Explore every episode of the podcast The Life by Design Business Podcast
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| Secrets Behind my 90% Sales Call Conversion Rate- Without Being Pushy Or Salesy- Only Supportive. | 12 Jan 2026 | 00:11:14 | |
If you're doing all the things, showing up online, working on your messaging, getting people into your world, but during your sales calls you are getting sweaty palms when you need to say your price. Stuck in your head when you hear an objection, and aren't converting calls in to clients in the way you want and need to, I recorded this episode is for you. Because more often than not if your sales calls aren't converting, the problem isn't your offer. In this episode, I'm pulling back the curtain on the real reason behind my 90% sales call conversion rate, and why my clients go on to create similar results without feeling pushy, awkward, or out of integrity. We're talking about what's really going on when someone says:
And why those words are rarely the true objection. You'll hear why selling a transformation requires more than a script, what plays the biggest roles in your prospects buying decisions, and why being able to hold someone through that moment is serving. If you want to walk away from your sales calls without questioning yourself, your prices, or your offer, you will LOVE this episode to help you see sales differently. And more importantly, it will help you stop standing in the way of clients who genuinely want the transformation you offer. Book your FREE CONSULTATION here now >>https://clairestansfieldbook.as.me/consult. Can't find a suitable time email me Claire@clairenicolecoaching.com. | |||
| How I Recently Helped A Client Fix Her Messaging To Take a Cold Traffic Landing Page To Have A 32% Conversion | 04 Jan 2026 | 00:11:43 | |
Have you spent your time and energy putting together landing page copy and you aren't getting the sign ups you want? Or perhaps you're getting some sign ups, but not from the people who want to pay your rates? In this episode, I'm sharing how I recently supported a client to increase her cold traffic sign up page conversion rate from 19% to an above industry standard 32% conversion. This episode is for you if:
Inside this episode, I talk through:
If you want your landing pages to convert above industry standard without overhauling your entire business, this conversation will help you see what actually moves the needle. See my clients results, who were once where you are- https://clairenicolecoaching.com/testimonials/ | |||
| How I Chose My Intentional Phrase for 2026 and the Science Behind choosing Words That Will Support You To Have Your Best Year Yet. | 29 Dec 2025 | 00:14:52 | |
As ambitious business owners we all start a new year with good intentions. Goals, plans, ideas about what we want more of and what we are ready to leave behind. But when things feel harder than expected a word or phrase of the year as an anchor to come back to can be extremely powerful? In this episode of Life by Design, Claire shares the process she used to choose her intentional phrase for 2026 and why this practice has become such an important anchor for her success. This is not about replacing goals or strategy. It is about creating something you can come back to when your energy dips, when doubt creeps in, or when life pulls your attention in too many directions. Claire explores the science behind why words and language matter, how intention affects your nervous system and energy, and why the right phrase can help you stay connected to growth, confidence, and momentum throughout the year. She also shares the personal experiences that led her to her own phrase for 2026 and how listening to the body played a key role in choosing something that genuinely supports expansion rather than pressure. If you want 2026 to feel intentional, steady, and supportive while you work towards your goals, this episode will help you see how choosing the right phrase can quietly shape how you move through the year. In this episode, Claire explores: • Why an intentional phrase or word can support you on challenging days This episode is for you if you want to move through 2026 with clarity, intention, and a stronger connection to the life and business you are creating. Press play and discover why the phrase you choose matters more than you might think. If your success in 2026 is a non negotiable and you want high level 1:1 Business coaching and mentoring support to make it happen, book your free (no obligation to hire me.) consultation here. | |||
| What Will Give You the Competitive Edge. My 2026 Predictions. | 22 Dec 2025 | 00:18:18 | |
If you've noticed a decline in traffic, leads, or sales recently, this is a must listen to learn what will give you the competitve edge in 2026 from my 30 years experience lived experience doing this. The online space has shifted fast over the last 12-18 months. What worked even a year ago isn't landing in the same way, and many business owners are creating more content, using more tools, and still wondering why things feel harder than they should. In this episode of Life by Design, I'm sharing my predictions for 2026 based on 30 years of building and scaling businesses, and standing out in saturated markets, plus nearly a decade coaching business owners to get fully booked and stay fully booked in the online space. I'm sharing what I'm seeing right now behind the scenes in my clients' businesses and what I see will give businesses the competitive edge in 2026. This episode isn't about trends or quick fixes. It's about the quiet shifts that are already happening, why some businesses are feeling the impact more than others, and what I believe will matter most as we move into 2026. In this episode, we explore:
If you want your business to feel easier in 2026, to make a big impact, whilst making a lot more money and paying yourself more.. you can't afford to miss this. Work with meI currently have one six month one to one coaching spot opening in January, along with a one month intensive available for the right fit clients. If you'd like to explore working together, you can email me at claire@clairenicolecoaching.com or book a FREE 35 minutes consultation here.
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| 137 - What No One Else Will Tell You About Planning for Your 2026 Goal - But I Will | 15 Dec 2025 | 00:12:07 | |
So many business owners are already deep in their 2026 planning. Mapping things out. Setting big financial goals. Trying to create the perfect plan that will finally make it work. And yet, this is the exact point where I see people unknowingly slow themselves down. In this episode of Life by Design, I'm sharing a perspective that comes from 30 years of entrepreneurship, building and scaling four companies, and a decade of coaching business owners at every stage of growth to sky rocket their sales. It was a recent client conversation, combined with something I heard from a very well known entrepreneur, that made me realise just how many people are putting unnecessary pressure on themselves when it comes to planning ahead and often getting it wrong. If you've ever felt like you need a bigger plan, a more detailed strategy, or everything mapped out perfectly before you can hit your next income level, this episode will make you think differently. This is not about throwing structure out of the window. And it's definitely not about winging it. It's about understanding what actually moves the needle, and creates results. Whether you're working towards your first six figure year or on your way to multiple six figures, this episode will give you permission to breathe, and approach 2026 with a very different mindset.
