Explore every episode of the podcast The Hairstylist Rising Podcast
| Title | Pub. Date | Duration | |
|---|---|---|---|
| Feeling Drained Behind the Chair? How to Protect Your Energy As A Hairstylist & Avoid Burnout | 03 Mar 2025 | 00:25:26 | |
In this episode of the Hairstylist Rising Podcast, Brooke Brizendine, known as The Grounded Stylist, returns to share insightful tips on how hairstylists can protect their energy, shift their mindsets towards gratitude, and implement practices to avoid burnout. Brooke discusses the impact of constantly absorbing clients' energies and the information overload stylists face daily. She provides specific strategies for setting healthy boundaries, creating safe spaces, and maintaining a balanced and abundant mindset. Listeners will learn actionable steps for self-care, client interaction, and achieving a fulfilling career without falling into the traps of toxic positivity or burnout. | |||
| Traditional Hair Education Didn’t Work For Her, So She Created the Education Stylists Actually Need to Learn and Thrive | 24 Feb 2025 | 00:26:30 | |
In this episode, hairstylist and educator Meg Lewis discusses her journey from offering wigs in her salon to becoming an advocate for neurodivergent education within the hair industry. Meg shares her experiences and insights into developing accessible and digestible educational content tailored to neurodivergent stylists. She emphasizes the importance of creating a learning environment that accommodates diverse learning styles and the need to step away from conventional 'look and learn' classes. Meg also touches on her personal growth, including unmasking as a neurodivergent individual to find her community and the benefits of letting go of control. Tune in for an inspiring conversation on the evolution of education in hairstyling and personal empowerment. | |||
| How to Introduce Wigs to Your Salon & Boost Your Business | 17 Feb 2025 | 00:29:31 | |
In this special two-part episode of the Hair Stylist Rising podcast, Jodie welcomes Meg from Coloring on Spectrum to discuss the significant changes in her professional journey. In part one, they delve into how Meg integrated wigs into her salon business, turning it into a successful stream of bespoke services and education. They explore the technical challenges and creative opportunities that wigs bring, as well as offering practical advice for stylists interested in expanding their services. Meg shares her personal experiences and highlights the importance of education, quality, and creativity in managing wig services. Stay tuned for part two, where Meg will discuss the deeper motivations behind her educational initiatives and the highs and lows of her entrepreneurial journey. 00:00 Welcome Back to the Hair Stylist Rising Podcast 00:34 Introduction to the Two-Part Episode 01:38 Incorporating Wigs into Your Salon Business 05:16 Technical Aspects of Working with Wigs 07:42 Expanding Your Wig Business Globally 12:16 Steps to Introduce Wigs to Your Clients 21:25 The Importance of Wig Education 24:35 Where to Find More Information 26:23 Preview of Next Week's Episode | |||
| Luxury Pricing Myths: Why You Can Build a High-End Salon in a Small Town | 11 Feb 2025 | 00:36:13 | |
In this episode of the Hairstylist Rising podcast, host Jodie interviews Casey Taylor, a respected educator in the beauty industry, about building a luxury business even in small towns. They tackle misconceptions and mistakes related to pricing services and discuss the importance of demonstrating value to clients, so they feel like they are investing in themselves rather than being overcharged. Casey also shares information about her upcoming free training, and both Jodie and Casey explore how simplified service packages and a strong personal brand can transcend geographic and economic barriers. Additionally, they highlight the necessity of focusing on internal business metrics rather than external economic factors to make effective pricing decisions. 00:00 Introduction to the Podcast 00:54 Upcoming Free Training Announcement 01:34 Building a Luxury Business in a Small Town 02:13 Overcoming Misconceptions About Small Town Businesses 05:56 The Importance of Community and Connection 06:45 Addressing Market Saturation Concerns 11:43 Transitioning to a Package Pricing Model 28:06 Focusing on Internal Business Factors 32:57 Conclusion and Final Thoughts | |||
| How to Maximize Your Income Behind the Chair - Retail, Marketing & Multiple Income Streams for Hairstylists | 03 Feb 2025 | 00:48:45 | |
In this episode of the Hairstylist Rising podcast, Ambrosia Carey, a veteran hairstylist, and salon owner with over 25 years of experience, shares her journey in the beauty industry. Ambrosia discusses the importance of marketing, branding, and sustainability for modern hairstylists and salon owners. She emphasizes the critical role of understanding data in making informed business decisions and suggests integrating additional revenue streams such as retail, affiliate links, and subscription boxes. Ambrosia also highlights the importance of consistency, routine, and building trust with clients to foster a sustainable business. Tune in for actionable advice on maximizing income, managing time efficiently, and creating a thriving, multi-faceted beauty business. 00:00 Welcome and Introductions 00:36 Ambrosia's Journey in the Beauty Industry 02:47 Marketing Insights for Modern Hairstylists 07:59 Building a Sustainable Beauty Business 10:55 Maximizing Profitability and Time Management 21:55 Retail Strategies and Client Retention 24:20 Monthly Team Meetings and Product Discussions 24:51 Introducing New Products Through Independent Stylists 25:46 Affiliate Links and Salon Profitability 26:58 Maximizing Retail Sales in Limited Spaces 29:46 Leveraging Influencer Marketing for Hero Products 31:56 Building Trust and Client Relationships 36:39 Sustainable Practices and Consistency 37:47 Creative Routines and Time Management 44:55 Final Thoughts and Resources | |||
| Scroll-Stopping Hair Photos and Videos for Instagram (and any other social media) in 2025 | 27 Jan 2025 | 00:31:22 | |
In this timely episode of the 'Hairstylist Rising Podcast,' Shannon DeMont shares her journey from working behind the chair to becoming a full-time educator in photography and videography for hairstylists. The discussion focuses on the importance of high-quality visual content in the beauty industry, especially as we enter 2025. Shannon provides valuable tips on capturing high-quality photos and videos, optimizing iPhone settings, and the significance of editing ethically to enhance salon work. This episode is packed with practical advice for hairstylists looking to elevate their content and effectively showcase their brand through photography and videography. 00:00 Welcome to the Hairstylist Rising Podcast 00:08 The Importance of High-Quality Content in 2025 01:55 Shannon's Journey from Stylist to Educator 03:04 The Power of Photography in Building a Clientele 04:14 Overcoming Judgment and Embracing Social Media 06:58 Tips for Capturing Perfect Hair Photos 11:38 Maximizing Content Creation with B-Roll 19:20 Optimizing Your iPhone for Photography and Videography 26:28 The Importance of Editing and Recommended Apps 29:24 Conclusion and Where to Find Shannon Follow me on Instagram: @itsjodiebrown | |||
| How one hairstylist made 20K on TikTok last year and what she’s gonna do if it’s banned | 20 Jan 2025 | 00:37:54 | |
Welcome back to the Hairstylist Rising Podcast! Today, I’m joined by Harley, a bridal hairstylist who has leveraged TikTok to create a wildly successful side hustle with consistent passive income. From viral videos to brand partnerships, Harley has cracked the code on content that not only grows her audience but also builds a stronger business behind the chair. We dive into:
This episode is packed with actionable advice and inspiration for hairstylists looking to monetize their expertise and diversify their income streams. Follow Harley on Instagram: @harleydoeshair_ Follow me on Instagram: @itsjodiebrown | |||
| How educators can make more impact and create better results for their clients | 10 Dec 2024 | 00:35:53 | |
In this episode, Jodie interviews globally renowned educator Chris Moody about the evolving landscape of education, particularly in the beauty industry. They discuss the importance of engaging learners, overcoming imposter syndrome, and focusing on deep, rather than wide, teaching. Chris shares his journey from hairstylist to top educator, emphasizing the value of experiential learning and the future of hybrid education. Key takeaways include the significance of delivering impactful education, the difference between teaching and exhibiting, and the potential of integrating technology in learning environments. 00:00 Introduction and Greetings 00:06 Diving into Education and Attention Spans 01:08 Chris's Journey into Education 03:34 Key Insights on Effective Teaching 05:50 Common Mistakes in Education 10:30 Branded vs. Independent Education 21:52 Engaging Learners Effectively 28:07 Future Trends in Education 30:02 Conclusion and Farewell | |||
