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Explore every episode of the podcast The Live eCommerce Podcast

Dive into the complete episode list for The Live eCommerce Podcast. Each episode is cataloged with detailed descriptions, making it easy to find and explore specific topics. Keep track of all episodes from your favorite podcast and never miss a moment of insightful content.

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TitlePub. DateDuration
Curated videocommerce news: NBC Beauty Box, Lego Live, AI Product video, Refunds Group & Fraud01 nov. 202400:25:54

VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce


Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter


Season 2: EP13

Holiday Season

Battlbox: the power of videos

WhatNot crossing $2b GMV!

#1 liveshopping creator on TikTok

About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://hubs.ly/Q02qJNmM0


About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN


#curated #videocommerce news of the week #ecommerce #retail

Curated videocommerce news: Holiday season, Battlbox video superpower, WhatNot at $2b, creator High11 oct. 202400:20:04

VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce


Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter


Season 2: EP13

Holiday Season

Battlbox: the power of videos

WhatNot crossing $2b GMV!

#1 liveshopping creator on TikTok

About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://hubs.ly/Q02qJNmM0


About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN


#curated #videocommerce news of the week #ecommerce #retail

Curated Videocommerce news of the week: TikTok ads search, fanatics live, Ai +privacy =(04 oct. 202400:24:24

VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce


Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter


Season 2: EP12

TikTok getting into ads search

RayBan, Ai and privacy concerns

Video ads - new study from emarketer

Fanatics live acquiring video commerce EU marketplace


About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://hubs.ly/Q02qJNmM0


About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN


#curated #videocommerce news of the week #ecommerce #retail

The Power of Community and Social Commerce: A Talk with Dario Markovic01 oct. 202400:26:47

Unlocking the Potential of Live and Social Commerce: An Interview with Dario


In this episode of the Live E-Commerce Podcast, host Nico chats with Dario, the CEO of Eric Javits, a distinguished fashion brand known for its high-quality hats. They discuss the importance of breaking into the live stream space and the evolving creator ecosystem. Dario shares insights into the growth of Eric Javits, including their strategic expansion into South Korea and their omnipresent marketing approach. They also delve into the significant role of mobile and social commerce, and how optimizing mobile experiences can enhance conversion rates. Dario highlights the challenges of scaling a company, the value of affiliate marketing, and the rise of influencer collaborations. The episode concludes with a discussion on the future of Eric Javits, including plans for expanding into new regions and product categories.


00:53 Meet Dario: Social Media and E-Commerce Expert

02:16 Eric Javits: A Fashion Brand's Journey

03:20 Expanding into South Korea

03:59 Engaging the Community

07:35 Social Commerce and Mobile Strategy

15:54 Challenges and Growth Strategies

22:47 Future Plans for Eric Javits

23:51 Dario's Passion for Sharing Insights

25:47 Closing Remarks and Podcast Information


About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce.


Receive your weekly UGC Video alert - Totally Free => https://hubs.ly/Q02qJN4H0


Dario's Linkedin: https://www.linkedin.com/in/dario-markovic-2a326aa9/

Dario's Forbes Contribution: https://councils.forbes.com/profile/Dario-Markovic-CEO-Eric-Javits/a89b504c-e17a-4dd3-abb2-bf6aed6a7df8

Curated Videocommerce news of the week: Consumer confidence, mercado libre, Zara live...27 sept. 202400:24:07

VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce


Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter


Season 2: EP11

Consumer confidence

Mercado Libre

Grocery & Video commerce

Zara livestream


About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://hubs.ly/Q02qJNmM0


About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN


#curated #videocommerce news of the week #ecommerce #retail

Curated Videocommerce news: AI Eroding Trust, MrBeast Blueprint, YT Txt to video, Tupperware20 sept. 202400:26:21

VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce


Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter


Season 2: EP10

AI Trust - The deep doubt era

Mr Beast video Blueprint

Youtube short text to video release

What's going on at Tupperware


About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://hubs.ly/Q02qJNmM0


About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN


#curated #videocommerce news of the week #ecommerce #retail

Mastering Affiliate Marketing for E-commerce: Insights from Brenda Daniel17 sept. 202400:35:06

Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter


In this episode of the Live E-commerce Podcast, host Nicolas interviews Brenda Daniel, an expert in affiliate marketing and influencer partnerships. Brenda shares her experiences working with brands like Caraway and Karma Unlocked, offering valuable insights on building successful affiliate programs, nurturing creator relationships, and adapting to the evolving landscape of influencer marketing. Learn about effective strategies for attracting and retaining creators, the benefits of gifting versus paid collaborations, and how to leverage platforms like TikTok Shop and Shopify Collabs to optimize your marketing efforts. Whether you're a startup looking to establish an affiliate program or an established brand seeking to improve your influencer partnerships, this episode provides actionable advice and industry perspectives to help you succeed in the creator economy.


