One-Off live training with Kane to celebrate Podcast day 30th September 7pm BST: https://www.progressivesuccess.co.uk/podcastday

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

So you’ve secured your sponsor, what do you do next? In this episode, Ash and Kane outline what to do once you have secured your podcast sponsor and discuss contracts, scripts, remaining authentic, sales and more!

KEY TAKEAWAYS

• Ask your sponsor, what is it they want you to pitch, is there anything new they want you to focus on for example?
• Think about the tone of the ad you want to put in your episodes, where will it naturally fit and what angle works for your content.
• It’s good to have features and benefits in your ad read for your sponsor, but scripts can feel unnatural and unauthentic.
• Larger companies will usually write up their own contract for you to sign, ensure you read through it and understand it properly before signing.
• Ensure you work with the sponsor to decide whether they want dynamic or baked-in ads and if they have preferences for where in the episode the ad appears.
• Be clear on what their expectations are from the partnership, is it purely brand awareness or is there a target of sales they are looking at.

BEST MOMENTS

"What do you want us to pitch?”

“People have a much better bullshit detector than you think they do”

“Get some sort of discount code, some urgency or scarcity…anyone who wants to get sales from it there needs to be an incentive”

VALUABLE RESOURCES

Website

EPISODES TO CHECK OUT NEXT

Comparing Podcast Production Options | using AI?

Building a High Ticket Offer | The Best Way to Monetise a Podcast

ABOUT THE HOSTS

Kane Baron & Ashley Morris run the UK's first and largest Podcast Agency, Progressive Media.

They specialise in planning, launching, and Growing Podcasts that Generate Leads, Revenue and Business opportunities as well as helping Experts and Entrepreneurs improve Credibility and Positioning within their niche to Scale their Personal Brand and Business.

Kane and Ashley manage over 100 Podcasters every week Including Rob Moore, Kevin Clifton and Dapper Laughs. They have supported hundreds of Podcasts in generating tens of Millions in combined Revenue.

Progressive Media have provided Production, Marketing and Consultancy services to help creators Launch, Scale & Monetise their Podcast for over 7 years.

CONNECT & CONTACT

Instagram

LinkedIn

Email: podcast@progressiveproperty.co.uk

One-Off live training with Kane to celebrate Podcast day 30th September 7pm BST: https://www.progressivesuccess.co.uk/podcastday

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

Ash and Kane interview Adam Stott, a football content creator who shares his experiences from The United Stand to launching Forever United TV. Adam discusses the challenges of growing a YouTube channel, confronting online trolls and negativity, and the reality of being a full-time content creator. This episode is essential for budding YouTubers and content creators, providing genuine knowledge about digital content creation and the football media world.

KEY TAKEAWAYS

• Creating a thriving YouTube channel demands relentless dedication, with Adam broadcasting daily and pushing through holidays to sustain viewer engagement.
• The shift from conventional media to social platforms is reshaping football content, with genuineness and interaction becoming pivotal for success.
• Handling online trolls and hate is an inescapable aspect of content creation, you have to build resilience and find a supportive community to survive.
• YouTube earnings can provide a viable income for creators, but expanding revenue streams through sponsorships and collaborations is a more viable and consistent way of making money.
• Grasping and bonding with your audience is essential for your success as a creator, as it nurtures a sense of belonging and devotion among viewers.
• Content creators must brace for the impact on their personal lives, including relationships and work-life balance as the job requires a lot of attention around the clock.
• Sincerity and innovation are crucial for standing out in the packed YouTube space, with Adam stressing the significance of staying true to yourself and remaining authentic.
• The transition from structured, scripted content to unfiltered reactions is steering viewer preferences, particularly in football-related content.

BEST MOMENTS

"I stream 24/7. I don't have a day off. That's my commitment. I have to work holidays, so I'll go on holiday and I'll be live streaming three times while I'm on holiday."

"You're part of people's lives as a YouTuber. They rely on you so much. Like if I said to my subscribers, I'm going to miss this evening stream. Then we got it. That'd be absolutely, that'd be devastating."

"TV is dead. TV is dead. Like no one watches it, I can't remember the last time I actually put BBC one on apart from the Euros."

"If you know the space and you know how to manipulate it and you know how to work it, it's incredibly lucrative."

"Be original. Be you. Be original. Don't change. Don't follow. Take the tips, but be you."

"You can't polish a turd. You can have all the bright lights, the best cameras, best editor in the world, but if you're not comfortable and you're not confident in yourself and what you're doing. It ain't going to work."

VALUABLE RESOURCES

https://www.youtube.com/channel/UCuaRQTP2datF13IbNrtwLDg

Website

EPISODES TO CHECK OUT NEXT

Comparing Podcast Production Options | using AI?

Building a High Ticket Offer | The Best Way to Monetise a Podcast

ABOUT THE HOSTS

Kane Baron & Ashley Morris run the UK's first and largest Podcast Agency, Progressive Media.

They specialise in planning, launching, and Growing Podcasts that Generate Leads, Revenue and Business opportunities as well as helping Experts and Entrepreneurs improve Credibility and Positioning within their niche to Scale their Personal Brand and Business.

Kane and Ashley manage over 100 Podcasters every week Including Rob Moore, Kevin Clifton and Dapper Laughs. They have supported hundreds of Podcasts in generating tens of Millions in combined Revenue.

Progressive Media have provided Production, Marketing and Consultancy services to help creators Launch, Scale & Monetise their Podcast for over 7 years.

CONNECT & CONTACT

Instagram

LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

Ash and Kane create the ultimate podcast in this episode! They talk about how to design and build  the perfect podcast show for you, from building on your unique knowledge to what would suit your specific audience they reveal the things you need to focus on to make a successful podcast in 2024.

KEY TAKEAWAYS

• There are three main ways you can niche down, by strategy, by demographic or both.
• The obvious content isn’t always the answer, try and make yourself stand out by being unique, even if it may at first seem like the boring solution.
• Think about SEO when titling, can you alter it to match your demographic and appeal to them?
• You can utilise AI as a jumping point to find titles and allow you to filter out bad ideas
• What is your audience already listening to, where are they consuming content? This is where you need to place your podcast and marketing.
• How can you build a community for your show and content, could you do in person networking events or would an online community work better for your demographic?

BEST MOMENTS

“Niche down, it’s actually easier”

“If you ask people our age where do you find podcasts a lot of them will tell you TikTok”

“I’d mostly do interview shows”

“I think with our age group, something community related would be pretty cool”

VALUABLE RESOURCES

Website

EPISODES TO CHECK OUT NEXT

Comparing Podcast Production Options | using AI?

Building a High Ticket Offer | The Best Way to Monetise a Podcast

ABOUT THE HOSTS

Kane Baron & Ashley Morris run the UK's first and largest Podcast Agency, Progressive Media.

They specialise in planning, launching, and Growing Podcasts that Generate Leads, Revenue and Business opportunities as well as helping Experts and Entrepreneurs improve Credibility and Positioning within their niche to Scale their Personal Brand and Business.

Kane and Ashley manage over 100 Podcasters every week Including Rob Moore, Kevin Clifton and Dapper Laughs. They have supported hundreds of Podcasts in generating tens of Millions in combined Revenue.

Progressive Media have provided Production, Marketing and Consultancy services to help creators Launch, Scale & Monetise their Podcast for over 7 years.

CONNECT & CONTACT

Instagram

LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

You can’t compare success on different content platforms! With podcasting, an engaged audience is far more important than a large one and critically, worth more money. In this episode Kane and Ash talk about why there can be poor perceptions around podcasting and what true success looks like for you as a podcaster.

KEY TAKEAWAYS

• With many other platforms, such as TikTok and YouTube, your audience and followers aren’t engaged therefore you need a lot of followers to be able to gain traction and make money.
• Success in business is very different to most content platforms, it isn’t so much about volume but about quality of followers/customers and podcasting is the same.
• The amount sponsors are paying podcasters is increasing year on year, even though the amount of podcasters isn’t increasing at the same rate.
• You’ll never get a hater that is doing better than you, TikTok and other platforms can be a very negative place.

BEST MOMENTS

‘TikTok has a completely different perception of success’

‘Perception of success is very different in the business world -vs- the content world’

‘More listeners, less podcasters, more money being spent…this is a pretty good time to start’

‘Most people on TikTok on arseholes’

‘Negative stuff gets a reaction’

VALUABLE RESOURCES

Website

EPISODES TO CHECK OUT NEXT

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

ABOUT THE HOSTS

Kane Baron & Ashley Morris run the UK's first and largest Podcast Agency, Progressive Media.

They specialise in planning, launching, and Growing Podcasts that Generate Leads, Revenue and Business opportunities as well as helping Experts and Entrepreneurs improve Credibility and Positioning within their niche to Scale their Personal Brand and Business.

Kane and Ashley manage over 100 Podcasters every week Including Rob Moore, Kevin Clifton and Dapper Laughs. They have supported hundreds of Podcasts in generating tens of Millions in combined Revenue.

Progressive Media have provided Production, Marketing and Consultancy services to help creators Launch, Scale & Monetise their Podcast for over 7 years.

CONNECT & CONTACT

Instagram

LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

Ash and Kane talk through the 5 steps you need to take in order to monetize your podcast. They break down everything you need to know from how to prepare to promotion and everything in between. They also reveal one of the most overlooked essential parts of podcasting!

'5 Steps to a Profitable Podcast'

KEY TAKEAWAYS

1. Choose your niche and be clear with what you want to talk about, also focus on clear and simple artwork and titling. 
2. There are four elements that your recording quality relies on: equipment, environment, technique and post-production
3. Consistency, this is the cornerstone of success for a podcast.
4. In podcasting your competitors are often your best collaborators and the relationships with your podcast guests can also present a variety of opportunities and open many doors.
5. Utilise your podcast long-form content to create content for other platforms such as TikTok and YouTube.

BEST MOMENTS

‘Don’t be scared of being niche, the more specific your audience the better’

‘Don’t talk directly into the microphone’

‘If you aren’t going to able to do a podcast consistently there’s probably no point in doing it’

‘The people in the space you are in are the people you want to talk to’

‘It’s good for retention, it’s important to put your content everywhere so people are being reminded about your podcast’

VALUABLE RESOURCES

Website

EPISODES TO CHECK OUT NEXT

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

ABOUT THE HOSTS

Kane Baron & Ashley Morris run the UK's first and largest Podcast Agency, Progressive Media.

They specialise in planning, launching, and Growing Podcasts that Generate Leads, Revenue and Business opportunities as well as helping Experts and Entrepreneurs improve Credibility and Positioning within their niche to Scale their Personal Brand and Business.

Kane and Ashley manage over 100 Podcasters every week Including Rob Moore, Kevin Clifton and Dapper Laughs. They have supported hundreds of Podcasts in generating tens of Millions in combined Revenue.

Progressive Media have provided Production, Marketing and Consultancy services to help creators Launch, Scale & Monetise their Podcast for over 7 years.

