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Explore every episode of the podcast The SEO Show

Dive into the complete episode list for The SEO Show. Each episode is cataloged with detailed descriptions, making it easy to find and explore specific topics. Keep track of all episodes from your favorite podcast and never miss a moment of insightful content.

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TitlePub. DateDuration
The Shady & Lucrative World of Parasite SEO with Lars Lofgren - Episode 11430 Sep 202400:35:11

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Lars Lofgren caused a bit of a stir online recently when he published a couple of in depth articles on the shady but very lucrative world of affiliate marketing on Forbes and Reddit.

With Google rewarding these two sites in particular with a lot more visibility than is reasonable, it's left them wide open to being exploited by affiliate SEO types - and that's exactly what's happened. Tune in to learn more.

Read the Forbes article here and read the Reddit article here.

WANT US TO DO YOUR SEO?

We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

Check out our content on Youtube

Check out our agency Local Digital

Follow Michael on Twitter @servicescaling

Follow our agency Local Digital on Instagram @localdigitalco

SEO, Stolen From Social - Episode 11325 Sep 202400:20:50

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We've gone on Twitter and Reddit and stolen SEO content to talk about on the show this week. Enjoy.

WANT US TO DO YOUR SEO?

We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

Check out our content on Youtube

Check out our agency Local Digital

Follow Michael on Twitter @servicescaling

Follow our agency Local Digital on Instagram @localdigitalco

Clicks to Cash: Selling Your Digital Business - Episode 10411 Apr 202400:53:05

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We're joined by Lou Viveros from Market Solutions this week to talk about selling your digital business. Whether you run an SEO agency, an ecommerce business, SaaS tool or just a website, Lou talks about what to be across to achieve the best sale price possible.

WANT US TO DO YOUR SEO?

We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

Check out our content on Youtube

Check out our agency Local Digital

Follow Michael on Twitter @servicescaling

Follow our agency Local Digital on Instagram @localdigitalco

SEO Myths & Misconceptions - Episode 01431 Aug 202100:35:56

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SEO is Dead. Link building is not important. My nephew is good with computers, they can do my SEO.

Yep, this week we're talking common SEO myths and misconceptions we've heard over the years.

Lockdown Update - Due to the Sydney COVID lockdowns we're not recording in the studio this week (or for the next few weeks at least) - instead, we're recording from our home set-ups. Apologies the sound quality isn't what it usually is!

Hey, Check These Guys Out

The SEO Show is brought to you by Local Digital - need more customers? That's where Local Digital comes in.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you're feeling extra kind we'd love it if you leave us a review.

Learn more about us at https://theseoshow.co
Check out our YouTube content at http://theseoshow.tv

WANT US TO DO YOUR SEO?

We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

Check out our content on Youtube

Check out our agency Local Digital

Follow Michael on Twitter @servicescaling

Follow our agency Local Digital on Instagram @localdigitalco

WordPress SEO: Essential Plugins To Get The Job Done - Episode 01324 Aug 202100:25:20

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This week we talk about the must use plugins to help you maximise your WordPress SEO efforts.

Plugins discussed include:

  • Yoast
  • Rank Math
  • SEOPress
  • Sucuri
  • WordFence
  • Short Pixel
  • Perfmatters
  • W3 Total Cahce
  • WP Rocket
  • Nitropack
  • BlogVault
  • SiteKit
  • Link Whisper

Lockdown Update - Due to the Sydney COVID lockdowns we're not recording in the studio this week (or for the next few weeks at least) - instead, we're recording from our home set-ups. Apologies the sound quality isn't what it usually is!

Hey, Check These Guys Out

The SEO Show is brought to you by Local Digital - need more customers? That's where Local Digital comes in.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you're feeling extra kind we'd love it if you leave us a review.

Learn more about us at https://theseoshow.co
Check out our YouTube content at http://theseoshow.tv

WANT US TO DO YOUR SEO?

We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

Check out our content on Youtube

Check out our agency Local Digital

Follow Michael on Twitter @servicescaling

Follow our agency Local Digital on Instagram @localdigitalco

Must Have SEO Software, Tools & Browser Extensions - Episode 01217 Aug 202100:40:38

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If there's one thing the SEO world loves it's software tools, so this week we chat about the tools to make your SEO life easier.

