized chaos with 5 meetings. Get the system and tools you need to focus and align around the things that will truly move your business forward at BusinessMadeSimple.com/FiveMeetings.
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PRE-ORDER THE NEW BOOK HOW TO GROW YOUR SMALL BUSINESS: GrowYourSmallBusiness.com
SUBMIT FOR YOUR CHANCE TO GET COACHED ON THE PODCAST: BusinessMadeSimple.com/Podcast
GET YOUR CUSTOMIZED FLIGHT PLAN FOR GROWING YOUR BUSINESS: SmallBusinessFlightPlan.com
FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple | |||
| BONUS: Marketing Made Simple Podcast—The Best Takeaways From This Year's Top Episodes (Part 2) | 28 Dec 2022 | 00:30:47 | |
Continue to position your marketing and messaging for success heading in the new year with Part 2 of our Marketing Mixtape. In this bonus episode, J.J. and April continue calling out the best marketing takeaways from this year to help you get even more clarity and inspiration going into 2023!
Re-listen to the full episodes from Part 2 of our Marketing Mixtape on Spotify or Apple Podcasts:
Marketing Mixtape Part 2 Spotify Playlist https://open.spotify.com/playlist/3if3bHS5HDK25ouENO8HtG?si=9c5389b40b654673
Direct Links to Full Episodes on Apple Podcasts:
#51: How to Make Your Marketing More Inclusive https://podcasts.apple.com/us/podcast/marketing-made-simple/id1569923210?i=1000565620267
#70: How Do I Make My Copy Clear, But Not Boring? https://podcasts.apple.com/us/podcast/marketing-made-simple/id1569923210?i=1000583138137
#72 - How to Fundraise Using the StoryBrand Framework https://podcasts.apple.com/us/podcast/marketing-made-simple/id1569923210?i=1000584765883
#58 - How to Start a Successful Marketing Side Hustle https://podcasts.apple.com/us/podcast/marketing-made-simple/id1569923210?i=1000571319093
Marketing Mixtape cover art designed by Tyler Core at TylerCoreShoots.com
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START CLARIFYING YOUR MARKETING NOW AND CREATE YOUR FREE BRANDSCRIPT: MyStoryBrand.com
APPLY TO BE A STORYBRAND CERTIFIED GUIDE AND GUIDE BUSINESSES TO CREATE THE MARKETING AND MESSAGING THEY NEED TO GROW: StoryBrand.com/Guide/
STORYBRAND INSTAGRAM: instagram.com/StoryBrand | |||
| #104: Top Business Growth Hacks of 2022 | 26 Dec 2022 | 00:30:07 | |
Running a business can be exhausting and complex. As a business owner, you have to think about every aspect of your business including sales, finances, marketing, product development, and so much more! If you don’t take a step back every now and then to look at the big picture, you can get so lost in the details that you miss important opportunities for growth.
In today’s episode, we’re sharing the top business growth hacks from our 2022 episodes. You’ll hear clips from four conversations Donald Miller had with four business owners (including Amy Porterfield!) about growing their business. Listen in to these fan-favorite coaching moments so you don’t miss out on key business growth strategies going into 2023!
Re-listen to the full episodes from today's show on Spotify or Apple Podcasts:
Top Business Growth Hacks of 2022 Spotify Playlist https://open.spotify.com/playlist/3H9xRSqbX3vrXIrDtWriuz?si=82aa2ee168a54760
Direct Links on Apple Podcasts
#86: Scale Your Startup with 90 Minute Workdays
#56: Curing the Overworked, Overwhelmed Business Owner
#95: Will Guidara—Why a Culture of Hospitality Matters for Every Business
#70: Amy Porterfield—How to Start a Successful Business From Scratch
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PRE-ORDER THE NEW BOOK HOW TO GROW YOUR SMALL BUSINESS: GrowYourSmallBusiness.com
SUBMIT FOR YOUR CHANCE TO GET COACHED ON THE PODCAST: BusinessMadeSimple.com/Podcast
GET YOUR CUSTOMIZED FLIGHT PLAN FOR GROWING YOUR BUSINESS: SmallBusinessFlightPlan.com
FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple | |||
| BONUS: Marketing Made Simple Podcast—The Best Takeaways From This Year's Top Episodes (Part 1) | 21 Dec 2022 | 00:35:20 | |
If you’re feeling overwhelmed closing out 2022, you’re not alone! Many business owners and marketers feel the weight of incomplete projects, initiatives that never got started, and stress from trying to keep up with the ever-changing landscape of digital marketing. To make matters worse, you’re not even sure what to prioritize for 2023.
Instead of overworking yourself or getting paralyzed thinking about all there is to do, take a moment to take a step back with us. In this bonus episode of the Marketing Made Simple Podcast, J.J. and April present you with a “Marketing Mixtape” – the best marketing takeaways from our top episodes in 2022. Listen in to learn key marketing strategies from our top guests on the show this year to help you get clarity and inspiration going into 2023!
