Ready to make your first $100 on Teachers Pay Teachers without a big audience or ads? We walk you through the exact three-step plan that launched sales in a saturated pre-K niche: build one purposeful product you truly believe in, duplicate that winning structure across new themes, and time smart seasonal resources to test demand fast. Along the way, you’ll hear how a month-long, low-prep dinosaur unit outperformed cut-and-paste competitors by solving real classroom and homeschool pain points—print-and-go, repeatable activities, and clear skill coverage.

We dig into the mechanics of building a product line that compounds: keep the layout and skills consistent, swap themes to meet student interests, and make it easy for buyers to grab month two and three in the same visit. Then we use seasonal spikes as a laboratory. Holiday resources bring quick traffic in less competitive windows, helping you diagnose whether your problem is visibility or conversion. If views are low, focus on SEO and cover clarity. If views are healthy but sales lag, fix previews, thumbnails, and descriptions to improve the add-to-cart moment.

You’ll also learn a dead-simple TPT search test to validate demand before you commit: find niches where top listings have strong reviews but page one still includes zero-review products. That gap means you can rank early with a new listing. We pair this with a strategic freebie—a high-quality sample that feeds discovery and encourages follows on the download page. For output planning, we recommend an early catalog split of five evergreen and five seasonal resources, then shifting back to evergreen once your data points to what works.

Want help putting this into action? Grab the free step-by-step guide linked in the show notes, complete with check boxes to keep you moving. If this strategy helps, subscribe for weekly tips, share the episode with a TPT friend, and leave a quick review so more creators can find it.

Dowload the free guide here!: https://rebrandedteacher.kartra.com/page/your-first-100 

Check Out My YouTube Channel: https://www.youtube.com/c/laurenfulton

My Instagram: https://www.instagram.com/laurentschappler/

My Other YouTube: https://www.youtube.com/@LaurenATsch

Free Rebranded Teacher Facebook Group: https://www.facebook.com/groups/749538092194115 

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Ever wonder why a product with steady views still stalls at the checkout page? We walk through a live teardown of a fall pre-K morning work resource and show exactly how to pinpoint whether thumbnails or the preview are killing conversions. Using simple ratios—view to preview and preview to purchase—we turn a fuzzy problem into a clear plan, then apply it step by step with real numbers and an easy framework you can copy for any TPT listing.

First, we map the buyer journey and explain why thumbnails only earn curiosity while the preview must close the sale. Then we run the math: a strong 60.6% view-to-preview rate tells us thumbnails are pulling weight, while a 15% preview-to-purchase rate signals the preview is the bottleneck. From there, we outline fixable gaps: too-small page images, vague skill lists, and missing outcome language that leaves buyers guessing. You’ll hear how to redesign the preview like a mini sales page—bold benefit headline, zoomed-in pages with readable overlays, clear skills, two to three minutes per day messaging, and a simple list of flexible uses that fit classrooms and home routines.

We also show how improving conversions compounds traffic. Lifting preview-to-purchase from 15% to 33% doesn’t just double revenue per 200 views; it nudges TPT’s algorithm to show your product more often because it earns more per visitor. Finally, we share practical copy swaps, layout tips, and a smart cross-sell move that invites buyers to explore the full themed line so carts grow beyond a single resource. If you’ve struggled to boost sales without buying ads, this data-first approach will help you focus on the one change that matters most right now.

If you found this helpful, follow the show, share it with a fellow TPT seller, and leave a quick review so more educators can discover these tactics. Got a listing you want us to diagnose next? Send it our way.

Watch This Episode on YouTube: https://youtu.be/0b-3Un4RuVQ 

Check Out My YouTube Channel: https://www.youtube.com/c/laurenfulton

My Instagram: https://www.instagram.com/laurentschappler/

My Other YouTube: https://www.youtube.com/@LaurenATsch

Free Rebranded Teacher Facebook Group: https://www.facebook.com/groups/749538092194115 

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If you've been pouring endless hours into your Teachers Pay Teachers business without seeing meaningful growth, you might be falling victim to one of the three biggest time-wasters plaguing TPT sellers. As someone who's navigated the TPT marketplace for nine years (five of them full-time), I've witnessed countless talented educators spinning their wheels on activities that simply don't drive results.

The first culprit? Obsessive product revision. While quality matters, constantly updating your first dozen products means you'll never reach that critical 50-100 product threshold where momentum builds. Instead of revising every time you learn something new, apply that knowledge to your upcoming products. Consider implementing a revision ratio—perhaps updating one older product for every five new ones you create. This keeps your catalog growing while gradually improving older listings without getting stuck in revision limbo.

Over-researching is another silent killer of TPT success. The research phase feels deceptively productive while protecting you from the vulnerability of action. But you don't need perfect knowledge to begin—you just need to know the first step. Complete that step, then research the next one. This step-by-step approach prevents the analysis paralysis that keeps so many promising sellers permanently stuck in preparation mode rather than production.

Perhaps most heartbreaking are the passion projects that don't sell. We all have resources we'd love to create, but without market demand, they become expensive hobbies rather than business assets. Before investing significant time in any resource, ask yourself: Is there an existing audience actively searching for this solution? If not, are you willing to build awareness through marketing? Your time is valuable, and ultimately, you deserve financial compensation for your expertise and effort.