Lockdown Update - Due to the Sydney COVID lockdowns we're not recording in the studio this week (or for the next few weeks at least) - instead, we're recording from our home set-ups. Apologies the sound quality isn't what it usually is!

Hey, Check These Guys Out

The SEO Show is brought to you by Local Digital - need more customers? That's where Local Digital comes in.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you're feeling extra kind we'd love it if you leave us a review.

Learn more about us at https://theseoshow.co
Check out our YouTube content at http://theseoshow.tv

WANT US TO DO YOUR SEO?

We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

Check out our content on Youtube

Check out our agency Local Digital

Follow Michael on Twitter @servicescaling

Follow our agency Local Digital on Instagram @localdigitalco

80/20 SEO: Focus Here & Get Bang For Your Buck - Episode 01110 Aug 202100:20:43

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This week we apply the Pareto Principle to SEO, and cover off the 20% of efforts that are going to lead to 80% of your results.

There a lot of different opinions and noise in the SEO world, and it can be hard to figure out what's important to spend your time on and what isn't as important.

In this 80/20 SEO episode we cover off the absolutely vital areas that any business owner should cover off with their website if they're looking to generate real business outcomes via SEO - that's more traffic, more leads and more customers.

Lockdown Update - Due to the Sydney COVID lockdowns we're not recording in the studio this week (or for the next few weeks at least) - instead, we're recording from our home set-ups. Apologies the sound quality isn't what it usually is!

Hey, Check These Guys Out

The SEO Show is brought to you by Local Digital - need more customers? That's where Local Digital comes in.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you're feeling extra kind we'd love it if you leave us a review.

Learn more about us at https://theseoshow.co
Check out our YouTube content at http://theseoshow.tv

WANT US TO DO YOUR SEO?

We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

Check out our content on Youtube

Check out our agency Local Digital

Follow Michael on Twitter @servicescaling

Follow our agency Local Digital on Instagram @localdigitalco

Let's Get Real - Is It YOU Hurting Your SEO? - Episode 01002 Aug 202100:28:50

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Last week we spoke about the dodgy tactics some SEO salespeople will use. This week, we're looking at the other side of the coin. It's true, not every failed campaign is the fault of a "dodgy agency". Sometimes, business owners that engage an SEO agency will contribute to their own campaign failing, often without even realising it.

We cover off the main contributing factors from the client side that we have seen over the years derail the success of an SEO campaign. If this knowledge is all out in the open it means these mistakes are less likely to be repeated, so tune in and we hope you get some value from it.

Hey, Check These Guys Out

The SEO Show is brought to you by Local Digital - need more customers? That's where Local Digital comes in.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you're feeling extra kind we'd love it if you leave us a review.

Learn more about us at https://theseoshow.co
Check out our YouTube content at http://theseoshow.tv

WANT US TO DO YOUR SEO?

We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

Check out our content on Youtube

Check out our agency Local Digital

Follow Michael on Twitter @servicescaling

Follow our agency Local Digital on Instagram @localdigitalco

SEO Salesman B.S - Learn It, Avoid It & Make Your Life Easier - Episode 00926 Jul 202100:31:51

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The SEO world is notorious for dodgy operators making massive promises to businesses just to get them to part with their hard earned... then delivering poor results.

We run through the common sales tactics and B.S that these services like to spin, and why you need to look out for them.

If you follow the points in this episode it means you're likely to avoid the cowboys and make sure you're working with a legit operation.

Hey, Check These Guys Out

The SEO Show is brought to you by Local Digital - need more customers? That's where Local Digital comes in.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you're feeling extra kind we'd love it if you leave us a review.

Learn more about us at https://theseoshow.co
Check out our YouTube content at http://theseoshow.tv

WANT US TO DO YOUR SEO?

We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

Check out our content on Youtube

Check out our agency Local Digital

Follow Michael on Twitter @servicescaling

Follow our agency Local Digital on Instagram @localdigitalco

Beware: Dodgy SEO - Blackhats, Penalties & Bad Rankings - Episode 00819 Jul 202100:25:31

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This week we're talking about dodgy SEO & Google penalties.