CONNECT & CONTACT

Instagram

LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

What are the best ways to help you close a sponsorship deal? Ash and Kane outline the best ways you can win over marketers and executives to want to sponsor your podcast. They also talk about current podcast ad growth and why it is something that any podcaster can utilise.

KEY TAKEAWAYS

• You need to educate the sponsor, on what podcasting is, what they can gain from it, why it could work for them and why it’s better than an alternative method.
• Old episodes are there forever, they will be listened to in years to come.
• A good way to leverage your first season/first batch of episodes is by selling how much first episodes are relistened to.
• Talk about repurposing, how the sponsor won’t only get exposure from the podcast but also from clips on other platforms, social media posts, blogs and more
• Smaller creators who don’t often do ads will have higher conversion because they have trust and a relationship with their audience.
• Most podcasts have a specific audience which means you can get some very specific sponsors and be very targeted.
• The amount of money sponsors have spent on podcasts is increasing every year, set to be 3.9 billion in just the US by 2025
• You can get very technical with your dynamic ad insertion, targeting old episodes or subject-specific episodes

BEST MOMENTS

‘You kinda have to sell the benefit of podcasting to the marketer’

‘Offer them more, build value’

‘Your podcast is going to have a very specific audience’

‘50% of all podcast downloads are on old episodes’

VALUABLE RESOURCES

Website

EPISODES TO CHECK OUT NEXT

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

ABOUT THE HOSTS

Kane Baron & Ashley Morris run the UK's first and largest Podcast Agency, Progressive Media.

They specialise in planning, launching, and Growing Podcasts that Generate Leads, Revenue and Business opportunities as well as helping Experts and Entrepreneurs improve Credibility and Positioning within their niche to Scale their Personal Brand and Business.

Kane and Ashley manage over 100 Podcasters every week Including Rob Moore, Kevin Clifton and Dapper Laughs. They have supported hundreds of Podcasts in generating tens of Millions in combined Revenue.

Progressive Media have provided Production, Marketing and Consultancy services to help creators Launch, Scale & Monetise their Podcast for over 7 years.

CONNECT & CONTACT

Instagram

LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

Ash and Kane listen to other creators' advice on TikTok about podcasting including what equipment to use, how to get started and tips on names, formatting and content. Ash and Kane give their own thoughts and opinions on what these creators are saying, including controversial objections to some of the advice they are putting out there as gospel!

KEY TAKEAWAYS

• Word of mouth is important but you don’t need to ‘sit on’ finding the perfect name for your podcast. You can easily change your name later.
• You don’t need to be clever or use jargon for your podcast name, it should do what it says on the tin and be around 4 words.
• Quality audio is vital, it has to sound good or people will leave, but it’s easy and simple to create good audio.
• Listen to podcasts inside and outside of your niche to get inspiration on how to present and format your show.
• Just because there are other podcasts that cover the same content as yours, it doesn’t mean you shouldn’t do it, however, ensure you are being specific enough and not just creating another generic podcast.
• There are multiple hosting platforms for your podcast, do your own research rather than accepting what others recommend.
• Write down any podcast ideas you have as inspiration can hit at any time.
• Who you are talking about and to is important to decide before you start your podcast but you don’t have to limit yourself to one format. You can be a mix of solo eps, interviews and co-hosting.
• It is common to get a plateau in listenership and growth at the 2-3 month mark after launching your podcast. Stay consistent and keep putting good content out there to ride this out.

BEST MOMENTS

‘It needs to be easy to say and remember’

‘Most microphones are the same, as long as it’s a dynamic microphone and you use it correctly…you’re fine’

‘Listen to podcasts from people that aren’t famous or who weren’t famous before podcasting’

‘Don’t be put off by other creators in that space’

‘Having variety in the content you make, makes it so much easier to be consistent

VALUABLE RESOURCES

Website

EPISODES TO CHECK OUT NEXT

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

ABOUT THE HOSTS

Kane Baron & Ashley Morris run the UK's first and largest Podcast Agency, Progressive Media.

They specialise in planning, launching, and Growing Podcasts that Generate Leads, Revenue and Business opportunities as well as helping Experts and Entrepreneurs improve Credibility and Positioning within their niche to Scale their Personal Brand and Business.

Kane and Ashley manage over 100 Podcasters every week Including Rob Moore, Kevin Clifton and Dapper Laughs. They have supported hundreds of Podcasts in generating tens of Millions in combined Revenue.

Progressive Media have provided Production, Marketing and Consultancy services to help creators Launch, Scale & Monetise their Podcast for over 7 years.

CONNECT & CONTACT

Instagram

LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

Ash and Kane talk through how you can invest in your podcast including when to do so and what you can do with the budget you have. They include the very first things to invest in, talk about why the many things you do as a podcaster reflect on your product or service and the importance of small details such as your artwork and the impact they can have on your listenership.

KEY TAKEAWAYS

• If your content sounds and looks bad, this will impact anything else you offer. The first thing you should invest in for your podcast is equipment.
• Upgrade to a premium version of Zoom or similar so you don’t need to worry about interviews being cut off and have the right features needed.
• Audio quality has to come first.
• Pay a graphic designer and make your artwork bold and clear, make it clickable!
• Bad audio makes people turn off and switch off. Good audio quality is essential.
• Show notes and titles are worth investing in, if you can pay a copywriter or agency to optimise these you will see results but it will also save you valuable time.
• Engaging with others on social media can have a transformative impact on podcast growth, if budget allows extend it to hiring a social media manager.
• A studio is a great thing to invest in if you have a bigger budget but it isn’t necessary, you would get more for your money by paying for a videographer and it means you can flexibly interview too.
• Paying for guests is something that can work for certain styles of podcasts and can build growth fast.
• PR has a lot of value but it’s very expensive and is only worth spending on if you have guests who are well-known or have credibility in your field.

BEST MOMENTS

‘You cannot have a podcast without spending a bit of money on equipment’

‘Good audio is good audio, bad audio hurts’

‘Most people can get a huge amount of growth just from doing the audio-only podcast and doubling down on that’

‘A lot of people try to save cost and they end up cutting results’

VALUABLE RESOURCES

Website

EPISODES TO CHECK OUT NEXT

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

ABOUT THE HOSTS

Kane Baron & Ashley Morris run the UK's first and largest Podcast Agency, Progressive Media.

They specialise in planning, launching, and Growing Podcasts that Generate Leads, Revenue and Business opportunities as well as helping Experts and Entrepreneurs improve Credibility and Positioning within their niche to Scale their Personal Brand and Business.

Kane and Ashley manage over 100 Podcasters every week Including Rob Moore, Kevin Clifton and Dapper Laughs. They have supported hundreds of Podcasts in generating tens of Millions in combined Revenue.

Progressive Media have provided Production, Marketing and Consultancy services to help creators Launch, Scale & Monetise their Podcast for over 7 years.

CONNECT & CONTACT

Instagram

LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

Ash and Kane talk about why there’s no such thing as too niche and share the right ways to build and create your concept for your podcast in this episode.

KEY TAKEAWAYS

• Be more niche.
• Just talking to interesting people isn’t a concept for a podcast.
• You need to be consistently providing value for the same people very week, that’s how you build a successful podcast
• What is something you can talk about every week for a year and can that be monetised? If so, that’s a great concept.
• An easy way to tell if your concept is any good is to ask yourself, who will your listener be and who is your ideal client? They should be the same person.
• If you aren’t well known you need your title to be searchable and easily identifiable.
• It can be easy to think being too niche alienates people but it’s the opposite, it attracts them.

BEST MOMENTS

“The more broad you are you’re going to lose audience retention because you’re not hitting the same people every time”

“To name your podcast it should be two to three words and does what it says on the tin”

“Be very niche, follow the system to create a good concept and a title that works…then thank us later!”

VALUABLE RESOURCES

Website

EPISODES TO CHECK OUT NEXT

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

ABOUT THE HOSTS

Kane Baron & Ashley Morris run the UK's first and largest Podcast Agency, Progressive Media.

They specialise in planning, launching, and Growing Podcasts that Generate Leads, Revenue and Business opportunities as well as helping Experts and Entrepreneurs improve Credibility and Positioning within their niche to Scale their Personal Brand and Business.

Kane and Ashley manage over 100 Podcasters every week Including Rob Moore, Kevin Clifton and Dapper Laughs. They have supported hundreds of Podcasts in generating tens of Millions in combined Revenue.

Progressive Media have provided Production, Marketing and Consultancy services to help creators Launch, Scale & Monetise their Podcast for over 7 years.

CONNECT & CONTACT

Instagram

LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

In this episode, the Ash and Kane engage in a light-hearted and humorous conversation as Kane answers a series of quick-fire questions. They discuss their favourite podcasts, least favourite podcast formats, and share their thoughts on underrated creators and annoying content. They also touch on the challenges of running a podcast agency and highlight the benefits they've experienced from hosting the podcast, such as interviewing interesting guests and growing their social following. 

KEY TAKEAWAYS

It's always better to ask unique and outside-the-box questions rather than generic ones.

Kane and Ashley express frustration with listeners who repeatedly ask for advice on growing an audience but fail to implement the suggestions given.

Success stories in podcasting sometimes go against conventional advice, highlighting the podcast "Interesting Health and Safety" as an example of a niche topic that has achieved significant success.

Certain types of content, such as LinkedIn posts that turn mundane activities into emotional stories and video content featuring overly shouty and unrealistic motivational messages.

BEST MOMENTS

"If you're listening to this episode and you've asked us at least three times, how can I grow an audience and you haven't implemented what we've said, then that is aimed at you."

"Yeah, yeah. Nothing like having a fan base that really like you, right?"

"I listened to 45 minutes on my drive and it was like 90% fluff and it really got my head in. I was like, I feel like this whole thing you've just been talking about everything you guys have done and you've not actually given me any tangible advice yet."

"So one of my mentors, obviously a client of ours, Rob Moore, he says facts tell stories sell. And that is so true."

"Working with you is worse than that though. I'm the highlight."

VALUABLE RESOURCES

Website

EPISODES TO CHECK OUT NEXT

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

ABOUT THE HOSTS

Kane Baron & Ashley Morris run the UK's first and largest Podcast Agency, Progressive Media.

They specialise in planning, launching, and Growing Podcasts that Generate Leads, Revenue and Business opportunities as well as helping Experts and Entrepreneurs improve Credibility and Positioning within their niche to Scale their Personal Brand and Business.

Kane and Ashley manage over 100 Podcasters every week Including Rob Moore, Kevin Clifton and Dapper Laughs. They have supported hundreds of Podcasts in generating tens of Millions in combined Revenue.

Progressive Media have provided Production, Marketing and Consultancy services to help creators Launch, Scale & Monetise their Podcast for over 7 years.

CONNECT & CONTACT

Instagram

LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

How can you leverage other creators as a creator yourself? Ash and Kane talk about the many ways you can utilise existing communities and creators with a following whilst remembering everything is about give and take.