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| This is the Needle Mover Your 2026 Results Depend On | 08 Dec 2025 | 00:17:13 | |
If you've been feeling disconnected from your content, holding back when you go to talk about your offers or noticing that pitching suddenly feels awkward, this episode is going to feel like you've finally exhaled. Because what I'm sharing today is something every business owner bumps up against no matter how established they are, how long they've been in business or how confident they look online. Most people assume they just need better content, a new hook, more consistency, or a fresh idea. But the real block sits underneath the surface, and it directly affects how you show up online, how you speak about your work and how confidently you promote your offers. When this one piece shifts your message becomes clearer, selling feels more natural and showing up feels fun. This is the needle mover your 2026 results depend on.
Inside the episode, I'm sharing: • why I see my clients who are even the most experienced of business owners hit this block • what I see with my clients is really happening when your content feels flat or unclear • how subconscious beliefs quietly derail your messaging
If you want to feel more confident talking about your work and promoting your offers in 2026 to have your best year yet, this episode is for you. Press play and let this be the shift that changes how you show up and sell in 2026.
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| My Biggest Leadership Lessons from Leading a Team of 15 and Thousands of Clients | 01 Dec 2025 | 00:18:30 | |
Unmissable if you're scaling to 6 or multi 6 figures in 2026 with a business that supports you. If leadership feels confusing or heavier than you expected as you grow with more clients and more team, It's because most of us were shown a version of leadership that doesn't match who we are or how we want to run our businesses. And if you're scaling to 6 or multi 6 figures, holding more clients, or bringing in support, that old picture of authority can make you second guess yourself every step of the way. In this episode, I share the real story of leading my agency with 15 team members and thousands of clients, and what really works and feels good to everyone.
If you've ever wondered:
…this conversation will shift your perspective and allow leadership to feel more natural. I open up about the lessons that shaped me the most, the ones that helped me lead well, stay grounded, communicate clearly, and hold people with care while running a very high pressure business. And if growing to 6 or multi 6 figures is on your goals for 2026, this episode is unmissable. Because leadership becomes one of the quiet, foundational pieces that determines how much you can hold, how sustainable your growth is, and how enjoyable your business feels as you scale. If you want a business that supports you, gives you more space, and allows you to live your own life by design, this episode will give you the insight you didn't know you needed. Tune in to hear the story behind the business and what leadership really looked like on the inside. RESOURCES:
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| The Surprising Shortcut to Six and Multi Six Figures | 24 Nov 2025 | 00:16:32 | |
If you've been telling yourself that the way to hit six or multi six figures is by doing more… more platforms, more content, more offers, more ideas, more everything… You are not alone and this episode is going to feel like a breath of fresh air. Because if you're spinning plates, feeling overwhelmed and stretched thin, and constantly wondering how on earth you're meant to scale when you barely have the capacity to keep up now, this conversation is for you. In this week's episode, I share the real shortcut to growing to six and multi six figures… and it's probably the opposite of what you've been doing. Inside, you'll hear: • The mindset mistake that keeps so many women stuck in the trap of "I need to do more to make more" and why it slows your growth • Why being visible everywhere isn't the thing that gets you fully booked or scaled • How the pressure to be on every platform or add more offers actually creates a catch 22: too overwhelmed to grow, but needing growth to get out of overwhelm • The truth about scaling that almost no one talks about… and why most women are working far harder than they need to • The hidden reason your income isn't reflecting the amount of effort you're putting in • What focusing on one scalable offer aligned with your revenue goal can do for your time, energy and results • Why refinement will take you further than constantly creating something new • How I help clients identify the leaks in their funnel, master their platforms, and scale to 6 and multi 6 figures by doing less and without adding more pressure or more work • Why the real shortcut is focus, structure and support… not hustle
If you've been drowning in tasks, overwhelmed by ideas, or feeling like you need "all the things" before you can scale… this episode will give you clarity, direction and permission to simplify. And if you want the step by step process to scaling the simple way, Claire is teaching it inside her free Simple way to scale masterclass. https://clairenicolecoaching.com/spacetoscalemasterclassig/
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| No one wants to tell you how simple scaling gets to be, but I will, start here! | 17 Nov 2025 | 00:15:53 | |
If you're ready to move into one to many but feel like you're drowning in tasks, constantly behind and wondering how you'll ever find time to think of and create a new offer, let alone launch it, this conversation is going to put you on the path to scaling the simple way. Inside, I reveal: • One of the four biggest mistakes I see service based business owners make when they try to scale and why it creates the exact catch–22 you're stuck in: too overwhelmed to grow, but needing growth to create space. • The truth about scaling that almost no one talks about. It doesn't require more offers, more funnels, more content or more work. In fact, most women are doing way too much. • Why your income isn't reflecting the sheer amount of effort you're putting in. I break down the hidden reason your business feels heavier than it needs to. • The real secret to scaling with ease. It starts with one offer aligned with your revenue goal – not the endless list of ideas and to do's that leaves you spinning in circles. • How streamlining gives you your time, energy and momentum back. If you feel scattered, it's because your business is scattered. I show you how to fix that fast. • The simple method I have used to 3x capacity and income and why repeating, refining and improving one scalable offer will take you further than constantly creating something new. If you're exhausted from trying to do it all, craving structure and wanting to scale without burning yourself into the ground… this episode will feel like the permission slip you've been waiting for. And if you want the step by step process to scaling the simple way, I am teaching it live inside my free masterclass Space to Scale on 17 November at 2pm. Grab your seat here: https://clairenicolecoaching.com/spacetoscalemasterclassig/
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| Might this be the Missing Link that's keeping you from hitting your next big financial goal and a life you love. | 10 Nov 2025 | 00:21:48 | |
You didn't start your business to feel like this. Overworked. Stuck at an income ceiling. Saying yes to clients who don't light you up. Wondering where the freedom, fun, and flexibility you dreamed of went. In this episode, I share the fundamental piece that may be missing within your business that is missing from so many businesses I see. It's the piece that when you unlock it, and infuse it, it will make everything else feel so much easier. This is the missing link to having it all. More money. More fun. More freedom. More time to live your life by design. If you've been doing all the right things but it still doesn't feel right, this episode will help you see why… and what to do about it. Listen now if you're ready to:
This shift changes everything.