Re-listen to the full episodes from Part 1 of our Marketing Mixtape on Spotify or Apple Podcasts:
Direct Links to Full Episodes on Apple Podcasts:
#60: What You Actually Need to Know About SEO
#49: The Best Way to Use Testimonials to Grow Your Business
#31: How to Build Your Social Media Content Calendar
Marketing Mixtape cover art designed by Tyler Core at TylerCoreShoots.com
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START CLARIFYING YOUR MARKETING NOW AND CREATE YOUR FREE BRANDSCRIPT: MyStoryBrand.com
HIRE A STORYBRAND CERTIFIED GUIDE TO HELP CREATE THE MARKETING AND MESSAGING YOUR BUSINESS NEEDS TO GROW: MarketingMadeSimple.com
STORYBRAND INSTAGRAM: instagram.com/StoryBrand | |||
| #179: Crafting a One-Liner that Aligns Your Team and Elevates Your Brand | 17 Jun 2024 | 00:23:58 | |
Frustrated your marketing isn't working? Stuck wondering why customers aren't clicking "buy now"? Imagine turning that around in just five minutes. Get the help you need to clarify your message and grow your business with our free 5 Minute Marketing Makeover video series. Get immediate access to the 5 Minute Marketing Makeover video series at 5MinuteMarketingMakeover.com.
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Often the difference between a team that does well and one that doesn’t is how clearly they communicate. For most businesses, it's not that they lack good ideas or hard workers, it’s that their scattered approach to messaging leaves employees confused and customers disengaged. Solving this problem starts with fixing how you talk about what your business does. So what’s the first step toward streamlining how your team communicates their core message?
As part of Business Made Simple’s Marketing Month series, guest hosts Dr. J.J. Peterson and April Sunshine Hawkins (of the Marketing Made Simple Podcast) focus on how to align a team with a simple and clear message. They share practical tips and a step-by-step process for crafting a powerful one-liner that can serve as a foundation for all marketing efforts. Your one-liner accomplishes 2 things: it clarifies your message for your staff and makes sure that customers immediately understand how you help them. Listen in and learn how to create a strong one-liner that everyone can use, helping your business make a bigger impact!
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STUCK TRYING TO GROW YOUR BUSINESS? SUBMIT YOUR QUESTION FOR A CHANCE TO HAVE DON COACH THROUGH IT ON THE SHOW: BusinessMadeSimple.com/Podcast
ORDER COACH BUILDER, DON'S NEW BOOK, AND TRANSFORM YOUR EXPERTISE INTO A LUCRATIVE CONSULTING CAREER: CoachBuilderBook.com/Podcast
IF YOU'RE SERIOUS ABOUT IMPLEMENTING A PLAN TO GROW YOUR BUSINESS AND REVENUE, FLIGHT SCHOOL IS FOR YOU! JOIN NOW: SmallBusinessFlightSchool.com.
FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple
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| #103: The Best Way to Increase Revenue in the New Year | 19 Dec 2022 | 00:20:43 | |
If your business didn’t make as much money as you thought it would in 2022, it’s time to perform a profitability audit. Instead of dumping more money into sales and marketing and hoping for better results, you need to take some time to evaluate the foundation of your business: the profitability of your products or services.
In today’s coaching conversation, Donald Miller coaches you one-on-one how to perform a product profitability audit. When you understand where your money is truly coming from, you’ll know which products to prioritize and which ones to eliminate. Listen in to learn how to improve your product profitability so your business can make more money in 2023.
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PRE-ORDER THE NEW BOOK HOW TO GROW YOUR SMALL BUSINESS: GrowYourSmallBusiness.com
SUBMIT FOR YOUR CHANCE TO GET COACHED ON THE PODCAST: BusinessMadeSimple.com/Podcast
HIRE A STORYBRAND CERTIFIED MARKETING GUIDE TO HELP CREATE YOUR MARKETING AND MESSAGING: MarketingMadeSimple.com
GET YOUR CUSTOMIZED FLIGHT PLAN FOR GROWING YOUR BUSINESS: SmallBusinessFlightPlan.com | |||
| #102: How to Give an Inspiring Presentation | 12 Dec 2022 | 00:17:58 | |
No one wants to listen to a boring presentation – and no one wants to be a boring presenter! Yet so many presentations are either uninspiring or completely self-centered. If you fall into either of those ditches, your audience will tune you out and your message won’t get heard.
In today’s coaching conversation, Donald Miller coaches you one-on-one through the 7 parts you need to give a great presentation. If you have a big presentation coming up or want to become a better speaker, this episode is for you. Listen in to learn the 7 parts your next presentation needs to immediately win over your audience and make your message more inspiring and impactful.
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PRE-ORDER THE NEW BOOK HOW TO GROW YOUR SMALL BUSINESS: GrowYourSmallBusiness.com
SUBMIT FOR YOUR CHANCE TO GET COACHED ON THE PODCAST: BusinessMadeSimple.com/Podcast
HIRE A STORYBRAND CERTIFIED MARKETING GUIDE TO HELP CREATE YOUR MARKETING AND MESSAGING: MarketingMadeSimple.com
GET YOUR CUSTOMIZED FLIGHT PLAN FOR GROWING YOUR BUSINESS: SmallBusinessFlightPlan.com
FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple | |||
| #101: 5 Tips for Expanding if Your Business is at Max Capacity | 05 Dec 2022 | 00:29:33 | |
It’s exciting when your business reaches max capacity, but scaling your operation can be challenging. You have to continue to produce at high volume while figuring out how to build infrastructure to produce more. It can feel like a catch-22 for a busy entrepreneur. To make matters worse, you know you’re missing out on a ton of revenue because you can’t meet demand.
