The Freedom By Number Podcast - Details, episodes & analysis

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The Freedom By Number Podcast

John Whitford

Business

Frequency: 1 episode/216d. Total Eps: 17

Creating an Online Business that creates true time & financial freedom isn't about doing a million different things every day. It's about finding the CRITICAL FEW activities, and leveraging THAT. John & Suzi Whitford have worked with over 100,000 entrepreneurs just like you over the past 10 years, helping create the blueprint to build freedom with "Paint By Number" clarity. This is their podcast. More at FreedomByNumber.com

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🇨🇦 Canada - Entrepreneurship
07/08/2025
#80

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https://unbeatabletech.com/blueprint
5 shares
https://freedombynumber.com/idea-validator
4 shares
https://unbeatabletech.com
4 shares

https://unbeatabletech.com/youtube
5 shares
https://startamomblog.com/youtube
2 shares

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RSS feed quality

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Score global : 48%

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Why Your Online Course Isn’t Selling in 2025 — And How to Fix It with AI

Season 2 · Episode 2

Monday, August 4, 2025 • Duration 13:38

🔥 Free Gift for Listeners:

Before you ever spend weeks or months creating a new course or digital product, make sure it’s going to sell.

👉 Use our free AI Offer Validator — a custom-built AI wizard programmed with Suzi’s and my 10+ years in the digital product space.

It takes just minutes to analyze your idea and predict its profitability using our 3 key metrics.

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Episode Title:

Why Your Online Course Isn’t Selling in 2025 — And How to Fix It with AI

Episode Overview:

AI has completely changed the online course and digital product landscape. The strategies that worked just a few years ago — relying on static content, generic expertise, or even SEO-driven traffic — no longer guarantee success.

In this episode of Freedom By Number, John Whitford shares:

✅ The 3 shifts every course creator must make to stay profitable in an AI-driven world

✅ How AI is disrupting not only products, but also traffic sources like blogging and SEO

✅ Why old business models are failing — and what to do instead

✅ How to use AI as a partner to speed up creation while delivering more value

Plus, you’ll hear two behind-the-scenes stories from our own business — including how we used AI to build our best-performing webinar in a single day — and the real-life success of Mindy, who used our AI Offer Validator to create the course she’s most excited about in years.

What You’ll Learn in This Episode:

The hidden reason your course sales may have flatlined
Why information alone isn’t enough anymore (and what students really want)
How to create dynamic experiences that AI can’t replicate
The future of online courses — and how to future-proof your business now
The free tool you can use today to validate your next product idea in minutes

Resources & Links Mentioned in This Episode:

🎁 Free AI Offer Validator: https://freedombynumber.com/idea-validator
💡 Stay connected with John & Suzi: https://freedombynumber.com

Next Episode Teaser:

Coming up, we’ll dive into the five mistakes course creators are making with AI — and how to avoid them. Make sure you’re subscribed so you don’t miss it!

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How Can I Revitalize My Online Product Sales?

Monday, August 4, 2025 • Duration 14:56

Optimizing Product Sales and Marketing Strategies for Online Educators

In this episode, our guest, an experienced creator with over 200 products on Teachers Pay Teachers, discusses her journey, current challenges, and strategies for success. She highlights the decline in her sales over the past two years and explores potential reasons, including platform changes and product visibility. The conversation delves into the effectiveness of using templates for social media marketing, emphasizing the importance of personalizing content to maintain authenticity. The discussion also covers practical advice on product management, including decluttering, bundling, and pricing strategies to streamline offerings and enhance sales performance. Finally, the guest seeks guidance on transferring her blog products and refining her marketing approach to overcome challenges and achieve sustained growth.

00:00 Introduction and Current Status

01:14 Challenges and Frustrations

02:13 Social Media Strategy Concerns

03:20 Advice on Using Templates

07:07 Product Management and Pricing

11:33 Final Thoughts and Next Steps

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How Do Physical and Digital Products Work Together in Coaching?

Monday, August 4, 2025 • Duration 07:01

Strategies for Promoting Journals and Planners in Coaching Programs

In this weekly group coaching call, the coach meets with participants Shirley, Susie, and Sandra to discuss recent updates and address questions. Shirley discusses her new initiative, combining faith and psychology in journals and planners designed for her clients. The coach provides insights into promoting both the training and the physical products, suggesting strategies to manage costs and enhance profit margins. Additional ideas are shared, including offering digital versions and premium options for physical products.

00:00 Introduction and Greetings

00:16 Weekly Group Coaching Call Overview

00:32 Announcements and Leaderboard Discussion

00:50 Technical Issues and Open Floor

01:07 Shirley’s Program Development

02:36 Discussion on Physical vs Digital Products

03:40 Cost Management Strategies

05:53 Final Thoughts and Next Steps

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What is the effective strategies for marketing your Live Training Event?

Tuesday, February 25, 2025 • Duration 10:02

Effective Strategies for Marketing Your Live Training Event

In this episode, Melissa receives detailed guidance on managing her marketing efforts for an upcoming live training event scheduled for February 24th. The discussion covers the importance of setting up an email follow-up sequence, ways to effectively use Facebook for ongoing promotion, and strategies for creating a simple checkout page with an explainer video. The advisor recommends focusing on the live training promotion closer to the event date, while initially balancing messages between the freebie and the live training. Practical steps and timelines for email frequency are also provided to maximize engagement and sales.

00:00 Introduction and Greetings

00:27 Setting Up Your Opt-In and Thank You Pages

01:09 Follow-Up Strategies After Opt-In

01:44 Promoting Your Live Event

02:51 Creating Effective Checkout Pages

04:32 Email Marketing Strategies

07:34 Social Media Marketing Tips

09:41 Conclusion and Encouragement

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What is the pricing strategies for my tiny front end offers?

Tuesday, February 18, 2025 • Duration 04:52

Pricing Strategies for Meal Planning Products: Initial and Upsell Offers

This episode discusses the pricing strategies for launching a meal planning product targeting moms. The focus is on determining the initial offer price, which includes a 'tiny training' with printables, aimed at making meal planning easier. It also covers the transformation promised to customers, cost-saving benefits, and pricing structures for upsells, such as a comprehensive family planner. Tips include starting with a lower initial price to build social proof and gradually increasing it, as well as ensuring the upsell has a substantial discount to encourage purchases.

00:00 Introduction and Initial Offer Discussion

01:10 Defining the Transformation

01:49 Pricing Strategy and Value Proposition

05:04 Upsell Offer and Pricing

07:11 Testing and Optimization

08:24 Conclusion and Final Thoughts

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How I built a 6 figure software company in 6 months (no coding needed!)

Tuesday, September 3, 2024 • Duration 17:02

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👉 A free 1:1 setup call to help make sure your system is set up and working properly

👉 Live coaching with me

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The mistake holding most entrepreneurs back from reaching $10,000 per month

Tuesday, September 3, 2024 • Duration 08:21