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Explore every episode of the podcast The Clinic Marketing Podcast - Local SEO & Healthcare Online Marketing Tips for Clinic Owners & Wellness Providers

Dive into the complete episode list for The Clinic Marketing Podcast - Local SEO & Healthcare Online Marketing Tips for Clinic Owners & Wellness Providers . Each episode is cataloged with detailed descriptions, making it easy to find and explore specific topics. Keep track of all episodes from your favorite podcast and never miss a moment of insightful content.

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TitlePub. DateDuration
Why Mobile Healthcare Providers Need a Different SEO Strategy [Propel Playback]26 Feb 202600:09:48

Mobile healthcare providers face unique SEO challenges without a fixed location to anchor their online presence. This episode explores tailored strategies for mobile massage therapists, chiropractors, and other traveling healthcare professionals to improve their local search visibility despite not having a traditional brick-and-mortar practice.

Episode webpage and show notes: https://propelyourcompany.com/local-seo-for-mobile-medical-providers/

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

>> Save your spot 🎉

In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

Support the show

🎉 Webinar:

Fix Your AI Visibility Blind Spots: 7 Non-Technical Upgrades Any Clinic Can Do This Week


👉Save your spot: https://propelyourcompany.com/fix/

📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.

https://propelyourcompany.com/


Let's Stay Connected:


Multi-Location SEO for Clinics: How to Rank Each Location Without Competing | Scaling Strategies for Growing Healthcare Clinics | Ep. 15323 Feb 202600:10:41

Adding a second, third, or fourth location changes your SEO fast. This episode breaks down the multi-location upgrade plan that helps clinics rank in each market without creating internal competition, duplicate Google Business Profiles, or thin location pages. You’ll learn what to fix on your website, how to structure location pages and internal links, how to lock down NAP and citations, and a simple 30-day rollout plan for scaling without chaos. 

👉 Episode webpage, blog & show notes: https://propelyourcompany.com/multi-location-seo-for-clinics/

📞Book a discovery call: https://calendly.com/propelyourcompany/discovery-call

📅Watch our free Clinic SEO Workshop now to rank #1 on Google, Google Maps & AI search: https://propelyourcompany.com/register-clinic-seo-workshop/

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

>> Save your spot 🎉

In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

Support the show

🎉 Webinar:

Fix Your AI Visibility Blind Spots: 7 Non-Technical Upgrades Any Clinic Can Do This Week


👉Save your spot: https://propelyourcompany.com/fix/

📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.

https://propelyourcompany.com/


Let's Stay Connected:


5 quick AI hacks to improve your Google Business Profile & “near me” searches | Google Maps [Propel Playback]22 Jan 202600:14:04

Five fast AI moves. One stronger Google Business Profile. More of the right patients finding you. This episode shows you how to use AI to keep your Google Business Profile Listing active and credible in a few minutes. You’ll hear the key areas where AI helps, the pitfalls to avoid, and the prompts waiting for you in the show notes. Press play and turn views into appointments. 

Episode webpage, resources, copy-and-paste promts, & more: https://propelyourcompany.com/gbp-ai-hacks/

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

>> Save your spot 🎉

In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

Support the show

🎉 Webinar:

Fix Your AI Visibility Blind Spots: 7 Non-Technical Upgrades Any Clinic Can Do This Week


👉Save your spot: https://propelyourcompany.com/fix/

📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.

https://propelyourcompany.com/


Let's Stay Connected:


Local SEO for Multiple Disciplinary Clinics: 5 Actionable Strategies | Ep. 10517 Mar 202500:09:55

In today’s competitive healthcare landscape, multidisciplinary and hybrid clinics are becoming increasingly common. Whether you’re a chiropractic clinic gym hybrid, a wellness center with diverse services, or any other hybrid model, standing out online is crucial. 

Local SEO (Search Engine Optimization) is one of the most effective ways to ensure that your clinic reaches the right audience and grows its patient base. 

In this episode, we'll explore five actionable strategies for enhancing your clinic's online presence, boosting visibility, and simplifying the patient experience.

Tune in and take your clinic's SEO to the next level!

Complete episode details - https://propelyourcompany.com/local-seo-strategies-for-hybrid-clinics/

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

>> Save your spot 🎉

In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

Support the show

🎉 Webinar:

Fix Your AI Visibility Blind Spots: 7 Non-Technical Upgrades Any Clinic Can Do This Week


👉Save your spot: https://propelyourcompany.com/fix/

📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.

https://propelyourcompany.com/


Let's Stay Connected:


Google’s new review feature: what you need to know | Google Business Profile & Google Maps new feature | Ep. 10410 Mar 202500:09:41

Today we’re diving into a super actionable strategy to help boost your Google reviews quickly and easily. 

If you’re a clinic owner, chiropractor, physical therapist, acupuncturist, or any local business looking to stand out in search results, stick around—you won’t want to miss this!

So, what’s the big news? Google now lets you create a QR code that takes your patients or customers straight to your review page—no searching, no hassle. 

🛑 But before you start printing these QR codes to post around your office, there’s something important you need to know that we’ll dive into in this episode. 

🚀 In this episode, I’ll walk you through how to set this up, where to use your QR code, and why this simple tactic can significantly impact your business.

Episode webpage: https://propelyourcompany.com/google-new-review-feature/

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

>> Save your spot 🎉

In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

Support the show

🎉 Webinar:

Fix Your AI Visibility Blind Spots: 7 Non-Technical Upgrades Any Clinic Can Do This Week


👉Save your spot: https://propelyourcompany.com/fix/

📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.

https://propelyourcompany.com/


Let's Stay Connected:


This 1 Simple Step Can Quickly Boost Your Google Rankings | Local SEO | Ep. 10303 Mar 202500:12:59

What if I told you there’s one simple thing you could do right now to instantly improve your online presence and boost your local rankings?

It doesn’t require tech skills, fancy tools, or a big budget—yet most clinic owners overlook it completely. And when they do, it costs them visibility, patients, and revenue.

In today’s episode, we’re diving into the #1 fix you can make today to strengthen your local SEO and ensure potential patients find accurate, trustworthy information about your business online.

👉 Episode webpage: https://propelyourcompany.com/boost-your-google-rankings/ 


💥Related Resources:💥

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

>> Save your spot 🎉

In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

Support the show

🎉 Webinar:

Fix Your AI Visibility Blind Spots: 7 Non-Technical Upgrades Any Clinic Can Do This Week


👉Save your spot: https://propelyourcompany.com/fix/

📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.

https://propelyourcompany.com/


Let's Stay Connected:


What’s the Best Website Platform: WordPress, Squarespace, Wix, or Something Else? [replay] | Ep. 10224 Feb 202500:23:14

Selecting the perfect website platform for you and your business is a personal quest. And with so many to choose from, how do you know which platform will work best for your unique needs? 

