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Podcast The Scene Room

The Scene Room

Elizabeth Bowman

Arts
Business
Arts

Frequency: 1 episode/14d. Total Eps: 26

Hosting podcast Buzzsprout

The Scene Room Podcast spotlights the movers and makers redefining the performing arts—focusing on innovative marketing, leadership, and the importance of collaboration. Hosted by Elizabeth (Lizzie) Bowman, with a keen eye on audience trends and cultural shifts, the goal is to explore how artists and organizations are connecting with communities, shaping the future, and redefining what it means to engage and inspire.




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Brett Egan — Beyond the NEA: Designing a Resilient Cultural Ecosystem

Season 2 · Episode 6

vendredi 19 décembre 2025Duration 53:47

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What if the most vulnerable part of U.S. arts isn’t creativity, but structure? Brett Egan, president of the DeVos Institute, joins us to unpack why public funding feels shakier than ever, how AI is making the arts more necessary—not less—and what it would take to build a resilient cultural ecosystem that can weather political swings.

We trace the long arc from the NEA’s founding to today’s accelerated attempts to shrink and politicize cultural agencies, with real consequences for stability, planning, and trust. Brett argues for a both‑and approach: defend what’s left while building capacity beyond government. He lays out a practical blueprint for a flexible national arts framework—more constitution than command—that invites thousands of organizations to align around shared pillars like arts education, creative workers’ rights, disability inclusion, community arts practice, and a legal defense fund for creative expression. Imagine collective philanthropy fueling a dozen long‑horizon campaigns that strengthen the whole field.

We also dig into what leadership looks like now. The future belongs to hybrid leaders who blend classic arts administration with AI literacy, policy fluency, and cross‑sector savvy in health, transportation, and education. Brett shares how to move research from the academy into practice, why structural thinking helps decode fast‑moving policy shifts, and how a big‑tent mindset—assuming good faith across differences—can turn overwhelm into coordinated action. If you care about funding stability, audience recovery, and the role of culture in a turbulent world, this conversation offers clarity and a path forward.

Enjoyed the conversation? Follow, share with a colleague, and leave a review to help more arts leaders find it. Your feedback shapes future episodes and fuels the work.

All episodes are also available in video form on our YouTube Channel. All episodes are hosted by Elizabeth (Lizzie) Bowman.

Don’t forget to subscribe, share the love, and leave us a review to show your support—it means a lot to us!

Don't hesitate to reach out to us with guest ideas, information you'd like covered, or any ideas you might have—the hope is for this to be a continuous resource and dialogue with our listeners.

Visit TheSceneRoom.com for more information.

Christopher Wellbrook — Centered Under Pressure; Mental Skills For Performers

Season 2 · Episode 5

mercredi 26 novembre 2025Duration 45:04

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What if the freedom you crave onstage has less to do with the perfect high note and more to do with the state you bring to it? Today we sit down with mental performance coach and five-time national karate champion Christopher Wellbrook to unpack how elite sport principles can transform the lives of singers, musicians, and creative pros. Christopher believes fully that opera singers are elite athletes. From long rehearsal blocks to constant travel and high-stakes visibility, the mental load rivals any arena. Together we dig into practical, science-backed tools that turn pressure into presence.

We explore why outcome chasing rarely delivers fulfillment and how to replace it with a grounded, other-centered mindset. Christopher shows how tiny, identity-based habits—sleep routines, hydration, daily movement—build durable confidence and reduce the chaos of last-minute schedules. He walks us through visualization that embraces imperfection, so you’re not blindsided when nerves hit, and introduces anchors and box breathing to calm the nervous system in real time. You’ll hear how to communicate with creative teams without defensiveness, how to reframe burnout by raising the excellence of the room, and how to protect your identity when career turbulence hits.

If you’ve ever thought, once I win that competition, then I’ll feel worthy, this conversation offers a better path. You’ll leave with simple strategies, pre-performance steps, and a mindset shift that makes composure repeatable and joy sustainable. 

All episodes are also available in video form on our YouTube Channel. All episodes are hosted by Elizabeth (Lizzie) Bowman.

Don’t forget to subscribe, share the love, and leave us a review to show your support—it means a lot to us!

Don't hesitate to reach out to us with guest ideas, information you'd like covered, or any ideas you might have—the hope is for this to be a continuous resource and dialogue with our listeners.

Visit TheSceneRoom.com for more information.