About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce.


Receive your weekly UGC Video alert - Totally Free => https://hubs.ly/Q02qJN4H0

S2EP8 - Video commerce news: NFP, Tiktok Overforecasted growth, Ebay & Fashion Week..06 sept. 202400:25:50

VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce


Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter


Season 2: EP8

  • Non Farm Payroll
  • TikTok Shop Overforecast
  • Ebay & the Fashion week
  • Reviews & Ecom


About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://hubs.ly/Q02qJNmM0


About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN


#curated #videocommerce news of the week #ecommerce #retail

From Wall Street to Sticker Mogul: The Unexpected Journey of Pipsticks03 sept. 202400:26:34

Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter


In this episode of the Live E-commerce Podcast, host Nico sits down with Nathan Vazquez, CEO and co-founder of Pipsticks, a unique sticker and stationery business. Nathan shares his unexpected journey from Wall Street high-frequency options trader to sticker mogul, revealing how a small subscription service grew into a thriving e-commerce brand.

Discover:

  • How Pipsticks found success targeting adult crafters instead of children
  • The company's customer acquisition strategy using Facebook ads and email marketing
  • Challenges and opportunities in transitioning from B2C to B2B
  • Insights on managing cash flow and inventory in a growing e-commerce business
  • Future plans for licensed products and leveraging design assets

Nathan offers valuable advice for e-commerce entrepreneurs, discussing the importance of constant testing, understanding customer lifetime value, and adapting to changing market conditions. Whether you're a startup founder or an established e-commerce professional, this episode provides a fascinating look at building a niche brand in today's competitive online landscape.


About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce.


Receive your weekly UGC Video alert - Totally Free => https://hubs.ly/Q02qJN4H0


S2EP7 - Video commerce news : NBC going Live, Temu VS Ebay, YT 30 Billions shopping related views23 août 202400:22:13

VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce


Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter


Season 2: EP7

NBC Universal going live on TalkShop Live

Temu overtook Ebay as #2 most visited ecommerce platform worldwide

Youtube 30b Shopping related views!


About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://hubs.ly/Q02qJNmM0


About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN


#curated #videocommerce news of the week #ecommerce #retail

The Emerging Opportunities in B2B E-commerce and Video Commerce with Jason Greenwood20 août 202400:36:26

Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter


In this episode of the Live E-commerce Podcast, Jason Greenwood, founder of Greenwood Consulting, explores the evolving landscape of B2B e-commerce and the emerging opportunities in video commerce. Greenwood discusses how digital transformation is reshaping B2B strategies, the shift in buyer behaviors, and the growing importance of online presence for B2B sellers. He delves into the potential of video commerce in B2B, addressing both its opportunities and challenges. Greenwood also shares insights on future e-commerce trends, offering valuable perspectives for B2B companies and e-commerce professionals alike.


About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce.


Receive your weekly UGC Video alert - Totally Free => https://hubs.ly/Q02qJN4H0

S2EP6 - Video commerce news : Spending, White House Creator Summit, CPG M&A, Hot take on AI & retail16 août 202400:26:31

VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce


Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter


Season 2: EP6

Consumer Spending Data

White House Creator Summit

Mars & Kellanova M&A and what it could mean for video commerce

Etail boston: Hot takeaway on AI & retail


About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://hubs.ly/Q02qJNmM0


About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN


#curated #videocommerce news of the week #ecommerce #retail

The Vcommerce Show: Curated Video Commerce News of the week: Consumer spending, TikTok Shop & Amazon, Ads on stream...09 août 202400:25:24

VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce


Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter


Season 2: EP5

Consumer Spending

Amazon & TikTok Shop partnership

DrugStore closure

Ads on Livestream


About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://hubs.ly/Q02qJNmM0


About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN


#curated #videocommerce news of the week #ecommerce #retail

The Retail Revolution: Insights into AI, Social Commerce, and Personalized Ads with Morgan Chemij06 août 202400:34:03

Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter


In this episode of the Live E-commerce Podcast, host Nicolas interviews Morgan Chemij, who oversees global marketplace strategy at HP. They explore several key topics shaping the future of retail and e-commerce:


  1. The evolution of retail media and its impact on brand marketing
  2. The convergence of social commerce and e-commerce, especially in Asian markets
  3. The rapid adoption of AI in retail and its applications throughout the customer journey
  4. The potential for personalized advertising in connected TV
  5. The profitability of ad-supported streaming models
  6. The growth of the on-demand economy and its impact on consumer behavior


Chemij shares insights from his global perspective, offering a deep dive into the technologies and trends transforming digital retail and marketing strategies.


About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce.


Receive your weekly UGC Video alert - Totally Free => https://hubs.ly/Q02qJN4H0


Curated Video Commerce News of the week: Retail Trend & Walmart, GenZ Underconsumption, Ads Cost up02 août 202400:25:21

VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce


Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter


Season 2: EP4

Adaptive Retail Report from Walmart

GenZ Underconsumption trend

Ads are down but price are up

Deals for you & TikTok Shop Deal event


About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://hubs.ly/Q02qJNmM0


About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN


#curated #videocommerce news of the week #ecommerce #retail


From Swipes to Sales: How Flipkart's Video Commerce Is Rewriting the E-commerce Playbook23 juil. 202400:42:14

Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter


In this episode of the Live E-commerce Podcast, host Nicolas Bailliache and guest co-host Matt Hodlofski sit down with Neha Agrahari, Senior Director of Video Commerce at Flipkart. Neha provides fascinating insights into Flipkart's innovative approach to video commerce in India, discussing the company's mobile-first strategy, the launch of initiatives like Vibes and Live Shop Plus, and the unique challenges and opportunities in the Indian e-commerce market.

Key topics include:

  1. Flipkart's journey from books to a horizontal e-commerce platform
  2. The role of video commerce in customer retention
  3. Differences between Indian and Western consumer behaviors
  4. The importance of mobile platforms in India's digital landscape
  5. Strategies for engaging Gen Z and female consumers
  6. The future of AI and personalization in e-commerce
  7. Challenges and solutions in managing customer reviews

Neha shares valuable perspectives on how Flipkart is shaping the future of video commerce for India's 1.4 billion potential online shoppers. This episode offers a unique glimpse into one of the world's fastest-growing e-commerce markets and the innovative strategies driving its evolution.


About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce.


Receive your weekly UGC Video alert - Totally Free => https://hubs.ly/Q02qJN4H0


Connect with Neha: https://www.linkedin.com/in/nehaagrahari/?originalSubdomain=in



The Vcommerce Show Curated Video Commerce News of the week: Prime day, Meta & Rayban glass, Return19 juil. 202400:23:42

VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce


Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter


Season 2: Ep2

Happy International bluescreen day!

Prime day Results

Ray-Ban Meta Glasses & Livestream

Return Report - $743b returned in 2023 :(



About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://hubs.ly/Q02qJNmM0


About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN


#curated #videocommerce news of the week #ecommerce #retail

The Vcommerce Show Curated Video Commerce News of the week: HSNfluencer, Video Review, Prime day...12 juil. 202400:22:54

Season 2 : Welcome back everyone!


VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce


Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter


In today's discussion:

HSNfluencer

Video Testimonial in Stream

Inflation & Interest rate

Prime day


About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://hubs.ly/Q02qJNmM0


About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN


#curated #videocommerce news of the week #ecommerce #retail

From Red Carpets to LiveShopping: Lucy Norris's Journey in Video Commerce09 juil. 202400:25:53

Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter


In this episode of the Live E-commerce Podcast, host Nicolas Bailliache interviews Lucy Norris, a seasoned professional who has transitioned from TV presenting to becoming a live shopping expert. Lucy shares her fascinating journey from New York's entertainment scene to pioneering secondhand fashion live streams in the UK.


Listeners will gain valuable insights into:

  • The evolution of video commerce from traditional TV to modern live shopping
  • How to create engaging live shopping experiences
  • Tips for aspiring hosts and brands entering the live shopping space
  • The importance of authenticity and community building in live streams
  • Balancing fashion advice with sales techniques


Lucy also discusses her swap program at Secondhand Styling and her consulting work with OCP Media Training, where she helps brands implement live shopping strategies.