Popular website platforms, including WordPress, Wix, Squarespace, and others, each have their own strengths. From WordPress's famed SEO capabilities and customization options to the user-friendly nature of all-in-one solutions like Squarespace and Wix, you’ve got excellent options. 

Whether building a website from scratch or contemplating a revamp, understanding your platform options is critical. 

Episode Webpage - https://propelyourcompany.com/website-platform/

We're going over numerous site considerations, including:

  • Hosting
  • Design features
  • Customer support
  • Data ownership
  • Admin access
  • Content rights
  • And more


We know your website platform must deliver a stimulating experience for your visitors. Usability, scalability, and the impact of future SEO developments are all high priorities. This episode explores insights that will empower you to make the optimal choice for your clinic's online presence.

If you’d like to talk SEO shop, book your free discovery call with Propel Marketing & Design and get ready to transform your website into a powerful business tool.



Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

>> Save your spot 🎉

In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

Support the show

🎉 Webinar:

Fix Your AI Visibility Blind Spots: 7 Non-Technical Upgrades Any Clinic Can Do This Week


👉Save your spot: https://propelyourcompany.com/fix/

📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.

https://propelyourcompany.com/


Let's Stay Connected:


Personal Branding vs. Company Branding – Which One Works Best? | Ep. 10117 Feb 202500:08:24

The episode discusses the complexities of personal and company branding for clinic owners, highlighting the advantages and challenges of each approach. It emphasizes the importance of building trust and making informed decisions based on long-term goals.

Episode webpage: https://propelyourcompany.com/personal-branding-vs-company-branding/

Here's what we're going over: 

  • Comparing personal branding to company branding
  • Understanding when to utilize personal branding
  • Analyzing the challenges of a personal branding approach
  • Evaluating the advantages of company branding
  • Tips for blending both branding strategies effectively
  • Emphasizing the importance of consistent online presence
  • Recommending resources for clinic owners seeking branding guidance

Episode webpage: https://propelyourcompany.com/personal-branding-vs-company-branding/

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

>> Save your spot 🎉

In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

Support the show

🎉 Webinar:

Fix Your AI Visibility Blind Spots: 7 Non-Technical Upgrades Any Clinic Can Do This Week


👉Save your spot: https://propelyourcompany.com/fix/

📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.

https://propelyourcompany.com/


Let's Stay Connected:


How to Use Google’s ‘People Also Ask’ to Generate Content Ideas for Your Clinic | SEO & Content Marketing | Ep. 10010 Feb 202500:12:46

Today, we’re diving into one of the easiest and most effective ways to come up with content ideas for your clinic's website, blog, and social media—Google’s ‘People Also Ask’ feature.

⚡ Episode Webpage: https://propelyourcompany.com/people-also-ask-content-ideas/ 

If you’ve ever typed a question into Google, you’ve probably noticed a section in the search results called ‘People Also Ask’ (PAA). This box contains related questions that real people are searching for.

But here’s the exciting part—this feature is an absolute goldmine for clinic owners like you who want to create content that directly answers your potential patients’ questions.

So today, I’ll cover:
✅ What the ‘People Also Ask’ feature is and how it works
✅ How to use it to find endless content ideas for your clinic’s website, blog, and social media
✅ Real examples of how chiropractors, massage therapists, and acupuncturists can leverage this tool
✅ How to turn these questions into high-ranking SEO content

Grab a notepad because by the end of this episode, if you follow the steps we chat about, you’ll have dozens of content ideas ready to go! Let’s get started.


⚡ Episode Webpage: https://propelyourcompany.com/people-also-ask-content-ideas/ 

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

>> Save your spot 🎉

In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

Support the show

🎉 Webinar:

Fix Your AI Visibility Blind Spots: 7 Non-Technical Upgrades Any Clinic Can Do This Week


👉Save your spot: https://propelyourcompany.com/fix/

📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.

https://propelyourcompany.com/


Let's Stay Connected:


How to Delete a Bad Google Review & What to Do When You Can’t | Ep. 9904 Feb 202500:13:06

If you’re a business owner struggling with a negative Google review that's hurting your online reputation, you may feel a bit vulnerable and discouraged. We get it. 

Whether you received a fake review, a customer had a bad experience, or a bot got into your Google Business Profile listing, you have options for handling the situation. 

In today's episode, we're diving deep into the world of Google reviews and uncovering the secrets to managing your online presence effectively.

💥 Episode Webpage: https://propelyourcompany.com/how-to-delete-a-google-review/

We'll explore the ins and outs of dealing with unfair reviews, reveal the step-by-step process for flagging problematic feedback, and share expert tips on what to do when removal isn't an option. Whether you're a clinic owner, a local shop, or any business that relies on Google reviews, we’re packing in valuable information you can't afford to miss.

Get ready to take control of your Google reviews and boost your business's online reputation so you can thrive online (and off)!

💥 Episode Webpage: https://propelyourcompany.com/how-to-delete-a-google-review/

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

>> Save your spot 🎉

In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

Support the show

🎉 Webinar:

Fix Your AI Visibility Blind Spots: 7 Non-Technical Upgrades Any Clinic Can Do This Week


👉Save your spot: https://propelyourcompany.com/fix/

📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.

https://propelyourcompany.com/


Let's Stay Connected:


Google Analytics, Simplified: What Every Clinic Needs to Know04 Feb 202500:03:27

I’m hosting a FREE live webinar all about Google Analytics 4—and I’ll be walking you through everything you need to know to make data-driven decisions that will boost your clinic’s online presence.

✨ Here's the link to sign up - https://propelyourcompany.com/ga4-webinar/ 

Whether you're just starting with Google Analytics or have been using it for a while, this beginner-friendly session will show you exactly how to track your website’s traffic, measure key metrics, and understand what’s working (or not) when attracting more patients.

I’ll be covering:

  • The most important GA4 reports for clinic owners
  • How to track website traffic sources like SEO, social media, and paid ads
  • The engagement metrics that matter most
  • And, how to track patient conversions like appointment bookings, calls, and form submissions

Plus, I’ll walk you through the GA4 dashboard and share common mistakes clinic owners make and how to avoid them!

