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Explore every episode of the podcast The SDM Show

Dive into the complete episode list for The SDM Show. Each episode is cataloged with detailed descriptions, making it easy to find and explore specific topics. Keep track of all episodes from your favorite podcast and never miss a moment of insightful content.

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1–50 of 657

TitlePub. DateDuration
Episode 453 Copywriting With Todd Jones – My Copywriting Process Part 212 Sep 202400:39:23

Rob Cairns and Todd Jones talk about the 2nd part of his copywriting process. Show Highlights: 1. Parts 3 and 4 of the process. 2. How the process makes your copywriting better. 3. Books to help you.

Episode 452 Video Podcasting Made Easy With Ross Brand and Kevin Kolbe04 Sep 202401:03:21

Rob Cairns talks to Ross Brand and Kervin Kolbe about their new book Video Podcasting Made Easy. Show Highlights: 1. Why the Book? 2. Podcasting tips. 3. The approach to the book. 4. Podcasting is not hard to start.

Episode 443 WordPress Governance With Marc Benzakein01 Aug 202400:45:53

Rob Cairns talks to Marc Benzakein as a follow-up to his presentation at WordCamp Canada. Show Highlights: 1. The issues with WordPress goverance. 2. The for-profit and non-profit sides should be split. 3. What the future looks like.

Episode 353: My Switch to Fastmail14 Sep 202300:07:16

Rob Cairns talks about why he moved to Fastmail.


Show Highlights:

  1. Why Fastmail.
  2. Privacy Matters.
  3. Features of Fastmail.
Episode 352: Copyright With Ryan Waterbury13 Sep 202300:29:38

Rob Cairns talks to Ryan Waterbury about Copyright.


Show Highlights:

  1. What is copyright?
  2. How copyright matters.
  3. What to think about when using digital assets.
  4. How to manage copyright.
  5. Who is responsible for purchasing the correct licenses for digital assets?
Episode 351: Marketing With Nicole Osborne12 Sep 202300:56:09

Rob Cairns and Nicole Osborne talk all things marketing.

Show Highlights:

  1. Nicole's Marketing Journey.
  2. Pricing in Marketing.
  3. Thoughts for agencies,
  4. How to stand in the world of Ai.

Episode 350: My 57 Years08 Sep 202300:07:41

Rob Cairns talks about lessons learned during his 57 years.

Show Highlights:

  1. Lessons Learned.
  2. How Rob's life is better,
  3. How life has changed.
Episode 349: WPCS.IO with Roger Rosweide30 Aug 202300:46:20

Rob Cairns sits down with WPCS.IO co-founder Roger Rosweide.


Show Highlights:

  1. What is WPCS.IO?
  2. Features in WPCS.IO .
  3. Roadmap for WPCS.IO .
Episode 348: Networking Events22 Aug 202300:06:22

Rob Cairns talks about networking events.

Show Highlights:

  1. Why Networking Events.
  2. Meeting People at Networking Events.
  3. How to prepare for networking events.
Episode 347: Ethics in Handing Over Digitl Assets Wirh Ryan Waterbury16 Aug 202300:26:56

Rob Cairns and Ryan Waterbury talk about Ethics in handing over digital assets.

Show Highlights:

  1. Tips for clients to protect themselves.
  2. Clients should own their digital assets.
  3. The proper way to manage digital assets for clients.
Episode 346: Wp Sync Sheets With Arpit Shaw15 Aug 202300:23:35

Rob Cairns talks to Arpit Shaw about his product WP Sync Sheets.


Show Highlights:

  1. What are Wp Sync Sheets.
  2. Product Roadmap,
  3. Why you should get this tool.
Episode 345: Rob's Thoughts on AI15 Aug 202300:06:12

Rob Cairns shares his thoughts on AI.

Show Highlights:

  1. AI is a Tool.
  2. AI makes our work life easier.
  3. AI does not cost jobs.
Episode 344: Talking Books With Waren Laine-Naida05 Aug 202300:40:11

Rob Cairns talks to Warren Laine-Naida about his two new books:

Show Highlights:

  1. Warren's Book: Digital Skills For Smart Seniors.
  2. How seniors can make better use of the Digital World.
  3. SEO All You Need to Know - 2nd Edition.
  4. Is SEO still relevant in the world of AI?
Episode 442: Changes to the SDM Show30 Jul 202400:04:20

Changes to the SDM Show podcast: 1. New segments. 2. When new segments come out. 3. Who are my new co-hosts for the new segments?

Episode 343: Communicating Wtih Your Care Plan Clients04 Aug 202300:06:26

Rob Cairns talks about why you need to communicate with your care plan clients.

Show Highlights:

  1. Why communication is important
  2. Not Communicating is a bad thing.
  3. What happens when you renew your care plan without communication.
Episode 342: Wh You Need a WordPress Security Expert27 Jul 202300:06:21

Rob Cairns talks about why you need a WordPress security expert.