Whether you're a brand looking to explore live shopping, an aspiring host, or simply curious about the future of e-commerce, this episode offers a wealth of knowledge from a true industry veteran. Tune in to learn how Lucy Norris is reshaping the world of fashion retail through the power of live video commerce.


About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce.


Receive your weekly UGC Video alert - Totally Free => https://hubs.ly/Q02qJN4H0


Connect with Lucy: https://www.linkedin.com/in/lucy-norris-a4501215/


The Vcommerce Show #29: Curated video commerce news: Covid impact on Ecom data, TikTok new AI24 mai 202400:22:59

#Curated #videocommerce news of the week #ecommerce #retail


VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce


Receive Free Video UGC alert: https://hubs.ly/Q02qJN4H0


Ep 29

The impact of Covid on Ecom data

TikTok new AI

Companion product


About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://hubs.ly/Q02qJNmM0


About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN


Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter

The Vcommerce show 28 Curated Videocommerce News: Pet shopping network, BigCommerce, Dappz Sport17 mai 202400:27:57

#Curated #videocommerce news of the week #ecommerce #retail


VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce


Receive Free Video UGC alert: https://hubs.ly/Q02qJN4H0


Ep 28

Pet shopping network

BigCommerce for sale

Dappz Sport & Collectible

Quick commerce


About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://hubs.ly/Q02qJNmM0


About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN


Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter

The Vcommerce show 27 - Curated Videocommerce News - Livestream can lead you to Jail, TikTok, QVC new show11 mai 202400:22:39

#Curated #videocommerce news of the week #ecommerce #retail


VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce


Receive Free Video UGC alert: https://hubs.ly/Q02qJN4H0


Ep 27

Cheating on view count can lead to jail

Youtube new AI fast forward

NFL & Christmas Streaming

New QVC Show with Busy Philipps


About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://hubs.ly/Q02qJNmM0


About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN


Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter

Cracking the Social Shopping Code with Neil Twa: Amazon, TikTok & Building to Sell07 mai 202400:35:33

"The Live Ecommerce Podcast" is a show that explores the latest trends and strategies in social commerce and ecommerce. In this episode, host Nicolas interviews Neil Twa, the founder of Voltage Digital Marketing, an agency that helps brands succeed on Amazon and other platforms.


Neil shares insights into Amazon's evolving social commerce strategy, including its partnerships with Meta, Snap, and Pinterest to drive sales via influencer content. He also discusses the rise of TikTok Shop and how brands can leverage short-form video to connect with customers.


Additionally, Neil provides a deep dive into the process of acquiring and evaluating ecommerce businesses for investment, offering tips on key metrics, operational considerations, and planning for an eventual exit. With his expertise in building and scaling Amazon brands, Neil offers a wealth of actionable advice for entrepreneurs and ecommerce professionals looking to capitalize on the explosive growth of social shopping.


About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce.


Receive your weekly UGC Video alert - Totally Free => https://hubs.ly/Q02qJN4H0


Connect with Neil Twa on LinkedIn: https://www.linkedin.com/in/neiltwa/

https://www.voltagedm.com/

The Vcommerce Show 26 Curated Videocommerce news: Algo Update & IG, TikTokisation of every platform03 mai 202400:17:36

VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce


Receive Free Video UGC alert: https://hubs.ly/Q02qJN4H0


Ep 26

Instagram Algo update

Twitch & LTK video update

The power of authenticity


About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://hubs.ly/Q02qJNmM0


About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN


Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter

The Vcommerce Show 25 Curated videocommerce news: Matt & Nicolas' bid on TikTok, 5th Avenue Media..26 avr. 202400:24:22

#Curated #videocommerce news of the week #ecommerce #retail


VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce


Receive Free Video UGC alert: https://hubs.ly/Q02qJN4H0


Ep 25

Matt & Nicolas' bid on TikTok

5th Avenue Media

Zipline 1millionth delivery

2024 Wistia Video report


About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://hubs.ly/Q02qJNmM0


About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN


Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter

The Vcommerce Show 24 Curated videocommerce news - AI Video & TCL+, Amazon Live FAST channel, ... 19 avr. 202400:25:30

#Curated #videocommerce news of the week #ecommerce #retail


VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce


Receive Free Video UGC alert: https://hubs.ly/Q02qJN4H0


Ep 24

TCL+ & AI RomCom video

Amazon liveshopping & FAST channel

TikTok & virtual influencer


About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://hubs.ly/Q02qJNmM0


About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN


Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter

The Vcommerce Show 23 Curated videocommerce news: DHS Import Loophole, Google Vids, Fanatics...12 avr. 202400:18:17

