The Margin Method – Details, episodes & analysis

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In this episode, Steve breaks down the five essential elements every business needs to excel. Discover why a well-crafted strategy blueprint is crucial, how to effectively implement initiatives with the IAR framework, and the importance of clear success measures and timely financial statements. Steve also reveals the value of the Financial Strategy Review (FSR) meeting and how it can drive performance and growth. Tune in for actionable insights to transform your business and achieve remarkable results.

Disclaimer:
The views expressed here are those of the individual Coltivar Group, LLC (“Coltivar”) personnel quoted and are not the views of Coltivar or its affiliates. Certain information contained in here has been obtained from third-party sources. While taken from sources believed to be reliable, Coltivar has not independently verified such information and makes no representations about the enduring accuracy of the information or its appropriateness for a given situation.

This content is provided for informational purposes only, and should not be relied upon as legal, business, investment, or tax advice. You should consult your own advisers as to those matters. References to any securities or digital assets are for illustrative purposes only, and do not constitute an investment recommendation or offer to provide investment advisory services. The Company is not registered or licensed by any governing body in any jurisdiction to give investing advice or provide investment recommendations. The Company is not affiliated with, nor does it receive compensation from, any specific security. Please see https://www.coltivar.com/privacy-policy-and-terms-of-use for additional important information. 

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In this episode, Steve breaks down the five key responsibilities every effective CEO should master. From building a unified, high-performing team to setting a clear strategic direction, consistent communication, and holding people accountable, he shares real-world insights from his experience turning around multi-million and billion-dollar companies. Plus, he dives into the importance of having tough conversations that drive better outcomes and build respect. Whether you’re a seasoned CEO or aspiring leader, these strategies will help you lead with purpose and achieve stronger results.

Disclaimer:
The views expressed here are those of the individual Coltivar Group, LLC (“Coltivar”) personnel quoted and are not the views of Coltivar or its affiliates. Certain information contained in here has been obtained from third-party sources. While taken from sources believed to be reliable, Coltivar has not independently verified such information and makes no representations about the enduring accuracy of the information or its appropriateness for a given situation.

This content is provided for informational purposes only, and should not be relied upon as legal, business, investment, or tax advice. You should consult your own advisers as to those matters. References to any securities or digital assets are for illustrative purposes only, and do not constitute an investment recommendation or offer to provide investment advisory services. The Company is not registered or licensed by any governing body in any jurisdiction to give investing advice or provide investment recommendations. The Company is not affiliated with, nor does it receive compensation from, any specific security. Please see https://www.coltivar.com/privacy-policy-and-terms-of-use for additional important information. 

Want to see if you’re a fit for our KPI Kickoff? Check it out here: https://www.coltivar.com/boost

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In this episode, Steve Coughran explores one of the most underrated drivers of entrepreneurial success: passion. Drawing from his own journey as a founder and CFO, Steve shares why passion isn’t fluff—it’s fuel. It drives creativity, resilience, and purpose, turning a business into a mission and teams into believers.

Packed with real stories and practical takeaways, this episode helps founders and leaders tap into what truly motivates them—and shows how to turn that energy into a strategic advantage.

Disclaimer:
The views expressed here are those of the individual Coltivar Group, LLC (“Coltivar”) personnel quoted and are not the views of Coltivar or its affiliates. Certain information contained in here has been obtained from third-party sources. While taken from sources believed to be reliable, Coltivar has not independently verified such information and makes no representations about the enduring accuracy of the information or its appropriateness for a given situation.

This content is provided for informational purposes only, and should not be relied upon as legal, business, investment, or tax advice. You should consult your own advisers as to those matters. References to any securities or digital assets are for illustrative purposes only, and do not constitute an investment recommendation or offer to provide investment advisory services. The Company is not registered or licensed by any governing body in any jurisdiction to give investing advice or provide investment recommendations. The Company is not affiliated with, nor does it receive compensation from, any specific security. Please see https://www.coltivar.com/privacy-policy-and-terms-of-use for additional important information. 

Want to see if you’re a fit for our KPI Kickoff? Check it out here: https://www.coltivar.com/boost

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In this episode, Steve Coughran sits down with entrepreneur Raph McGowan to talk about the grit, resilience, and mindset it takes to build a business from the ground up. Raph shares the highs and lows of his journey—how he turned obstacles into opportunities, made strategic pivots, and stayed motivated when things got tough. It’s an honest, inspiring conversation full of real-world lessons for anyone growing a business.