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| How I'm supporting my clients to add an extra £20K–£40K to their 2025 revenue before the year is out (and setting themselves up for a strong start to 2026) | 03 Nov 2025 | 00:26:17 | |
If you're serious about ending 2025 strong, this episode is for you. In this week's episode you'll hear how I am supporting my clients to use smart, strategic moves to boost cash flow before the holidays. From refining their offers and creating aligned end-of-year promotions to making the most of Black Friday without discounting or devaluing their work. I also share what's actually working right now in the online space to cut through the noise, and what will work to attract ready-to-buy perfect match clients, and build the kind of trust that leads to consistent sales into the new year. If you're ready to finish 2025 strong, create a £20–£40K cash injection, and step into 2026 with clarity, confidence, and momentum - this episode will show you exactly where to focus and not what to do. RESOURCES:
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| Feel Like the Best Kept Secret? Listen to This to Get Seen and Make More Sales | 27 Oct 2025 | 00:12:30 | |
In this week's episode of Life by Design, we're diving into one of the biggest frustrations I'm reading in business groups right now — business owners showing up, creating content, doing all the right things… and still hearing crickets. You know your work gets results. You know your clients love what you do. But the engagement is low, the leads have slowed, and it feels like you're the best kept secret. Here's the truth: after 30 years of running and scaling businesses, leading teams, and coaching women in marketing and sales — I can tell you that humans are always going to human. And this is everything when it comes to your marketing and results. Because when you understand this and build your strategy around it, everything changes. It's exactly why my clients are having their highest ever five-figure months, booking out brand new offers within a week of announcing them, and getting (and staying) fully booked with waitlists. In this episode, we talk about:
If you've been wondering why your content isn't landing the way it used to, this episode will help you understand exactly what's missing, and what to focus on if you want to be seen, trusted, and paid well.
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| The Secret to My Clients Recent Amazing Results | 21 Oct 2025 | 00:19:12 | |
If you've been watching engagement drop, hearing crickets on your content, or wondering why people aren't buying the way they used to - this episode is for you. The online space has changed. AI is being used everywhere. People are slower to trust and more cautious to buy. And the coaches and service providers who understand what's really working right now are signing dream clients, and hitting their revenue goals. Infact a few of my clients are having their biggest cash months ever this year! In this episode of Life by Design, I reveal what's actually driving engagement, leads and sales now in 2025 for my clients, how to fill the trust gap that's costing so many business owners sales, and the timeless strategies my clients are using to create their £10K–£20K months on repeat. If you're ready to find out what's working now so you can attract more clients and have your own biggest months ever in business take a listen now. RESOURCES:
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| How to hire the right team that knows how to support you. | 13 Oct 2025 | 00:23:36 | |
If you are spinning your plates, and feel like you're getting pulled from pillar to post. I get it. You know you need help to manage it all, but finding the right people to support you and your business can be one of the most powerful—and most challenging—parts of growing and scaling. Hire the wrong person, and it can cost you time, energy, and money. Hire the right person, and it can completely change the game. In this week's episode of Life by Design, Claire shares the real lessons she's learned from hiring team members over the last 30 years across multiple successful businesses—from her award-winning agency to her thriving coaching company. You'll hear her most valuable insights on when to hire, who to hire, and how to make sure you're not giving your power (and profit) away in the process. If you've ever:
...then this episode will give you the clarity you need to make smart hiring decisions and lead your team with confidence. Claire also opens up about the importance of hiring before you're desperate, how to test new team members before locking in retainers, and why creating your "business bible" (SOPs) is a total game-changer for consistency and ease. By the end of this episode, you'll know exactly what to focus on to hire and lead like a CEO—without wasting time, energy, or money. ✨ Listen now to learn:
If you're ready to step into your CEO role and build a business that gives you more freedom, space, and profit—this episode is for you. 📞 Ready to go deeper?
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| The One Pattern Shift Behind My Clients' Fully Booked Calendars and 10–20k Months | 06 Oct 2025 | 00:22:45 | |
Most people think the reason they're not hitting their goals is because they need another strategy, a different offer, or more time. But after almost 10 years of coaching, I've noticed a psychological pattern shift that lays beneath all of my clients results. Every single client who has gone from struggling with sales or stuck at an income ceiling… to creating fully booked calendars and 10–20k months… has experienced this one key pattern shift. And it's probably not what you think. In this episode of Life by Design, I'm revealing the one shift that unlocks everything else—more confidence, more consistent action, more income, and more freedom. Here's what I share inside:
"Why do I keep holding myself back when I know what I need to do?" "Why can't I just take action consistently?" "What's stopping me from breaking through this income ceiling?" …then this episode is for you. Because once you make this one shift, the strategy you already know starts to work. Want my help making it happen? RESOURCES:
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| The Shocking Advice (and mindset shift) I gave my client that's led her to 380% revenue growth | 29 Sep 2025 | 00:26:02 | |
Nothing is more frustrating than feeling like you have to make decisions in your business purely to keep others happy. For example - have you ever found yourself scared that if you say what you really believe in your content you'll annoy people, or if you close down an offer that no longer makes sense people will get mad, or if you raise your rates-people will think you're greedy? Then you're not alone. In this episode, I'm sharing the one unexpected thing I say to almost every client who has felt these things at some point, that's meant they've gone on to:
This simple yet powerful shift changes everything - from how you show up online to how you serve your clients, price your offers, and scale your business with ease. If you're done with second-guessing yourself and ready to lead with clarity, certainty, and unapologetic energy… Press play. This episode is your reminder that the business you really want is waiting on the other side of a decision. Want my help making it happen?