| How to step into your educator era in the hair + beauty industry | 03 Dec 2024 | 00:37:27 | |
In this episode of the Hairstylist Rising podcast, host Jodie welcomes guest Renee Marie to discuss the untapped opportunities in the beauty industry. Renee shares her journey from being a hairstylist to becoming a successful beauty educator and coach. They delve into overcoming challenges, the importance of mindset, and the steps to create a successful online education brand. The conversation covers Renee's framework for aspiring educators, which includes identifying one's zone of genius, gaining brand clarity, developing clear messaging, and launching impactful offers. They emphasize the value of personal growth, community impact, and navigating the process with structure and clarity. 00:00 Welcome and Introduction 01:05 Renee's Journey in the Beauty Industry 03:01 Becoming an Educator: The Aha Moment 03:55 Overcoming Challenges and Building a Brand 10:15 The Importance of Structure and Clarity 28:14 Creating Your First Offer 34:28 Final Thoughts and Where to Find Renee | |||
| How to build and market your own beauty product business | 25 Nov 2024 | 00:25:39 | |
In this episode of the Hairstylist Rising Podcast, Bianca shares her journey from corporate America to becoming a successful entrepreneur in the beauty industry. She highlights her initial success selling hair extensions and growing her brand, Sassy Mitchell Hair, into a global name. Bianca discusses the benefits of starting an e-commerce business for beauty professionals, including the freedom of time and the potential for unlimited income. She offers practical advice on identifying signature products, conducting market research, working with vendors, and utilizing focus groups. She also addresses common roadblocks and the importance of passion in driving success. For those interested in learning more about building an e-commerce brand, Bianca provides her contact information for further support. 00:00 Welcome and Introduction 00:25 Bianca's Journey into the Beauty Industry 03:05 Building a Successful Hair Extension Business 05:16 Advice for Beauty Professionals Entering E-commerce 08:29 Testing and Market Research 13:27 Budgeting and Vendor Selection 16:58 The Power of Influencer and Micro-Influencer Marketing 19:23 Benefits of E-commerce for Beauty Professionals 21:28 Types of Products and Audience Building 23:23 Conclusion and Contact Information | |||
| Salon Suite Design Tips for 2025 | 18 Nov 2024 | 00:23:13 | |
In this episode of the Hairstylist Rising podcast, Allie McKinnon returns to discuss the latest trends in salon and suite design for 2024-2025. Host Jodi and Allie delve into the importance of reflecting a brand's vibe in physical spaces and share tips on redesigning to create a serene environment. They explore the balance between following design trends and maintaining timeless elements, the vital role of storage solutions in small suites, and budget considerations for redesign. Allie also talks about her journey in the beauty industry and how she began helping salon owners design their spaces. They also touch on how personal transformations can spark the need for redesigns, and provide actionable advice for stylists looking to create visually impactful and efficient salon suites. 00:00 Welcome Back to the Hairstylist Rising Podcast 01:08 Allie's Journey into Salon Design 01:55 The Importance of Branding in Salon Design 04:42 Trends in Salon Design for 2024-2025 05:14 Balancing Trends and Timeless Design 06:13 Maximalism and Personal Style 17:46 Practical Tips for Salon Storage Solutions 20:32 Resources and Final Thoughts | |||
| Attracting Dream Clients with Instagram + Facebook Ads | 12 Nov 2024 | 00:25:12 | |
In this insightful episode, Jodie hosts Stephanie, a seasoned expert in Facebook and Instagram advertising for beauty professionals, to discuss what's new and effective for 2024. Stephanie, who has been teaching ads for nearly five years through her program 'The Ad Lab,' provides updates on ad strategies, emphasizing the importance of using Instagram Reels, long-form captions, and personal messaging to enhance ad effectiveness. She also highlights the evolving landscape of ad targeting, the importance of ad testing, and shares practical tips for both local businesses and educators looking to leverage ads for growth. Stephanie's recent hands-on experience managing ads for beauty businesses underscores her commitment to staying ahead in the ever-changing ad environment. 00:00 Introduction and Welcome 00:45 The Importance of Facebook and Instagram Ads for Beauty Professionals 01:46 Success Stories and Benefits of Ads 04:22 Changes in Ad Strategies and Formats 06:41 Effective Ad Techniques and Testing 13:04 Targeting and Personalization in Ads 17:40 Conclusion and Final Thoughts | |||
| Increasing profits for salon owners and independent hairstylists - the easy way | 20 Aug 2024 | 00:32:58 | |
getliquid.ai Chrystal L, the founder of Liquid, shares how her platform can revolutionize the way hairstylists operate their businesses. Liquid offers tools like the Profit Maximizer, which helps hairstylists determine their pricing and profitability. Chrystal emphasizes the importance of profit in running a successful salon and explains how Liquid can help stylists increase their profits. She also introduces Liquid Connect, a tool that enhances the client experience and increases service ticket prices. Chrystal envisions Liquid as a decision engine for hairstylists and salon owners, providing support in operations and freeing up time for stylists to focus on their craft. Takeaways Liquid offers tools like the Profit Maximizer to help hairstylists determine their pricing and profitability. Profit is important for salon owners as it allows for expansion, hiring employees, and investing back into the business. Liquid Connect enhances the client experience and increases service ticket prices. Liquid aims to be a decision engine for hairstylists and salon owners, providing support in operations and freeing up time for stylists to focus on their craft. Chapters 00:00 Introduction to Liquid and its Promise 03:49 The Profit Maximizer: Determining Pricing and Profitability 10:19 Liquid Connect: Enhancing the Client Experience 18:07 Liquid as the Decision Engine for Hairstylists and Salon Owners | |||
| BONUS: Escape your day to day and elevate your brand (Live Replay with Sherry Nelson) | 16 Jul 2024 | 00:24:51 | |
Visit www.escapetoelevate.com for more info and to apply! In this episode of the podcast, host Jodie Brown shares a recent conversation from an Instagram live session with Sherry, a salon owner and former participant of the 'Escape to Elevate' retreat. They discuss Sherry's experiences, hesitations before attending the retreat, and the significant impact it has had on her career and personal growth. Jodie highlights the transformative benefits of the retreat for beauty industry entrepreneurs, educators, and creatives. They also dive into the sense of community, the value of being in a room with diverse, talented individuals, and the importance of stepping out of one's comfort zone. Sherry shares her career developments. Applications for the Italy 2024 retreat close at the end of July, visit escapetoelevate.com to apply. | |||
| How to get featured in the media + grow your brand with PR | 10 Jun 2024 | 00:37:37 | |
Follow the Visionary Rising on Instagram In this conversation, Jodie interviews Nicole about using media and press coverage to grow a business and enhance reputation as an entrepreneur. Nicole shares her expertise as a journalist and offers tips on getting affordable press coverage. They discuss the long-term benefits of press and media coverage, the credibility it brings, and the importance of positioning oneself as an authority. Nicole also emphasizes the value of building a personal brand and leveraging social media to attract bigger press opportunities. They cover the difference between earned press placements and pay-for-press schemes, and the importance of being strategic in targeting specific press outlets. Nicole shares her backstory as a magazine journalist and how she now teaches small business founders and solopreneurs to get featured and grow their visibility affordably. They discuss the purpose of PR in building brand credibility and awareness, and how it can generate new opportunities and boost sales. They also touch on the misconception that PR is expensive and the benefits of being your own publicist. Nicole provides insights into what journalists are looking for when featuring people, the importance of prompt responses and personalized pitches, and the value of syndicated press placements. They discuss the affordability of press and the potential for smaller websites to be syndicated by larger platforms. Nicole offers tips on preparing for PR, including identifying target press outlets and refining one's unique point of view. She also highlights the importance of a well-crafted bio and credentials that go beyond traditional qualifications. The conversation concludes with a discussion on the Get Featured Fast Guide and Nicole's course, Five Days to Free Press, which teaches entrepreneurs how to pitch journalists and get press coverage. Takeaways