KEY TAKEAWAYS

• You have to engage and participate on platforms to get traction, you can’t just upload content, you have to share, comment and overall be engaging with others.
• Giving a lot of value to communities and groups will create a trickle-down effect on your podcast listenership.
• Leverage creators and communities that already have a following and you will see an impact.
• The best way to go viral is to create long-form content and then ‘chop’ it up and repurpose it across platforms.
• If you are commenting, you want your comment to have an impact and get a reaction, having a strong opinion counts.
• Commenting on posts in your space/niche on LinkedIn will put your account in front of potential listeners and clients.
• One of the biggest things to make your video go viral is comments. You can also screenshot these and DMs and share them with your audience.
• Screenshot other creators' content and share whilst tagging them. You have to give credit to get credit.

BEST MOMENTS

“If you aren’t performing, it’s probably because you aren’t using it yourself”

“Be an active member of a community”

“Having a strong opinion is important”

“Collaboration and networking are vital on every platform it’s just slightly different depending on where you are”

“You become credible the more you source other people”

VALUABLE RESOURCES

Website

EPISODES TO CHECK OUT NEXT

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

ABOUT THE HOSTS

Kane Baron & Ashley Morris run the UK's first and largest Podcast Agency, Progressive Media.

They specialise in planning, launching, and Growing Podcasts that Generate Leads, Revenue and Business opportunities as well as helping Experts and Entrepreneurs improve Credibility and Positioning within their niche to Scale their Personal Brand and Business.

Kane and Ashley manage over 100 Podcasters every week Including Rob Moore, Kevin Clifton and Dapper Laughs. They have supported hundreds of Podcasts in generating tens of Millions in combined Revenue.

Progressive Media have provided Production, Marketing and Consultancy services to help creators Launch, Scale & Monetise their Podcast for over 7 years.

CONNECT & CONTACT

Instagram

LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

Join Ash and Kane as they talk through how to create a video podcast. They talk about the benefits of a video podcast as well as how you can get started creating video content.

KEY TAKEAWAYS

• You can absolutely still have an audio-only podcast, they are very successful in their own right.
• Doing a video podcast means that you can repurpose it. No longer will you need to specifically create content for social media platforms you can create one origin piece.
• It’s easier to get better guests if you do video, they can see what you do and your success with others easily.
• Zoom is an easy platform to use when you get started, just ensure you are on gallery view so your editor can edit clips of both you and your guest talking.
• A desktop, laptop or phone camera is fine to use when you get started.
• A ringlight is a worthy investment
• Your budget will determine what software you use, there is a free version of a lot of different software or the full suite of Adobe is around £50 a month
• Make sure your framing is right, your neck should be in the centre of the video

BEST MOMENTS

“You can’t not create content nowadays”

“Make sure your setting up your social channels so you’ve got something to post those clips on”

“A decent editor will be able to make it look high quality”

“Have some form of headphones or earphones, that applies to audio or visual”

VALUABLE RESOURCES

Website

EPISODES TO CHECK OUT NEXT

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

ABOUT THE HOSTS

Kane Baron & Ashley Morris run the UK's first and largest Podcast Agency, Progressive Media.

They specialise in planning, launching, and Growing Podcasts that Generate Leads, Revenue and Business opportunities as well as helping Experts and Entrepreneurs improve Credibility and Positioning within their niche to Scale their Personal Brand and Business.

Kane and Ashley manage over 100 Podcasters every week Including Rob Moore, Kevin Clifton and Dapper Laughs. They have supported hundreds of Podcasts in generating tens of Millions in combined Revenue.

Progressive Media have provided Production, Marketing and Consultancy services to help creators Launch, Scale & Monetise their Podcast for over 7 years.

CONNECT & CONTACT

Instagram

LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

In this episode of the Podcasters Podcast, Ash and Kane re-record a review episode of the veterinary podcast "Chat with the Chatfields." They discuss the positive aspects of the podcast, such as the rapport between the hosts, the consistent episode length, and the inclusion of sponsors. They also provide constructive feedback on areas for improvement, including the need for clearer branding and naming consistency, better audio quality and balance, more detailed show notes, and the use of chapters on YouTube. Despite the critiques, Ash & Kane commend Jen & Jason's podcast for its impressive growth and success in the podcasting world.

KEY TAKEAWAYS

• The podcast, "Chat with the Chatfields," is a veterinary podcast hosted by Jennifer and Jason.
• The hosts have a good rapport and provide educational content that is entertaining.
• The podcast has a consistent episode length, which is important for listener engagement.
• The podcast has a good number of subscribers and positive reviews, indicating its popularity and quality.
• There are areas for improvement, such as improving audio quality, balancing the voices of the hosts, and creating more detailed show notes with useful resources.

BEST MOMENTS

"They've got so much further than most people. They have got a ton of episodes there. That's awesome. I've said this stat recently before 90% of podcasts stop within three episodes and 90% of those finish or stop by episode 20. So purely by podcasting for six months, you are in the top 1% of people that have ever done it. And that is something to be applauded and well done."

"I think educational content where people are entertained at the same time, 100% is going to land better."

"Views are like very good, like subs, 1900 and that's just on the YouTube. So that's really good. Top 3% in the world, you know, and they had 45, five-star ratings on the podcast. So there is clearly, and their comments and their reviews are really positive and it's mostly about the two hosts and how they are."

"Their episodes are all a similar length, right? Which is something people take for granted sometimes. No one wants to listen to a podcast where one time it's 20 minutes long, the next it's an hour and 50, right? If it's different types of content within the podcast, fair enough, like interviews, solo or discussion episodes, but there's all seems to be a pretty consistent length. Their episodes, which is good."

"The niche of their content is really good. We always say to people, the more niche, the better. So that's probably helped them in getting sponsors and getting really good feedback and views, etc."

VALUABLE RESOURCES

Website

Chats with the Chatfields: https://youtube.com/@ChatfieldShow

EPISODES TO CHECK OUT NEXT

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

ABOUT THE HOSTS

Kane Baron & Ashley Morris run the UK's first and largest Podcast Agency, Progressive Media.

They specialise in planning, launching, and Growing Podcasts that Generate Leads, Revenue and Business opportunities as well as helping Experts and Entrepreneurs improve Credibility and Positioning within their niche to Scale their Personal Brand and Business.

Kane and Ashley manage over 100 Podcasters every week Including Rob Moore, Kevin Clifton and Dapper Laughs. They have supported hundreds of Podcasts in generating tens of Millions in combined Revenue.

Progressive Media have provided Production, Marketing and Consultancy services to help creators Launch, Scale & Monetise their Podcast for over 7 years.

CONNECT & CONTACT

Instagram

LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

Ash and Kane explore podcast production with Josh Haines, the mastermind behind the hugely successful "Eventful Lives" podcast. In this episode, Josh talks to Ash and Kane about creating viral content, optimising YouTube channels, and building personal brands. From thumbnail design secrets to the art of crafting compelling titles, Josh shares knowledge that will transform your podcasting game.

KEY TAKEAWAYS

• Thumbnail design is crucial: Use enhanced headshots, level eye lines, and experiment with colours like hot pink to stand out.
• Craft engaging titles by focusing on keywords and adapting them for different platforms.
• Trailers are key to success: Spend 1-2 days creating a compelling 30-60 second trailer for each episode.
• Optimise YouTube descriptions with clear introductions and timestamps to improve discoverability and viewer experience.
• Build personal brands alongside the podcast by creating separate content and varying backgrounds for guest appearances.
• Maintain a backlog of 7-10 episodes, balancing timely content with efficient production.
• Keep podcasting fun by continuously learning new skills and celebrating small milestones to stay motivated.
• Be selective with content. Don't be afraid to not publish episodes that don't meet your quality standards or feel right.

BEST MOMENTS

"We've seen different responses from people. YouTube's now got AB testing on the thumbnails, which means you can upload three and send it out to different audiences and see how it performs."

"There's some words that sound amazing. Oh my God, that's the best word for this title. But it might be the word millionaire, for example, which would take up... nine characters."

"Keep it fun, keep it as fun as you can. There's different ways of keeping it fun... Even if it's an episode that I didn't really love... I know that I'm proud to put that out."

"We've actually set aside time to just focus on Dodge Whittle clips, not during the podcast... We've replicated the studio setup here... just to tee him up, to get him flowing."

Josh on YouTube growth: "YouTube's a game. That's all I've learned. It's like a casino. They give you a little bit and then you think you're doing really well, and then you might shot up two weeks later, and then you're back down."

VALUABLE RESOURCES

Website

EPISODES TO CHECK OUT NEXT

Comparing Podcast Production Options | using AI?

Building a High Ticket Offer | The Best Way to Monetise a Podcast

ABOUT THE HOSTS

Kane Baron & Ashley Morris run the UK's first and largest Podcast Agency, Progressive Media.

They specialise in planning, launching, and Growing Podcasts that Generate Leads, Revenue and Business opportunities as well as helping Experts and Entrepreneurs improve Credibility and Positioning within their niche to Scale their Personal Brand and Business.

Kane and Ashley manage over 100 Podcasters every week Including Rob Moore, Kevin Clifton and Dapper Laughs. They have supported hundreds of Podcasts in generating tens of Millions in combined Revenue.

Progressive Media have provided Production, Marketing and Consultancy services to help creators Launch, Scale & Monetise their Podcast for over 7 years.

CONNECT & CONTACT

Instagram

LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

Ash and Kane talk about the ways you can leverage YouTube to grow and scale your podcast including how to format your videos, the types of content to create and how to play the YouTube algorithms.

KEY TAKEAWAYS

• It’s not enough to just upload the full podcast to YouTube, this won’t be effective.
• The optimal way to grow on YouTube is to do the daily posting of shorts, a few excerpts of mid-length content 1/3 times a week and then your full-length version once a week.
• 5-15 min excerpts are important because they get people to buy into you and your podcast. You are giving them the ‘best bits’ to tease them into listening to your full podcast.
• You’re doubling your SEO by creating more excerpts, it’s a chance to have a title about specific content separate from your main episode.
• You must pick quality over quantity, particularly with your excerpts, as these are what appeal to people who will end up subscribing to you.
• You can be more experimental with your shorts/clips.
• You can upload a few shorts then whichever one does the best, tailor your except content around this.
• It can be a good thing to start with shorts and get some traction first, so you can understand what content is popular.
• You want your retention on your videos to be high, one way to do this is to edit in best bits of the full version of your podcast into the intro/beginning of the video as it keeps people watching and engaged.

BEST MOMENTS

“Daily shorts, you’re going to get good virality, really good views even from a brand new account”

“Joe Rogan revolutionised this”

“It’s a really good way to turn a bit of evergreen content into newsjacking”

“Those 1-3 excepts, they’re going to be the biggest catalyst to your growth”

“If you keep uploading content and it gets nothing, YouTube is going to learn this creator sucks and I’m not going to push their content out”

“You need your retention to be as high as possible after 30 seconds”

VALUABLE RESOURCES

Website

EPISODES TO CHECK OUT NEXT

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

ABOUT THE HOSTS

Kane Baron & Ashley Morris run the UK's first and largest Podcast Agency, Progressive Media.