✨ Here's the link to sign up - https://propelyourcompany.com/ga4-webinar/ 

Can’t make it live? No worries! You’ll get access to the replay so you can watch at your convenience.

So if you're ready to take control of your data and see real improvements in your clinic’s growth, head over to https://propelyourcompany.com/ga4-webinar/ to sign up today.

This is a MUST-attend event if you're a chiropractor, physical therapist, acupuncturist, or wellness practitioner looking to level up your online presence. Don’t wait, sign up now and get ready to make smarter, data-driven decisions for your clinic!


✨ Here's the link to sign up -

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

>> Save your spot 🎉

In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

Support the show

🎉 Webinar:

Fix Your AI Visibility Blind Spots: 7 Non-Technical Upgrades Any Clinic Can Do This Week


👉Save your spot: https://propelyourcompany.com/fix/

📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.

https://propelyourcompany.com/


Let's Stay Connected:


Local SEO: What really influences your local visibility online? | Ep. 9828 Jan 202500:13:01

Learn how to optimize your local SEO strategy to boost visibility in the Google Map Pack and localized organic search results!

Local SEO plays a pivotal role in helping your clinic stand out in competitive search results. However, mastering its complexities requires an understanding of the factors that drive success.

In this episode of The Clinic Marketing Podcast, we break down actionable strategies that clinic owners can implement to strengthen their local presence and build trust within their community.

Here’s what you’ll learn:

  • Why local SEO is a game-changer for clinics and small businesses.
  • The key differences between Google Map Pack rankings and organic search results.
  • Essential factors influencing your visibility in the Google Map Pack.
  • How citations, reviews, and quality backlinks impact your rankings.
  • The role of personalization and optimizing your website for local search.
  • Why consistent business information across directories matters.
  • How small, ongoing efforts can lead to lasting local visibility.

💥 Episode webpage - https://propelyourcompany.com/local-seo-what-influences-local-visibility/ 💥


Show Notes & Related Resources:

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

>> Save your spot 🎉

In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

Support the show

🎉 Webinar:

Fix Your AI Visibility Blind Spots: 7 Non-Technical Upgrades Any Clinic Can Do This Week


👉Save your spot: https://propelyourcompany.com/fix/

📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.

https://propelyourcompany.com/


Let's Stay Connected:


Mastering Google Posts: Your Guide to Driving Business Growth | Ep. 9720 Jan 202500:13:05

If you’re not taking full advantage of Google Posts through your Google Business Profile Listing, you’re missing an incredible opportunity to drive more business. So, how do you create Google Posts that get great results?

In this episode, we discuss Google Post strategy and detail the best ways to ensure that those looking to take action come to you.


We’ll give you three categories of  Google Post-creation guidance:

  • What not to do with your Google Posts
  • Google Posts that CAN work if done correctly
  • Google Posts that you simply must do to connect and engage with your users so they take action

Episode webpage: https://propelyourcompany.com/google-business-profile-post-strategy/ 

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

>> Save your spot 🎉

In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

Support the show

🎉 Webinar:

Fix Your AI Visibility Blind Spots: 7 Non-Technical Upgrades Any Clinic Can Do This Week


👉Save your spot: https://propelyourcompany.com/fix/

📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.

https://propelyourcompany.com/


Let's Stay Connected:


How one chiropractor jumped 30+ Google positions, and how you can too | Ep. 14819 Jan 202600:13:40

In this short episode, we are talking about what actually moves the needle in clinic SEO right now, and why so many clinics feel stuck even when they are “doing all the things.”

You will hear two real outcomes from clinics that focused on the right fixes in the right order, including a 30+ position jump in Google for the keyword phrase “chiropractor in their city,” plus what we are seeing with patients finding clinics through AI searches.

I also walk you through a simple way to stop guessing, figure out what matters most for your clinic, and track progress without drowning in data. If you want clearer rankings in Google Search, better visibility in Google Maps, and a plan that keeps up with how search is changing in 2026, this episode will help you know what to do first.

Learn more about the Ready. Set. Rank! Accelerator Program:  https://propelyourcompany.com/ready-set-rank-accelerator/

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

>> Save your spot 🎉

In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

Support the show

🎉 Webinar:

Fix Your AI Visibility Blind Spots: 7 Non-Technical Upgrades Any Clinic Can Do This Week


👉Save your spot: https://propelyourcompany.com/fix/

📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.

https://propelyourcompany.com/


Let's Stay Connected:


How Local SEO is Different from Traditional SEO: Key Differences You Need to Know | Ep 9614 Jan 202500:10:21

This episode explores the differences between traditional and local SEO and local SEO. Learn how Google’s algorithms impact search results and provide insights into optimizing your online presence for local visibility.

• Understanding what SEO is
• Differentiating traditional SEO from local SEO
• Importance of local intent in searches
• How to recognize if your business needs local SEO
• Key ranking factors for local SEO
• Strategies for optimizing your Google Business profile
• The role of local citations and online reviews in visibility

💥 Episode Webpage: https://propelyourcompany.com/local-seo-vs-traditional-seo/

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

>> Save your spot 🎉

In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

Support the show

🎉 Webinar:

Fix Your AI Visibility Blind Spots: 7 Non-Technical Upgrades Any Clinic Can Do This Week


👉Save your spot: https://propelyourcompany.com/fix/

📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.

https://propelyourcompany.com/


Let's Stay Connected:


AI Meets Local Search: Game-Changing Updates for Clinic Marketing & ChatGPT | Local SEO | Ep. 9506 Jan 202500:10:46

This episode of The Clinic Marketing Podcast dives into the game-changing potential of ChatGPT’s latest AI search features for clinic marketing and patient engagement. By bridging the gap between AI tools and traditional SEO, clinic owners can enhance their visibility, strengthen their branding, and connect with more patients effectively.

We’ll cover:

  • How ChatGPT integrates with local search capabilities
  • Why visibility and direct engagement are critical for clinics
  • The role of navigational queries in building a stronger brand
  • The impact of real-time data access on marketing strategies
  • Practical use cases for ChatGPT’s evolving search functionalities
  • Why clinics must prioritize SEO and ensure their online presence is accurate
  • How ChatGPT can become a valuable tool for patient engagement

✨Episode webpage - https://propelyourcompany.com/ai-meets-local-search/

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

>> Save your spot 🎉

In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

Support the show

🎉 Webinar:

Fix Your AI Visibility Blind Spots: 7 Non-Technical Upgrades Any Clinic Can Do This Week


👉Save your spot: https://propelyourcompany.com/fix/

📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.

https://propelyourcompany.com/


Let's Stay Connected:


Best of 2024: Top Marketing Tips and Strategies from 2024 | Ep. 9430 Dec 202400:06:42

As 2024 comes to a close, we’re looking back at the episodes you loved most this year on The Clinic Marketing Podcast. From mastering Google Business Profiles to optimizing your website and diving into AI writing tools, these episodes were packed with actionable tips to grow your clinic.

