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Explore every episode of the podcast The Boss Mom Podcast

Dive into the complete episode list for The Boss Mom Podcast. Each episode is cataloged with detailed descriptions, making it easy to find and explore specific topics. Keep track of all episodes from your favorite podcast and never miss a moment of insightful content.

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TitlePub. DateDuration
Navigating Vulnerability: What to Share and When11 Dec 202500:27:51

At BossMom, we're normalizing the conversations that help you grow a business while raising a family.

In this episode, Dana breaks down the critical difference between sharing that builds your business and sharing that kills sales. She explores the concept of wounds versus scars—why sharing too soon can make customers back away, and how waiting for the lessons to crystallize creates content that converts. From her own experience with grief tanking her revenue to learning when vulnerability becomes a powerful teaching tool, Dana gives you the framework to know exactly what to share online and when to share it.

Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com

📝 Check out the full article that pairs with this episode: → https://bossmom.com/uncategorized/vulnerability   📚 Want more conversations like this? Browse our full library of articles: → https://boss-mom.com/articles   🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? → https://boss-mom.com/resources   💬 Ready to go deeper with us? When you know that community and connection aren't just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. → https://bossmom.com/join   It's our private networking community built just for moms growing businesses—because you shouldn't have to do this alone.   What You'll Learn in This Episode:

✨ The relatability factor: what makes content connect versus what pushes people away 
✨ Wounds vs. scars: the critical framework that determines if your vulnerability builds or tanks sales
✨ Why "monetizing your healing" sabotages your business (and what to do instead)
✨ The two questions to ask before sharing anything online
✨ How to know when shame has transformed into a lesson worth teaching
✨ Why your audience isn't the same as your inner circle (and why that matters)

Success doesn't come from doing more it comes from doing what matters and making it easier to stay consistent. That's why tools like FutureMe GPT and Nurture to Convert AI were created: to help you take action, simplify your messaging, and grow your business without the overwhelm. Your audience is ready for you. Now it's about showing up in a way that works for you. Check out bossmom.com/futureme and nurturetoconvert.ai to see how much lighter business can feel. Don't forget to like, comment, and subscribe for more episodes!   About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you're not here to choose between being an amazing parent or running a successful business—you're here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.comhttps://bossmom.com
How to rewire your brain to achieve more and less time04 Dec 202500:50:14

At BossMom, we're normalizing the conversations that help you grow a business while raising a family.

In this episode, Dana sits down with Dr. Shannon Irvine to explore why your brain actively works against your business growth—and how to rewire it. From hitting invisible revenue ceilings to the "I'll just do it myself" trap that keeps mom entrepreneurs stuck, Shannon shares the neuroscience behind why all your strategies aren't working. She reveals how limiting beliefs programmed in childhood create subconscious patterns that sabotage success, and walks through her proven 67-day framework for building new neural pathways that make scaling, delegating, and wealth feel safe. You don't need more hustle or willpower—you need to understand how your brain works and intentionally rewire it for the success you're building.

Explore More Resources from BossMom BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com   📝 Check out the full article that pairs with this episode: → https://bossmom.com/mindset/shannon-irvine/   📚 Want more conversations like this? Browse our full library of articles: → https://boss-mom.com/articles   🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business? → https://boss-mom.com/resources   💬 Ready to go deeper with us? When you know that community and connection aren't just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+. → https://bossmom.com/join   It's our private networking community built just for moms growing businesses—because you shouldn't have to do this alone.   What You'll Learn in This Episode:

✨ Why your brain perceives growth as a threat—and how that creates invisible revenue ceilings

✨ The neuroscience behind procrastination, perfectionism, and the "I'll just do it myself" trap

✨ How childhood programming creates limiting beliefs that sabotage your success (without you even knowing it)

✨ Why you can't out-hustle your subconscious patterns—and what actually works instead

✨ Dr. Shannon's 67-day framework for rewiring your brain to make scaling, delegating, and wealth feel safe

✨ How to shift your identity from "doer" to "leader" so you can finally scale beyond your personal capacity

✨ Why skepticism is the only thing standing between you and your next level

 

Success doesn't come from doing more it comes from doing what matters and making it easier to stay consistent. That's why tools like FutureMe GPT and Nurture to Convert AI were created: to help you take action, simplify your messaging, and grow your business without the overwhelm. Your audience is ready for you. Now it's about showing up in a way that works for you. Check out bossmom.com/futureme and nurturetoconvert.ai to see how much lighter business can feel. Don't forget to like, comment, and subscribe for more episodes! About BossMom: BossMom is the leading voice and resource for moms building businesses. We know you're not here to choose between being an amazing parent or running a successful business—you're here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com
The Internal Guidance System with Zen Cryar DeBrucke03 Oct 202500:34:21

Here at BossMom, we know the best breakthroughs don't come from pretending everything's fine. They come when we're honest about the fear, the overwhelm, and the spirals of anxiety that so many of us carry while raising kids and building businesses.

In this episode, Dana sits down with Zen Cryar DeBrucke, creator of the Fear-Free Human Movement and founder of the Recreating You Game. Zen shares her work on the Internal Guidance System (IGS), a built-in compass we all have that helps us detect when our thoughts are leading us off track, and how to shift toward ones that open us up to alignment, peace, and possibility.

Together, they explore what it looks like to move past fear-based thinking, how to recognize the signals in your body that show you the truth, and why learning to pivot into "opening" thoughts can be the key to lasting emotional freedom.

If you've ever wondered how to stop the late-night worry spiral, how to respond to life's chaos with more clarity, or how to live and lead from a place of abundance instead of fear, this conversation will leave you inspired, grounded, and ready to trust the guidance system you already carry inside.

Explore More Resources from BossMom

BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com

📝 Check out the full article that pairs with this episode:
→ https://bossmom.com/motherhood/unlocking-emotional-freedom-and-abundant-living-with-zen-cryar-debrucke/

📚 Want more conversations like this? Browse our full library of articles:
→ https://boss-mom.com/articles

🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business?
→ https://boss-mom.com/resources

💬 Ready to go deeper with us? When you know that community and connection aren't just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+.
→ https://bossmom.com/join

It's our private networking community built just for moms growing businesses—because you shouldn't have to do this alone.

 What You'll Learn in This Episode:
  • What the Internal Guidance System really is and how it differs from intuition and emotions.

  • The difference between opening and closing thoughts, and how to feel the signals in your own body.

  • Why emotional freedom matters and how it changes the way you parent, partner, and run your business.

  • The truth about guilt vs. remorse and why one keeps you stuck while the other sets you free.

  • Practical ways to use your IGS daily, from handling kid interruptions to making big business decisions.

This episode is a reminder that you don't have to be ruled by fear, anxiety, or overwhelm. You already have the tools inside you to find calm, clarity, and courage. Zen's work with the Internal Guidance System shows us that emotional freedom isn't just possible, it's the foundation for living a more abundant, aligned life. Be sure to check out Zen's Recreating You Game, a five-day practice designed to help you experience your IGS in action and start living with more ease right away.

You were never meant to just survive the chaos, you were meant to thrive. The guidance you've been searching for has been within you all along, and when you learn to trust it, freedom and abundance can become your everyday reality.

Connect with Wendy here:
Podcast: https://freshstartfamilyonline.com/show/
Facebook: https://www.facebook.com/freshstartfamily
Instagram: @freshstartwendy  or https://www.instagram.com/freshstartwendy/
LinkedIn: https://www.linkedin.com/in/wendy-snyder-freshstartonline

Don't forget to like, comment, and subscribe for more episodes!

About BossMom:
BossMom is the leading voice and resource for moms building businesses. We know you're not here to choose between being an amazing parent or running a successful business—you're here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com

How To Create Irresistible Quizzes That Attract, Serve And Sell W/Linda Sidhu07 Dec 202300:38:10

A great personality quiz makes your audience feel seen and understood, and that doesn't happen by chance. Quizzes are more than a set of random questions, they are an artform with many moving parts.

 

Get it right and you'll easily attract the right people, serve your clients, deepen your relationships and sell more. Get it wrong and it can set your marketing back.

 

Why do quizzes work so well? What's the first step to crafting a great quiz?

 

In this episode, list-building expert, Linda Sidhu shares how quizzes became her business, and how to create quizzes that work.

 

Quizzes can help you attract the right leads, serve your clients and sell your offers. -Linda Sidhu

 

3 Things You'll Learn in This Episode

 

-Why quizzes?

What makes quizzes such an excellent marketing tool?

 

-Get people to say "how did you know"?

How do we craft quizzes that immediately resonate with our audience?

 

-3 types of questions your quizzes should have

Why are personality questions, engaging questions and research questions all so important?

 

Guest Bio

 

Linda Sidhu is a list-building expert who helps entrepreneurs create irresistible personality quizzes that attract hundreds of new subscribers on autopilot. As a former top ten pharmaceutical sales representative, she had extensive training in personality types. She took the same methods that worked for selling products face-to-face and turned them into a personality quiz framework that converts views to leads at 70% and helps craft personalized marketing for her customers. She's been featured in the media in Forbes as well as on Cubicle to CEO, The Go-To Gal Podcast, and The Art of Online Business with Rick Mulready.


To take Linda's 2-minute Quiz to Cash assessment and discover how to rock your next launch based on your strengths go to https://www.lindasidhu.com/quiztocash. Find Linda on Facebook and follow her on Instagram

The Key to Raising Connected, Confident & Considerate Children w/Brooke Romney30 Nov 202300:37:46

We want to raise emotionally intelligent, connected and kind children who will become awesome adults. We want them to build good relationships, ask good questions and understand the purpose behind everything they do.

 

Instead of resigning ourselves to kids just being kids, we can intentionally and proactively teach them what matters and stop reinforcing the wrong ideas.

 

How do we help our kids communicate, develop and grow? How do we teach them lessons that allow them to thrive well into adulthood?

 

In this episode, I'm joined by writer, speaker, online community leader, and author of "52 Modern Manners for Kids", Brooke Romney. She shares why she's passionate about helping children build better relationships, learn good manners and feel more connected.

 

Self-confidence doesn't come from a parent saying you're awesome 200 times a day. It comes from tackling hard tasks and feeling capable, and that's really important. -Brooke Romney  

 

3 Things You'll Learn in This Episode

 

-Reinforcing the right ideas 

How do we teach our kids to see the purpose behind activities when they aren't based on having fun?

 

-Forget "kids will be kids"

How do we raise our children to become awesome, aware and kind adults?

 

-Persistence and irrational value 

There's no such thing as an overnight success. How did Brooke build her online community?