They specialise in planning, launching, and Growing Podcasts that Generate Leads, Revenue and Business opportunities as well as helping Experts and Entrepreneurs improve Credibility and Positioning within their niche to Scale their Personal Brand and Business.

Kane and Ashley manage over 100 Podcasters every week Including Rob Moore, Kevin Clifton and Dapper Laughs. They have supported hundreds of Podcasts in generating tens of Millions in combined Revenue.

Progressive Media have provided Production, Marketing and Consultancy services to help creators Launch, Scale & Monetise their Podcast for over 7 years.

CONNECT & CONTACT

Instagram

LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

Kane and Ash give you the shortcuts to growing your podcast including many they haven’t previously discussed, not to be missed!

PLUS For half the price of a coffee join our Patreon! You can join The Podcaster’s Podcast Community, get access to exclusive content including videos and outtakes and get the opportunity to have all your questions about podcasting answered!

KEY TAKEAWAYS

• Join TPP Patreon here: Patreon [ https://www.patreon.com/KaneBaron ]
• A DM campaign is a great way to get people to convert, you can simply DM anyone who engages with your content across social media and link them to your podcast
• Dming your audience builds goodwill with them and removes friction
• You can sponsor other people’s podcasts, it’s worth spending the money to sponsor a bigger podcast than yours within your niche to grow your audience
• Collaborations outside your niche can be another way to grow your audience, or within your niche but a different platform. For example a YouTube channel within your industry

BEST MOMENTS

“What they will do if they like that content, is engage with it”

“It builds a lot of goodwill with your audience”

“You will see a huge increase in your listenership because it's being endorsed by a show within your niche”

VALUABLE RESOURCES

Website

EPISODES TO CHECK OUT NEXT

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

ABOUT THE HOSTS

Kane Baron & Ashley Morris run the UK's first and largest Podcast Agency, Progressive Media.

They specialise in planning, launching, and Growing Podcasts that Generate Leads, Revenue and Business opportunities as well as helping Experts and Entrepreneurs improve Credibility and Positioning within their niche to Scale their Personal Brand and Business.

Kane and Ashley manage over 100 Podcasters every week Including Rob Moore, Kevin Clifton and Dapper Laughs. They have supported hundreds of Podcasts in generating tens of Millions in combined Revenue.

Progressive Media have provided Production, Marketing and Consultancy services to help creators Launch, Scale & Monetise their Podcast for over 7 years.

CONNECT & CONTACT

Instagram

LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

Kane and Ash are answering your questions in this episode including whether your podcasts should be videos too, what type of content people prefer and the easiest way to share and promote a podcast.

KEY TAKEAWAYS

• You don’t need video to make your podcast successful but if you do podcasting alongside video then you will reap more benefits and find more success
• Generally, people prefer podcasting because it feels personal and with co-hosts and interviews it’s conversational which allows for better content
• The easiest way to share a podcast is to turn episodes into clips and post them on other social media platforms, including collaboration posts with guests which puts you in front of multiple audiences
• Your show notes will help you grow your listenership with keywords, SEO and having lots of things for Apple and Spotify to surface your content to people

BEST MOMENTS

“The idea it’s a conversation somehow adds more credibility to what you’re saying”

“I feel like my best content is where you prompt me”

“Look how quickly you grow, because you’re in front of other peoples audiences”

“The total number of people that read an entire list of show notes and then decide not to listen to the episode is zero percent, nobody does that”

VALUABLE RESOURCES

Website

EPISODES TO CHECK OUT NEXT

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

ABOUT THE HOSTS

Kane Baron & Ashley Morris run the UK's first and largest Podcast Agency, Progressive Media.

They specialise in planning, launching, and Growing Podcasts that Generate Leads, Revenue and Business opportunities as well as helping Experts and Entrepreneurs improve Credibility and Positioning within their niche to Scale their Personal Brand and Business.

Kane and Ashley manage over 100 Podcasters every week Including Rob Moore, Kevin Clifton and Dapper Laughs. They have supported hundreds of Podcasts in generating tens of Millions in combined Revenue.

Progressive Media have provided Production, Marketing and Consultancy services to help creators Launch, Scale & Monetise their Podcast for over 7 years.

CONNECT & CONTACT

Instagram

LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

It’s uncommon to get hateful or negative comments directly on podcast apps, however when a podcast is repurposed into clips, that is when you can often see negativity crop up on other platforms. Join Ash and Kane as they talk about not only how to deal with these comments but how to leverage them to serve you and your podcast. Ash and Kane also talk about the importance of positive engagement and the things you can do to elevate your connections with your audience.

KEY TAKEAWAYS

• Being on the fence means you will not perform well as your content isn’t engaging people.
• If you are worried about putting content out there because of the reaction you get then you aren’t creating content that is true to you and your message. You shouldn’t suffer with imposter syndrome if you are who you say you are.
• The people who comment negatively are never going to buy from you so don’t feel like you need to make them happy.
• LinkedIn is a great platform for podcasters to use to engage with their audience.
• Engage with positive engagement and connect with those individuals as they like what you are doing and are also potential clients and customers.
• A newsletter for your listeners is a key way to engage with them directly, having an email list is also beneficial for any sponsorships going forward.

BEST MOMENTS

“Get off the fence because that will cause engagement”

“Haters are so good for the algorithm”

“We don’t just chat shit, we do shit too!”

“With positive engagement it's important to connect with those people because they clearly like what you do”

VALUABLE RESOURCES

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

Free Podcast Workshop

https://tinyurl.com/Podhelp

ABOUT THE HOSTS

Kane Baron, Ashley Morris & Thom Luter manage over 150 live podcasts Including Rob Moore, Kevin Clifton, Shaa Wasmand MBE & more. 
Helping Entrepreneurs Launch, Scale & Monetise their podcast for over 6 years.

CONTACT METHOD

Website
LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

Ash and Kane give the low down on one of the fastest-growing social media platforms ever, Threads. They talk about how to utilise it right now, what it’s great for and what they expect to see in the future.

KEY TAKEAWAYS

• Threads has a network effect and people often underestimate the impact of this, you can still attract a wide audience if people are engaging with your content.
• Interact with as many people as possible, this will get you in front of a wider audience.
• One of the opportunities at the moment is the amount Threads have spent to launch it, they want it to work so they will make it favourable to creators early on. Now is the time to utilise this.
• Be an early adopter of the platform and experiment and get creative. After 3 months you will begin to figure out what works and have an advantage over many other creators.
• It is worth spending some time on Threads but bear in mind at the moment, video content is still preferable so continue to do your video content.

BEST MOMENTS

“They’re tapping into the Instagram audience that has 2 billion monthly users”

“You can still get a big audience of people that don’t know you if people are engaging in your content”

“At the end of the day, these platforms don’t exist if there are not creators”

“At the minute, video content is still king”

“Threads is already bigger than clubhouse”

VALUABLE RESOURCES

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

Free Podcast Workshop

https://tinyurl.com/Podhelp

ABOUT THE HOSTS

Kane Baron, Ashley Morris & Thom Luter manage over 150 live podcasts Including Rob Moore, Kevin Clifton, Shaa Wasmand MBE & more. 
Helping Entrepreneurs Launch, Scale & Monetise their podcast for over 6 years.

CONTACT METHOD

Website
LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

The current AI for show notes, editing and transcripts aren’t good enough for use yet, but in this episode, Kane and Ash talk about the things you can use AI for as a podcaster and discuss the positive aspects of the current AI tech out there!

KEY TAKEAWAYS

• You can use AI to generate your podcast name, if you give it the right info it can give you lots of good options to choose from
• AI can give lots of good content generation including generating questions for guests and save you time on research for guests and subjects including for SEO optimisation
• AI can give you lists of where your audience is, it doesn’t matter how niche your subject matter is, it can list everywhere your audience is and you can utilise this in so many ways.
• Don’t take the use of AI too far, for example, no one would want to listen to a podcast created purely by AI! AI can help you a lot in podcasting but there are still many things in podcasting AI will never replicate, such as authenticity.

BEST MOMENTS

“We have spent money on them, they just aren’t good enough”

“It takes a lot of the legwork out of the planning and thinking a podcast”

“You don’t have to do research, you don’t need to do much research on guests and you don’t need to think where to promote it, it does all of that for you”

“You’re going to get left behind if you don’t leverage it”

VALUABLE RESOURCES

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

Free Podcast Workshop

https://tinyurl.com/Podhelp

ABOUT THE HOSTS

Kane Baron, Ashley Morris & Thom Luter manage over 150 live podcasts Including Rob Moore, Kevin Clifton, Shaa Wasmand MBE & more. 
Helping Entrepreneurs Launch, Scale & Monetise their podcast for over 6 years.

CONTACT METHOD

Website
LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

Time to bust some podcast myths with Ash and Kane who explore everything from the editing you need to how much it really costs to make a podcast!

KEY TAKEAWAYS

• ‘Plastic content’ is when something has been over-edited and feels very inauthentic
• People listen to podcasts because it's relatable, you don’t want it to be highly produced
• Podcasting doesn’t have to cost a lot, it costs as much as you want to spend.
• Podcasting is less technical than you might first think, all you need is a mic to get started!
• Being new and small as a podcast can be a benefit, your audience relates to you more even if you don’t have the most expertise, there’s always someone behind you in your journey.
• You don’t need famous guests for a successful podcast. You can be incredibly successful without having to leverage famous names.
• As long as your content is good and you market it to the right people, you can create a very popular podcast.

BEST MOMENTS

“All shows must be well produced, edited, all of that good stuff”

“If you want to do social media, I promise that’s harder”

“You don’t’ need to spend a load of money”

“It did so well because it was so relatable to people”

“You don’t need huge name guests”

VALUABLE RESOURCES

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

Free Podcast Workshop

https://tinyurl.com/Podhelp

ABOUT THE HOSTS

Kane Baron, Ashley Morris & Thom Luter manage over 150 live podcasts Including Rob Moore, Kevin Clifton, Shaa Wasmand MBE & more. 
Helping Entrepreneurs Launch, Scale & Monetise their podcast for over 6 years.

CONTACT METHOD

Website
LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

LinkedIn
Email: podcast@progressiveproperty.co.uk

100 Episodes of The Podcasters Podcast! To celebrate this milestone Ash and Kane are going to talk about exactly that, how to leverage your milestone episodes and practice what they preach with a giveaway package worth over 3k!

KEY TAKEAWAYS

• A milestone episode can be anything from your 100th episode, to a relevant date in your niche or even an anniversary.
• Listen to this entire episode, hit the follow button and send a screenshot to Ash and Kane to be in the running to launch or relaunch with Progressive Media!
• On your milestone episode, you need to incentivise people to hit follow with a giveaway.
• Use polls on your social media to gather engagement from followers for your podcast launch/relaunch
• You don’t need 1000s of followers, you just need to make things personal, for example dming people directly.
• A quality audience is better than a large audience. It’s all about value not quantity especially when aiming to eventually monetise.
• Relaunching is also an opportunity to sell, you can give info on your product and its price without being salesy. It’s a very smart way of advertising your business.

