Explore every episode of the podcast The Heather Sager Show
Dive into the complete episode list for The Heather Sager Show. Each episode is cataloged with detailed descriptions, making it easy to find and explore specific topics. Keep track of all episodes from your favorite podcast and never miss a moment of insightful content.
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Title
Pub. Date
Duration
What I Wish More Experts Knew About Being A “Good Speaker”
24 Jul 2025
00:29:25
You probably are a good speaker.
You share helpful info. You care about serving. You’ve got stories, maybe even a little humor.
But what does good actually mean? That people liked it? That you hit all your points? That someone clapped?
The truth is — you’ve never been taught what “good” really is. Beyond vague feedback or a gut feeling… how are you supposed to know?
That ends today.
In this episode, I’m pulling a private training out of the vault — a breakdown of the 5 Levels of Speaking I teach my clients to help them see what effective really looks like.
I’m sharing:
Why most entrepreneurs get stuck recycling the same dry info (and wonder why no one’s buying)
The tiny but powerful shifts to stop being the ‘boring expert’ and start becoming the voice people quote back to others
How to spot when you’re relying too much on info or entertainment, but missing real influence
The sneaky mindset trap that keeps your message safe, small, and forgettable — and how to get over yourself (in the best way)
Remember that “good” is subjective. But resonant? Repeatable? Rebookable
That’s measurable — and learnable, so hit play and let’s start redefining what good means for your business.
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
Your Brain Called. It Wants Its Job Back
17 Jul 2025
00:48:48
You already know AI is everywhere right now — but here’s what no one’s really saying:
When business owners start outsourcing their thinking to AI, their actual ideas suffer.
In this episode, I’m calling out the creative atrophy that happens when you stop flexing your own brainpower. Think about it: we’ve already outsourced our memory to Google Maps and our friends’ birthdays to Facebook. But your IDEAS? That’s your last line of defense as a thought leader.
I share:
Why defaulting to AI before you think is a dangerous game
The difference between using AI to support vs. sabotage your creativity
What Socrates warned us about (that’s actually still true)
The real reason your content might feel a little… off
If you’re in the business of ideas — speaking, teaching, coaching, or leading — you can’t afford to lose your creative edge. This episode will help you reclaim it.
🎧 Listen now and let your brain do what it was built to do: THINK.
P.S. If you're tired of AI making everyone sound the same and want to develop your own unique voice and message — that’s exactly what I help people do. Check out my Spotlight Session if you want to work on your speaking topics. Fair warning: I’m not the cheapest, but I’m damn good at what I do. 😉
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
Why I Don’t Cold Pitch (And How I Actually Book Stages)
10 Jul 2025
00:39:15
“Heather, how in the world do I book more stages?!" It’s the #1 most asked question I get from you all.
You see the advice everywhere—research, send a million cold pitches, fill out every speaker application you can find. But what if that whole approach just feels…exhausting and not quite right for you?
So what if you didn’t have to cold pitch… and could still land stages?
Well, that was the question I set to answer for myself years ago when I realized that pitching was not my jam.
And today I’m pulling back the curtain on exactly how I do it.
You’ll hear:
Why cold pitching doesn't align with how I’m wired (and might not work for you either)
The difference between transactional and transformational relationships
The two types of speaking business models (hint: knowing yours matters)
My “Warm ‘Em Up” strategy — how I turn cold contacts into warm relationships and hot opportunities (think: dating for your biz)
How to nurture these connections and build a sustainable ecosystem of referrals and invites
This episode is a real, no-BS look at how I’ve built my speaking career by focusing on real connections. My hope? It gives you permission to stop following “shoulds” and start building a speaking strategy that's 100% YOU.
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
What’s Missing From Your Talk (And How to Fix It)
03 Jul 2025
00:24:15
Ever feel like you’re dropping pure fire—sharing your best, most advanced stuff—and all you get back is…polite nods?
Your audience tells you that you’re brilliant, they loved your talk and that your stuff is amazing…but then they don’t actually do anything with it.
So what’s the deal?
In this week episode of The Ramble Refinery, I’m breaking down the #1 reason your ideas aren’t sticking—and the simple shift to fix to help your audience actually take action. It's the difference between being interesting and being irresistible.
We’re talking about how to stop sounding like you’re on “chapter 6” of your story (when your audience hasn’t even read chapters 1–5 yet), and how to add the one thing most speakers and content creators skip: context.
I’ll walk you through a super simple framework I use with clients called WIM—short for Why It Matters—and how to use it to make your message more relevant, clear, and sticky.
You’ll hear:
Why starting with your most advanced advice is actually pushing people away.
What your audience really means when they say they love your stuff but still don’t take action (aka still don't buy).
How to take your topic (using a funny, made-up example about cold plunging!) and make it directly relevant to your audience's current problems, world, and desires.
The WIM Framework: My simple 3-part formula (Why This? Why You? Why Now?) to make your message impossible to ignore.
This one’s short, super practical, and honestly—it could change the way you show up in your next talk, podcast, or post. Tune in to this episode and let’s turn those polite nods into a resounding “Hell yeah, how do I work with you?!”
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
Why I’m Ditching the Perfect Plan [Spring Refresh Series]
26 Jun 2025
00:36:51
Final Episode of the Spring Refresh Series
After a little break from the podcast (because life + business, you know how it goes), I’m back— and bringing you a personal reflection and an honest convo to wrap up the Spring Refresh Series.
In this episode, I’m sharing a behind-the-scenes peek at what’s been going on in my brain (and life ) — the pace changes, the unexpected clarity, and the messy in-between where decisions don’t come easy. We talk about the illusion of slowing down, the pressure to make the “right” next move, and why sometimes you just need to say things out loud to figure out what’s true.
You’ll hear:
The challenges of navigating business decisions
How external processing is helping me move forward
The difference between being stuck vs. simply recalibrating
A lesson from the book I’m reading and how it snapped me out of perfection mode
A quick update on the return of the Signature Talk Accelerator (it’s coming!)
If you’ve been second-guessing the changes you’ve made or feeling like you should be “further along” by now — this one’s for you. It’s honest, a little rambly (in the best way), and hopefully a helpful reminder that clarity doesn’t always come from planning, it comes from doing.
P.S. If you missed the earlier episodes in the Spring Refresh Series, go back and listen! Each one offers a different lens on what it really looks like to evolve your business *without burning it all down*
🔥 We’re also gearing up for the next round of the Signature Talk Accelerator — so if you’re ready to get your message clear and create a talk you actually want to give— click HERE to get on the waitlist.