Curated #Curated #videocommerce news of the week #ecommerce #retail


VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce


Receive Free Video UGC alert: https://hubs.ly/Q02qJN4H0


Ep 23

DHS import loophole

Google Vids

Fanatics IRL


About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://hubs.ly/Q02qJNmM0


About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN


Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter

The Power of Hyva for Magento Stores & How it unleashes your Video Commerce Success 09 avr. 202400:28:11

Discover how Hyva is revolutionizing the Magento ecommerce ecosystem by improving site speed and performance - critical factors for successful video commerce. Nicolas interviews Thien-Lan Weber from Hyva to learn how their lightweight front-end solution helps Magento merchants deliver blazing fast websites that maximize video content and rich media.


Hear about real-world examples of brands leveraging video marketing to drive traffic, with Hyva ensuring their sites can handle the load without crashing. Get insights into optimizing your Magento store for an exceptional video shopping experience that boosts conversions.


Thien-Lan Weber also shares her perspectives on top ecommerce trends like accessibility, the power of open source communities like Magento, and why simplicity is making a comeback. Don't miss this compelling discussion on the pivotal role of video commerce and how Hyva is empowering Magento merchants to capitalize on it.


About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce.


Receive your weekly UGC Video alert - Totally Free => https://hubs.ly/Q02qJN4H0


Meet Thien-Lan Weber on linkedin: https://www.linkedin.com/in/thienlan/

The Vcommerce Show 22: Curated videocommerce news - Flip new founding round, Amazon & Retail Inno, Meta new Video player...05 avr. 202400:24:43

Curated #videocommerce news of the week #ecommerce #retail


VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce


Receive Free Video UGC alert: https://hubs.ly/Q02qJN4H0


Ep 22

Flip new founding round

Amazon, Retail & Innovation

Meta New Video Player

Shopify 3rd party App - data breach


About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://hubs.ly/Q02qJNmM0


About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN


Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter

Blog Post URL https://get.estreamly.com/blog

The Vcommerce Show 21: Curated videocommerce news: Unified retail, Beauty & TikTok, AI, $30b29 mars 202400:24:17

Curated #videocommerce news of the week #ecommerce #retail


VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce


Receive Free Video UGC alert: https://hubs.ly/Q02qJN4H0


Ep 21

Unified Retail

Beauty & TikTok

$30b Visa & Mastercard settlement

AI & Video generated content


About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://hubs.ly/Q02qJNmM0


About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN


Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter

3 Steps For Live Shopping Success With Carmen Muley (2022)26 mars 202400:38:44

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Special guest Carmen Muley is a livestreaming pioneer. She is CEO at FREIM Studio, which is everything livestreaming and live shopping. From strategy to training, to production and execution as well as sourcing, training and management of KOLs. She is also the Founder and CEO at Izzy Agency. Her background is in live and social commerce for brands, eCommerce companies and digital marketing agencies that want to learn about the latest trends and strategies.

Hear perspectives on the latest rumors about live shopping. Learn about Carmen’s experience as a host in China for the first ever AliExpress 11/11 (Single’s Day) shopping festival for Spain and LATAM back in 2016. Discover why marketing is vital to the success of a live shopping event. Find out the differences between livestreaming in China, UK, the US, and Latin markets. Get tips on setting expectations for sales and results from a live event. Gain an understanding of how to select an effective host. Uncover Carmen’s three steps for success to get results and get encouragement if you’re feeling hesitant about doing shopping events.


About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce.

The Vcommerce Show 20: Curated videocommerce news: Amazon, Mr Beast, Mattel is Media22 mars 202400:22:44

VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce


Receive Free Video UGC alert: https://get.estreamly.com/ugc-alert/


Ep 20

Amazon New Shopping Holiday

Amazon & Mr Beast

Mattel is a Media Company


About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://get.estreamly.com


About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN


Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter

The Vcommerce Show 19: Curated videocommerce news - Video Marketing, DRTV, Livestream Real Estate..15 mars 202400:24:28

VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce


Receive Free Video UGC alert: https://get.estreamly.com/ugc-alert/


Ep19

Olipop & Influencer Marketing

Hubspot State of Marketing: Insights

DTRV is not dead

Real Estate & Livestream: How one town is China is growing in RE value while the rest is on recession