BEST MOMENTS

“It’s an excuse to do some marketing, to give yourself a big push in the charts, get some more listeners”

“You will become more extroverted the more you do it”

“If you DM people you will get a much higher open rate”

“Relaunching is a sneaky way of selling”

“If you’re struggling to monetise we’ll give you that plan”

VALUABLE RESOURCES

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

Free Podcast Workshop

https://tinyurl.com/Podhelp

ABOUT THE HOSTS

Kane Baron, Ashley Morris & Thom Luter manage over 150 live podcasts Including Rob Moore, Kevin Clifton, Shaa Wasmand MBE & more. 
Helping Entrepreneurs Launch, Scale & Monetise their podcast for over 6 years.

CONTACT METHOD

Website
LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

What are the benefits of evergreen content -vs- timely content in podcasting? Ash and Kane discuss the differences between podcast content that is relevant days, weeks, months and potentially even years down the line and content that is ‘of the time’ such as utilising hot topics and news stories. They also give tips on how to ensure evergreen content is exactly that and what works well for both types of content.

KEY TAKEAWAYS

• Evergreen is something that is relevant all of the time. Good evergreen content is timeless.
• Creating evergreen content means you will get everything you absolutely can from that one piece of content.
• The main benefit of doing of the time content such as newsjacking, is it gets way more traction. People are attracted to new things.
• Utilising news doesn’t have to be 'big' it can simply be related to your business and/or niche.
• If you are looking to build relationships with listeners then evergreen content should be your go-to.
• 80-90% of your long-form content should be evergreen and short-form content should be 80%+ timely/news oriented.
• You can have evergreen content as banked content, which can help you manage your podcast better.

BEST MOMENTS

“If something is new, people want to know about it”

“Of the time content will always work better with clips”

VALUABLE RESOURCES

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

Free Podcast Workshop

https://tinyurl.com/Podhelp

ABOUT THE HOSTS

Kane Baron, Ashley Morris & Thom Luter manage over 150 live podcasts Including Rob Moore, Kevin Clifton, Shaa Wasmand MBE & more. 
Helping Entrepreneurs Launch, Scale & Monetise their podcast for over 6 years.

CONTACT METHOD

Website
LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

Zahin is the magic behind the video and clips for The Podcasters Podcast and joins Kane and Ash to discuss the process behind repurposing your podcast through video. Zahin talks through the challenges often found with video and repurposing a podcast and provides his solutions to these as well as giving hints, tips and tricks to make repurposing your podcast simple!

KEY TAKEAWAYS

• Multiple cameras utilising different angles allow you to make more interesting and professional-looking clips and videos. A camera on everyone and one on each speaker is ideal.
• 4k is best to film in as when you get to editing and cropping you can still retain quality.
• Be conscious when recording that the audience will be viewing it in an entirely different way than a podcast.
• If you are struggling to create a clip length to include the context you can always use captions to provide the context of what is being said or use a creative title instead.
• If creating video for social media you need to include captions and bear in mind the positioning of them, so they aren’t covered by ads, comments etc.
• You have to capture and engage your audience instantly, there is a variety of ways to do this and one of the things Zane recommends is including a ‘bounce’ on the text or the video as a pattern interrupt.
• Make a conscious effort to keep the clips and video content in mind when recording, not just the podcast. Having a list of bullet points to keep you on topic can help with this.

BEST MOMENTS

“Have three cameras at different angles allows you to make a lot more cuts”

“You can put some context in there via captions”

“You have to keep things moving, it can’t be samey”

“Think about the end result, the clips”

VALUABLE RESOURCES

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

Free Podcast Workshop

https://tinyurl.com/Podhelp

ABOUT THE HOSTS

Kane Baron, Ashley Morris & Thom Luter manage over 150 live podcasts Including Rob Moore, Kevin Clifton, Shaa Wasmand MBE & more. 
Helping Entrepreneurs Launch, Scale & Monetise their podcast for over 6 years.

CONTACT METHOD

Website
LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

In this episode, Ash and Kane explore the often-overlooked world of podcast websites and SEO with expert Aime from Studio Cotton. Aime shares her knowledge and thoughts on leveraging websites to boost podcast visibility, attract sponsors and enhance the overall listener experience. From SEO tricks to monetisation strategies, Aime, Kane and Ash give practical advice that could revolutionise your podcasting game.

KEY TAKEAWAYS

• A podcast website is crucial for brand ownership, SEO, and monetisation opportunities, allowing podcasters to fully control their online presence and offer additional value to sponsors.
• Effective podcast websites should include individual episode pages, guest pitching guidance, pre-recording information, and a guest media page to facilitate promotion and backlinks.
• For new podcasters, starting with a simple platform like Squarespace can be a cost-effective way to begin building an online presence and attracting potential sponsors.
• Podcasters with 5,000+ downloads per episode should consider investing in a more comprehensive website to leverage their audience for sponsorships and affiliate marketing.
• Well-structured show notes are vital for SEO, focusing on specific, literal descriptions of episode content rather than marketing fluff or repetitive information.
• Transcripts, while good for accessibility, may not be the best solution for SEO; concise, targeted content about the episode is more effective for search engine rankings.
• Using AI for content creation can be risky, as it often produces low-quality, unoriginal content that may negatively impact a podcast's reputation and SEO in the long run.
• Incorporating unique elements like sponsor logos, affiliate links, and resource lists on episode pages can make a podcast more attractive to potential sponsors and provide additional value to listeners.

BEST MOMENTS

"It kind of blows my mind that you guys in the world of podcasting aren't taking the same advantage of this really engaged, really plentiful traffic."

"Every single person who might sponsor your podcast is also working on their SEO, is also working on their brand presence. So if you can say, 'Hey, if you sponsor us on our website, you will also have your logo in our footer on every single episode,' it just makes you a lot more appealing as a commercial investment."

"As much as a lot of podcasts think that sponsorship might be out of their reach, a lot of potential sponsors also think that they can't sponsor a podcast because they are not Better Help and they're not Airbnb."

"If you create a website that is basically optimised to just list audio files, it keeps that traffic in a place where it's unlikely to form those long-term relationships."

VALUABLE RESOURCES

https://www.linkedin.com/in/aime-cox-16b893173/?original_referer=https%3A%2F%2Fwww%2Egoogle%2Ecom%2F&originalSubdomain=uk

Website

EPISODES TO CHECK OUT NEXT

Comparing Podcast Production Options | using AI?

Building a High Ticket Offer | The Best Way to Monetise a Podcast

ABOUT THE HOSTS

Kane Baron & Ashley Morris run the UK's first and largest Podcast Agency, Progressive Media.

They specialise in planning, launching, and Growing Podcasts that Generate Leads, Revenue and Business opportunities as well as helping Experts and Entrepreneurs improve Credibility and Positioning within their niche to Scale their Personal Brand and Business.

Kane and Ashley manage over 100 Podcasters every week Including Rob Moore, Kevin Clifton and Dapper Laughs. They have supported hundreds of Podcasts in generating tens of Millions in combined Revenue.

Progressive Media have provided Production, Marketing and Consultancy services to help creators Launch, Scale & Monetise their Podcast for over 7 years.

CONNECT & CONTACT

Instagram

LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

Whilst all social media platforms have their advantages and you should be across all of them, Instagram has a unique combination of features that make growing your podcast easy! In this episode, Ash and Kane talk through the main ways you can leverage Instagram to grow and scale your podcast.

KEY TAKEAWAYS

• Repurposing is the biggest way you can leverage Instagram to grow your podcast. After recording your podcast episode, cut it up into usable clips and create an Instagram reel.
• Collaboration posts are a great way to utilise other people's audience
• Ensure you have good content so you can then reach out to guests you want to appear on your podcast.
• When you are interviewing someone, you can use Instagram and do a live at the same time, when all of your audience and potentially your guest too will receive a notification.
• Instagram has some of the same functions as Facebook, LinkedIn and even TikTok, but certain features work better for podcasts on one platform -vs- another so it's essential you are present across all of them to gain maximum growth.

BEST MOMENTS

“It never gets the same reach when you share someone’s post”

“One of the best ways to reach out to people is through voice notes”

“The benefit of live is all your audience is being notified that you’re live”

VALUABLE RESOURCES

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

Free Podcast Workshop

https://tinyurl.com/Podhelp

ABOUT THE HOSTS

Kane Baron & Ashley Morris manage over 150 live podcasts Including Rob Moore, Kevin Clifton, Shaa Wasmand MBE & more. 
Helping Entrepreneurs Launch, Scale & Monetise their podcast for over 6 years.

CONTACT METHOD

Website
LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

What is one of the key ways to get your podcast discovered and grow your show? SEO optimised show notes! Show notes not only give listeners an overview and teaser of what to expect from your podcast and podcast episodes but they also deliver a unique way of weaving SEO content into your podcast. Listen to Ash and Kane to find out exactly how you can create top-quality show notes and get more listeners.

KEY TAKEAWAYS

• When creating show notes there are a few key areas that are important, best bits, best moments, about the host, about the guest and
• Show notes are a way to give listeners, especially new ones, an idea of what to expect from your podcast and the episode.
• When promoting, ensure the call to action is at the top of your show notes
• The body of your show notes should have as many keywords as possible related to that topic
• Make sure your show notes are cohesive and relevant. You can use AI to create show notes but it isn’t very reliable at picking up the best parts of the episode.
• 500-1000 words are the appropriate length for show notes.
• You don’t need to number your titles!
• Keep your episode titles short, if they are too long they will get cut off.
• Ensure your titles are related to the pain point you are trying to solve for your audience.

BEST MOMENTS

“Timestamps might not be ideal as it can potentially encourage people to skip”

“Having a nice call to action up top is ideal”

“Show notes shouldn’t say the answer, it should be related to the pain point”

VALUABLE RESOURCES

How to title your episodes

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

Free Podcast Workshop

https://tinyurl.com/Podhelp

ABOUT THE HOSTS

Kane Baron & Ashley Morris manage over 150 live podcasts Including Rob Moore, Kevin Clifton, Shaa Wasmand MBE & more. 
Helping Entrepreneurs Launch, Scale & Monetise their podcast for over 6 years.

CONTACT METHOD

Website
LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

Kane and Ash discuss how to approach the world of podcasting as a newbie and the right attitudes and mindsets to have to find success. If you are apprehensive or anxious about starting your podcast and releasing your content into the world, this episode is for you, it will challenge your preconceptions and alter your perception of podcasting!

KEY TAKEAWAYS

• It’s not embarrassing if no one listens to your podcast to start with, no one knows your numbers.
• Negative reviews on podcast platforms are very rare, so don’t be frightened when releasing content.
• If you have content that can help people, you are doing those people a disservice by not releasing it.
• Monetising a podcast isn’t just about ads and sponsorship, if you are getting referrals and clients via your podcast that is monetisation.
• Consistent numbers mean you have a diehard following. You don’t need thousands of listeners, you just need a dedicated and loyal audience.