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PRE-ORDER THE NEW BOOK HOW TO GROW YOUR SMALL BUSINESS: GrowYourSmallBusiness.com
SUBMIT FOR YOUR CHANCE TO GET COACHED ON THE PODCAST: BusinessMadeSimple.com/Podcast
HIRE A STORYBRAND CERTIFIED MARKETING GUIDE TO HELP CREATE YOUR MARKETING AND MESSAGING: MarketingMadeSimple.com
GET YOUR CUSTOMIZED FLIGHT PLAN FOR GROWING YOUR BUSINESS: SmallBusinessFlightPlan.com
FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple | |||
| #100: Do You Have a Service People Need, Yet Your Business Isn’t Growing? | 28 Nov 2022 | 00:26:06 | |
Are you frustrated with slow growth even though you have a service you know will help your customers? It’s frustrating when your business doesn’t take off, but it’s even more frustrating when you don’t know what you’re doing wrong! If you don’t figure out what’s holding your business back, your business won’t survive long enough to become profitable.
In today’s episode, Donald Miller talks to Aimee Bennett and Lauren Paradis, founders of Empower Postpartum Physical Therapy. Aimee and Lauren are struggling to grow their business even though they have a service that millions of women need. Listen in as Don helps them reposition their business with a new name idea, a more specific offer for their customers, and fixed pricing for their products. If you’re in a service-based industry, this episode will help you position your services as tangible products, making your customers more likely to buy so you can help more people and your business can grow!
Find out more about Empower Postpartum PT at EmpowerPostpartumPT.com.
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PRE-ORDER THE NEW BOOK HOW TO GROW YOUR SMALL BUSINESS: GrowYourSmallBusiness.com
SUBMIT FOR YOUR CHANCE TO GET COACHED ON THE PODCAST: BusinessMadeSimple.com/Podcast
HIRE A STORYBRAND CERTIFIED MARKETING GUIDE TO HELP CREATE YOUR MARKETING AND MESSAGING: MarketingMadeSimple.com
GET YOUR CUSTOMIZED FLIGHT PLAN FOR GROWING YOUR BUSINESS: SmallBusinessFlightPlan.com
FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple | |||
| #99: The Quickest Way to Grow Your Business | 21 Nov 2022 | 00:22:05 | |
If you’re looking to grow your business FAST, you might be surprised to learn that email marketing is one of the best ways to do that. But there’s a big problem: Most small business owners think they don’t have the time or expertise it takes to write marketing emails. In today’s episode, we’re busting that myth and helping you learn an email framework that’s doable and effective.
In today’s episode, you’ll learn from the email marketing master himself, Donald Miller. Join Don for this concentrated one-on-one masterclass where he shares the 6 emails you can send to generate sales and revenue. Not only will you learn how to write 6 money-making emails, you’ll also get 5 lead generator ideas that will help you capture your ideal customers’ email addresses. If you’re looking to grow your business and want a strategy proven to work quickly, this episode is for you!
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PRE-ORDER THE NEW BOOK HOW TO GROW YOUR SMALL BUSINESS: GrowYourSmallBusiness.com
SUBMIT FOR YOUR CHANCE TO GET COACHED ON THE PODCAST: BusinessMadeSimple.com/Podcast
HIRE A STORYBRAND CERTIFIED MARKETING GUIDE TO HELP CREATE YOUR MARKETING AND MESSAGING: MarketingMadeSimple.com
GET YOUR CUSTOMIZED FLIGHT PLAN FOR GROWING YOUR BUSINESS: SmallBusinessFlightPlan.com
FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple | |||
| #98: Should You Bring on Investors for Your Small Business? | 14 Nov 2022 | 00:25:45 | |
More often than not, small businesses need more money than their businesses are bringing in order to grow and scale. There are options like private equity, venture capital and loans that can help you take the next step. But how do you decide if bringing on an investor is best for your business?
In this episode, Donald Miller talks with Ryan Filsinger, CEO of Iron Fox Games, and walks him through the pros and cons of different investment options and helps him determine the right path for his business. If you are considering bringing on an investor, or if you're considering investing in a company yourself, this episode is for you!
Find out more about Iron Fox Games at IronFoxGames.com.
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PRE-ORDER THE NEW BOOK HOW TO GROW YOUR SMALL BUSINESS: GrowYourSmallBusiness.com
SUBMIT FOR YOUR CHANCE TO GET COACHED ON THE PODCAST: BusinessMadeSimple.com/Podcast
GET YOUR CUSTOMIZED FLIGHT PLAN FOR GROWING YOUR BUSINESS: SmallBusinessFlightPlan.com
FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple | |||
| #97: How to Make More Money Without Creating New Products | 07 Nov 2022 | 00:26:42 | |
Do you have customers and a great product but aren’t seeing an increase in cash flow? You might be tempted to create a new product – which might be a good move. But before you do that, you should consider how you can make more money with what you already have! Sometimes, all you need to do is think more creatively about what you’re currently offering your customers.
In today’s coaching conversation, Donald Miller talks with Elisha Reverby, CEO and Founder of Elique Organics, a luxury plant-based skincare line. Elisha has a loyal customer base and products people love, but needs to make more cash to keep her business going. Instead of creating a new product, Don suggests adding a subscription service and creating a bundled package to sell. Listen in to learn how these strategies could help your own business make more cash without having to create a brand new product!
Find out more about Elique Organics at EliqueOrganics.com.