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| How hairstylists can GET what they want | 08 Apr 2024 | 00:40:28 | |
In this episode, the host welcomes back Misty, a former money coach turned life coach, focusing on helping hairstylists and entrepreneurs achieve their goals. Misty shares her journey of paying off $48,000 in debt with her husband and how this experience was a catalyst for her personal development journey. She discusses the importance of discipline, consistency, and taking action towards making your goals a reality. Misty emphasizes that her coaching has evolved to life coaching, highlighting the common issues people face with consistency and follow-through. She provides insights on achieving goals without feeling deprived and the significance of balancing satisfaction with current achievements while striving for more. Misty outlines a three-step process for starting messy: identifying what you want, identifying your blocks, and getting comfortable with being uncomfortable. The episode also covers strategies for overcoming limiting beliefs and the benefits of starting with whatever resources you currently have. Finally, Misty announces the relaunch of her podcast, 'Starting Messy,' aiming to inspire listeners through stories of people who began their journeys imperfectly and found success. 00:00 Welcome Back, Misty! A Dive into Personal and Financial Growth 00:14 The Evolution of a Money Coach: Beyond Budgets and Debt 03:57 Identifying Desires and Overcoming Limitations: The Path to Personal Fulfillment 06:03 The Power of Self-Identification: Understanding Who You Are 13:39 Navigating Life's Hills: Overcoming Blocks and Embracing Discomfort 17:25 The Joy of Learning: Embracing New Challenges and the Journey of Growth 20:07 The Journey of Starting Messy 21:04 The Power of Consistency Over Perfection 21:34 Simplifying the Start: Overcoming Tech Overwhelm 22:17 Embracing Minimalism in Business Tools 23:37 The Importance of Starting Despite Imperfections 25:04 Overcoming Self-Imposed Blocks and Seeking New Perspectives 27:38 Getting Comfortable with Being Uncomfortable 30:51 Advice for Taking the First Step Towards Your Goals 33:43 Introducing the Starting Messy Podcast 35:57 Finding Support and the Power of Mentorship | |||
| Client Communication + IRL Marketing for Hairstylists | 01 Apr 2024 | 00:46:17 | |
This episode of the Hairstylist Rising Podcast features Crystal Green, known as Your Hair Mentor on Instagram, diving deep into the art of client experience in the hairstyling industry. Crystal shares her journey from aspiring dentist to celebrated hairstylist and educator, emphasizing the importance of human connections and exceptional client experiences over mere hairstyling services. She discusses how digital marketing complements the salon experience, the transition from providing client-focused services to guiding hairstylists, and strategies for effective communication and in-person marketing to cultivate lasting client relationships. The discussion also explores the significance of making clients feel seen, valued, and heard, and how hairstylists can enhance their brand and service offerings through personal development and understanding the needs of their target audience. 00:00 Meet Crystal Green: The Hair Mentor 01:19 The Power of Digital Marketing in Hairstyling 03:54 Crystal's Journey from Dentistry to Hairstyling 07:10 The Importance of Client Experience in Hairstyling 09:36 Transitioning to Education and Mentorship 15:26 Making the Client the Hero of Their Hair Journey 19:30 Understanding and Valuing Client Feedback 23:17 Redefining the Role of a Hairstylist 24:06 The Importance of Brand and Personality in Hairstyling 24:29 Crafting Your In-Person Brand as a Hairstylist 25:48 Maintaining Professionalism While Being Authentic 26:42 Navigating Client Conversations and Experience 33:46 The Power of Communication in Hairstyling 38:32 In-Person Marketing Strategies for Hairstylists 42:29 Connecting with Your Audience and Growing Your Clientel | |||
| Tik Tok, Instagram, Threads... what social media stylists should REALLY prioritize in 2024? | 25 Mar 2024 | 00:43:31 | |
In this podcast episode, the host speaks with Vivian Johns, the founder of the Hairdressers Social Club in the UK, about the evolving landscape of social media for hairstylists, focusing on Instagram and TikTok. Vivian, who has 26 years of experience in the hairdressing industry, shares her journey from starting on Instagram in 2018 to leveraging TikTok for business growth. She discusses the shift from Instagram being a predominantly photo-sharing app to embracing video content through Reels and the importance of static images and carousel posts for engaging existing followers. Vivian emphasizes the role of SEO on Instagram, highlighting how every word on the platform is now searchable, suggesting a move towards optimizing content for discoverability. They also explore the difference in content creation strategies between Instagram and TikTok, noting that TikTok is excellent for reaching new audiences with more raw and engaging content, while Instagram serves as a more polished showcase of work and a learning library for clients. Vivian advises on the strategic use of hashtags, particularly location-based ones, to enhance visibility and attract local clientele on Instagram. The conversation touches on the underused feature of broadcast channels on Instagram and the potential of TikTok lives for salon visibility. Ultimately, Vivian underlines the importance of aligning social media strategies with business goals rather than strictly focusing on platform-specific tactics. 00:00 Meet Vivian Johns: The Social Media Savvy Hairdresser 01:50 The Evolution of Instagram for Hairstylists: From Photos to Reels 09:15 Maximizing Instagram's Potential: Insights and Strategies for 2024 10:06 Exploring the Power of SEO and Hashtags on Instagram 18:18 Broadcast Channels: The Underused Instagram Feature for Stylists 22:05 Transitioning to TikTok: Is It Necessary for Stylists? 23:22 Exploring TikTok's Potential for Hair Creators 24:49 Success Stories: From Skepticism to Client Growth on TikTok 26:17 Crafting Engaging Content for TikTok vs. Instagram 27:37 The Power of TikTok Lives for Business Growth 32:02 Optimizing TikTok Strategy for Salon Owners 32:39 TikTok and Instagram: Complementary Platforms for Diverse Audiences 40:12 Final Thoughts on TikTok's Value for Local Businesses | |||
| Becoming an Influencer and Educator in the Beauty Industry | 18 Mar 2024 | 00:35:53 | |
This podcast episode features an in-depth interview with Erin Ray, a hairdresser turned educator and influencer in the beauty industry. With a background in business and 10 years of experience in hairstyling, Erin shares her journey from getting laid off in 2016 to finding her passion in hairdressing and education. She emphasizes the importance of doing what you love and provides insights into teaching practical hair techniques for 'normies', not just models. Erin discusses her transition into education, the importance of relatability as an educator, and the challenges of being a newcomer in education. The episode also covers strategies for working with brands, Erin's approach to securing her first brand contract, and the intricacies of content creation and exclusive brand partnerships. Additionally, Erin touches on the personal benefits of traveling for work, balancing motherhood with professional endeavors, and offers advice for stylists aspiring to step into education or brand partnerships. 00:00 Welcome and Introduction 00:03 Meet Erin: From Business Background to Hairdressing 01:20 The Journey into Hair Education 03:16 The Realities of Becoming an Educator 09:44 Navigating Brand Partnerships and Sponsorships 24:36 The Power of Travel and Personal Growth 30:47 Advice for Aspiring Educators and Stylists 32:13 Closing Thoughts and Where to Find Erin | |||
| Email Marketing for Hairstylists in 2024 | 11 Mar 2024 | 00:27:40 | |