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| The shift that gave me back my power this week | 22 Sep 2025 | 00:12:41 | |
If that sounds familiar, this episode is for you. I've been in that exact place recently, and I want to share openly about what's really been going on for me. Between planning Aurelia's birthday, organising a special anniversary gift for my parents, keeping on top of school admin, and trying to run a business — it felt like too much. I found myself doing everything except the things I knew would move me forward. In this episode, I'm talking about:
This is a real, unedited conversation about what happens when life and business collide, and how you can make things easier on yourself without losing momentum. If you're ready for high-level 1:1 coaching and mentoring so you can focus on the right things, stay consistent, and scale with more ease, book a free consultation here: https://clairestansfieldbook.as.me/?appointmentType=79247635
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| I accepted this and business got a whole lot easier. | 15 Sep 2025 | 00:17:09 | |
This week, I'm unveiling what most business coaches won't tell you about growing and scaling to consistent 10-20k months,: that when you accept this EVERYTHING feels so much lighter and your results will speed up- whether you're just starting out, fully booked with 1:1 clients, or scaling into group programs and evergreen offers this is for you. It's easy to fall into the trap of thinking "Once I hit X milestone, it'll all feel lighter." But if you've ever felt frustrated, burnt out, or like you're the problem… I want you to know you're not alone - and you're definitely not doing it wrong. In this honest and empowering conversation, I share:
This episode is especially for you if:
I'm also sharing a personal behind-the-scenes update on a big life decision I made for my daughter and how that reminded me why I do this work—to create a life and business by design, not by default. Ready to get the right support to grow your business with more ease, joy, and sustainable success? Book a free consultation now using the link https://clairestansfieldbook.as.me/?appointmentType=79247635
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| The Freedom Myth: Why I Choose to Work on Holiday | 01 Sep 2025 | 00:17:34 | |
Most of us were taught that "real" freedom means never having to work on holiday. That if you're doing it right, you can shut the laptop, switch off completely, and walk away. But here's the thing: when I finally allowed myself to choose to work on holiday, I unlocked a level of freedom I hadn't felt before. Not because I want to hustle 24/7. Not because I can't switch off. But because I stopped holding myself to someone else's definition of freedom. In this episode of Life by Design, I'm sharing the mindset shift no one else is really talking about—the one that has allowed me to:
This isn't about overworking. It's about clarity and choice. It's about building a business that feels sustainable, not just on paper but in your actual day-to-day life. If you've ever found yourself wondering:
…then this episode is for you. I'm pulling back the curtain on what freedom means to me, how I've redefined it on my terms, and why letting go of the traditional "never work on holiday" rule has made me more present, more relaxed, and more at peace in both business and life. Whether you're fully booked or still building, my hope is this episode gives you permission to question the old rules and decide what freedom really looks like for you.
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| The secret behind my 80% client retention rate | 25 Aug 2025 | 00:32:11 | |
Over the past 30 years, I've built four businesses - one scaled almost entirely through referrals and my coaching practice with an 80% retention rate. And it's not by accident. Client retention has been one of the biggest drivers of my profitability, and it's something most business owners overlook.
In this episode, I'm sharing the exact principles I've used to keep clients coming back for years - and sending their friends - without overdelivering, blurring boundaries, or burning myself out.
You'll hear how I:
By the end, you'll have practical ideas you can use to create more ease, more profit, and more loyal clients who become your best referral source.
So if you're ready to grow your business, and increase your profit margin the sustainable way - tune in.
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https://clairestansfieldbook.as.me/?appointmentType=79247635
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| What No One Tells You About Growing Your Audience (and Turning It Into Sales) | 18 Aug 2025 | 00:38:55 | |
This episode is for you if you're asking: How do I grow my audience and actually turn them into paying clients? I'm pulling back the curtain on the real strategy behind audience growth and conversion — and I'm not just talking about vanity metrics or going viral. Whether you're brand new to business or scaling to your next six-figure year, there's a right time and a wrong time to focus on growth. Most people get this wrong — and it's costing them clients and confidence. You'll learn:
This episode is packed with practical insights, timeless principles, and permission to build a business that works for you, not the other way around. If you're serious about growing your business, building a client-attracting brand, and creating true freedom — this is your next step.
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Leave a review on iTunes: https://www.chartoo.co.uk/itunes/podcast/1480596326-the-life-by-design-business-podcast | |||
| I didn't expect this to threaten my visibility! (But it did and how I navigated it) | 11 Aug 2025 | 00:16:04 | |
No one else is talking about how your personal life and state can so easily affect how you are showing up in your business, and why it really makes a difference to have support to create more awareness.
This week I share a real moment from my own life - where a personal trigger started to threaten my visibility, and how it took me completely by surprise. I'll show you how emotional echoes from your personal life may be bleeding into your business, distorting your confidence, making you overthink content, or second-guess your voice - without realising it. We'll explore:
This isn't a fluffy mindset chat. It's about understanding your inner CEO, decoding your energy, and using proven strategies that work because you're aligned. If you're tired of surface-level advice, and you're craving high-touch, personalised coaching from someone who's built multiple six- and seven-figure businesses and actually knows what she's doing - you're going to love this. And if this episode resonates, I'd love to invite you to book a free consultation with me. No obligation. Just a conversation to explore if we're a fit to build your dream business - without compromising your wellbeing. Let's shift the energy and unlock your next level.