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PRE-ORDER THE NEW BOOK HOW TO GROW YOUR SMALL BUSINESS: GrowYourSmallBusiness.com
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| #96: There’s Been A Murder! How Did This Small Business Die? (Special Halloween Episode with Don & J.J.) | 31 Oct 2022 | 00:24:28 | |
Tune in for this special Halloween “whodunnit” murder mystery episode! Like so many small businesses, Penelope Featherbottom’s business has died. The doors have closed and all that’s left is the carnage of what used to be a thriving soap business. When Business Detective Dr. J.J. Peterson (host of the Marketing Made Simple Podcast) arrives on the scene, he helps Don piece together clues to solve this dreadful mystery so that it never happens to anyone else.
Was the cause of death a mission statement that nobody cared about? Or was it pushy sales tactics and a confusing marketing message? J.J. investigates the tragedy using Business Made Simple’s 6-step framework, finally uncovering the culprit that killed Penelope’s business. Listen in to discover the cause of this horror so that it never happens to you!
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PRE-ORDER THE NEW BOOK HOW TO GROW YOUR SMALL BUSINESS AND GET A PROVEN 6-STEP PLAN FOR GROWTH THAN CAN HELP SAVE YOUR BUSINESS FROM AN EARLY DEMISE: GrowYourSmallBusiness.com
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| #95: Will Guidara—Why a Culture of Hospitality Matters for Every Business | 24 Oct 2022 | 00:25:56 | |
If you’ve ever thought that hospitality is only for… well, the hospitality industry… think again! Your customers are craving human connection more than ever – whether they’re staying in a hotel or buying a pair of socks. And genuine acts of hospitality don’t have to be extravagant or break the bank to have an impact. In today’s episode, Donald Miller talks with Will Guidara, James Beard Award winning restaurateur and author of the new book, Unreasonable Hospitality: The Remarkable Power of Giving People More Than They Expect. James shares how implementing unreasonable hospitality was key in leading to Eleven Madison being voted the best restaurant in the world. He also breaks down how you can start practicing unreasonable hospitality to grow your business and enrich the lives of those around you!
Order Will Guidara's new book, Unreasonable Hospitality, at UnreasonableHospitality.com or wherever you buy books.
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PRE-ORDER THE NEW BOOK HOW TO GROW YOUR SMALL BUSINESS AND GET A PROVEN 6-STEP PLAN FOR GROWTH: GrowYourSmallBusiness.com
SUBMIT FOR YOUR CHANCE TO GET COACHED ON THE PODCAST: BusinessMadeSimple.com/Podcast
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FIND AND FOLLOW US ON INSTAGRAM: Instagram.com/BusinessMadeSimple | |||
| #94: The Secret to Optimizing and Pricing Your Products for Explosive Growth | 17 Oct 2022 | 00:28:25 | |
If you have a great line of products but don’t optimize, price and package them strategically, you are leaving money on the table. The truth is, 10% of your customers are willing to pay you 10 times more money if you had the right product or package for them. Every company should think through having an entry-level product, a mid-level product, and an elite-level product for customers with different needs (and pocketbooks!).
In today’s coaching conversation, Donald Miller talks with Dr. Tarun "T-Bone" Agarwal, Owner of 3D Dentists, an educational service helping dentists run a successful dental practice by simplifying both the business and clinical sides of dentistry. Don helps T-Bone think through different tiers of products that could triple his revenue and help him reach his goal of having a wait list for his programs. Listen in to learn how optimizing as well as strategically pricing and packaging your products can help you skyrocket your own revenue!
Find Dr. Tarun "T-Bone" Agarwal at 3D-Dentists.com.
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PRE-ORDER THE NEW BOOK HOW TO GROW YOUR SMALL BUSINESS AND GET A PROVEN 6-STEP PLAN FOR GROWTH: GrowYourSmallBusiness.com
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| #178: How to Turn Your Website into a Sales Machine | 10 Jun 2024 | 00:29:42 | |
Frustrated your marketing isn't working? Stuck wondering why customers aren't clicking "buy now"? Imagine turning that around in just five minutes. Get the help you need to clarify your message and grow your business with our free 5 Minute Marketing Makeover video series. Get immediate access to the 5 Minute Marketing Makeover video series at 5MinuteMarketingMakeover.com.
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Once a customer gets curious about how you can solve their problem, they're hungry for more information. This is where your website comes in. A great website can deliver hundreds of thousands or even millions of dollars for your business. The problem is too many brands are getting their websites wrong, which is why you need a website wireframe that works!
As part of Business Made Simple’s Marketing Month series, guest hosts Dr. J.J. Peterson and April Sunshine Hawkins (of the Marketing Made Simple Podcast) break down everything you need to create a business website that works. In this episode you’ll learn the 9 sections your website needs, the most effective layout for your website, and the 3 questions your website needs to answer in order to generate more revenue. April also talks with Holly Fisher, one of our amazing StoryBrand Certified Marketing Guides, who shares how overhauling her client’s cluttered and confusing website led to an instant increase in sales. Tune in and learn how to build a website that’s a sales-generating machine!
Contact StoryBrand Certified Guide Holly Fisher directly at ClarifyYourMessage.com/HollyFisher
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| #93: Why Your Products Aren’t Selling and How to Fix It | 10 Oct 2022 | 00:26:13 | |
Do you have a great product that people need, but for some reason people aren’t buying it? This is a common problem when you’re just starting out or launching a new product. When customers are confused about the problem your product solves or it sounds too complicated to buy or use, they won’t be motivated to pull out their wallets and buy.