In this special year-end recap, we’re counting down the most popular episodes, including:

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

>> Save your spot 🎉

In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

Support the show

🎉 Webinar:

Fix Your AI Visibility Blind Spots: 7 Non-Technical Upgrades Any Clinic Can Do This Week


👉Save your spot: https://propelyourcompany.com/fix/

📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.

https://propelyourcompany.com/


Let's Stay Connected:


3 AI Writing Tools You Should Try: AI, Writing, & Creating Content [rebroadcast] | Ep. 9330 Dec 202400:14:18

AI writing tools, heard of them? Well, get ready to unlock the secret weapon that's revolutionizing content creation. AI-powered writing is no longer a thing of the future; it’s here and here to stay, so go on and embrace it. And, trust us, it’s easier than you think. 

In this episode, we explore cutting-edge tools that are transforming how we brainstorm, outline, and generate ideas. But it's not just about the tech—we uncover the ethical considerations and safety measures that set these content game-changers apart.

We’ll discuss:

  • How to supercharge your creativity with AI assistance
  • The evolution of writing tools from basic grammar checks to advanced assistants
  • Practical tips to elevate your content and stand out from the crowd
  • The art of balancing AI power with human creativity


Don't miss this episode, which is packed with actionable insights that will transform your writing process. We promise your content will never be the same again.

💥 Complete episode details, show notes, and related resources webpage - https://propelyourcompany.com/ai-writing-tools/  

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

>> Save your spot 🎉

In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

Support the show

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📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.

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Local SEO for Mobile Massage Therapists, Mobile Chiropractors & Other Mobile Service Providers | Ep. 9223 Dec 202400:09:48

Can mobile healthcare providers truly outperform their brick-and-mortar competition using local SEO strategies? Discover the tailored approaches that could put your mobile massage therapy or med spa services ahead of the pack in the latest episode of the Clinic Marketing Podcast.

Due to high demand, service area businesses (SABs), such as mobile massage therapists, mobile chiropractors, mobile med spas, and other mobile healthcare providers, are becoming increasingly popular. What was once a lacking market has surged, making these types of businesses more competitive. 

With competition comes the ever-present need for a highly strategic local SEO campaign. 

Search engine optimization (SEO) is the art and science of creating an online presence that gets organic (unpaid) traffic to your website. The more visitors you have online, the more opportunities you have for new patients. 

Let’s face it: in today’s technological world, your medical mobile business’s online presence is critical. 

 

We'll go over:

  • How local SEO for a mobile medical business differs from physical-location SEO
  • Why local SEO is important to mobile medical business success
  • Mobile healthcare business local SEO best practices to implement today
  • And more


👉Detailed episode webpage: https://propelyourcompany.com/local-seo-for-mobile-medical-providers/

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

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In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

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🎉 Webinar:

Fix Your AI Visibility Blind Spots: 7 Non-Technical Upgrades Any Clinic Can Do This Week


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How to Write a Professional Bio That Stands Out [template included] | Ep. 9116 Dec 202400:07:37

Struggling to write a professional bio that truly represents you? In this episode of The Clinic Marketing Podcast, we break down the essential elements of an effective bio and why it’s one of the most important parts of your website. Whether you’re a chiropractor, massage therapist, acupuncturist, or any other healthcare professional, a well-written bio can help you build trust, establish connections, and stand out from the competition.

Darcy shares a step-by-step guide and introduces a free, customizable bio template to help you get started. Tune in to learn what details to include, how to make your bio resonate with your audience, and where to download the template that makes crafting your bio a breeze.

👉 Download the free bio template here: propelyourcompany.com/chiropractic-bio-website-template

Grab your guide to improving your website About Us Page here: https://propelyourcompany.com/your-about-us-page/

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

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In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

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🎉 Webinar:

Fix Your AI Visibility Blind Spots: 7 Non-Technical Upgrades Any Clinic Can Do This Week


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Blog Post vs. Page: How to Choose the Right Format | Deciding Where Content Belongs on Your Website | Ep. 9010 Dec 202400:11:00

Are you ready to start adding content to your website, but unsure where it should go?  No need to stress. 

We’ll walk you through the ins and outs of website content placement that makes sense, has intuitive navigation, and contributes to your SEO (search engine optimization) goals. 

 

Today we’ll go over:

  • What your fixed website pages are used for
  • What fixed website pages should be on your site and why
  • How your main website pages and sub-pages differ
  • What your blog posts are used for
  • How to write a traffic-worthy blog post

 

We’ll fill you in on the differences between website pages and your blog topics so you can best determine how to effectively organize your content, making it straightforward, so your users and the search engines can read your site properly.


Episode Webpage: https://propelyourcompany.com/blog-post-or-a-page/

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

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In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

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🎉 Webinar:

Fix Your AI Visibility Blind Spots: 7 Non-Technical Upgrades Any Clinic Can Do This Week


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12 Features Hurting Your Website’s Performance (And How to Fix Them) | Ep. 8903 Dec 202400:21:27

Your clinic's website is the digital front door to your practice, making it essential to create an exceptional user experience (UX) for every visitor. Yet, some website elements may unintentionally hinder performance, turning potential patients away.

In this episode of ​The Clinic Marketing Podcast, we reveal 12 things you need to remove from your clinic website immediately—and explain why letting them go is critical.

By addressing these areas, clinic owners can not only enhance their website's UX but also improve search engine optimization (SEO) and attract more patients.

The ultimate goal? To design a digital space that reflects your clinic's brand while inspiring, informing, educating, and engaging your audience. Tune in to make your website a true asset to your practice!

Episode webpage: https://propelyourcompany.com/items-to-remove-from-your-clinic-website/ 

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

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In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

Support the show

🎉 Webinar:

Fix Your AI Visibility Blind Spots: 7 Non-Technical Upgrades Any Clinic Can Do This Week


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📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.

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SEO 101: How do I improve my website’s position online? | Ep. 8826 Nov 202400:20:29

SEO 101 for clinic owners - The number one question we’re asked is, “How do I improve my website’s position online?” It’s a great question and you may be surprised at how simple some of the steps are to rise in Google rank. 

