Explore every episode of the podcast The Lendsetter Show
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| Podcast Secrets: How to Succeed in Podcasting with John Lee Dumas | EP 19 | 30 Oct 2023 | 00:27:42 | |
We sat down with John Lee Dumas, host of the renowned Entrepreneurs on Fire podcast. JLD shares how he got the idea for his highly acclaimed podcast and his wisdom on podcasting's core philosophy: becoming the number one solution to real-world problems and filling niches that need fulfillment. We also talked about the timeless values from JLD’s book, The Common Path to Uncommon Success. Tune in and learn about JLD's story that is not only one of success but is also a testament to the power of embracing change and adapting to a dynamic world. Resources Mentioned:
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| How to Use SEO to Grow Your Business: Top Strategies with Damon Burton | EP 18 | 28 Sep 2023 | 00:52:22 | |
Is it even possible to build a multimillion-dollar agency but never spend a dollar on ads? Well, our guest is a living testament to it, and he has achieved that even after going through tough markets like today. Our guest for this episode is Damon Burton, expert SEO consultant, bestselling author and founder of SEO National. Tune in as we talk about SEO (Search Engine Optimization) and discuss invaluable strategies that can be effectively implemented to boost your business's growth. Resources Mentioned:
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| Talent Acquisition and Management: Expert Strategies from Tony Wiseman | EP 9 | 24 Jul 2023 | 01:02:11 | |
We explore the world of talent acquisition and its impact on the success and culture of companies with our guest, Tony Wiseman, owner of Wiseman Strategies and a seasoned professional with years of experience in talent acquisition and management. He shares his insights, tips, and stories on how to attract, select, and retain top talent and build a thriving, inclusive, and dynamic workplace culture. Resources Mentioned:
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| Insider Secrets to Succeeding in the Mortgage Industry with Austin Hines | EP 8 | 17 Jul 2023 | 01:18:37 | |
Join us on this episode as I chat with Skyway Financial President and ingenious mortgage professional, Austin Hines, to discuss the keys to success in the industry. From building your business on the foundation of consumer direct to seizing the opportunities presented by high interest rates, our guest shares valuable insights on how to invest in yourself, hold onto important lessons learned, and take the risk of rejection to grow your business and yourself. Resources Mentioned:
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| How a CFO Can Skyrocket Your Business: Expert Advice from Chayce Hastings | EP 7 | 10 Jul 2023 | 00:54:47 | |
We dive into the world of finance in this episode with our guest expert CFO and co-founder of Growth Financial, Chayce Hastings, who has a wealth of knowledge when it comes to economic affairs in businesses. We discuss the benefits of having a CFO for your business, the factors to consider when hiring a CFO, opinions on taxes, and ideal percentages for revenue and profits. Join us as we learn from our guest's expertise and explore the financial side of business. Resources Mentioned:
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| Data-Driven and Client-Centric: A Mortgage Conversation with Joe Derilus | EP 6 | 03 Jul 2023 | 00:55:15 | |
In this episode, we chat with mortgage and real estate broker Joe Derilus, a skillful professional in the field who has helped countless clients achieve their homeownership dreams. We talk about his mortgage and real estate journey, scaling a mortgage business through constant learning, knowing how to delegate, and maintaining positivity to continue being the advocate in meeting a client’s needs, highlighting the impact of delivering exceptional service and value. Resources Mentioned:
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| Cracking the Mortgage Code: Expert Insights with Barry Habib | EP 5 | 26 Jun 2023 | 00:47:31 | |
In this episode of The Lendsetter Show, we sat down with the esteemed entrepreneur and marketer Barry Habib as he shares his unique observation, perspective, and expert advice on the recent state of the mortgage industry, offering valuable insights on how to navigate the challenges presented by the housing market and interest rates during the critical season. We also delve into the role of media in mortgage news where Barry sheds light on their tendency to exaggerate and create fear-driven narratives. He also shares how leveraging opportunities and making informed decisions when purchasing a home can help counteract these influences. Resources Mentioned:
