Explore every episode of the podcast The Future World of Marketing
| Title | Pub. Date | Duration | |
|---|---|---|---|
| The Future World of Marketing: Purpose | 05 Dec 2022 | 00:30:45 | |
Rob Fuller, Head of Strategy across Europe at McCann Health, shares his thoughts on why purpose matters, and what businesses can do to leverage brand purpose to empower employees. McCann Health is the worldâs top creatively awarded and effective health network. Based in 20 countries, McCann Health is united by one vision: to help clients play a meaningful role in healthier lives. Youâll get answers to: ¡ Knowing what purpose is right for your business  ¡ How to leverage purpose ¡ Finding authentic purpose ¡ How to become a strategic marketer Connect with our host, Paris Taylor. The Future World of Marketing is created by X4 Communications, a global communications and commercial talent partner: www.x4-communications.com | |||
| The Future World of Marketing: Personalisation | 06 Oct 2022 | 00:33:48 | |
Ander Lopez Ochoa, EMEA Head of Digital, Media & eCommerce Marketing at Johnson & Johnson, discusses how marketers can prove the value of data and execute personalisation strategies!  Johnson & Johnson is the largest and most broadly based healthcare company in the world. Youâll get answers to: Â
Connect with our hostâŻParis Taylor.  The Future World of Marketing is created by X4 Communications, a global communications and commercial talent partner: www.x4-communications.com | |||
| The Future World of Marketing: Innovation | 06 Oct 2022 | 00:24:32 | |
Felicitas Olschewski, Head of Digital EMEA at Edelman, discusses all things innovation including, how to be a great innovator, how to spark innovation within your team and why innovation matters!  Edelman is a global communications firm that partners with businesses and organizations to evolve, promote and protect their brands and reputations. Youâll get answers to: Â
Connect with our hostâŻParis Taylor.  The Future World of Marketing is created by X4 Communications, a global communications and commercial talent partner: www.x4-communications.com  | |||
| The Future World of Marketing: Customer Satisfaction | 27 Jul 2022 | 00:14:40 | |
Rachel Bicking, Chief Digital Officer at Tenerity, discusses the most impactful tactics brands can use to increase customer satisfaction levels, and how to âfuture proofâ your marketing strategy. Tenerity provide businesses with intelligent engagement solutions that give customers reasons to connect and spark enthusiasm with their brand.
Connect with our hosts Paris Taylor and Alexandra Hussenot. The Future World of Marketing is created by X4 Communications, a global communications and commercial talent partner: www.x4-communications.com | |||
| The Future World of Marketing: Gaming | 04 May 2022 | 00:28:59 | |
Hear from Chris Mann, Senior VP at rEvolution, with almost 20 years of agency experience. Chris leads rEvolution's dedicated gaming and esports group, REV/XP, focused on connecting brands with their current and future customer and launching brands into the Metaverse. Youâll get answers to:
 Connect with our hosts Paris Taylor and Alexandra Hussenot. The Future World of Marketing is created by X4 Communications, a global communications and commercial talent partner: www.x4-communications.com/ | |||
| The Future World of Marketing: The Metaverse | 04 May 2022 | 00:33:15 | |
Hear from Aida Jones, brand strategist and advisor, helping companies quickly scale and launch customer experiences into the Metaverse, and Kumardev Chatterjee, a global serial tech innovator and entrepreneur, World Economic Forum, Forbes Tech Council, European Commission Expert, and Metaverse Mastermind who co-founded the world's first multi-billion-dollar Cognitive Metaverse at NEOM. Youâll get answers to:
Connect with our hosts Paris Taylor and Alexandra Hussenot. | |||