Explore every episode of the podcast The Price Isn’t Right: Car Negotiations w/ Delivrd

I'm calling Ford dealerships across Texas to negotiate a deal on a new Ranger Raptor, but one salesman takes things a little too far. Between questionable claims about insurance, expensive add-ons, and insisting we can't negotiate over the phone, I finally have to call him out.Watch as I break down these dealership sales tactics and show why you should always question what a car salesman tells you.

I called 8 Ram dealerships to negotiate a deal on a 2026 Ram Rebel 2500. One wouldn’t budge on a truck sitting for 300+ days. Another got loud when I asked for $10,000 off.Watch real truck-buying negotiations covering dealer discounts, rebates, extra fees, and the debate over buying locally versus out of state.

What started as a normal negotiation for a 2026 Ford F-150 Raptor quickly turned into something I wasn't expecting.While trying to work out a deal, a salesperson accused me of illegally wiretapping our phone call and even threatened to pursue legal action against me. All because I was trying to negotiate a car deal over the phone.Watch as a simple car-buying conversation takes a wild turn when the dealership starts bringing up legal threats instead of talking numbers.

Car dealers keep recognizing my voice, so I decided it was time to go undercover. Meet Dale Liverd.This time, I’m negotiating for a Toyota Tacoma TRD Off-Road under a fake name to see if I can actually get through a car deal without being recognized. Between the endless questions, strange sales tactics, and a dealer treating car shopping like a game of Guess Who, things get pretty entertaining.Will Dale Liverd finally get a deal, or are the dealers catching on?

I’m opening up Delivrd’s latest car buying data for our October Market Update. From the most popular cars to the biggest discounts and the models with barely any room to negotiate, I’m breaking down how the deals stack up across a range of categories.

See what buyers are choosing, where we’re finding savings, and what our numbers could mean for your next car purchase.

I’m calling around to negotiate a 2026 Honda Pilot Elite, but apparently my voice is giving me away! I’m just trying to get some numbers, and these salespeople are trying to figure out if they’ve got Tomi on the phone. Staying anonymous is getting harder, but I’ve still got a deal to negotiate...

Two callers called my service a SCAM, so I gave them the chance to tell me why. Is paying someone to negotiate your car deal a waste of money? We get into what I actually do for buyers, why these callers think it’s unnecessary, and where we REALLY disagree. These debates got heated!

There’s a LOT of car buying advice on the internet, and some of it is just plain terrible. I’m breaking down some of the WORST advice I could find, explaining where it goes wrong, and sharing what I’d actually do instead. Before you take someone’s “secret trick” to the dealership, you might want to watch this.

I’m calling around to negotiate a 2026 Honda Pilot Touring for a client, but these SoCal Honda dealers already know who I am, and they’re not exactly excited to hear from me. Knowing my name is one thing. Agreeing on a price? That’s a whole different conversation.

I called a Subaru dealer to negotiate a deal on a new 2026 Uncharted GT, but getting a price turned into a whole ordeal. He was so worried I’d shop his numbers around that we spent more time talking about HIS concerns than the car. Apparently, asking how much you want for the vehicle is asking too much. Bless your heart.

A quarter MILLION dollars for a G-Wagon… and dealerships STILL want a markup?! I’m negotiating a Mercedes-Benz G63, and apparently a $250,000 car isn’t expensive enough. Let’s see how much room these dealers REALLY have when I start pushing back.

Would a dealer negotiate differently if they thought I was a woman? I used a female voice changer to shop for a GMC Sierra 1500 SLT, and things got interesting. When I flirted a little, I seemed to get better offers. When I pushed harder, the conversations went VERY differently. Listen to the calls and tell me what you think made the difference.

When SB Mowing reached out and said they needed a new Honda Odyssey Elite, we were STOKED to help him out. But it begged the question... can we get an even bigger discount when the car is for a well-loved and very deserving celebrity? Watch to find out - and make sure you subscribe to SB Mowing for the MOST SATISFYING mowing content out there.

We FINALLY convinced Zach Morris to come on live and explain just why he thinks I am horrible for the car industry. What did you think of his arguments and who would you like me to talk to next?

I have gotten MANY suggestions to start using a voice changer since being recognized more often. Well in this stream, I tried it while negotiating on a Nissan Z. We may need to make some adjustments...

In this video I'm negotiating a Honda Odyssey Elite in Southern California and one salesman flat out refuses to put a discount in writing unless I promise to buy from him that same day.That's the whole game, if a dealer won't commit to a number you can hold them to, you don't actually have a deal yet.Another dealer gave me $5,300 off and sent the full out the door breakdown over text without me even having to push for it.

I can genuinely say this has never happened before. You would think a negotiation on a Palisade Calligraphy would be pretty straightforward and yet... this call took a turn. There is no way it wasn't the dealership who made this call. What do you think?