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
What If Stress Is Driving Your Business Decisions? With Rebecca Vigelius [Refresh Series]
22 May 2025
01:06:05
Episode 4 of the Spring Refresh Series
You already know when it’s time to make a change. But what if the way you’re deciding is the real problem?
In this episode of The Ramble Refinery, I’m joined by my client and friend Rebecca Vigelius, a former VP turned copywriter turned certified neurosomatic intelligence practitioner and stress coach. We dive into the untold truth behind her bold business pivot—one that was less about courage and more about capacity.
This isn’t just another “follow your passion” rebrand story. It’s a grounded, inside-out conversation about how stress—especially the kind we don’t realize we’re carrying—can hijack our clarity, our creativity, and our momentum.
We talk about:
Why Rebecca actually left her copywriting agency (hint: it wasn’t just burnout)
How a tech disaster forced her hand—and revealed her next-level direction
The sneaky ways stress shows up in decision-making (even when you “feel fine”)
What capacity really means—and how to create more of it without blowing up your life
Why emotional regulation is the real secret weapon behind calm, confident evolution
We also unpack what it means to grow from clarity—not pressure—and how to make space for better decisions, better messaging, and a better version of your work.
Whether you’re in a pivot, considering a new offer, or just feeling overloaded by ideas—you’ll walk away from this episode feeling seen, validated, and maybe even a little unbothered.
My no-social-media moment (and why it gave me mental clarity I didn’t know I needed)
P.S. If you’ve been feeling the pull to evolve—this one’s for you. And if you’re trying to make decisions from a place of “I just need this to work,” this convo might just save you from recreating the same problems with a different name.
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
How Kristina Bleiler Broke Her Own Rule and Started Teaching DIY Design [Refresh Series]
15 May 2025
01:00:51
Episode 3 of the Spring Refresh Series
What if refreshing your business isn’t about changing everything — but simply making room for more of what you’re being called to do?
In this episode of The Ramble Refinery, I’m sitting down with brand designer and strategist Kristina Bleiler of Gem Creative Co. to unpack what it really looks like to expand your service-based business without walking away from what’s already working.
Kristina didn’t blow up her brand design studio. Instead, she added a whole new layer to it — a DIY branding course for solopreneurs who want to become their own creative directors.
Here’s the twist: Kristina once believed that branding had to be done-for-you to be effective. Like many experts, she thought DIY design couldn’t hold a candle to professional work. But over time, she challenged her own belief — flipped it upside down, actually — and built a program that now serves an entirely different group of buyers she once thought she couldn’t help.
You’ll hear:
Why changing your stance doesn’t mean abandoning your expertise
How Kristina created her DIY program without ditching her high-end branding clients
What she had to learn (and unlearn) to go from expert designer to brand educator
The subtle difference between coaching and consulting—and why she identifies as a brand tutor
How to follow your curiosity and serve new audiences without losing your core identity
If you’ve ever felt pulled toward a new offer, format, or audience—but questioned whether it fits inside what you’ve already built—Kristina’s story is the gentle nudge to explore what’s possible. This one’s a must-listen if you’re asking yourself: Can I really do both?
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
When It’s Time to Pivot: A Real Talk with Ellen Yin [Spring Refresh Series]
08 May 2025
00:49:30
Episode 2 of the Spring Refresh Series
This week's episode of The Ramble Refinery is your permission slip to pivot boldly and follow your curiosity.
I pulled one of my fave throwback interviews with the brilliant Ellen Yin, founder of Cubicle to CEO out of the vault—and it could not be more relevant for anyone feeling a little burn-it-all-down-but-make-it-strategic about their business.
You’ll hear:
What it really means to pivot with purpose (hint: it’s not about starting from scratch)
How Ellen went from six-figure clients to $500 courses—and scaled it in 90 days
The power of sharing your business numbers publicly (and how it builds trust) Behind-the-scenes of building a media brand that runs on content and connection
Balancing hustle and rest—and how to know which season you’re in
Why starting over doesn’t actually mean starting over
Whether you’re navigating changes in your biz or secretly dreaming about a refresh, you’ll love Ellen’s refreshingly real take.
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
Before You Burn It All Down [Spring Refresh Series]
01 May 2025
00:48:26
Episode 1 of the Spring Refresh Series
Ever feel like blowing up your entire business? Same.
But before you start rewriting your offers, scrapping your website, or launching into a full rebrand, this episode is your gut check.
In the first episode of the Spring Refresh Series (happening the entire month of May), I’m walking you through one of the most common (and misunderstood) urges business owners face: the need to burn it all down. I’ll share why that urge shows up, what it might really be trying to tell you — and how to pause long enough to ask better questions.
You’ll hear:
The difference between feelings and facts when something feels “off”
How to avoid blowing up something that actually just needs a tweak
The 5 business “seasons” I see clients navigating — and how to tell which one you’re in
What to do when your business no longer fits, but you’re not sure what to change
Let’s rethink the impulse — and make sure your next move is the right one.
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
Want More Speaking Gigs? Rethink Your Approach
24 Apr 2025
00:42:27
If you’ve been googling “where to find speaking gigs” trying to land more opportunities by pitching every event you come across, it’s probably feeling...exhausting.
And if you’re still hoping there’s a magical list that’ll land you a dozen dream stages overnight — I’ve got to be honest, that’s not how it works.
In this episode of The Ramble Refinery, I’ll show you why that approach rarely gets you what you’re actually after — and what to do instead.
I’ve talked about this before on the show, but it’s time for a fresh take. A lot has changed, and I want you focused on what actually works now and not on the stuff that’s wasting your time.
You’ll hear:
Why business owners are approaching speaking opportunities backwards
The two types of speaking business models (and why you need to know which one you're in)
The importance of aligned stages, and why quality beats quantity when it comes to speaking
Where to look for the best opportunities
My favorite pitching strategy that doesn’t feel clunky
If you’re using speaking to grow your business whether it’s to attract more clients, build credibility, or get in front of the right people — this episode will help you rethink your approach so you’re spending energy on the right kinds of opportunities that will get you results (and not burning out chasing the wrong ones).
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
You Crushed the Talk... So Why Do You Feel Like Crap?
17 Apr 2025
00:23:29
Ever given a talk, walked off the stage, felt the rush of "HECK YES I nailed that!"—and then bam, hours later, you’re deep in the land of second-guessing and spiraling, you start replaying everything that went wrong?