Show Highlights:

  1. Why do you need a security expert?
  2. You can not DIY security anymore.
  3. The year of the vulnerability.


Episode 341: Talking eCommerce and WordPress With Ryan Waterbury25 Jul 202300:30:47

Rob Cairns talks about eCommerce and WordPress with Ryan Waterbury,

Show Highlights:

  1. Why WordPress for eCommerce.
  2. Is Woo the only answer?
  3. Other options for eCommerce and WordPress.



Episode 340: Setting Boundaries In Your Agency23 Jul 202300:07:47

Rob Cairns talks about setting boundaries in your agency.


Show Highlights:

  1. Why you Need Boundaries.
  2. The Dog Ate My Homework.
  3. Why You Should Stick To Your Boundaries,
Episode 339: The Open Source Community With Courtney Robertson17 Jul 202300:41:10

Rob Cairns talks to Courtney Robertson about the open-source community and the open-source summit.


Show Highlights:

  1. Why Open-Source?
  2. What is the Open-Source summit?
  3. Why collaboration matters.
Episode 338 TotalWP With James Giroux28 Jun 202300:58:13

Rob Cairns talks to James Giroux about TotalWP.

Show Highlights:

  1. Trends in the WordPress Space.
  2. What is TotalWP?
  3. Why does culture matter?
  4. The WordPress ecosystem.


And so much more.


Episode 337: Talking Mental Health16 Jun 202300:09:15

Rob Cairns talks about Mental Health in this episode.


Show Highlights:

  1. Why Mental Health Matters.
  2. How to Take Care of Yourself.
  3. What to do when having mental health issues.


** Disclaimer Rob Cairns is NOT a doctor. Please consult one if having mental health issues

Episode 336: How to Pick Your Ideal Client14 Jun 202300:27:32

Rob Cairns talks to Ryan Waterbury about picking your ideal client.


Show Highlights:

  1. What makes an ideal client.
  2. What to watch for when picking a client.
  3. Things clients do to make a great partnership.


Episode 335: Why Being on Twitter is not Enough13 Jun 202300:05:18

Rob Cairns talks about why just being on Twitter is not enough.


Show Highlights:

  1. Why being on Twitter is not enough.
  2. How to manage your brand on Twitter.
  3. Should you look at other social media avenues?
Episode 334: AI and Magai With Dustin Stout30 May 202300:32:29

Rob Cairns sits down with Dustin Stout and talks all things AI and Magai.

Show Highlights:

  1. Why AI?
  2. How AI is making a difference in the world.
  3. What is Magai?
  4. Features of Magai.
  5. Roadmap for Magai.
Episode 441: Security With Tim Nash - The Day The Internet Broke29 Jul 202400:44:27

Tim Nash joins Rob Cairns for his monthly segment - Security With Tim Nash. Show Highlights: 1. What happened with Crowdstrike? 2. It was not Microsoft's fault. 3. A long discussion about using 2FA. 4. What types of 2FA would you use? 5. Tim's new workshop.

Episode 333: Happy Birthday WordPress25 May 202300:05:34

In this special episode, Rob Cairns wishes WordPress a Happy 20th Birthday and talks about what WordPress means to him.

Episode 332: Modern WordPress With Brian Gardner24 May 202300:29:24

In this Episode, Rob Cairns talks to Brian Gardner about Modern WordPress.


Show Hights:

  1. What is Modern WordPress?
  2. Why is Build Mode?
  3. Changes coming to WordPress.
  4. Why we should embrace FSE.
  5. Changes to Frost.
Episode 331 Journaling and the Day One App With Kristen Wright23 May 202300:33:20

Rob Cairns sits down with Kristen Wright and talks about journaling and the Day One App.


Show Highlights:

  1. Why Journal?
  2. Types of journaling?
  3. Benefits of journaling.
  4. What is the Day One App?
Episode 330: Hacks vs a Spoof19 May 202300:05:40

Rob Cairns talks about the difference between a Hack and a Spoof.

Show Highlights:

  1. What is a Hack?
  2. What is a Spoof?
  3. What is the difference between the two.
Epsiode 329: MainWP with Dennis Dornon15 May 202300:27:50

Rob Cairns talks to Dennis Dornon about MainWP.

Show Highlights:

  1. What is MainWP.
  2. Why you should use MainWP.
  3. Features in MainWP.
  4. What is coming in MainWP.
Episode 328 Stunning Digital Marketing's Security Stack13 May 202300:06:45

Rob Cairns talks about Stunning Digital Marketing's Security Stack.


Show Highlights:


  1. Hosting is part of your security stack.
  2. What is our agency's security stack?
  3. We used a layered security approach.
Episode 327: Why You Should Fire a Customer With Ryan Waterbury11 May 202300:30:36

Rob Cairns sits down with Ryan Waterbury and talks t why you should fire a customer.

Show Highlights:

  1. Are there bad customers?
  2. When is it time to let go.
  3. How to fire a customer nicely.
  4. Boundaries and more boundaries.
Episode 326: AI and Copywriting With Todd Jones04 May 202300:51:08

Rob Cairns sits down with Todd Jones and talks about how AI impacts copywriting.


Show Highlights:

  1. The impact of AI on business.
  2. How does AI impact copywriting.
  3. Does AI impact jobs?
  4. What is the future of AI.
Episode 325: Should You Been On Twitter?03 May 202300:06:44

Rob Cairns talks about if you should be on Twitter.