In this discussion, Claire Monroe, a salon suite owner with over 17 years of experience in the beauty industry and a consultant for salon owners and stylists, shares her journey from hairstylist to salon owner and consultant. She highlights the transformative power of modern marketing strategies, specifically email marketing, and its impact on the beauty industry. Claire offers insight into effectively using email marketing to build relationships with clients, differentiate services, and enhance salon visibility and revenue. The conversation covers the importance of personalized welcome and nurture sequences, the use of lead magnets, and leveraging reviews for SEO. Claire also introduces her email marketing course and VIP service for salon owners seeking to elevate their business through strategic email campaigns. 00:09 Background and Journey into the Beauty Industry 02:11 The Impact of Modern Marketing Strategies on the Beauty Industry 03:04 The Role of Email Marketing in a Hairstylist's Business 07:00 The Power of Automated Email Marketing 09:49 The Value of Lead Magnets in Business 13:07 The Impact of Email Marketing on Business Revenue and Client Retention 16:08 The Importance of Reviews and SEO in Business Growth 19:55 Getting Started with Email Marketing | |||
| How Hairstylists can reduce no shows and last minute cancellations with Hunter Donia | 04 Mar 2024 | 00:43:59 | |
In the episode, industry experts discuss effective strategies for reducing last-minute cancellations and no-shows. They highlight the importance of establishing respectful boundaries while maintaining a stress-free business environment. It's suggested that stylists should require policies to be signed at every visit, as these help protect the business and inform the client. They note the necessity of making strategic decisions based on logic, rather than emotions. They also stress the significance of thinking long-term over the small financial gains from cancellation fees. They advocate for utilizing a credit card on file system and illustrate how creating an excellent client experience reduces the likelihood of last-minute cancellations. A major point is to ensure that the implemented policies are fair and equitably enforced. 00:00 Introduction: Reducing Last Minute Cancellations 01:37 The Emotional Impact of Cancellations 02:12 The Shift in Cancellation Policies 02:58 The Current State of Cancellations and No Shows 05:44 The Importance of Having a Cancellation Policy 06:48 The Power of Regularly Communicating Policies 09:37 The Consequences of Not Communicating Policies 11:10 The Long Term Impact of Charging Cancellation Fees 20:07 The Importance of Fair Policies 21:18 When to Charge a Cancellation Fee 22:33 Reducing Last Minute Cancellations 23:32 Setting Up Policies and Systems 24:29 Streamlining the Client Experience 25:37 Preventing Last Minute Cancellations 28:29 Handling Deposits and Rescheduling 30:44 Balancing Business and Human Emotions 36:10 Creating an Excellent Client Experience 38:05 Final Thoughts and Advice | |||
| From Burnout To 7 Figure Beauty Biz Success with Justine Martinson | 26 Feb 2024 | 00:36:42 | |
This episode features an engaging conversation between the host and Justine Martinson, a successful entrepreneur, aesthetician, and laser technician who has made valuable contributions to her city's medical aesthetic industry. Overcoming significant challenges and obstacles, Justine turned her passion for aesthetics and business into a seven-figure spa and digital marketing powerhouse, Lipstick Empire. She also shares her commitment to community service, serving various charities and local initiatives. She emphasizes the importance of physical and mental health in achieving success. Despite the trials that hit her business, her entrepreneurial spirit, community support and a dedicated team have helped her thrive in her industry. 00:00 Introduction and Guest Background 01:43 Justine's Journey into Medical Aesthetics 06:35 The Challenges of Entrepreneurship and Burnout 08:44 Rebuilding and Prioritizing Self-Care 10:24 The Birth of Lipstick Empire 13:46 Overcoming Obstacles and Building a Successful Business 25:38 The Importance of Community Involvement 34:00 Final Thoughts and Advice for Entrepreneurs | |||
| Craving Change + Your "Next Step" as a Hairstylist | 19 Feb 2024 | 00:34:53 | |
In this episode of the hairstylist rising podcast, the host has a deep conversation with Brittney Carmichael about facing and dealing with change, especially in terms of personal and career evolution. They discuss the importance of recognizing when a change is needed and the best ways to adapt to it. The conversation covers the concept of 'soft skills' like empathy and communication, and how they are becoming increasingly important. Brittney shares her journey of shifting from a hair stylist to a photographer and coach, emphasizing following one's passion and innate talents. The hosts underscore the significance of asking for feedback, rest, self-care, and authenticity during transformation. 00:00 Introduction to Navigating Change 01:09 The Messiness of Change 01:23 The Year of the Soft Skill 02:11 The Pain and Growth of Change 02:24 The Grief of Change 02:48 The Imperfection of Change 03:19 The Challenge of Navigating Change 04:33 The Power of Authenticity 05:34 The Importance of Inner Skills 10:11 The Power of Passion 18:11 The Journey of Evolution 19:47 The Power of Curiosity 28:28 The Importance of Self-Care 33:24 Conclusion: Embracing Change | |||
| Creating A More Inclusive Salon Experience For Neurodivergent Clients + Stylists Episode | 12 Feb 2024 | 00:34:59 | |
🌻Get more information about the Sunflower Lanyard initiative🌻 🌈Connect with Meg on Instagram 💕 On this episode of the Hairstylist Rising podcast, the host speaks with Meg Long, a hairstylist based in the UK. Meg, who is both autistic and ADHD, shares her personal journey in the hair industry, discusses what neurodivergence means, and highlights the challenges faced by neurodivergent individuals in traditional salon environments. She discusses how she has created an inclusive space that accommodates the sensory needs of neurodivergent individuals, promoting comfort and acceptance within the hair industry. The discussion also explores how salon owners and stylists can make their spaces more inclusive by understanding and accommodating neurodivergent clients and colleagues. To aid the process, Meg recommends things like asking for client preferences, considering sensory issues, and utilizing tools that can assist with creating this inclusivity. Also includes information about the Sunflower Lanyard Charity and its work to increase visibility for those with hidden disabilities. | |||
| Magnetic Marketing for Hairstylists | 05 Feb 2024 | 00:24:15 | |
Magnetic Marketing for Hairstylists In this podcast, hairstyling expert Jodie Brown discusses the importance of magnetic marketing for hairstylists. She offers insights into her personal experiences, and how she used Instagram and online branding to grow her business. Jodie explains the significance of brand focus, connection, and consistency as key factors in building trust with clients. She also provides actionable tips on specific messaging, batching and repurposing marketing materials, optimizing Instagram for searchability, setting up Google My Business, and ensuring websites are search engine optimized and mobile friendly. These strategies, according to Jodie, can help hairstyling professionals attract their dream clients, scale their businesses, and increase revenue while staying true to their unique brand identity. 00:00 Introduction to Magnetic Marketing for Hairstylists 00:33 The Importance of Understanding Marketing Fundamentals 01:00 My Personal Journey in Online Marketing 02:08 The Power of Personal Branding in the Beauty Industry 02:50 Working Smarter, Not Harder in Marketing 03:45 Rising Above the Noise: Standing Out in a Crowded Online Space 05:04 The Importance of Quality Over Quantity in Content Creation 06:00 The Role of Branding in Attracting Valuable Clients 07:46 Creating Consistency in Your Brand Messaging 09:21 The Power of Specific Messaging and Batching in Marketing 17:40 Setting Up Online Visibility Touchpoints 22:19 Conclusion: Implementing These Tips for Effective Marketing AI responses can produce inaccurate information about people, places, or facts.Write to the AI | |||
| Elevate Your Brand As A Hairstylist | 29 Jan 2024 | 00:24:04 | |
In this episode of the Hairstylist Rising podcast, host Jody Brown discusses the three most important things hairstylists can do to elevate their brand. She emphasizes the value of creating an authentic and captivating brand that connects with ideal clients, and highlights the importance of clarity, connection, and consistency in branding. Listeners will gain insights and actionable strategies to build their best life as a hairstylist.