In this episode of The Ramble Refinery, we’re talking about that weird emotional dip that hits right after a big visibility moment—the one no one warns you about. It’s more common than you think, especially when you’re pushing your edge and stepping into bigger rooms.
You’ll hear:
Why this spiral shows up (even when the talk goes great)
The real reason high-achievers beat themselves up after visibility
5 things to do right after a talk to move through the spiral
How to make each speaking moment build momentum (instead of just moving on)
If you’ve ever done something brave—only to pick it apart later—this quickie is your reminder: self-critique isn’t the problem. Getting stuck there is. Let’s fix that.
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
What Does "Go-To" Really Mean (And How Do You Become It?)
10 Apr 2025
00:33:34
Being the "go-to" isn’t about being the best at what you do. It’s about being the one people recommend and reach out to without hesitation.
In this episode of The Ramble Refinery, I’m breaking down the real difference between being an expert—and becoming the one people actually think of when the moment counts.
You’ll hear:
Why most experts stay overlooked (and what sets the go-to’s apart)
A spicy take on why trying too hard actually pushes people away
What makes someone referable (hint: it’s not more content or credentials)
How to show up in a way that actually sticks with people
The mindset and messaging shifts that make you easier to talk about
If you’re tired of feeling like the best-kept secret—and ready for your name to come up first—this episode will get you thinking differently about how you lead your brand.
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
Radical Responsibility & Speaking Like a Thought Leader
03 Apr 2025
00:38:47
Your audience doesn’t need more tips, templates, or content. If information were enough, they’d already have what they want.
What they actually need is leadership—and that starts with how you show up.
In this episode of The Ramble Refinery, we’re talking about what leadership really looks like inside a personal brand. Not the curated version—the kind that shows up when launches flop, timelines shift, or things feel… off.
You’ll hear:
The hard truth about why people aren’t paying attention (and no, it’s not the algorithm)
How leadership shows up in your content—not just your backend decisions
What radical responsibility looks like (without spiraling into shame)
A cringeworthy story of failed leadership communication
What it actually means to empower your audience to believe in themselves
If you’re building a brand around your voice and ideas, this episode will challenge you to step up—not just as a business owner, but as a leader your audience is actually waiting for.
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
Sounding Like 'You' on Stage Starts with Ditching This One Habit
27 Mar 2025
00:44:16
There’s this weird thing that happens when smart, articulate business owners get asked to speak:
They start sounding… weird.
They say stuff like, “What if I told you…” They parrot lines from mentors they admire. They stiffen up, overthink, and suddenly sound like a motivational quote generator instead of a real human.
In this episode, I’m sharing where that habit comes from (spoiler: it’s not confidence—it’s ego), why it’s a sign you haven’t fully nailed your speaker identity, and what to do when your “authentic voice” vanishes under pressure.
We’ll talk about: 🎤 The “Parrot Effect” and why it sneaks in when you’re trying to be impressive
🎤 Why scripting makes you feel safe—but also makes you sound like someone else
🎤 How to try things on and find your signature speaker style without cringing
🎤 A behind-the-scenes story from my pageant days (and the hideous dress that changed everything)
This one’s not about being a better speaker.
It’s about noticing when you’re not actually being you.
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
Welcome to the Ramble Refinery 🎉
13 Mar 2025
00:18:58
Welcome to The Ramble Refinery!
After a year-long hiatus, the podcast is back—but with a whole new vibe. In this kickoff episode, I’m sharing the messy, real story behind the rebrand, why I almost launched seven different shows, and what finally clicked.
We’re talking about: 🎤 The truth about refining your message in real time (instead of waiting for perfect) 🎤 Why second-guessing your ideas is actually part of the process 🎤 What you can expect from The Ramble Refinery moving forward
If you’ve ever wrestled with what to say, how to say it, or if it’s even good enough to share—you're going to love this next chapter.
Because every great message starts as a mess—so let’s ramble.
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
Hustle vs Busyness: How I Work Without the Grind
28 Mar 2024
00:37:25
Ok real talk— I almost didn't hit publish on this episode. After I finished recording I had serious “wait— I can’t publish that trainwreck of a ramble” thoughts.
But lately, I’ve been craving far more rambles and far less polish.
And if that’s you too— then hit play, because this one might just be what you need to hear.
Today we’re talking about hustle and why I will proudly continue to make it part of my life (why should we all should stop feeling guilty for working our tails off from time to time). It's all about working with intention, and finding a flow that fuels you instead of draining you.
In this episode, we’ll talk about:
My relationship with the word “hustle” and why I think it is necessary
How I got my business off the ground in the first two years
The key difference between hustling and being busy
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
5 Strategies for Tailoring Your Talk for Different Audiences
21 Mar 2024
00:53:21
Ever wondered how to tailor your message when you have multiple audiences? Or how to change up what you talk about for different groups? In today's episode, I've got the answers you've been searching for. Get ready to level up your speaking game and leave every audience feeling like you are speaking to JUST them.
Hint: Grab your notepad because this episode is packed with actionable tips, Spicy Sager rants, and captivating stories you won't want to miss.
Here's a sneak peek at what's in store:
the secret to choosing the perfect topic for diverse audiences.
why crafting one signature talk trumps constantly creating new presentations.
the pitfalls of constantly reinventing the wheel
five key areas to customize in your talk make it resonate
Plus, insider tips on the questions you should ask the host before stepping on stage to ensure your content is a home run.
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
The Truth About Extemporaneous Speaking
14 Mar 2024
00:37:23
I’m typically a plain spoken word kinda gal, but today we’re getting fancy. The word? Extemporaneous. The meaning? Spoken or done without preparation. Said another way — speaking “off the cuff”.
As someone who makes money teaching others how to intentionally structure a message, it would be easy to dismiss the power of this word.
But the truth is— extemporaneous speaking is one of the most powerful skills you must develop as a business owner. And today’s episode will get you started
Here’s a sneak peek at some of the topics we cover:
The power of extemporaneous speaking and why you should make this a priority
What happens when you just focused on getting every words right and missed to see the bigger picture→ Heather spills the beans on her own cringe-worthy experience
The challenge most business owner face when it comes to extemporaneous speaking (aka speaking of the cuff)
How understanding the overall structure of your talk (vs knowing the language sequence) can make a huge difference for you as a speaker
Exciting changes coming up with our training program→ we know what you need to amplify your message + get the results
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
My G.O.O.D Plan for 2024
29 Feb 2024
00:34:24
I’m wired for goal setting. Chasing that next mountain top of ambition is in my DNA. But when the ball dropped into 2024 and everyone else was hunkering down, massive year on the wall calendars and color coded post-its in hand, I felt ZERO ambition for planning.