 

Guest Bio


Brooke Romney is a writer, speaker and leader of an online community who helps moms of teens and tweens create meaningful, healthy and enjoyable relationships with their children through practical application, education and community. Her goal is for every family to feel confident and connected. The mother of four boys ages tween to adult, Brooke knows parenting perfection isn't real and takes an honest and hopeful approach with her audience. Her best-selling book 52 Modern Manners for Today's Teens (Volumes 1 & 2) provides weekly tips to help parents and teens navigate the complexities of today's world. The follow-up, 52 Modern Manners for Kids, features tips for kids and tweens aged four to 12. Brooke's work has been featured in The Washington Post, Scary Mommy and Forbes. Brooke and her family live in Utah. For more information, follow @brookeromneywrites and buy "52 Modern Manners For Kids" here.

Gratitude Can Hurt You...Do This Instead22 Nov 202300:07:57

Every time we tell someone to be grateful for something they find burdensome, frustrating and hard, all we do is create a bunch of guilt and resentment. There's something a lot better than gratitude - perspective.

 

What if instead of forcing gratitude, we admit that yes, this thing sucks, but we're doing it in service of a greater good or bigger goal? By allowing ourselves to shift perspective and not express gratitude for things we're not happy about, we're being honest with ourselves, and we move through it a lot easier.

 

In this episode, I talk about the danger of gratitude, and why perspective is way more effective.

 

You've got to decide the stuff you care about. That way, you can shift your perspective to why the hard things you're doing matter, then you can be grateful for the journey, even though the moments piss you off. -Dana Malstaff 

 

3 Things You'll Learn in This Episode

 

-Your brain hates it when you're sneaky 

Forcing yourself to be grateful for things you're not happy about backfires. What happens to our brains when we're not honest about something that sucks? 

 

-Balancing things out 

No one is grateful for allergies and other challenges. How can we use humor and perspective to deal with it? 

 

-Don't deny what pisses you off

How do we find out what we care about so we know the hard things we have to do to get them?

 

It's All About Sleep! How to Kill Brain Fog & Feel Sharper by Changing One Thing w/Tanessa Shears16 Nov 202300:40:10

As business owners, our brains are our most valuable asset. When we're experiencing low energy, brain fog, feeling run-down and decisions feel hard, that's a sign that something's off. Very often, that thing is sleep.

 

In the realm of health, we tend to put our focus on food and exercise, but sleep is the foundation of it all. Sleep is free and we're already doing it, so why not make it better?

 

Moms and entrepreneurs often feel like we don't have enough time in our day for all the things. By getting good sleep, we can actually hack time. When we get our sleep dialed in, our brains move a lot faster, and we get more done in less time.

 

How do we improve our sleep quality? What are the benefits of good sleep? In this episode, health coach and consultant, Tanessa Shears shares why sleep is the key to feeling good in our bodies and our businesses.

 

Start with sleep - it's free and you're doing it already, so why not start by making the sleep you are getting better? -Tanessa Shears  

 

Things You'll Learn in This Episode

 

-Denormalize your pain
Most of us wait for a catalyst to change our health. What are the signs we need to do things differently? 

 

-REM sleep is entrepreneur's gold
Why is REM sleep so important to our creativity and problem-solving ability?

 

-Get more from your down-time, me-time, zone-out time
Instead of aimless (and often draining) scrolling, how do we recharge during our down-time?

 

-Small changes pay off
Tracking our health and taking steps to change is a lot to ask for busy moms and business owners. What are some simple set-it-and-forget-it actions we can take?

 

Guest Bio

 

Tanessa Shears helps entrepreneurs double their energy and focus so they can make more money in their business. She works closely with business owners to eliminate brain fog and wake up well rested so they can get more done in less time, maintain consistent, stable energy throughout the day and feel better than they have in years.

For more information, head to https://tanessashears.com/, listen to the podcast over at
https://tanessashears.com/podcast and follow @tanessashears on Instagram. 


Get Tanessa's FREE entrepreneur's playbook, 12 Ways to Biohack Your Energy here.

You Don't Have to Be a Hot Mess Through Menopause w/Diesta Goldsmith09 Nov 202300:46:30

When people talk about menopause, it's all about hot flashes, night sweats, discomfort and misery. It is what it is, those are the cards we're dealt. Well, I refuse to live in an "it is what it is" world.

 

As women, we suffer unnecessarily because we try to power through menopause. When we get the help and solutions we need, menopause can be a powerful time of rebirth. Instead of normalizing discomfort, we can take action and experience that.

 

What are the key steps we can take to own menopause?

 

In this episode, menopause wellness coach, former body builder, fitness instructor, and software developer, Diesta Goldsmith shares how to navigate menopause without diminishing your quality of life.

 

You don't have to be a hot mess going through menopause. If you get the help you need, you can own it. -Diesta Goldsmith

 

3 Things You'll Learn in This Episode

 

-The lies we're told about aging 

A lot of what we hear about menopause is nothing but gloom and doom. Why do we have to stop believing it has to be that way, and that there's nothing we can do about it?

 

-The building blocks of health and wellness in menopause 

How do we get our sleep, nutrition, exercise and stress dialed in so we maintain our quality of life through this change?

 

-Don't go through it alone

Our lives are complex and sometimes overwhelming. How do we find the connection, community and accountability to support us through all the changes we're going through?

 

Guest Bio

 

Diesta is a certified menopause wellness coach, former body builder, fitness instructor, and software developer. She helps women master their menopause so they will not suffer (like she did) going through this beautiful transition in life. It's go-time. Vision Up Queen.

 

Learn about Diesta's 5 secrets to mastering your menopause symptoms and losing your unwanted weight gain here.


For more information, head to www.visionupwellness.com, follow Diesta on Instagram or find her on Facebook.

Self-Advocacy at Work: How to Speak Up For Yourself With Confidence & Finesse w/Natalie Serebrennik02 Nov 202300:38:45

Even though we've made massive progress, women still struggle with self-advocacy skills, especially true in the workplace. Communicating the right way, setting boundaries, and speaking up for ourselves benefits us but doing so with confidence and finesse often requires a little outside help.

 

How do we get the support we need so that we can have families, and still grow in our careers? How do we speak up when we find out we're not earning what we're worth?

 

In this episode, certified Career and Mindset coach, Natalie Serebrennik shares how we can advocate for ourselves at work, and we discuss why what she does is so important.

 

The moment you announce to your boss and team that you're pregnant, an invisible label gets put on you. -Natalie Serebrennik

 

3 Things You'll Learn in This Episode

 

-Balancing motherhood and climbing the ladder

When you're kicking butt at work, you worry about growth taking a pause when you start a family. Can you get your manager and team to help protect your job and avoid stalling?

 

-Save yourself years of slugging it out

Can we make navigating our careers easier by talking to someone who has been there, done that and learned the lessons already?

 

-How to tailor your dialogue to your goal

When we want to rectify not being paid our worth, storming in and pounding the table won't help. How can we advocate for ourselves in the right way?

 

Guest Bio

 

Natalie Serebrennik is a certified Career & Mindset coach. She helps success-driven women advance in their high-pressured careers with confidence and clarity. She draws on her 16+ years of Capital Markets experience to guide her clients to achieve career success and fulfillment. For more information, head to LinkedIn, Instagram and Facebook

 

How to Raise Intellectual, Curious and Witty Kids w/Eva Moskowitz26 Oct 202300:44:09

As parents, our goal is to raise kids we actually want to hang out with, but often traditional schooling doesn't encourage inquisitiveness, wit, play and creativity.

 

We can introduce these elements at home, and allow our kids to develop 360-degree, surround sound thinking. This will benefit them their whole lives, and it can all begin with a good board game. How do we raise intellectual children? How does play help in academic areas and vice versa?

 

In this episode, I'm joined by CEO of Success Academy Charter Schools, and author of "A+ PARENTING: THE SURPRISINGLY FUN GUIDE TO RAISING SURPRISINGLY SMART KIDS", Eva Moskowitz. She shares simple ways parents can impact how their kids think, and make it an enjoyable experience.

If you're raising intellectual children, parenting is so much more pleasurable. -Eva Moskowitz 

 

3 Things You'll Learn in This Episode

 

-Finding the right things for our kids to watch

Many parents are worried about the impact movies and shows can have on their kids, but can certain content actually be good for them?

 

-Create an intellectual moment and bonding opportunity

What's the difference between occupying our kids and engaging with them?

 

-How to model curiosity and inquisitiveness

Kids are actually interested in details and specialized knowledge. How do we share what we know with them?  

 

Guest Bio

 

Eva Moskowitz is the founder and CEO of Success Academy Charter Schools, and author of "A+ PARENTING: THE SURPRISINGLY FUN GUIDE TO RAISING SURPRISINGLY SMART KIDS". She helps relieve the pressure and offer parents a guide that will make learning engaging, inspiring and fun for all involved. A+ PARENTING shares Eva's experiences raising three children and educating 20,000 plus students.

 

For more information follow on; 

Twitter: @moskowitzeva
LinkedIn: @evamoskowitz
Facebook: @moskowitz .Eva
Eva Instagram: @evamoskowitz

The Perks and Profits of Short-Term Rentals w/Kate Stoermer19 Oct 202300:37:05

Sometimes our dream job doesn't turn out to be what we expected. That's why Kate Stoermer made the courageous shift from healthcare to real estate. She needed a change, something that would truly ignite her passion and give her the energy she craved. Kate found that spark the world of vacation rentals.

 

The idea of investing in vacation real estate can be intimidating for many. It's natural to worry about the potential risks and uncertainties that come with such a significant financial commitment.

 

How do we dispel these worries? Where do we even begin when it comes to diving into the vacation rental market?

 

In this episode, founder and president of The CEO Host, Kate Stoermer talks about how the trajectory of her life changed with a career shift, and the benefits of vacation rentals and all they have to offer.

 

It didn't take too long for me to realize the dream job wasn't so dreamy. -Kate Stoermer

 

3 Things You'll Learn in This Episode

 

-The next generation of entrepreneurs

What can our kids learn from being in our businesses?

 

-How the trajectory of our lives can change

How do we go out and seek what we're truly passionate about when what we thought we wanted doesn't work out?

 

-Starting from a place of goals

How do we gain a head start in getting to what we want? 

 

Guest Bio

 

After achieving success with her own vacation rental portfolio - and serving hundreds of others in the industry on their own journey, Kate Stoermer left her full time career as a healthcare exec to help others enjoy the profits and perks of vacation rental investing.

 

Kate started in vacation rentals because she wanted to move the needle on retirement. Eventually, she leaned into her passion and left her career and started The CEO Host.

 

Her goal is personalized support to get people to their goal as soon as possible.

 

Kate is a super host (Airbnb) and premier host (VRBO), who owns and manages her own portfolio - and manages for others. She is experienced with partnerships, private money lending, and has analyzed hundreds of deals.

 

Having spent 27 years building a career and achieving much as a healthcare executive - and US Navy veteran,  Kate brings that perspective to all she does.  The CEO Host was born from a desire to help others approach their vacation rental investing as the business it is, and to be the expert team member helping people achieve success.

