The Event Pro Show – Details, episodes & analysis

In this episode of The Event Pro Show, Seth Macchi sits down with Iain Morrison, CEO and co-founder of Imagination Collaborative. With more than 35 years of experience across concerts, festivals, touring shows, and public events on four continents, Iain brings a thoughtful perspective shaped by a career that started backstage in his school years and evolved through pivotal moments like the collapse of Ansett and 9/11.

The conversation explores the growing importance of 3D design, digital twins, and advanced pre-visualization tools in event planning. Iain explains how these technologies help teams solve challenges earlier, improve audience experience from every seat in the house, and drive real revenue for event organizers. Plus, he discusses his commitment to better leadership and company culture through Behind the Stage, his training platform to combat burnout and support the next generation of event professionals. If you're a planner, technician, or producer, you'll come away with ways to create safer, smarter, and more innovative events.

Resources:

The Imagination Collaborative

Behind the Stage

The Event Pro Show is a production of LEMG. 

LEMG is a leading event production company known for delivering exceptional experiences. From site planning and event design to technical production, staging, lighting, sound, and more—we do it all. As a second-generation company, we're proud of our rich history and commitment to innovation. Whether it's a corporate meeting, conference, convention, or live event, we're the team our clients trust to execute their vision flawlessly.

Back on The Event Pro Show, Seth Macchi, CEO of LEMG, continues the AV Playbook series with a focus on building stronger AV RFPs for corporate event planners. He breaks down the challenges of comparing proposals, shares practical tips for creating clear and effective RFPs, and explains what AV partners need to deliver accurate, apples-to-apples quotes. You'll come away with a more efficient process, clearer communication, and a stronger foundation for better event execution.

The Event Pro Show is a production of LEMG. 

LEMG is a leading event production company known for delivering exceptional experiences. From site planning and event design to technical production, staging, lighting, sound, and more—we do it all. As a second-generation company, we're proud of our rich history and commitment to innovation. Whether it's a corporate meeting, conference, convention, or live event, we're the team our clients trust to execute their vision flawlessly.

Welcome to this episode of The Event Pro Show! Today, Seth Macchi tackles one of the most common and misunderstood questions in corporate events: Do you need a music license for a private company gathering? As the CEO of an event production company, he offers a clear explanation of the difference between music used in a personal setting and music played for an audience at work. He also addresses misconceptions about services like Spotify and discusses when a public performance license becomes necessary. This episode is designed to help anyone involved in planning or managing events understand how to stay compliant and support the artists whose work powers live experiences. Stick around for practical guidance, helpful clarification, and a look ahead at a future conversation with an expert in music licensing.

The Event Pro Show is a production of LEMG. 

LEMG is a leading event production company known for delivering exceptional experiences. From site planning and event design to technical production, staging, lighting, sound, and more—we do it all. As a second-generation company, we're proud of our rich history and commitment to innovation. Whether it's a corporate meeting, conference, convention, or live event, we're the team our clients trust to execute their vision flawlessly.

https://lemg.live/

On this episode of The Event Pro Show, host Seth Macchi and guest Mark Mallchok take listeners behind the scenes of corporate event production, tracing Mark's path from childhood performances in Hawaii to founding Brella Productions and leading large-scale projects for major brands.

Mark reflects on his creative journey and explains how storytelling and collaboration shape powerful event experiences. He also shares how his team at Brella continues to push boundaries with hybrid meetings, immersive video content, and global campaigns that connect audiences in new ways. The conversation explores how technology and audience expectations continue to evolve, offering thoughtful perspectives, genuine stories, and useful guidance for anyone dedicated to producing events that leave a lasting impression.

Resources:

Brella Productions

Mark's Linkedin

The Event Pro Show is a production of LEMG. 

LEMG is a leading event production company known for delivering exceptional experiences. From site planning and event design to technical production, staging, lighting, sound, and more—we do it all. As a second-generation company, we're proud of our rich history and commitment to innovation. Whether it's a corporate meeting, conference, convention, or live event, we're the team our clients trust to execute their vision flawlessly.

https://lemg.live/

Creating memorable corporate events takes more than logistics; it requires supporting the people on stage. In this episode of The Event Pro Show, host Seth Macchi, CEO of LEMG, explores the often-overlooked journey of keynote speakers and presenters. Drawing from personal experiences and industry knowledge, Seth highlights the crucial role AV teams play in helping presenters feel comfortable and confident. From the value of rehearsals to the benefits of green rooms, downstage monitors, and foldback speakers, this conversation offers practical guidance for planners aiming to elevate stage presence. You'll come away with strategies that help presenters feel supported and audiences fully engaged, leading to a polished and meaningful experience for everyone involved.

The Event Pro Show is a production of LEMG. 

LEMG is a leading event production company known for delivering exceptional experiences. From site planning and event design to technical production, staging, lighting, sound, and more—we do it all. As a second-generation company, we're proud of our rich history and commitment to innovation. Whether it's a corporate meeting, conference, convention, or live event, we're the team our clients trust to execute their vision flawlessly.

https://lemg.live/

Welcome to another inspiring edition of The Event Pro Show! This week, host Seth Macchi is joined by Erin Dennis, founder of Evergreen Hospitality Solutions and a true trailblazer in corporate events and hospitality. She brings decades of experience across catering, sales, marketing, and leadership, along with a career filled with recognition, and shares what she has learned about building teams, mentoring rising talent, and shaping the future of the industry.

Erin reflects on her early experiences in events, the challenges and rewards of guiding the next generation, and her belief that strong relationships and genuine connections are the foundation of lasting success. She also opens up about her entrepreneurial journey, describing what inspired her to create Evergreen Hospitality Solutions and how it is helping venues and hospitality teams address critical needs.