But what I did feel was a desire to get quiet and reconnect with something I didn’t know I needed which led to an entirely new way (for me) of goal setting.
So in today’s episode I’m sharing with you my G.O.O.D Plan for the year (along with a pretty epic story) . I hope this episode gives you the space you need to gut check your goals and live out 2024 at your best.
Tune in and hear:
Why changing your goals isn’t a bad thing
What to ask yourself to ensure your goals are truly YOURS
How to set your baseline for showing up at your best
What exactly is the G.O.O.D Plan?
Plus my EPIC birth story that will leave you with laughing tears
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
Nail Your Stand-Out Speaking Topics - Exclusive Coaching Session
22 Feb 2024
01:09:57
We’ve all heard versions of the phrase “there are really no new ideas” and “there are thousands of people who do what you do”, so when it comes to speaking on platforms and stages…
How do you talk about something that has already been heard? How do you find an angle that’s unique and refreshing? How detailed or broad should your topics be? Can I talk about stories? Does it all have to be “teachy” how to?
So. Many. Questions.
And if you’re anything like my clients, the truth is you have DOZENS of things you *could* talk about.
But the question is, how do you craft topics that are both compelling, but also align with your strategic business goals (remember those?😜)
In today's episode I’m doing something I’ve never done before and airing a REAL coaching call where I help a lucky business owner extract the genius out of their head and into 6 (yes SIX!) magnetic speaking topics that they can use for pitching podcasts and stages this year.
I hope this episode will get you fired up to nail your topics so that when invites come your way— or you find an opportunity you want to pitch— you are prepped and ready to pounce!
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
Special Comeback: My Copywriter Interviews ME!
15 Feb 2024
01:11:29
And we’re BACK baby! Quite literally. I had a baby and had every intention of keeping this show going while I was on leave, but… life surely LIFE-ED me.
On this special comeback episode, we flipped the script and my copywriter, Sara Vartanian (who knows my business and my offers better than anyone), took the host seat to interview ME about the biggest rollercoaster of a year in biz (and life) yet.
From ending a partnership, rebranding the podcast (again), rebranding the biz (again), launching a new program with a new launch model… to moving my family across the state, and OH, having a baby right around the corner from turning the big 4-0… you know there’s a ton of learning tucked into all this.
Tune in for a candid convo about all the things, like planning live events, evolving programs, listening to your community, trusting your intuition and more. Buckle up — with postpartum brain, you know Heather’s bringing all the good Sager Side Notes for this one :)
Episode Highlights:
Heather’s “big why'’ for helping others be seen, heard, and make an impact.
The Signature Talk Accelerator (STA) Backstory, why we started again from scratch.
The power of asking for feedback
The importance of knowing your strengths and adapting to suit them
How hiring additional support in your team allows you to focus more on what’s really important in your business and enjoy the creative process (hint: was it worth hiring a copywriter for the ENTIRE year?!?)
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
RECAST: My 5 Best On Camera Speaking Tips
14 Dec 2023
00:45:49
Struggling to best present yourself in front of camera? Here are my 5 best on camera speaking tips to help you come alive, look natural and also connect with your audience more effectively than ever. Touching on tips to equip you with things to consider, questions to ask yourself, lenses to look through so that you can fill in the gaps to be more engaging, effective and entertaining when you're speaking on camera.
Quick note: this episode originally aired two years ago, so a few things mentioned in the episode are out of date like the name of my program and my mini course, but the message is TIMELESS.
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
RECAST: Is Your Message Being Ignored? Make This One Change to Stand Out and Resonate with Your Ideal Person
07 Dec 2023
00:31:26
I don’t have to tell you that getting your message noticed in this era of CONTENT OVERLOAD takes work.
But did you know that you could actually be causing your ideal client to pass right by your amazing tips and juicy insights?
It doesn’t matter how deep your experience or good your results, if your ideal client never hears, what chance do you have for them to love it, sign up for your free guide or join your program?
In today’s episode, I’ll share with you one of the top mistakes I help my clients correct when speaking to their ideal person. More importantly, I’ll teach you how to FIX IT so that your message will get heard and get them into action.
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
Messaging Strategies To Captivate Your Audience Without Going Over Their Head: A Live Coaching Session
30 Nov 2023
00:49:23
Could you accidentally be trapped in expertise overdrive? If your audience is smiling, nodding and saying, “Oh, that’s really interesting,” you’re facing a common problem of many online entrepreneurs–you’re overwhelming your audience.
In this recast episode from The Art Of Online Business Podcast, I live coach Rick Mulready’s co-host Kwadwo (pronounced “Quayjo”), through a powerful exercise to tailor your message so your expertise never goes over your audience’s heads again.
I’ve never shared these insights on any podcast before, so bust out your notebook because you’re about to reshape the way you communicate your expertise.
This conversation is filled with GOLD and tangible strategies and I can’t wait to hear how this one resonates with you.
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
Why Aren’t More People Doing Sales Calls?
21 Nov 2023
00:58:06
In the online space we’re fed this idea that selling should be hands off–but could skipping sales calls be doing your business a disservice?
By bypassing one-on-one sales conversations in favor of automated funnels, videos or webinars what kind of critical information could we be missing about our customers?
Inside this episode I spill the details on how selling has shown up and evolved in my own career, both corporate and online business.
Plus, I share insights to help you decide if sales calls belong on your calendar for 2024 (and what happens to your speaking skills if you say yes.)
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
How To Pick What To Work On Next: 3 Powerful Pillars For Business Growth
16 Nov 2023
00:55:20
Think of your business as a three-legged stool…miss the mark with one (or neglect it) and the whole structure topples over.
As a business owner, your most vital role is making sure there’s a balance between all 3 legs—or as I call them pillars–so you can find the right growth path for this season of your business.
Inside the episode I break down my 3 powerful pillar strategy to help you focus on the true needle movers as you build your thought leadership business.
Whether you’re at $500k+ or on your way to $100k, I’m dropping specific strategies to help you hit goals without overcomplicating your to-do list, falling victim to the perfectionism trap or wasting time with busywork.
Plus I answered the top FAQs I always get asked related to speaking (visibility, pitching, and more) and created a special playlist of podcast episodes for you to burn through so you can get unstuck.