Today, we’ll scratch the surface on how you can start improving your ranking through some common SEO (search engine optimization) best practices. Free, organic traffic is the goal, we want to help you achieve it! 

In this episode, we’ll go over:

  • Some SEO basics
  • Why organic website traffic is important
  • The three critical parts of SEO
  • Why keywords, target audience, and user experience are important 
  • Google Business Profile (formerly Google My Business) 
  • And, more!

If you want to learn how you can take non-techie steps today to gain momentum on the Google ladder, check out my podcast by hitting the link below. 

Are you ready to propel your practice? Let’s do it!

Episode Webpage: https://propelyourcompany.com/improve-clinics-website-position/ 

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

>> Save your spot 🎉

In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

Support the show

🎉 Webinar:

Fix Your AI Visibility Blind Spots: 7 Non-Technical Upgrades Any Clinic Can Do This Week


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📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.

https://propelyourcompany.com/


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Online Reviews: Important Trends, Behaviors, & Platforms for Local SEO | Ep. 8719 Nov 202400:26:01

Testimonials and reviews play a powerful role in getting new patients and customers, but they do so much more than that. Showcasing reviews benefits your local SEO strategy, which means Google likes to see them. When Google is happy, it typically means your audience is happy, and that ultimately makes you happy. 


This episode goes over: 

  • Where are patients / customers reading reviews
  • How often are consumers reading online reviews?
  • How many sites do consumers check reviews on?
  • What are the most important review factors
  • Do your reviews need to all be positive
  • Do you really need to reply to reviews
  • What star ratings do people actually expect to see 
  • Does the number of reviews you have actually matter 
  • AIs role in reviews
  • Can customers tell if reviews are fake
  • How customers write reviews 
  • How to collect reviews
  • How to repurpose reviews


Episode webpage: https://propelyourcompany.com/online-reviews/

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

>> Save your spot 🎉

In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

Support the show

🎉 Webinar:

Fix Your AI Visibility Blind Spots: 7 Non-Technical Upgrades Any Clinic Can Do This Week


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📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.

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Chiropractic Marketing: 10 Quick Website Tips to Boost Your Chiropractic Clinic [Propel Playback]15 Jan 202600:09:05

Boost your chiropractic practice with these 10 easy website tips! Learn practical fixes to attract and retain more patients, from mobile-friendly design to online booking and SEO. Implement these changes this week to grow your clinic! 

Episode webpage & shownotes: https://propelyourcompany.com/10-chiropractic-website-tips/

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

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In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

Support the show

🎉 Webinar:

Fix Your AI Visibility Blind Spots: 7 Non-Technical Upgrades Any Clinic Can Do This Week


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Ultimate Google Post Strategy to Drive More Business | Google Maps | Google Business Profile | Local SEO | Ep. 8612 Nov 202400:12:38

If you’re not taking full advantage of Google Posts through your Google Business Profile Listing, you’re missing an incredible opportunity to drive more business. So, how do you create Google Posts that get great results?

In this episode, we discuss Google Post strategy and detail the best ways to ensure that those looking to take action come to you.


We’ll give you three categories of  Google Post-creation guidance:

  • What not to do with your Google Posts
  • Google Posts that CAN work if done correctly
  • Google Posts that you simply must do to connect and engage with your users so they take action


If you’re ready to implement easy Google Post strategies and get your clinic some business, grab your notepad, and let’s get to it.

Episode webpage: https://propelyourcompany.com/google-business-profile-post-strategy/

👉Grab your Google Business Profile Guide 

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

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In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

Support the show

🎉 Webinar:

Fix Your AI Visibility Blind Spots: 7 Non-Technical Upgrades Any Clinic Can Do This Week


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What’s the Best Website Platform: WordPress, Squarespace, Wix, or Something Else? | Ep. 8505 Nov 202400:22:55

Selecting the perfect website platform for you and your business is a personal quest. And with so many to choose from, how do you know which platform will work best for your unique needs? 

Popular website platforms, including WordPress, Wix, Squarespace, and others, each have their own strengths. From WordPress's famed SEO capabilities and customization options to the user-friendly nature of all-in-one solutions like Squarespace and Wix, you’ve got excellent options. 

Whether building a website from scratch or contemplating a revamp, understanding your platform options is critical. 


We're going over numerous site considerations, including:

  • Hosting
  • Design features
  • Customer support
  • Data ownership
  • Admin access
  • Content rights
  • And more


We know your website platform must deliver a stimulating experience for your visitors. Usability, scalability, and the impact of future SEO developments are all high priorities. This episode explores insights that will empower you to make the optimal choice for your clinic's online presence.

If you’d like to talk SEO shop, book your free discovery call with Propel Marketing & Design and get ready to transform your website into a powerful business tool.


Episode Webpage: https://propelyourcompany.com/website-platform/ 

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

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In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

Support the show

🎉 Webinar:

Fix Your AI Visibility Blind Spots: 7 Non-Technical Upgrades Any Clinic Can Do This Week


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📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.

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Beyond AI and Clickbait: Crafting Content That Converts | Ep. 8429 Oct 202400:13:03

In today’s episode, we explore the evolving landscape of content creation and why simply publishing content isn’t enough to stand out. Learn how to move beyond generic AI-generated material and clickbait tactics to create valuable, impactful content that resonates with your audience and drives results.

We’ll break down practical strategies tailored for clinic owners, focusing on writing for patients rather than just for search engines, creating SEO-friendly pages, and avoiding common pitfalls like overwhelming “doctor talk.”

Whether you're posting a blog, updating your website, or planning your next email, these tips will help you craft content that not only ranks but genuinely connects with readers.

Tune in for insights that will take your digital presence—and patient engagement—to the next level!

Episode webpage: https://propelyourcompany.com/crafting-content-that-converts/ 

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

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In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

Support the show

🎉 Webinar:

Fix Your AI Visibility Blind Spots: 7 Non-Technical Upgrades Any Clinic Can Do This Week


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Stock Photos vs. Unique Photos for SEO: How Google Ranks Them | Google SEO | Ep. 8322 Oct 202400:11:44

If you’ve been wondering what kind of website photos are better for SEO, stock images or your own unique images, wonder no more.

In this episode, we’re exploring a topic that is often overlooked but can have a big impact on your online visibility: your website images. 

Specifically, we’re asking the question: When it comes to SEO, does Google prefer stock photos or unique photos? Stick with me as we discover how the type of imagery you use on your clinic's website can impact your visibility and brand authenticity. 

Are you ready to unlock the secrets of SEO with images? Let’s do it. 