We’re covering:
Time Stamps 00:00 Introduction to the Podcast 00:03 The Importance of Branding in the Beauty Industry 01:52 The Difference Between Marketing and Branding 05:39 The Three C's of Cohesive and Magnetic Branding 05:52 The Role of Clarity in Branding 07:06 The Power of Connection in Branding 17:19 The Importance of Consistency in Branding 21:52 Conclusion and Action Steps 23:15 Signing Off | |||
| Should Hairstylists Think About Price Increases During Times Of Economic Uncertainty? | 22 Jan 2024 | 00:33:43 | |
Success in Small Towns: Business Growth and Pricing Strategies in the Beauty Industry In a discussion between Jodi and Casey - a small-town hair stylist - the two delve into the nuances of running a profitable hair business in a small town. Casey shares her journey of becoming a hair stylist and how she defied the skepticism of those around her, particularly those who felt a small town setting could hinder her success. She also explains that her drive to deliver high-end services in her small town led to the establishment of her salon. The pair then discuss the challenges of finance management in the industry, highlighting the necessity of understanding your business's financial health before implementing price increases. They also address the misconceptions surrounding lower pricing in smaller towns, emphasizing that quality services can be priced fairly irrespective of location. Casey advises hairstylists to focus on the strength of their business while making strategic decisions during economic uncertainty, and to abandon the habit of basing their prices on what everyone else is charging. She promotes her masterclass that helps hairstylists to strategically raise their prices in small towns. In this episode we go over: Casey's Journey in the Beauty Industry Overcoming Negative Advice and Building a Successful Business The Importance of Email Marketing and Business Growth Addressing Pricing Concerns in the Beauty Industry Understanding Your Business Finances and Pricing Strategy The Impact of Economic Climate on Pricing Decisions Challenges and Opportunities of Pricing in Small Towns Conclusion and Where to Find More About Casey Check out the previous episodes here! 3 Key stept to success as a small town hairstylist https://hairstylistrising.libsyn.com/3-key-steps-to-success-as-a-small-town-hairstylist Social Media Strategies for small town Stylists https://hairstylistrising.libsyn.com/social-media-strategies-for-small-town-stylists Find Casey Taylor on Instagram! www.instagram.com/caseytalorstylist | |||
| Making an Extra 10K Behind the Chair in 2024 | 15 Jan 2024 | 00:23:47 | |
Welcome to today's episode, where we dive into the strategies to help you make an extra $10,000 behind the chair in 2024. We're thrilled to have Christina Leist, a beauty industry expert and educator, here to share her insights and guidance on achieving financial growth in your beauty business. Christina discusses various strategies to increase your income behind the chair in 2024.
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| Leadership, Self-Care, and Success in the Beauty Industry | 08 Jan 2024 | 00:38:56 | |
Check out the Scissors Make Cents website
In this power-packed episode, Jodie and Kelly discuss their experiences as salon owners, consultants, and personal growth enthusiasts. The conversation covers an array of topics including the importance of a supportive peer group, tackling the challenge of understanding business numbers, the power of retreats, and managing a team effectively. Kelly shares her entrepreneurial journey, explaining her transition from hairstylist to salon owner, her approach to team management, and how self-care impacts her professional performance. The episode also includes valuable insights into business growth, the crucial role of ongoing education, and planning for a successful year. Kelly reveals how mentorship played a key role in her progress, leading her to evolve her business strategy and attitude. She also emphasizes the importance of self-care and individual growth. Kelly explains how she uses a planner to map out her business, illustrating the importance of understanding numbers and tracking key performance indicators for business growth. Additionally, Kelly discusses her retreat, Escape to Tulum, emphasizing its focus on mindfulness, self-care, and building an empowering community of like-minded individuals. | |||
| Hairstylists' Change the World with Elizabeth Faye | 01 Jan 2024 | 00:40:01 | |
Say Hi to Faye on IG Elizabeth Faye / Coach & Retreats / Breathwork & Business (@heyelizabethfaye) • Instagram photos and videos In this episode of "Hairstylist Rising," your host, Jodie Brown, welcomes the amazing Elizabeth Faye to the show. Elizabeth, known for her transformative work in the beauty industry and her documentary "Hairstylists Changed the World," shares her journey from stylist to educator, healer, and entrepreneur. Together, they explore the holistic approach to hairstylist education, the crucial role of self-care for beauty professionals, and the art of navigating career pivots. Join Jodie and Elizabeth as they delve into the seasons of metamorphosis in one's career, the power of being body-led, and the seamless integration of personal development into the realms of life and business. Elizabeth Faye kicks off the conversation by emphasizing the importance of well-being and self-care within the hairstylist profession. Drawing from her own transformative journey, she reveals how she integrated holistic modalities into the beauty industry to address the gaps in hairstylist education. Her mission: equipping stylists with the tools needed to protect their physical, emotional, and energetic well-being. Throughout the episode, Elizabeth highlights the significance of following one's inner guidance and trusting the seasons of metamorphosis in a stylist's career. Recognizing that each journey is unique, she encourages beauty professionals to embrace change and explore new horizons. Elizabeth delves into the natural cycles of transformation, likening them to the seasons of the year. These cycles, she explains, involve shedding and releasing (fall), fortification and deepening roots (winter), new beginnings (spring), and harvesting the fruits of one's efforts (summer). Embracing these cycles, she argues, can lead to profound personal and professional growth. The episode concludes with Elizabeth stressing the importance of integrating personal development work into all facets of life, from business to relationships and finances. She underscores that personal growth is not an isolated endeavor but rather has a transformative ripple effect across various areas of our lives.