This engaging conversation offers practical guidance, heartfelt stories, and thoughtful strategies that highlight the importance of mentorship, collaboration, and asking for help. Tune in to hear Erin's perspective on the role of industry associations and the lasting impact of creating meaningful experiences.

Resources:

Evergreen Hospitality Solutions

Erin Dennis Linkedin

The Event Pro Show is a production of LEMG. 

LEMG is a leading event production company known for delivering exceptional experiences. From site planning and event design to technical production, staging, lighting, sound, and more—we do it all. As a second-generation company, we're proud of our rich history and commitment to innovation. Whether it's a corporate meeting, conference, convention, or live event, we're the team our clients trust to execute their vision flawlessly.

https://lemg.live/

Have you ever been asked to plan a major corporate event even though it's not part of your regular responsibilities? If that sounds familiar, you're not alone—and this episode is designed with you in mind. The Event Pro Show, hosted by Seth Macchi, CEO of LEMG in Charlotte, NC, takes you inside the realities of corporate event planning when it isn't your full-time role. Seth explores why bringing in specialized partners such as fractional heads of events, strategic event consultants, and technical planners can make all the difference, protect your sanity, and help deliver a successful outcome. He also introduces key experts and resources that can guide you in assembling the right team, maximizing ROI, and avoiding common mistakes. From all-hands meetings to virtual summits to large-scale conferences, you'll gain practical strategies to make your next event unforgettable. Tune in for expert guidance, real-world solutions, and clear advice on finding the right event partner, no matter your starting point.

The Event Pro Show is a production of LEMG. 

LEMG is a leading event production company known for delivering exceptional experiences. From site planning and event design to technical production, staging, lighting, sound, and more—we do it all. As a second-generation company, we're proud of our rich history and commitment to innovation. Whether it's a corporate meeting, conference, convention, or live event, we're the team our clients trust to execute their vision flawlessly.

https://lemg.live/

Today on The Event Pro Show, we're joined by the one and only Larry Long Jr., CEO (that's Chief Energy Officer) of LLJR Enterprises, whose life mission is all about motivation, inspiration, and, most importantly, transformation. Host Seth Macchi takes us through Larry's journey from his earliest event memory to his accidental but triumphant rise as a globally recognized professional speaker and coach.

Larry reveals how his background in sports, sales, and even a failed business venture shaped his approach to leadership and speaking. From launching a speaking career at the very start of the pandemic to embracing LinkedIn as a relationship-building tool, Larry emphasizes one guiding belief: success comes from mindset, optimism, and the small but intentional actions we take every day.

You'll also hear his perspective on the future of corporate events, why engagement and interactivity are essential, and get a bold challenge to strengthen your professional relationships. Expect energizing quotes, plenty of laughs, and real wisdom from someone who lives what he teaches.

Get ready to raise your event game and your energy. This conversation with Larry Long, Jr. is one you won't want to miss!

Resources:

Website

LinkedIn

Larry's Book

The Event Pro Show is a production of LEMG. 

LEMG is a leading event production company known for delivering exceptional experiences. From site planning and event design to technical production, staging, lighting, sound, and more—we do it all. As a second-generation company, we're proud of our rich history and commitment to innovation. Whether it's a corporate meeting, conference, convention, or live event, we're the team our clients trust to execute their vision flawlessly.

https://lemg.live/

Your go-to resource for anything corporate events is back! In this installment of The Event Pro Show, Seth Macchi- CEO of LEMG, a leading event production company- concludes his five-part series, "The AV Advantage."

Curious about the quiet, black-shirted crew working behind the curtain? Seth takes you through the entire AV team, from load-in crews and project managers to audio engineers and stage managers, spotlighting how each role contributes to flawless execution. You'll also hear why rehearsals matter, what seamless collaboration looks like, and how stronger partnerships with your AV provider can raise the bar on your next production. Planners at every stage will leave with practical takeaways to make events smoother and more impactful.

The Event Pro Show is a production of LEMG. 

LEMG is a leading event production company known for delivering exceptional experiences. From site planning and event design to technical production, staging, lighting, sound, and more—we do it all. As a second-generation company, we're proud of our rich history and commitment to innovation. Whether it's a corporate meeting, conference, convention, or live event, we're the team our clients trust to execute their vision flawlessly.

https://lemg.live/

Welcome to The Event Pro Show, your go-to resource for expert tips, industry insights, and inspiring stories from the world of corporate events. Seth Macchi sits down with Andrea Doyle, an award-winning journalist and Executive Editor at Skift Meetings, who brings several years of experience covering the meetings, events, and trade show industry.

Andrea shares her fascinating journey from her early days as a storyteller, inspired by her police officer dad and a love for travel, to becoming one of the most recognized voices in event journalism. Together, Seth and Andrea discuss everything from the challenges facing event professionals (like sophisticated scams and industry uncertainties) to the powerful role of AI, the importance of ongoing education, and what the future of events may look like.

Tune in for candid stories, practical advice, and a peek behind the scenes at how top event professionals stay informed and connected in a rapidly changing industry!

Resources:

Email- amd@skift.com

Skift Meetings

Linkedin

The Event Pro Show is a production of LEMG. 

LEMG is a leading event production company known for delivering exceptional experiences. From site planning and event design to technical production, staging, lighting, sound, and more—we do it all. As a second-generation company, we're proud of our rich history and commitment to innovation. Whether it's a corporate meeting, conference, convention, or live event, we're the team our clients trust to execute their vision flawlessly.

https://lemg.live/