Ready to focus on strategies that actually work? Check out my YouTube channel for nearly 200 videos packed with practical TPT growth tactics. Search "Lauren Fulton" to discover more ways to build a purposeful, sustainable teacher business that respects your time and rewards your effort.

Check Out My YouTube Channel

https://www.youtube.com/c/laurenfulton

The #1 TpT Growth Strategy That No One Talks About

https://www.youtube.com/watch?v=fLd35H2pfvw

3 Seasonal Product Strategies to Maximize Earnings

https://www.youtube.com/watch?v=BXkXQVqV1zw 

My Instagram

https://www.instagram.com/laurentschappler/

My Other YouTube

https://www.youtube.com/@LaurenATsch

Free Rebranded Teacher Facebook Group

https://www.facebook.com/groups/749538092194115 

Support the show

This week on the podcast, we're throwing it way back to 2021 Back to School season and we are revisiting an old episode, episode 14. 

This episode is about three ways to have a successful back to school season in your TPT business. When this was first recorded in 2021, there was still some uncertainty about COVID.

Now,  TPT sellers  have been experiencing that things are still a little uncertain, but not because of COVID. The uncertainty is because of the current state of our economy. Teachers are in a different headspace than they were prior to 2020. 

 All of this adds up to a degree of uncertainty when it comes to back to school - how are my tried and true resources going to perform? 

So, in this week's episode, we're going to go back to those three fundamental ways to have a successful back to school season.  

Let's go ahead and dive in.

Free Facebook Group:
 https://www.facebook.com/groups/749538092194115

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Have you ever held your breath before releasing a new product over a certain historical topic?  Or you want to create resources about a certain culture or a certain time or a certain event, but without ending up on the news.

You want to have culturally responsive resources. You want to create resources that are inclusive, but you don't want to have your reputation ruined because you messed something up, simply because you just didn't know.

Well, today's guest, Karen Au Haq, is going to be talking all about that. She is an expert and works with a team of experts to help create resources that are culturally responsive and accurate and she's going to be talking about some ways that you can do that with your resources.

Karen actually offers a service to teacher authors and to the education community. If you fall into this category where you feel a little unsure of yourself with some of these resources that you're creating or with resources that you would like to create, this episode is for you. So here we go. I want you guys to meet Karen.

Karen's Instagram:
https://www.instagram.com/edcoachnetwork/

Karen's Website:
https://www.edcoachnetwork.com/

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In this week's episode, I'm sharing 3 of my biggest takeaways from a weekend at the Teacher Seller's Summit!

Purchase Your Ticket Here by Monday, July 10th

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Martina Cahill, The Hungry Teacher, is here today and she has a very successful membership for ELAR teachers. Her story is very inspiring and I can't wait for you guys to hear from her. If you've been thinking about opening a membership for teachers, you don't want to miss this interview. Let's meet Martina.

Purchase Your Ticket to Teacher Seller's Summit: https://laurenfulton.krtra.com/t/oTIxSLPqfhYf 

Connect with Martina:
https://www.instagram.com/thehungryteacher8th/?hl=en

Support the show

If you are thinking about launching a course or launching a membership, I want you to listen to my friend, Melanie, Batistelli, because she is a launch strategist for course and membership owners. Her whole job is to take all of that stress off of your plate and help you focus on the things that only you can do.She's talking a little bit about that, some mistakes that she's seen course and membership owners make whenever they're launching, and some tips to kind of help you avoid those mistakes. Let's meet Melanie.

Purchase Your Ticket to Teacher Seller's Summit: https://laurenfulton.krtra.com/t/oTIxSLPqfhYf 

Melanie's Website:
https://duxburydigital.co

Melanie's IG:
https://instagram.com/duxburydigital

Create a Workshop that Creates Group Coaching Program: https://bit.ly/onestopworkshop    

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Today we professional copywriter, Branda Villacob, who is going to be talking about nurturing your audience. I get this question all the time from TPT sellers - I understand that I need to be selling resources, writing sales emails, sending freebies, and nurturing customers, but what does that actually mean? How do I nurture my audience in a way that makes them more likely to purchase from me and build a know, like, and trust relationship without just constantly giving them freebies?

Let's go meet Branda Villacob, who is going to be sharing with us how to nurture your audience.

Purchase Your Ticket to Teacher Seller's Summit: https://laurenfulton.krtra.com/t/oTIxSLPqfhYf

Branda's Website:
https://www.therelevantcollective.com/

Branda's Instagram:
https://www.instagram.com/therelevantcollective/

Branda's Copy Library (specifically on helping teacher sellers write personality-packed copy):
https://www.therelevantcollective.com/copy-obsessed

Branda's Freebie - Crafting Welcome Sequences: https://therelevantcolletive.ck.page/8f0c03aaec

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"What are your different revenue streams?"  When I talked about diversifying your income streams back in this episode, you guys made it clear that you wanted to know more about my businesses outside of TPT.

In this episode, I'm sharing my 8 different income streams, how you can set yourself up now to diversify later, and small things you can do today to diversify with what you have.