Tune in to this enlightening episode of "Hairstylist Rising" for a captivating conversation that offers valuable insights to hairstylists, educators, and anyone embarking on a journey of career transitions and personal growth. | |||
| How Hairstylists Can Beat Holiday Spending Stress | 19 Dec 2023 | 00:41:46 | |
Get 75% off Money Beyond The Chair
We’re diving into the complexities of navigating finances, particularly through the holiday season, for those in the beauty industry. Listen as our guest shares her transition from a financially strained hairstylist to a personal finance coach, helping others take control of their finances and live out their dreams. Discover why you need to adjust your relationship with money, how to get started with a spending plan, and how to handle obligatory holiday spending. This is a must-listen for hairstylists and beauty professionals who want to balance creative passion with financial stability. We’re talking about:
The holiday season can be a financially stressful time, especially for freelancers like hairstylists. However, with strategic planning and informed advice, it is possible to navigate this season without unnecessary financial stress. In this episode, we will explore valuable insights into how to manage holiday spending effectively. The holiday season often amplifies existing financial stress. The financial burden can affect you whether you're working extra hours at the salon or not. As stylist professionals, it's crucial for us to approach our financial situation without resorting to shame and embarrassment. Often, the personal finance industry uses shame as a tool -- a method that frequently leads people to avoid confronting their financial situation. The first step to overcoming financial stress, especially during the holidays, is to rethink our financial habits and shift our perspective. Rather than avoiding bills and financial statements due to fear and stress, it's beneficial to start examining them with an open mind. It's essential to go beyond the constant fear of debt and visualize our finances more constructively. One inspiring example is a hairstylist who managed to overcome her financial fear. After realizing she was significantly in debt, she decided to make a change. By assessing her spending habits in detail and drawing a clear financial plan, she managed to gradually reduce the debt and regain control over her finances. Her story serves as an motivating tale for others grappling with similar financial challenges. The role of mindset in financial management cannot be overemphasized. It's important to consider that extreme budgetary restrictions can hinder more than they help. Instead, what's needed is a sustainable spending plan aligning with our individual values and lifestyle. The key is consistency rather than perfect adherence to a rigid budget. It is crucial to monitor spending habits, particularly during the holidays. Whether it's spending on gifts, eating out, or indulging in personal purchases, it helps to keep track of where the money is going. With awareness, it becomes possible to make informed decisions about where we can cut back and where we need to invest. In conclusion, conquering holiday financial stress as... | |||
| Navigating Personal Growth and Morning Routines for Success | 11 Dec 2023 | 00:25:42 | |
In this thought-provoking episode, Jodie engages in a captivating conversation with Maila, exploring the intricacies of personal development and the transformative power of morning routines in the ever-evolving landscape of the beauty and online industries. In this episode, were diving into:
As we conclude this enlightening episode on the Hairstyling Rising podcast, Jodie and Maila encourage listeners to embrace self-reflection, challenge limiting beliefs, and consider the impact of personalized morning routines on mental well-being. The journey towards fulfillment, both personally and professionally, is celebrated as a continuous process of growth and self-discovery. Tune in for more insights in the next episode as Hairstyling Rising continues to explore the diverse facets of success and well-being in the beauty and online industries. | |||
| Staying Grounded Behind The Chair | 04 Dec 2023 | 00:38:59 | |
In this episode, we’re talking about navigating fulfillment and energy management within the beauty industry. We’re diving into the common challenge of burnout and the importance of staying grounded for hairstylists in a profession that often serves as a sanctuary for clients. We’re sharing personal experiences, insights, and practical tips to help hairstylists find fulfillment and maintain a positive energy balance behind the chair. We’re diving into:Recognizing Burnout As A Hairstyling:
Self-Awareness in the Salon Space:
Shifting Priorities
Facing Fear and Embracing Change Behind the Chair:
Learning the Business and Adapting:
Practical Tips for Staying Grounded:
Clearing Space and Resetting for Hairstylists:
Impactful Presence in the Salon:
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| Behind The Biz Of A Beauty Industry Content Creator + Independent Educator | 27 Nov 2023 | 00:38:11 | |
🌸Let Jodie know what you thought of this episode🌸 In this episode, we have a special guest, Samantha Harmon, who wears multiple hats as a hairstylist, educator, content creator, and podcast host. Join us as we delve into the beauty industry and explore the incredible opportunities beyond the salon chair. Main Talking Points:
If you want to dive deeper into Samantha's world, check out her podcast, "Samantha's Beauty Confessions," available on major podcast platforms. Stay tuned for more inspiring conversations and industry insights. Remember, your journey is uniquely yours, and it's okay to take things one step at a time. | |||
| The Science Behind Manifestation & Success In The Beauty Industry | 20 Nov 2023 | 00:40:56 | |
In this episode, we're joined by Tracy Jasmin, a former wedding photographer who transitioned into a business coach for female entrepreneurs. Tracy shares her journey and insights into the world of mindset and manifestation. Tracy's transformation from a wedding photographer to a business mindset coach is a remarkable journey guided by intuition and a deep passion for mindset and manifestation.
Our Conversation:
Key Takeways:
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| Hair As Fabric: Master Working With Any Hair Texture | 13 Nov 2023 | 00:21:47 | |
Welcome to today's episode! In this exciting conversation, we are joined by Alyssia Dodson, also known as the Main Seamstress, a seasoned professional in the beauty industry with two decades of experience. Alyssia is on a mission to revolutionize the way hairstylists approach their craft, and in this episode, she shares her unique perspective on "Hair as Fabric." Let's dive into this captivating discussion and explore the innovative concept of treating hair as fabric, transcending traditional notions of hair care and styling.
Connect with Alyssia on social media at @MainSeamstress and visit her website, HairFabricEducation.com, for more information on her classes and consultations. | |||
| From Commission Salon To Collective For Independent Stylists: How One Salon Owner Found Alignment By Pivoting Her Business Model | 06 Nov 2023 | 00:26:51 | |
In this episode, we explore the concept of allowing ourselves to evolve as individuals and business owners in the beauty industry. Join us as we dive deep into the journey of Marissa Bender, the owner of Moss Hair Collective in Columbus, Ohio, as she shares her story of growth, change, and empowerment.
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| Rewiring Beliefs About Money To Thrive in the Hair Industry | 30 Oct 2023 | 00:28:43 | |
🌸Say hi to Jodie on Instagram 🌸 In this episode, we're diving into money beliefs and how they can affect your success as a hairstylist. Joining us today is our guest, Maddie Cook, who will share her insights and expertise on this topic.
In this insightful episode, Maddie Cook shared her journey in the beauty industry and how she discovered the need to address pricing and money mindset issues. She | |||
| Creating Psychological Safety in the Salon | 09 Oct 2023 | 00:35:11 | |
In today's episode, we'll be delving into a critical topic that affects all of us in the salon industry—creating psychological safety. Our guest, Stephanie, has a wealth of knowledge and experience in transforming salon cultures to be more nurturing and empowering. Stay tuned for insights that can truly elevate your salon game.
Episode Highlights: 1. Introduction to Stephanie's Journey Join me as I chat with Stephanie, who has journeyed through the salon industry and now helps us navigate its complexities. We'll explore the challenges and toxic behaviors that can plague salon cultures and how Stephanie's mission began. 2. The Drive for Change in the Salon Industry Stephanie reveals her motivation to assist salon owners in aligning their values with their salon culture. Many salon owners start with a commitment to do things differently—let's find out how. 3. Understanding Psychological Safety in Salons What exactly is psychological safety? Stephanie breaks it down and shows us how it applies uniquely to salons. We'll learn about the 13 aspects of psychological safety and why they matter in our industry. 4. Adapting Psychological Safety for Salons Stephanie shares her practical approach to making psychological safety accessible to salons and small businesses. Discover the emotional side of the salon industry and why addressing it is paramount. 5. The Impact of Client Relationships Hairstylists invest emotional energy in their client relationships—Stephanie and I discuss the implications. How can these relationships lead to compassion fatigue and burnout? Find out here. 6. Decision Fatigue and Self-Care for Hairstylists Stephanie explores the concept of decision fatigue and its effects on mental well-being in our profession. We'll also dive into intentional scheduling and essential self-care practices for hairstylists. 7. Taking Personal Accountability for Change We discuss the power of personal accountability in improving mental health and transforming salon culture. Learn how positive changes can create a ripple effect in your salon. 8. The Role of Resilience Stephanie emphasizes how building resilience is a key component of psychological safety. Discover how resilience contributes to personal and professional growth. 9. Creating a Positive Salon Culture Stephanie shares her mission to empower individuals within the salon industry to be catalysts for positive change. Remember, change starts with each person, leading to a ripple effect of transformation. Connect with Stephanie on Instagram: @PsychologicallySafeSteph Visit her website: Wave Society Stephanie's passion for improving salon culture and promoting psychological safety shines through in this enlightening conversation. Her insights remind us that positive change begins with personal accountability and a commitment to fostering a safe and nurturing environment, not only in salons but in all aspects of our hairstyling journey. Thank you for joining us on this episode of Hairstylist Rising. | |||
| Is It Really Your Client's Fault? Communication + Boundaries Within The Salon | 02 Oct 2023 | 00:31:06 | |
Welcome back to another inspiring episode of Hairstylist Rising. In this installment, we're joined by Mariah, a seasoned stylist, mentor, and coach, as we explore the exciting world of hairstylists, salon owners, and suite renters. Get ready to gain valuable insights into setting boundaries, building confidence, and thriving in the beauty industry.