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
Do these 4 Things to Finish The Year & Set Business Up for 2024 (no fancy planning required)
09 Nov 2023
00:49:54
Planning can be a brilliant tool, or a form of procrastination.
Visions of what *could* be.
And as we follow the plan, we quickly realize that the ideal map we’ve chosen to follow… looks quite a bit different than the reality we’re faced with.
It happens in our personal lives AND our businesses.
Each year, entrepreneurs take the internet biting walk calendars, post-it notes and colorful pens to dream, map and plan out their perfect year.
And if you’ve been a big planner in the past, yet still aren’t where you set out to be.
This is the episode for you.
The season looks quite a bit different for me with baby #3 coming WAY earlier than expected (irony here is I DEF didn’t plan for THIS)…
But if I were in your shoes (aka not birthing a tiny human), here’s exactly what I’d do to finish the year strong (not coast it through), to set myself up well for the new year.
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
Let’s Talk About “Deadlines” & Self-Created Stress
26 Oct 2023
00:37:00
When was the last time you felt “stressed” in your business? Chances are: recently.
As a business owner, you might have adopted the reality that stress is just part of running a business.
I’m not here to tell you that I’ve figured out the secret formula to deal with stress (spoiler: there isn’t one), but I will serve you up some Spicy Heather coaching about the SOURCE of your biggest business stressors.
We’ll dig into the dichotomy of self-created stress vs pressure from others, plus my four non-fancy tactics for managing stress… and of course many Sager Side Notes to entertain you along the way.
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
3 Big Takeaways From Hosting The Live 3-Day Signature Talk Accelerator
19 Oct 2023
00:58:45
Holding space for a bunch of brave and bold entrepreneurs for a 3-day live virtual event is no joke.
There were location decisions, tech snafus, bloopers, and more than a few happy tears. Get your notepad ready! My event producer, Krystal Proffitt and I demystify live events so you get a clear idea of what to consider and what to ignore.
But, beyond the logistical to-do’s, whether you’re hosting a virtual event live, like I did, or are taking the stage for the first (or 25th time) at the end of the day, only one thing truly matters.
Can you deliver exactly what your audience needs from you?
If you want to make an impact with your message, it’s your most important job and in this episode I share 3 takeaways to help you make it your top priority. Tune in now!
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
Hate Networking? Graceful Tactics To Grow Game Changing Relationships
12 Oct 2023
01:01:14
Relationship building is a learned skill that becomes an epic growth tool when done right.
Chances are though you’ve had some networking experiences that left a sour taste in your mouth. Sneak attack sales pitches disguised as friendly check-ins? Corporate style networking? Pass, pass.
This episode is a wake up call packed with tactics on how to build powerful relationships and social currency that ACTUALLY feel good, even if you’re an introvert like me.
Plus, I break down how to use my Adjacent Ask tactic. It’s my go-to formula for calling in aligned opportunities without any awkwardness. Tune in and steal it for yourself.
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
Forget Fancy & Other Business Lessons I’d Tell Myself If I Had A Time Machine
05 Oct 2023
00:42:27
Business growth isn’t a high school line graph, rather, it goes up and down depending on the seasons.
Want to push past your current revenue? You’ve got to work with the data you got, and keep going–even when it’s messy, and far from perfect. Our ego hates that reality, especially if we’ve had success in the past.
In this episode, I’m taking you in a time machine back to the early days of my business to share everything I wish someone had told me, including where to invest my time, money, and focus. But fair warning, the dose of reality I share will body check your ego big time.
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
Entrepreneurial Insights for Expecting Mothers – A Candid Conversation with Ann K. Emery
28 Sep 2023
01:05:04
Real talk – how do you navigate pregnancy (or any big life change) while running a business? Especially one where you travel and speak?
If you’re self-employed planning maternity leave, or if you're simply looking for strategies to strike a healthier work-life balance, this episode will enlighten, inspire and spark new ideas for you. I sat down with one of my long-term clients, successful speaker and trainer, who ALSO is pregnant with TWINS. Between us we have (or are brewing) 8 kiddos and we’re sharing a candid convo on challenges and realities of juggling motherhood, pregnancy, speaking, digital courses and all things entrepreneurship.
Even if you’re not pregnant, these insights are for anyone craving a good life beyond their business.
Episode Quick Guide:
0:00 Self-Employed Pregnancy and Maternity Leave
3:58 Navigating Business and Pregnancy
14:18 Transition to Short-Term Projects and Simplify Business Operations
20:32 Travel and Work Independently
24:58 The Challenges of Performing and Recovering
35:31 Balancing Work and Rest in Self-Employment
42:06 Simplifying Business and Avoiding Time-Wasting Activities
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
How Relatable Stories Make You Remarkable Featuring Zafira Rajan
19 Sep 2023
01:04:39
Ever wonder how Taylor Swift built her diehard fan base? It's not the glitzy costume changes or famous boyfriends. Taylor's audience can't get enough of her songs because album after album, her lyrics make them feel like they know her. She puts into words the same experiences they're going through too.
As business owners, you can forge those same genuine connections that turn you into an audience favorite. The secret sauce? Everyday, relatable stories. When you share these real snippets of your life, storytelling becomes your ultimate differentiator.
The good news? You don't need to be a pop star to make it work for you. Tune into this episode to unlock the secrets of relatable storytelling that will set you apart from others in your niche.
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
The Power Of A Signature Talk: Saying Yes & Staying Visible (Even When You’re Swamped!)
14 Sep 2023
00:51:05
In the busy world of entrepreneurship, it’s often challenging to say yes to when opportunities knock. When you’re swamped with work, getting in front of new audiences can take a back seat. It’s all too easy to fall into ‘when/then’ syndrome, promising yourself that you’ll make time later.
But visibility helps consistently keep leads and clients coming in the door of your business-so your economic engine can keep chugging along. And the key to keeping it going? Your signature talk.
It’s the tool every business owner needs so you’re empowered to confidently say yes, without needing to reinvent the wheel every time you take the stage. Tune into this episode to find out how to use a signature talk to keep you in the spotlight, build your brand, and cement your status as the go-to expert in your niche, even in your busiest of times.
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
How This Speaker Got 19 Speaking Gigs (And Counting) With One Talk Featuring Nicole Hatherly
07 Sep 2023
01:02:37
Be honest: Do you have a graveyard of talks you’ve delivered 1, 2 or 3 times? Do you feel like you’re creating a new talk for almost every speaking opportunity?
If you’re picturing your Canva dashboard packed with slide decks, right about now, you’re in good company.