About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://get.estreamly.com


About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN


Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter

The Vcommerce Show 18 Curated videocommerce news of the week08 mars 202400:26:08

VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce


Receive Free Video UGC alert: https://get.estreamly.com/ugc-alert/


Ep18


About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://get.estreamly.com


About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN


Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter


Social Commerce and Authentic Founders: Nona Lim05 mars 202400:25:15

Receive your weekly UGC Video alert - Totally Free => https://get.estreamly.com/ugc-alert/


Welcome to the Live E-Commerce Podcast, where we dive into the fascinating world of entrepreneurship and online retail. In this episode, host Nicolas sits down with Nona Lim, the visionary founder of the popular Asian food brand Nōna Lim.


Nona shares her inspiring journey, from her roots in the vibrant street food culture of Singapore to becoming a pioneering force in the natural food industry in the United States. She takes us through the challenges of introducing fresh, authentic Asian cuisine to American consumers and how she navigated the complexities of refrigerated distribution and lack of an established product category.


As her company has evolved, Nona discusses the transition to shelf-stable products like instant noodle bowls, which has unlocked new direct-to-consumer opportunities. She provides insights into their customer journey, seamlessly blending traditional retail with emerging social commerce strategies tailored to reach a broader, younger audience.


Throughout the conversation, Nona candidly shares her experiences scaling the business. Her passion for clean, flavorful ingredients shines through as she envisions Nōna Lim becoming a trusted brand for delivering convenient, healthy Asian fare.


Join us for an engaging discussion that offers a behind-the-scenes look at the triumphs and trials of an entrepreneurial food pioneer. Whether you're a fellow founder, food enthusiast, or simply inspired by remarkable business journeys, this episode is not to be missed.


About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce.


Connect with Nona Lim: https://www.linkedin.com/in/nona-lim-154314/

The Vcommerce Show 17 Curated videocommerce news of the week01 mars 202400:23:15

VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce


Receive Free Video UGC alert: https://get.estreamly.com/ugc-alert/


Ep17


About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://get.estreamly.com


About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN


Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter

Legally Protecting Liveshopping Content with Eric Farber (2022)27 févr. 202400:27:38

Receive your weekly UGC Video alert - Totally Free => https://get.estreamly.com/ugc-alert/


Special guest Eric Farber is Founder and CEO of CreatorsLegal.com, a former entertainment lawyer for over 20 years, and author of the Case for Culture, bestselling book discussing growing your company through a great culture.


Uncover his perspective on how to be more professional and legally protect your content. Hear about Eric’s background and how he got started supporting content creators with legal support. Learn how being detail-oriented as a company created a better client experience, all the way down to coffee service. Discover Eric’s advice on protecting your content as a brand and an influencer, including the importance of contracts. Get tips to ensure that you’re covered all the bases in collaboration amongst everyone involved. Find out what he recommends for live streamers to avoid problems (like licensing material), especially when they’re sponsored shopping events. Gain an understanding of copyright laws and FTC regulations, and how this differs from country to country.


About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce.


Learn about eStreamly livestream Trivia: https://get.estreamly.com/live-trivia



The Vcommerce Show #16: Curated videocommerce news of the week23 févr. 202400:23:18

VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce


Receive Free Video UGC alert: https://get.estreamly.com/ugc-alert/


Ep16


About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://get.estreamly.com


About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN


Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter

Can liveshopping & Whats'app be your gateway to community commerce?20 févr. 202400:27:43

Receive your weekly UGC Video alert - Totally Free => https://get.estreamly.com/ugc-alert/


Join host Nicolas Baillache as he interviews Cesar Martin, founder of Chatwith, a WhatsApp CRM company, about the opportunities and best practices for leveraging WhatsApp's 2 billion users for business.


They discuss why WhatsApp is so popular internationally compared to the US, the viral network effects fueling its growth, and how its multimedia messaging capabilities create a rich environment for consumer engagement. Cesar explains the differences between WhatsApp's versions for consumers, businesses, and larger companies.


He shares tips on respecting WhatsApp's intimate, personal nature when marketing on the platform, why inbound marketing is best practice, and how to effectively use groups, events, and one-on-one messaging for promotions and sales. Listen to learn the exceptional open rates possible on WhatsApp compared to email.


Cesar also discusses how WhatsApp commerce is evolving with payments, automation, and potentially becoming a "super app." He talks about the promising applications for B2B transactions, community building, and even in-store retail sales associate relationships.