In this video I'm testing whether dealerships are actually following the FTC's new pricing guidance after 97 dealership groups were warned for advertising one price and charging another.I called on a Honda Civic Type R and ran into a dealer with a $10,000 markup nowhere on their website, one that hung up on me twice, and one that kept insisting the price online was "just MSRP" until he admitted we were going in circles.Judge for yourself whether these dealers are actually following the rules.

You've made requests and we've listened. In this fall Market Update, we reveal what days you get the best the best deals, which markets to avoid, and give more REAL pricing data than ever before. Let me know what data YOU most want to see in Delivrd's next Market Update.

In this video a caller confronts me live and tells me I've lost sight of my humanity, arguing that I invite dealership employees onto debates for content and don't care when some of them lose their jobs for it.I pushed back, but I also don't think it's a question with an easy answer, so I let him make his full case and you can decide where you land.

In this video I'm negotiating a Ford Raptor R for a repeat client, and I'm actually willing to pay above MSRP just to make the deal simple and fast.The dealership makes it nearly impossible anyway: they won't do a remote appraisal on a truck that's still in production, get cagey about pricing, and transfer me through three different people before I finally tell them I don't want to do business with them at all.It's rare that I walk away from a deal I was actively trying to close, but this one just wasn't worth it.

Delivrd does more than 400 car deals a month for our clients and this means we get A LOT of data on the current car market. Despite this, this Cadillac Escalade EV deal had me questioning EVERYTHING.

In this video a dealer employee tries to justify a $225 doc fee by explaining it covers paperwork and accounting labor.So I did the math using his own numbers, 500 deals a month, a title clerk making $15 an hour, and showed that the fee generates over $100,000 a month while the person actually doing the paperwork sees almost none of it.The math doesn't lie, even when the explanation sounds reasonable.

Negotiating car deals day in and day out can be draining - so sometimes I need to spice it up. With chat's help, I came up with 21 Movie Quotes I HAD to use while negotiating on a RAV4, Nissan Armada, and Lexus LC 500. And wouldn't you know... the strategy actually may have worked.

In this video I'm negotiating a Dodge Durango SRT Hellcat, one of the only cars in the entire Dodge lineup that dealers can actually get away with marking up, and one dealer stops dancing around it completely.He tells me flat out that when there's an opportunity to make money, you take it, and that customers just don't know better.I didn't put words in his mouth. He said it himself.

In this video I'm negotiating a Hyundai Tucson for one of our channel moderators, Grahhz, as a thank you for supporting our streams every single day.Partway through, a saleswoman at one dealership recognizes me and things go sideways fast, she stops responding, then texts me directly saying if I contact her again they'll report me to the authorities, all for trying to buy a car.I moved on, and Grahhz still walked away with $3,000 off plus rebates

This dealership owner has commented "scam" on my posts over and over, nine times in a single day at one point, and never once responded when I reached out directly.So I called him live, on camera, and gave him the floor to explain exactly why he thinks what I do is a scam.He didn't back down, I didn't either, and by the end neither of us walked away agreeing with the other. You can decide who actually made the stronger case.

In this video I am negotiating a Ford Raptor R for a client and run into a general manager who charges $40,000 above MSRP and gets defensive the second I ask why.The call escalates fast, he drops an F-bomb calling the situation out directly, then hangs up on me when I point out the real reason dealers advertise cars this way.This is exactly the kind of behavior that makes people hate buying a car, and it happened live on camera.

In this video I attempt to call 100 different dealerships on the same GMC Yukon AT4 Ultimate to see what happens, but the challenge goes off the rails when a dealer recognizes me from TikTok and it turns into a real time bidding war.I did not hit 100 calls, but I walked away with $10,000 off, a new record for Delivrd.

In this video, we cover the biggest dealer pricing trends we're seeing across multiple manufacturers, reveal the tactics some dealerships are using, and highlight the best and worst deals our team at Delivrd is negotiating right now.

In this video I negotiate a Hyundai Ioniq 5 Limited and the dealers are so painfully slow and unhelpful that I completely lose my mind on camera and start hosting a fake radio show mid negotiation.It only got worse from there when the misinformation started.

In this video I negotiate a Hyundai Palisade Calligraphy Hybrid in California and a salesman promises four grand off before I find out he has quietly added $1,800 in dealer fees on top of the price.

I catch it on camera, call it out directly, and show you exactly how this trick works so you never fall for it at a dealership.

In this video Vic's dealership calls me three times in one day demanding I take down the video from my last debate stream because my audience found them and left negative reviews.I never said their name once, but that did not stop them from getting on the phone and accusing me of destroying their business.

In this video I negotiate an Acura Integra and a Land Rover to prove that being nice to car salespeople gets you a better deal than being aggressive, and the results speak for themselves.One salesman recognized me and folded instantly, and the Land Rover dealer held firm until patience and competition got my client $6,000 off.