Many of my Signature Talk Accelerator students come into the program with a bunch of talks, before honing in on a signature talk topic that’s versatile enough to be used over and over again.
Nicole Hatherly, a Global Brand Strategist & Professional Speaker, was one of these students. As an already good speaker, she struggled with the idea of how to clearly articulate her expertise into one talk.
But inside the Signature Talk Accelerator she found her ‘margarita message’<---tune in to learn my spicy take on honing in your talk focus.
In this episode you’ll hear why Nicole no longer believes a signature talk is a one-trick pony, and how in 6 months she’s gone from a rough draft to delivering it 19 times and counting for three very different types of audiences!
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
Clarifying Your Message One Stage At A Time With Merritt Onsa
31 Aug 2023
00:47:14
Is your message catnip to your audience?
Clarity in your message comes from taking action over and over. The more you speak, the more you learn about what creates those “aha” moments where your message clicks with your audience.
Yet, so many business owners try to think their way through why their messaging isn’t landing. They’re caught in the perfection trap leading them to believe they don’t belong on stage until everything is figured out. The truth is they’d get a lot further faster by testing it in front of an audience.
That’s exactly what Merritt Onsa, a dream coach, who helps Christian women step into their purpose, experienced. Fast forward to today, and Merritt just had FOUR speaking opportunities offered to her!
Merritt dropped gems in this conversation that will hit home for any business owner wanting to improve their messaging, tune in to hear our conversation.
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
Taming Imposter Syndrome with Sydnea Lewis
24 Aug 2023
00:42:56
Imposter syndrome can strike anyone, leading to battles with self-doubt and an inner voice who notices every fumble so it hisses unhelpful things like, “you don’t know what you’re doing” or “you’re an idiot.”
After 20+years as a speaker, I know first-hand that voice never quite goes away. But, I’ve also learned there are plenty of ways to shush it.
And that’s what Sydnea Lewis, a Signature Talk Accelerator alumni, joined me to discuss.
Sydnea is an experienced brand and marketing strategist and college professor, yet a year ago she found herself sharing her ideas and avoiding social interactions with peers and on social media.
Yep, imposter syndrome had Sydnea in its grips, but her experience in the Signature Talk Accelerator gave her practical tactics to embrace the fear of speaking and move forward despite it.
Fair warning: As always, you’re in for a real discussion. None of us has it all together. We’re all works in progress, but the insights you’ll take away from our conversation will propel you forward on your journey to becoming a more confident speaker.
In this episode, Sydnea and I discuss:
The imposter syndrome struggle experts face
One mindset shift which hugely dials down your nerves
The messy middle of getting your first talk done
A strategy to keep your talk focused even when you go off on a tangent
To script or not to script
Why critiques are a crucial part of improvement, even though they feel scary
The joy of the speaking snowball effect
How getting comfortable with discomfort leads to growth in your personal life
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
Serve, Speak, Transform: Creating Lasting Impact From The Stage
17 Aug 2023
00:39:21
Dream of making an impact with your message?
Whether you’re a seasoned speaker or have a message in your heart you know the world needs to hear, your voice is the most powerful tool in your toolbox to reach the people you want to serve.
By sharing your ideas and experiences it’s possible to profoundly impact your audience's lives. In fact, I’ll step up onto my soapbox and say if you have the ability to help others it’s your duty to do just that.
Often people with a desire to help people feel conflicted about muddying their mission by trying to make money, but to effectively be a catalyst for change, you’ll need to confidently sell your ideas without guilt. And having a passion for helping others doesn’t need to equal pennilessness, friends. If you want to keep sharing your gifts with the world, you’ll need to make money too.
In this episode, you’ll hear…
Why honoring your audience is the cornerstone of driving real change
One shift that elevates how you serve others with your message
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
The Hidden Cost of Winging It with Presentations
10 Aug 2023
00:49:38
Are you an 11th hour presentation prepper? Pride yourself on your knack for ‘speaking off the cuff’ on stage? Consider yourself charismatic?
While these qualities can help you navigate all kinds of scenarios, if you've developed a habit of preparing your talk at the last minute, then there’s a good chance your message is getting muddy.
Consequently, making it difficult for your audience to decide if they want more from you, because you’re forcing them to weed through stories, details, and ideas that aren’t necessarily relevant to them.
But what if you decided to strategically plan how to land the plane on your next talk, so your audience felt deeply seen and heard and you felt confident you’re on the right track to hit your goals?
Well, I know what would happen, and my instinct is you do too. Your next talk would have a more tangible ROI than praise, claps, or kudos.
Tune in and hear:
Why winging it on stage is an ego play, not a strategic move
What your audience wants from you every single time
Why being prepared isn’t the same as being boring or scripted
The reputation and revenue risk
Whether you might be a ‘Winging it Wanda’
How to start preparing for the wins you want from the stage
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
Speak for Free? When to Say Yes (or Gracefully, No)
03 Aug 2023
00:50:02
Every opportunity to speak on someone else’s stage is a privilege because they’re trusting you with their audience..
But where is the line between it being a great opportunity to grow your business and selling yourself short?
Yes, free speaking can be a powerful tool in your marketing strategy…however without a purposeful plan in place you can end up adding another to-do item to your task list without any real payoff for all your hard work.
A worthwhile trade-off for speaking on stage for free can and should be something that’s aligned with your bigger business goals.
Before you commit to your next unpaid talk, let’s dissect the nuances of free speaking—understanding the real costs it requires, how to filter opportunities that come your way, and if you have to say no, how you can decline gracefully without slamming shut doors to future collaborations.
This episode is a gold mine of insights to help you navigate and make smart decisions for leveraging free speaking gigs as the massive marketing opportunity they can be for your business.
In this episode, you’ll discover:
What essentially is free speaking and the intangible cost it requires
Understanding the Law of Reciprocity—the balance between what you’re giving vs what you’re getting
The Pros and Cons of speaking for free— is it right move for you to market and grow your business
Clarifying questions to help you filter if an opportunity is going to be worth your time
How to gracefully say no to opportunities that aren’t great fit for you (without feeling like a total jerk)
Plus some examples and tactics to use free speaking opportunities to grow your business and monetize your time off stage
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
From Plans to Pivots
27 Jul 2023
00:44:54
Have you ever beat yourself up when things don’t play out like you planned?
Oftentimes, we become so obsessed with our expectations, we feel disappointed or give up when things don’t go perfectly. Even though we logically know that life rarely goes as planned.
