Podcast The MindShift Podcast with Darrell Evans by Darrell Evans, Digital Marketing and Business Growth Strategist for Scaling Brands Episodes

Explore every episode of the podcast The MindShift Podcast with Darrell Evans

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	Title	Pub. Date	Duration
	339: How Retargeting and Reactivation Unlock Your Marketing ROI	30 Apr 2025	00:14:34
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. Are you struggling with marketing ROI? Here's the shocking truth: 96% of visitors to your website are NOT ready to buy today. Most businesses waste thousands on ads targeting cold leads instead of nurturing warm prospects who just aren't ready to purchase yet. In this episode, Darrell Evans reveal the retargeting strategies we use with our 7 and 8-figure clients to convert "dead leads" into sales on autopilot. Stop leaving money on the table. KEY TAKEAWAYS: 1. Only 2-4% of people who engage with your brand are ready to buy TODAY 2. Most businesses give up on leads after 30-90 days 3. 55% of prospects will solve their problem within 3-18 months 4. Database reactivation campaigns can unlock thousands of "dead leads" 5. Top of mind remarketing requires only 5% of your total ad spend Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	338: How To Convert More Website Traffic To Leads With This One Simple Tactic	23 Apr 2025	00:15:54
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. Are you obsessing over website traffic but still struggling with lead generation and sales? In this eye-opening episode, Darrell Evans reveal why chasing more traffic might be the BIGGEST mistake you're making in your digital marketing strategy. Discover the hidden opportunity in your EXISTING traffic that could increase your conversions by 1-3% without spending an extra dollar on advertising. We’ll show you exactly how we implement this game-changing approach in the first 90 days with our clients. KEY TAKEAWAYS: Traffic metrics alone don't generate revenue - conversion optimization does Most visitors who leave your site will never return, regardless of your reputation Exit intent strategies should be content-specific, not generic across your whole site Visitors in different stages need different engagement options beyond "Get a Quote" Even a small 1-3% increase in conversion rate can significantly impact your revenue Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	329: The Psychology of High-Converting Leads: How I Turned $300 into a Multi-Million Dollar Marketing Strategy	19 Feb 2025	00:22:39
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. Discover the exact framework I used to go from living on my grandmother's couch to generating consistent, qualified leads that convert. In this episode, I am sharing my TP3 (The Problem That Precedes the Purchase) methodology that's generated multiple 7-figures in revenue for both my businesses and our agency clients. KEY TAKEAWAYS: Why traditional lead generation methods often fail The psychology behind high-converting lead magnets How to identify your prospect's REAL problem (before they know they need your solution) Step-by-step implementation of the TP3 framework Real case studies with actual conversion rates Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	239: How to Reduce Overwhelm and Increase Productivity	15 Jun 2023	00:17:07
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. In this episode: Do you constantly feel overwhelmed and out of control in your day-to-day life? In this episode, we explore ways to overcome overwhelm and increase productivity. Darrell shares his personal insights on the benefits of delegation, elimination, and automation to increase productivity. Overwhelmed can be your silent productivity killer, but you can choose to avoid that and take control. Now is the time to address your productivity woes. Top reasons to listen to the entire episode: You'll hear how to declutter your brain and schedule from overwhelm. Find out the top strategies to maximize your productivity Learn how to be lazy-productive and leverage your life and business. Full Show Notes Here! Links & Mentioned Resources Growth Driven Entrepreneur Community Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	238: Top 3 Mistakes in Scaling a Service Business	12 Jun 2023	00:17:02
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. In this episode: Darrell shares his experience and insights on how to create a winning sales process, the importance of building trust with customers, and why focusing on interested but not yet ready leads can lead to significant ROI. Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	237: The 3 Top Digital Marketing Skills You Must Have to Succeed Today	08 Jun 2023	00:17:49