Discover why WhatsApp is a must-have channel for export/import businesses and those selling digital goods globally. Learn more about how Cesar's company Chatwith can help brands activate WhatsApp's potential at scale.


About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce.

Social Commerce and Authentic founders: Marc Washington & Supergut13 févr. 202400:27:25

Receive your weekly UGC Video alert - Totally Free => https://get.estreamly.com/ugc-alert/


In this episode of the live e-commerce podcast, host Nicolas Bailliache interviews Mark Washington, founder of SuperGut, a company that creates gut-healthy superfoods focused on appetite and cravings control.


Mark shares his journey from health/wellness executive to entrepreneur, sparked by the tragic familial event due to complications from obesity and diabetes. This personal tragedy made Mark reflect on his purpose and inspired him to start SuperGut five years ago.


He describes SuperGut's products as functional foods that improve gut health and impact metabolic health issues like healthy weight management and blood sugar control. The products tap into the body's hunger-resisting hormone GLP-1, similar to popular weight loss drugs like Ozempic.

Mark discusses SuperGut's marketing and distribution strategies as a digitally native brand, including social media, advertising, earned media, influencers, and their own educational "edutainment" video content. After years of only selling direct-to-consumer online, SuperGut recently expanded into Amazon and several retail chains.


Mark also shares the current challenges of managing rapid growth and keeping up with demand. He talks about the importance of really knowing your differentiator and purpose as a brand, and shares his vision for SuperGuts to become known as "the GLP-1 superfood brand" in the next few years as natural appetite and weight control rise in popularity.


About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce.

VCommerce show: Curated video commerce news of the week12 févr. 202400:21:42

VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce


Receive Free Video UGC alert: https://get.estreamly.com/ugc-alert/


Ep14


About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://get.estreamly.com


About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN


Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter

Social Commerce and Authentic Founders: Eden Laurin & Nyssa Care06 févr. 202400:26:41

Receive your weekly UGC Video alert - Totally Free => https://get.estreamly.com/ugc-alert/


In this episode of the live ecommerce podcast, host Nicolas Bailliache interviews Eden Laurin, co-founder and CEO of Nyssa Care, about her journey in founding a company aimed at providing innovative products for women during pivotal and often overlooked times in their lives.


After having her own difficult postpartum experience with inadequate hospital provisions, Eden realized the lack of support, products, and education around women's post-delivery recovery. She teamed up with friends with backgrounds in branding and marketing to launch Nyssa Care in 2018, with the mission to modernize feminine care across various life stages.


Eden discusses Nyssa Care's journey to bring postpartum products into the mainstream retail space and connect with women during pregnancy to better prepare them for the "fourth trimester." As postpartum recovery has been an unspoken and coded topic, educating consumers presented initial challenges. Eden shares how Nyssa Care overcame them through a diversified distribution strategy online and offline, while leveraging partnerships and brand advocates within the medical community.


The conversation covers the constant need for innovation and how an unexpected competitive threat in 2022 challenged Nyssa Care's business foundations. Eden reflects on the lessons around securing assets and relying on her support network during this "dark time." She remains hopeful for Nyssa Care's future focused on cementing hospital partnerships and continuing to design healthcare improvements for women


About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce.


https://www.linkedin.com/in/edenlaurin

https://nyssacare.com/

The VCommerce Show - Curated Video Commerce News - Paypal & Biometrics, Media bloodbath...02 févr. 202400:22:22

VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce


Receive Free Video UGC alert: https://get.estreamly.com/ugc-alert/


Ep13


About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://get.estreamly.com


About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN


Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter

What Brands Get Wrong About Video Commerce (And How To Get It Right)30 janv. 202400:32:58

In this episode of the Live Ecommerce Podcast, host Nicolas interviews Cynthia Nelson, a video commerce expert with over 30 years of experience in ecommerce and strategy consulting.


Cynthia provides insights into the evolution of video commerce, explaining how current technologies have enabled the intimate selling experience once exclusive to traditional broadcast networks. She outlines the key components for brands to successfully adopt livestreaming, emphasizing the need for an internal champion, the right talent, strong data analytics, and wide content distribution.


When advising brands, Cynthia starts with understanding their business goals, assessing their digital maturity, and developing data-driven recommendations tailored to their needs. This strategic approach positions video commerce as a long-term channel, not a one-off tactic.