Jennifer Rowley — The Approachable Diva: Strategy, Strength, and Community

Season 1 · Episode 15

jeudi 1 mai 2025Duration 45:10

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When Jennifer Rowley steps onto the stage, audiences witness the culmination of meticulous preparation, physical discipline, and an authentic artistic presence that extends far beyond the footlights. But what happens behind the scenes? How does a world-class soprano navigate today's complex performing arts landscape?

Jennifer's approach to her craft breaks conventional boundaries. Rather than maintaining an untouchable "diva" image, she's built vibrant communities across social platforms where she personally engages with every comment and message. "I like being the approachable diva," she explains, revealing how this digital connection translates to meaningful in-person relationships with audiences. Her strategic analysis of which content resonates most—different for her Facebook versus Instagram followers—has allowed her to double her online presence in just months while maintaining her distinctive artistic voice.

The conversation shifts when Jennifer shares her transformative fitness journey following a debilitating foot injury that affected her singing. After surgery and rehabilitation, she discovered how strength training revolutionized her vocal performance: "I became stronger in my singing, stronger in my heart, stronger in my conviction." Her passionate advocacy for physical conditioning challenges outdated notions about singers avoiding core exercise, instead highlighting how core strength and cardiovascular health directly enhance vocal stamina and performance quality. "Lift heavy, sing heavy," her teacher says—wisdom Jennifer now embodies both physically and artistically.

Her Aria Bootcamp program applies this same holistic, preparation-focused approach to developing young artists. Created after observing inadequate audition preparation during her time as a competition judge, the program produces remarkable results—approximately 80% of participants secure young artist positions or jobs. Jennifer's philosophy is clear: "You have to be the most prepared person in the room at any time." From pre-screening videos to live audition techniques, her comprehensive training gives singers every tool needed to succeed in an increasingly competitive field. How might your artistic journey transform with this level of intentional preparation and holistic development?

All episodes are also available in video form on our YouTube Channel. All episodes are hosted by Elizabeth (Lizzie) Bowman.

Don’t forget to subscribe, share the love, and leave us a review to show your support—it means a lot to us!

Don't hesitate to reach out to us with guest ideas, information you'd like covered, or any ideas you might have—the hope is for this to be a continuous resource and dialogue with our listeners.

Visit TheSceneRoom.com for more information.

Ben Dietschi — The AI Revolution in Arts Administration

Season 1 · Episode 14

jeudi 24 avril 2025Duration 25:45

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The transformative potential of artificial intelligence in arts management takes center stage in this forward-thinking conversation with Ben Dietschi, Senior Consultant at the DeVos Institute of Arts and Nonprofit Management. Drawing from his extensive experience as the former Executive Director of SoundStreams and his current project developing AI training programs for arts administrators and organizations, Dietschi offers a compelling vision of how cultural organizations can adapt to an increasingly digital landscape.

The discussion opens with Dietschi's personal journey into arts administration, sparked by a profound moment during a high school band performance when he witnessed the emotional power of music to transform an audience. This formative experience shaped his career trajectory and his commitment to helping arts organizations maximize their impact through effective business structures.

At the heart of our conversation lies what Dietschi terms a potential "relevancy crisis" facing arts institutions. As digital entertainment options become increasingly sophisticated, accessible, and often free, cultural organizations must reconsider their value proposition. Dietschi challenges arts leaders to think boldly about creating experiences that will resonate with future generations while remaining authentic to their artistic missions.

The podcast explores several cutting-edge concepts including venture philanthropy, which creates a middle ground between traditional donations and profit-seeking investments. Most significantly, Dietschi shares insights from his current work leading an AI lab for arts organizations, where studies suggest potential productivity gains of around 40% across various administrative functions - a game-changing prospect for an industry that has historically struggled with efficiency constraints.

While acknowledging ethical concerns around AI, particularly regarding copyright and artistic integrity, Dietschi advocates for a pragmatic approach that integrates these powerful tools within organizations' missions rather than resisting technological change. His balanced perspective encourages thoughtful adoption while respecting organizational values and the creative community.

Whether you're an arts administrator, board member, or simply interested in the intersection of technology and culture, this episode offers valuable insights into how traditional institutions can embrace innovation while preserving their core artistic values. Subscribe to The Scene Room for more conversations that explore the evolving landscape of arts management and cultural leadership.