In this video a car salesperson comes on my live stream to defend the dealership model and make the case that Delivrd is unnecessary when honest dealers already exist.By the end of the conversation she could not answer the one question that matters most: if the system is fair, why do consumers need someone in their corner just to buy a car?

In this video a car salesman named Vic comes on my live stream to debate me on commission sales, franchise laws, and whether the dealership model can survive an educated consumer.He is the most combative caller I have ever had on this show and he does not back down on a single point, ending the call by telling me he does not see a future for what I am building.I stayed composed, walked through every argument he had, and let the audience decide who won.

In this video I call a Toyota dealer to ask about the "reveal pricing" button on their own website and the salesman spends the entire call telling me I am wrong while never explaining why the word reveal is there.I nearly lose my patience, but a Toyota GM who watches my stream was in the chat the whole time, called me directly, and gave me two grand off before I even had to ask.

In this video I take the most common car salesman tactics, presence is power, calling the boss, the computer is running slow, and I flip them back on dealers while negotiating a Ford Raptor 802A for a client in California.It was cringy, it was awkward, and on the second call the salesman immediately suspected I was in the business.The GM eventually recognized me, we got $2,500 off, and my final advice is simple: please do not try this at home.

In this video I opened my live stream to car salespeople and industry insiders who disagree with me and gave them the floor to say whatever they wanted directly to my face.One by one they called in, made their case, and by the end of the conversation most of them ended up agreeing with me on the biggest problems in the industry.

In this video I test Chevy Dude's theory that being mean to car salespeople gets you a better deal, live on camera while negotiating a Cadillac Escalade in New Jersey.I felt terrible doing it, the salesman knew exactly who I was halfway through the call, and the strategy did not produce anything my normal approach would not have gotten anyway.

In this video I negotiate a Honda Civic Si for a client in Texas and end up calling the exact same dealership Chevy Dude claimed sold him a car at MSRP to fact check his deal live on camera.They confirmed they have not sold a Civic Si at MSRP, told me they cannot stand him, and said the story he told his audience was not true.

In this video a Hyundai dealer named Kevin finds me live on stream and calls in to debate me on everything from franchise laws to direct-to-consumer sales to whether dealerships actually add value for consumers.

He came in swinging, held his ground on some points, and genuinely made me think on a few others.

But by the end of the call he offered to send me Hyundai clients in New England! You don't want to miss this episode!

In this video I am negotiating a BMW 740i lease for a client in New Jersey, and before I even had to push hard a dealer came back with nearly $30,000 off the car between the discount and rebates.

In this video I am negotiating a Hyundai Elantra N for a client in Brooklyn, and almost every dealer I called had an attitude from the jump. One salesman from Brooklyn told me I was being mean and straight up refused to do the deal because he did not like my negotiation style. So I kept calling, and a dealer from Philadelphia whose girlfriend saw the stream called in, moved faster than almost anyone I have ever dealt with, and closed at $3,000 off. Some people are not made to sell cars, and this video proves it.

In this video I am negotiating a 2026 Mazda CX5 Preferred for a client in Tennessee, a birthday present, and on my very first call I catch a Mazda dealer advertising the car without including the doc fee in the price. When I call it out and reference the FTC rules directly, he argues back and tells me the fine print disclosure is good enough. It is not. So I moved on, found a dealer whose GM had already told his team to watch my stream and be ready to make a deal, and closed at 10% off MSRP on the spot.

In this video I am negotiating a Honda CRV Sport in Florida, one of the worst states in the country for hidden dealer fees and add-on packages, to see if the FTC crackdown actually changed anything.The salesman was transparent, cooperative, and ready to do the deal. His manager hung up on me, so I bought from their competitor instead.

In this video I am breaking down the real car market right now using actual data from the 400 plus deals Delivrd negotiates every single month. I go through the top five most requested cars we are negotiating, which brands are giving the biggest discounts, and what tariffs have actually done to the average price of a car this year.

In this video I am negotiating a black Ford Bronco Outer Banks for my client in New York, one of the toughest markets in the country to get a clean deal done.What I ran into was a salesman who would not bring my offer to his manager, no matter how reasonable the number was.Instead of escalating to get the deal done, he kept deflecting, stalling, and running in circles while my client waited.This is one of the most common and frustrating tactics you will run into at a dealership, and most buyers never even realize it is happening to them.

In this video I invited car salespeople and dealership insiders who called me a scam to debate me live. One by one they called in, made their case, and I walked through every argument they had.What started as a challenge turned into one of the most honest conversations about the car industry I have ever had on camera.

Chevy Dude posted a video claiming anyone can buy a car without "wasting money" on a broker. I watched it live for the first time and broke down every step and mis-information.There's lots that didn't add up here. MSRP on a low inventory car, a trade lowballed after a self-cleared code, and negotiating at the dealership after the deal was finalized. I get into what actually happened, where the advice holds up, and where it falls short.