The Gen Z Marketer – Details, episodes & analysis

Podcast details

Technical and general information from the podcast's RSS feed.

The Gen Z Marketer

Jamiya Umali, MA IMC

Business

Frequency: 1 episode/21d. Total Eps: 62

Marketing conversations and everything in between. Let's talk about marketing, branding, e-Commerce and the power of integrated marketing communication. Find me on Facebook at The Gen Z Marketer Podcast, @genzmkt on Instagram, @genzmarketer on TikTok.

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Apple Podcasts

🇩🇪 Germany - marketing
28/02/2025
#80

Spotify

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Shared links between episodes and podcasts

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https://www.facebook.com/genzmkt
56 shares
https://www.facebook.com/groups/genzmkt
49 shares
https://www.facebook.com/RunItDecks
1 share

https://zebranding.com/?lmref=oKThgw
45 shares
https://jamiya.my.canva.site/
11 shares
https://spotifyanchor-web.app.link/e/OyEko2ReyIb
4 shares

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RSS feed quality

To improve

Score global : 53%

Publication history

Monthly episode publishing history over the past years.

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Ep. 63: Scaling a PR Agency into a 7-Figure Agency with Aidan Sowa

Saturday, September 7, 2024 • Duration 28:50

It's not easy starting a business during the COVID-19 pandemic. And for Aidan Sowa, the journey starting a PR agency and scaling it to a 7-figure business during that time was no easy feat.

In this episode, Aidan talks about his work in public relations and how it affects personal branding and audience perception. He also walks us through his experiences in running an agency, as well as how entrepreneurs and freelancers handle the challenges in doing so.

Aidan is the founder of the Sowa Marketing Agency and VelvetVoice PR.

Facebook

⁠⁠Instagram⁠⁠

Sowa Marketing Agency

VelvetVoice PR

Listen to related episodes:

Ep. 35: Freelancing and Social Media Strategy with Kohi Social

⁠Ep. 52: How to Define Your Personal Brand⁠

Ep. 62: Podcasting101 with The Sunshine Collective

Hit the follow button to get notified on the latest uploads! Find me on: ⁠⁠Facebook: The Gen Z Marketer Podcast⁠⁠

⁠⁠Instagram: @genzmkt⁠⁠

⁠⁠Website

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Ep. 62: Podcasting 101 with Tish Ambal-Garcia of the Sunshine Collective

Episode 62

Friday, May 10, 2024 • Duration 01:21:03

It's exciting to get into podcasts, but it can also be intimidating. A lot has changed since the podcast boom years ago; not only did we get new shows and listeners, we also have vodcasts now.

How should you get started on a podcast? What is the podcast landscape like right now? What are listeners like and how can we engage them? Let's find out in this episode.

Get a chance to win a copy of "Podcast Growth: How to Grow Your Podcast Audience by The Podcast Host." Visit our Instagram to find out more.

Tish is the founder of the Sunshine Collective PH, a podcast production agency. She also has her own podcast show called Spill the Creativity.

⁠Instagram⁠

Spill the Creativity Podcast

Listen to related episodes:

Ep. 34: How Purpose Drives Brand Strategy

Ep. 49: Branding a Podcast

Ep. 52: How to Define Your Personal Brand

Hit the follow button to get notified on the latest uploads! Find me on: ⁠Facebook: The Gen Z Marketer Podcast⁠

⁠Instagram: @genzmkt⁠

Ep. 53 - Trying out Canva's Website Builder

Season 3 · Episode 2

Sunday, June 11, 2023 • Duration 03:51

Have you ever needed to create a website on your own but would rather go for a free service? Canva, one of the known platforms, has not only democratized design, but also website building! ICYMI, they launched a website builder on their platform. If you ever thought about creating a micro-site for your portfolio or small business, you may want to consider using Canva. Find out why in this episode. Hit the follow button to get notified on the latest uploads! Find me on: Facebook: https://www.facebook.com/genzmkt Instagram: https://www.instagram.com/genzmkt/ Portfolio: https://jamiya.my.canva.site/

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Ep. 52 - How to Define Your Personal Brand

Season 3 · Episode 1

Saturday, March 4, 2023 • Duration 09:19

What is personal branding and how does it affect your career path? In this episode, let's talk about why personal branding is important and how you can figure out what yours is.

Hit the follow button to get notified on the latest uploads!

Find me on:

Facebook: https://www.facebook.com/genzmkt

Instagram: https://www.instagram.com/genzmkt/

Join the Facebook group: https://www.facebook.com/groups/genzmkt

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Ep. 51 - Why an Endorser's Personal Life Affect a Brand

Season 2 · Episode 6

Saturday, November 19, 2022 • Duration 12:55

Does a a brand’s chosen ambassadors and their personal lives have an impact on a brand? Are brands impacted by their brand ambassador or endorser’s beliefs and choices? What are the impacts of an endorser's personal life on a brand?

In this episode, our case study is on Shopee Philippines and the backlash on the announcement of their recent endorser, Toni Gonzaga.