Episode Webpage: https://propelyourcompany.com/photos-for-seo/


Additional resources and Show Notes related to this episode include: 



Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

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In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

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Grow Your Patient Base with These Google Business Profile Strategies You Probably Haven’t Tried | Local SEO | Clinic Marketing | Ep. 8215 Oct 202400:13:22

Having an optimized Google Business Profile is crucial for local businesses to improve their online visibility and attract more customers. 

While claiming your listing, filling out all the details, and collecting reviews are basics that most businesses understand, there are some advanced strategies that can really help your profile stand out from the competition.

Here, we cover powerful strategies for giving your Google Business Profile listing an extra boost so you can outperform your competitors and attract all those patients or customers.

Episode Webpage: https://propelyourcompany.com/gbp-advanced-strategies/ 

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

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In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

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Local SEO: How to Optimize Your Apple Maps Listing | Ep. 8108 Oct 202400:10:42

Apple Maps is part of Apple Business Connect (ABC), which is similar to Google My Business. For clinic owners that have a physical location, Apple Maps is essential to your patients finding you online and off. 

Many Apple users (and by “many” we mean over a billion) use Siri, Maps (the default GPS on iPhone), Apple Wallet, and more to help find businesses and get the Cliff Notes on those businesses. Not setting up your ABC place card can greatly reduce the number of patients and potential patients you reach. 

Because ABC is becoming a heavy hitter within the online search world, you must take the time to set it up, and here, we’re telling you why and giving you some pointers on how. 

In this episode, you’ll learn about: 

  • What Apple Business Connect (ABC) is 
  • How ABC works and why you need it
  • Where to set up your ABC place card 
  • Where to get your Apple ID, if you don’t know it
  • Tips to optimize your ABC place card
  • Resources for further help with ABC setup and SEO wins

Complete episode details: https://propelyourcompany.com/your-apple-maps-listing/ 

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

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In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

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🎉 Webinar:

Fix Your AI Visibility Blind Spots: 7 Non-Technical Upgrades Any Clinic Can Do This Week


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End the Year Strong: 10 Clinic Marketing Tips for Q4 | Ep. 8001 Oct 202400:06:25

What if you could transform your Q4 marketing strategy and set the stage for a successful year ahead? 

Well, we’ve got some tips to help make it happen, and it’s a great time to get started! You can begin implementing these strategies now without tech-heavy requirements or significant time. The best part: Make these tips a regular occurrence, and every year will be set up for success. 

If you have a clinic ready to thrive, don’t miss out. Tune in to this episode of The Clinic Marketing Podcast, where we share 10 proven tips to elevate your marketing game as we close out the year. 


Episode webpage: https://propelyourcompany.com/10-clinic-marketing-tips-for-q4/ 

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

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In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

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Fix Your AI Visibility Blind Spots: 7 Non-Technical Upgrades Any Clinic Can Do This Week


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Get Found Online: 4 Listings Every Clinic Needs | Local SEO | Ep. 7924 Sep 202400:17:44

Online listings can help solidify you as a business and give you some credibility online and off. While you should be in as many relevant online databases as possible, here are four that cannot be missed, and if you’re not currently set up with them, do that ASAP.

The four big online listings include:

  • Google Business Profile
  • Bing Places
  • Apple Business Connect
  • Yelp


If you’re ready to get more business through your clinic doors, grab a copy of our Local Listing Bundle where you’ll get a step-by-step guide for proper setup and optimization for each of these valuable listings.

Episode webpage: https://propelyourcompany.com/online-listings/

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

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In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

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🎉 Webinar:

Fix Your AI Visibility Blind Spots: 7 Non-Technical Upgrades Any Clinic Can Do This Week


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📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.

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How many online listings does your clinic need for SEO? [Case Study Included] | Ep. 7823 Sep 202400:10:27

Online listings or citations are crucial to a clinic's online presence. But how many listings does your clinic truly need for effective SEO? Let's dive into the world of citations, uncover the facts, and review a case study. We’ll look at how online listings affect your website ranking on Google and how they affect your Google Maps (Google Business Profile) listing. 


Here you’ll learn:

  • What citations are
  • Key elements of online listings
  • Whether you should pay for citation listing services 
  • How and when you should conduct a citation audit 
  • How many citations you really need
  • And more 


Whether you're focused on optimizing your visibility or just keeping your business information accurate, this episode offers practical advice to help you navigate the complex landscape of local SEO. Tune in for all the details!

Episode webpage: https://propelyourcompany.com/online-listings-for-seo/

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

>> Save your spot 🎉

In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

Support the show

🎉 Webinar:

Fix Your AI Visibility Blind Spots: 7 Non-Technical Upgrades Any Clinic Can Do This Week


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📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.

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3 AI Writing Tools You Should Try: AI, Writing, SEO & Creating Content | Ep. 7716 Sep 202400:13:49

AI writing tools, heard of them? Well, get ready to unlock the secret weapon that's revolutionizing content creation. AI-powered writing is no longer a thing of the future; it’s here and here to stay, so go on and embrace it. And, trust us, it’s easier than you think. 

In this episode, we explore cutting-edge tools that are transforming how we brainstorm, outline, and generate ideas. But it's not just about the tech—we uncover the ethical considerations and safety measures that set these content game-changers apart.

We’ll discuss:

  • How to supercharge your creativity with AI assistance
  • The evolution of writing tools from basic grammar checks to advanced assistants
  • Practical tips to elevate your content and stand out from the crowd
  • The art of balancing AI power with human creativity


Don't miss this episode, which is packed with actionable insights that will transform your writing process. We promise your content will never be the same again.

💥 Complete episode details, show notes, and related resources webpage - https://propelyourcompany.com/ai-writing-tools/ 

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

>> Save your spot 🎉

In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

Support the show

🎉 Webinar:

Fix Your AI Visibility Blind Spots: 7 Non-Technical Upgrades Any Clinic Can Do This Week


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📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.

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YouTube SEO for Clinics Made Simple: Easy First Steps | Ep. 14712 Jan 202600:09:15

You don’t need to be a full-time YouTuber to get results from YouTube. In this episode, you’ll learn a simple YouTube SEO strategy for clinics so your videos can actually get found by the right patients. We’ll cover what topics to record first, how to choose one main keyword per video, and how to write titles, descriptions, tags, and thumbnails that support YouTube search. You’ll also get a quick checklist, a four-video starter plan, and the key metrics to track so you know it’s working. 

>> https://propelyourcompany.com/youtube-seo-for-clinics/

Send in your questions. ❤ We'd love to hear from you!

