The Naked Brand – Details, episodes & analysis

Imagine yourself behind the wheel of a fast car, you feel like the world is yours.. but, that feeling starts to change as you grow up and the practical side of you starts to kick in.. The price of gas, the environment and safety. In this episode we speak with Jim Shorkey, Former CEO of the Jim Shorkey Auto Group in Pittsburgh, Pennsylvania, about the auto brand. What is the auto brand and how does it make people feel? What is that gives us such an impression and feeling when it comes to this little thing we ride around in?

How audacious of you! Wow, you had the audacity to do that? The term 'audacious' often has a negative connotation to it - until you become an entrepreneur. Suddenly, the word 'audacious' becomes impressive. In business you sometimes have to go out on a limb and build from the ground up. In this episode we speak with Mohamad Fakih, Founder and President of Paramount Fine Foods.

Will the real brand please stand up? How does one navigate the tricky balance of personal and corporate branding? Can the two brands co-exist? Or are they standalones? In this episode we speak with Khari Gaynor, growth and branding strategist and Vice President of Aha Insurance, about how personal and corporate brands can both help and hurt each other.

What does it mean to be truly vulnerable? Is it a superpower or weakness? And how can brands benefit from letting down their guards and embrace vulnerability? In this episode we speak with professional singer and trauma-informed coach Janey Brown about The Brand of Vulnerability.

And we're back! Excited to kick off season 2 of The Naked Brand with the Brand of Geek. What is the brand of geek - and does it come with an all access pass? Or is it an exclusive club with a secret handshake? The Naked Brand welcomes Andy Burns, founder and publisher of the pop culture website Biff Bam Pop! Andy is also the author of books on Twin Peaks and Stephen King's The Stand.

It’s our season finale and what better way to bring all 17 episodes together than talking about family. 

Your Naked Brand Website

Mike Leon 

Family is About Love

FIAB IG

FIAB FACEBOOK

 

For years brands have been trying to increase their focus on sustainability. How are they doing? What should they be thinking about and what are some opportunities for brands of all sizes to embed sustainability not just in their business practices but into the way they build their brand?

Your Naked Brand Website

Mike Leon 

Megan Takeda-Tully

Suppli

There’s not as much legacy and loyalty in the media anymore with the rise of social media, celebrity & pop culture. With a 24-hour news cycle and media personalities jumping from station to station, you're always looking for the next big thing. 

Your Naked Brand Website

Mike Leon 

Dave Woodard

Play has proven to be a powerful force in developing young minds and hearts.  So why not with brands too? Can brands learn from play based learning techniques used by educators to help drive innovation, further diversity and inclusion and promote the general wellbeing of team members and customers? Should brands play more?

Your Naked Brand Website

Mike Leon 

Danielle Saint-Onge on IG

Books by Danielle Saint-Onge

My late father would say “Everybody’s selling something!” And he’s right, we are always selling something. If that’s true then what are we buying?

Your Naked Brand Website

Mike Leon 

Drill vs Hole Article

Brent Closs