Explore every episode of the podcast The Glitch Report: The Original Marketing Botcast

In today’s episode, we talk about a recent study by the New York Times that found that newer AI models are actually less accurate than older ones. We also discuss some new charts that are now available for Google Ads and Pinterest’s new visual search features.

In today’s episode, we talk about a surprising development during Google’s antitrust trial: Apple’s Senior Vice President of Services, Eddy Cue, revealed that Google searches within Safari have declined. We also discuss some new ad options announced by TikTok and how more people are searching for Reddit results on Google.

In today’s episode, we talk about Google’s latest feature announcement: AI Max for Search campaigns. We also discuss ChatGPT and how it was the most downloaded app for the second straight month. Finally, we touch on what Google is doing to crack down on fake EEAT content.

 In today’s episode, we talk about how Google is currently testing replacing the local map pack with AI-generated Overviews for “near me” queries. How will this change local search? We also discuss what tourism marketers in the US are doing to combat a decline in travel, and how Apple is appealing a court decision that forces it to allow links to external payments.

In today’s episode, we talk about a recent study that suggests Google’s search engine might not be as dominant as you think. Do people use it because it’s better or just because it’s what they’re used to? We also discuss Reddit’s soaring ad revenues and a report that shows that a growing number of internet searches start on Pinterest.

In today’s episode, we talk about a stat shared in Meta Q1 earnings report: Their AI-enabled Advantage+ ad products are driving a 22% increase in ROI. We also discuss news that Google is expanding AI Overviews to a number of different industries and how Threads has reached 350M active users.

In today’s episode, we talk about a recent development in Google’s anti-trust lawsuit: The DOJ is suggesting Google should share search data with other companies. We also discuss a new ad goal for TikTok that lets you direct users to other messaging apps like WhatsApp and Facebook Messenger. Finally, we touch on what Google’s John Mueller had to say about including multiple identical links on the same page.

In today’s episode, we talk about a recent report that reveals X is seeing a sharp decline in EU users. We also talk about how Google is testing a new layout for its shopping ads and how you can now add text tone and visual style elements to AI-generated Meta ad assets.

In today’s episode, we talk about recent data that shows that digital video has finally overtaken linear TV when it comes to ad buys. We also discuss how Google Search Console isn’t showing data past April 22 for many users, and how ChatGPT is adding shopping features to its search engine.

In today’s episode, we talk about a recent report that gives some tips to help publishers better structure their content for AI search engines. We also discuss a new feature for Meta ads that lets you add sticker-style overlays to your ads. Finally, we touch on a new Google test that’s placing YouTube videos in AI Overviews.

In today’s episode, we talk about a recent report that reveals new code in ChatGPT that suggests a potential partnership between OpenAI and Shopify. We also discuss Facebook’s announcement that they’re cracking down on spammy posts and how YouTube is testing AI summaries of videos in its search feed.

In today’s episode, we talk about how Meta is expanding ads in Threads to all advertisers worldwide. We also discuss a new survey that reveals consumers are willing to pay an extra 25% for their favorite brands. Finally, we touch on Qualified Leads Optimization, an exciting new feature from LinkedIn.

In today’s episode, we talk about how Google has reversed its plan to phase out third-party cookies in Chrome. How will this impact your marketing strategy moving forward? We also discuss Meta’s new video creation app and a recent report that reveals that 78% of businesses are adopting AI.

In today’s episode, we talk about a recent report that confirms what we’ve all been thinking: Google’s AI Overviews are taking away organic clicks. We also discuss new data from YouTube that shows that virtual creators (AI-generated personas) received 15 billion views in 2024. Finally, we touch on some changes Google is making to search ads.

 In today’s episode, we talk about a recent quote from Meta CEO Mark Zuckerberg where he admits that time spent on Facebook and Instagram is decreasing. So, what’s the reason and what do they plan to do about it? We also discuss the ongoing antitrust case against Google and new data that shows that search ads are still the largest form of internet advertising.

 In today’s episode, we talk about a recent report that reveals 77% of companies are increasing their influencer marketing budget. We also discuss news that Google has banned 38 million accounts for violating their policies, and how consumers are spending less and less time with ad-supported media.