They discuss why video commerce has seen slower adoption in the US compared to China, how AI can enhance livestreams, and why brands should focus on cultivating loyal fan bases in our cookieless future. Cynthia remains staunchly bullish on the industry here despite measured growth so far.


With deep working history across media, ecommerce, and advertising combined with video commerce specialized consulting, Cynthia provides an experienced perspective on the potential for brands to drive engagement and revenue through streaming.


About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce.


Receive your weekly UGC Video alert - Totally Free => https://get.estreamly.com/ugc-alert/


Connect with Cynthia Nelson on Linkedin: https://www.linkedin.com/in/cynthianelson/

The V Commerce Show 12 Top VideoCommerce news of the week Special NRF - GDP & Beauty+JCPenney's26 janv. 202400:25:42

VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce


Ep12


About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://get.estreamly.com


About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN


Receive Free Video UGC alert: https://get.estreamly.com/ugc-alert/

Social Commerce and Authentic founders: Phoebe Yu & Ettitude24 janv. 202400:24:29

Discover the world of sustainable textiles and eco-friendly home goods with founder and CEO Phoebe Yu on this week's of the Live Ecommerce podcast.


Phoebe shares the origin story of her company, Ettitude, which produces innovative bamboo-based fabrics and bedding. Since launching 10 years ago, sustainability has been their driving mission - to reduce the environmental impact of textiles by using renewable materials and cleaner production processes.


We dive into Ettitude's popular Re:New program for pre-owned bedding and home goods, still relatively uncommon in the home category. \


We discuss trends like lower consumption, the rise of video commerce in China versus western markets, as well as marketing through influencers and UGC.


True to the theme, it's a genuine look inside the mind of a mission-driven founder, the real strategies and decisions faced in building an ethical brand. Tune in to hear more about connecting authentically, gaining loyal brand advocates, and doing business sustainably.


About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce.


Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter

The V Commerce Show: Top VideoCommerce news of the week - Ecom Sales Report 2023, AI impact, Ulta..19 janv. 202400:24:06

VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce


Ep11


About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://get.estreamly.com


Lear more Livestream trivia: https://get.estreamly.com/live-trivia/


About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN


Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter

TikTok Payments & 4 Ecommerce Predictions You Need to Know with Paul Drexler15 janv. 202400:32:24

Get the inside scoop on key ecommerce predictions for 2024 from expert Paul Drexler in this week's episode. Paul shares insights from his annual report compiling predictions across the industry, as well as his own hot takes as the author of the popular Shopee Freak newsletter. Tune in to hear Paul's disagreement with the prediction that no new marketplaces will challenge the dominance of Amazon, Walmart and eBay. You'll also learn about the expectation that TikTok will launch its own payments system called TikTok Pay to complete its ecommerce suite. Other highlights include predictions around live stream shopping ads, whether Google or Apple emerges as the AI leader, and how Google's emphasis on product search results could significantly impact publishers. If you're an ecommerce professional wondering what trends and developments may shake up the industry in 2024, be sure to listen to this jam-packed predictions episode.


About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce.


Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter


Subscribe to Shopifreaks.com and never miss the most important e-commerce news stories that impact your business. Shopifreaks is the free weekly newsletter trusted by over 8,000 e-commerce professionals to consistently deliver the latest news, happenings & trends in e-commerce, obtain financial insight into notable e-commerce companies, and stay ahead of the game.

Social Commerce and Authentic founders: Thompson Tee and Billy Thompson10 janv. 202400:31:30

Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter


New! Get FREE UGC report alert directly on your email every week. Sign up today!: https://get.estreamly.com/ugc-alert


Today our special guest is Billy Thompson. Billy has an embarrassing medical condition causing excessive sweating that no product could solve, so he invented his own sweat-proof undershirt company. He discusses the marketing obstacles around taboo topics, the surprising power of authentic founder storytelling, his Untapped Potential of Video, and why entrepreneurship is all about surrounding yourself with supportive community.


A great show!


About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce.


Connect with Billy Thompson

https://thompsontee.com/

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VCommerce show #9 - Top Video commerce News of the week: Marketing & GenZ, TikTok Shop Take rate increase, Shoplifting05 janv. 202400:22:59

VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce


Ep09


About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. https://get.estreamly.com


About Matt: He has over 25 years of vcommerce experience within product marketing and sales. He currently is a partner at e6 marketing, a firm that help brands to go on QVC/ HSN


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