Join Us for Teacher Seller's Summit: https://laurenfulton.krtra.com/t/oTIxSLPqfhYf

Freelancing Episode with Aubree Malick

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Today we have a very special guest, Rakel Johnson. She is a professional product photographer and we all know, as TPT sellers, how valuable it can be to have professional, well lit, crisp, clear, beautiful images of our resources to use on our covers, previews, Pinterest pens, blog, etc...

She's gonna be sharing things that you can do at home to get your at-home product photography looking like it was done professionally. Let's meet Rakel.

Purchase Your Ticket to Teacher Seller's Summit: https://laurenfulton.krtra.com/t/oTIxSLPqfhYf

Rakel's Instagram:
https://www.instagram.com/rakeljohnsonsimplycreating/

Rakel's Website:
https://www.rakeljohnsonsimplycreating.com/

Rakel's Easy, Breezy, Beautiful Covers
https://rakeljohnson.ck.page/covers

Rakel's Equipment List
https://www.rakeljohnsonsimplycreating.com/favs

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This episode is going to save you so much money on Facebook ads. If you've been wanting to run Facebook ads or thinking about running Facebook ads, but the idea of budgeting for that seemed a little bit daunting, Jenzaia DiMartile is going to be sharing about tripwire ads, which are kind of a sneaky little way to help offset the cost of your Facebook ads. You can even use this for your general lead magnets  that you have for your business to help you bring in a little bit more revenue. Let's go ahead and meet Jenzaia.

Purchase Your Ticket to Teacher Seller's Summit: https://laurenfulton.krtra.com/t/oTIxSLPqfhYf 

Jenzaia's Instagram:
https://www.instagram.com/heyitsjenzaia/

Jenzaia's Website:
https://www.jenzaiadimartile.com/

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Today we're talking to Sarah Weiss, who is an expert in TikTok marketing. I am so excited because I know that for many teacher entrepreneurs TikTok is something that you kind of want to do or you're told maybe you should do it, but maybe you're just not really sure where to start. If you're like me and you know absolutely nothing about TikTok, then this is a really good interview to start with because I'm asking her all of the basic questions. We will also get into SEO, the type of content that you should be posting, and how often you should be posting so that you can get the results that you want. Let's meet Sarah.

Purchase Your Ticket to Teacher Seller's Summit: https://laurenfulton.krtra.com/t/oTIxSLPqfhYf 

Sarah's Website - On Brand by Sarah
https://onbrandbysarah.com/

Sarah's Free TikTok Profile Optimizer
https://go.onbrandbysarah.com/bundles/QnVuZGxlOjYzZWJlNGM2ZTM2OTYyNjBkYjQ1NzlkZQ==

Sarah's Tik Tok
https://www.tiktok.com/@onbrandbysarah

Sarah's Instagram
https://www.instagram.com/onbrandbysarah/

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Ready to transform your seasonal TPT resources from potential time-wasters into profitable assets? This episode reveals the strategic difference between seasonal products that generate substantial income and those that simply drain your valuable time.

As teacher-entrepreneurs, we face a unique challenge with seasonal resources - a short window to capitalize on seasonal traffic and limited time to optimize underperforming products. I'm sharing three data-driven strategies that eliminate guesswork and maximize your earnings during these critical selling periods.

You'll discover how to leverage the same keywords across different product types to identify what buyers truly want, how testing different keyword sets can reveal hidden traffic opportunities, and how using template variations across topics can dramatically increase your efficiency while pinpointing exactly which skills teachers need most. These practical approaches transform each seasonal release into both a revenue generator and a market research opportunity.

The real magic happens when you apply what you learn to build cohesive product lines that can be bundled for upcoming seasons. By focusing your limited creation time on proven winners, you'll develop the confidence to know exactly which products to prioritize for maximum impact.

Whether you're just starting your TPT journey or looking to optimize an established store, these strategies will help you make smarter decisions about where to invest your time and creative energy. Listen now to turn your seasonal products into consistent profit centers!

Check Out My YouTube Channel

https://www.youtube.com/c/laurenfulton

My Instagram

https://www.instagram.com/laurentschappler/

My Other YouTube

https://www.youtube.com/@LaurenATsch

Free Rebranded Teacher Facebook Group

https://www.facebook.com/groups/749538092194115 

Support the show

In the Spring of 2018, my Teachers Pay Teachers business hit a turning point. And that turning point is what lead to me being able to leave the classroom and sell on TpT full time.

Join the FREE 5 Days to a $5K Product challenge!
https://rebrandedteacher.kartra.com/page/eTl153

(Challenge Access Ends June 11th, 2023)

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You are in for a treat because today we have guest SEO expert, Kristen Doyle, here. She is going to be talking all about search engine optimization for your TPT stores, dispelling some popular myths, and she's even going to be laying to rest some very hotly debated questions. Let's go ahead and let's meet Kristen!