Disclaimer:
The views expressed here are those of the individual Coltivar Group, LLC (“Coltivar”) personnel quoted and are not the views of Coltivar or its affiliates. Certain information contained in here has been obtained from third-party sources. While taken from sources believed to be reliable, Coltivar has not independently verified such information and makes no representations about the enduring accuracy of the information or its appropriateness for a given situation.

This content is provided for informational purposes only, and should not be relied upon as legal, business, investment, or tax advice. You should consult your own advisers as to those matters. References to any securities or digital assets are for illustrative purposes only, and do not constitute an investment recommendation or offer to provide investment advisory services. The Company is not registered or licensed by any governing body in any jurisdiction to give investing advice or provide investment recommendations. The Company is not affiliated with, nor does it receive compensation from, any specific security. Please see https://www.coltivar.com/privacy-policy-and-terms-of-use for additional important information. 

Want to see if you’re a fit for our KPI Kickoff? Check it out here: https://www.coltivar.com/boost

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In this episode, Steve Coughran is joined by pricing expert Mark Stiving for a deep dive into the strategies behind smart pricing. Together, they explore practical ways to optimize pricing, tap into buyer psychology, and unlock hidden revenue. From subtle shifts to bold moves, this conversation is packed with real-world insights and actionable tactics to help business owners drive profit and scale with confidence.

Disclaimer:
The views expressed here are those of the individual Coltivar Group, LLC (“Coltivar”) personnel quoted and are not the views of Coltivar or its affiliates. Certain information contained in here has been obtained from third-party sources. While taken from sources believed to be reliable, Coltivar has not independently verified such information and makes no representations about the enduring accuracy of the information or its appropriateness for a given situation.

This content is provided for informational purposes only, and should not be relied upon as legal, business, investment, or tax advice. You should consult your own advisers as to those matters. References to any securities or digital assets are for illustrative purposes only, and do not constitute an investment recommendation or offer to provide investment advisory services. The Company is not registered or licensed by any governing body in any jurisdiction to give investing advice or provide investment recommendations. The Company is not affiliated with, nor does it receive compensation from, any specific security. Please see https://www.coltivar.com/privacy-policy-and-terms-of-use for additional important information. 

Want to see if you’re a fit for our KPI Kickoff? Check it out here: https://www.coltivar.com/boost

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In this episode, Steve Coughran breaks down the three core financial statements every business leader should understand: the income statement, balance sheet, and statement of cash flows. Drawing on his experience as a CFO, Steve explains how these tools reveal the true health of a business—and how they connect to strategic decisions. Whether you're tracking revenue, cash flow, or equity, this episode will give you the financial clarity you need to lead with confidence.

Disclaimer:
The views expressed here are those of the individual Coltivar Group, LLC (“Coltivar”) personnel quoted and are not the views of Coltivar or its affiliates. Certain information contained in here has been obtained from third-party sources. While taken from sources believed to be reliable, Coltivar has not independently verified such information and makes no representations about the enduring accuracy of the information or its appropriateness for a given situation.

This content is provided for informational purposes only, and should not be relied upon as legal, business, investment, or tax advice. You should consult your own advisers as to those matters. References to any securities or digital assets are for illustrative purposes only, and do not constitute an investment recommendation or offer to provide investment advisory services. The Company is not registered or licensed by any governing body in any jurisdiction to give investing advice or provide investment recommendations. The Company is not affiliated with, nor does it receive compensation from, any specific security. Please see https://www.coltivar.com/privacy-policy-and-terms-of-use for additional important information. 

Want to see if you’re a fit for our KPI Kickoff? Check it out here: https://www.coltivar.com/boost

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In this episode, Steve Coughran walks through his proven 10-step strategy blueprint for building a winning business. From defining your purpose and pinpointing your core problem to researching the market and choosing the right strategic path, Steve shares a practical approach to creating clarity and momentum. It’s a must-listen for any founder looking to boost profits, outmaneuver the competition, and lead with purpose.

Disclaimer:
The views expressed here are those of the individual Coltivar Group, LLC (“Coltivar”) personnel quoted and are not the views of Coltivar or its affiliates. Certain information contained in here has been obtained from third-party sources. While taken from sources believed to be reliable, Coltivar has not independently verified such information and makes no representations about the enduring accuracy of the information or its appropriateness for a given situation.