Visit https://www.theceohost.com/ 

Find Kate on LinkedIn @Kate Stoermer

Read Kate's blog post Integrating Kids as Employees in Your Short-term Rental Business: A Parent's Guide

How to Get Unstuck (and Figure Out What Kind of Stuck You Are)12 Oct 202300:33:44

We all have moments where we feel stuck. We're frozen, frantic, and we just can't seem to pop into productivity, no matter what we do. It happens to all of us, sometimes multiple times a day. I have good news, ladies. There's a way to move through our stuckness faster so that we don't lose too much time.

 

But first we have to figure what kind of stuck we are.

 

What are the 4 reasons we get stuck and how do we move through each of them?

 

In this episode, we talk about how to get unstuck and how to move through our stuckness with greater ease.

 

Verbalizing is like giving your emotions a shower. It's out of your system and it's no longer festering inside. -Dana Malstaff

 

Things You'll Learn in This Episode

 

-How to know you're stuck 

What are the telltale signs that something is keeping us from moving forward?

 

-Straight up overwhelm 

When everything feels like it's….a lot, why do we need to do emotionless tasks?

 

-When you just feel a little dead inside

What's the best way we can move through stuckness due to hormones?

 

-How to move through decision paralysis 

If you've done all the research on something, you've definitely got enough information. How do you get out of feeling stuck and make a decision?

 

From a 1% Chance of Pregnancy to Mom of 4: How to Advocate for Yourself & Heal Your Body w/Erica Hoke05 Oct 202300:38:52

Infertility is a struggle so many women deal with privately, and even though medical protocols can help, they aren't the solution for everyone. Modern medicine has made us forget that our bodies are made to heal themselves. We're taught to normalize dis-regulation in our bodies and then use Band-Aid solutions instead of getting to the root cause.

 

How do we tune into our bodies and advocate for ourselves? How did our guest heal her body and go from a 1% chance of getting pregnant to a mom of 4 kids?

 

In this episode, Infertility Coach, Author and Publisher, Erica Hoke shares her journey to motherhood, and why the medical route isn't always the best way to solve infertility.

 

You have to tune into not just pushing through what you're feeling. -Erica Hoke

 

3 Things You'll Learn in This Episode

 

-Your body is made to mend itself 

Modern medicine's approach to infertility is manipulating your body to get you pregnant. Why is it critical to get to the root cause of infertility?

 

-Advocate for yourself 

How do we confidently take charge of what's in our control and what we're responsible for when it comes to our health? 

 

-Learning to listen to your pain, discomfort and dis-regulation

How has Erica built a movement of doing what works for our own health according to what our bodies are telling us?

 

Guest Bio

Erica Hoke is an Author, Publisher, Infertility Mentor & Empowerment Coach who's on a mission to empower infertility patients and disrupt the reproductive medical system.

At 35, Erica was told she had less than a 1% chance of ever conceiving naturally after struggling for years with endometriosis, uterine fibroids, PCOS, thyroid disease, factor 5 Leiden and MTHFR - so she refused to participate in traditional IVF or IUI methods and instead committed to getting to the bottom of her infertility issues via diet, lifestyle changes and traditional Chinese medicine. Today this fierce mom of four shares her inspiring story as a means to give hope to those still seeking a family through alternate paths. Through her free support group, group coaching opportunities and one-on-one sessions Erica mentors' others through their own journeys while teaching them how to collaborate with their doctors in order to systematically address their obstacles before pursuing invasive and expensive treatments.

For those who have battled and overcome infertility, Erica offers an opportunity to heal through book collaborations and the sharing of their stories - all in the hopes of helping others on their journeys.


For more information, head to https://ericahoke.com/ and also check out her free resources.

Connection-Based Parenting: How to Build Lifelong Bonds with Your Kids with Wendy Snyder25 Sep 202500:42:12

Here at BossMom, we believe the best stories aren't the perfect ones. We tell the truth about the chaos, the laughter, and the hard-earned lessons that come when you're raising kids and building something that matters.

In this episode, Dana sits down with Wendy Snyder, certified parenting educator, family life coach, and founder of Fresh Start Family Online. Together they dive into what it really means to practice connection-based parenting, why showing our kids our real emotions matters, and how the lessons we learn as moms can transform how we lead in business.

If you've ever wondered how to raise kids who still want to hang out with you when they're grown, or how parenting can make you a stronger entrepreneur, this conversation will leave you encouraged, challenged, and ready to lean into connection over control.

Explore More Resources from BossMom

BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com

📝 Check out the full article that pairs with this episode:
https://bossmom.com/motherhood/connection-based-parenting-with-wendy-snyder/

📚 Want more conversations like this? Browse our full library of articles:
→ https://boss-mom.com/articles

🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business?
→ https://boss-mom.com/resources

💬 Ready to go deeper with us? When you know that community and connection aren't just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+.
→ https://bossmom.com/join

It's our private networking community built just for moms growing businesses—because you shouldn't have to do this alone.

 What You'll Learn in This Episode:
  • Why connection-based parenting builds trust and long-term closeness with your kids

  • How showing emotions and modeling vulnerability creates emotional literacy at home

  • Why humility and repair are superpowers in both parenting and leadership

  • How strong-willed kids can thrive when led with connection instead of control

  • The surprising ways parenting lessons translate into stronger business leadership

If Wendy's approach to connection-based parenting resonated with you, head over to her website freshstartfamilyonline.com where you'll find resources, workshops, and tools to help you parent with more peace and confidence. You can also tune into her own podcast, The Fresh Start Family Show, for even more encouragement and practical strategies.

Because when moms grow in how they connect with their kids, that growth ripples out into their businesses, their relationships, and every part of life."

Connect with Wendy here:
Podcast: https://freshstartfamilyonline.com/show/
Facebook: https://www.facebook.com/freshstartfamily
Instagram: @freshstartwendy  or https://www.instagram.com/freshstartwendy/
LinkedIn: https://www.linkedin.com/in/wendy-snyder-freshstartonline

Don't forget to like, comment, and subscribe for more episodes!

About BossMom:
BossMom is the leading voice and resource for moms building businesses. We know you're not here to choose between being an amazing parent or running a successful business—you're here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com

How to Build Community and Create a Culture of Giving a Crap w/Nicole Terrell28 Sep 202300:45:01

Being surrounded by people who genuinely care about us is so important for human beings, but sadly, it's rare. Far too many people walk around feeling unsupported, unseen and broken.

 

Creating connection and building communities where they feel cared for, rooted for and seen makes such a huge impact on how they show up in the world.

 

How do we build communities where people feel at home right off the bat? Why do we have to shift from being the teachers to being the facilitators?

 

In this episode, Certified Life Coach, and the Connections Director at Nurture to Convert®, Nicole Terrell joins me to talk about the importance of community, and how to go about building it.

 

We are so busy all the time that we also don't recognize the power of someone just seeing you. -Dana Malstaff  

 

3 Things You'll Learn in This Episode

 

-An individual isn't scalable, but a community is 

When we step away from being the teacher and the center of our community, how does that multiply our reach? 

 

-Being stuck is a rite of passage

How do we see being stuck as a set up for something awesome, not a setback?

 

-You get to be the person that heals people

How do we help people feel less judged, broken, unseen and lonely? 

 

Guest Bio


Nicole Terrell is a Certified Life Coach, and the Connections Director at Nurture to Convert®.  She helps single women find themselves while they're in between relationships, so they don't lose themselves in their future relationships. For more information, head to https://www.wildlyworthywomen.com/.

How to Nurture Your Audience21 Sep 202300:17:31

A few years ago, the answer to growing a business was adding a bunch of value and doing all the teaching and training yourself. Today, if we want our audience to hang around, fall in love with us, share us, have loyalty and buy from us, we have to build communities.

 

How do we make people validated, valued and also create connection with shared beliefs and a vision for the future?

 

In this episode, I talk about the easiest way to grow our businesses and build a loyal audience.

 

If you want to grow your business nowadays, the name of the game isn't to create a bunch of value, it's to facilitate people feeling valued. -Dana Malstaff  

 

3 Things You'll Learn in This Episode

 

-The power of a shared vision 

How do we make people feel good about being a part of what we're building?

 

-You can't have a business without a community 

How do we grow without constantly teaching, training and adding value?

 

-You're not alone, you're not crazy

How do we build communities that foster a sense of belonging?

Pivoting is scary, do it anyway with Krista Lockwood14 Sep 202300:35:04

The journey of growing our businesses is anything but a straight line. We evolve, change our minds, and things shift in our worlds. We'll go through stages of figuring things out, reworking things and pivoting and that's totally okay! That journey builds up a toolkit that makes our communities stronger.

 

How do we figure out if we're in the right niche and talking to the right people? How do we stop feeling bad about pivoting and moving into new ideas?

 

In this episode, returning guest and founder of Motherhood Simplified, Krista Lockwood returns to give us a peek into her evolution and share why it's okay for our ideas to change.

 

A teacher doesn't share with you as they are learning. The teacher takes the best lessons from everything they've learned -Dana Malstaff 

 

3 Things You'll Learn in This Episode

 

-Creating a results framework

How can we reverse engineer what we're good at so we can succinctly explain why it works? 

 

-It's hard to build a community on celebration 

Why is it so powerful to create a space where people can share their struggles without judgment? 

 

-Sharing from our wounds vs. our scars 

How do we know if it's too early to start teaching something even if we're passionate about it?

 

Guest Bio

 

Krista Lockwood is the Founder of Motherhood Simplified, where she teaches decluttering for moms who don't want to be full blown minimalists. In 2013, she and her husband moved from Alaska to Florida with only one suitcase each. While she doesn't believe you need to go that extreme, she has been able to master the balance of having enough, but not too much. Krista strongly believes we all have what it takes to create the lives and homes we want, no matter what that looks like. On top of her courses offered on decluttering, Krista is the host of the Motherhood Simplified Podcast.

 

Visit http://motherhoodsimplified.com/ 

Join Krista's Facebook group https://www.facebook.com/groups/2010014145929427/ 

Listen to Krista's podcast http://motherhoodsimplified.com/podcast/ 

Follow Krista on Instagram (@motherhood_simplified)

Follow Krista's Business IG Instagram (@yoursimplifiedbusiness)

Here's a Freebie Free-training

 

Listen to Krista's other Boss Mom episodes:

https://boss-mom.com/krista-lockwood/

https://boss-mom.com/krista-lockwood2/

 

Snap Back into Focus! What to Do When You Feel Unfocused and Uneasy08 Sep 202300:22:45

As Boss Moms with kids returning to school, getting back into old routines and figuring out new ones, feeling unfocused and stressed out is inevitable.

 

How do we bring ourselves back to center after feeling out of alignment? Is it normal to feel unfocused? Are we spending our time in the right places?

 

In this episode, I talk about how to reign our focus back in, and why we should give ourselves grace.