In today’s coaching conversation, Donald Miller talks with Tyler Robertson, Founder and CEO of Diesel Laptops, a company providing much-needed resources for repairing complex semi-truck engines. With nationwide supply chain issues and the need to get trucks back on the road quickly, why aren’t Tyler’s newest products selling like crazy? Listen in to see what Tyler needs to do differently so you can apply these strategies in your business!
Find out more about Diesel Laptops at DieselLaptops.com.
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| #92: 5 Key Talking Points You Need to Close Deals | 03 Oct 2022 | 00:27:49 | |
Are you tired of losing sales because you’re fumbling over your words? Your customers deserve to know about your product and services – but unless you know how to communicate the value you offer, people won’t buy from you. Instead of losing sales and feeling tongue-tied, you can learn 6 strategic talking points that will help you approach sales conversations with confidence.
In today’s coaching conversation, Donald Miller continues to unpack the new The Customer if the Hero sales framework with this week's guest Jessie Daavettila, CEO & Founder of Raskana, a maternity and baby apparel brand. Jessie faces a common problem when it comes to sales: needing a cohesive, focused message about the problem her product solves. Listen in to learn 5 key talking points that will help you close your next deal, write your next email, or draft your next proposal!
Go to OnlineSalesScript.com/Podcast to access and create a SalesScript you can use to invite customers into a story. As a podcast listener, you'll also get out the bonus video series of Don teaching you how to create sales talking points that actually work!
Learn more about Jessie Daavettila and Raskana at Raskana.com.
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| #91: Hate Selling? Here’s the Sales Framework You Need | 26 Sep 2022 | 00:23:46 | |
If you’re like most people, you hate being sold to – and you don’t enjoy selling to others, either! But as a small business owner, you have to sell to survive. Selling your products or services shouldn’t feel slimy or nerve-wracking. When you learn our storytelling framework for sales, you can stop pushing products and start inviting customers into a story instead.
In today’s episode, Donald Miller introduces you to the The Customer is the Hero sales framework. When trying to sell, many people make the mistake of positioning themselves as the hero. But what your customers are looking for is a guide who can help! Listen in to learn a 5-step framework that will give you talking points for every sales conversation and help you make your customer the hero while you become the trusted guide who can help them.
Go to OnlineSalesScript.com/Podcast to access and create a SalesScript you can use to invite customers into a story. As a podcast listener, you'll also get out the bonus video series of Don teaching you how to create sales talking points that actually work!
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| #90: Stop Getting Talked Over & Start Being Seen as a Leader | 19 Sep 2022 | 00:27:12 | |
Are you struggling to find confidence and step out of your comfort zone at work when it comes to growing as a leader and asking for what you want? Today's guest will show you how! In this episode, Donald Miller talks with Karen Laos, author of the book Trust Your Own Voice and host of the podcast, Ignite your Confidence with Karen Laos. Karen shares practical tips on how aspiring leaders can confidently speak up and become a valuable player everyone else wants to hear from.
First, Karen encourages you not to be afraid to be the first to speak. This gets any nerves out of the way and positions you as a confident leader, even if you’re just making an observation. Second, Karen recommends using the phrase “here’s my vote” as an unapologetic, straightforward way to share an idea or recommendation. Lastly, Karen shares how being thoughtfully concise will make you stand out as a communicator. Listen now and use these strategies in your next business meeting and you'll be well on your way to becoming a leader people want to follow!
Order Karen's new book, Trust Your Own Voice, and listen to her podcast, Ignite your Confidence with Karen Laos, at KarenLaos.com.
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YOU NEED A PLAN TO GROW YOUR SMALL BUSINESS. TAKE THE 10-MINUTE ASSESSMENT, AND YOU'LL GET A FREE, CUSTOMIZED PLAN THAT WILL OPTIMIZE YOUR SMALL BUSINESS SO IT GENERATES MORE REVENUE AND PROFIT: MyBusinessReport.com
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| #89: 5 Ways to Protect Your Time (and Increase Revenue) | 12 Sep 2022 | 00:15:09 | |
Are you a leader or executive in your company? If so, you’re one of the biggest expenses in your business. You’re also one of the most sought-after people in your company. This creates a problem: you need to use your time extremely wisely, but you’re constantly being pulled in multiple directions. If you don’t learn practical strategies to protect your time, your work (and life!) will suffer from constant overwhelm and frustration.
In today’s episode, Donald Miller coaches you one-on-one from his own personal productivity and decision-making playbook so you will always know what to prioritize and what to say no to. Listen in to learn 5 strategies you can immediately use to improve your personal productivity and efficiency: 1) Let plates fall 2) Limit people’s access to you 3) Keep correspondences short 4) Get a personal assistant 5) Use a project manager. When you learn to protect your time and stop feeling guilty about it, you’ll actually get more done, escape overwhelm, and get back to growing a business (and building a life!) you can enjoy.
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YOU NEED A PLAN TO GROW YOUR SMALL BUSINESS. TAKE THE 10-MINUTE ASSESSMENT, AND YOU'LL GET A FREE, CUSTOMIZED PLAN THAT WILL OPTIMIZE YOUR SMALL BUSINESS SO IT GENERATES MORE REVENUE AND PROFIT: MyBusinessReport.com
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| #88: Jason Feifer—How to Embrace Change and Be Adaptable | 05 Sep 2022 | 00:31:42 | |
Are you struggling to adapt to a recent change in your life or business? No matter what your personality type, research shows that people move through 4 stages when a massive disruption occurs: 1) Panic 2) Adaptation 3) New Normal 4) An “I wouldn’t go back” moment where you no longer wish for the old normal. Your adaptability depends on how efficiently you can move through those four phases and how much belief you have that your “I wouldn’t go back” moment is coming.