BEST MOMENTS

“People don’t say anything when they’re happy”

“It’s different people who listen to podcasts than most people who consume social media”

“With the right guidance you can make a lot of money through it, sponsorship isn’t the only way to monetise your podcast”

“Numbers on a screen, they don’t really mean anything”

“Don’t doubt yourself, don’t compare yourself to others, comparison is the thief of joy”

VALUABLE RESOURCES

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

Free Podcast Workshop

https://tinyurl.com/Podhelp

ABOUT THE HOSTS

Kane Baron & Ashley Morris manage over 150 live podcasts Including Rob Moore, Kevin Clifton, Shaa Wasmand MBE & more. 
Helping Entrepreneurs Launch, Scale & Monetise their podcast for over 6 years.

CONTACT METHOD

Website
LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

A question Ash and Kane get asked frequently is whether it’s possible to have more than one podcast. The answer is a cautious yes, it’s possible but not always recommended and in this episode, they explore why.

KEY TAKEAWAYS

• You want to focus on your first podcast and monetising it before even considering a second.
• The reason this question gets asked is because people have many ideas and concepts but often there is an overlap so you may be able to weave the content together.
• If you do want to have more than one podcast, start with one and choose this by considering which idea or concept will make you the most money.
• Any successful podcast takes time and hard work, you need to be fully focused on one before you consider taking on another.
• You can expand your content as you grow rather than starting a second podcast.

BEST MOMENTS

“Doing lots of things you’re never going to get really good at any of them”

“If you’re making money, it makes everything else easier”

“You’re not allowed to market two podcasts, it just confuses people”

“You can start to expand as you grow”

VALUABLE RESOURCES

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

Free Podcast Workshop

https://tinyurl.com/Podhelp

ABOUT THE HOSTS

Kane Baron & Ashley Morris manage over 150 live podcasts Including Rob Moore, Kevin Clifton, Shaa Wasmand MBE & more. 
Helping Entrepreneurs Launch, Scale & Monetise their podcast for over 6 years.

CONTACT METHOD

Website
LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

Listen in to this episode as Ash and Kane give you lesser-known tips, tricks and hacks to grow your podcast!

KEY TAKEAWAYS

• Create SEO optimised Blogs
• Link related episodes in your shownotes is a way to maximise your back catalogue
• Shoutouts: Helps encourage people to share, follow and leave reviews
• Giveaways: This incentivises people to take action

BEST MOMENTS

“You will see a really really good increase in your numbers”

“If you’re wondering why your podcast hasn’t grown, look at your growth year on year”

VALUABLE RESOURCES

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

Free Podcast Workshop

https://tinyurl.com/Podhelp

ABOUT THE HOSTS

Kane Baron, Ashley Morris & Thom Luter manage over 150 live podcasts Including Rob Moore, Kevin Clifton, Shaa Wasmand MBE & more. 
Helping Entrepreneurs Launch, Scale & Monetise their podcast for over 6 years.

CONTACT METHOD

Website
LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

Ash and Kane answer some of the questions from the free-to-join Facebook Group “Get Paid For Podcasting Community” including how you can remain consistent, the best time to release as well as questions around show style, format and monetisation!

KEY TAKEAWAYS

• Build a bank of content so you can remain consistent with your podcast, allowing for guest cancellations etc
• Hybrid shows allow for more flexibility with content and your schedule, trial having solo or roundtable episodes alongside your interviews.
• Weekdays at 1am is the best time to release episodes
• Don’t underestimate the power of asking your audience to share your podcast
• Ask people to ask their questions via a review of your show
• You will grow quicker with guests because you are accessing someone else’s audience every week but it isn’t the only way to have a successful podcast.

BEST MOMENTS

“We recommend everybody launch with 10 episodes, 6 on launch and 4 in the bank”

“Make sure you’re never in the situation where you’re struggling to get an episode out”

“You wanna launch to every platform”

“People are 4 times more likely to share you content if you literally just ask them”

VALUABLE RESOURCES

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

Free Podcast Workshop

https://tinyurl.com/Podhelp

ABOUT THE HOSTS

Kane Baron, Ashley Morris & Thom Luter manage over 150 live podcasts Including Rob Moore, Kevin Clifton, Shaa Wasmand MBE & more. 
Helping Entrepreneurs Launch, Scale & Monetise their podcast for over 6 years.

CONTACT METHOD

Website
LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

Ash and Kane talk about their experience at The Podcast Show recently including what they are critical of and thought could have been done better.

KEY TAKEAWAYS

• There was less value for independent creators at this year’s Podcast Show.
• The talks weren’t as useful for beginner podcasters especially, they weren’t vetted to ensure they contained good content.
• Many of the suppliers and stands there were by big brands that could pay but didn’t have the knowledge or expertise to give value.
• All in all, last year was a lot better than this year. They need to try and provide better talks and more value for podcasters next year.

BEST MOMENTS

“If you’re exhibiting at a show like that it’s to find clients”

“The podcast show has just taken the money from whoever would do it”

“The talks were often pointless”

“A lot of them are from radio or marketing and haven’t really been in the industry”

VALUABLE RESOURCES

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

Free Podcast Workshop

Facebook Community

ABOUT THE HOSTS

Kane Baron, Ashley Morris & Thom Luter manage over 150 live podcasts Including Rob Moore, Kevin Clifton, Shaa Wasmand MBE & more. 
Helping Entrepreneurs Launch, Scale & Monetise their podcast for over 6 years.

CONTACT METHOD

Website
LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

Free Webinar | https://bit.ly/podcastpowr

What is good artwork, what is bad and what works best? Kane and Ash answer these questions and give examples of the best in class as well as the worst when it comes to podcast artwork!

https://www.facebook.com/groups/5170211219754626

KEY TAKEAWAYS

• Think about where your podcast artwork will be, it will often be smaller than you first realise.
• The name of the podcast needs to be visible and should be the main focus of the artwork.
• You don’t have to have your face on your artwork but if you decide to, it needs to have high resolution and be a good image.
• Don’t take too much inspiration for your artwork from well-known podcasts as some of them are actually really poor visually.
• Colours; make sure they are on brand and don’t have too many. Look at your category and choose colours that aren’t already used frequently, this will help you stand out.

BEST MOMENTS

“With artwork, you have to look at where it’s going to be”

“You need to make sure that everybody can see it really clearly”

“Some of the best podcasts have the worst artwork”

“Artwork should be simple”

VALUABLE RESOURCES

https://www.facebook.com/groups/5170211219754626

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

Free Podcast Workshop

https://tinyurl.com/Podhelp

ABOUT THE HOSTS

Kane Baron, Ashley Morris & Thom Luter manage over 150 live podcasts Including Rob Moore, Kevin Clifton, Shaa Wasmand MBE & more. 
Helping Entrepreneurs Launch, Scale & Monetise their podcast for over 6 years.

CONTACT METHOD

Website
LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

Free Webinar | https://bit.ly/podcastpowr

Kane and Ash discuss the differences between a seasonal podcast and a regular ongoing podcast including why you should consider which would work best for your audience and the pros and cons of both.

KEY TAKEAWAYS

• If you want to do multiple podcasts a week, especially if the episodes are long, you need really good quality content.
• If your feed has more episodes, with more titles and shownotes with the correct terms and key words to be picked up then you will get more exposure and rank higher on search results.
• Getting guests is easier with seasons as you have more time to nurture them. If you have a weekly podcast, you can break up your guest content with solo episodes to counteract this.
• It can be easier to secure sponsorships as a seasonal show, it feels more tangible for sponsors to know they are supporting an entire season for example.
• If time is something you struggle with, seasonal may work for you. You can then take as much time as you like to build and record your content.
• A seasonal podcast allows much more time to perfect your production.
• Ongoing podcasts allow you to ‘newsjack’ and use current affairs and news in your industry to create content and virality.
• Generally a weekly or twice-weekly ongoing show will perform better but a seasonal podcast gives you more options.

BEST MOMENTS

“I don’t like less than weekly, I don’t mind more than weekly”

“It’s really hard to get good guests every month let alone every week”

“If you’re someone that struggles for time, seasons can be the best way to start”

“There’s reasons to do seasons but if you can just do it weekly it will typically perform better”

VALUABLE RESOURCES

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

Free Podcast Workshop

https://tinyurl.com/Podhelp

ABOUT THE HOSTS

Kane Baron, Ashley Morris & Thom Luter manage over 150 live podcasts Including Rob Moore, Kevin Clifton, Shaa Wasmand MBE & more. 
Helping Entrepreneurs Launch, Scale & Monetise their podcast for over 6 years.

CONTACT METHOD

Website
LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

Free Webinar | https://bit.ly/podcastpowr

It can be easy to spend a lot of money, time and energy when podcasting but Kane and Ash are here to tell you the things that are unnecessary, and at times, even detrimental to your success and what to focus on instead.

KEY TAKEAWAYS

• Studios: Just because you spend lots of money it doesn’t mean you’ll get a better result than a set-up at home.
• Expensive Equipment: There are simple types of equipment to get started with that won’t break the bank but will produce top-quality content
• You’re not going to get a better result from spending money on things like equipment and studios because your content won’t change and that’s what is the most important.
• Highly Produced Intros: Do not have the same intro every episode, it’s better to keep things simple and make it short, tailoring it to the episode.
• You want your podcast to be the softest way to sell, spend more energy and time on providing valuable content rather than pitching to your listeners.
• Blogs and transcriptions can have a place but they aren’t as important as they may seem. If you don’t have a blog following this is a wasted effort.
• You don’t need a social media accounts specifically for your podcast. Use your current platforms and leverage your existing following to grow.
• Don't spend time strictly scripting episodes, it doesn't sound good and you can end up discounting valuable content and conversation with your guest.

BEST MOMENTS

“Just because you pay these people, doesn’t mean it’s going to be the best”

“You don’t need to buy the same microphone that Joe Rogan uses”

“Do a bespoke intro”

“Who’s reading a podcast? Nobody”

VALUABLE RESOURCES

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

Free Podcast Workshop

https://tinyurl.com/Podhelp

ABOUT THE HOSTS

Kane Baron, Ashley Morris & Thom Luter manage over 150 live podcasts Including Rob Moore, Kevin Clifton, Shaa Wasmand MBE & more. 
Helping Entrepreneurs Launch, Scale & Monetise their podcast for over 6 years.

CONTACT METHOD

Website
LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

Today Kane talks with Alex Sanfilippo, about the state of podcasting. They delve into various statistics and insights related to podcasting, such as the number of active podcasts, the importance of consistency in reaching milestones like 100 episodes, and the significance of having the right guests on a podcast. They also touch on the value of podcast listenership and the importance of focusing on quality over quantity when it comes to audience engagement.

KEY TAKEAWAYS

• Podcasting Saturation: Despite there being over 3 million podcasts, only about 400,000 are actively producing episodes, showing that podcasting is not as saturated as it may seem.

• Established Podcasts: Around 130,000 podcasts are actively established, releasing episodes consistently and on track to make an impact in the podcasting world.