 

You are not unfocused. This moment is unfocused and if we recognize that, it's fixable. -Dana Malstaff

 

3 Things You'll Learn in This Episode

 

-What we need to focus on

How do we bring ourselves into a space where we feel good about what we're doing?

 

-How to recognize when you're not focused

How do we get to the bottom of why we're not focused? 

 

-Closing out things one at a time

There is no way we can get everything done at once. How do we close things out and get tasks done one at a time?

 

Vibes That Thrive: Navigating Energy for Your Dream Life w/Nicole Brodie31 Aug 202300:41:48

There's a lot of energy in this world. That's why we can feel drained by certain people but energized by others.

 

Understanding what energy makes us feel good and finding more of it allows us to build the lives we want. Also knowing what's low vibration for us steers away from things that zap our energy.

 

How can we understand the different energy around us and how it connects to our lives?

 

In this episode, serial entrepreneur and mom of 3, Nicole Brodie joins me to talk about understanding vibrations, manifesting the life you want and how affirmations and gratitude connect to a happy life.

 

I really believe that the universe is there for us. It will bring us what we want but we need to make efforts, take action and get out of our comfort zone. -Nicole Brodie

 

3 Things You'll Learn in This Episode

 

-What do we expose ourselves to?

How do we pinpoint things that create a low vibration so that we can avoid it?

 

-How limiting beliefs affect energy 

Negative self-talk is something that everyone deals with, but can we manifest what we want if we don't believe we deserve it?

 

-Committing to happiness

Changing things in our lives takes work, how do we do it?

 

Guest Bio

 

Nicole is a serial entrepreneur and juggles a very unique lifestyle around 3 active children. Nicole is not your ordinary coach. She swears a little when passionate, uses a non cookie-cutter approach, tunes into the guidance from strong intuition, uses healing and at the same time doing it whilst smiling and having fun. Nicole essentially helps driven women manifest their dream life using meditation.

Visit  https://nicolebrodie.com/ 

Join the Facebook group: https://www.facebook.com/groups/womenmanifestingdreamlife 

Link to high vibe program: https://nicolebrodie.com/funnel/5-day-high-vibe-tribe/start/ 

Check out the freebie mentioned in this episode:  https://www.subscribepage.com/highvibeworksheet 

New high vibe tribe program - 5 day program that is a blueprint to raising vibrations - includes daily meditations, videos, workbooks and a lot more. https://nicolebrodie.com/funnel/5-day-high-vibe-tribe/start/ 

Nicole's group coaching program - www.joinempowerme.com 

Find Nicole Brodie on Linkedin https://www.linkedin.com/in/nicole-brodie-04585450/ 

Follow Nicole on Instagram @iamnicolebrodie

Subscribe to Nicole's YouTube channel @iamnicolebrodie

Q4 Preparation: How to Finish the Year Strong24 Aug 202300:11:27

Summer is over and we're in the throes of our kids going back to school. That means a return to our routines, which can be overwhelming, but also exciting for our businesses.

 

We have more space in our schedules to get work done and we can leverage a season where people are in buying mode.

 

If we want Q4 and the beginning of next year to be powerful, there are 4 things we have to ask ourselves. How do we let go of things that aren't serving our businesses and key in on what's working?

 

In this episode, I share a simple exercise that will set us up for a strong finish this year.

 

Real success is in consistently testing, tweaking and growing. It's consistently assessing and letting go of and only keeping the things that are really working and doing more of those. -Dana Malstaff 

 

3 Things You'll Learn in This Episode

 

- A case for not doing all the things 

There are so many things we could be doing in our businesses, how do we find what aligns with our energy and goals?

 

- Permission to let go 

How do we sync ourselves up with what's working and eliminate what's not without guilt?

 

- Testing, tweaking and growing

How do we check in with ourselves and our businesses on a regular basis?

Adam Lodolce on the Key to Success in Both Love and Business17 Aug 202300:45:52

As Boss Moms, we are strong, independent and know what we want. We can live our lives and realize how wonderful, unique and dynamic we are but sometimes it's difficult to find a meaningful partnership with somebody.

 

How do we go about creating new experiences with our partners and figure out who is good for us? As women, how do we stay firm on our feet but also lean back when someone is pursuing us?

 

World-renowned celebrity love strategist and the founder of Love Strategies Adam LoDolce joins me to talk about understanding how men love, the correlation between business and relationships and how to be happier and more fulfilled in a relationship.

 

The key to success in both business and love when it comes to dating is to actually be scarce. -Adam LoDolce

 

3 Things You'll Learn in This Episode

 

- Unfolding things in relationships

How do we create little love hooks without playing games with the other person? How do we keep our partners intrigued?

 

- Impulse control in your love life 

How can we apply discipline when it comes to being unavailable for other people?

 

- Narrowing down your niche

When it comes to narrowing down our niche, how do we decide who (and what) brings value? 

 

Guest Bio

 

Adam LoDolce is a world-renowned celebrity love strategist and the founder of Love Strategies™. Over the past ten years, his online courses have helped thousands of women successfully find long-lasting love. He was also the host of "Kate Plus Date" on TLC, helping Kate Gosselin find love. His love strategies are also featured on PBS, Glamour, MTV, Cosmo, Women's Health, and People Magazine for his practical approach to attracting love. He's also lectured at over 300 universities across the country on confidence, dating & relationships.

 

Visit https://lovestrategies.com/ 

Find Adam on LinkedIn @Adam LoDolce 

Find Adam on Instagram @adamlodolce 

Find Love Strategies on TikTok @lovestrategies 

Subscribe to the Love Strategies YouTube Channel @LoveStrategies

Find Love Strategies on Facebook @lovestrategiesinc

Language Matters: What Words, Tone and Accents Say About Who We Are w/Valerie Fridland10 Aug 202300:54:41

Language, our vocal pitches and accents are the ultimate marker of identity. The words we speak and how we say them affect how people perceive us and even our ability to build authority.

 

As parents, there are facets of our kids' vocabulary that we might not get, like why they say 'sus' and 'fire', but these words actually reveal a lot about history, culture and identity.

 

How does language evolve over time? What linguistic features are unique to women, and how can we use them to our advantage?

 

In this episode, I'm joined by professor of linguistics and author of LIKE, LITERALLY, DUDE, Valerie Fridland.

 

We have a fascinating conversation about interesting things about speech, language and how we communicate.

 

What we find in language is the unexpected, the novel is always more powerful than the same old, same old, and that is one of the main drivers of change. -Valerie Fridland

 

3 Things You'll Learn in This Episode

 

- It's not bad English, it's the evolution of English 

As parents, we might think our kids using words like 'sus' and 'fire' are decaying the language, but are these truncations completely normal? 

 

- How to be heard the way you want 

Women have developed strategies to be polite and still get themselves heard. How do we take advantage of beliefs people have about vocal pitch? 

 

- Vocal fry and "Valley Girl accents" 

Are some of the things that are seen as annoying and negative actually a way for women to have more authority? 

 

Guest Bio

 

Valerie Fridland is a professor of linguistics in the English Department at the University of Nevada, Reno. She writes a popular language blog on Psychology Today called Language in the Wild, and is also a professor for The Great Courses series. She is the author of LIKE, LITERALLY, DUDE: Arguing for the Good in Bad English. In it, she delivers a lively exploration of the speech habits we love to hate—and why our "likes"s and "literally"s actually make us better communicators. For more information, head to https://www.valeriefridland.com/


Buy LIKE, LITERALLY, DUDE: Arguing for the Good in Bad English on Amazon, and read her Psychology Today column Language in the Wild here.

How to Live the Values We Want to Pass Onto Our Kids w/Jenny Murtagh and Felicia Severhill03 Aug 202300:41:24

As parents, what we do each and every day impacts our children. Even if we have the best intentions, when we have baggage and normalize our own pain, it affects them.

 

Working on ourselves is a powerful step towards being the parents we want to be, and that starts with unraveling our own trauma and baggage.

 

How can we work on ourselves without adding a lot more stuff on our plates? How do we become the foundation of how our kids see the world?

 

In this episode, I'm joined by generational integrity coaches, energy guides for parents and co-founders of The Parent Empowerment Movement, Jenny Murtagh and Felicia Severhill. They share how parents can do the inner work so we raise our children the way we want to.

 

There's room for everyone's needs to be important on the family plate. -Jennifer Murtagh

 

3 Things You'll Learn in This Episode

 

- Take guilt off your plate

How do we overcome the feeling that working on ourselves takes away from our kids? 

 

- Be the rock and the tether 

How do we unravel our own traumas and unhealthy beliefs so we can model the behaviors we actually want to pass onto our kids? 

 

- We can't teach values, we have to live them 

How do we prepare our children to deal with not-to-helpful messages and ideas from the outside world? 

 

Guest Bio

 

Jenny Murtagh and Felicia Severhill are generational integrity coaches, energy guides for parents, co-founders of The Parent Empowerment Movement and members of the Nurture to Convert Accelerator. We teach passionate parents busy nurturing young children how to give that same level of support and nourishment to themselves, without compromising dedication to their children. Instead of ignoring your own needs, and feeling like you can't do or be enough to fully meet your kids' needs, we help you better understand everyone's needs fully, give you tools that actually work to meet those needs and solve the problems at hand, and help you tap into your own natural parenting manual. 


For more information, head to https://www.theparentempowermentmovement.com/, and follow @theparentempowermentmovement on Instagram.

Majka Burhardt On Redefining Motherhood & Inspiring Our Kids By Chasing What We Love27 Jul 202300:45:29

Seeing how we live our lives is how our kids gauge reality and ultimately create the lives they want.

 

If we make them feel like parenthood means giving up what we love, that's what they'll believe. If we show them that we can have things we're passionate about, they'll follow that example.

 

Being mothers, business owners and everything else in our lives certainly isn't easy, and that's okay. The more honest we are about that and the less we obsess over balance, the better the journey gets.

 

In this episode, I'm joined by professional climber, conservation entrepreneur, founder of Legado and the author of "More: Life on the Edge of Adventure and Motherhood", Majka Burhardt. We talk about her journey, what she wants to teach her kids and the power of deconstructing and reinventing everything.

 

Seeking balance means that one day we'll achieve it and be perfect. Motherhood made me realize that everything exists together and it's always moving. -Majka Burhardt

 

3 Things You'll Learn in This Episode

 

- Do it with joy, but also with honesty

We all have different aspects to our identity. How does motherhood color those things and how we show up in all our roles?

 

- Take yourself on an adventure 

How did Majka choose what life, motherhood and entrepreneurship looked like for her without following convention?

 

- It's okay if our kids aren't insanely passionate about anything 

There's a lot of pressure around the idea of having a passion. Does that do a disservice to our children?

 

Guest Bio

 

Majka Burhardt is a professional climber, conservation entrepreneur, author, and filmmaker. She is the Founder and Executive Director of Legado and the author of Vertical Ethiopia: Climbing Toward Possibility in the Horn of Africa, which was short-listed for the Banff Book Award, as well as her latest book, More: Life on the Edge of Adventure and Motherhood, a Next Big Idea Club must-read.