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| Path to Purpose: A Mortgage Loan Officer’s Journey with Tyler Shearer | EP 4 | 26 Jun 2023 | 00:50:33 | |
In this episode, we chat with Tyler Shearer, senior mortgage loan officer and sales manager, and dive in deep on conversations about the impact of transitioning careers to being a mortgage loan officer, conquering adversities, developing the right skills and mindset for success, and realizing truths to selfishness and susceptibility as an entrepreneur. Tyler emphasizes the importance of surrounding yourself with like-minded individuals. He shares his experience on door-to-door sales, establishing a direct-to-consumer system, invaluable lessons he learned on work delegation, building genuine client connections, and how all these experiences has shaped him as an entrepreneur and mortgage professional, instilling in him the tenacity, resilience, and interpersonal skills necessary to thrive in the competitive world of mortgages. Resources Mentioned:
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| Digital Marketing for Mortgage Professionals with Hammer Helmer | EP 3 | 26 Jun 2023 | 00:58:43 | |
In this episode, we chat with Hammer Helmer, digital marketing expert and entrepreneur, as he shares his insights and numerous useful tips on how to leverage digital marketing tools and strategies to build trust, credibility, and visibility in the competitive world of mortgage lending. Hammer shares his expertise on leveraging social media and search engine optimization (SEO) to elevate your online presence, delving into the challenges faced by businesses when it comes to managing Google Business Profiles and Facebook reviews. He also gives essential steps to protect your online image, maintain a consistent and reliable online presence, address negative feedback with professionalism, and turn potential setbacks into opportunities for growth and improvement. Resources Mentioned:
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| Attacking Growth, Prospect Attraction, and Recession with Jason Frazier | EP 2 | 26 Jun 2023 | 00:50:40 | |
In this episode of the Lendsetter Show, we have a thought-provoking conversation with Jason Frazier, award winning marketer and seasoned entrepreneur, as he gives his insights on how to attack business growth, overcome the hard truth to challenges, leverage different means of attraction to prospects, and confront the unfamiliar in business and life. Jason shares his invaluable perspective on the mindset required for mortgage originators and how individuals can leverage the same tools and techniques differently based on their unique strengths and weaknesses. He also challenges the conventional wisdom by highlighting the importance of embracing discomfort and uncertainty, and underscores the advantages of diversifying channels and leveraging a variety of services to attract prospects, especially for professionals in the mortgage field. Resources Mentioned:
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| The Standards for Mortgage Business Success with Mary Jane Juip | EP 1 | 26 Jun 2023 | 00:43:42 | |
In this episode, we chat with Mary Jane Juip and dive into ways mortgage loan originators can navigate around conversations to build a trusted partnership with their clients, on dedication and the right mindset for sales and growth, and knowing priorities to effectively structure the day for a consistent flow toward success. One of the crucial aspects Mary Jane emphasizes is the art of outbound interaction with mortgage prospects. She reveals effective patterns and behaviors that can help you truly understand your prospects' needs and goals. Through meticulous goal-setting, effective time management, and impeccable client communication, she has built a thriving mortgage business. Resources Mentioned:
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| Mortgage Content Creation: Action Through Education with Scott Schang | EP 17 | 18 Sep 2023 | 00:53:18 | |
In this episode, we sit down with Scott Schang, seasoned mortgage professional and founder of FindMyWayHome.com, as he shares his expertise on a critical topic for loan officers: the art of crafting content that truly resonates with today's digital-savvy consumers. Scott dives deep into the dynamics of modern content creation, invaluable tips, and how it can enhance a mortgage originator’s reach, engagement, and ultimately, their success. Resources Mentioned:
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| Building Exceptional Client Experiences and Relationships with Steve Sims | EP 16 | 11 Sep 2023 | 00:57:11 | |