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. In this episode: Looking to level up your digital marketing game? You may be a marketer or a business owner who wants to stay on track with the business and technology. You are on the right track! This episode will expose the most important marketing skills you need to be a successful digital marketer today. Don't be stuck in your way in the world of digital. Arm yourself with knowledge and ride the wave of the digital marketing evolution. Top reasons to listen to the entire episode: You'll learn the current state of the digital marketing landscape. Discover what matters in your marketing. Find out simple and sophisticated strategies that you can follow to grow your business. Full Show Notes Here! Links & Mentioned Resources Growth Driven Entrepreneur Community Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	236: Improve Your Marketing And Sales with Darrell's Iceberg Theory	05 Jun 2023	00:14:28
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. In this episode: Do you ever feel like you're only scratching the surface when it comes to reaching high-value prospects and understanding their behavior in the vast ocean of digital marketing? If so, you'll want to dive into our latest podcast episode, where we explore Darrell's powerful Iceberg Strategy for behavior-based marketing, specifically for high-ticket sales with longer sales cycles! In this eye-opening episode, we'll take you on a deep dive into the submerged part of the iceberg, where your potential prospects are lurking. You'll learn how to engage with them early on to build strong relationships and establish credibility, even before they're ready to make a purchase. We'll also reveal: - The importance of triggering events in behavior-based marketing 🚀 - The systems you need to stay top-of-mind throughout your audience's decision-making process 🧠 - How to navigate the vast ocean of digital marketing and find success in reaching your ideal customers 🌊 Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	235: How to Attract More High Quality Leads (Masterclass - Part 2)	01 Jun 2023	00:38:08
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. In this episode: Do you hate selling, or are you just not confident that your product/service is the solution your potential customer is looking for? You see, attracting high-quality leads is easier once you understand this concept in marketing. Join me as I share how to identify the number one problem that the customer wants to solve. We'll dive into the dark roots of your customers' sleepless nights to get crystal clear clarity on their concerns and use that information to provide transformation in their life. Top reasons to listen to the entire episode: You'll hear how to meet the potential customers where they are. Learn to have a competitive advantage. Find out how to create messaging that cuts right through the noise of your competitors. Full Show Notes Here! Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	234: How to Attract More High Quality Leads (Masterclass - Part 1)	29 May 2023	00:18:16
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. In this episode: Want to market, grow and scale your business faster? Join the Growth Driven Entrepreneur Newsletter at http://growthdrivenentrepreneur.com Are you struggling to attract the right leads for your business? In this episode, Darrell discusses the key elements of successful marketing, especially when it comes to attracting high-quality leads. He shares his experiences and insights from working with various companies on their marketing strategies, including SEO and social media marketing. Darrell emphasizes that the right mindset and approach to marketing are crucial for success and outlines a proven process that can help you achieve your marketing objectives. Whether you're a small business owner or a marketing professional, this episode will give you actionable tips and insights to improve your marketing efforts and attract more high-quality leads to your business. Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	233: Avoid These 4 Mistakes To Accelerate Business Growth	25 May 2023	00:31:23
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. In this episode: Are you ready to unlock the secrets to profitable business growth? You're in luck! In this episode, Darrell teams up with an expert panel to share the four mistakes that stop businesses from growing. Darrell Evans, Crista Grasso, Annie P. Ruggles, and Marcia Riner reveal their game-changer tips to help you get started and move the needle forward to the path of explosive profit. From vision to visible action, this episode will guide your business to accelerate now. Top reasons to listen to the entire episode: Learn how to focus on the right things that drive business success. Hear our powerhouse experts share top strategies to accelerate and elevate your business. You'll have an actionable guide to profitable business growth. Full Show Notes Here! Links & Mentioned Resources Free Guide: Accelerate Now Connect with our Business Accelerator Expert Panel Crista Grasso Annie P. Ruggles Marcia Riner Darrell Evans Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	232: 3 Things To Must Know Before You Run Social Media Ads (Or you could lose a lot of money)	22 May 2023	00:16:58