More: Life on the Edge of Adventure and Motherhood is an intense and emotional epistolary memoir by one of the world's top ice climbers, born at the confluence of motherhood, adventure, career, and marriage. As leading professional climbers and mountain guides, Majka Burhardt and her husband led globe-trotting, adventure-seeking lives. When she learns that she's pregnant—with twins—Burhardt at first tries to balance her pursuit of extreme risk with her new reality of maternal responsibility. However, she is ultimately forced to face the avalanche of emotions unleashed by the biggest disruption she's ever confronted—in the mountains or otherwise. Based on the letters and journals Burhardt diligently kept over the course of her pregnancy and the first five years of her children's lives, More takes the reader on an around-the-world journey as Burhardt explores the transformative, identity-shifting experience of motherhood and its irreversible impact on career, identity, marriage, and self.


For more information follow @majkaburhardt on Instagram and buy the book here.

Finding Clarity When You're a Multi-Passionate Mompreneur18 Sep 202500:15:25

At BossMom, we're not here to tell you to choose one lane, we're here to talk about the beautiful mess of being a multi-passionate mompreneur.

In this episode, Dana gets honest about the tug-of-war between Boss Mom and Nurture to Convert, why it feels impossible to pick just one passion, and how clarity (not perfection) is what your audience really needs. She shares her own late-night struggles, moving boxes and all, and introduces the Nurture to Convert Scanner and AI, tools that make marketing simpler so you can show up fully as yourself.

Explore More Resources from BossMom

BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com

📝 Check out the full article that pairs with this episode:
→ https://bossmom.com/mindset/money-mindset-for-moms-with-robyn-crane/

📚 Want more conversations like this? Browse our full library of articles:
→ https://boss-mom.com/articles

🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business?
→ https://boss-mom.com/resources

💬 Ready to go deeper with us? When you know that community and connection aren't just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+.
→ https://bossmom.com/join

It's our private networking community built just for moms growing businesses—because you shouldn't have to do this alone.

 What You'll Learn in This Episode:
  • Why being a multi-passionate mompreneur isn't a weakness, but a strength.

  • How to find clarity when you have more than one thing you want to share with your audience.

  • The difference between spinning your wheels and actually moving forward in your marketing.

  • How the Nurture to Convert Scanner helps you instantly spot what's keeping your copy from converting.

  • Why tools like Nurture to Convert AI free up your energy so you can spend more time connecting and less time second-guessing.

At the end of the day, you don't have to choose between your passions, you just need clarity. You're allowed to be messy and multi-passionate and still build something that thrives.

If you've been craving that clarity, start small. Run your site through the Nurture to Convert Scanner, see what it reveals, and take one step forward. And if you want ongoing support that helps you say what you mean and market with ease, explore Nurture to Convert AI.

Don't forget to like, comment, and subscribe for more episodes!

About BossMom:
BossMom is the leading voice and resource for moms building businesses. We know you're not here to choose between being an amazing parent or running a successful business—you're here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com

You Can Finally Write That Book (Even If You Don't Think You Have Time) w/Aaron Schafer20 Jul 202300:41:25

Being a parent takes a massive amount of energy, love, time and commitment, but many of us yearn for that not to be the only legacy we have. We yearn to create meaningful things outside of our kids, and writing a book is one of the best ways to do that.

 

If you have something you want to say to help people, make clear or change about the world, you have what it takes to write something great.

 

With all we have going on in our lives, how could we possibly make time for writing a book? Can we write something great in a very short time?

 

In this episode, Bestselling Author of "The Politically Homeless Christian" and Head Publishing Strategist at selfpublishing.com, Aaron Schafer shares how to write that book in a defined sprint.

 

If we're able to embrace a little bit of unbalance for a month or two, that can create some pretty amazing things. -Aaron Schafer

 

3 Things You'll Learn in This Episode

 

- Stop saying "I'll write that book when…"

With all the things we have on our plates, is it possible to add writing a book to our schedules? 

 

- Crystalizing your idea

How do we turn a bunch of ideas and threads into a full book?

 

- A book is a powerful marketing tool

How does the process of writing a book help us clarify our messaging?

 

Guest Bio

Aaron is a blogger, podcaster, motivational speaker and the Bestselling Author of "The Politically Homeless Christian" and Head Publishing Strategist and Vice President of Sales and Business Development at selfpublishing.com. He has been featured on the Christian Television Network, iHeartRadio, Family Life Radio, and numerous podcasts. Aaron lives in Michigan with his wife Naomi and their four children: Elizabeth, Emma, Sophie, and Andrew. 

Visit selfpublishing.com/bossmom to register for the training on How to build Instant Legitimacy by writing and publishing a book and how to publish this year no matter where you're at in the writing process.

Macros: A Way to Eat Healthy Without Depriving Ourselves of What We Love w/Hilary Downey and Bridget Shinn13 Jul 202300:41:41

Being healthy isn't just about looking good. It's about feeling good in our bodies, having energy, being around for as long as possible and setting an example for our kids. Food is a huge part of health, and most of the time it feels like achieving it requires us to give up all the foods we love.

 

What if we could eat whatever we want, just managed intentionally, so we can still reach our goals? What are macros and why are they an easier way to track our nutrition?

 

In this episode, I'm joined by mother-daughter duo, Hilary Downey and Bridget Shinn. They share how their app Body By Hilary makes nutrition less overwhelming and restrictive so you can have that pizza guilt-free!

 

As a mom, I don't want my kids to see me constantly at war with food and my body. -Hilary Downey

 

3 Things You'll Learn in This Episode

 

- A personal budget for your calories

How do we use macros to get optimum results? 

 

- Don't put the progress on a pedestal

Why is it so much easier to achieve our health goals when we focus on the habit, not the outcome?

 

- Give protein more attention

Why is protein so important as you're getting older?

 

Guest Bio

 

Hilary Downey and Bridget Shinn are a mother-daughter duo that each lost 100 pounds by learning to count macros and creating balanced lifestyle habits. They own Balance by Hilary – a company that teaches women how to stop fad dieting and finally lose weight for good eating the foods they love.

 

The Balance by Hilary app, where you can access our 28-Day Macro Challenge that teaches you step-by-step our framework for learning to count macros so you can lose weight eating the food you love. Download the app on the Play Store or App Store and follow @balancebyhilary and @bridget_bbh on Instagram. 

 

How To Be More Proactive In Your Business06 Jul 202300:25:04

One of the biggest barriers to more sales is being so passive in our approach, we can't move people into action.

 

We fear being too aggressive and pushy so many people we talk to hover at hesitancy.

 

Can we be more proactive without putting people off? What can we do to make our emails and messaging more proactive?

 

In this episode, I share tactical tips on being more proactive about sales.

 

Being aggressive, pushy and in your face is very different to being assertive and proactive. -Dana Malstaff  

 

3 Things You'll Learn in This Episode

 

- How to close the uncertainty gap

There's a lot of hesitancy in the market, but there are still people who need your help. How do we move them forward? 

 

- Stop having chats

How do we put more intention behind our communication?  

 

- From the passivity of writing to the proactivity of talking

What hacks can we use to engage with people more directly?

 

Messaging Matters: The Secret To Writing Stellar Copy W/Julie Cunningham29 Jun 202300:23:20

When it comes to building great brands, the words we use matter. Good copy shouldn't just inform people, it should ooze personality and speak directly to our audience.

 

Whether you write your own copy or hire someone, there are ways we can set ourselves apart with the words people see on our websites and social media.

 

What's the secret to personality-filled copy? Is A.I a threat to copywriters?

 

In this episode, I'm joined by Dietitian, Diabetes Educator, Lactation Consultant, writer and coach, Julie Cunningham. She shares how to craft copy that stands out.

 

There's a ridiculous amount of content that's going out on the internet everyday and all kinds of online publications pay for content. -Julie Cunningham  

 

3 Things You'll Learn in This Episode

 

- The truth about A.I copy

Should copywriters be worried about A.I replacing them? 

 

- How to turn your expertise into a copywriting service

How do we leverage the topics and subjects we know really well? 

 

- How to make your copy sound like you

How do we make sure our content feels true to our personalities?

 

Guest Bio

 

Julie Cunningham is a Dietitian, a Diabetes Educator, and a Board Certified Lactation Consultant. After 20 years in healthcare, Julie became a writer and coach for women in the helping professions. She creates evergreen email sequences designed to highlight expertise, nurture connections, and maximize sales.

 

For more information, visit https://www.juliecunninghamcoaching.com and https://boss-mom.com/julie/ for her 90-day nurture email sequence.

Raising Resilient Kids: How to Support Our Children as They Grow w/Sara Olsher22 Jun 202300:45:59

As parents, our kids are our priority. We want to raise them well and help them grow to be the best version of themselves. We want our kids to grow up to be confident and resilient.

 

How do we create common language between us and our kids so that we can have meaningful conversations that will instill confidence? How can we show our kids that we respect them and that they are capable?

 

Founder and CEO of the family mental health and wellness company Mighty + Bright,  Sara Olsher joins me for this episode to talk about the different ways we can support and encourage our kids, and how we can teach them valuable skills that will help them grow. Sara also shares her story about her journey into helping families through difficult times.

 

We treat kids with a different expectation than we have for ourselves. -Sara Olsher 

 

3 Things You'll Learn in This Episode

 

- Building a baseline of trust

How do we build a baseline of trust between us and our kids? 

 

- Don't avoid talking about the hard stuff

Sometimes we keep the difficult stuff to ourselves as it's painful or hard to talk about it. What can we do to make it easier to talk about, especially to our children? 

 

- Projecting trauma

Everyone has different experiences and we should not project our own trauma onto our kids.

 

Guest Bio

Sara Olsher is the founder and CEO of the family mental health and wellness company Mighty + Bright, and the author of ten picture books for kids coping with divorce, cancer, change, and big feelings. As a single parent and cancer survivor, Sara has seen firsthand that the universe can deal some pretty harsh blows. Her company, Mighty + Bright, provides tools meant to help overwhelmed parents prioritize mental health for their kids, learning together and incorporating coping skills into day-to-day life.

Visit https://mightyandbright.com

Find Sara on Instagram http://www.instagram.com/mightyandbrightco

Find Sara on Facebook http://www.facebook.com/mightyandbrightco

Find Sara on TikTok https://www.tiktok.com/@mightyandbrightco

The Powerful Impact Of Making Self-Care A Priority W/Amanda Kloots15 Jun 202300:37:11

As Boss Moms, we go through many challenges that lead to us forgetting to take care of ourselves. The truth is, we're the best version of ourselves and moms and business owners when we dedicate some time to focusing on ourselves.

 

Why is the self-care component so important, and how does it tie in with mental health? How do we learn and transition into the self-care component?