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| The Hidden Science Behind My Clients' 6-Figure Breakthroughs | 04 Aug 2025 | 00:18:05 | |
The real reason my clients are six-xing their income, becoming Amazon bestsellers, and building thriving businesses from scratch. Spoiler alert: it's not just strategy. In this raw, heart-led episode, I share the surprising but powerful shift that skyrockets results - not only in revenue but in confidence, joy, and energy. From going from zero to 18k cash months to building brands that actually feel aligned, my clients are achieving extraordinary things - and in this episode, I explain exactly why. If you've ever:
…then this episode is for you. I break down the neuroscience of celebration, the energetic shift that changes everything, and why your mindset and self-talk are as critical as your launch plan. You'll also hear from a very special guest - my daughter Aurelia - who shares her own beautiful insights about being kind to yourself and the ripple effect that has on your life and others. This isn't fluff. It's the secret sauce. And it's the difference between staying stuck and truly leading in your business. Tune in now and discover the mindset shift that could change everything for you - just like it has for my clients. ----- The Sales Breakthrough Call is a 45-minute deep dive 1:1 session for you if you are not getting consistent results, and can't figure out what you're missing. I'll personally review your website, social content, landing pages, or anything else you want feedback on.. you'll walk away knowing exactly where to focus, what to tweak, and what to do next to bring in more qualified leads and consistent sales. You'll get my 30 years of experience in marketing, sales, business building and scaling — applied directly to your business. Intro offer: £97 If you've been thinking about working with me, this is a brilliant way for us to start the process, get you moving forward, and to see if we're a great fit for longer term coaching when spots open up again. Not getting consistent results, and can't figure out what you're missing? You can book and secure your Sales Breakthrough Call now!
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| From Crickets to Clients: How to Make Your Content Magnetic | 28 Jul 2025 | 00:17:27 | |
Posting content and hearing crickets?
If you're posting content consistently, but you're still not seeing leads, inquiries, or sales… chances are, your marketing message is missing this one powerful shift. In this episode, I share:
If you're a service-based business owner or coach and your content isn't converting - this is a must-listen. You'll walk away knowing how to craft messaging that doesn't just sound good - but actually gets your ideal client to think, "She gets me. I need to work with her." Ready to become magnetic to the right people? Press play. P.S. If you're ready for 1:1 coaching and want personalised support to refine your messaging, tighten your sales strategy, and start selling your offers with more ease and confidence - email me at claire@clairenicolecoaching.com. I have limited availability opening soon and would love to chat about how I can support you and your goals.
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| The #1 most powerful way to grow your business fast | 21 Jul 2025 | 00:14:39 | |
Are you feeling like you have outgrown your business, offers that once lit you up now feel heavy, clients are causing you headaches, you are working a lot and not getting paid what you know you are capable of. The business you once loved is now the very thing holding you back? In this week's episode, I'm speaking directly to you if you're successful on paper - consistent clients, solid income - but behind the scenes, you feel like you've hit a wall. You're overwhelmed, spinning your wheels, and wondering, "Is this really the business I set out to build?" Maybe your offers no longer reflect who you've become. Maybe your containers are overstuffed, your boundaries blurry, and your time stretched so thin it's costing you your joy - and your growth. If that sounds familiar, you're not alone. You've simply outgrown your business. And that's actually a powerful sign of what's next. In this episode, I'll walk you through:
You'll also hear real client transformations - from 2.5K to 16K months, bestselling book launches, and full client waitlists - all from doing the deep work to restructure, realign, and rise. If you're done tolerating a business that drains you and you're ready to step into your next evolution - the one that brings more income and more freedom - this episode is your permission slip and your game plan. Ready to build a business that supports the woman you've become? Your next level isn't just possible - it's overdue. Let's get you there.
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| The simple strategy that's helping my clients 6X their monthly income | 14 Jul 2025 | 00:17:39 | |
If you're wondering how to stand out in an online world that's so loud and crowded - this episode is for you. In today's episode, I'm pulling back the curtain on what's actually helping my clients stand out, build real trust with their audience, and connect in a way that's leading to real growth and sales. (Spoiler: it's not another generic "3 steps to…" carousel whipped up by ChatGPT.) I'm sharing the strategies that are working right now—for me and my clients—to grow, scale, and attract aligned, ready-to-buy dream clients without churning out bland, templated content anyone could post. You'll hear:
If you're ready to build a business that's not just profitable - but deeply personal, magnetic, and sustainable - this is your reminder that you are the brand. Let's stop hiding behind templates and start showing up as the powerful, multidimensional woman you already are. As always, if today's episode lands, I'd love to hear from you. Send me an email at claire@clairenicolecoaching.com and let me know what resonated—or feel free to share it with your business besties who need to hear this too.
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| When sh*t hits the fan, this is the #1 skill I lean on to turn things around fast. (Hint-it's not a prompt) | 08 Jul 2025 | 00:23:54 | |
When things go sideways in business, and they will, you need more than a smart tool. You need this #1 skill. That no prompt can give you... In this episode, I'm having a conversation most people are avoiding: The hidden cost of relying too heavily on AI while building your business - and how it might be slowly chipping away at the very things that make you powerful. Inside, I share:
This isn't about shaming you for using AI. If you're building a business that's meant to last, this episode is a wake-up call. Let's talk about how we become that woman. If this episode hits something in you, share it. Tag me. Message me. Let's lead from within.
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| Trusting Yourself While Scaling - Even When It Feels Terrifying | 30 Jun 2025 | 00:18:56 | |
When you're stepping into your next level as a CEO—hiring, restructuring, investing, or raising your rates—it's normal for your emotions to get loud. You're doing things you've never done before. You're out of your comfort zone. This is the inner work of scaling. In this episode, I'm talking about when to trust your emotions as a CEO—and when to pause, get perspective, and lead with strategy instead. We'll cover:
If you're making bold moves and second-guessing yourself at every turn, this episode will help you stay grounded, clear, and in your power as you scale.