Show Notes:

  1. Should you be on Twitter?
  2. What Twitter is really good for.
  3. Where do your customers go?
Episode 324: WordPress as a Lead Generation Tool With Spencer Forman26 Apr 202300:59:13

Rob Cairns talks to Spencer Forman about using WordPress as a lead generation tool.

Show Highlights:

  1. Why WordPress.
  2. Why you do not want to only use rented land for lead generation.
  3. The benefits of WordPress.
  4. The WordPress community.
Episode 440: WordPress 6.6 and Beyond With Birgit Pauli-Haack25 Jul 202400:44:59

Rob Cairns talks all things WordPress with Birgit Pauli-Haack. Show Highlights: 1. Bugs in WordPress 6.6 2. WordPress 6.6.1 3. Features in WordPress 6.6 4. The WordPress road map.

Episode 323: Changes to the Podcast25 Apr 202300:05:48

Rob Cairns talks about changes to the Podcast.


Show Highlights:

  1. Changes that are coming.
  2. Why the changes.
  3. Video is coming.


Episode 322: The Atarim Summit With Vito Peleg 14 Apr 202300:33:25

Rob Cairns talks to Vito Peleg about the Atarim Summit.


Show Highlights:

  1. What is the Atarim Summit ?
  2. What types of talks are at the summit?
  3. Two big names coming.
  4. Some surprise breaking announcements.
Episode 321: Why You Should Not Just Use Rented Land With Ryan Waterbury11 Apr 202300:36:56

Rob Cairns and Ryan Waterbury talk about what you should not just use rented land to promote your business.


Show Highlights:

  1. You do not own rented land.
  2. The only thing you truly own is your website and your email list.
  3. Rules on rented land provider can change.
  4. Remember on rented land you are the product.
Episode 320: Podcasting with Adam Silver07 Apr 202300:40:11

Rob Cairns talks to Adam Silver about podcasting.


Show Highlights:

  1. Why Podcasting?
  2. Benefits of Podcasting.
  3. Some suggestions on how to setup your Podcast.
Episode 319: Why Conferences, Masterminds and Meetups Matter05 Apr 202300:04:49

Rob Cairns talks about why conferences, masterminds and meetups matter.

Show Highlights:

  1. Why these matter.
  2. It is all about the people.
  3. A great network opportunity,



Episode 318: AI and Bertha.AI With Andrew Palmer31 Mar 202300:42:27

Rob Cairns sits down with his friend Andrew Palmer to talk AI and Bertha.AI .

Show Highlights:

  1. Will AI replace jobs?
  2. Some great uses for AI.
  3. What is Bertha.AI?
  4. Some of the new features of Bertha.ai
Episode 317: Getting Over Imposter Syndrome28 Mar 202300:06:32

Rob Cairns talks about how to get over Imposter Syndrome.

Show Highlights:

  1. What is imposter syndrome?
  2. How to get over imposter syndrome.
  3. Practice and being prepared helps.


Episode 316: AI, WordPress and Outsourcing With Stephanie Hudson24 Mar 202301:01:24

Rob Cairns sits down with Stephanie Hudson.


Show Highlights:

  1. Why AI?
  2. Does AI matter?
  3. Changes coming in WordPress.
  4. Why outsourcing can help your business
Episode 315 We Need To Realize People Make Mistakes21 Mar 202300:05:59

Rob Cairns talks about why people are human and that people make mistakes.


Show Highlights:

  1. Why people are human.
  2. No one is perfect.
  3. We need to forgive people.
Episode 314: How To Grow Your Agency Business With Ryan Waterbury17 Mar 202300:29:44

Rob Cairns talks to Ryan Waterbury about how to grow your agency business.

Show Highlights:

  1. How to grow your business.
  2. What steps you need to do to scale your business,
  3. What types of marketing help in scaling your agency.
  4. The biggest issue is business owners trying to do to much


Episode 439: If Donald Trump Was a Marketer23 Jul 202400:05:23

If Donald Trump was a marketer? Show Highlights: 1. Would Donald Trump be successful? 2. Does he know how to market? 3. Negative publicity is not always bad.

Episode 313 : Your Digital Assets After Death16 Mar 202300:07:46

Rob Cairns talks about what happens to your Digital Assets after death.

Show Highlights:

  1. Access to the deceased smartphone.
  2. Password access.
  3. 2FA.


Episode 312 - The Only Online Marketing Book That You Need For Your Small Business With Bridget Willard and Warren Laine-Naida14 Mar 202301:00:32

Rob Cairns talks to Bridget Willard and Warren Laine-Naida about there book The Only Marketing Book That You Need For Your Small Business.

Show Highlights:

  1. Why this book?
  2. Marketing tips to help your small business.
  3. Actionable Tips.
  4. Why SEO still matters.
  5. Email marketing still matters.
Episode 311: Project Management with Adam McLaughlin11 Mar 202300:31:33

Rob Cairns sits down with Adam McLaughlin to talk project management in WordPress.


Show Highlights:

  1. Why Project management.
  2. Processes to follow.
  3. What happens to projects when they are not managed well.




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