This content is provided for informational purposes only, and should not be relied upon as legal, business, investment, or tax advice. You should consult your own advisers as to those matters. References to any securities or digital assets are for illustrative purposes only, and do not constitute an investment recommendation or offer to provide investment advisory services. The Company is not registered or licensed by any governing body in any jurisdiction to give investing advice or provide investment recommendations. The Company is not affiliated with, nor does it receive compensation from, any specific security. Please see https://www.coltivar.com/privacy-policy-and-terms-of-use for additional important information. 

Want to see if you’re a fit for our KPI Kickoff? Check it out here: https://www.coltivar.com/boost

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In this episode, Steve Coughran shares five powerful principles every founder should follow. He talks about the importance of truly knowing your customers, testing fast and learning faster, staying lean until your systems are solid, playing the long game, and prioritizing personal health. Because at the end of the day, a thriving company starts with a healthy, grounded leader.

Disclaimer:
The views expressed here are those of the individual Coltivar Group, LLC (“Coltivar”) personnel quoted and are not the views of Coltivar or its affiliates. Certain information contained in here has been obtained from third-party sources. While taken from sources believed to be reliable, Coltivar has not independently verified such information and makes no representations about the enduring accuracy of the information or its appropriateness for a given situation.

This content is provided for informational purposes only, and should not be relied upon as legal, business, investment, or tax advice. You should consult your own advisers as to those matters. References to any securities or digital assets are for illustrative purposes only, and do not constitute an investment recommendation or offer to provide investment advisory services. The Company is not registered or licensed by any governing body in any jurisdiction to give investing advice or provide investment recommendations. The Company is not affiliated with, nor does it receive compensation from, any specific security. Please see https://www.coltivar.com/privacy-policy-and-terms-of-use for additional important information. 

Want to see if you’re a fit for our KPI Kickoff? Check it out here: https://www.coltivar.com/boost

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In this episode, Steve breaks down how to really understand your customer—like really understand them. He shares a simple framework to help you uncover what your ideal customer wants, what’s getting in their way, and what would make them say, “This is exactly what I need.” It’s about empathy, not guesswork. If you want to create offers that truly connect and drive growth, this one’s for you.

Disclaimer:
The views expressed here are those of the individual Coltivar Group, LLC (“Coltivar”) personnel quoted and are not the views of Coltivar or its affiliates. Certain information contained in here has been obtained from third-party sources. While taken from sources believed to be reliable, Coltivar has not independently verified such information and makes no representations about the enduring accuracy of the information or its appropriateness for a given situation.

This content is provided for informational purposes only, and should not be relied upon as legal, business, investment, or tax advice. You should consult your own advisers as to those matters. References to any securities or digital assets are for illustrative purposes only, and do not constitute an investment recommendation or offer to provide investment advisory services. The Company is not registered or licensed by any governing body in any jurisdiction to give investing advice or provide investment recommendations. The Company is not affiliated with, nor does it receive compensation from, any specific security. Please see https://www.coltivar.com/privacy-policy-and-terms-of-use for additional important information. 

Want to see if you’re a fit for our KPI Kickoff? Check it out here: https://www.coltivar.com/boost

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Today, we're diving deep into a critical decision for entrepreneurs: choosing between an LLC and an S-Corp. Titled "LLC versus the S-Corp: Don't Make This Mistake When Getting Started," this episode is packed with insights to help you navigate this crucial choice. Steve breaks down the pros and cons of each entity, from liability protection and tax implications to administrative requirements and flexibility. Whether you're just starting out or considering a restructuring, this episode is a must-listen for any business owner looking to make informed decisions that set the stage for long-term success. Tune in and avoid the pitfalls that come with this decision!

Disclaimer:
The views expressed here are those of the individual Coltivar Group, LLC (“Coltivar”) personnel quoted and are not the views of Coltivar or its affiliates. Certain information contained in here has been obtained from third-party sources. While taken from sources believed to be reliable, Coltivar has not independently verified such information and makes no representations about the enduring accuracy of the information or its appropriateness for a given situation.

This content is provided for informational purposes only, and should not be relied upon as legal, business, investment, or tax advice. You should consult your own advisers as to those matters. References to any securities or digital assets are for illustrative purposes only, and do not constitute an investment recommendation or offer to provide investment advisory services. The Company is not registered or licensed by any governing body in any jurisdiction to give investing advice or provide investment recommendations. The Company is not affiliated with, nor does it receive compensation from, any specific security. Please see https://www.coltivar.com/privacy-policy-and-terms-of-use for additional important information. 

Want to see if you’re a fit for our KPI Kickoff? Check it out here: https://www.coltivar.com/boost

Support the show