The Rebranded Teacher – Details, episodes & analysis

Money makes the TPT world go round, but how much should you actually be spending on your teacher business? Whether you're just starting your TPT journey or scaling to five figures monthly, smart budgeting decisions can make or break your long-term success.

Let's start with the non-negotiables every TPT seller needs: premium seller fees ($59.95 annually), branded fonts (choose 3-5 that become your signature style), strategic clip art investments, and essential software subscriptions. These foundational elements ensure your resources stand out in the marketplace and earn the highest possible commission rates.

But beyond these basics lies the question that plagues most teacher entrepreneurs: when and how much should I reinvest in my business? The answer changes depending on your revenue level, but one principle remains constant—pay yourself first. For sellers earning $500-1000 monthly, setting aside 10-20% of revenue (after taxes and essential expenses) creates a meaningful reinvestment fund without depleting your personal income. This approach allows you to accumulate a strategic sum every six months that you can use to level up your business through batch-creating resources, running targeted ads, or purchasing time-saving tools.

As your revenue climbs to $5000+ monthly, that same percentage creates substantial reinvestment power. At this stage, tracking return on investment becomes crucial. Whether you're spending on Facebook ads or hiring virtual assistants, you need clear metrics showing exactly what you're getting back. The goal isn't just creating more products—it's ensuring those investments generate profitable returns.

Remember, growing a sustainable TPT business isn't about reinvesting everything at the expense of paying yourself. By taking a methodical, percentage-based approach to budgeting, you'll build a business that supports your financial goals while continuing to expand strategically year after year.

Ready to transform your approach to TPT business finances? Leave a review if this episode helped clarify your budgeting strategy!

Check Out My YouTube Channel: https://www.youtube.com/c/laurenfulton

My Instagram: https://www.instagram.com/laurentschappler/

My Other YouTube: https://www.youtube.com/@LaurenATsch

Free Rebranded Teacher Facebook Group: https://www.facebook.com/groups/749538092194115

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Ever felt stuck between creating truly unique TPT resources and making products that actually get found in searches? You're not alone. This episode tackles exactly that tension with seven genius product ideas you've probably never considered—but will immediately want to create.

From weekly warm-ups where students gradually reveal mystery pictures as they solve problems, to self-differentiating maze activities that allow students to choose their own difficulty path, these ideas strike that perfect balance. They target high-traffic keywords like "worksheets," "exit tickets," and "centers" while offering something buyers can only get from your store.

What makes these resources special is their ability to engage students in unexpected ways. Imagine mini escape room exit tickets that provide daily puzzle challenges, collaborative story chains where students build narratives together throughout the week, or mystery picture activities where solving problems reveals hidden images. Each concept maintains educational rigor while adding elements of surprise, creativity, and student choice.

The most powerful insight? Creating products that balance uniqueness with searchability isn't just about standing out—it's about building a sustainable TPT business where customers return specifically to your store. Because as Lauren puts it, "If they can only get it from you, where else are they going to go?" Ready to implement these ideas in your own TPT store? Listen now and check out the accompanying YouTube video for visual examples!

Check Out My YouTube Channel: https://www.youtube.com/c/laurenfulton

My Instagram: https://www.instagram.com/laurentschappler/

My Other YouTube: https://www.youtube.com/@LaurenATsch

Free Rebranded Teacher Facebook Group: https://www.facebook.com/groups/749538092194115

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Feeling overwhelmed and unsure where to reignite the spark in your Teachers Pay Teachers business? Join me, Lauren Fulton, as we explore the art of the "quick win" to help you regain momentum and motivation. Discover how to disconnect from stress-inducing tasks and focus on invigorating aspects that inspire you. Whether it's figuring out if your old Instagram account deserves a second chance or brainstorming the coolest new resources for teachers, I promise you'll walk away with actionable steps to breathe life back into your TPT venture.

Together, we'll break down the daunting into the doable, turning overwhelming tasks into manageable actions. Listen as I share insights on composing compelling content for your email list—even if it's been a while since you last reached out. Through a simple 30-minute brain dump exercise, you'll unlock fresh ideas and recapture the enthusiasm that fueled your initial TPT journey. So, grab your pens and paper, and let's reignite your passion for creating educational resources that not only sell but also make a difference in the teacher community. Get ready to enjoy your business journey again!

Subscribe to my YouTube Channel!
https://www.youtube.com/@LaurenFulton/featured

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Let's talk about diversifying your income stream. I currently have over eight different revenue sources for my business that I can depend on to consistently bring in money. So, in this episode, I'm gonna be answering some frequently asked questions about diversifying your income streams.