Purchase Your Ticket to Teacher Seller's Summit: https://laurenfulton.krtra.com/t/oTIxSLPqfhYf   

Kristen Doyle's Instagram:
https://www.instagram.com/kristendoyle.co/?hl=en

Kristen Doyle's Website:
https://kristendoyle.co/

The Savvy Teacher Seller Podcast:
https://podcasts.apple.com/us/podcast/the-savvy-teacher-seller-with-kristen-doyle/id1630990386

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If you feel like you're on the content creation hamster wheel - posting on social media, trying to send emails, creating blog posts, and all of that every month - we have content creation expert, Kassaundra Foster, here to help! She's sharing how you can strategize your content to create one large, long form piece of content and turn it into many smaller bite size pieces of content to go on multiple platforms so you're essentially saving yourself time and mental work by  planning everything out ahead of time.

Purchase Your Ticket to Teacher Seller's Summit: https://laurenfulton.krtra.com/t/oTIxSLPqfhYf  

Kassaundra's Instagram:
https://www.instagram.com/fostercontentsolutions/?hl=en

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If you're looking to level up your email marketing in 2023,  we have expert copywriter, Megan Wisdom, and she's sharing with us the power of storytelling. Megan is sharing why we are so intrigued by storytelling and the impact this can have on your business. She's also going to be sharing an exercise  to help you come up with stories to share inside of your emails. She explains how  the stories of everyday life can sometimes be the most impactful, and how you can unlock those stories and harness them for your email marketing. Let's go ahead and meet Megan!

Purchase Your Ticket to Teacher Seller's Summit: https://laurenfulton.krtra.com/t/oTIxSLPqfhYf                                                                   

5 Free Storytelling Prompts:
https://mailchi.mp/meganwisdom/etw74n12q7   

Megan's Instagram: 
https://www.instagram.com/meganwisdomwrites/      

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If you are interested in marketing on Pinterest to grow your teacher author business, we have Pinterest marketing expert, Chelsea Hall, here. She's going to be sharing all the details from why Pinterest isn't working for you and things that you can do to help remedy that to sharing how Pinterest is absolutely not dead. Chelsea has clients who are getting 30,000 plus clicks a month directing traffic to their website and to TPT, and that is super exciting!

Purchase Your Ticket to Teacher Seller's Summit: https://laurenfulton.krtra.com/t/oTIxSLPqfhYf

Chelsea's Instagram:
https://www.instagram.com/chelseahallsocial/

Chelsea's Website:
https://chelseahallsocial.com/

Chelsea's Pinterest Freebie:
https://chelseahallsocial.ck.page/a740d89ff5

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If you use Google for anything in your TPT business or if you don't use Google for anything in your TPT business, this episode is going to change your mind because we have Google expert, Adrienne Farrow here, and she's sharing the biggest time waster that she sees sellers committing, her top five productivity tips for working within Google, and so much more! I got to ask her some Google questions that I'd been wanting to ask for a while. My mind was absolutely blown during this conversation with her and yours will be, too. You won't want to miss a single second of this conversation!

Purchase Your Ticket to Teacher Seller's Summit: https://laurenfulton.krtra.com/t/oTIxSLPqfhYf         

Website:
https://www.adriennefarrow.com/ 

Instagram:
https://www.instagram.com/yourgooglebff/

Facebook Group:
https://www.facebook.com/groups/yourgooglebff

TPT Store:
https://www.teacherspayteachers.com/Store/Adrienne-Farrow-9325

Tips on Google Keep Post:
https://www.instagram.com/p/CpLE1nvMZ5c/?utm_source=ig_web_copy_link

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Let's talk about diversifying your income stream. I currently have over eight different revenue sources for my business that I can depend on to consistently bring in money. So, in this episode, I'm gonna be answering some frequently asked questions about diversifying your income streams.

Purchase Your Ticket to Teacher Seller's Summit: https://laurenfulton.krtra.com/t/oTIxSLPqfhYf  

Learn More About Rebranded Teacher Academy! https://rebrandedteacher.krtra.com/t/sDRt5PTowcXc

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Let's talk about blogging and SEO. In other words, using blogging to drive traffic to your TPT store and using search engine optimization to help your audience find your blog. We have a special guest, Jessica Devault, from the Gift of Gab on the show today. She's gonna be sharing her blogging wisdom from years of hosting a blog and driving traffic to her TPT store. She's gonna be talking about things like how to make your blog stand apart from other bloggers, how to choose topics for your blog, and how to make sure that your blog posts are search engine optimized.

Purchase Your Ticket to Teacher Seller's Summit: https://laurenfulton.krtra.com/t/oTIxSLPqfhYf             

Jessica's blog:
http://www.the-gift-of-gab.com

The Gift of Gab Speech Therapy on YouTube:
https://www.youtube.com/channel/UCuGrC0YhjLlv0hUrhQx83kQ

Devon Makes a Friend on Amazon:
https://www.amazon.com/Devon-Makes-Friend-Jessica-Davault/dp/0578983796/ref=sr_1_1?crid=3BLTP4WIVUI3O&keywords=devon+makes+a+friend&qid=1677596689&sprefix=devon+makes+a+friend%2Caps%2C115&sr=8-1

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 If you are struggling to find work-life balance between TPT and teaching full-time in the classroom, then I have a special treat for you. Today we have Kimberly Lund, from The Life of Kimmy D. She's gonna be talking to us all about having work life balance and setting boundaries when you are still inside of the classroom.   We're also gonna be talking a little bit about managing your expectations, both for yourself and for your TPT business when you're still full-time in the classroom and so many other good pieces of information.