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. In this episode: Discover the top three things you need to know before running social media ads - and prevent losing money in the process! These essential insights can make or break your campaigns. Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	231: World Champion Speaker Ed Tate on Winning High Stakes Presentations	18 May 2023	00:58:02
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. In this episode: Want to sell your products, services, and ideas with confidence and impact? Ed Tate, the award-winning international keynote speaker and author, shares 3 secrets to success. Ed Tate is the speaker who energizes, educates, and entertains. His signature talk is on Winning High Stakes Presentations, and he has helped countless individuals and businesses transform their presentations and achieve their goals. Ed has sold over $500 million in products and services to corporations and entrepreneurs. He also won 2000 Toastmasters International's most prestigious award, the World Championship of Public Speaking. Top reasons to listen to the entire episode: You will learn the key elements to win your High Stakes Business Presentation. Hear Ed Tate's winning preparation for the World Champion of Public Speaking title. Learn how to use the right mindset and converse with the right people. Full Show Notes Here! Links & Mentioned Resources One of Those Days by Ed Tate Market like Darrell Connect with Ed Tate Website LinkedIn YouTube Facebook Twitter Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	230: 5 Essential Traits of Highly Successful Small Business Owners	15 May 2023	00:16:18
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. In this episode: In this episode, we unveil the secrets of small business success! Discover the five essential traits that drive thriving entrepreneurs. Get inspired and take action! Mentioned Links Grow a Small Business Podcast Episode with Darrell Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	328: A CEO's Guide to Converting More High-Ticket Leads	12 Feb 2025	00:17:07
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. Are your leads not converting? Discover the proven 4-step framework that's helped 7-8 figure companies generate over $300M in revenue. In this episode, marketing expert Darrell Evans breaks down why timing matters more than your product or sales team, and reveals the crucial stages of buyer awareness that influence purchasing decisions. KEY TAKEAWAYS: The 5 stages of buyer awareness and why they matter Why meeting customers in the solution-aware stage is crucial How to use the "11 PM Exercise" to understand customer psychology The importance of timing in lead conversion Why proof matters more than ever in a competitive market Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	229: Transforming Lives: A Conversation with Dr. Herbert Harris	11 May 2023	00:55:21
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. In this episode: Are you looking for a tool to help you quickly achieve success? Maybe you want to climb the mountain called "success" but feel lost and don't know where to start. You're in luck! Dr. Herbert Harris is a retired attorney turned successful author, speaker, mentor, and trainer that teaches millions the universal law of success to achieve their goals and transform their lives. Dr. Harris' pursuit for knowledge has taken him all over the world and helped him relate to audiences of all ages, cultural backgrounds, and educational levels. His most popular book, The Twelve Universal Laws of Success, provides an organized, straightforward, step-by-step approach to basic success principles and the laws of the universe under which they operate. Top reasons to listen to the entire episode: Learn how practicing meditation can help you manifest health, wealth, and success. Hear how Dr. Herbert Harris uses his gift of painting a picture to connect, communicate and teach. Find out the four steps to shift your mind to success. Full Show Notes Here! Links & Mentioned Resources The Twelve Universal Laws of Success How to Make Money in Music Success Talk Podcast Market like Darrell Growth Driven Entrepreneur Community Connect with Dr. Herbert Harris Website LinkedIn YouTube Facebook Instagram Twitter Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	228: Social Media Strategies for Startups	08 May 2023	00:23:08
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	227: Building a Successful Web Design Agency: Intersecting Teams and Processes	04 May 2023	00:51:37