 

In this episode, the founder and owner of AK! Fitness brand Amanda Kloots joins me to talk about the life challenges a Boss Mom faces, how to take back control and why self-care is not selfish.

 

I believe that I am the best version of myself as a mom when I feel fulfilled in myself too. -Amanda Kloots

 

3 Things You'll Learn in This Episode

 

- Leveraging your time

How can we leverage our time properly so we can spend it with our family and to take care of ourselves?

 

- Growing your business with self-care in mind

Can we scale our businesses so it can run by itself?

 

- Find your own outlet

As Boss Moms, it can be difficult to find our own outlets, how do we find what fills our cups?

 

Guest Bio

 

An Ohio native, Amanda brings her infectious and inspirational attitude to everything that she does. A former Broadway dancer and Radio City Rockette, Amanda performed on a variety of stage, film and tv productions for over seventeen years.

Amanda's love of dance and fitness led her to work and lead classes at one of New York's premiere fitness studios with regularly sold out classes teaching upwards of 12 hours a day. Amanda developed the jump rope method after years of trying different ways to stay in great shape. She fell in love with the jump rope after discovering it's the quickest, most effective way to get a full body workout, and spent years creating ways to use it for more than just jumping. In 2016, Amanda decided to focus full time on her AK! Fitness brand – her signature classes featured jump ropes and dance mixed with cross training to create a unique full body workout.

In addition to the AK! Fitness brand, Amanda and her sister Anna launched the apparel company Hooray For® that celebrates positivity and donates proceeds to non-profit organizations worldwide. Amanda's first memoir, co-written with her sister, was released in June 2021 and is set to become a movie. The title, "Live Your Life", tells of her ninety five day struggle and love story with her husband Nick Cordero. Most recently, Amanda wrote, executive produced, and starred in the CBS holiday movie "Fit for Christmas" in December 2022.

Kloots currently resides in Los Angeles with her son, Elvis.

Find Amanda on Instagram @amandakloots 

Find Swanson W/I/O on Instagram @live.wio

Visit https://amandakloots.com/ 

 

Do Sales Differently: How To Bring Clarity, Communication And Commitment To Your Marketing w/Dorothy Villeneuve08 Jun 202300:30:13

Marketing and sales is all about making choices. People either excel or fail because of the choices they make, so we have to be sure we make the right ones.

 

When it comes to marketing, are women generally better at certain aspects of it? Is there a feminine advantage? Can people actually shift our perspective about sales and marketing?

 

In this episode, international Sales and Marketing Consultant Dorothy Villeneuve, joins me to talk about looking at marketing in a new light, how she got started in sales and the many different ways of doing sales.

 

The more and longer we have been in the sales, marketing and online space, the more I realize we are part of a revolution. -Dana Malstaff.

 

3 Things You'll Learn in This Episode

 

- Spending time with the right people

Why should we spend time with people who get us fired up and motivated?

 

- Timeless training

What things in sales and marketing will never lose their value?

 

- Clarity, communication and commitment

How do we build clarity on the things that we want for our businesses?

 

Guest Bio

 

Dorothy is dedicated to helping women achieve unshakeable confidence and utilize simple, repeatable systems and strategies in their sales so that they can attract ideal clients to their high-ticket offers.

 

She is an international Sales and Marketing Consultant for online women entrepreneurs and offers DONE WITH YOU consulting to help 6-figure online coaches and experts zero in on their zone of brilliance, simplify and increase their sales and finally get all their fancy funnels and copywriting done even if they dread tech and feel scattered.


High Converting Sales Page Guide learn.dorothyvilleneuve.com/high-converting-sales-page

Visit https://dorothyvilleneuve.com/
Instagram: https://www.instagram.com/dorothyvilleneuvecoaching
Facebook Page: https://www.facebook.com/dorothyvilleneuvecoaching
Facebook Group: https://www.facebook.com/groups/wildlyconfidentsales
YouTube: https://www.youtube.com/dorothyvilleneuve
TikTok: https://www.tiktok.com/@dorothyvilleneuve

LinkedIn: https://www.linkedin.com/in/dorothy-villeneuve-acc/ 

 

For more information, visit http://www.parentingboyspeacefully.com

What the Heck Does Being 'Authentic' Actually Mean?01 Jun 202300:16:12

Everyone's always talking about authenticity, and how we need to be more authentic in our lives and businesses. But what does that really mean? Authenticity is key, but we actually need to know what it looks like to make sure it shines through.

 

Can we be strategic about authenticity? Are there steps that we can take that may help our authenticity and integrity shine through?

 

In this episode, I talk all about what being authentic actually means, how to use it to grow our businesses and why we need to be conscious of the things we care about.

 

Authenticity is what people see. -Dana Malstaff

 

3 Things You'll Learn in This Episode

 

- Authenticity and transparency

People tend to confuse authenticity with transparency. What is the difference between the two?

 

- How do we show authenticity?

What does authenticity actually look like in action?

 

- Understanding how humans work

How do we gain better insight into how humans work?

 

Boundaries I've Set In My Business25 May 202300:20:57

As moms, partners, daughters, sisters, friends and business owners, we only have so much time and energy. Boundaries are how we protect all those valuable resources, and make sure we're not spread too thin.

 

It's not just about time and people. It's also about the words we use and the cultural messages we let into our own lives.

 

In this special 600th and birthday episode, I share the boundaries I've set up in my life so that I can show up the way I want to.

 

Let your mind and body feel young. We age faster when we give up hope and wonder. -Dana Malstaff  

 

3 Things You'll Learn in This Episode

 

- Why I don't use the word busy anymore

How do we reframe being busy to having an amazing and full life?

 

- Bigger isn't always the goal in business

Why have I built a boundary around how fast and big my business grows? 

 

- Saying yes to the right things

It's hard to turn down a paying client, but why do we have to set boundaries around who we work with?

 

What's Really Working On Social Media?18 May 202300:13:59

When it comes to social media, a lot of the things we're told to do to get followers, likes and shares don't work anymore.

 

Motivational posts, teaching posts, value-add posts and promo posts - none of these are leading to growth, and it makes us hate social media. So what is working? What will get people to like and follow your content?

 

In this episode, I talk about what isn't working on social media and what we should be posting instead.

 

When you can be true about what the world looks like for you, that's where social media grows for you. -Dana Malstaff  

 

3 Things You'll Learn in This Episode

 

- Why we end up hating social media

Are we getting our social media growth advice in all the wrong places? 

 

- The power of truisms

How do we pull people in without posting calls-to-action all the time?

 

- How to go beyond surface level opinions

Why do we have to know what we wish was different about this world?

 

From Giving Too Much to Growing Wealth: Money Mindset for Moms with Robyn Crane11 Sep 202500:46:31

At BossMom, we're not about polished facades, we're about naming the messy, hilarious, and deeply real parts of building wealth and impact as moms.

In this episode, Dana and her friend Robyn Crane mix laughter with truth-telling. From thrift-store finds to money mindset shifts, they get real about over-giving, setting boundaries, and why wealth and generosity go hand in hand.

If you've ever wondered whether you can be both generous and wealthy, this conversation is your reminder that you can, and that's how you help more people.

Explore More Resources from BossMom

BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com

📝 Check out the full article that pairs with this episode:
https://bossmom.com/mindset/money-mindset-for-moms-with-robyn-crane/

📚 Want more conversations like this? Browse our full library of articles:
→ https://boss-mom.com/articles

🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business?
→ https://boss-mom.com/resources

💬 Ready to go deeper with us? When you know that community and connection aren't just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+.
→ https://bossmom.com/join

It's our private networking community built just for moms growing businesses—because you shouldn't have to do this alone.

 What You'll Learn in This Episode:
  • Why so many moms fall into the cycle of over-giving and undercharging

  • How Robyn moved from $47,000 in debt to building a thriving business

  • The mindset shifts that separate six-figure earners from seven-figure ones

  • Why wealth and generosity are not opposites, but partners

  • How to surround yourself with people who help you borrow belief until it's your own

If Robyn's story resonated with you, go connect with her and take advantage of her free book, Make More Money, Help More People. It's full of stories and practical strategies to help you shift your money mindset and start building the life and business you truly want.

And if you're ready to take things even further, check out her virtual event, Position Yourself for Profits. It's a powerful space to clarify your message, attract the right clients, and grow your business with confidence.

Because when moms grow, the ripple effect changes everything.

Connect with Robyn here:
LinkedIn: https://www.linkedin.com/in/robyncrane/
Facebook: https://www.facebook.com/bizgrowth4women
Instagram: https://www.instagram.com/robyncrane/

Don't forget to like, comment, and subscribe for more episodes!

About BossMom:
BossMom is the leading voice and resource for moms building businesses. We know you're not here to choose between being an amazing parent or running a successful business—you're here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com

Impulse Buying Isn't A Harmless Habit, Combat It With Contentment W/Makeda Mutema Newton11 May 202300:39:55

Impulse spending is so normalized and integrated into our culture, we do it without thinking. It's really easy to be persuaded by discounts, flashy ads, and social media trends, but impulse buying can impact our relationships, mindset, and finances.

 

How do we live a contented life without being swayed by external factors? How can we be more mindful of what we have rather than spending unnecessarily?

 

Impulse shopping mentor Makeda Mutema Newton joins me for this episode to discuss impulse buying, and how to make sure that it doesn't hinder our financial freedom.

 

There are so many reasons why we impulse shop but we don't realize it until we sit down and think about it. -Makeda Mutema Newton

 

3 Things You'll Learn in This Episode

 

- Attachment to belongings

Letting go of things can be difficult but how can not letting go hold us back? 

 

- Why do we impulse buy

How do sales, influencers, and targeted ads encourage unnecessary spending? 

 

- Knowing how to engage with sales

Sales and discounts get a bad rap, but how can we engage with them so that we don't spend money unnecessarily?

 

Guest Bio

 

Makeda is a Caribbean transplant from Trinidad living in North Carolina with her musician hubby and their three boys. Her own experience with impulse shopping led her to uncover what's really important - a contented life that's rooted in gratitude, her personal relationship with God, and creating memorable moments with her family. She is on a mission to help as many women curb their impulse shopping habits and restore their self-control.


For more information, head to https://www.makedanewton.com/ and follow @makedanewton on Instagram.

How Leann Stickel Didn't Let A Devastating Diagnosis Drag Her Down04 May 202300:43:51

Sometimes life throws curve balls that we simply can't avoid and we have to accept, be it a business downfall or health diagnosis. It's normal to have feelings of dread when it happens, but we have to remember that we still have a future. There is value in improving perspective and being in charge of our own story.

 

How do we learn the skill of contentment and joy? Are there ways to be less stressed and more joyful even in the midst of a storm?

 

Life coach Leann Stickel joins me to discuss her journey after being diagnosed with Relapsing Remitting Multiple Sclerosis and how she is even more confident and content than ever.