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| The Hidden Tradeoff of Using AI in Your Business | 23 Jun 2025 | 00:32:21 | |
You're creating more content than ever thanks to AI. You're posting consistently, saving time, and ticking all the boxes… So why aren't the sales rolling in? If you're a service-based business owner using AI to speed up content creation, but your audience isn't converting, this episode is for you. I'm diving into what's really going on for your audience when your content is consistent but your sales feel flat—and why outsourcing too much to AI could be quietly disconnecting you from the very thing that drives growth: your unique voice and energy. This episode is packed with insights for coaches, creatives, consultants, and multi-business owners who want to use AI strategically without losing the personal connection that gets dream clients saying yes. You'll hear:
Whether you're trying to hit consistent £10k months, fill your premium offers, or just feel like your content actually connects again, this episode will give you clear direction and a powerful mindset shift. If you're ready to scale with soul and strategy—and you suspect something's off in your marketing but can't quite put your finger on it—press play. And if your business bestie is also churning out content that's falling flat, share this episode with her. It might be exactly what she needs to hear.
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| Becoming the CEO Who Scales with Ease | 24 Apr 2025 | 00:40:59 | |
Drawing from my extensive experience in scaling 3 companies, including what became The UK's #1 wedding hair and makeup company and my online coaching business, I'll be sharing insights that helped me and have my business coaching clients scale with so much more ease and joy to consistent £10-£20k months. This episode is all about uncovering who you need to become to reach that next level of success, focusing on mindset, energy, and actionable strategies you can implement today. Inside this episode we'll explore the importance of your identity within your business as you grow it, and how to align your mindset to realise the vision for your life and business. Whether you're a seasoned entrepreneur or just beginning your journey, this episode is packed with inspiration and practical advice to help you design a life and business you love. So get ready to unlock your potential and start becoming the person your dreams require. Stay tuned!
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| How to reduce your stress this Christmas | 19 Dec 2024 | 00:13:00 | |
The mindset shift that will help you reduce stress and enjoy this festive season. I'll share my own experiences of juggling entrepreneurship and the holidays, and provide actionable strategies to help you relax and unwind this Christmas. Whether you're hosting family gatherings or just trying to take a break, this episode is packed with tips to manage expectations, maintain your peace, and come back to your business in January feeling refreshed and energised. Stay tuned for practical advice that will help you create a joyful and stress-free holiday season! Resources:
Leave a review on iTunes: https://www.chartoo.co.uk/itunes/podcast/1480596326-the-life-by-design-business-podcast | |||
| This ONE question will become your super power. | 12 Dec 2024 | 00:21:49 | |
Today we dive into the transformative power of one simple and powerful coaching question. I share the ONE question that will fire up your brain, give you a perspective shift and the fuel you need to make your dreams come true! I share my own journey of personal and professional growth, illustrating how asking the right questions can lead to living your life by design. From overcoming challenging relationships to stepping into professional success, I discuss how to reflect on your lives and set meaningful, audacious goals. Grab your journal and get ready to explore the ONE question that will inspire you to live bravely and design a life and business you love! Resources:
Leave a review on iTunes: https://www.chartoo.co.uk/itunes/podcast/1480596326-the-life-by-design-business-podcast
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| Do this to end 2024 in your best CEO energy | 05 Dec 2024 | 00:19:05 | |
Today we're diving deep into the art of rewarding yourself as an entrepreneur. We'll discuss why it's crucial to celebrate your progress, not just the big wins, and how rewarding your efforts can fuel your motivation and help you maintain a positive mindset. Tune in to uncover strategies to boost your confidence, sustain high performance, and, most importantly, end 2024 feeling empowered and ready for an incredible 2025. Let's get started!
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| Warning, how Chat GPT could damage your self trust and break connection with your business | 28 Nov 2024 | 00:22:17 | |
Today we're diving into a critical topic for any entrepreneur leveraging AI in their business. If you've been relying on ChatGPT for your content creation, this episode is for you. I explore how excessive dependence on AI can erode your self-trust and dilute your unique voice, impacting your connection with your audience and ultimately, your business success. Drawing from my two decades of entrepreneurial experience and my role as a business coach, I'll share insights on maintaining your authenticity while using AI as a supportive tool. You'll learn the importance of adding your personal flair to AI-generated content, and why self-trust is paramount for sustainable success. Join me as I guide you back to your innate wisdom and help you create a business that truly reflects your passion and values. Stay tuned, and let's ensure that your journey with AI enhances rather than diminishes your entrepreneurial magic.
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| Surprising lessons from a toothpaste company that will help you increase your client retention rate in a fun way. | 21 Nov 2024 | 00:23:41 | |
If you are aiming to enhance your customer experience, this episode is packed with insights and inspiration! Tune in for delightful anecdotes, heartfelt advice, and actionable strategies to infuse joy into everyday routines and business ventures.🌟✨
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| How to Increase Your Launch Conversions | 14 Nov 2024 | 00:20:02 | |
Today, I'm diving into the intricacies of launching offers and how subtle adjustments can dramatically improve your conversion rates. In this episode, I'll break down a recent client launch to uncover the often-overlooked elements that can make or break your sales. From tweaking content to strategically navigating the client journey, we'll explore the importance of mindset and the role of consistent, clear messaging in boosting your sales. Plus, I'll share actionable insights on how to double down on your promotional efforts and ensure your buying process is as seamless as possible. Whether you're struggling with low-ticket offers or aiming to scale your business, this episode is packed with valuable strategies to help you optimise your launches. Stay tuned to learn how to identify and solve the right problems in your business, and get ready to transform your launch conversions. Let's dive in!