Key Takeways: Nurturing Skills in the Salon: Mariah shares her early journey working in her aunt's salon and the supportive team that helped her hone her craft and self-confidence. Transitioning to Independence: Discover Mariah's transition from college to a commission-based salon and eventually becoming an independent stylist in her own salon suite, a pivotal moment in her career. Educational Odyssey: Mariah's diverse experiences, from being the director of education for an international brand to her roles in salon leadership, have provided her with a unique perspective on the industry. The Spark of Coaching: Uncover the catalyst that led Mariah to become a coach and mentor, dedicated to helping fellow stylists reach new heights in their careers. Entrepreneurship in the Beauty Industry: Explore the evolving entrepreneurial spirit in the beauty industry and how it's reshaping the hairstylist profession. Setting Boundaries with Confidence: Mariah emphasizes the significance of setting professional boundaries with clients, a practice that elevates the stylist-client relationship. Effective Communication Strategies: Learn from Mariah's expertise in communicating boundaries with clients, fostering mutual respect and understanding. Proactive Communication: Discover the power of proactive communication when it comes to pricing, policies, and boundaries, ensuring a seamless experience for clients from the outset. Putting Clients First: Mariah's approach revolves around framing boundaries as benefits for clients, ensuring a client-centric approach that strengthens the stylist-client bond. Who Should Tune In? This episode is a must-listen for hairstylists, salon owners, and suite renters seeking inspiration and actionable advice to excel in their careers. Mariah's journey and wisdom offer invaluable insights for professionals at all stages of their salon journey. Connect with Us: | |||
| Are You Giving Yourself Permission To Evolve? A Peek Behind The Curtains Into My Journey As A Beauty Industry Entrepreneur | 25 Sep 2023 | 00:42:35 | |
In this crossover episode of "Hairstylist Rising," hosted by Jodie Brown, and "The Cash Confident Stylist," hosted by Misty Jayne, we delve deep into the world of hairstyling, entrepreneurship, and personal growth. We, the hosts of these two podcasts, share our experiences and journeys in the hairstyling industry. Jodie, the host of "Hairstylist Rising," began her journey as an educator, sharing her expertise in building a successful clientele using Instagram. However, her initial foray into education revealed a crucial realization: not everyone possessed our knowledge. This recognition became the cornerstone of her mission, to empower hairstylists by teaching them the ins and outs of marketing themselves effectively. As Jodie evolved in her career, she transitioned from social media management for brands and educators to establishing a full-fledged content marketing agency, serving as its creative director and strategist. Each step forward required letting go of tasks and embracing change, a process that challenged her ego and self-perception. Misty Jayne, host of "The Cash Confident Stylist," joins the conversation, sharing our experiences of evolution in the hair industry. Together, we explore the intricacies of recognizing the need for change, even when it means relinquishing tasks we enjoy. We discuss the concept of zones of competence, excellence, and genius, as outlined in the book "The Big Leap" by Gay Hendricks. Stepping outside of our zone of excellence can be daunting, but it's often the key to unlocking our true potential. Both hosts emphasize the importance of assessing what truly brings us joy and fulfillment, recognizing that evolution sometimes involves letting go of activities that no longer serve our future selves. The conversation touches on the power of outsourcing, prioritizing tasks, and making conscious choices to align with our goals. Join us in this insightful discussion on evolving in the beauty industry, embracing change, and finding our zone of genius. | |||
| What Clients Expect From Their Hairstylists In 2023 And Beyond | 18 Sep 2023 | 00:41:36 | |
Welcome back to the Hairstylist Rising podcast! In this episode, Jodie Brown welcomes special guest Hunter Donia. Hunter shares fascinating findings from a recent survey. Discover how these insights can improve the hairstylist experience for both professionals and clients. Part 1: Demographics of the Survey Hunter discusses the demographics of the survey conducted. 500 women in the United States who visit salons participated. Insights from a diverse group of clients are shared. Part 2: Online Booking Insights Explore the surprising results regarding online booking preferences. Hunter dispels common assumptions about client preferences. Learn about the willingness of clients to fill out digital consultation forms. Part 3: Package Pricing Hunter discusses the preference for all-inclusive package pricing. Clients value price transparency and convenience. The benefits of this pricing model for both clients and stylists are highlighted. Reflecting on the survey findings and the opportunities they present. Emphasizing the importance of creating a positive, transparent, and enjoyable experience for clients. Encouragement to adapt and evolve to meet the changing needs of clients. Closing Remarks: Thank you for tuning in to this episode of Hairstylist Rising. Connect with Hunter Donia on his website hunterdonia.com and on Instagram @hairbyhunty. Stay updated with Jodie Brown and the podcast for more industry insights. | |||
| Is An Online Course Your Next Move As A Beauty Pro? | 11 Sep 2023 | 00:41:44 | |
💗Join the LAST live round of Beauty Biz Brand Academy💗
Say hi to Stephanie on Instagram The link Stephanie mentioned is: Bit.y/beautycoursequiz Welcome to Hairstylist Rising! I'm your host, Jodie Brown. In today's episode, we're joined by Stephanie Mitchell, an expert in salon and spa marketing, who transitioned into teaching Facebook and Instagram advertising for beauty professionals online. Let's dive in. Here are the key takeaways from my conversation with Stephanie Mitchell: Online Education Freedom: Online education provides you with the freedom to teach and learn from anywhere. It's a fantastic opportunity for beauty professionals to expand their horizons. Course Topic Selection: Choosing the right course topic is crucial. Look for a niche that resonates with your audience and addresses their pain points. Audience Growth: Start small but smart when building your online course audience. Quality over quantity is key. Balancing Ventures: Balancing multiple business ventures requires organization and time management. Stephanie's insights on this topic can help you succeed. Building Confidence: Overcome self-doubt and imposter syndrome by taking action and embracing discomfort. Confidence is a crucial ingredient for success in online education. If you’re a salon owner, hairstylist, esthetician, or beauty industry entrepreneur and you’ve thought about creating a digital course or starting an online business… do NOT miss out on today’s episode. Send me a DM on IG and let me know what you thought of today's episode | |||
| Practicing Self-Care For Hairstylists | 10 Sep 2023 | 00:40:36 | |
Join The 5 Day Self Care Kickstart Challenge
I recently polled hairstylists on Instagram and more than half said they aren’t even coming close to prioritizing self care enough. For that reason… I invited my friend Brit Carmicheal onto the show to chat about it. The Need for Consistent Self-Care
Self-Care Is a Daily Practice
Finding Your Self-Care Routine
This episode is a must listen for every person in the beauty industry as we spend so much time caring for others! | |||
| How Hairstylists Can Drop The Shame & Use Money To Get What You Want | 04 Sep 2023 | 00:33:42 | |
Snag your discount on Bye Bye Debt from Misty
Welcome back to the Hairstylist Rising Podcast! In today's episode, we're diving deep into transforming your money mindset, flipping the script on those unhelpful money narratives that have been holding you back, and discovering how you can use your money as a powerful tool to achieve your life and career goals. I'm thrilled to have a very special guest with us today, Misty, a renowned money coach and life coach dedicated to helping hairstylists like you take control of their finances. Episode Highlights: Understanding Your Money Story: Misty shares her personal journey of financial transformation, from feeling stuck in debt to taking control of her finances Breaking the Scarcity Mindset: The hosts discuss the scarcity mindset and how it keeps you trapped in financial stress. Misty emphasizes the importance of shifting your mindset to overcome this scarcity mentality Changing Your Money Habits: Misty offers practical advice on how to break free from unproductive spending habits and make intentional choices with your money Identifying Your "Why": Discovering the emotional reasons behind your spending habits and financial goals can be a game-changer. Misty explains why understanding your "why" is crucial Convenience vs. Value: The hosts delve into how people often spend money for convenience rather than true value and share tips on making intentional choices Mindful Spending: Misty and Jodie discuss the importance of awareness in your spending and how it can free up money for things you truly cherish Empowerment Through Control: Misty shares success stories of clients who gained control over their finances, showing how small changes can lead to substantial financial freedom Thank you for joining us on this insightful + powerful episode of the Hairstylist Rising Podcast. Misty's wisdom and guidance have shed light on the power of transforming your money mindset and taking intentional actions to improve your financial well-being. Remember, it's not about restricting yourself but redirecting your resources toward what truly matters to you. If you found this episode valuable, don't forget to subscribe, leave a review, and share it with your fellow hairstylists. Stay tuned for more inspiring conversations on Hairstylist Rising, where we empower hairstylists like you to excel in your career and life. | |||
| Breaking The Stigma With A Vulnerable Conversation About Mental Health In The Beauty Industry | 28 Aug 2023 | 00:56:17 | |
In this episode of Hairstylist Rising, I am having a candid and powerful conversation with the remarkable Sarai Speer, also known as @theplatinumgiraffe on Instagram. Sarai opens up about her journey from battling addiction to becoming a successful hair educator and entrepreneur. This discussion centers around embracing struggles, discovering purpose, and prioritizing mental health within the hairstylist community.