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. In this episode: Are you documenting your system and processes? Do you really need SOPs in your business? If you are ready to discover the answers to these questions, this episode is for you! Matt Levenhagen is the Founder and Lead Web Designer at Unified Web Design and the Host of The Builders Podcast. Top reasons to listen to the entire episode: Learn how a struggling artist becomes a successful web design agency owner. Discover the difference between a template design vs. a custom website. Find out how to document systems and processes that create efficiency for the team and the agency. Full Show Notes Here! Links & Mentioned Resources Unified Web Design 212: How to Hire a Virtual Executive Assistant Market like Darrell Growth Driven Entrepreneur Community Connect with Matt Levenhagen Website Facebook Instagram Twitter LinkedIn The Builders podcast Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	226: The Power of Email Marketing for Startups	01 May 2023	00:18:56
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. In this episode: On this episode of The MindShift Podcast with Darrell Evans, we explore the best practices for building and utilizing email lists for marketing purposes. Darrell emphasizes that although social media platforms like TikTok, Instagram or Facebook can be used for lead generation, email is still an important marketing channel that people need to pay attention to. Personalizing content is key due to the unique preferences of each subscriber. Moreover, he shares insights on the importance of segmenting email lists. We also discuss the different types of email communication like newsletters, campaigns, and sales sequences and how to use them intentionally based on the individual's stage in the sales process. Darrell also shares current market insights and recommends platforms like Active Campaigns, Constant Contact, ConvertKit, Mailchimp and Klaviyo for email marketing campaigns. Finally, we discuss the need to constantly build an email list to have a backup for reaching out to the audience in case a platform like TikTok shuts down. Tune in to learn more about email list building and its importance in modern marketing practices. Mentioned Resources 224: 6 Keys to Building a Successful Startup Website Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	225: Life in Rhythm: Exploring Music, Engineering, and Entrepreneurship	27 Apr 2023	00:54:29
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. In this episode: Have you had enough of your job? Are you ready to bet on yourself? After a 20-year career as an engineer, Clarence Levy III followed his passion for music, took a leap of faith, and decided to bet on himself as an entrepreneur. Clarence Levy III is an engineer by profession and a musician by passion. He is the founder of SABOR music and brass band and founder of Morehouse College Marching Band, "Phunk Squad" drumline fraternity, where he still gives back as a drumline instructor. Clarence is also the creator of the soundtracks for the Business Infrastructure podcast. Top reasons to listen to the entire episode: You will learn how to overcome imposter syndrome. Hear Clarence’s story of career pivot with passion and purpose. Discover the creative process of transforming noise into music. Full Show Notes Here! Links & Mentioned Resources Episode 97: How to Build Business Infrastructure with Alicia Butler Pierre Business Infrastructure podcast Market like Darrell Growth Driven Entrepreneur Community Connect with Clarence Levy III Website LinkedIn Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	224: 6 Keys to Building a Successful Startup Website	24 Apr 2023	00:18:24
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. In this episode: On this episode of The MindShift Podcast, we dive into the importance of having your own website and not relying solely on social media platforms. Learn the six essential keys to building a successful website for your startup. From creating user-friendly navigation to optimizing for search engines, tune in to discover the secrets to making your online presence stand out. With the possibility of TikTok being banned in the US in 2023 and the risks of building your business on rented land, our speaker emphasizes the power of having a website for business owners. We also discuss the key elements needed in a website, such as a clear value proposition and user-friendly navigation, as well as the importance of having a content strategy to attract ideal customers. Additionally, we touch on upcoming changes in search engines, including Google's new technologies Bard and ChatGPT. Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	223: From Professional Fighter to Land Dealer: P.J. Reilly's Unconventional Career Journey	20 Apr 2023	01:01:00