In today’s episode, we talk about the new personalized growth plans Google is sending to advertisers. Are they actually helpful? We also discuss new data that suggests Facebook and Instagram users are spending less and less time on their friends’ content. Finally, despite popular belief, it turns out that adding links to LinkedIn posts actually boosts engagement.

In today’s episode, we talk about how Temu has pulled all its Google Shopping Ads. How has that impacted the company and what does it mean for other ecommerce businesses? We also discuss Google’s new Ad Strength Guide and some research by Meta which reveals why Gen Z users share videos.

In today’s episode, we talk about how significant volatility in Google Search rankings was observed on April 9th and 10th. Will that continue through the weekend? We also discuss a new YouTube feature that allows you to generate royalty-free music for your videos and how BeReal is rolling out ads in the US.

In today’s episode, we talk about how ChatGPT overtook TikTok and Instagram to become the most downloaded app in March. Can they keep the top spot going forward? We also discuss AI Overviews and the new links Google will be adding to its answers. Finally, we touch on a surprising stat: TikTok users spend twice as much time on TikTok as Instagram users spend on Instagram.

In today’s episode, we talk about Google’s battle against AI content. Learn what they’re doing to ensure low-quality AI content doesn’t take over. We also discuss some interesting new features being tested by Instagram and Threads.

In today’s episode, we talk about Snapchat’s new Sponsored AI Lenses. These interactive lenses allow users to visualize themselves in various scenarios while also featuring a brand placement at the forefront. We also discuss Google’s increased use of AI Overviews and the concerning number of “hallucinations” experienced by generative AI tools.

In today’s episode, we talk about how Tumblr is making a comeback, especially with Gen Z who makes up a majority of their new signups. We also discuss Google’s ongoing fight against fake reviews and how LinkedIn might be an underused platform for brands.

In today’s episode, we talk about the 75-day extension given to TikTok for the sale of their US operations. This means the app will continue to operate in the US… for now. We also discuss a report that shows US ad market growth is slowing down and a new feature for Google Demand Gen ads that gives users a preview of your landing page before they click.

In today’s episode, we talk about how President Trump’s tariffs could hurt the ad revenues of Google, Meta, and other big players in the advertising game. We also discuss a recent study that shows that consumers can easily identify AI-generated content, and some new ad features from Spotify.

 In today’s episode, we talk about Amazon’s surprise bid for TikTok ahead of the upcoming US ban. Could the shopping giant end up controlling one of the most popular social media apps? We also discuss how the presence of  AI Overviews seems to have spiked since Google’s March core update. Finally, we touch on a new AI tool for YouTube creators.

In today’s episode, we talk about the new advertising format that Roblox is releasing in partnership with Google. It might be a great opportunity to get in front of Gen Z users. We also discuss ChatGPT’s image generator being made available to free users and TikTok shutting down TikTok Notes.

In today’s episode, we talk about an announcement from President Trump that he expects a deal for the sale of TikTok’s U.S. operations to happen before April 5th. We also discuss an update from Google that will allow advertisers to display multiple identical ads on the same search result page. Finally, we touch on the impact of Google’s March core update.

In today’s episode, we talk about a recent report that reveals that leading ad verification companies are failing to detect and block bot traffic effectively. We also discuss a new ad placement adoption from Reddit which allows you to place ads in the comment section. Finally, we talk about an interesting statistic: 15% of Google searches are brand new and have never been seen before.

In today’s episode, we talk about a discussion that took place at Search Central Live NYC, where Google’s John Mueller claimed AI isn’t meant to replace traditional search, just enhance it. We also discuss some video features that are coming to X and the new tracking columns that are now available for Demand Gen campaigns.

In today’s episode, we discuss the new image generation feature recently released for ChatGPT. We also talk about how AI web crawlers are overwhelming some websites’ servers and what developers are doing to prevent this. Finally, we touch on Google’s latest search algorithm update that just wrapped up today.

In today’s episode, we talk about ​how Google is testing a new Ads feature called "Search Max," which integrates AI-driven capabilities to enhance ad performance. We also discuss Meta’s upcoming rollout of their “Community Notes” feature and the new asset testing tool for Google PMax retail campaigns.