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Homepage Checkup: Does Your Clinic’s Website Attract Patients? SEO & Website Design | Ep. 7609 Sep 202400:20:40

Is your clinic’s website homepage truly working for you—or is it driving potential patients away? Your clinic’s homepage is more than just a digital front door; it’s the first impression that can make or break patient trust. In this episode, we’re diving deep into the must-have elements and strategic tweaks that will turn casual website visitors into loyal patients.

Discover the secret formula behind irresistible homepages, from mastering color psychology to creating seamless navigation that leads visitors exactly where they need to go. We’ll show you how a few simple changes—like a well-placed call-to-action—can skyrocket your patient inquiries.

Plus, we’ll walk you through the mobile essentials your site needs to stay competitive in today’s fast-paced, mobile-first world.

Tune in to learn:

  • The key questions to ask yourself to audit your homepage’s effectiveness
  • How to gauge your homepage’s performance and make data-driven improvements
  • The essential homepage elements that keep visitors engaged
  • How to craft a menu that guides your patients effortlessly
  • Proven tips to make your calls-to-action stand out
  • How to use testimonials to build credibility and trust
  • Expert tips for keeping visitors on your site longer

And so much more! Don't miss this blueprint for transforming your clinic’s homepage into a patient-converting machine.

Episode webpage - https://propelyourcompany.com/clinic-homepage/

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How to Optimize Photos for Your Google Business Profile [Replay] | Google Maps Local SEO Strategy for Chiropractors, Physical Therapists, & Clinics | Ep. 7503 Sep 202400:12:34

Today, we’re diving deep into a crucial strategy for local SEO that can easily get overlooked. Optimizing the images in your Google Business Profile is a massive win for your local SEO campaign. According to Google, businesses with images receive 42% more direction requests and 35% more website visits, highlighting the importance of image optimization.

Episode Details: https://propelyourcompany.com/photos-google-business-profile/ 

Without optimized images in your Google Business Profile, you’re losing possible patients, not connecting with your audience as you should, and missing opportunities for ranking power on Google. 

A Google Business Profile (GBP) is essential when businesses have a physical location. Not only does it power your Google Maps listing, but it also greatly impacts local search rankings. So, if you don’t currently have a GBP set up, you’ll want to get that done ASAP.

In this episode, we hone in on the importance of your images and how to optimize your images to meet Google’s requirements and get you noticed by your target audience. Our discussion centers around the various types of images you should include and how to leverage them effectively. 

So, whether you're a clinic owner, a chiropractor, a physical therapist, or any other healthcare provider, grab a pen and paper and learn how to maximize your Google Business Profile images so you can attract and engage with your target audience. 

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

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In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

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Blog Smarter: 12 Tips to Boost Your Content Marketing Game | Ep. 7426 Aug 202400:11:41

Ever wondered why some blog posts go viral while others go unnoticed? Discover the 12 essential tips that can transform your blogging game! Here's the link to the complete episode show notes page - https://propelyourcompany.com/tips-for-better-blog-posts/

Here’s what you can expect to take away from this episode:

  • Our pro tips that will help you create excellent blog posts
  • What you can expect from Google Analytics 
  • How to implement your keywords when you write a blog post
  • Our number one, most favorite blog writing tip
  • Our go-to tool for grammar and spelling
  • The best part of writing great content: repurposing it and updating it!
  • And more

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

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In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

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YouTube SEO: Strategies for Clinic Owners and Healthcare Providers | Video SEO | Ep. 7319 Aug 202400:12:34

Learn how to get started with YouTube SEO. This podcast is based on our comprehensive blog post, guide, and checklist about YouTube SEO for clinic owners and healthcare providers. For more detailed information and step-by-step instructions, be sure to check out the complete article and download our go-to guide and checklist on our website at https://propelyourcompany.com/youtube-seo/

YouTube, the world's second-largest search engine, offers clinic owners a unique opportunity to showcase their expertise and connect with a wider audience. However, simply uploading videos isn't enough to guarantee success on this platform. 

Clinic owners must understand and implement effective YouTube SEO strategies to truly harness its potential. Optimizing your YouTube content can improve your visibility, attract more viewers, and convert those viewers into patients.


Show Notes & Related Resources for YouTube SEO: Strategies for Clinic Owners & Healthcare Providers: 

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5 Local SEO Strategies for Multidisciplinary Clinics & Clinic Gym Hybrids | Ep. 7212 Aug 202400:09:38

In today’s competitive healthcare landscape, multidisciplinary and hybrid clinics are becoming increasingly common. Whether you’re a chiropractic clinic gym hybrid, a wellness center with diverse services, or any other hybrid model, standing out online is crucial. 

Local SEO (Search Engine Optimization) is one of the most effective ways to ensure that your clinic reaches the right audience and grows its patient base. 

In this episode, we'll explore five actionable strategies for enhancing your clinic's online presence, boosting visibility, and simplifying the patient experience.

Tune in and take your clinic's SEO to the next level!

Complete episode details - https://propelyourcompany.com/local-seo-strategies-for-hybrid-clinics/

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

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In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

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Fix Your AI Visibility Blind Spots: 7 Non-Technical Upgrades Any Clinic Can Do This Week


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Reviews and Local SEO: How Diversifying Platforms Boosts Visibility | Ep. 7105 Aug 202400:07:07

Online reviews, love ‘em or hate ‘em, they’re a pivotal part of your online marketing strategy, and Google pays attention to them.

Your online reviews help shape how your potential clients and patients react to your business, and yes, that means all your reviews, not just  Google reviews. 

Here, we reveal how online reviews, beyond your Google reviews, not only influence consumer choices but also contribute significantly to your online presence and local SEO.

Discover intriguing online review statistics that stress why, as a local business, your focus should extend beyond Google reviews to other platforms like Yelp and Facebook.

We’ll discuss various online review platforms and how they influence your online brand positioning.

We also explore how platforms such as Apple Business Connect and Bing Places for Business pull reviews from multiple sources (and spoilers alert... they aren't from Google).

This episode is a treasure trove of knowledge for local clinics seeking to enrich their SEO and online presence, so let’s get to it. 



Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

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In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

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Amplify Your Reach: 5 Strategies to Expand Your Audience | Ep. 7029 Jul 202400:09:40

Ready to skyrocket your clinic's growth by tapping into untapped audiences? Discover how leveraging other people's audiences can transform your practice into a thriving hub of new patients. Plus, learn how to maximize the impact of your content through repurposing, ensuring you stand out in the crowded healthcare industry.