Yep, it's not all roses in the world of SEO.

Fly too close to the sun with some of your tactics and you might find your results going backwards instead of improving, thanks to a dreaded Google penalty.

We take a look at what they are, what they target and how to avoid them.

Hey, Check These Guys Out

The SEO Show is brought to you by Local Digital - need more customers? That's where Local Digital comes in.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you're feeling extra kind we'd love it if you leave us a review.

Learn more about us at https://theseoshow.co
Check out our YouTube content at http://theseoshow.tv

WANT US TO DO YOUR SEO?

We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

Check out our content on Youtube

Check out our agency Local Digital

Follow Michael on Twitter @servicescaling

Follow our agency Local Digital on Instagram @localdigitalco

So... Why Invest In SEO? - Episode 00712 Jul 202100:20:07

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We've covered off how Google works and the four main pillars of SEO.

But now, its time to take a look at why you'd want to invest in SEO.

We go through the top 9 reasons we know  SEO is well worth investing in if you're a business owner serious about growing online.

Hey, Check These Guys Out

The SEO Show is brought to you by Local Digital - need more customers? That's where Local Digital comes in.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you're feeling extra kind we'd love it if you leave us a review.

Learn more about us at https://theseoshow.co
Check out our YouTube content at http://theseoshow.tv

WANT US TO DO YOUR SEO?

We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

Check out our content on Youtube

Check out our agency Local Digital

Follow Michael on Twitter @servicescaling

Follow our agency Local Digital on Instagram @localdigitalco

The Authority Pillar - Links & Linkbuilding - Episode 00605 Jul 202100:31:31

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We're looking at the authority or link building pillar this week - which is still the biggest aspect of SEO, despite what some might try and argue.

If you're trying to rank a website in a competitive space you're going to need to spend a lot of your effort on link building. This episode introduces you to why that is the case and some important considerations for the link building pillar.

Resources mentioned in this episode:

  • Ahrefs
  • Archive.org

Hey, Check These Guys Out

The SEO Show is brought to you by Local Digital - need more customers? That's where Local Digital comes in.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you're feeling extra kind we'd love it if you leave us a review.

Learn more about us at https://theseoshow.co
Check out our YouTube content at http://theseoshow.tv

WANT US TO DO YOUR SEO?

We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

Check out our content on Youtube

Check out our agency Local Digital

Follow Michael on Twitter @servicescaling

Follow our agency Local Digital on Instagram @localdigitalco

The UX Pillar: User Engagement - Episode 00528 Jun 202100:12:48

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We're talking UX aka User Experience this week. Not only is it important to consider for your users, it's an increasingly important SEO consideration.

We cover off what it is and why its important and give a list of our top UX considerations for most business owners to be aware of.

Short and sweet this week - hope you enjoy!

Hey, Check These Guys Out

The SEO Show is brought to you by Local Digital - need more customers? That's where Local Digital comes in.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you're feeling extra kind we'd love it if you leave us a review.

Learn more about us at https://theseoshow.co
Check out our YouTube content at http://theseoshow.tv


WANT US TO DO YOUR SEO?

We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

Check out our content on Youtube

Check out our agency Local Digital

Follow Michael on Twitter @servicescaling

Follow our agency Local Digital on Instagram @localdigitalco

Q&A Week #10 - Episode 10302 Apr 202400:24:12

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We've made it to the tenth instalment of our Q&A series where we answer listener questions on SEO. Five more questions done and dusted this episode. If you want to submit one please head to theseoshow.co and click the dots in the menu, then submit an audio recording using the widget - you'll get to hear yourself on the show!

WANT US TO DO YOUR SEO?

We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

Check out our content on Youtube

Check out our agency Local Digital

Follow Michael on Twitter @servicescaling

Follow our agency Local Digital on Instagram @localdigitalco

The Technical Pillar: Servers, Code & All Things Nerdy - Episode 00421 Jun 202100:37:19

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We introduce the technical pillar of SEO and chat about the 9 main areas of technical SEO and the tools we consider most important.