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. In this episode: Have you ever thought about how a piece of dirt can be a profitable business? P.J. Reilly is in the dirt game, buying and selling land all over the country. A great business opportunity that anyone can be a part of! In this episode, hear how he turned an identity crisis into a thriving business. P.J. Reilly is the founder and CEO of Wholesale Land USA. He uses the simplicity of land to his advantage and makes it his business to buy and sell land in rural residential areas. P.J.'s personality brings fire and incredible energy throughout our conversation as he shares how he uses his time and shifts his career and life altogether. Top reasons to listen to the entire episode: Learn how a YouTube video changes P.J.'s career. Find out where to buy good land deals and how to sell them in 20 minutes. Discover P.J.'s strategy for automating his dirt-selling business. Full Show Notes Here! Links & Mentioned Resources Land Life Episode 69: The Science of Internet Marketing Zillow Market like Darrell Growth Driven Entrepreneur Community Connect with P.J. Reilly Website Facebook Instagram LinkedIn LifeLand Podcast Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	222: Overcoming Sales Fears with Conversational Selling	17 Apr 2023	00:18:42
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. In this episode: In this episode, we discuss how to transform your sales approach from a forceful process to a conversation that is helpful and customer-centric. By focusing on building relationships and understanding the needs and desires of prospects, sales can become a more natural and enjoyable process. We also cover the importance of maintaining a customer-focused mindset and providing value to customers even after the sale is made. To transform your sales approach, consider leading with aspirations, being authentic, and shifting your focus to problem-solving rather than making a sale. By embracing these principles, you can build trust and loyalty with your customers and grow your business. Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	221: $1/day Social Media Ad Strategy Part II	13 Apr 2023	00:36:49
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. In this episode: Do you want to learn a simple way to elevate your brand awareness online? You may be a business owner who wants to market your brand and use online advertising without breaking the bank. If so, this episode is for you! In this episode, I will share a social media advertising technique that I develop and use to build brand awareness and connect with the target market right away. The best part is that listening to and learning these golden lessons will not cost you a fortune! Top reasons to listen to the entire episode: Discover how to raise brand awareness with $1 a day. Learn Darrell's ATM strategy and why it matters. Find out how to interpret your ad metrics and see real results. Full Show Notes Here! Links & Mentioned Resources Growth Driven Entrepreneurs Community Yokel Local Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	220: $1 day Social Media Ad Strategy Part I	10 Apr 2023	00:35:45
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. In this episode: Do you want to grow your brand on social media? In this episode, I teach a social media advertising technique that may quickly raise your brand's visibility and awareness while costing just $1 per day. Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	327: Never Run Out of Leads Again: The 5-Step Framework That Creates Predictable Sales for 7 & 8 Figure Businesses	05 Feb 2025	00:20:29
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. In this episode: We break down how an $8M company transformed their stagnant lead generation into a consistent buyer machine. If you're tired of leads that go nowhere, this framework will change your marketing game forever. LISTEN THIS IF YOU WANT TO: Never run out of qualified leads again Convert more cold traffic into buyers Build a sustainable marketing framework for 2025 Stop wasting money on ads that don't convert KEY TAKEAWAYS: How to identify and map every customer pain point Why content must match specific buyer frustrations The "waterfall method" for converting cold traffic Modern retargeting strategies that actually work How to adapt your marketing for today's AI-driven world Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	219: The Content Creation Formula That Grows Your Brand Part II	06 Apr 2023	00:47:13
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. In this episode: Do you struggle to plan and create content that moves your business forward? Maybe you are someone who is constantly looking for ways to market your business with content but is not sure where to start. You're in luck! In this episode, I share the high-level content creation formula I use to grow and generate leads for my business and my client's businesses. This is for you if you need brand clarity and want to get your content straight to your customers. Top reasons to listen to the entire episode: You will learn the strategic way of creating a marketing plan for your brand. Darrell shares his effective content creation formula that converts. Find out how to level up your content marketing game and grow your business. Full Show Notes Here! Mentioned Resources: Yokel Local MindShift Business Academy Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	218: The Content Creation Formula That Grows Your Brand Part I	03 Apr 2023	00:44:31
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	217: Strategies That Increase Profits with Marcia Riner	28 Mar 2023	00:50:34
