Explore every episode of the podcast The Magic of IRL
| Title | Pub. Date | Duration | |
|---|---|---|---|
| EP 03: Retreats That Actually Make Money with Mari Milenkovic | 02 oct. 2026 | 00:52:29 | |
Mari Milenkovic has taken founders to Sicily and Lake Como, hosted 500 person events, and run meetups in four cities. She also scouted Catalina for a day trip, took one look, and walked away. In this episode she breaks down the actual formula she uses to build an experience, and it works the same whether she has six days in Italy or seven hours in Orange. We get into the three part structure she designs around, the care package she mails before anyone gets on a plane, why seven days is one day too long, and the real numbers on whether a retreat makes money. If you have ever thought about hosting a retreat, a day trip, or even a dinner, this one is a playbook. What we cover
About Mari Mari Milenkovic is a serial entrepreneur, exited founder, and marketing strategist who has helped thousands of female founders grow their businesses through strategies that align with their vision and directly impact their bottom line. As the founder of With Mari, she specializes in creating momentum through clarity, building systems and strategies that support intentional, aligned growth. She hosts an annual retreat in Lake Como and runs founder field trips across Southern California. Find Mari
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| EP 02: How Events Solve Almost Every Business Problem | 02 oct. 2026 | 00:07:56 | |
I had 4,000 women in an online community. When I opened a paid tier, almost nobody joined. Then I got 20 women in a room, and that room turned into a membership, a coworking space, a retreat, this podcast, an annual summit, and my best friends. This is the follow-through on what I promised you at the end of episode one: hosting in-person events is the best business decision you will ever make. It all comes down to two things, trust and staying top of mind. You'll hear how one event a month became a membership, how the women who kept the conversation going in the parking lot led me to open The Clubhouse OC, where referrals actually come from, and why friendship first, business second isn't a cute tagline. It's the business model. Then I give you your homework. You do not need a bigger audience. You need a room. IN THIS EPISODE
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| EP 01: One Had the Numbers. The Other Had the Magic. | 02 oct. 2026 | 00:10:57 | |
Two and a half years. Four different developers. Six launch delays. A platform that grew to 4,000 women from all over the world, with 40 to 50 of them live on Zoom every single week. Then I opened a paid tier and almost nobody bought. This first episode of The Magic of IRL is the story of why I shut that platform down on purpose. You'll hear what happened when I started something tiny, once a month, in person here in Orange County. I'll tell you how I got 20 women into that first room with voice notes to total strangers, with no list and no algorithm. And you'll hear why the exact same ask that got me crickets from 4,000 people worked in a room of 20. If you've got an idea for something you want to host, and it's been sitting in your notes app for months, and you're terrified nobody will show up, come sit with us. You're in the right place. Hit follow so you don't miss what's coming. Friendship first, business second. IN THIS EPISODE
Website: www.inbalclaudio.com Magic of Hosting Workshop: https://calendly.com/inbalclaudio/events-workshop The IRL Effect Course: https://xoxoinbi.circle.so/checkout/the-irl-effect - Use code MAGIC10 | |||
| Welcome to The Magic of IRL | 30 sept. 2026 | 00:01:28 | |
Hi, I'm Inbal! I built a big online community, and then I took it offline. Best decision I ever made. The Magic of IRL is the podcast for female founders who want to host in-person events, memberships, retreats, and communities that feel magical and actually make money. Every week I'm sitting down with the women behind the most magnetic rooms I know to talk about how they fill the room, price it, and keep people coming back. No funnels, no algorithm talk. Just the real stuff that happens when people show up. Hit follow so you don't miss an episode, and come hang out with me. Website: www.inbalclaudio.com Magic of Hosting Workshop: https://calendly.com/inbalclaudio/events-workshop The IRL Effect Course: https://xoxoinbi.circle.so/checkout/the-irl-effect - Use code MAGIC10 | |||