In today’s episode I’m sharing with you the behind the scenes of my life and business on how “plans” have evolved in little AND big ways over the last 6 months. Fom selling our home in a difficult market, the surprising twist of merging two brands only to untangle them 6 months later, to the super specific tech decision I had to make this month (plus answering the big question about my surprise third pregnancy: was it planned?!)
Change isn’t easy and sometimes it’s downright scary! But when you learn to pivot and adapt with purpose, you’ll become even stronger.
Tune in for an episode packed with real-life experiences, actionable strategies and tips that will help you navigate life's unexpected twists (and of course I weave this into how to embrace unexpected challenges when speaking live). Ignite your hustle with a fresh perspective on the importance of flexibility in business and life!
In this episode, you’ll learn:
What happens when you tend to get tied to an exact plan or become obsessed with your process
How can you be more flexible and embrace change not only in your business but also when it comes to speaking (hello tech snafus or unexpected disturbances)
Reflection questions to help you cut the clutter and simplify things in your business
Why your ability to make swift decision is more important than what you decide
Plus exciting updates for what’s next with Team Heather Sager
Enjoyed this episode? You also might love:
Ep #187 - Hot Take: I Failed, Publicly and Here’s What I Learned
Ep #161 - I launched a new business
Ep #55 - How to handle tech surprises when virtually speaking
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
Visibility Strategies: Breaking Through the Noise with a Small Following
20 Jul 2023
00:52:01
Creating amazing content is half of the marketing battle…the other half comes from rolling up your sleeves and earning eyeballs on your business.
Maybe one of those questions you’ve wondered about is this:
How do I get more eyes on my content if I don't have a large following?
It’s a question I’ve heard on repeat over the last year that’s why I’m tackling it on today’s podcast episode.
So if you’ve been frustrated by slow audience growth, feeling like you’re constantly creating but the only people who engage with your content are your sister and great aunt…this is the episode you need to listen to on repeat.
It’s a recast of an oldie but a goodie episode from two years ago where I walk you through 5 specific ways to increase your visibility even if you have a small audience. It’s filled with tactical ways and actionable advice to help you get fired up, step up to the mic, start making an impact and truly help people regardless of what size your ‘following’ is.
In this episode, we’ll dig into:
Getting clear on what your audience size is and what exactly it means for you
The importance of consistently tracking your metrics and the incremental changes in your business
Why you should stop waiting for your ideal person to come to you (and what you should do instead)
5 specific places to look at to get in front of your ideal audience
Plus tactical ways and examples on how you can approach this to help you reframe your mindset if you feel awkward pitching yourself
Quick note: this episode originally aired two years ago, so a few things mentioned in the episode are out of date (like the name of my program and my opt-in freebie, but the message is TIMELESS).
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
From Self-Doubt to Self-Made – A Conversation with Jill Stanton
13 Jul 2023
01:02:38
Are you ready for a mind shift that could change your life?
Join us in today’s episode as we do a throwback to my interview with the incredible Jill Stanton of The Wealthy Course Creator duo and The Millionaire Girls Club.
Get ready for a deep dive into the power of our thoughts, how they can either uplift us or pull us down and the crucial role of mindset to reach our goals.
Jill offers insight into how to recognize these negative thought spirals that often hold us back—interrupt them and then redirect our thoughts towards growth and positivity giving us the ability to see life's challenges from a fresh perspective.
Tune in and ignite your mind with this transformative conversation and learn how to replace fear, self-doubt and disempowering beliefs by embracing one’s vulnerability and switching that default mode of worrying to being willing.
In this podcast interview, Jill shares:
Her struggle of self-doubt, how her past experience shaped her beliefs and behavior and how she stays future focused
The importance of choosing thoughts and beliefs to catch oneself when spiraling into negative or disempowering thoughts
The power of asking better questions to redirect one’s focus and perspective
The strength that comes from embracing vulnerability and being unapologetically you
Switching to impact goals instead of income goals (think of the people you’re meant to serve!)
And of course, how she approaches speaking on a stage
Quick note: this episode originally aired two years ago, so a few things mentioned in the episode are out of date (like the name of BOTH our programs, but the message is TIMELESS).
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
Speak to Sell: How to Make Money On The Back End of Speaking
06 Jul 2023
00:35:57
When most entrepreneurs think of speaking, they think of either professional speakers charging a fee for their talk or speaking for free to get experience to eventually command a fee. But this concept of trading money for time wasn’t why you built your business, and speaking for free without a strategy isn’t going to lead you towards the results you want. The good news is that this isn’t the only way to speak to get results in your business.
In today's episode, I'm sharing with you my interview on the Sweet Life Podcast with April Beach where I explain the two types of speaking business models you can use to grow your business. We’re going to dig into my unique approach to sales and will share with you the step by step process to effectively use speaking opportunities into a money maker for your biz.
This conversation is filled with GOLD and tangible strategies so be sure you don’t miss this one!
In this podcast interview with April, I share:
How speaking fits into your business and how you can leverage this to grow your business
The types of Speaking Business Models and understanding which one aligns with your goals and strategies
The importance of having a signature talk—one that connects to your offers and to the solutions that you provide
Why listening to your prospect and understanding the context of their problems are critical steps for a successful sales call
My unique approach to sales—3 steps that you can follow to effectively use speaking to grow your business
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
Time To Rethink Your Relationship With Your Business? Gloria Chou Has Advice.
29 Jun 2023
00:41:52
Get ready for a thought-provoking conversation with the remarkable entrepreneur, Gloria Chou as we challenge the go-to definition of success and dive deep into Gloria's transformative journey.
Gloria is an expert in helping small business owners, especially bootstrapped founders and women of color, amplify their message and be seen and heard in the world. Despite her unconventional path to the world of PR, Gloria has unlocked the secrets to success in her own unique way.
In this episode, you'll discover:
The driving force behind Gloria's passion for helping others be seen, heard, and valued.
A deep dive into Gloria's early entrepreneurial days, where she shares her evolution, pivots, and the invaluable lessons she learned along the way.
The pivotal moment that compelled Gloria to reassess her relationship with money and her tips for transitioning from a scarcity to abundance mindset.
Insights into how Gloria shows up in her business and effectively leads her remote team.
A fresh perspective on hustle culture and an alternative definition of success that will challenge your beliefs and inspire transformation in your own life and business.
Join Heather and Gloria as they delve into Gloria's incredible journey, from her background as a U.S. Diplomat to the rapid growth of her own business over the past two years. This inspiring conversation will make you reevaluate your relationship with money and redefine your own path to success.