• Chances of Success: Only about 7% of podcasts reach the milestone of 100 episodes, highlighting the importance of consistency and commitment in podcasting.

• Podcast Guesting: With an estimated 4 million people wanting to be guests on podcasts, it's crucial for podcasters to be selective in choosing guests to maintain the quality of their content.

• Podcast Listenership: Achieving 30 listeners in the first seven days of a new episode release puts a podcast in the top 50% of all podcasts, emphasizing the value of engaged listeners over sheer numbers.

BEST MOMENTS

• "I owe nothing to my guests, but everything to my listeners. I really like that. Even if it's 30 people, those are bums in seats listening to you for an hour every week. It's valuable."

• "The wrong listeners make your data irrelevant. I had somebody boost my podcast with 20,000 listens in one day, ruining my data. It's all wrong. Self-discipline is key in podcasting."

• "If you're in a room on a stage with 30 people in it, is that not extremely valuable? And if I told you those 30 people would show up every week to hear you talk, would you not show up every week to talk to them?"

• "I always say that podcast listeners are like people sitting in seats. Could you imagine being on a stage and 4,800 people were sitting in that auditorium listening to you? Like, is that not the most valuable thing ever?"

VALUABLE RESOURCES

Website

EPISODES TO CHECK OUT NEXT

Comparing Podcast Production Options | using AI?

Building a High Ticket Offer | The Best Way to Monetise a Podcast

ABOUT THE HOSTS

Kane Baron & Ashley Morris run the UK's first and largest Podcast Agency, Progressive Media.

They specialise in planning, launching, and Growing Podcasts that Generate Leads, Revenue and Business opportunities as well as helping Experts and Entrepreneurs improve Credibility and Positioning within their niche to Scale their Personal Brand and Business.

Kane and Ashley manage over 100 Podcasters every week Including Rob Moore, Kevin Clifton and Dapper Laughs. They have supported hundreds of Podcasts in generating tens of Millions in combined Revenue.

Progressive Media have provided Production, Marketing and Consultancy services to help creators Launch, Scale & Monetise their Podcast for over 7 years.

CONNECT & CONTACT

Instagram

LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

Free Webinar | https://bit.ly/podcastpowr

Join Ash and Kane in this episode where they highlight the 5 most common reasons people either don’t start a podcast or don’t succeed in podcasting.

KEY TAKEAWAYS

1. Concept: People find it difficult to pick what subject to focus on for their podcast. They either have too many or feel like they have none. What you should think about is what you can talk about the most as well as what can make you the most money.
2. Active Procrastination: If you struggle with this, try and give yourself accountability, such as going public with the fact you will be launching.
3. Knowledge: Knowledge and tech can hold people back in podcasting. Podcasting and its tech can be so simple, a few conversations can get you started in podcasting.
4. Perfectionism: You don’t need your podcast or every detail to be perfect.
5. Time: You will be paying with either money or your time. Podcasting isn’t hard but there can be a lot of steps.

BEST MOMENTS

“It’s got to be consistent within a niche”

“Do the one that’s related to your business”

“Your why will help you centre to what you want to do”

“It’s never going to be perfect when you start”

“You either have time or money but you’re going to pay with one of them”

VALUABLE RESOURCES

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

Free Podcast Workshop

https://tinyurl.com/Podhelp

ABOUT THE HOSTS

Kane Baron, Ashley Morris & Thom Luter manage over 150 live podcasts Including Rob Moore, Kevin Clifton, Shaa Wasmand MBE & more. 
Helping Entrepreneurs Launch, Scale & Monetise their podcast for over 6 years.

CONTACT METHOD

Website
LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

Free Webinar | https://bit.ly/podcastpowr

In this episode, Ash and Kane discuss the differences between podcasts and other mediums including the lack of algorithm and decentralisation and the impact this has on the platform. They also discuss the pros and cons of there being no algorithm and the type of content you need to be creating and the tools you have to utilise to attract your audience instead.

KEY TAKEAWAYS

• Podcasting can be a vehicle for marketing so can often be lumped in with social media, but podcasts are very different.
• The main con to there being no algorithm in podcasts is that nothing is automatically pushing your podcast content.
• Podcasting has a longer shelf life as it doesn’t have anything pushing ‘new’ content.
• On YouTube, TikTok and similar platforms you have to account for the algorithm in the content you produce which means you produce content for the algorithm first and your audience second.
• In podcasting, you get way more reward for good-quality content!
• You have to invest in marketing and include good SEO for your Podcast to be successful.
• Charting, titles and show notes are quick wins to focus on to attract listeners.

BEST MOMENTS

“Podcasts aren’t social media”

“When there’s no machine pushing new, it allows old to live a little longer”

“If people don’t do the marketing they won’t succeed”

“The purpose of TikTok and Podcasts are so different but they go hand in hand”

VALUABLE RESOURCES

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

Free Podcast Workshop

https://tinyurl.com/Podhelp

ABOUT THE HOSTS

Kane Baron, Ashley Morris & Thom Luter manage over 150 live podcasts Including Rob Moore, Kevin Clifton, Shaa Wasmand MBE & more. 
Helping Entrepreneurs Launch, Scale & Monetise their podcast for over 6 years.

CONTACT METHOD

Website
LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

Free Webinar | https://bit.ly/podcastpowr

There are a few things you need to consider when becoming a podcast host. In this episode, Kane and Ash talk about the common mistakes podcasters make as a host and also give tips on what to do to make yourself sound great and appeal to both your guests and your audience.

KEY TAKEAWAYS

• Check your equipment: Check you are recording, that you have backups etc. Wearing headphones is a great way to ensure everything sounds good.
• If you’re doing an interview, let your guest talk!
• When you ask a question, leave a pause, people will fill the silence and this is usually where your best content comes from. It also stops you from accidentally interrupting them.
• ‘Mhms’ and constantly saying you agree sounds awful on audio. Instead, smile and nod to keep the conversation flowing.
• Share the content you create with your guest with them to utilise and use themselves.
• When you interview someone, ensure you add them to your network and build a relationship with them.

BEST MOMENTS

“I like to sneak people into the interview”

“Active listening is vital”

“Make sure you’re repurposing your content for the guest”

“Try and become friends with everyone you’ve interviewed”

VALUABLE RESOURCES

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

Free Podcast Workshop

https://tinyurl.com/Podhelp

ABOUT THE HOSTS

Kane Baron, Ashley Morris & Thom Luter manage over 150 live podcasts Including Rob Moore, Kevin Clifton, Shaa Wasmand MBE & more. 
Helping Entrepreneurs Launch, Scale & Monetise their podcast for over 6 years.

CONTACT METHOD

Website
LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

Kane and Ash outline the easiest way to start a membership site in the episode as well as why podcasters are one of the highest converting creators. They share how you can leverage your content and time as a podcaster and the many options available to you in creating content for a membership site.  

KEY TAKEAWAYS

• Podcasters convert the highest on Patreon and the content that converts the most is extra episodes.
• As well as bonus episodes you can offer extended versions of content behind a membership paywall.
• You can also offer early access to your content, ad-free episodes or even Q&A sessions to your members.
• If you don’t have much time to offer additional content then have a low fee, £5 is a great starting point and you can always scale later on.
• You can always start a free community for a period and then introduce a fee for people who want to continue to have access.

BEST MOMENTS

“People buy in, they like you, they want more content”

“If you’re time poor just add an additional podcast if you can”

“Never promise anything and then don’t deliver or deliver late”

VALUABLE RESOURCES

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

Free Podcast Workshop

https://tinyurl.com/Podhelp

ABOUT THE HOSTS

Kane Baron, Ashley Morris & Thom Luter manage over 150 live podcasts Including Rob Moore, Kevin Clifton, Shaa Wasmand MBE & more. 
Helping Entrepreneurs Launch, Scale & Monetise their podcast for over 6 years.

CONTACT METHOD

Website
LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

How much does a podcast really cost? In this episode, Kane and Ash talk about the costs involved in creating and running a podcast and what equipment and software is actually required.

KEY TAKEAWAYS

• Zoom is perfectly ok for doing interviews for podcasts when you start out, it is worth upgrading to premium.
• A usb dynamic microphone is best when starting.
• If using video, then aim to be somewhere with good natural light. If this isn’t possible then invest in a cheap ring light.
• You can start your podcast for £100, you can then start to scale from there by upgrading certain aspects.
• Buying your time back, by outsourcing production for example, can be one of the best ways to scale at first.

BEST MOMENTS

“It’s gonna sound basically the same, so what do you need?”

“If you have a big window for natural lighting then great”

“Really to get started, it’s like £100”

VALUABLE RESOURCES

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

Free Podcast Workshop

https://tinyurl.com/Podhelp

ABOUT THE HOSTS

Kane Baron, Ashley Morris & Thom Luter manage over 150 live podcasts Including Rob Moore, Kevin Clifton, Shaa Wasmand MBE & more. 
Helping Entrepreneurs Launch, Scale & Monetise their podcast for over 6 years.

CONTACT METHOD

Website
LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

In this episode, Kane and Ash reveal the hidden opportunities in podcasting including why hosting a podcast demonstrates your knowledge, expertise and dedication and how you can take advantage of this.

KEY TAKEAWAYS

1. Public Speaking opportunities
2. Leveraging Books
3. Free knowledge and time with industry leaders
4. Networking
5. Client Pitching

BEST MOMENTS

“It’s like an extension of your personal brand”

“You’re getting in front of a wider audience and being paid to speak”

“Having a book is a huge credibility booster”

“I’ve never had a guest ask us our numbers, you can get some big names”

“Make sure you are sharing whenever you are doing a podcast”

"Perfect place to pitch"

VALUABLE RESOURCES

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

Free Podcast Workshop

https://tinyurl.com/Podhelp

ABOUT THE HOSTS

Kane Baron, Ashley Morris & Thom Luter manage over 150 live podcasts Including Rob Moore, Kevin Clifton, Shaa Wasmand MBE & more. 
Helping Entrepreneurs Launch, Scale & Monetise their podcast for over 6 years.

CONTACT METHOD

Website
LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

One of the most popular questions Ash and Kane get asked is how to make money from podcasting so in this episode, they outline what they believe to be the 5 best ways you can start to make money from your podcast and how anyone can use them!

KEY TAKEAWAYS

1. Sponsorship
2. Affiliates
3. Selling Your Own Products
4. YouTube Revenue
5. Membership Site

BEST MOMENTS

“People don’t like to be sold to so if they can consume your stuff, that’s the best way”

“Try and refer a product that is on a subscription or a recurring service”

“That becomes very passive because you’re just squeezing out every last drop of that old content”

“50% of all podcast episodes are back catalogue, so 4 weeks or older”

“That conversion will be better if it’s something they are aware of”

“The thing that converts best is podcasters and bonus podcast content”

VALUABLE RESOURCES

The Secrets of Big Money Sponsorship

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

Free Podcast Workshop

https://tinyurl.com/Podhelp

ABOUT THE HOSTS

Kane Baron, Ashley Morris & Thom Luter manage over 150 live podcasts Including Rob Moore, Kevin Clifton, Shaa Wasmand MBE & more. 
Helping Entrepreneurs Launch, Scale & Monetise their podcast for over 6 years.