Purchase Your Ticket to Teacher Seller's Summit: https://laurenfulton.krtra.com/t/oTIxSLPqfhYf  

Learn More About Rebranded Teacher Academy! https://rebrandedteacher.krtra.com/t/sDRt5PTowcXc

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Let's talk about blogging and SEO. In other words, using blogging to drive traffic to your TPT store and using search engine optimization to help your audience find your blog. We have a special guest, Jessica Devault, from the Gift of Gab on the show today. She's gonna be sharing her blogging wisdom from years of hosting a blog and driving traffic to her TPT store. She's gonna be talking about things like how to make your blog stand apart from other bloggers, how to choose topics for your blog, and how to make sure that your blog posts are search engine optimized.

Purchase Your Ticket to Teacher Seller's Summit: https://laurenfulton.krtra.com/t/oTIxSLPqfhYf             

Jessica's blog:
http://www.the-gift-of-gab.com

The Gift of Gab Speech Therapy on YouTube:
https://www.youtube.com/channel/UCuGrC0YhjLlv0hUrhQx83kQ

Devon Makes a Friend on Amazon:
https://www.amazon.com/Devon-Makes-Friend-Jessica-Davault/dp/0578983796/ref=sr_1_1?crid=3BLTP4WIVUI3O&keywords=devon+makes+a+friend&qid=1677596689&sprefix=devon+makes+a+friend%2Caps%2C115&sr=8-1

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 If you are struggling to find work-life balance between TPT and teaching full-time in the classroom, then I have a special treat for you. Today we have Kimberly Lund, from The Life of Kimmy D. She's gonna be talking to us all about having work life balance and setting boundaries when you are still inside of the classroom.   We're also gonna be talking a little bit about managing your expectations, both for yourself and for your TPT business when you're still full-time in the classroom and so many other good pieces of information.

Purchase Your Ticket to Teacher Seller's Summit: https://laurenfulton.krtra.com/t/oTIxSLPqfhYf

Kimberly Lund's Instagram:
https://www.instagram.com/thelifeofkimmied/

Kimberly Lund's TPT Store: Adapted by Kimmie D:
https://www.teacherspayteachers.com/Store/Adapted-By-Kimmie-D

Free Boundary Settings Guide:
https://view.flodesk.com/pages/63c6d463b4f015f30446ccbc

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Let's answer some frequently asked questions from teacher sellers about selling on teachers pay teachers in 2023. I am so excited to dive into some of these questions.  There are a lot of questions and many of them are questions that a lot of teacher entrepreneurs have in this space. 

Get Notified when Teacher Seller’s Summit Tickets Go On Sale! https://forms.gle/AxCjtpUZHuwvNGsY7

Learn More About Rebranded Teacher Academy! https://rebrandedteacher.krtra.com/t/sDRt5PTowcXc

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If you've ever thought about creating and launching an online course in order to diversify your income streams, or even just to create more revenue in your teacherpreneur business,  then this podcast is for you because today we have online course expert Lindsay Bowden, and she's gonna be talking all things course creation

 From choosing your topic to growing your email list,  and even what to do if that first course launch falls flat.   

And when I say course creation expert, Lindsay Bowden has had multiple multi six-figure launches  for her course, Math Resource Academy, and she is absolutely incredible, not only at launching and creating her own course, but teaching others how to do that as well.

Purchase Your Ticket to Teacher Seller's Summit: https://laurenfulton.krtra.com/t/oTIxSLPqfhYf

100+ Profitable Online Course Ideas:
https://www.meetthebowdens.com/list  

Lindsay's Instagram:
https://www.instagram.com/meet.the.bowdens/

Lindsay's website:
https://meetthebowdens.com

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If you find yourself craving more freedom in your life and in your business, and you want that freedom faster than what Teachers Pay Teachers is currently offering you or running that teacher author business is offering you, then freelancing could be a really good option. And our special guest today, Aubree Malick, is going to be talking about how to start working as a freelancer for other TPT sellers or for other people in the business world. She's gonna be sharing her incredible story of how she was able to leave the classroom in just a couple of months after starting her freelancing work.

Get Your Ticket to Teacher Seller's Summit! https://laurenfulton.krtra.com/t/z0eVbyFnDM9c

Learn More About Rebranded Teacher Academy! https://rebrandedteacher.krtra.com/t/sDRt5PTowcXc

Aubree Malick's Website
aubreemalick.com

Freelancer to CEO Podcast
aubreemalick.com/itunes

Aubree Malick's Freebies
aubreemalick.com/freetraining
 
Aubree Malick's Instagram
instagram.com/aubreemalick

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Are you tired of doing the same things over and over and looking to switch up how you launch products within your Teachers Pay Teachers business?

In this video, we're discussing three things I have changed when it comes to launching products in my own Teachers Pay Teachers store. 

Get Notified when Teacher Seller’s Summit Tickets Go On Sale! https://forms.gle/AxCjtpUZHuwvNGsY7

Learn More About Rebranded Teacher Academy! https://rebrandedteacher.krtra.com/t/sDRt5PTowcXc

Support the show