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| The Mindset Boost You Are Looking For to End 2024 Strong! | 07 Nov 2024 | 00:16:10 | |
If you're feeling the end-of-year slump and struggling to find motivation, this episode is for you. With the holiday season approaching, it's easy to lose momentum in your business. But staying consistent now can set you up for incredible success in 2025. I'll dive into strategies to keep you motivated, including the importance of understanding your "why" and capitalising on the buying mindset during Black Friday and Christmas. Plus, I'll share personal stories about my journey and how reconnecting with your goals can give you the boost you need. Whether you're a seasoned entrepreneur or just starting, this episode will help you harness the end-of-year energy to finish 2024 strong and start the new year on the right foot. Tune in and get ready to transform your business mindset! Resources:
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| The Myth That's Keeping You From 10k Months | 31 Oct 2024 | 00:20:42 | |
Today, I am diving into an essential topic for entrepreneurs: so they know when to sell low-ticket offers versus high-ticket offers. We'll discuss why a personalised strategy based on your audience size and business goals is crucial to you hitting consistent 10k months and up quickly, highlighting a case study of one of my clients. Whether you're aiming for consistent 5k to 20k months or trying to decide between different offer types, this episode is packed with insights to help you unlock your business potential. Stick around as we explore strategies tailored to your unique situation, ensuring that your business thrives while you live a life by design. Let's dive in! Resources:
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| Confronting Shame and Rediscovering Purpose After a Social Media Spiral | 24 Oct 2024 | 00:21:00 | |
Today, I am diving into a deeply personal and vulnerable story about a recent experience that left me feeling anxious and fearful. I discuss the impact this had on me, the lessons I learned, and how it reinforced my commitment to my soul's purpose of helping others. Tune in to hear my insights on the importance of protecting our minds, staying focused on our mission, and being role models for the next generation. Plus, I will share my proven strategies for maintaining a positive mindset and achieving success in your business. Don't miss this heartfelt and inspiring episode!
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| How To Seriously Uplevel Your Message to Get More Dream Clients | 17 Oct 2024 | 00:18:29 | |
Today we're diving deep into a topic that has resonated with so many of you: the fear of judgement, rejection and cancel culture stops so many business owners from sharing their unique message that will cut through the noise. In this episode, we'll explore how to overcome fear and share your bold and authentic message that attracts your dream clients, even in a crowded and noisy online space. Drawing from my experiences as a serial entrepreneur and business coach, we'll discuss the importance of speaking your truth, overcoming fears, and fine-tuning your unique message to stand out and connect deeply with your audience. Whether you're new to business or scaling to new heights, this episode promises actionable insights to help you uplevel your marketing and attract the clients who are meant for you. Stay tuned, and let's create a business and life by design together!
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| Learn How To Activate the Lurkers In Your Audience Today | 10 Oct 2024 | 00:23:11 | |
You have dream clients already in your audience, so why are more of them not reaching out and asking the melodic question, "How can I work with you?" Over the next 25 mins I will tell you why, and show you how to change that right away so you can sign more clients! I will guide you through the ins and outs of refining your content and messaging to turn casual followers into paying clients. With over two decades of experience and a proven track record of building successful businesses, I share my secrets on creating magnetic, specific messaging that stands out in a noisy online world. Whether you're just starting out or looking to scale your business, this episode will equip you with actionable steps to captivate your audience and achieve a life by design. So, get ready to unlock your potential and make your business thrive! Let's dive in.
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| Why Motherhood is actually your CEO superpower with psychotherapist Jerilee Claydon | 19 Sep 2024 | 00:53:29 | |
Today, we're diving into the transformative journey of motherhood with a twist that will surprise you—how becoming a mother can actually be your secret weapon in growing your business. Joining us is psychotherapist Jerilee Claydon, who has over 15 years of experience specialising in matrescence—the powerful transition women experience as they become mothers. In this episode, we'll uncover how the unique changes your brain goes through during motherhood—far from being a setback—can actually supercharge your resilience, focus, and social intelligence, all essential for running a successful business. Jerilee will guide us through the science of epigenetics and matrescence, and we'll explore how these natural transformations can help you thrive both as a mother and an entrepreneur. We'll debunk the myths around "baby brain" and show you how these shifts can sharpen your ability to multitask, manage stress, and build deeper connections with your clients and community. You'll also hear inspiring client stories that prove motherhood can be the driving force behind personal and professional growth. Tune in to discover practical strategies for balancing business and family life, and how embracing motherhood can actually help you create a more sustainable, successful business. This episode is packed with valuable insights and real-life examples that will leave you feeling empowered and ready to tap into your superpower as a mother and business owner.
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| The Surprising Focus Behind 80-90% of My Clients Results | 18 Jul 2024 | 00:26:26 | |
Today, we are diving into the foundational pillars that have driven phenomenal success for both my clients and myself in all 4 of my companies. With 28 years of entrepreneurial experience and building four successful companies, including a top-tier wedding hair and makeup company and a six-figure coaching business working on 15-20 hrs a week, I've honed a signature framework that is both fail-proof and transformative. Today, I'll be sharing insights into the three key pillars: mindset, energy, and strategic action, which combined have led my clients to achieve incredible results—from fully booked schedules to six-figure launches. We'll explore how these principles can be applied to your business to create a life by design, even through the summer months when business can feel particularly challenging. So grab a cup of tea, sit back, and let's get into the strategies that will help you change the trajectory of your business! Stay tuned!
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| If you do this one thing well, it will make you more sales-ESPECIALLY in 2024! I guarantee! | 04 Jul 2024 | 00:30:00 | |
Inside this episode, I am using my experience buying a new painting to illustrate the importance of following up in the right way, to improve your future clients' trust in you, and to increase your sales and your impact. So if you are looking to refine your strategy to improve your prospects' experience and increase your sales, this episode is packed with elements to help you exponentially increase your sales and impact. So, stay tuned and let's get started! 🎥 Exclusive Invitation: $56K Case Study Masterclass I'm thrilled to invite you to my upcoming $56K Case Study Masterclass where I'll break down the exact process I followed to achieve these incredible results. 🔗 Reserve Your Spot Now: https://claire-stansfield.mykajabi.com/56k-case-study-1
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| Lessons From My Pop Moment and Making $56k in Sales (£44k) in 10 Weeks | 20 Jun 2024 | 00:20:00 | |
In this episode, I dive into the transformational journey that allowed me to make $56,000 in just 10 weeks. What took me from frustration and sleepless nights to consistent five-figure months. Imagine being able to turn your business around in just 10 weeks! Key Takeaways: - The importance of intentionality in your online marketing. - Conversion content to attract your dream clients. - The essential seven-stage framework that has helped me and my clients achieve extraordinary results. - Overcoming common mistakes that many business owners make, potentially costing thousands in lost opportunities.