We have the privilege to sit down with Steve Sims, the visionary founder of Bluefish, the world’s first luxury concierge service for the affluent and the influential. He is a sought-after coach, bestselling author, and highly-acclaimed keynote speaker– having worked with the likes of Elon Musk, Andrea Bocelli, and Elton John– and even spoke in the Pentagon and Harvard. Steve shares his unique path to success and reveals the key to connecting with influential individuals, creating an invaluable network, and making the impossible possible. Resources Mentioned:
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| How Credit Restoration for Mortgage Works: Expert Advice with Sam Parker | EP 15 | 04 Sep 2023 | 00:51:37 | |
We go on a deep dive into the realm of credit repair and restoration, a critical aspect of the mortgage and financing landscape. In this episode, we have the privilege of hosting Sam Parker, co-Founder and CEO of My Credit Guy, as he uncovers the critical importance of having a trusted credit restoration partner in the mortgage industry and shares invaluable insights on what mortgage professionals should look for in such a partner. Resources Mentioned:
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| Mortgage Innovation: EpochOS, Tech, and Empowerment with Evan Wade | EP 14 | 28 Aug 2023 | 01:01:56 | |
We get to chat with the ingenious mind behind EpochOS, Evan Wade, as he addresses the quintessential pain points experienced by mortgage brokers and unveils his innovative solutions through technology. Delving into the intricacies of launching a software company born from real-world challenges, Evan candidly shares his story as an entrepreneur, dives deep into business data analytics, and even transcends into the realm of AI integration. Resources Mentioned:
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| Top Marketing Strategies for Your Mortgage Business with McBilly Sy | EP 13 | 22 Aug 2023 | 01:32:24 | |
Join us in the realm of marketing excellence with Good Vibe Squad’s very own co-founder and award-winning mortgage marketing expert, McBilly Sy, as he shares his insights on the best ways to navigate the digital marketing space and gives us practical strategies that can leverage knowledge on consumer psychology. McBilly delves deep into the facets of marketing that truly set mortgage businesses apart, underlining the significance of cultivating a robust and captivating online presence, a cornerstone in today's digital landscape. Resources Mentioned:
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| People Over Profit: Prioritizing Purpose in Business with Dr. Natty Bandasak | EP 12 | 14 Aug 2023 | 01:05:40 | |
We sat down with highly-successful visionary, author, and CEO, Dr. Natty Bandasak, as he shares his transformative journey to establishing a thriving Physical Therapy (PT) business. We talk about life experiences, mortgage and medical business parallels, and pivotal shifts and lessons as an entrepreneur: from learning the art of delegation, thriving at the crossroads between taking ownership and retracting responsibilities as a business owner, to assembling the right team with the same vision, and acknowledging the necessity of continuous sales improvement. Resources Mentioned:
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| Get a Grip on Your Business and Your Legacy with Lyn Askin | EP 11 | 07 Aug 2023 | 01:21:31 | |
The Entrepreneurial Operating System (EOS) is a set of simple concepts and practical tools used by more than 190,000+ companies around the world to clarify, simplify, and achieve their vision. In this episode, we are joined by one of the top EOS implementers Lyn Askin as he shares his personal story about how EOS dramatically transformed his business - and his life - for the better. Resources Mentioned: Recommended Readings from The EOS Traction Library: https://www.eosworldwide.com/traction-library
Visit the Entrepreneurial Operating System website at https://www.eosworldwide.com Schedule your EOS discovery call with Lyn Askin to learn more about EOS: https://lynaskin.com/eos15 Free Resources:
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| Transform Your Marketing and Business Mindset with Dan Kennedy | EP 10 | 31 Jul 2023 | 01:25:24 | |
We are joined by one of the most revered thought leaders in the marketing and business industry, Dan Kennedy, as he shares with us his profound insights to challenge the status quo, recognize mistakes made by many in sales and marketing, and understand the value and priority system of prospects. For mortgage professionals, Dan's advice is clear: learn the proven strategies and techniques to enhance your effectiveness and achieve success in the mortgage industry. Tune in as he discusses how businesses can de-commoditize themselves in a generally commoditized market, why we need to have the mindset of unlimited abundance over scarcity, and why following systems over randomness is a must-have common sense for every specialist in any field. Resources Mentioned:
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