In today’s episode, Donald Miller talks with Jason Feifer, Editor-in-Chief of Entrepreneur Magazine, a startup advisor, podcast host, and author of the new book Build for Tomorrow. Listen in to learn how you can move through unexpected changes with poise and use them as opportunities to grow and innovate.
Order Build for Tomorrow now at JasonFeifer.com/Book, Amazon or wherever you buy books.
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| #87: Should You Hire Someone Else to Run Your Company? | 29 Aug 2022 | 00:29:35 | |
If you started a company, you probably have the personality of an entrepreneur. Which means you don’t like running day-to-day operations! Visionaries are at their best when they can dream up ideas and launch new initiatives – not when they are bogged down in the details of running an operation. It makes sense for entrepreneurs to run things for a while, but it can end up hurting your business and frustrating your team if you stay in that seat too long.
In today’s coaching conversation, Donald Miller talks to Toby Walters, Owner and founder of ChurchGear, a company that certifies and resells used AV equipment to churches. Toby knows he isn't the best operator for his business and is struggling to find someone he can trust (and pay!) to take over. Listen in as Don talks through exactly how to craft a clear job description for the role, what kind of person to look for, and how to set the relationship up for success.
Learn more about Toby Walters and his company at ChurchGear.com.
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| #86: Scale Your Startup With 90 Minute Workdays | 22 Aug 2022 | 00:29:08 | |
Are you looking to scale your startup? If you’re like most entrepreneurs, you have two major obstacles to growth:
At only 17 and 20 years old, Lila Mae and Anna Belle are already growing their company but still need help with strategy, time management, and product positioning. Listen in to learn how being ruthlessly efficient, hiring a virtual assistant, and getting your messaging right can turn your startup into a million-dollar company – all without working 80 hours a week!
Order gluten free granola that actually tastes great at Granolad.com.
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| #85: Leveraging the Power of Story to Grow Your Business (Donald Miller at Baylor University) | 15 Aug 2022 | 00:28:05 | |
Did you know that your brain spends 30% of its time daydreaming? But not when your mind is engaged in a story. When you’re emotionally connected to the plot points of a story, your brain focuses fully on that story. In today’s special episode, Donald Miller presents the power of story to business students at Baylor University and teaches them how to use the art of story in the marketplace.
If you want to grow your ability to influence those around you, engage your customers, build trust, and grow your business, this episode will show you how. And be sure to share this special episode with your favorite college student!
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| #84: How to Know if Your New Idea Might Actually Kill Your Business | 08 Aug 2022 | 00:28:19 | |
Entrepreneurs are wired to constantly come up with new ideas. But sometimes creative juices can cause your business to get pulled in multiple directions, making you a jack of all trades and a master of none. Even worse, it kills your company’s potential to hone in on the products and services that actually boost revenue.
In today’s episode, Donald Miller talks with board-certified art therapist, Jocelyn Fitzgerald, about how a controlling idea can help her take advantage of the opportunities right in front of her. Don and Jocelyn discover that there’s a product she’s already selling that could massively impact her bottom line when she applies the concept of a controlling idea. Listen in to discover how a controlling idea can help you stay focused and not overlook the business opportunities right under your nose.
Learn more about Jocelyn Fitzgerald at JocelynFitzgerald.com.
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| #177: The Secret to Winning Over Customers and Outshining Your Competition | 03 Jun 2024 | 00:29:31 | |
Frustrated your marketing isn't working? Stuck wondering why customers aren't clicking "buy now"? Imagine turning that around in just five minutes. Get the help you need to clarify your message and grow your business with our free 5 Minute Marketing Makeover video series. Get immediate access to the 5 Minute Marketing Makeover video series at 5MinuteMarketingMakeover.com.
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Even if you have the best product in the marketplace, you will lose to your competition if they explain more clearly how their products solve your customer’s problems. Business owners often miss the mark when it comes to communicating their value clearly. This confusion leads to lost sales, disengaged customers, and the frustrating feeling of being overlooked. The truth is, your product isn't the problem—your message is. So how do you create a clear, compelling message that captures your customers’ attention and makes your brand the obvious choice?
It’s Marketing Month here at Business Made Simple, and we’re kicking it off with a deep dive into the most critical aspect of any campaign: your message. Guest hosts Dr. J.J. Peterson and April Sunshine Hawkins (of the Marketing Made Simple Podcast) are stepping in for Donald Miller this week to tackle this issue head-on. They’ll unpack the elements of a powerful marketing message using the StoryBrand Framework. J.J. and April break down the 7 key elements of narrative marketing, showing you how to make your customer the hero of their own story. Listen in for practical tips and simple steps to create a compelling message that helps you win in the marketplace!
Ready to clarify your brand’s message? Access your free BrandScript at StoryBrand.com/sb7.
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| #83: How to Become an Authority in Your Niche | 01 Aug 2022 | 00:25:21 | |
Having trouble being seen as an authority in your niche? No matter what you’re selling, if you don’t position your products correctly, you’ll lose credibility and stunt the growth of your business. To own market share, you’re going to have to do one thing extremely well: be known for solving a very specific problem – and it may not be the problem you have in mind!
In today’s coaching conversation, Donald Miller talks with Walter & James Miltenberger, brothers and business owners who run Syft, a company serving people in the resale and flipping industry. Listen in as they discuss how being more specific about the problem they solve can build their authority and bring massive growth to their business. Find out how specificity can help you become more of an authority in your niche, too!