Episode Highlights:
As Sarai Speer and Jodie Brown wrap up their conversation, they encourage listeners to embrace their struggles and prioritize their mental health. Sarai's journey from battling addiction to becoming an inspiring educator is a testament to the power of vulnerability and growth. Hairstylist Rising aims to ignite a movement within the hairstylist community that promotes open dialogue, self-care, personal development and chasing after your dreams to build the most fulfilling career possible in this beautiful industry. Connect with Sarai Speer: Instagram: @theplatinumgiraffe Connect with Jodie Brown: Instagram: @itsjodiebrown For more insightful conversations and practical advice on personal growth and success within the hairstylist profession, make sure you’re subscribed to the Hairstylist Rising Podcast. | |||
| Are Content Days The Answer To Social Media Overwhelm As A Hairstylist? | 21 Aug 2023 | 00:45:00 | |
In this episode of Hairstylist Rising with your host Jodie Brown as we dive into an innovative approach that's changing the game for hairstylists and salon owners - content days. Whether you're struggling to capture quality photos for your portfolio or looking to revamp your social media presence, Content days could be the solution you've been seeking. We're joined by Vivienne Johns from The Hairdressers Social Club, an industry expert and seasoned hairstylist, who walks us through the transformative power of blending "Share the Love" days with content creation.
Key Takeaways: The Challenge of Salon Life: Vivienne and Jodie delve into the bustling world of salons, highlighting the difficulties hairstylists face when trying to capture stunning visuals of their work amidst the chaos. Enter Content Days: Discover how Vivienne introduces the concept of Content Days by merging the spirit of "Share the Love" days with creative content production. These days serve as a platform not only to showcase skills but also to facilitate learning among hairstylists. Share the Love Days: Originally designed for team training, "Share the Love" days are about sharing knowledge, techniques, and skills among the salon staff, fostering growth and unity. Simplifying Content Creation: Vivienne addresses the challenge of consistent content creation for social media by unveiling the effectiveness of Content Days. Instead of relying on sporadic in-salon captures, stylists can work with models who perfectly represent their desired client base. Models vs. Influencers: While influencer collaborations make waves, Vivienne emphasizes that collaborations need not exclusively involve high-profile influencers. Local influencers or individuals with significant community influence can yield remarkable results. Power of Micro-Influencers: Jodie and Vivienne discuss the prowess of micro-influencers, individuals whose localized influence can resonate more profoundly with potential clients compared to macro-influencers with massive followings. Styled Shoots for Stylists: Vivienne sheds light on the allure of styled shoots, a prevalent practice in the bridal industry. These collaborative efforts between photographers, stylists, and related businesses allow for the experimentation of creative looks and the creation of top-tier content. Crafting Brand Identity: Vivienne underscores that Content Days offer more than just visually appealing content. They play a pivotal role in constructing a salon's brand identity, ultimately attracting clients who align with the stylist's unique style. Empowerment Through Content Days: Content Days are a source of empowerment for both emerging and experienced stylists. Newcomers can use these occasions to build portfolios, while seasoned professionals can exhibit mastery in specific techniques. Balancing Client Experience: Jodie and Vivienne tackle the potential challenge of client experience during content creation. They highlight how Content Days provide a controlled environment for filming, allowing regular clients to enjoy a seamless experience. Win-Win Collaborations: Collaborations with local influencers or university students, as Jodie and Vivienne discuss, create mutually beneficial scenarios. These collaborations provide valuable content for the influencers' portfolios and high-quality material for the salon's marketing campaigns. Whether you're a salon owner or a freelance stylist, content days offer an exciting and effective approach to content creation that not only elevates your brand but also enriches the experience for your clients. Tune in to this episode and explore the strategic advantages of incorporating Content days into your hairstyling journey.... | |||
| Level Up Your Salon Suite with Intentional Design | 14 Aug 2023 | 00:24:17 | |
Can the way you decorate your salon space really make you more money? This is what we’ll be answering here! In this episode, we're exploring how to make your salon space super stylish, cozy, and unforgettable for your clients. My guest Aly McKinnon, a hairstylist and design enthusiast, shares her journey from a busy salon to her perfectly curated salon suite in California. She's not just about hair – she's also stepping into teaching to help fellow hairstylists make their spaces look and feel amazing. Episode Highlights:
Tune in to this fun episode and get ready to discover how design can turn your salon into a place clients love to visit and can't stop talking about. It's not just about hair, it's about making the guest experience consistent and luxurious from start to finish. | |||
| The Unstoppable Stylist: Resilience and Transformation in the Hair Industry | 07 Aug 2023 | 00:35:14 | |
In this inspiring episode of the Hairstylist Rising Podcast, my guest Sharon Huckle, known as the "Unstoppable Stylist," shares her journey of reinventing herself both mentally and professionally.
From navigating a challenging business partnership and personal life to surviving financial stress and near bankruptcy… Sharon's story is a testament to the power of resilience and finding strength in the face of adversity. Sharon also dives into her approach to soulful selling in the salon and behind the chair, emphasizing the importance of mindset shifts and genuine connections with clients in boosting retail sales. Join us as we delve into the heart of entrepreneurship and the beauty of human connection in the hair industry. Episode Highlights:
This episode offers powerful perspective shifts and an introspective look at how to handle the curveballs thrown at us by life and in the beauty business. | |||
| Is Authenticity Just A Buzzword? How To Show Up On Social Media As A Hairstylist | 31 Jul 2023 | 00:38:15 | |
In this episode, we delve into the topic of authenticity on social media and how it impacts hairstylists & educators in the beauty industry. My guest, Hayley, shares her journey from being a triple-booked colorist to retraining as a psychotherapist and back to being a hairdresser with newfound wisdom and insight. Join us as we explore what authenticity truly means, how it applies to hairstylists, the misconceptions surrounding it, and the importance of balancing professional and personal connections with clients on social media.
Episode Highlights:
Authenticity on social media is not a one-size-fits-all concept. It is about finding my true self and connecting with my audience in a way that feels genuine and comfortable for me. Whether it's sharing my interests, experiences, or humor, being authentic can create stronger bonds with clients and fellow hairdressers. | |||