 

There's things in life that we can't change and that we did not choose. We have to own it, keep it and deal with it. -Leann Stickel

 

3 Things You'll Learn in This Episode

 

- We can't fix everything

The truth is that we can't always fix everything and we have to accept that. It can be difficult to acknowledge but how can we work through it? 

 

- Our businesses are highly personal

Do the ups and downs of running our businesses hit us harder because our businesses are so personal?

 

- Why being positive is a skill

Being negative can take away so much from our lives. How do we shift our mindset?Is being positive and content a skill that we can master?

 

Guest Bio

Leann Stickels superpower is being genetically optimistic. She was diagnosed with Relapsing Remitting Multiple Sclerosis in 2009 at the age of 29.

However, Leann believes finding the positive in negative situations is a skill that can be learned, practiced, and perfected. Her mission is to teach her time tested tools to as many people as possible, so that they can experience the magic of positivity too!

As a life coach, Leann is here to help you. She's your personal cheerleader, supporter, and advocate. Her goal is to empower you to be in charge of your story.

During her 12 years living with MS, Leann  has founded a non-profit, Tri 2 Beat MS Kids' Triathlon. After 8 years she's have raised over $100,000 to help patients living with MS

True joy in Leann's life is being a wife to Don and a mom to Marina, Paige, Hudson & Cadence.

 

Visit https://www.leannstickel.com/coaching
Find Leann on Instagram @iamleannstickel
Find Leann on Facebook @notdefinedbychronicillness
Find Leann on LinkedIn @leannstickel

Pinterest Can Grow Your Business: Here's How to Leverage It w/Emilee Vales27 Apr 202300:44:44

There are thousands of tools and platforms that can boost our businesses and grow our professional presence online. Pinterest is no different and when we really know how to tap into it, it can help our business to expand.

 

How does Pinterest work for the B2B space? What are some of the things we need to familiarize ourselves with before getting started with Pinterest?

 

In this episode, I am joined by Pinterest Marketing and Ads Strategist Emilee Vales to talk about Pinterest for business, how to understand it better, how it makes content easier to consume, and the pros of being a freelancer.

 

In the beginning for a while, I really just learned by doing.- Emilee Vales

 

3 Things You'll Learn in This Episode

 

- The best products to market on Pinterest

Pinterest doesn't work for everyone but how can we figure out if it can work for us and our business?

 

- How Pinterest can work for businesses

Can we leverage Pinterest as a business marketing tool and not just a place for inspiration?

 

- The flexibility of being a freelancer

When it comes to being a freelancer, flexibility is one of the main topics to talk about. How does being a freelancer free up time in your day to accomplish more?

 

Guest Bio

Former teacher turned Pinterest Marketing and Ads Strategist, Emilee Vales thrives on diving into her clients data to create personalized strategies that turn their traffic into profit! When she's not maximizing her clients' marketing strategies, she's educating her students on how to take their business to the next level with Pinterest.

Free Masterclass: https://courses.emileevales.com/my-pinterest-quickstart
Pinterest Marketing Magic: https://emileevales.com/pinterest-marketing-magic/

Pinterest Manager Academy (application call): https://emileevales.as.me/pinterestmanager

Visit www.emileevales.com

TikTok: https://www.tiktok.com/@emileevales

Pinterest: https://www.pinterest.com/emileejvales/

Instagram: https://www.instagram.com/emilee.vales/

Facebook: www.facebook.com/emileevales

YouTube: https://www.youtube.com/@emileevales/featured

 

Friendzone End-Zone: How To Get Out Of It And Still Provide Massive Value20 Apr 202300:20:59

Many women in the B2C and the B2B space are finding themselves in the business friendzone. We help other people with their lives, relationships, health and more, and become so familiar, we get treated as a friend rather than a mentor.

 

Why is being in the friendzone in the marketing industry a huge problem? And how do we fix it?

 

In this episode, I discuss how to move out of the friendzone and into the mentorship zone, why we don't want to be in the friendzone and why so many wonderful women are finding themselves in this position.

 

We don't want to be in the friendzone because otherwise you're just building a business that doesn't give anything back to you. -Dana Malstaff

 

3 Things You'll Learn in This Episode

 

-How to tell if you're in the friendzone

There are certain indicators that can tell us if we're in the business friendzone. How do we figure out what these are?

 

-Share your scars, not your wounds

When it comes to sharing our experiences, how do we make sure that we share them as a way to move forward? 

 

-How verbiage can tell if you are putting yourself in the friendzone.

Can the language we use in our texts, emails and even daily conversations can be a contributing factor to putting ourselves in the friendzone?

 

She Wrote 580 Letters to Her Facebook Friends, This is What Happened w/Amy Daughters13 Apr 202300:50:05

In an age where everything is so fast-paced, it can be difficult to slow down and connect with people on a meaningful level. It's becoming increasingly hard to find people that align with us and what we stand for.

 

How do we slow down and form meaningful relationships and uplift one another? How can we help others and ourselves feel less disconnected and lonely?

 

In this episode, author Amy Daughters joins me to talk about her book "Dear Dana: That time I went crazy and wrote all 580 of my Facebook Friends a Letter." and how she's touched so many lives by simply sending a handwritten letter. We also talk about the value of giving people your time, forming relationships and why it's good to vent to people who aren't really in your circle.

 

People felt compelled to share with me because they felt like they were being treated as an individual which turned out to be very powerful. -Amy Daughters

 

3 Things You'll Learn in This Episode

 

  • The power of sharing your story
    Can the simple act of sharing our experiences uplift and empower others even if it makes us feel vulnerable? 

 

  • Following your intuition
    How do we start listening to and following our gut feelings? 

 

  • Why you don't need to fit in to be a good friend
    Everyone has different cultures, stories and experiences. How can we show up for people that are different from us?

 

Guest Bio

 

Amy Weinland Daughters is a native Houstonian, wife, mother of two, freelance writer, sports journalist, and author, Amy's second book is "Dear Dana: That Time I Went Crazy And Wrote All 580 Of My Facebook Friends A Letter."

 

Buy Amy's book here:

https://www.amazon.com/Dear-Dana-Facebook-friends-handwritten/dp/1647429005/ref=tmm_pap_swatch_0?_encoding=UTF8&qid=1677526631&sr=8-1 

 

Find Amy on Facebook @Amy Weinland Daughters - Author 

Find Amy on Instagram  @smokinhotamys 

 

How to Stop Overlooking Your Symptoms & Start Listening to Your Body w/Lahana Vigliano06 Apr 202300:44:26

Our bodies are constantly changing, and it's only fitting that how we take care of our health changes as well. Prescribed medication and diagnoses don't always work, so we need to look at other options for our wellbeing.

 

How do we find the root cause of our symptoms? What affects our body and our gut health? Why are illnesses and symptoms in women so normalized?

 

In this episode CEO and founder of Nuvitru Wellness, Lahana Vigliano joins me to talk about women's health, the benefits of listening to our body and how we can understand our health better.

 

There's never an end point with our health journey. It's constantly flowing, changing and pivoting. -Lahana Vigliano

 

3 Things You'll Learn in This Episode

- Looking at health holistically
When it comes to our health, we need to begin to think out of the box. 

 

- Why being healthy is becoming more popular
What is the reason behind the increasing popularity of the subject of our health? 

 

- Why women overlook their symptoms
Overlooking health symptoms in women have been so normalized that we don't think that it's a big deal. How can the healthcare space change this?

 

Guest Bio

Lahana Vigliano is the CEO + founder of Nuvitru Wellness and a board certified clinical nutritionist. She holds a Bachelor of Nutrition Science degree and Masters of Human Nutrition + Functional Medicine degree. She is currently a doctorate student in clinical nutrition. She has so much passion in helping women realize that there is a root cause for their symptoms, even if they have been dismissed by healthcare before. Her company Nuvitru Wellness specializes in women's hormones and gut health and uses functional medicine lab testing to personalize the patient's journey. She is obsessed with creating natural remedies, researching, reading romance books, lifting heavy, and cooking meals for her family. Outside of work, she is a mother of two and wife. Her family is the inspiration behind Nuvitru and continues to encourage her through everything.


Work with Lahana https://nuvitruwellness.com/workwithme/ 

Find Nuvitru Wellness on Instagram @nuvitruwellness 

Find Nuvitru Wellness on Facebook @Nuvitru Wellness 

Nuvitru Wellness YouTube Channel https://youtube.com/c/nuvitruwellness 

Visit www.nuvitruwellness.com 


Listen to the Power Women Wellness Podcast here https://nuvitruwellness.com/powerwomenwellness 

The Magic of Writing That Book (Even If You Don't End Up Publishing It) w/Danielle Fetherson30 Mar 202300:47:52

Whether we end up publishing it or not, the process of writing a book is highly valuable. It allows us to dig deeper, marinate our thoughts and figure out and dial in our messaging.

 

Even pretending to write a book will give us more clarity and it makes everything about marketing our businesses easier.

 

Where do we begin the process of laying out a book? How does the process help us have more fun in our businesses?

 

In this episode, book coach Danielle Fetherson returns to share why writing a book is such a worthwhile process.

 

Write a book, whether you publish or not. -Dana Malstff  

 

3 Things You'll Learn in This Episode

-How to implement our brilliant ideas
As moms, we might think we don't have the space for deep thought, but is time for implementation what we're really missing? 

-The backbone of a great book
What's the very first thing we need to do in the process of writing our book?

-Why a book will boost your brilliance
Many of us don't think we have enough expertise to write a book, but can the process actually make us more competent at what we do? 

 

Guest Bio

 

Danielle helps ministers and coaches write books, even if they've been stuck for years, are short on writing time and don't love writing. She does this through developmental editing, ghostwriting services, publishing consultations and book coaching that guides authors through the entire book writing and publishing journey.

 

For more information, find her on Facebook.

 

How to Feel Good About the Way You Sell w/Miriam Thiel23 Mar 202300:39:03

Sales can be difficult, especially if we look at selling as if it's a burden. If we don't feel good about how we sell, we won't feel good about closing the sale.

 

How do we sell with integrity? How do we engage in sales in a way that feels more heart centered and not burdensome?

 

In this episode, multi-passionate entrepreneur Miriam Thiel joins me to talk about ethical sales, the future of sales with women and how you can serve and sell.

 

It's not always all about selling, it's about having conversations. -Miriam Thiel

 

3 Things You'll Learn in This Episode

-Sales engagement and why we feel nervous about it
We tend to feel nervous when it comes to engaging in sales because we feel like selling is a burden. How can we serve our clients while selling? 

-Why messaging is so important
How do we engage with people and show them that we care?

-Why women buy into high pressure programs
Why do women tend to buy into high pressure programs? What are some alternatives to this?

 

Guest Bio

Swiss-based Miriam Thiel is a multi-passionate entrepreneur, mom of one, expat, and dot connector. Since 2019, Miriam has built her online business to serve empathic entrepreneurs who are looking to grow a flexible and soul filling life and business with her business and trauma-trained life coaching, breathwork and tech creativity.