Quite a lot of resources mentioned in this episode - enjoy:

  • Kinsta
  • WP Engine
  • Cloudways
  • WordPress
  • Shopify
  • Pingdom
  • GT Metrix
  • PageSpeed Insights
  • Webpage Test
  • Sitebulb
  • Screaming Frog
  • Tiny PNG
  • Shortpixel.io
  • Google Search Console

Hope you enjoyed the episode!

Hey, Check These Guys Out

The SEO Show is brought to you by Local Digital - need more customers? That's where Local Digital comes in.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you're feeling extra kind we'd love it if you leave us a review.

Learn more about us at https://theseoshow.co
Check out our YouTube content at http://theseoshow.tv

WANT US TO DO YOUR SEO?

We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

Check out our content on Youtube

Check out our agency Local Digital

Follow Michael on Twitter @servicescaling

Follow our agency Local Digital on Instagram @localdigitalco

The Content Pillar: Onsite Optimisation - Episode 00313 Jun 202100:25:07

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In this episode we talk about the first pillar of SEO - onsite optimisation, which we refer to as the "content pillar".

We explain what it is and how to do it better than 9 out of 10 of your competitors.

The tools mentioned in this episode are:

We also recommend making use of People also Ask feature of Google as well as marking up your content with Schema.

Hope you enjoyed the episode!

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you're feeling extra kind we'd love it if you leave us a review.

Learn more about us at https://theseoshow.co
Check out our YouTube content at http://theseoshow.tv

Hey, Check These Guys Out

The SEO Show is brought to you by Local Digital - need more customers? That's where Local Digital comes in.

WANT US TO DO YOUR SEO?

We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

Check out our content on Youtube

Check out our agency Local Digital

Follow Michael on Twitter @servicescaling

Follow our agency Local Digital on Instagram @localdigitalco

How Google Works & The 4 Pillars of SEO - Episode 00210 Jun 202100:13:29

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Before getting too deep into the weeds with SEO its time to explore how Google works and what the key principles of SEO are.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you're feeling extra kind we'd love it if you leave us a review.

Learn more about us at https://theseoshow.co
Check out our YouTube content at http://theseoshow.tv

Hey, Check These Guys Out

The SEO Show is brought to you by Local Digital - need more customers? That's where Local Digital comes in.

WANT US TO DO YOUR SEO?

We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

Check out our content on Youtube

Check out our agency Local Digital

Follow Michael on Twitter @servicescaling

Follow our agency Local Digital on Instagram @localdigitalco

We Fix Bad SEO Advice - Episode 00110 Jun 202100:06:16

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A quick introduction to your hosts Michael and Arthur and why we've decided to do a podcast all about search engine optimization.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you're feeling extra kind we'd love it if you leave us a review.

Learn more about us at https://theseoshow.co
Check out our YouTube content at http://theseoshow.tv

Hey, Check These Guys Out

The SEO Show is brought to you by Local Digital - need more customers? That's where Local Digital comes in.

WANT US TO DO YOUR SEO?

We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

Check out our content on Youtube

Check out our agency Local Digital

Follow Michael on Twitter @servicescaling

Follow our agency Local Digital on Instagram @localdigitalco

Convert Like A Pro: Mastering Conversion Design with Greg Merrilees - Episode 10227 Mar 202400:40:38

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This week we spoke to Greg Merrilees, founder at Studio 1 Design about the importance of conversion lead approach to your website.

SEO is great for getting traffic to a site, but what you do to convert that traffic into new business is just as (or even more) important.

Greg touches on key conversion design principles as well as common mistakes business owners make with their sites.

Connect with Greg at studio1design.com 

WANT US TO DO YOUR SEO?

We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

Check out our content on Youtube

Check out our agency Local Digital

Follow Michael on Twitter @servicescaling

Follow our agency Local Digital on Instagram @localdigitalco

SEO Armageddon: Navigating Google's Latest Algorithm Overhaul & Penalty Blitz - Episode 10111 Mar 202400:36:44

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Google has gone on an all out offensive with a PR blitz, SEO influencer takedown blitz, manual penalty blitz and an algo update all at the same time... with an attack on parasite SEO to come. We dig into this Google Apocalypse to make some sense of it and figure out if it's time to freak out or keep calm.