CONTACT METHOD

Website
LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

Pradeep joins Ash and Kane in this episode. Pradeep describes himself as a serial dropout, but he has now been to both Oxford and Harvard and generated more than 1.6 billion in his working life!

Pradeep has decided to spread his message and inspire others by being a guest on other people's podcasts and talks to Kane and Ash about how and why he does exactly this as well as talks about repurposing, branding and giving back.

KEY TAKEAWAYS

• Pradeep left school with almost no qualifications, he worked in bars and shops to make money but often found himself in trouble.
• Weightlifting was one of his few passions and this helped teach him discipline which he would later use to build his empire.
• After a fight Pradeep spent time in a coma, it was upon waking he decided to change his life.
• Pradeep has been guesting on podcasts to try and inspire others.
• Guesting on podcast shows is good for Pradeep’s personal brand and an effective way of promoting himself and his businesses.
• Repurposing your content into different formats helps you reach a wider audience. Not everyone will listen to a full-length podcast.
• Pradeep wants to build a legacy, which is why he focuses on his personal brand rather than just his company brand.
• There is a strong link between personal brand and trust, that’s why it can be so powerful.
• Video and sound are much more personal than just an image or photo. You can get yourself across and people can really get to know you.
• Pradeep says we should all give our knowledge and wealth back into the world, you can’t take it with you when you go!
• Having a good engaging personal brand allows you to build stronger relationships resulting in better partnerships, clients and more.
• Sending a personalised message via social media is one of the best ways to reach out to podcast hosts.

BEST MOMENTS

“Life’s a numbers game, a sales game and a risk game”

“Guesting has helped me reflect on the way I speak, the way I spine stories, the way I interact with others”

“The people who consume clips are not the same people who listen to a full podcast”

“The personal brand gives you integrity, when the company is new you are investing in the person”

“You don’t know who you don’t know and you don’t know what you don’t know”

“Podcasting has benefitted you and you don’t even have your own podcast”

VALUABLE RESOURCES

Pradeep’s LinkedIn

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

Free Podcast Workshop

https://tinyurl.com/Podhelp

ABOUT THE HOSTS

Kane Baron, Ashley Morris & Thom Luter manage over 150 live podcasts Including Rob Moore, Kevin Clifton, Shaa Wasmand MBE & more. 
Helping Entrepreneurs Launch, Scale & Monetise their podcast for over 6 years.

CONTACT METHOD

Website
LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

This episode is for both podcasters and businesses as Kane and Ash talk about selling and buying the rights to individual podcast episodes. As a podcast, selling your episode is a great way to make money early on and for a business, buying an episode is a way to create what we call ‘the infinite money glitch!’. Listen in to find out more!

KEY TAKEAWAYS

• If a sponsor buys the rights to individual episodes, it means that they will get exposure on that episode forever.
• Owning the rights to an individual episode allows a sponsor to make changes to their campaign and ads as often as they want.
• Owning individual episodes gives companies a unique opportunity to use the podcasts content in their PR, marketing material and ad content.
• For a podcaster, offering individual episodes for sale allows them to charge a lot more which is especially useful when needing cashflow early on.
• You could also buy an episode and then sell ad space to other people.

BEST MOMENTS

“Podcasters backdated catalogue gets downloads for years to come”

“I really like this idea for brands and products as if your host blows up your return is only going to increase over time”

“People buy into a person much more than a brand”

“As it grows, so does revenue and therefore: infinite money glitch”

VALUABLE RESOURCES

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

Free Podcast Workshop

https://tinyurl.com/Podhelp

ABOUT THE HOSTS

Kane Baron, Ashley Morris & Thom Luter manage over 150 live podcasts Including Rob Moore, Kevin Clifton, Shaa Wasmand MBE & more. 
Helping Entrepreneurs Launch, Scale & Monetise their podcast for over 6 years.

CONTACT METHOD

Website
LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

In this episode, Ash and Kane talk about why it’s important to build a brand through your own content, why podcasting is the perfect medium to do it with and how to do it too!

KEY TAKEAWAYS

• After the initial set-up costs, podcasting is very cheap to maintain.
• You can pay for ads on platforms like Facebook but this doesn’t build your brand or create an audience.
• When people are in the market for a product, they generally choose from a brand they know and trust.
• Podcasting gives you exposure to your ideal clients as well as builds credibility and trust.
• Once you have created content, you will continue to earn on it forever.
• Why sponsor other people’s podcasts when you can have your own?
• The content you create doesn’t have to be based on your product, it’s just about creating content that will appeal to your clients and the right audience.

BEST MOMENTS

“It’s not like Facebook is going to make them [ads] cheaper year on year”

“If you want a cult following where people are only going to buy from you then you need branding not just a product”

“Visibility is credibility”

“Every single company needs to build a brand as people buy from brands, not companies”

VALUABLE RESOURCES

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

Free Podcast Workshop

https://tinyurl.com/Podhelp

ABOUT THE HOSTS

Kane Baron, Ashley Morris & Thom Luter manage over 150 live podcasts Including Rob Moore, Kevin Clifton, Shaa Wasmand MBE & more. 
Helping Entrepreneurs Launch, Scale & Monetise their podcast for over 6 years.

CONTACT METHOD

Website
LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

Ash and Kane talk through the reasons you need to focus on the audio listeners of your podcast. Whilst a video podcast is important in 2024, Ash and Kane explain why it’s essential you don’t neglect your core listenership in favour of platforms like YouTube.

KEY TAKEAWAYS

• When launching focus on the Apple charts, this is where you want to be directing your downloads.
• Apple podcasts are decentralised, you are able to speak freely and the algorithms won’t disrupt your feed.
• YouTube has a lot of rules and things it will de-platform or demonetise you for.
• Although YouTube doesn’t want to be seen as censoring content, it does so in the form of shadow banning and reducing reach.
• Retention on audio is higher than video, generally because listeners have made a conscious choice to find and listen to that content. It hasn’t been suggested by an algorithm.
• Dynamic ads allow you to resell your content to multiple people.

BEST MOMENTS

“Apple charts is the Grammy’s in the music industry”

“To listen to a podcast, you’ve had to actively make the decision that you want to consume that content”

“Dynamic ads are big for podcasts as then you can sell the same content to multiple people”

VALUABLE RESOURCES

Website

EPISODES TO CHECK OUT NEXT

Comparing Podcast Production Options | using AI?

Building a High Ticket Offer | The Best Way to Monetise a Podcast

ABOUT THE HOSTS

Kane Baron & Ashley Morris run the UK's first and largest Podcast Agency, Progressive Media.

They specialise in planning, launching, and Growing Podcasts that Generate Leads, Revenue and Business opportunities as well as helping Experts and Entrepreneurs improve Credibility and Positioning within their niche to Scale their Personal Brand and Business.

Kane and Ashley manage over 100 Podcasters every week Including Rob Moore, Kevin Clifton and Dapper Laughs. They have supported hundreds of Podcasts in generating tens of Millions in combined Revenue.

Progressive Media have provided Production, Marketing and Consultancy services to help creators Launch, Scale & Monetise their Podcast for over 7 years.

CONNECT & CONTACT

Instagram

LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

Short-form video media is becoming more and more popular, particularly aided by platforms such as TikTok. In this episode, Ash and Kane advise how you can use utilise your podcast content to leverage this and give invaluable knowledge and tips about short-form content to work alongside your podcast.

KEY TAKEAWAYS

• Repurposing into short-form content works particularly well for interview-based shows but there are ways to use any content.
• Direct-to-camera, sharp edits can work well for solo content if you are struggling to repurpose complex solo episodes.
• Do research in your space and see what is trending, then tailor your content around that.
• Think about how you can link trending topics to your content and niche. Things can be loosely related.
• A repurposed podcast clip is more likely to grow your podcast whereas a direct-to-camera clip will grow your overall brand.
• If repurposing interview episodes of your podcast, trial cutting them up for short form to see if it performs well.

BEST MOMENTS

“We have a lot of podcasts where we repurpose their video into clips”

“Venture outside of just your niche”

“By tweaking that content, making sure you’re doing the best thing for social media…that’s gonna give you the best overall growth and therefore grow your show”

VALUABLE RESOURCES

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

Free Podcast Workshop

https://tinyurl.com/Podhelp

ABOUT THE HOSTS

Kane Baron, Ashley Morris & Thom Luter manage over 150 live podcasts Including Rob Moore, Kevin Clifton, Shaa Wasmand MBE & more. 
Helping Entrepreneurs Launch, Scale & Monetise their podcast for over 6 years.

CONTACT METHOD

Website
LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

Regardless of what industry you are in, a company podcast can be a great asset and in this episode, Ash and Kane tell you exactly why.

KEY TAKEAWAYS

• Podcasting is an easy format to listen to and it’s also something that can be consumed passively, making it ideal to be used in businesses, from training to announcements.
• You can use a podcast for onboarding new employees or even clients, it works very well for FAQs and systems training too.

BEST MOMENTS

“It’s an interesting resource”

“It’s that idle listening that allows your staff to hear everything that’s going on”

VALUABLE RESOURCES

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

Free Podcast Workshop

https://tinyurl.com/Podhelp

ABOUT THE HOSTS

Kane Baron, Ashley Morris & Thom Luter manage over 150 live podcasts Including Rob Moore, Kevin Clifton, Shaa Wasmand MBE & more. 
Helping Entrepreneurs Launch, Scale & Monetise their podcast for over 6 years.

CONTACT METHOD

Website
LinkedIn

Email: podcast@progressiveproperty.co.uk

Try Riverside free now: https://creators.riverside.fm/PodcastersPodcast & Use code: Podcast15 for an exclusive 15% off.

One of the main ways you can monetise your podcast is by using it to sell your own products and services. In this episode, Ash and Kane explore how Podcasting is uniquely placed to generate sales.

KEY TAKEAWAYS

• If you have a product or service, or a business, it’s really important to talk to your clients and find out where they come from.
• A podcast can build trust and convert higher ticket sales at a later stage, for those products or clients that don’t convert straight away.
• A podcast feels personal which creates the perfect platform to generate sales.

BEST MOMENTS

“In the past two months, they have purchased something from us because they have listened to the podcast”

“Nurture is bigger than any other form of marketing”

“It’s really important people present themselves on their podcast as how they are”

VALUABLE RESOURCES

Podcast Production - The Cost of the Wrong Choice

How to Launch a Number 1 Podcast - Part 1

Free Podcast Workshop

https://tinyurl.com/Podhelp

ABOUT THE HOSTS

Kane Baron, Ashley Morris & Thom Luter manage over 150 live podcasts Including Rob Moore, Kevin Clifton, Shaa Wasmand MBE & more. 
Helping Entrepreneurs Launch, Scale & Monetise their podcast for over 6 years.

CONTACT METHOD

Website
LinkedIn

Email: podcast@progressiveproperty.co.uk