Learn more about Walter and James' business at Syftapp.io.
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| #82: Recession-Proof Your Business Using this Marketing Checklist | 25 Jul 2022 | 00:20:20 | |
The economy has many business owners on edge. How can you recession-proof your company? One key way is to make sure your marketing is strong and effective. The right marketing strategy has the power to make your business thrive and grow, even in an economic downturn.
In today’s episode, Donald Miller shares some marketing tips that every business owner should implement. These tactics can help you boost your revenue and carry you through a disruption in the economy. Listen in and discover how a menu of products, creating a sales funnel, and setting financial goals can help you make more money no matter what's going on in the economy.
Get immediate access our new How to Grow a Great Marketing Business 10-Step Checklist at GrowYourMarketingBusiness.com.
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| #81: How You Can Create a Subscription Model for Your Business | 18 Jul 2022 | 00:27:08 | |
What if you had recurring revenue that covered most (if not all) of your monthly expenses? Anything on top of that would be pure profit. If your business is seasonal or has a highly fluctuating monthly cash flow, a subscription model could help you stabilize your revenue stream and cover your monthly overhead.
In today’s coaching conversation, Donald Miller sits down with Jacob Bradley, CEO and owner of PsychTalent, a company that recruits clinicians for their clients. Jacob’s biggest challenge is that his only stream of revenue is inconsistent – some months bring in a lot of money, while other months are pretty thin. Listen in as Don coaches Jacob through creating a subscription model you can also use to generate additional recurring revenue in your own business!
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| #80: How to Reinvest Your Profit to Fuel Growth | 11 Jul 2022 | 00:28:13 | |
When you have extra money in the bank, you should reinvest it in your company. But how do you know where to invest when there are many areas that need attention? Instead of sitting on your profit with uncertainty or putting money in the wrong places, you want to pour cash in strategic growth areas.
In today’s episode, Donald Miller talks with Rebekah Scott of Rebekah Scott Designs, a luxury handbag brand that allows women to design their own purses. In 2020, Rebekah reinvested some of her profit in a business initiative that flopped. Listen in as Rebekah and Don discuss reinvesting principles that provide results, not regrets. As you’ll see in today’s coaching session, disciplined investing in sales, marketing, and products will keep your business strong and growing!
Find out more about Rebekah's custom bags at ShopRSD.com and 1948Leather.com. Use promo code BMSUPODCAST at checkout for $10 off your next purchase.
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| #79: Pivot Your Products to Break Out of a Revenue Rut | 04 Jul 2022 | 00:24:11 | |
Is your business stuck making the same revenue as last year? No matter what industry you’re in, expanding or changing a product or service could be the boost you need. A strategic pivot can help you tap into a new area of the market and ignite the growth you’ve been looking for.
In today’s coaching session, Donald Miller talks with Scott Mueller, president and owner of Mueller Memorial Funeral Homes, about a new product spinoff for his business. Like many business owners in America, narrow margins have made it hard for Scott to take his business to the next level. Listen in to learn how pivoting a product could add millions to your bottom line.
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| #78: Jenna Kutcher—The Risk of Authenticity | 27 Jun 2022 | 00:38:29 | |
Many business owners find their personalities are tightly bound to their company's marketing, especially thanks to social media. On one hand, this can allow your customers to feel a connection to you and your brand. However, it also can act as an open invitation to for people to criticize you and, at times, even your family. So the question is how authentic and vulnerable should you be over social media? What is the right balance of authenticity to ensure you don't lose customers?
In today's episode, Donald Miller talks with personal branding expert Jenna Kutcher. Jenna is the host of the Goal Digger Podcast and author of the new book How Are You Really? - Living Your Truth One Answer at a Time. If you are struggling to find the balance around how to be authentic in a way that helps your brand, without alienating your loved ones or customers, you find those answers in today's episode.
Order Jenna Kutcher's new book, How Are You Really?, at JennaKutcher.com/Preorder.
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| #77: How to Buy a Company You Didn't Start | 20 Jun 2022 | 00:36:23 | |
What would you do if your boss gave you the opportunity to buy the company? It's a huge decision, and hard to know where to even begin evaluating if it's a good investment for you. Today's episode will give you the key questions to ask and things to look out for so you enter negotiations confident and prepared.
In today's coaching conversation, Donald Miller talks with Ray Martindale, a video producer who was recently offered the option to buy the company where he works. But having never owned a company, Ray wants to be positive he's making the right decision.
If you've ever been offered to buy a company you didn't start or are even thinking about starting your own company, today's episode will set you up for success.
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| #76: The Right Way to Scale as a Consultant | 13 Jun 2022 | 00:24:06 | |
As a consultant, customers are paying for your expertise. The problem is how can you scale if your business model limits your services to one-on-one interactions? You could charge more but that's only a temporary fix. What's the long term approach you should take?
In today's coaching conversation, Donald Miller talks with Alexis Alvarez, CEO of Burst Event Company. Alexis hopes to grow her wedding planning business by offering customers more one-on-one options but is nervous about the overhead that comes with bringing on more event planners. She also doesn't want to self-sabotaging her big ticket services by offering ones at a lower price. If your business is centered around consulting, today's conversation will provide the steps you need to get back your time, scale the right way and increase revenue!
Learn more about Burst Event Company at BurstWeddings.com.
