The Children's Book Marketing Podcast – Details, episodes & analysis

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Podcast The Children's Book Marketing Podcast

The Children's Book Marketing Podcast

Micaela S. Benn, Marketing Consultant | Content Creator | Author

Business
Education
Kids & Family

Frequency: 1 episode/69d. Total Eps: 27

Hosting podcast Buzzsprout

The Children’s Book Marketing Podcast teaches self-published children’s book authors how to use branding to connect with readers, leverage content to sell more books, and grow a business that goes beyond the book. 

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RSS
Apple

Recent rankings

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Apple Podcasts

  • 🇫🇷 France - marketing

    10/11/2025
    #83
  • 🇫🇷 France - marketing

    09/11/2025
    #63
  • 🇫🇷 France - marketing

    08/11/2025
    #44
  • 🇨🇦 Canada - marketing

    18/10/2025
    #83
  • 🇨🇦 Canada - marketing

    17/10/2025
    #36
  • 🇨🇦 Canada - marketing

    16/10/2025
    #17
  • 🇨🇦 Canada - marketing

    15/10/2025
    #23
  • 🇨🇦 Canada - marketing

    01/08/2025
    #42
  • 🇨🇦 Canada - marketing

    19/07/2025
    #100
  • 🇨🇦 Canada - marketing

    18/07/2025
    #51

Spotify

    No recent rankings available



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Score global : 47%


Publication history

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How To Expand Your Reach By Partnering with Dynamic Bookstores

Season 2 · Episode 25

jeudi 3 avril 2025Duration 50:02

In this episode of the Children's Book Marketing Podcast, I have a conversation with Kanika Mobley about her online bookstore, Stories of A Colorful World. Its unique presence as a champion for diverse children’s books is extended both to events that draw local and national audiences, as well as corporate partners. Tune in to discover how getting into dynamic bookstores such as this can be a huge benefit when expanding your reach and your sales. 

Support the show

For Show Notes, Visit the website: http://www.childrensbookmarketing.co/episodes

Children's Book Author's Dilemma: To Vend or Attend - Deciding with Intention

Season 2 · Episode 24

mardi 19 mars 2024Duration 22:56

In this episode, learn how to define with intention your preference to vend at events or attend events as a participant. Plus, stick around till the end for a super helpful segment called the "Tip of the Week" where you’ll receive one simple piece of advice that you can use immediately for making the most of your event plans.

Support the show

For Show Notes, Visit the website: http://www.childrensbookmarketing.co/episodes

Ep 15: The 3 Must-haves That Serve As The Basis Of Your Children’s Book Messaging Strategy

Season 2 · Episode 15

mercredi 23 mars 2022Duration 22:41

In this episode of The Children's Book Marketing Podcast, you'll learn where your message strategy begins, and what appeals to the reader, but not just any reader...Your Ideal Readers. Plus, you'll find out about a dynamic resource that will make it possible for you to choose who's your Ideal Reader.

 

Additional resources you may want to check out that were mentioned this episode:

Support the show

For Show Notes, Visit the website: http://www.childrensbookmarketing.co/episodes

Ep 14: Content Creation Without The Chaos, Shortcuts You Can Start Using Today

Season 2 · Episode 14

vendredi 4 mars 2022Duration 21:51

Welcome to Season 2, Episode 14 where you will discover how you can save time with content creation using shortcuts that I use every day. To make it easy, I'm sharing the system and tools that will help you manage content creation and sharing.

Also, learn why you must resist the urge to be everywhere at once on social media, and when's the best time to release your content so that you get the greatest visibility from your readers.

Additional resources you may want to check out that were mentioned this episode:

Support the show

For Show Notes, Visit the website: http://www.childrensbookmarketing.co/episodes

Ep 13: 5 Ways To Deliver Digital Content About Your Children’s Books

Season 2 · Episode 13

jeudi 20 janvier 2022Duration 31:31

This episode provides an overview of the 5 different ways to deliver digital content to people who will read your children’s books, and guidance to select the right digital platform for you to connect with them.

Listen to my explanation on why content and messaging are essential to reaching readers that will not only buy but will also recommend your children’s books. Plus, receive a breakdown of the 5 ways to deliver impactful content to your readers that helps you build relationships that ultimately can result in book sales and collaborations.

Additional resources you may want to check out that were mentioned this episode:  

 

Support the show

For Show Notes, Visit the website: http://www.childrensbookmarketing.co/episodes

Ep 12: Lessons Learned From The First Season Of Hosting The Children's Book Marketing

Season 2 · Episode 12

vendredi 3 décembre 2021Duration 22:35

Now that the podcast has officially crossed the one-year old threshold, I’ve learned a lot about how to proceed. In this episode, I share what’s to expect for the upcoming season and what brought about the shift. Also, I explain the fun new interactive, free coaching opportunities that are on deck that will even further prepare you to gain control of marketing and distribution for your children’s book.

Check it out!

  Additional resources you may want to check out that were mentioned this episode:

 

Support the show

For Show Notes, Visit the website: http://www.childrensbookmarketing.co/episodes

Ep 11: Now, You’re Ready To Launch, It’s Time To Release Your Children’s Book

Season 1 · Episode 11

mardi 9 novembre 2021Duration 21:36

In this episode, I go behind the scenes of The Children’s Book Launch Stages. This last one is simply called the Launch Stage. This is the third stage, designed to help you release your children’s book with a clear understanding of what to do, where, and how to make the magic happen. There’s a clear point in time when your self-publishing journey pivots from Pre-Sell into Launch Stage. Launching a children’s book is often considered a one-time event that happens on a specific day. In this episode, though, you’ll learn that is not the case at all.

 

  Additional resources you may want to check out that were mentioned this episode:

 

Support the show

For Show Notes, Visit the website: http://www.childrensbookmarketing.co/episodes

Ep 10: What to do as you move into the Pre-sale Stage of Your Book Launch

Season 1 · Episode 10

jeudi 29 juillet 2021Duration 21:42

In this episode, I go behind the scenes of the Pre-Sell Launch Stage. This is the second of three stages designed to help you manage your children’s book launch without fear, hesitation, or confusion. There’s a clear point in time when your self-publishing journey pivots into Pre-Sell Launch Stage. This is when you can definitively say that books are on the way and you may begin taking orders with a degree of confidence that the hardest parts of putting your ducks in a row are behind you.

 

Grab a free download of The Children's Book Marketing Launch Checklist   Links mentioned in this episode:  

Support the show

For Show Notes, Visit the website: http://www.childrensbookmarketing.co/episodes

Ep 9: Breaking Down Your Launch Starting With Pre-Marketing

Season 1 · Episode 9

jeudi 20 mai 2021Duration 31:55

In this episode, I go behind the scenes of a proven marketing approach to make sure your children’s book launch is manageable and free from chaos. Pre-marketing Stage is the first of 3 stages, and that’s what is covered here.  

Links mentioned in this episode:

Support the show

For Show Notes, Visit the website: http://www.childrensbookmarketing.co/episodes

Ep 8: Why You Should Definitely Release Your Children's Books As A Series

Season 1 · Episode 8

mardi 13 avril 2021Duration 38:54

In this episode, learn 7 reasons why you should definitely release your children’s book as a series, when you should release the books in the series, and what my two main goals are for choosing to do so. If you’ve ever considered whether to release your children’s book on its own or create from your first book a series of children’s books to follow, then this episode is for you.

  Links mentioned in this episode:

Support the show

For Show Notes, Visit the website: http://www.childrensbookmarketing.co/episodes


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