WANT US TO DO YOUR SEO?

We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

Check out our content on Youtube

Check out our agency Local Digital

Follow Michael on Twitter @servicescaling

Follow our agency Local Digital on Instagram @localdigitalco

Cya Later WordPress - Episode 10026 Feb 202400:28:14

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We've built a Webflow site and we love it. After a decade of only building WordPress sites for our own business we've made the leap. This episode covers the pros and cons we've found so far with Webflow along with our thoughts on it from an SEO point of view.

WANT US TO DO YOUR SEO?

We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

Check out our content on Youtube

Check out our agency Local Digital

Follow Michael on Twitter @servicescaling

Follow our agency Local Digital on Instagram @localdigitalco

How To Get High Authority Links with Digital P.R - Episode 09912 Feb 202400:44:39

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This week we're joined by Gabriela Covay to explain how to get high authority, high DR links using digital P.R tactics. These are those juicy press links typically on DR 80 + sites that the "real brands" of the world get. Building your brand and showing you're a real business is an important part of SEO, and Gabby walks us through her digital P.R process from start to finish.

WANT US TO DO YOUR SEO?

We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

Check out our content on Youtube

Check out our agency Local Digital

Follow Michael on Twitter @servicescaling

Follow our agency Local Digital on Instagram @localdigitalco

SEO... Stolen From Social - Episode 09830 Jan 202400:32:39

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We've gone on Twitter and Reddit and stolen SEO content to talk about on the show this week. Enjoy.

WANT US TO DO YOUR SEO?

We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

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SEO Case Study Update - Episode 09730 Jan 202400:23:05

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We're revealing the domain of our "quick and easy" SEO case study this episode.

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We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

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Merry Xmas - See You In 2024 - Episode 09518 Dec 202300:04:58

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Just a quick one to say Merry Xmas - we'll take a little break and be back in 2024 with a whole lot more SEO.

WANT US TO DO YOUR SEO?

We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

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SEO Is Not For Everyone - Episode 11218 Sep 202400:20:53

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We're back after a little break, and we're here to say SEO is not for everyone. That's right, not every business needs SEO at all times, despite what some SEO sales people might say. It’s okay to not need it and to know that. This episode covers off when you might not need SEO and what some alternative options might be.


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We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

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2024 SEO Predictions & Reviewing Our 2023 Hits and Misses - Episode 09411 Dec 202300:28:56

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We're pulling out the crystal ball and giving our predictions for the big ticket items in SEO in 2024. We also look back to this time last year to see just how well we did with our 2023 predictions.

WANT US TO DO YOUR SEO?

We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

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SEO Case Study Update - Episode 09305 Dec 202300:14:41

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People have been asking for it, we're delivering - a quick update on the live SEO case study we're running. Enjoy.

WANT US TO DO YOUR SEO?

We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

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SEO Butler To Bespoke Services With Jonathan Kiekbusch - Episode 09227 Nov 202300:40:05

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We're joined by Jonathan Kiekbusch. He built the SEO Butler brand, one you're probably familiar with, before selling it at the end of 2022. Since then he's been building an ecommerce SEO agency. We spoke productised vs bespoke services, leadership, recruitment and team building and more.

WANT US TO DO YOUR SEO?

We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

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Follow our agency Local Digital on Instagram @localdigitalco

From A.I To Authority with Michal Suski from Surfer - Episode 09120 Nov 202300:45:28

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Michal Suski from Surfer joins us to discuss the major challenges of generative AI: taking control of the output, the absence of real-time data, substandard generative engines, and hunch-based topic selection. You'll learn how to leverage AI content to enhance your topical authority effectively and scale up content.

Check Michal out here:

WANT US TO DO YOUR SEO?

We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

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Follow our agency Local Digital on Instagram @localdigitalco

Casino SEO Secrets - Episode 09014 Nov 202300:34:05

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Kris joined us to talk about the lessons learned from the past decade he has spent working on SEO in the Casino space. Casino affiliates, link building, content creation - we covered it all in this chat.