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SUBMIT FOR A CHANCE TO GET COACHED ON THE PODCAST: BusinessMadeSimple.com/Podcast
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| #75: How to Tell Your Story Without Playing the Hero | 06 Jun 2022 | 00:23:38 | |
You've heard us say it over and over again: your marketing should invite your customers into a story where they are the hero. And this means focusing on their story instead of telling your own. But we're going to let you in on a secret today. There actually is there a way you can tell your brand's story. You just have to make it all about your customer and solving their problem.
In today's coaching conversation, Donald Miller talks with Eddie Zingleman, owner and furniture maker at Tennessee Woodworks. Don coaches Eddie through how he can utilize his unique story to grow his business, all while playing the guide and not the hero, even in his story.
If you are struggling to figure out how you can incorporate your story into your marketing and messaging without playing the hero, today's conversation will show you how.
Check out Eddie Zingleman's amazing work at TennesseeWoodworks.com.
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| #74: Choosing Your Next Strategic Initiative | 30 May 2022 | 00:25:22 | |
When it comes to growing your business, it's easy to fill up a list with potential great ideas. What's hard is deciding which ones to implement and when, especially if you only have the time and money to go with one.
In this episode, Donald Miller walks Jeff Stoner, co-owner of My Mickey Vacation Travel, through the decision-making process of choosing the next strategic initiative for his business. Don also coaches Jeff on how to "market for the moment," shifting resources and taking advantage of key points in time in your industry where you can more easily boost your lead numbers.
If you're running a business and aren't sure what your next big project should be, this episode is for you.
Explore the vacation services Jeff and his team have to offer at MyMickeyVacation.com.
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| #176: Ryan Deiss—How to Scale Your Business and Sell It for Millions | 27 May 2024 | 00:32:33 | |
Frustrated your marketing isn't working? Stuck wondering why customers aren't clicking "buy now"? Imagine turning that around in just five minutes. Get the help you need to clarify your message and grow your business with our free 5 Minute Marketing Makeover video series. Get immediate access to the 5 Minute Marketing Makeover video series at 5MinuteMarketingMakeover.com.
Have you ever wondered how to scale and sell your business? Many entrepreneurs struggle with scaling their operations or knowing the right time to exit. Without a plan, moving from a small to a mid-sized business is tough. And the complexities of scaling and selling can feel overwhelming. That’s why a lot of business owners end up hitting a wall. So what’s the secret to growing your business and making a profitable exit?
In this week’s episode, host Donald Miller sits down with Ryan Deiss, CEO of Digital Marketer and author of Get Scalable. Ryan shares how he went from starting businesses to buying them, and gives practical tips on how to make your businesses more appealing to buyers. You’ll also gain insight on the importance of a solid operating system and the benefits of partnering with experienced investors. Listen in for invaluable acquisition strategies for business owners at any stage!
For your free copy of Get Scalable, go to GetScalable.com/Free.
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IF YOU'RE SERIOUS ABOUT IMPLEMENTING A PLAN TO GROW YOUR BUSINESS AND REVENUE, FLIGHT SCHOOL IS FOR YOU! JOIN NOW: SmallBusinessFlightSchool.com.
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| #73: Why Your Non-Profit Isn’t Growing | 23 May 2022 | 00:23:28 | |
One of the questions we get asked the most at Business Made Simple is "Can you apply these frameworks to help grow nonprofits?" The simple answer: YES! And in today's episode, Donald Miller will show you how as he coaches Breanna Owen of Beza Threads, a nonprofit selling handcrafted leather goods to fight human trafficking around the world.
If you're tired of hitting a wall when it comes to growing your nonprofit and engaging with more active donors, today's conversation will show you the best way forward.
Go to BezaThreads.org and use promo code BMS15 for 15% off your next purchase.
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SUBMIT FOR A CHANCE TO GET COACHED ON THE PODCAST: BusinessMadeSimple.com/Podcast
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| #72: Tim Schurrer—The Right Way to Quit | 16 May 2022 | 00:27:19 | |
Starting and growing a business can't happen in a vacuum. You need supporting players to help foster your dream into a reality. But what happens when the people you brought on to grow your company decide they want to leave? Even more importantly, how can you manage their exit so it's smooth and constructive?
This scenario is very familiar in the walls of Business Made Simple as Don talks with Tim Schurrer, former Business Made Simple COO and author of The Secret Society of Success. Don and Tim discuss how they both worked through Tim's exit and how to create an environment that fosters positive, healthy exits in your business. They also discuss Tim's venture into building a personal platform and his new view on success. If you've never been sure how to constructively manage employees departures, listen in to today's conversation.
Order The Secret Society of Success now at https://amzn.to/3wvujDU.
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| #71: Confusing Marketing Could Be Killing Your Business | 09 May 2022 | 00:24:05 | |
Your website is the front door to your business, and you only have a few seconds to win over a customer before they either engage with your brand or move on. That's why it's crucial that your website is clear and simply explains how you will help your potential customer solve a problem to make their life better.
In today's coaching conversation, Donald Miller talks with Sam, a retired law enforcement officer starting up a personal protection agency. Don helps Sam craft his brand and message so it is completely clear to any future customers. If you are too close to your message or don't quite know how to talk about what you do so people get excited to buy your products, you're going to love today's coaching conversation.
Learn more about Sam's business at TheAVWay.com.
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SUBMIT FOR A CHANCE TO GET COACHED ON THE PODCAST: BusinessMadeSimple.com/Podcast
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