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. In this episode: Have you ever thought of selling your business someday? Do you even know the value of your business? Marcia Riner provides business owners with a systematic approach to growing their revenue, profit, and the value of the company to achieve their next-level success. Marcia Riner is a business growth strategist and CEO of Infinite Profit Consulting, which helps entrepreneurs to strengthen their business so that it is worth selling someday. She works closely with her clients to turn their business into an attractive & profitable business asset they can enjoy until they decide to stop. She helps them get a return on their business investment. Top reasons to listen to the entire episode: You will learn how to turn a not saleable business into a profitable business asset. Hear Marcia's proven growth and revenue strategies that help business owners to get results fast. Find out how to use innovative techniques to have a clear ROI from your business and achieve success. Full Show Notes Here! Mentioned Resources: Boosting Business Profit The Profit Accelerator BIG Profit Secrets - Exposed Profit with a Plan podcast Free training: 30-Day Profit Booster Free: Strategy Call with Darrell Connect with Marcia Riner Website LinkedIn Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	216: All Good Marketing Can't Be Measured	27 Mar 2023	00:18:44
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	215: The Power of Storytelling with Sheryl Green	21 Mar 2023	00:46:20
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. In this episode: Have you ever felt lost? Are you lacking the motivation to live your life and dwelling on your negative emotions? You might feel helpless now but remember you are not alone. Sheryl Green discovered the power of storytelling after experiencing a devastating divorce and now helps others to overcome their own obstacles. Sheryl is a non-fiction author of five books, including her latest book "Living Unleashed! How Setting Boundaries Sets You Free." She dedicated her life to providing a voice for those who cannot speak and donates her time, talent, and money to animal rescue. She has worked with Hearts Alive Village and now helps businesses and nonprofits work together for the betterment of both through cause marketing. Top reasons to listen to the entire episode: Learn how to structure and write a book in 45 days. Discover how the power of storytelling saves Sheryl’s life and others. Find out how to develop the art and science of writing a book that impacts and sells. Full Show Notes Here! Mentioned Resources: Living Unleashed! How Setting Healthy Boundaries Sets You Free Surviving to Thriving: How to Overcome Setbacks & Rock Your Life Book Writing for Busy People Once Upon a Bottom Line: Harnessing the Power of Storytelling in Sales Do Good to Do Better: The Small Business Guide to Growing Your Business by Helping Nonprofits Learn to Say “NO” Cheat Sheet Save The Cat! by Blake Snyder Market Like Darrell Yokel Local Connect with Sheryl Green Website Instagram Facebook LinkedIn Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	214: Transform Doubt into Dominance with The Power of Belief	20 Mar 2023	00:21:08
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	213: Rapidly Increase Sales Revenues With Mac Attram	14 Mar 2023	00:45:20
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. In this episode: Do you feel stuck in increasing your sales revenue? Maybe you are looking for effective strategies to improve your client-getting process and generate more sales. Mac Attram is the Founder and CEO of MindSpace Coaching and has helped business owners increase sales revenues by 20%-200% and is the author of four books. Mac had many years of business challenges and failures before discovering what works. His tenacity and over 40 years of Martial Arts practice helped him stay focused and disciplined, a trait he takes into all areas of his life, including business. Top reasons to listen to the entire episode: You will learn how to fill your mind with the right beliefs and skills to succeed. Hear how Mac builds and rebuilds profitable businesses and trains others to do the same. Learn the system, processes, and strategies to attract clients faster, easier, and more fun. Full Show Notes Here! Mentioned Resources: The Power of Masterminding How To Succeed: The Inspired Warrior's Code Face It & Fix It The Millionaire Moment Think and Grow Rich by Napoleon Hill Free Quiz: Which Area of Your Business is Holding You Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	212: How to Hire a Virtual Executive Assistant	13 Mar 2023	00:17:46
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. In this episode: Mentioned Resources Market like Darrell Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	211: How to Write to Make an Impact with Tamika Sims	07 Mar 2023	00:46:41