Purchase Your Ticket to Teacher Seller's Summit: https://laurenfulton.krtra.com/t/oTIxSLPqfhYf

Kimberly Lund's Instagram:
https://www.instagram.com/thelifeofkimmied/

Kimberly Lund's TPT Store: Adapted by Kimmie D:
https://www.teacherspayteachers.com/Store/Adapted-By-Kimmie-D

Free Boundary Settings Guide:
https://view.flodesk.com/pages/63c6d463b4f015f30446ccbc

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Let's answer some frequently asked questions from teacher sellers about selling on teachers pay teachers in 2023. I am so excited to dive into some of these questions.  There are a lot of questions and many of them are questions that a lot of teacher entrepreneurs have in this space. 

Get Notified when Teacher Seller’s Summit Tickets Go On Sale! https://forms.gle/AxCjtpUZHuwvNGsY7

Learn More About Rebranded Teacher Academy! https://rebrandedteacher.krtra.com/t/sDRt5PTowcXc

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Ready to revolutionize your approach to TPT success? This eye-opening episode challenges the common misconception that creating more products is the only path to growth. Instead, Lauren Fulton reveals the powerful strategy of "creating for views" – an algorithmic approach that helps your resources work smarter, not harder.

Discover three game-changing tactics that can transform your product creation process. First, learn how combining two resource types into one product (like task cards activities instead of just task cards) targets multiple keyword sets simultaneously, doubling your visibility with minimal extra effort. Next, explore how creating complementary products that teachers naturally search for together builds valuable keyword traction and opens the door to higher-ticket sales. Finally, master the art of creating leveled versions of your resources to appeal to multiple grade levels while gathering crucial market data.

What makes these strategies particularly powerful is their efficiency – you're essentially casting a wide net instead of a single line, creating multiple opportunities for buyers to discover your work without significantly increasing your workload. For new sellers, this approach provides invaluable insights into which niches and grade levels respond best to your content, allowing you to make data-driven decisions about where to focus your efforts.

Whether you're just starting your TPT journey or looking to scale an established store, these practical, actionable strategies will help you build a purposeful and sustainable business. Tune in next week as Lauren shares three seasonal product strategies to help maximize your earnings during key buying periods throughout the school year.

Check Out My YouTube Channel

https://www.youtube.com/c/laurenfulton

My Instagram

https://www.instagram.com/laurentschappler/

My Other YouTube

https://www.youtube.com/@LaurenATsch

Free Rebranded Teacher Facebook Group

https://www.facebook.com/groups/749538092194115 

Support the show

If you've ever thought about creating and launching an online course in order to diversify your income streams, or even just to create more revenue in your teacherpreneur business,  then this podcast is for you because today we have online course expert Lindsay Bowden, and she's gonna be talking all things course creation

 From choosing your topic to growing your email list,  and even what to do if that first course launch falls flat.   

And when I say course creation expert, Lindsay Bowden has had multiple multi six-figure launches  for her course, Math Resource Academy, and she is absolutely incredible, not only at launching and creating her own course, but teaching others how to do that as well.

Purchase Your Ticket to Teacher Seller's Summit: https://laurenfulton.krtra.com/t/oTIxSLPqfhYf

100+ Profitable Online Course Ideas:
https://www.meetthebowdens.com/list  

Lindsay's Instagram:
https://www.instagram.com/meet.the.bowdens/

Lindsay's website:
https://meetthebowdens.com

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If you find yourself craving more freedom in your life and in your business, and you want that freedom faster than what Teachers Pay Teachers is currently offering you or running that teacher author business is offering you, then freelancing could be a really good option. And our special guest today, Aubree Malick, is going to be talking about how to start working as a freelancer for other TPT sellers or for other people in the business world. She's gonna be sharing her incredible story of how she was able to leave the classroom in just a couple of months after starting her freelancing work.

Get Your Ticket to Teacher Seller's Summit! https://laurenfulton.krtra.com/t/z0eVbyFnDM9c

Learn More About Rebranded Teacher Academy! https://rebrandedteacher.krtra.com/t/sDRt5PTowcXc

Aubree Malick's Website
aubreemalick.com

Freelancer to CEO Podcast
aubreemalick.com/itunes

Aubree Malick's Freebies
aubreemalick.com/freetraining
 
Aubree Malick's Instagram
instagram.com/aubreemalick

Support the show

Are you tired of doing the same things over and over and looking to switch up how you launch products within your Teachers Pay Teachers business?

In this video, we're discussing three things I have changed when it comes to launching products in my own Teachers Pay Teachers store. 

Get Notified when Teacher Seller’s Summit Tickets Go On Sale! https://forms.gle/AxCjtpUZHuwvNGsY7

Learn More About Rebranded Teacher Academy! https://rebrandedteacher.krtra.com/t/sDRt5PTowcXc

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Are you looking for simple ways to increase your productivity each month, as you set goals for your Teachers Pay Teachers business?