Learn more about this case:

https://newsinfo.inquirer.net/1672953/shopee-ph-gets-flak-for-getting-toni-gonzaga

https://www.bloomberg.com/news/articles/2022-09-30/sea-s-shopee-faces-philippine-boycott-over-brand-ambassador-toni-gonzaga

Hit the follow button to get notified on the latest uploads!

Find me on:

Facebook: https://www.facebook.com/genzmkt

Instagram: https://www.instagram.com/genzmkt/

Join the Facebook group: https://www.facebook.com/groups/genzmkt

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Ep. 50 - Forget the Unique Selling Proposition; Why the DSI is More Realistic

Season 2 · Episode 5

Saturday, November 12, 2022 • Duration 06:16

The Unique Selling Proposition (USP) is one thing marketers always think of every time they try to sell a product or service. In this episode, let's talk about why the USP is a thing of the past and why the Dominant Selling Idea (DSI) is more significant to marketers.

Hit the follow button to get notified on the latest uploads!

Find me on:

Facebook: https://www.facebook.com/genzmkt

Instagram: https://www.instagram.com/genzmkt/

Join the Facebook group: https://www.facebook.com/groups/genzmkt

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Ep. 49 - Branding a Podcast: Relaunching the Gen Z Marketer Podcast

Season 2 · Episode 4

Saturday, October 22, 2022 • Duration 06:19

In this episode, let's walk through the show's behind the scenes. What have we been working on during the hiatus, and how exactly do you brand a podcast?

What is the Gen Z Marketer podcast all about? Where will the show be going now that we're back?

Hit the follow button to get notified on the latest uploads!

Find me on:

Facebook: https://www.facebook.com/genzmkt

Instagram: https://www.instagram.com/genzmkt/

Join the Facebook group: https://www.facebook.com/groups/genzmkt

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Ep. 48 - Further Your Personal and Professional Growth with Coursera

Season 2 · Episode 3

Saturday, April 9, 2022 • Duration 11:51

Coursera is a platform that envisions a world where anyone, anywhere has the power to transform their life through learning. In this episode, let's talk about the reasons why Coursera is appealing to learners and prestigious institutions worldwide. Find out how you can also apply and get approved for financial aid in Coursera!

By the end of this episode, you should be encouraged to further your personal, educational, and professional growth by taking courses from the platform.

Hit the follow button to get notified on the latest uploads!

Find me on:

Facebook: https://www.facebook.com/genzmkt

Instagram: https://www.instagram.com/genzmkt/

Join the Facebook group: https://www.facebook.com/groups/genzmkt

Build your brand with ZeBranding: https://zebranding.com/?lmref=oKThgw

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Ep. 47 - The Duality of Facebook: Impact on Consumer Behavior and How it Caused the Social Dilemma

Season 2 · Episode 2

Saturday, February 19, 2022 • Duration 12:27

Social media has been around for at least a decade and has significantly changed consumer behavior and the way marketers work. In its early years, it positively impacted users as it bridged gaps in relationships. However, the recent years shows us the dark side of the other side of the coin. Inspired by Netflix's The Social Dilemma, let's discuss how Facebook has changed user experience, how it has affected us as users and marketers, and how marketers should move forward.

Hit the follow button to get notified on the latest uploads!

Find me on:

Facebook: https://www.facebook.com/genzmkt

Instagram: https://www.instagram.com/genzmkt/

Join the Facebook group: https://www.facebook.com/groups/genzmkt

Build your brand with ZeBranding: https://zebranding.com/?lmref=oKThgw

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Ep. 46 - Should brands be apolitical?

Season 2 · Episode 1

Saturday, February 12, 2022 • Duration 14:56

Brands are starting to speak up and take a stand on politics. This emerging change in behavior is something that consumers react to - and depending on the cause and communication strategy, they may react positively or negatively.

Should brands be neutral or should they be vocal? How does this impact brands and consumers? How should we, as marketers, take action?

Hit the follow button to get notified on the latest uploads!

Find me on:

Facebook: https://www.facebook.com/genzmkt

Instagram: https://www.instagram.com/genzmkt/

Join the Facebook group: https://www.facebook.com/groups/genzmkt

Build your brand with ZeBranding: https://zebranding.com/?lmref=oKThgw

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The Gen Z Marketer – Details, episodes & analysis

Podcast details

Recent rankings

Apple Podcasts

Spotify

Shared links between episodes and podcasts

RSS feed quality and score

Publication history

Latest published episodes

Related Shows Based on Content Similarities

Apple Podcasts

Spotify

Related Shows Based on Content Similarities

The Gen Z Marketer – Details, episodes & analysis

Podcast details

Recent rankings

Apple Podcasts

Spotify

Shared links between episodes and podcasts

Facebook5

Other31

RSS feed quality and score

Publication history

Latest published episodes

Similar podcasts and content

Related Shows Based on Content Similarities

Apple Podcasts

Spotify

Related Shows Based on Content Similarities

Facebook5

Other31

Instagram9