🎥 Exclusive Invitation: $56K Case Study Masterclass I'm thrilled to invite you to my upcoming $56K Case Study Masterclass where I'll break down the exact process I followed to achieve these incredible results. This session is limited to only 100 spots, and you do not want to miss it! 🔗 Reserve Your Spot Now: https://claire-stansfield.mykajabi.com/56k-case-study-1
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| The Mindset that Will Lead You to Steady 10-20k Months | 12 Jun 2024 | 00:25:00 | |
Today we're diving deep into a topic that many entrepreneurs need to understand: the difference between ease and easy, and the inevitable tradeoff we must embrace to achieve our goals. Over my 28-year entrepreneurial journey, I've built four successful businesses, and today I'll share some real-life examples of the significant trade-offs and sacrifices I've chosen to make along the way. If you're an aspiring or seasoned entrepreneur looking to grasp the reality behind achieving your dreams, this episode is for you. Join me as we explore how to navigate trade-offs and create a life and business you love. Let's get started!
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| My client signed a 6 figure deal using DM reach out! (Before you cringe - It's not what you think!!) | 23 May 2024 | 00:35:32 | |
Today, we're diving into what's working right now to make sales, and how one of my clients landed a 6-figure deal using Instagram DMs in a way you wouldn't expect! In this episode, I'll be sharing the secret sauce behind effective messaging and how understanding your ideal client's internal dialogue can transform your results. We'll explore the importance of personalised, value-driven interactions in DMs, and why honesty and authenticity are the new keys to success in online marketing. You'll hear firsthand about a powerful example of messaging that deeply resonated with a client's audience and helped her fill her one-to-one meetings and group programs. Plus, I'll reveal proven strategies for building meaningful connections and creating content that truly speaks to your audience's needs. So, if you're ready to discover how to use DMs effectively, harness the power of personalised communication, and build lasting relationships with your audience, this episode is for you. Let's jump in! 🚀
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| It's not what you think… This will help you reach 6 figures faster! | 09 May 2024 | 00:13:19 | |
In today's episode, I unveil the real secret behind reaching six figures: it's not chasing the next big thing; it's about mastering the fundamentals that consistently drive success. We covered the essentials of branding, knowing your ideal clients, and crafting offers that resonate so deeply, they practically sell themselves. Remember, successful businesses aren't built on fleeting tactics but on sturdy, reliable foundations. Plus, we delve into Meta's latest announcement and its implications for digital outreach. Don't forget to sign up for my free masterclass on May 14th at 1 PM UK time, where I'll be walking you through the fundamentals that helped me and my clients build six-figure businesses. Join here: https://claire-stansfield.mykajabi.com/the-6-Figure-Set-Up This is one episode you won't want to miss, especially if you're looking to elevate your entrepreneurial journey with structure and clarity. Join us as we lay down the foundations for a thriving business designed by you, for a life you love!
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| The strategy behind my 90% sales call conversion rate | 02 May 2024 | 00:16:02 | |
In today's episode I am diving deep into the art of mastering sales calls, sharing my personal success story and revealing the most common pitfalls to avoid. With a staggering 90% conversion rate on my sales calls, many of my peers and clients are shocked as it's exceedingly high (The average is 50%). Whether you're a seasoned entrepreneur or just starting out, there's no shortage of insights in this episode. I share with you my client's disaster discovery call with another coach that made them run for the hills, and why they signed a big contract with me and paid my invoice within hours, even though they had never soaked up an ounce of my content before the sales call! If you've struggled with sales or want to refine your approach, tune in and learn how to make every sales call a winning opportunity. Plus, get ready for a special treat as I share details on my upcoming FREE MASTERCLASS -The 6 figure set up, I am going to help you >> Discover the very key to unlocking unshakeable confidence, making your competition irrelevant and finally standing out online to make £10-£20K a month. >> Discover how to use your unique brilliance strategically to attract, connect and convert high paying clients. >> Master the art and science of creating a brand story that connects and captivates your ideal clients! Because EVERY 6 figure business is built on this sturdy 6 fig set up, and on 14th May I am going to show you exactly how to create yours! I can't wait to welcome you inside! Join here: https://claire-stansfield.mykajabi.com/the-6-Figure-Set-Up Tune in to uncover the secrets to transforming your sales approach and building a business that not only succeeds but also aligns perfectly with your life's design!
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| The exact strategy shifts I'm giving my clients' to make them 10k months in 2024! | 25 Apr 2024 | 00:32:43 | |
Are you finding that your content isn't converting as well as it once did? Perhaps your warm up events aren't filling up like they did a couple of years ago, let alone your paid offers?! Well, you're not alone. EVERYONE has noticed that things feel harder than they did in 2020/2021 and that's because the online world has changed, it's noisier, and buyers have more choice than ever before! In this week's episode I'm going to share with you what I am doing with my content and supporting my clients to do more right now, that is leading us to fill our offers in 2024! So in this episode, I'm going to share with you the exact strategy that I am using in my business and with my clients in their businesses to create content that converts! And, you'll learn about a brand new free master class I'm hosting on 14th May, where I go even deeper into this topic and how to put down sturdy foundations that are algorithm and economy proof to build your 6 figure sustainable brand, not just a business! Claim your free seat here for The Six Figure Setup Masterclass here: https://claire-stansfield.mykajabi.com/the-6-Figure-Set-Up Plus, the chance to win a one-on-one strategic planning session with me – talk about a game-changer! So, are you ready to join the ranks of successful entrepreneurs who lead with heart, just like you? Tune in as I guide you through owning your brilliance, showcasing your unique value, and setting the stage for a flourishing business that aligns with your deepest passions.
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