In this episode, we're discussing three simple things you can do to help increase your productivity!

Get the FREE Planner Here: https://rebrandedteacher.kartra.com/page/4lD49

Join Rebranded Teacher Academy: https://rebrandedteacher.krtra.com/t/z8hRYaflK9lF

Join us for Spring Fling: https://school.basicgirlteaches.com/courses/springfling2023?affcode=378050_iirh2fgc

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In this video, we are discussing the most effective strategies for profitable Instagram marketing with Laura White from LoveGrowsLearning. Instagram is one of the most popular social media platforms, making it an ideal platform for your teacher content and Teachers Pay Teachers business.

We cover a range of topics, including creating engaging content that resonates with your audience, building a strong brand identity, and best practices for collaborations.

If you're looking to take your Instagram marketing strategy to the next level and boost your profitability, then this video is a must-watch.

Connect with Laura:
Instagram Link: instagram.com/lovegrowslearning

Blog Link: www.lovegrowslearning.com

Get Notified when Teacher Seller’s Summit Tickets Go On Sale! https://forms.gle/AxCjtpUZHuwvNGsY7

Learn More About Rebranded Teacher Academy! https://rebrandedteacher.krtra.com/t/sDRt5PTowcXc

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If you've been wondering how to use your email list to make sales on Teachers Pay Teachers, but you feel a little bit awkward or weird sending that formal sales email because you don't wanna sound "salesy." 

Well, we have a treat for you today! Melissa Seideman is an email marketing expert and she's gonna be talking about how to write sales emails, what kind of sales emails you should be writing, how often you should be sending these out, and what they should look like. She's also going to be giving some practical examples in today's podcast. 

Get Notified when Teacher Seller’s Summit Tickets Go On Sale! https://forms.gle/AxCjtpUZHuwvNGsY7

Learn More About Rebranded Teacher Academy! https://rebrandedteacher.krtra.com/t/sDRt5PTowcXc

Connect with Melissa: 

Facebook group on email marketing: (bingo challenge coming in June) https://www.facebook.com/groups/emailmarketingthatworks

Instagram:
https://www.instagram.com/notanotherva/ 

Email list for free tips each week:
https://bit.ly/notanothervirtualassistant

Website:
www.notanotherva.com

Email power hour support each month:
https://notanothervirtualassistant.com/email-power-hour/  

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What can collaborations do for your TpT business? Jamie Jasperson is sharing how collaborating with other teacher business owners has been a game-changer for her business!

Sign Up for Spring Fling: https://school.basicgirlteaches.com/p/springfling2023/?affcode=378050_iirh2fgc

Connect w/ Jamie
Instagram: http://www.instagram.com/basicgirlteaches

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Have you ever wondered what all you should be including in your product templates? Special guest Steve Buch (the creator of a template membership), is sharing the thought process behind what he includes (and doesn't!) in a new product template.

Connect w/ Steve:

Steve's Bootcamp: stevebuch.com/bootcamp

Steve's Free 15min Training Program: stevebuch.com/training

Holy Sheet Membership: https://oneforthebooks.thinkific.com/courses/holy-sheet

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TpT released updated guidelines last week, and I'm sharing a few of the things that stood out to me from their guidelines and their most recent webinar for search!

Link to Apply for Beta Testing TpT's New Tool: bit.ly/TPTSearchBeta23

Come chat about personalized search in the Rebranded Teacher Facebook Community: https://www.facebook.com/groups/749538092194115

Join Rebranded Teacher Academy: https://rebrandedteacher.krtra.com/t/sDRt5PTowcXc

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Facebook group expert Brittany Verlenich is here to share how you can use Facebook groups to grow your Teacher Author business for FREE!

Connect with Brittany
SOCIAL MEDIA
Instagram: https://www.instagram.com/brittanyverlenich/
Facebook Group: https://www.facebook.com/groups/204615617878568

FREEBIES
Ultimate List of Facebook Groups for Sellers: https://brittanyverlenich.lpages.co/best-facebook-groups-for-tpt-sellers/
Free Facebook Group Growth Guide & Self-Audit:
https://brittanyverlenich.lpages.co/free-facebook-group-self-audit/

BRITTANY'S PODCAST - SOCIAL MEDIA MAGIC
Spotify
https://open.spotify.com/show/0YjSV4jlwScjyTikIVBdkt
Apple
https://podcasts.apple.com/us/podcast/social-media-magic/id1661327326?itsct=podcast_box&itscg=30200&ls=1
Google
https://podcasts.google.com/feed/aHR0cHM6Ly9hbmNob3IuZm0vcy84YjU5ZjA4NC9wb2RjYXN0L3Jzcw

Sign Up to Get Alerts About the Teacher Seller's Summit: https://forms.gle/ZXyWE5Shw1RdDHdu9

JOIN RTA!!
https://rebrandedteacher.krtra.com/t/sDRt5PTowcXc

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Is your TPT product description turning potential buyers away? As teachers scroll through countless resources, your description is often the final deciding factor before they hit "add to cart." In this episode, I reveal the secrets to crafting product descriptions that actually convert browsers into buyers.