By the end of this episode, you'll have five strategies you can start implementing today to attract a larger audience, so get ready for that influx of patients!

Complete episode details - https://propelyourcompany.com/expand-your-audience/



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NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

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In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

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Fix Your AI Visibility Blind Spots: 7 Non-Technical Upgrades Any Clinic Can Do This Week


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Important: New Google Maps / Google Business Profile Listing Scam | Ep. 6923 Jul 202400:05:26

Uncover a disturbing trend: unscrupulous individuals are manipulating Google Maps pins to misrepresent business locations as if you didn’t have enough to worry about when running a small business! But don’t worry; this episode offers crucial guidance on defending your clinic or business against such tactics.

We'll explore effective strategies for monitoring your Google Business Profile and provide step-by-step instructions for addressing unauthorized pin relocations. Equipping yourself with the tools to safeguard your digital footprint is vital to your online success. 

By the end of this episode, you'll know how to use an unlinked Google account to correct any erroneous changes and maintain your business's rightful place on the map.

Complete episode details: https://propelyourcompany.com/google-maps-scam/

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

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In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

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No, Sorry, That's Not "Doing SEO" [popular episode replay] | Ep. 6822 Jul 202400:13:08

Think installing a few plugins and setting up Google Analytics means you’re an SEO expert? Think again. In this eye-opening episode, we unravel the most common misconceptions about SEO through the real-life example of Frank, a chiropractor who believed he was on top of his SEO game. Discover why merely using WordPress, Google Analytics, and Yoast SEO doesn’t cut it, and learn the crucial steps you need to take to transform these tools into a powerhouse strategy for your clinic's online success.

For clinic owners ready to elevate their SEO approach, this episode is a goldmine. Don’t miss out on actionable insights that can significantly improve your website rankings and drive more traffic to your clinic. Tune in and transform your understanding of SEO from basic to brilliant.

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

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In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

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Bad Google Review: How to Get it Removed & What to Do When You Can’t | Google Business Profile Tips | Local SEO | Ep. 6715 Jul 202400:12:39

If you’re a business owner struggling with a negative Google review that's hurting your online reputation, you may feel a bit vulnerable and discouraged. We get it. 

Whether you received a fake review, a customer had a bad experience, or a bot got into your Google Business Profile listing, you have options for handling the situation. 

In today's episode, we're diving deep into the world of Google reviews and uncovering the secrets to managing your online presence effectively.

We'll explore the ins and outs of dealing with unfair reviews, reveal the step-by-step process for flagging problematic feedback, and share expert tips on what to do when removal isn't an option. Whether you're a clinic owner, a local shop, or any business that relies on Google reviews, we’re packing in valuable information you can't afford to miss.

Get ready to take control of your Google reviews and boost your business's online reputation so you can thrive online (and off)!

We go over: 

  • The Google Business Profile basics  
  • Why your Google reviews matter
  • When Google allows review deletions
  • Steps to remove Google reviews
  • Disputing a Google review
  • And more


Grab your notebook and get ready to learn all about managing your Google reviews!

Episode webpage - https://propelyourcompany.com/how-to-delete-a-google-review/



Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

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In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

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Google’s New Anonymous Reviews: New Problems, Smart Responses for Clinics [Propel Playback]08 Jan 202600:23:51

Google’s new anonymous reviews are changing how your clinic shows up in Google Search and Google Maps. In this episode, I break down what the new anonymous review feature actually is, how it affects your reputation, and the simple steps you can take to manage it without losing your mind. We cover when to flag a review, how to respond without breaking privacy rules, and I share copy-and-paste reply templates you can customize for your own clinic so you are never stuck wondering what to say again. 

💥💥💥Episode webpage, show notes, and copy-and-paste templates >> https://propelyourcompany.com/google-anonymous-review/

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

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In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

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Elevate Your Blogging Strategy: How to Create Irresistible Content for Your Clinic's Blog | Blogging 101 | Blog SEO | Ep. 6608 Jul 202400:13:34

In this episode, we dive deep into the world of blogging for clinic owners and healthcare providers. Do you really need a blog? How often should you publish posts, and how long should they be? Learn the best practices for creating content that not only attracts visitors but also converts them into new patients. We'll discuss how to fill content gaps, conduct effective keyword research, and position yourself as an authority in your field. Whether you're new to blogging or looking to refine your strategy, this episode offers valuable insights to help you grow your audience and boost your clinic's online presence. From understanding the necessity of blogging to optimizing post length, we delve into strategies for connecting with your audience. Learn how to bridge content gaps, enhance SEO, and position yourself as an authority. 

Episode Webpage & Show Notes: https://propelyourcompany.com/blogging-101/

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

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In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

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Website Owner Headaches: Common Frustrations and Fixes | What Website Platform Should You Use? | Ep. 6501 Jul 202400:12:44

In this episode of The Clinic Marketing Podcast, we address common frustrations clinic owners face with their websites and answer the question: "What website platform should I be using?" We'll discuss how to ensure your website works for you by attracting the right visitors and converting them into patients. Learn to love your website again. 

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

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In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

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Fix Your AI Visibility Blind Spots: 7 Non-Technical Upgrades Any Clinic Can Do This Week


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SEO & Branding: Selecting the Perfect Company Name | Clinic Marketing | Branding & Rebranding | Ep. 6424 Jun 202400:20:37

Are you ready to take the leap and finally name your business, or are you considering a rebrand? Don't leave it all to chance! We’re here to guide you through the maze of naming your company while keeping SEO and brand awareness at the forefront.  

From the importance of uniqueness to the future of your business, we've got it all covered.

What does it mean to view the naming process through the lens of SEO? How can you ensure your brand name is not just unique and descriptive but also simple and recognizable?  That's exactly what we're going to explore. Plus, so much more. 

So, join us, and let's create a company name that makes a lasting impression on your patients, website visitors, customers, community, and search engines. 

Send in your questions. ❤ We'd love to hear from you!

NEW Webinar: How to dominate Google Search, Google Maps, AI-driven search results, and get more new patients.

>> Save your spot 🎉

In this 1-Hour SEO Planning Session, you’ll learn what it takes to thrive online and convert online traffic into foot traffic.

Plus, Get a Free Patient-Centered SEO Action Plan to Kickstart Your Strategy!

Support the show

🎉 Webinar:

Fix Your AI Visibility Blind Spots: 7 Non-Technical Upgrades Any Clinic Can Do This Week


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📞Book a discovery call - Book a discovery call with Propel to see how smart SEO and website design can help your clinic get found online.

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