WANT US TO DO YOUR SEO?

We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

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Follow our agency Local Digital on Instagram @localdigitalco

Day 2 Recap: Chiang Mai SEO Conference - Episode 08910 Nov 202300:14:26

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Our thoughts on day two at the Chiang Mai SEO Conference 2023.

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We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

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Day 1 Recap: Chiang Mai SEO Conference - Episode 08809 Nov 202300:18:59

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Our thoughts on day one at the Chiang Mai SEO Conference 2023.

WANT US TO DO YOUR SEO?

We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

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Follow Michael on Twitter @servicescaling

Follow our agency Local Digital on Instagram @localdigitalco

We're At Chiang Mai SEO Conference 2023 - Episode 08707 Nov 202300:04:59

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We've touched down in Chiang Mai, Thailand ahead of the SEO conference later this week. This is just a quick intro to what we have planned this week. Plenty of interesting stuff to come!

WANT US TO DO YOUR SEO?

We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

Check out our content on Youtube

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Follow Michael on Twitter @servicescaling

Follow our agency Local Digital on Instagram @localdigitalco

SEO Q&A Week #9 – Episode 08624 Oct 202300:26:49

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This week we’re taking 5 more listener questions from the world of SEO.

WANT US TO DO YOUR SEO?

We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

Check out our content on Youtube

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Follow Michael on Twitter @servicescaling

Follow our agency Local Digital on Instagram @localdigitalco

Taylor Swift Is An SEO? + A Google Update Frenzy - Episode 08517 Oct 202300:20:01

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This week we talk about the absolute update frenzy Google has been on over the past couple of months, plus take a look at Taylor Swift's SEO chops.

WANT US TO DO YOUR SEO?

We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

Check out our content on Youtube

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Follow Michael on Twitter @servicescaling

Follow our agency Local Digital on Instagram @localdigitalco

12 x Free Link Building Ideas - Episode 11105 Aug 202400:19:46

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Link building is expensive. But it doesn't have to be. Here are 12 free link building ideas you can use that won't break the bank.

WANT US TO DO YOUR SEO?

We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

Check out our content on Youtube

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Follow Michael on Twitter @servicescaling

Follow our agency Local Digital on Instagram @localdigitalco

Introducing Our Live SEO Case Study - Episode 08404 Sep 202300:15:35

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We've decided to risk it for the biscuit and do a live SEO build. We're going to take a website from not existing at all through to ranking in Google and driving traffic - hopefully. We're doing the build live and sharing everything as we go. In this episode we're introducing the niche we've picked and why.

WANT US TO DO YOUR SEO?

We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

Check out our content on Youtube

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Follow Michael on Twitter @servicescaling

Follow our agency Local Digital on Instagram @localdigitalco

Niche Navigators: Gifting & Hamper Delivery - Episode 08314 Aug 202300:13:02

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We're diving into the world of SEO for gifting & hamper delivery businesses this episode - pulling back the curtains on some of the tactics that work to generate new customers in this space.

WANT US TO DO YOUR SEO?

We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

Check out our content on Youtube

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Follow Michael on Twitter @servicescaling

Follow our agency Local Digital on Instagram @localdigitalco

Got The Need For Speed? - Episode 08207 Aug 202300:33:59

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This week we're talking all things site speed. We give our top tips for ensuring your site speed is more than adequate, with tips and tricks for both WordPress and Shopify.

WANT US TO DO YOUR SEO?

We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

Check out our content on Youtube

Check out our agency Local Digital

Follow Michael on Twitter @servicescaling

Follow our agency Local Digital on Instagram @localdigitalco

9 Signs Your SEO Is Not Competent - Episode 08101 Aug 202300:25:32

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Not every SEO consultant is qualified.  We walk through some of the red flags to be aware of.

WANT US TO DO YOUR SEO?

We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

Check out our content on Youtube

Check out our agency Local Digital

Follow Michael on Twitter @servicescaling

Follow our agency Local Digital on Instagram @localdigitalco

SEO Q&A Week #8 - Episode 08026 Jun 202300:17:02

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This week we're taking 5 more listener questions from the world of SEO.