Drawing from my nine years of TPT selling experience (including outearning my teaching salary), I take you behind the scenes to show exactly how I transform lackluster product descriptions into powerful sales tools. You'll watch as I audit two real product descriptions from the Rebranded Teacher community, applying my plug-and-play templates and strategic ChatGPT prompts to dramatically improve their effectiveness.

The transformation process reveals common mistakes sellers make: creating non-skimmable walls of text, including distracting elements that pull focus from purchasing, and failing to highlight their resource's unique selling points. I demonstrate how proper formatting with strategic bolding, bullet points, and concise paragraphs makes your description instantly more appealing to busy teachers who rarely read every word.

You'll learn my exact framework for effective descriptions: starting with an attention-grabbing snippet containing key search terms, followed by a brief product overview highlighting benefits (not just features), a clearly formatted "what's included" section, highlighted selling points, usage suggestions, and a compelling call to action. I also share when and how to include relevant upsells without distracting from the primary purchase.

Whether you're a new seller struggling with your first descriptions or an established creator looking to optimize your listings, this episode provides actionable strategies to immediately implement in your TPT store. Grab my free product description templates and start transforming your listings into conversion machines today!

Grab the Free Product Decsriptions Templates

https://rebrandedteacher.kartra.com/page/tpt-product-descriptions 

Watch this video on Youtube!

https://youtu.be/tuCt2wyH2RM 

Check Out My YouTube Channel

https://www.youtube.com/c/laurenfulton

My Instagram

https://www.instagram.com/laurentschappler/

My Other YouTube

https://www.youtube.com/@LaurenATsch

Free Rebranded Teacher Facebook Group

https://www.facebook.com/groups/749538092194115 

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Want to get more views on your Teachers Pay Teachers store? Adding a value grab to your covers can help stop the scroll and encourage buyers to click on your product from the TpT search!

Join the conversation in the Free Rebranded Teacher Facebook group! https://www.facebook.com/groups/74953...

Learn more & grow more in Rebranded Teacher Academy! https://rebrandedteacher.krtra.com/t/...

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How to apply the 80/20 rule to make the most of your time when growing your Teachers Pay Teachers business.

Learn More About Hiring a VA

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Katie Gettys shares how she hired a Virtual Assistant to help her start her Teachers Pay Teachers store, and how attainable a VA can be for sellers.

Connect with Katie:
Instagram:  https://www.instagram.com/katiegettys_/
YouTube: https://www.youtube.com/@KatieGettysCoaching

Join the Rebranded Teacher Facebook Group: https://www.facebook.com/groups/749538092194115

Join Rebranded Teacher Academy: https://katiegettys.krtra.com/t/vJmgPKnbrEYf

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Kristen Dunow is here to share how she grew her email list by 4500 subscribers in just 5 days!

Back in 2022, one of the monthly challenges in Rebranded Teacher Academy was to network with other sellers to grow your email list, and Kristen went all in!!

If you'd like to learn more about Rebranded Teacher Academy, you can learn more by clicking below!
https://kristendunow.krtra.com/t/IsfYdM5rxXXc

Connect with Kristen on Instagram: https://www.instagram.com/aplusclassroomcreations/
Connect with Kristen on TpT: https://www.teacherspayteachers.com/Store/A-Plus-Classroom-Creations

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What worked in my Teachers Pay Teachers business in 2022, and what am I leaving behind in 2023?

The Free 5 Hour Teacher Author Workshop: https://rebrandedteacher.kartra.com/p... Join Rebranded Teacher Academy in 2023! http://therebrandedteacher.com

Join the conversation in the Facebook group! https://www.facebook.com/groups/749538092194115

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How I set goals for my Teachers Pay Teachers business (and other businesses!) in 2023!

Get the free Goal Setting Sheet in the Files Section of the Rebranded Teacher Facebook Group: https://www.facebook.com/groups/74953...

Sign Up for the 5 Hour Teacher Author Workshop! https://rebrandedteacher.kartra.com/p...

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Perhaps you've heard a lot of buzz about TpT's new personalized search engine algorithm, and you're wondering "what is everyone is talking about?"

Or maybe you're one of the many sellers who've been impacted (positively or negatively) by this new change, and you want to know how you can pivot in your business to make the most of these changes.

Whichever camp you fall in, we're going to be talking about it today!

Join the Free Rebranded Teacher Facebook Group: https://www.facebook.com/groups/749538092194115

Come Grow With Us in Rebranded Teacher Academy! https://rebrandedteacher.krtra.com/t/sDRt5PTowcXc

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We have a brand new panel of Teachers Pay Teachers sellers this week answering community-submitted questions like, "how do you make your resources stand out?", "how do you decide what to focus on each business quarter?", and "what has been your biggest business game changer?"

If you enjoyed last week's panel, you're going to love this one too!

Connect with the Panel!