All episodes are also available in video form on our YouTube Channel. All episodes are hosted by Elizabeth (Lizzie) Bowman.

Don’t forget to subscribe, share the love, and leave us a review to show your support—it means a lot to us!

Don't hesitate to reach out to us with guest ideas, information you'd like covered, or any ideas you might have—the hope is for this to be a continuous resource and dialogue with our listeners.

Visit TheSceneRoom.com for more information.

Christian Van Horn — Voice, Power, Authenticity

Season 1 · Episode 13

jeudi 17 avril 2025Duration 29:37

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Christian Van Horn joins us for a refreshingly candid conversation about the evolving opera landscape and the challenges emerging artists face today. The renowned bass-baritone, currently performing at Paris Opera (as Philippe II in Verdi's Don Carlos), shares how traditional career trajectories have dramatically lengthened, with young artists often remaining in training programs well into their late thirties – a stark contrast to his own path.

"We are the media now," he asserts, explaining how his successful podcast (CVH Podcast) unexpectedly transformed not just his connection with audiences but his entire approach to performing. "It gave me power to be me," he reveals, describing how the confidence to be authentic on his podcast translated directly to greater artistic freedom on stage.

Our discussion ventures into provocative territory regarding talent development, with Christian offering a compelling perspective on what truly matters beyond technical proficiency. While acknowledging the solid foundation young singers receive, he argues passionately that emotional connection is what separates great singers from truly exceptional artists: "I didn't give the award to the most technically sound singers. I gave the awards to the ones that made me feel something."

The conversation also explores innovation in concert formats, the role of physical fitness in performance longevity, and the pursuit of authenticity in an industry often dominated by external criticism. Christian's insights offer a masterclass in career resilience and artistic integrity for performers at any stage. Whether you're an aspiring opera singer, established performer, or simply curious about the inner workings of classical music, this episode delivers wisdom that transcends the opera world.

Have you experienced the power of embracing authenticity in your own creative work? Share your thoughts and join the conversation.

All episodes are also available in video form on our YouTube Channel. All episodes are hosted by Elizabeth (Lizzie) Bowman.

Don’t forget to subscribe, share the love, and leave us a review to show your support—it means a lot to us!

Don't hesitate to reach out to us with guest ideas, information you'd like covered, or any ideas you might have—the hope is for this to be a continuous resource and dialogue with our listeners.

Visit TheSceneRoom.com for more information.

David Lomelí — Tenor to Innovator: Shaping Opera’s New Era

Season 1 · Episode 12

jeudi 10 avril 2025Duration 45:32

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When David Lomelí's blossoming career as a tenor was cut short by severe health issues, he didn't leave opera—he transformed how it works from behind the scenes. This conversation takes us through his remarkable journey from a naturally gifted singer in Mexico to becoming one of opera's most influential casting directors and artistic leaders.

Lomelí brings remarkable candor to his discussion of opera's business realities. Having seen the industry from both sides of the curtain, he reveals how financial pressures increasingly drive artistic decisions, with programming often shaped more by donor interests than artistic vision (in the bigger houses). His insider perspective on casting illuminates the delicate balance between artistic integrity and economic survival that defines the contemporary opera scene.

As a self-described "specialist shopper" of vocal talent who now consults for multiple major companies, Lomelí takes us into the nerve center of opera production. He shares the challenges of assembling the perfect cast when dealing with complex scheduling, budget limitations, and the competing visions of conductors, directors, and administrators. His stories from the "room where it happens" offer rare insights into how artistic decisions are actually made.

Perhaps most compelling is Lomelí's passionate advocacy for industry-wide transformation. He makes a compelling case for opera to revolutionize its approach to media, marketing, and audience engagement—proposing an "Olympic Committee of Opera" that could unite companies worldwide under collective promotion and corporate sponsorship. His vision for opera's future embraces technological innovation and transparency while honoring the extraordinary artistry that makes this form so powerful.

Whether you're a performer seeking to understand the casting process, an arts administrator grappling with financial challenges, or simply a lover of opera curious about its inner workings, this conversation will transform how you see the art form. Listen now and join the movement to reimagine opera for a new generation.

All episodes are also available in video form on our YouTube Channel. All episodes are hosted by Elizabeth (Lizzie) Bowman.

Don’t forget to subscribe, share the love, and leave us a review to show your support—it means a lot to us!