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. In this episode: Do you want to share your story to help others? Maybe the idea of writing a book is constantly running in your mind but putting your thoughts and expertise into words troubles you. If you are ready to take action and publish your book into the world - you don't want to miss this. Tamika L. Sims is the founder and CEO of Ink Pen Diva and a survivor of physical, sexual, and emotional relationship abuse. Using her experience as motivation, Tamika makes it her mission to empower others to find their unique voice and share their story with the world equipped with accountability, self-awareness, and guided instruction. She is a true heart-led fighter with a powerful ink pen weapon in hand. Top reasons to listen to the entire episode: Learn who should, why, and how to write a book. Tamika shares how words can protect and restore a person's life. Discover the best practice of writing a book for busy professionals. Full Show Notes Here! Mentioned Resources: Tamika L. Sims Book list The Plus Factor A Life That's Mine Creating a Magnetic Community A Woman's Journey to Self-Assurance: An Anthology The Dossier of a Successful Author Ink Pen Diva: The Truth Behind My Pen Connect with Tamika L. Sims Instagram Website Get Write & Get Published Book Training Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	210: Will ChatGPT and Ai Take Over Jobs	06 Mar 2023	00:17:35
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	326: Social Media Lead Generation on Easy Mode: The Content-Ads-Convert Framework for 7-8 Figure Businesses	29 Jan 2025	00:16:37
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. Are you tired of posting 3x daily with zero leads? A 7-figure CEO recently told me they were burning money on social media with no results. I showed them why social media lead generation is actually on easy mode - when you understand the Content-Ads-Convert framework. In this episode, I break down our proven system that's generated over $300M in revenue. KEY TAKEAWAYS: Why traditional social posting advice is hurting your lead gen The 3-step Content-Ads-Convert framework How to meet prospects where they are Why less content can generate more leads Our proven interview process for content creation Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	209: Build Self-Confidence with This One Reminder	28 Feb 2023	00:13:52
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. In this episode: If you've ever struggled with overcoming self-doubt in business and personal life. - this episode is for you. Three reasons to listen to the entire episode Learn how self-doubt can be a significant obstacle to success and how it can come from different sources. Discover one effective way to overcome self-doubt. Uncover how I overcame self-doubt before speaking at a live event and who helped me through that experience. Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	208: Why I Walked Off the Job	27 Feb 2023	00:11:38
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	207: Unlocking the Power of The Quantum Wins Model with Cristina Imre	21 Feb 2023	00:56:53
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. In this episode: Do you want to make a quantum win? What if I tell you that my guest today can be your secret weapon to unlock your powers and achieve your big vision for the future? If you are ready to take the leap, tune in! Cristina Emre is the secret weapon of ambitious, purpose-driven leaders behind their business successes today and in the future. She is a powerful entrepreneur that uses scientifically proven methods to bring clarity and conscious creators to take a quantum leap to business and life success. Top reasons to listen to the entire episode: Learn how Cristina trains founders and leaders to make aligned shifts for success. Uncover how the quantum wins model works. Discover why mastering your emotions will be the key to success in life and business. Full Show Notes Here! Mentioned Resources: Unlocking Growth by Grasping the Human Factor \| Interview with Darrell Evans Jim Rohn Motivation – Tribute To A Great Mentor Connect with Cristina: LinkedIn Website Christina’s Room Podcast Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	206: 5 Re-engagement Email Campaign Best Practices	20 Feb 2023	00:18:24
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. In this episode: Best practice 1 - Give yourself some grace Best practice 2 - Determine your strategy/cadence Best practice 3 - Apologize and Set Expectations Best practice 4 - Write consistently Best practice 5 - Let some go Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	205: Building Cultures of Trust and Respect with Esther Weinberg	14 Feb 2023	00:44:37