Tune in now to gain powerful insights from Gloria Chou and embark on a transformative journey to redefine success in your life and business
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
How to Ramble Less and Resonate More
22 Jun 2023
00:41:57
Whenever I share that I’m a speaking coach, I always hear a version of…
“Omg I need you, I ramble too much.”
The struggle is real when it comes to getting your ideas out of that brain, through your mouth and easily understood by your audience.
Now the question is, how do I fix this problem?
In today’s episode, I'm sharing my specific recipe—the exact exercise that I follow and I've used all the time to train my mind and mouth to sync faster and get better at articulating my thoughts.
This will be the least sexy, yet most effective activity you do moving forward to get better thinking at your feet.
Tune in to learn and build the skills to help you become a more charismatic and magnetic communicator in your business.
In this episode, you’ll learn:
Understanding WHY we ramble
The REAL reason why we get annoyed when others ramble (it’s not what ya think)
How to keep yourself from rambling in moments that matter
How critical is being “concise”?
What it takes to trust your voice and build your communication skills
PLUS the go to drill I’ve taught thousands to get better at thinking on their feet
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
5 Strategies to Supercharge Your Selling Skills
15 Jun 2023
01:07:20
I see it all the time. Working with my private clients, talking with my students in my group coaching program, the conversations in my Instagram DMs…one of the biggest struggles in starting and growing a business is feeling confident in the most important part of the process —selling!
Whether it’s selling your ideas, yourself or your offers, selling can feel uncomfortable. And if you feel icky about it, or think you’re not good at it, or simply the thought of selling your stuff makes you cringe (even though you KNOW it will help a lot of people), get ready for some SPICY HEATHER today to help you change your relationship with SALES.
The truth is selling is not as scary people make it out to be. I’ll share with you my five most compelling sales strategies that you can apply to your own sales process to take your selling skills to the next level and deliver results.
Enjoy listening to my weird analogies (seriously, this one is a bit off the rails) as you learn simple ways to seamlessly and confidently SELL.
In this episode, you’ll discover:
The reason why most online business owners struggle to make money in their business
Why we feel uncomfortable with the idea of selling and why we suck at it
Why is getting on a sales call with your prospective clients (to some degree) a pivotal part of sales
Consistency and repetition: the keys in driving sales success
The top struggles of experts and entrepreneurs when it comes to selling
And the 5 strategies that you can do to strengthen your selling process
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
From Self-Doubt to Self-Assured: A Pathway to Business Mastery
08 Jun 2023
00:46:54
We’ve all been in moments where we question our own ideas or capabilities. Heck, even the most successful entrepreneurs openly talk about experiencing impostor syndrome.
The question is, how much of your time is sneakily stolen by doubt or worry?
If you find yourself in seasons where you can’t seem to make progress, chances are it’s far more than you think.
In today’s conversation, I’ll share with you exactly how I navigate those moments and build what I call, your Belief Bank Account.
You’ll also hear the one thing that has served as a catalyst and has contributed to my consistent success in life and business. I’ll give you a little pep talk and maybe some much needed kick in the tush to help you move forward despite uncertainty.
So get comfy, grab a coffee or cocktail and get ready to get a confidence boost!
In this episode, you’ll learn:
What typically most experts online do when things didn’t go as planned aka they launched and had zero sales (and why you shouldn’t be doing this!)
The real reason behind why you’re really not getting the sales you want
What happens when we spin in cycle of self-doubt
Funding and managing your Belief Bank Account
My catalyst for success both in business and in personal life
4 things to do to beat self-doubt and start seeing momentum in your business
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
Navigating Seasons of "Busy" Without Bringing Stress Vibes to Your Work
01 Jun 2023
00:38:08
It takes a lot of work to run a growing business. It's always this constant pursuit of growth—personally, professionally and financially.
And with all the plans to execute, targets to reach, content to create and more, you might find yourself feeling stuck, constantly running on a hamster wheel of busyness with all the back-to-back client calls, podcast guesting, little admin tasks, and you can't get out!
But the beautiful thing about you being an entrepreneur is you get to choose how you run your business…
…you get to choose what you don't want to do
…you get to choose what you can delegate to your team
…or flat out what you can delete that’s not essential to your business
YOU get to make those choices.
So what can we as thought leaders that people look to and what to learn from do to navigate in this season of ‘crazy busy’ without the stress?
Listen to today’s episode — it’s an unscripted conversation on how you can best show up, bring a little bit more light and fun to your business and your audience.
In this episode, you'll discover:
Choosing the season that feels right for you in your life and business
How it’s important to dedicate a season of growth in all areas of your life
Why I banned the word ‘busy’ from my vocabulary (and why you should too!)
Why hustle is absolutely necessary in seasons
How you show up makes the biggest difference for how your brand is perceived by other people
Plus I share my own story (that I had never shared on stage before)—the biggest experience of my life that taught me how to handle myself under stress and pressure
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.
Profit Over Perfection: How Prioritizing Results Can Transform Your Online Business with James Wedmore
25 May 2023
01:25:21
When it comes to starting and growing your business, there’s A LOT to think about— from creating your products and programs to lead generation, making sales, operations… etc.
It’s challenging to get your head around all these moving parts..but as my Mentor and Business Coach James Wedmore says—how you see business determines what's possible for you.
In today’s episode, I’m welcoming James back to the show for a fun and valuable conversation around the most important things you need to focus on in your business and how you can design it to serve the lifestyle that you want and desire.
We covered a lot of ground today—from VOCALITY on how you deliver your information (obvi my love language!), ways to position yourself as an authority, what it takes to create an irresistible offer and a simple sale strategy to turn your passion and purpose into a real, scalable business.
I love James' approach to business and the inspiring stories he shares about other business owners achieving incredible results in the last 12 months. I hope you get as much from it as I did.
In this episode, James shares:
The important distinction between show vs tell when positioning yourself as an online expert
Why people underestimate the value in creating a simple path and solution
Pivoting to prioritizing profit over perfection
Why a lot of what leads to success is fricking boring
Examples of online business owners hitting huge goals by going all in on one offer
Turning your audience objections into an opportunity
His viewpoint on what’s at stake every time we speak to our audience
📣 The Signature Talk Accelerator starts September 8 → click here to get on the waitlist. Nail your message, hone your story and create a magnetic talk that grows your business from any stage.
If you’re loving this episode, please take a moment to rate & review the show. This helps me get this message to more people so they too can ditch the hustle 24/7 life.