WANT US TO DO YOUR SEO?

We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

Check out our content on Youtube

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Follow Michael on Twitter @servicescaling

Follow our agency Local Digital on Instagram @localdigitalco

Link Building Mistakes - Episode 07919 Jun 202300:29:36

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We're talking everyone's favourite topic this week - link building. In particular, the common link building mistakes we see people making.

WANT US TO DO YOUR SEO?

We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

Check out our content on Youtube

Check out our agency Local Digital

Follow Michael on Twitter @servicescaling

Follow our agency Local Digital on Instagram @localdigitalco

Niche Navigators: Marketing Agencies - Episode 07813 Jun 202300:25:51

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We're diving into the world of SEO for marketing agencies this episode - pulling back the curtains on some of the tactics that work to generate new customers in this space.

WANT US TO DO YOUR SEO?

We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

Check out our content on Youtube

Check out our agency Local Digital

Follow Michael on Twitter @servicescaling

Follow our agency Local Digital on Instagram @localdigitalco

SEO Wrapped May 2023 - Episode 07723 May 202300:27:14

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This week we're digging into the SEO happenings and news over May 2023 in a new show format called SEO WRAPPED - let us know what you think.

Check out Hoon GPT


WANT US TO DO YOUR SEO?

We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

Check out our content on Youtube

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Follow Michael on Twitter @servicescaling

Follow our agency Local Digital on Instagram @localdigitalco

Google "Project Magi" - Episode 07618 Apr 202300:25:43

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This week we're digging into Google's "Project Magi" - which seems to be a panicked deployment of AI to their search results. We discuss what we know about it so far and where it could be heading.

WANT US TO DO YOUR SEO?

We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

Check out our content on Youtube

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Follow Michael on Twitter @servicescaling

Follow our agency Local Digital on Instagram @localdigitalco

SEO... But Stolen From Social - Episode 07513 Apr 202300:23:59

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This week we have gone on Twitter and Reddit again to get inspiration for stuff to talk about. 6 things stolen from social with our twist put on it for you to listen to.

WANT US TO DO YOUR SEO?

We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

Check out our content on Youtube

Check out our agency Local Digital

Follow Michael on Twitter @servicescaling

Follow our agency Local Digital on Instagram @localdigitalco

Q&A Week #11 - Episode 11015 Jul 202400:21:05

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We're answering more listener questions with the eleventh instalment of our Q&A week. Want to ask us a question? Just hit the "send us a text message" link in the description, or head to theseoshow.co and submit a voice note there.

WANT US TO DO YOUR SEO?

We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

Check out our content on Youtube

Check out our agency Local Digital

Follow Michael on Twitter @servicescaling

Follow our agency Local Digital on Instagram @localdigitalco

Niche Navigators: Air Conditioning / HVAC - Episode 07404 Apr 202300:35:08

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This week we're giving a new format a whirl. Niche navigators is where we dive into a business niche/vertical and discuss specific SEO tactics tips and tricks that work in that particular space. We're kicking things off with the air conditioning world this week. Enjoy.

WANT US TO DO YOUR SEO?

We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

Check out our content on Youtube

Check out our agency Local Digital

Follow Michael on Twitter @servicescaling

Follow our agency Local Digital on Instagram @localdigitalco

Free Link Building Gold - Episode 07321 Mar 202300:32:04

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This week we're talking 10 x ideas for building links for free. Links are a major part of SEO and scoring free links is particularly sweet. Tune in for our best free link building ideas.

WANT US TO DO YOUR SEO?

We can take a look at your site, your competitors and your market and give you a free proposal on what you need to do to hit your goals. Head to our website and submit your details. We'll get our nerd caps on and do some digging into the right SEO strategy for you.

Stuff You Need To Know

The SEO Show is released once a week so subscribe now wherever you get your podcasts and if you’re feeling extra kind we’d love it if you leave us a review.

Learn more about us at https://theseoshow.co

Check out our content on Youtube

Check out our agency Local Digital

Follow Michael on Twitter @servicescaling

Follow our agency Local Digital on Instagram @localdigitalco

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