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. In this episode: What kind of environment do we want to create now, in order to bring people into this place that we think is pretty special? What makes this environment really special? These are just two of the questions my guest today helps companies consider when making a major change. Esther Weinberg is a leadership coach that believes in pivots. The statistics she shares regarding tough conversations may leave you astonished. Top reasons to listen to the entire episode: Learn about your current reality, opportunity, and possibility. Questions companies may want to ask themselves about their environment and culture when growing their employee base. Discover the meaning behind “context is decisive.” Full Show Notes Here! Mentioned Resources Better leaders, Better People, Better Results: Six Eye-Opening Strategies to Thrive Through Change You Did Not Ask For Being Me Foundation Market like Darrell Connect with Esther Website Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	204: My Thoughts on Mentorship - Darrell Evans	13 Feb 2023	00:17:59
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	203: Innovating for a Better Future- An Interview with Kenny Burks	07 Feb 2023	00:42:53
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. In this episode: How can artificial intelligence help remove bias? My guest today is Kenny Burks, creator and owner of two businesses, where he aims to do exactly that. Listen in as Kenny, and I talk about leveling the playing field and mindset shifts. Top reasons to listen to the entire episode: Discover a mind shift change between working for corporate and being an entrepreneur. Hear what it’s like starting two new businesses at essentially the same time. Uncover how artificial intelligence helps take human bias out of processes. Full Show Notes Here! Mentioned Resources Home Equalizer carKenny Connect with Kennith Instagram Twitter Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	202: How to Research Buyer Personas That Works Like Magic	06 Feb 2023	00:13:01
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	201: Two Threats To Your Google Traffic With Darrell Evans	31 Jan 2023	00:17:53
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	200: Thank You From Darrell Evans	30 Jan 2023	00:10:22
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	325: 320 to 680 Qualified Leads: Bottom-Up Marketing Optimization Strategy	22 Jan 2025	00:14:05
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. In this episode: Learn how we doubled qualified sales leads with just a 15% increase in budget! This proven lead generation strategy transformed a 40-year-old company's results from 320 to 680 sales calls per year. KEY TAKEAWAYS: Doubled sales qualified leads with only 15% budget increase Reduced cost per lead from $420 to $225 Success through buyer psychology, not content creation Bottom-up funnel optimization strategy Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	199: The Transformative Power of Peak Personal Fitness with Eric Evans	24 Jan 2023	01:04:45
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. In this episode: Do you know that my baby brother is an incredible, no, excellent and successful personal trainer? I am proud to have Eric Evans as my guest this week as we discuss his 12-week training cycles and how they can benefit everyone, from professionals behind a desk to professional and Olympic athletes. We talk about movement, nutrition, ideal times, and taking the guesswork out of workouts. Top reasons to listen to the entire episode: Eric’s energy and passion for health are contagious. Learn the goal of his steady job of 15 years - it hasn’t changed. Discover why each of the four-week cycles is borderline perfect. Full Show Notes Here! Mentioned Resources MindShift Listener Special Pricing Offer Here Connect with Eric Website Instagram Facebook TikTok Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	198: Your Ideal Customers	23 Jan 2023	00:11:16
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
	197: Amplify Your Brand: Strategies for Increasing Exposure and Maximizing ROI	17 Jan 2023	00:38:02
Have a question for Darrell? Text the show here. Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle. Want help to market, grow, and scale your business? Schedule a free strategy session. In this episode: Branding. PR. They’re one in the same, right? Well, not really. However, they aren’t as separate as they used to be. Thankfully, my guest today is Anika Jackson, founder of a marketing and communications firm dedicated to small businesses and entrepreneurs. She shares resources and advice and helps us to understand them better separately and how impactful they are used together. Top reasons to listen to the entire episode: Discover how crucial understanding and marketing your brand is for your small business. Learn how your “brand” and PR are different and entwined. Uncover how to present yourself as an expert in your field. Full Show Notes Here! Mentioned Resources Help A Reporter Out Qwoted Simplified Your Brand Amplified The Brand Amplifier Live Free 30-minute strategy session with Anika for the MindShift Podcast audience Connect with Anika Website LinkedIn Your Brand Amplified LinkedIn Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve! If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.

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