Don't hesitate to reach out to us with guest ideas, information you'd like covered, or any ideas you might have—the hope is for this to be a continuous resource and dialogue with our listeners.

Visit TheSceneRoom.com for more information.

Michael Morreale — The Power of Consistency in Digital Strategy for Artists and Organizations

Season 1 · Episode 11

jeudi 3 avril 2025Duration 31:37

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The digital landscape has transformed how artists connect with audiences, but what strategies actually work in today's crowded online space? Michael Morreale, digital content producer and arts consultant with experience spanning brands like CBC, Toronto Symphony Orchestra, and beyond, offers a refreshingly practical approach to arts marketing.

"Our job isn't to pitch stories to media outlets anymore. Our job is to tell our own story," Michael explains, cutting through the noise to what really matters. Drawing from his experience creating content that reached 16 million Canadians during Canada's sesquicentennial celebration, he shares actionable advice that works for organizations of any size.

The conversation explores how to build an effective digital strategy by first understanding your audience deeply. Michael reveals insights about audience research: "Look at your Google Analytics to see what people are searching to land on your website. Sometimes it's things like 'where do I find parking nearby?' This isn't what you may think of first when creating content, but if you're answering the questions your audience has, you'll develop that relationship."

Rather than chasing every social platform, Michael advocates for strategic focus, particularly highlighting LinkedIn's untapped potential for arts organizations. "LinkedIn has evolved beyond what we knew a few years ago," he notes, explaining how individual voices often outperform organizational accounts on the platform.

For artists struggling with content creation, the episode offers practical frameworks to simplify the process, including creating content categories and consistent posting schedules. Perhaps most valuable is Michael's closing advice: "There's no hack to solving these problems, but consistency is the best way to start." If you're looking to elevate your digital presence without getting overwhelmed, this conversation provides the roadmap you need.

All episodes are also available in video form on our YouTube Channel. All episodes are hosted by Elizabeth (Lizzie) Bowman.

Don’t forget to subscribe, share the love, and leave us a review to show your support—it means a lot to us!

Don't hesitate to reach out to us with guest ideas, information you'd like covered, or any ideas you might have—the hope is for this to be a continuous resource and dialogue with our listeners.

Visit TheSceneRoom.com for more information.

Aubrey Bergauer — Running Your Arts Organization Like a Business

Season 1 · Episode 10

jeudi 27 mars 2025Duration 31:09

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Imagine doubling your audience size and quadrupling your donor base in today's challenging arts landscape. That's exactly what Aubrey Bergauer accomplished at the California Symphony by applying business principles to arts administration — and now she's sharing her playbook with us. Her bestselling book, Run It Like a Business, packs all these insights into one powerful guide!

Aubrey's journey into arts administration began at the age of 16 when she realized there were careers beyond performance in the orchestra world. Twenty years later, she's revolutionizing how arts organizations approach audience development through data-driven strategies that yield remarkable results.

The conversation illuminates why classical music organizations must pivot toward audience-centric approaches. With declining arts education creating knowledge gaps, Aubrey explains that we can no longer assume audiences understand programming terminology or composer backgrounds. Rather than expecting potential attendees to educate themselves, successful organizations proactively provide context and entry points.

Perhaps most revealing is Aubrey's insight that arts organizations don't have a new audience problem — they have a retention problem. When up to 90% of first-time attendees never return, the focus must shift to creating meaningful experiences that convert first-timers into regulars. Equally important is giving special attention to first-year subscribers, whose renewal rates typically lag significantly behind long-term subscribers.

Vertical integration emerges as another powerful strategy, with adult education representing a particularly promising opportunity. By offering education programs, organizations can generate new revenue while simultaneously deepening audience engagement and creating more invested patrons who are likely to become donors.

For digital content, Aubrey recommends against seeing streaming as a substitute for live performance. Instead, she advocates using digital "appetizers" that stimulate interest and drive in-person attendance - what she calls "digital content driving analog purchases."

Whether you're a marketer, fundraiser, or arts leader, Aubrey's practical strategies offer a roadmap for sustainability and growth in today's challenging landscape. Her message is clear: combine artistic excellence with sound business practices, and arts organizations can not only survive but thrive.

All episodes are also available in video form on our YouTube Channel. All episodes are hosted by Elizabeth (Lizzie) Bowman.

Don’t forget to subscribe, share the love, and leave us a review to show your support—it means a lot to us!