Lauren from MrsCasiasMath

• Instagram:  https://www.instagram.com/mrscasiasmath/

Kelly from Mathematically Enthused

• Instagram: https://www.instagram.com/mathematicallyenthused/

Anna from The Birch Tree

• Instagram:  https://www.instagram.com/the.birchtree/

Laleh from Inspired And Wired Music

• Instagram: https://www.instagram.com/inspiredandwiredmusic/

Erin from From Do-Re-Mi To You

• Instagram: https://www.instagram.com/fromdoremitoyou/

JOIN RTA!! Learn more about Rebranded Teacher Academy and join our monthly  business challenges: https://rebrandedteacher.krtra.com/t/sDRt5PTowcXc

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Have you ever wished you could sit at a table with other TpT sellers and ask them questions about their businesses?

Like, "what do you prioritize if you're still in the classroom?", "what was the biggest game-changer for your business?", "and how much time do you spend on your TpT business each month?"...

Now you can!! 

We're talking to 2 different panels of TpT sellers, asking them community-submitted questions about their businesses & work-life balance! 

Connect with the Panel!

Brianne Beebe

• Instagram: https://www.instagram.com/busymissbeebe/
• (Previous Podcast Episode with Brianne) Productivity for Teacher Entrepreneurs
• TpT Store: https://www.teacherspayteachers.com/Store/Busy-Miss-Beebe
• busymissbeebe.com

Rainy Barton

• Store Instagram Account: https://www.instagram.com/whimsicallymusicalteacher/
• Productivity Instagram: https://www.instagram.com/thetimelyteacherpreneur/
• YouTube Channel: https://www.youtube.com/c/WhimsicallyMusical

Kamal from Math at a Glance

• Instagram: https://www.instagram.com/mathataglance/

Megan from Algebra Elevated

• Instagram: https://www.instagram.com/algebraelevated/
• TpT Store: https://www.teacherspayteachers.com/Store/Algebra-Elevated

Catherine from The ESL Studio

• TpT Store: https://www.teacherspayteachers.com/Store/The-Esl-Studio

JOIN RTA!! Learn more about Rebranded Teacher Academy and join our monthly  business challenges: https://rebrandedteacher.krtra.com/t/sDRt5PTowcXc

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What if someone told you the key to leveling up on Teachers Pay Teachers may not require taking on anything new? In this episode, Shelly Rees shares the basics of how she continues to set new records in her TPT business, year after year. And how you can too!!

Join Shelly's Free Challenge: https://www.facebook.com/groups/834904560016867

Learn More About Rebranded Teacher Academy: therebrandedteacher.com

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Tired of feeling like you need a marketing budget to grow your TPT business? This episode flips that notion on its head with five genius strategies for trading value instead of spending money. 

Lauren challenges the limiting belief that many teacher-entrepreneurs hold: "I can't collaborate until I have something to bring to the table." As she points out, you already have valuable assets other sellers want—even if it's not a large audience. Through the inspiring story of a woman who bartered coupon-bought products for everything from fresh produce to home renovations, we see how creative trading can transform limited resources into remarkable results.

The strategies range from creating classroom implementation content for full-time TPT sellers (who desperately need authentic in-classroom footage) to collaborating on content series that benefit both parties. Lauren details exactly how to approach potential trading partners, what to request in exchange for your contributions, and how to ensure the arrangements are clear and mutually beneficial. The episode covers content creation trades, social media collaborations, email list swaps, blog hops for SEO benefits, and skillset exchanges that leverage each person's strengths.

What makes these strategies particularly valuable is their accessibility to sellers at any stage. Whether you have 300 followers or 30,000, these approaches can help you grow without spending a dime on advertising. Lauren's practical suggestions include how to measure results, create clear agreements, and develop professional trading relationships that benefit everyone involved. Ready to think like a savvy business owner and trade your way to greater visibility? This episode gives you the exact blueprint to make it happen.

Check Out My YouTube Channel

https://www.youtube.com/c/laurenfulton

My Instagram

https://www.instagram.com/laurentschappler/

My Other YouTube

https://www.youtube.com/@LaurenATsch

Free Rebranded Teacher Facebook Group

https://www.facebook.com/groups/749538092194115

Support the show

Have you ever wondered what a blog could do for your TpT business? Or perhaps you've started a blog, but you aren't sure what's needed to make it a success?

Special guest Becca Davis is here to share with us why blogging can be a game changer for your business, how to get started, and how to run one successfully!

Connect with Becca!
Instagram: https://www.instagram.com/becca.e.davis/

Youtube: https://www.youtube.com/channel/UCGg-zIpQCE0KDrDCyGShNfQ

Blogging Course: https://becca-s-music-room.teachable.com/p/blogging

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Do you want to build a Teachers Pay Teachers business that will allow you to step away from time to time without your income plummeting? Or a business that will support you through shifts & pivots? In this episode, we're talking about the 3 keys to long-term success as a teacher author that will set you up for sustainable growth!

FREE Get More Views Workshop:  https://rebrandedteacher.krtra.com/t/0frONanYpPa4
Learn More About Rebranded Teacher Academy: https://rebrandedteacher.krtra.com/t/sDRt5PTowcXc

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5 things that make you feel like you're making progress in your Teachers Pay Teachers business, but are actually wasting your time...

Join Us for Our Monthly Challenge! https://rebrandedteacher.krtra.com/t/sDRt5PTowcXc
Join the Free Facebook Group: https://www.facebook.com/groups/749538092194115

Support the show