In today’s episode, we talk about a recent study that found that AI search engines have a lot of problems citing their sources. We also discuss the new negative keyword limit for Google PMax campaigns and a study that shows why you should only have one publish date on your articles.

In today’s episode, we talk about a trend that’s seeing brands hire Gen X and boomer influencers to appeal to older demographics. We also discuss Google’s response to criticisms of their AI mode and a new creative model being developed by OpenAI.

 In today’s episode, we talk about some recent research that reveals that the AI threat to Google might be exaggerated. We also discuss a study that shows just how much AI content is on the internet now and an exciting new feature for PMax ads.

In today’s episode, we talk about an update to Google’s anti-trust issues. While the DOJ has reiterated its call for Google to divest its Chrome browser, it’s softened its stance on their AI investments. We also discuss how Instagram is experimenting with a new community chat feature and a recent comparison of how AI tools respond to more sensitive queries.

In today’s episode, we talk about a recent report that reveals advertisers expect an ad spend slowdown due to the recently announced US tariffs. We also discuss how Snapchat is expanding its creator offerings through a partnership with Later, and Google Ads may get channel reporting for PMax campaigns.

 In today’s episode, we talk about how the rise of AI Overviews is resulting in more zero-click content. How will this impact SEO moving forward? We also discuss the announcement by Meta that Alex Schultz, their CMO and VP of Analytics, will be publishing a book later this year on growth strategies, digital marketing best practices, and leveraging AI. Finally, we touch on YouTube’s new Creative Partnerships feature.

In today’s episode, we discuss a recent report that despite rising competition, Google is still most people’s go-to search engine. We also talk about the growing trend of ditching social platforms for their own spaces, and the introduction of QR codes for Google reviews.

In today’s episode, we discuss the news that Google is rolling out its March core update, so keep an eye on your organic traffic. We also talk about how TikTok’s CPM has dropped by 80%, as well as some new Google Analytics features.

In today’s episode, we discuss a report that shows that Reddit’s engagement is growing at a faster rate than other platforms in the US. We also talk about recent updates to LinkedIn’s audience tool and Google’s Ads Editor.

In today’s episode, we discuss the reactions to Meta’s potential plan to spin off Reels into its own app. We also talk about a new X alternative that’s in the works, backed by Open AI CEO Sam Altman. Finally, we touch on a big shift that’s taking place in the AI image generation space.

 In today’s episode, we discuss news that President Donald Trump indicated he would likely extend the deadline for TikTok’s sale, effectively postponing the app’s impending ban scheduled for next month. We also talk about yesterday’s X outage and Reddit’s projected ad revenue growth of 30%.

 In today’s episode, we discuss the news that Meta is planning to expand AI agents to brands, especially to small businesses lacking resources. We also talk about Google’s warning that you shouldn’t redirect 404 pages to your homepage and a new feature that allows users to see why they’re being served certain Bing ads.

In today’s episode, we discuss Google testing AI-only searches. Is this the end of traditional search results? We also talk about how TikTok is projected to reach over $32 billion in ad revenue this year, and we compare standard ChatGPT to Deep Research to see which is better for certain tasks.

In today’s episode, we discuss a recent report that shows that 80% of the top 100 grossing apps and games in the U.S. App Store have utilized Apple Search Ads. We also talk about how Google is expanding AI Overviews to a broader range of queries and making them accessible globally. Finally, we touch on the new advertising tools being offered by Microsoft.

In today’s episode, we discuss how Google is tracking Android devices—even before users open any apps. We also talk about the Google Ads outage that took place over the weekend and how one business claims to be out over $50,000. Finally, after over 20 years we say goodbye to Skype.

In today’s episode, we discuss what Google says will be its top priorities for 2025—what do marketers need to know? We also talk about reports that Google is now displaying the same search ad three times on one page and a new study that found that online reviews might not be as important as you think.

In today’s episode, we discuss the release of Open AI’s newest AI model, GPT 4.5. We also talk about how AI Overviews is sending and increasing amount of traffic to YouTube and marketers might need to start advertising to AI bots in the near future.

In today’s episode, we discuss how Instagram is reportedly considering launching a standalone app for Reels to better compete with TikTok. We also talk about TikTok driving $6 billion in mobile sales and the revelation that Google is running different auctions for each ad location.