Don't hesitate to reach out to us with guest ideas, information you'd like covered, or any ideas you might have—the hope is for this to be a continuous resource and dialogue with our listeners.

Visit TheSceneRoom.com for more information.

Cate Pisaroni — Reimagining How We Connect Artists with Audiences

Season 1 · Episode 9

jeudi 20 mars 2025Duration 32:23

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What happens when arts marketers get caught in a loop of generic language like "spellbinding performances" and "timeless classics"? Cate Pisaroni, founder of Lenny's Studio and representative for artists like Joyce DiDonato, Ailyn Pérez, Christian Van Horn, Quinn Kelsey, Stephen Costello, Evan Rogister and many more offers a refreshingly honest take on where arts marketing falls short – and how we can take it to the next level.

Cate brings a wealth of experience to this conversation, sharing how meaningful content emerges when marketers step outside of their silos and immerse themselves in the artistic process. "I feel sometimes the repertoire is so vast and there's so much amazing music... we all benefit from being part of the process and learning more about them," she explains. This philosophy drives her approach to helping classical artists connect authentically with audiences.

The discussion reveals Cate's innovative marketing strategies, including the creation of the Liedstadt Festival, a festival she co-founded alongside tenor Julian Prégardien and musician-project designer Kian Jazdi. Liedstadt is a celebration of song that launched without a marketing budget, yet it managed to flood Hamburg with 56 concerts across 15 venues in a single day. By bringing performances to non-traditional spaces like bars, hospitals, and libraries, they removed barriers of intimidation and drew in younger audiences eager to experience classical music in accessible 20-minute segments.

Beyond event marketing, Cate shares insights on what makes compelling visual communication, from concert posters that capture the spirit of a performance through thoughtful imagery and typography, to social media strategies that balance curation with spontaneity. Her advice on influencer collaborations emphasizes genuine connection over transactional relationships, while her thoughts on community engagement challenge organizations to reimagine how audiences experience performances.

Whether you're a marketer, artist, or arts administrator, Cate's candid perspective offers practical wisdom for creating more authentic, engaging connections with audiences. Her parting advice? "Trust your intuition more, because it's one of the things that is underestimated."

All episodes are also available in video form on our YouTube Channel. All episodes are hosted by Elizabeth (Lizzie) Bowman.

Don’t forget to subscribe, share the love, and leave us a review to show your support—it means a lot to us!

Don't hesitate to reach out to us with guest ideas, information you'd like covered, or any ideas you might have—the hope is for this to be a continuous resource and dialogue with our listeners.

Visit TheSceneRoom.com for more information.

Alex Sarian — Relevance and Leadership in the Arts

Season 1 · Episode 8

jeudi 13 mars 2025Duration 28:24

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Join us as we sit down with Alex Sarian, bestselling author of The Audacity of Relevance and President and CEO of Calgary's Arts Commons. Sarian’s innovative approach to cultural leadership has not only transformed Calgary’s Arts Commons but also unlocked over $500 million in funding, reshaping cultural leadership across Canada. This marks the largest cultural infrastructure project in Canadian history.

In this episode, Sarian shares how he leads Arts Commons with a focus on community engagement and a service-oriented leadership model. Learn how his visionary approach has aligned Arts Commons’ success with Calgary’s civic ambitions, reducing government dependency through a social enterprise model.

Sarian also challenges conventional thinking on audience development, arguing that programming relevance must come before ticket price adjustments to truly build value. He reveals how arts organizations can achieve both relevance and financial sustainability by focusing on the needs of their communities.

Throughout the conversation, one key question emerges as central to Sarian’s success: “What does the world need right now that we are uniquely positioned to do?” Discover how this guiding principle has transformed fundraising, programming, and the cultural landscape at Arts Commons.

*Correction: Lizzie says in the video introduction that Sarian is a New York Times bestselling author — while we think he should be, he's a nationally bestselling author. So, here she is manifesting...so, go buy his book!

photo credit: Jeremy Fokkens

All episodes are also available in video form on our YouTube Channel. All episodes are hosted by Elizabeth (Lizzie) Bowman.

Don’t forget to subscribe, share the love, and leave us a review to show your support—it means a lot to us!

Don't hesitate to reach out to us with guest ideas, information you'd like covered, or any ideas you might have—the hope is for this to be a continuous resource and dialogue with our listeners.

Visit TheSceneRoom.com for more information.


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