Find Miriam on Instagram @miriamthielofficial

Find Miriam on Facebook @itsmiriamthiel

Join Miriam's Facebook group @empathicentrepreneurscommunity

Visit https://www.miriamthiel.com/

Are You Using Emotional Niching?16 Mar 202300:20:40

When it comes to marketing our businesses, we're taught to niche down according to demographics - age, income, occupation etc, but then we craft content, and it just falls flat.

 

Our marketing becomes more magnetic when we niche according to how people feel, not a rigid set of characteristics. It makes crafting content easier, makes more people want to share our stuff and buy from us.

 

In this episode, I share how to start niching by emotions, not by demographics.

 

Your demographic niching reveals itself to you over time, the emotional niching is actually the right place to start. -Dana Malstaff  

 

3 Things You'll Learn in This Episode

 

- How to map out how your ideal people feel
If we want to key into people's emotions, where do we start? 

- The key to magnetic content
How do we make people feel like we get them and what they are dealing with?

- Why your marketing feels off
How do we find out what's holding our content back?

 

Blended Family Bliss: How to Communicate Our Emotions Effectively w/Amy Stone09 Mar 202300:36:45

We're finally in an era where people no longer want to sweep their truth under a rug, and when it comes blended families, people are more open to having discussions as opposed to the past.

 

Why should we always communicate our feelings with our family and how does that help our relationships to thrive? It can be easy to get upset about certain things especially in a blended family, so how do we deal with those difficult emotions without hurting the people around us?

 

In this episode, certified life coach Amy Stone joins me to discuss her experience as a stepmom, why we shouldn't overlook the small stuff when it comes to our family and how she's helped blended families create a family life that they love.

 

The small stuff can be super important and if we downplay it, it can give us this feeling of not being seen or valued. -Amy Stone

 

3 Things You'll Learn in This Episode

- The importance of communication in blended families
Communication is key regardless of our situations but how can we use it to help us create a happier and healthier family life?

- The misconceptions of being a stepmom
The media and people around us can influence the stepmom narrative. What are some of the misconceptions around being a stepmom and how can we rise above it?

- Preconditioning and how it can affect our relationships
What we experience as children can often show up later in our lives and affect our relationships. 

 

Guest Bio

Amy Stone is a certified life coach who helps stepparents and adults in blended families create a home life they love. She is a mom, a stepmom, and a grandma. Her personal experience as a wife and stepmom pushed her to create a unique path to happiness.

Visit https://amysaysso.com/ 

Find Amy on LinkedIn @Amy Stone 

Find Amy on Instagram @amysaysso_coaching

Find Amy on Facebook @Amy Says So

Burdensome Abundance Is Real: What I Tell My Nervous System When It Hi05 Sep 202500:13:11

At BossMom, we're not here to teach you how to "balance it all." We're here to name what's real—so you can build a life and business that actually fits who you're becoming.

In this episode, Dana shares a deeply honest reflection about what she calls burdensome abundance—those seasons where everything you asked for is showing up at once… and it's just too much. It's not because you're failing. It's because you're expanding.

You'll hear how Dana talks to her nervous system in those stretched-too-thin moments, why emotional whiplash is often part of growth, and what it really means to expand your capacity—not just to stay calm, but to stay connected to what matters most.

This isn't an empowerment pep talk.

It's a mirror.

And if you've been feeling both grateful and exhausted, this is your permission to feel it all—and keep going anyway.


Explore More Resources from BossMom

BossMom is your go-to home base for content, support, and community designed specifically for moms growing businesses → https://bossmom.com

📝 Check out the full article that pairs with this episode:
https://bossmom.com/uncategorized/mom-entrepreneur-mindset-shift/

📚 Want more conversations like this? Browse our full library of articles:
→ https://boss-mom.com/articles

🛠 Looking for the best tools, tips, and resources every BossMom needs in life and business?
→ https://boss-mom.com/resources

💬 Ready to go deeper with us? When you know that community and connection aren't just nice-to-haves, but the strategy that helps you thrive—come join us inside BossMom+.
→ https://bossmom.com/join

It's our private networking community built just for moms growing businesses—because you shouldn't have to do this alone.

 What You'll Learn in This Episode:
  • The truth about burdensome abundance (and why it's not a bad thing)

  • What Dana tells her nervous system when everything feels like too much

  • How to expand your capacity to love, lead, and hold more—without curating every moment

  • Why overwhelm doesn't mean you're broken—it often means you're growing

  • How to know whether you're carrying too much or just carrying what matters

Don't forget to like, comment, and subscribe for more episodes!

About BossMom:
BossMom is the leading voice and resource for moms building businesses. We know you're not here to choose between being an amazing parent or running a successful business—you're here to build a life that makes room for both. Find more resources, support, and community right here → https://bossmom.com

Everyone Has An Opinion About Your Parenting: How to Set Boundaries Around What Matters w/Destini Davis02 Mar 202300:47:57

As moms, we are often influenced by other parents and people who may not agree with our parenting style. It's easy to feel pressured and change the way we do things, but it's important to remember the intention behind our beliefs and systems.

 

How do we stay true to our opinions even when people are telling us otherwise? How do we ensure that we stay accountable as parents, and how do we begin making changes if a certain parenting style doesn't give us the results we want?

 

In this episode, working mom, parenting coach and author Destini Ann Davis joins me to talk about parenting belief systems, how she is spreading her message to help others and what steps you should take to change parenting styles.

 

Make boundaries around what matters to you as a person. -Destini Davis

 

3 Things You'll Learn in This Episode

-Spreading your message with the intention to serve
It can feel scary to be vulnerable and share our struggle stories, but why is it such a powerful thing to do? 

-The importance of setting boundaries
Not having boundaries in place can get messy and it's never too late to set them. How do we set these boundaries around the things that matter to us?

-Starting and growing a social media audience
What are some of the ways in which we can use our experiences to create content?

 

Guest Bio

Destini Davis is a compassionate and relatable source for navigating motherhood! She takes the psychology of parenting and turns it into fun, digestible content for her community. She teaches with empathy and empowers parents to shift the culture of their homes to more intention, grace, and presence. Though her social media impact seemed to happen overnight, her work and passion for positive discipline have grown through years of study, practice, and implementation. From the public school system to her own home, Destini has been developing her connection-based approach for 10+ years. She has a heart for parents and has seen first hand how a family can transform through intentional, empowered parenting. In a society where parents are more stressed than ever, Destini Ann's heartfelt content reminds us of the power of presence, empathy, and playfulness. This is her passion and purpose– to remind parents of their innate power so that they can give that same gift to their children!

Listen to Destini's podcast B*tch You're Doin A Good Job Podcast on Apple & Spotify

Buy Destini's book Very Intentional Parenting https://sites.prh.com/veryintentionalparenting 

Follow Destini on Instagram @destini.ann 

Find Destini on Tiktok @destini.ann

How to Reignite Intimacy By Creating Little Doorways to Connection w/Ashleigh Renard23 Feb 202300:56:03

Many couples find themselves in a place where the playfulness, flirtiness and intimacy in their relationship completely shuts down. You know you love each other and want to be together, but you just don't feel as connected as before.

 

Reigniting those exciting fun feelings can feel really hard, but what if we could do it by simply opening up little doorways of connection?

 

How do we reimagine connection and communication in our relationships both inside and outside of the bedroom? In this episode, I'm joined by the creator of the viral How to Keep Monogamy Hot video series, and author of Swing, Ashleigh Renard. She shares how couples who feel shut off from each other can find playfulness again.

 

We all have these pre-set expectations about marriage. Let's just imagine the playbook we're each playing by is the worst habits of our in-laws and our own parents. -Ashleigh Renard

 

3 Things You'll Learn in This Episode

- How to 'de-taboo' talking about intimacy
We don't have to agree to feeling less than satisfied. What steps can we take to voice our needs? 

-How to create doorways to connection
How do we align love languages so that both us and our partners feel valued and desired? 

-Be loyal forward, not backward
Instead of asking ourselves if our choices make our parents proud, why do we need to focus on making our kids braver? 

 

Guest Bio

Ashleigh Renard, creator of the viral How to Keep Monogamy Hot video series, is the Carrie Bradshaw for married people. After sharing her own story of rehabbing a shabby marriage in her memoir, Swing, she now answers hundreds of requests from her audience each day on how they can improve their relationships. As a synchronized skating coach and choreographer, she spent over two decades fostering cooperation and teamwork for adolescent girls. Part coach, part storyteller, part cooperation whisperer, Ashleigh has inspired millions of couples to radically reimagine the connection and joy available to them in their marriage. Her memoir, Swing, has been optioned as a streaming series and Keeping it Hot with Ashleigh Renard, an unscripted marriage fixer upper show, is also in development.


For more information, follow @ashleighrenard, go to https://ashleighrenard.com/ and buy her book Swing here. 

Feeling Stagnant But Overwhelmed? What Your Inner Wisdom Is Trying to Tell You w/Stephanie Nichols16 Feb 202300:39:29

As women, moms and humans in general, the last few years have really put a microscope on our lives and forced many of us to face the fact that we feel overwhelmed, stuck and unhappy.

 

Anytime we find ourselves in this space, it's a sign that we're not being honest with ourselves, and that our inner wisdom is desperately trying to tell us something.

 

How do we tap into this inner wisdom, figure out why we feel stuck and then work toward a feeling of alignment?

 

In this episode, certified life coach and Nurture to Convert Business coach, Stephanie Nichols returns to talk about why so many women feel stagnant but stressed out, and how to change it.

 

Every time I've found myself in a place of complete overwhelm and stress, something wasn't aligned and the way I truly wanted it to be. It was always because I wasn't being honest with myself. -Stephanie Nichols

 

3 Things You'll Learn in This Episode

 

-The power of taking action, even when we're a little scared
How does the way we make decisions play into why we feel overwhelmed? 

 

-Slow down, step back and listen to you
We've been conditioned to believe that the best decisions for us lie outside of us. How do we start seeking what's right for us? 

 

-How to curate a life that serves your happiness
If we're honest with ourselves and what we really want, will it ruin our relationships?  

 

Guest Bio

 

Stephanie Nichols is a certified life coach with The Life Coach School, and certified Nurture to Convert Business coach with Dana Malstaff. She has worked as a contract coach for 7-figure business owners like Alison J. Prince - creator of 4 multi-million dollar online brands, Russell Brunson - co-founder of ClickFunnels, and Tina Tower - founder of the Australian Mastermind, Her Empire Builder. Stephanie is mom to two boys, and the author of the book, "Create Your Calm: A Guilt-Free Journey to Peaceful Motherhood".

 

Clients love working with Stephanie because she has a personal approach to coaching. She is invested in her clients' success, and she's not afraid of asking tough questions to help you make effective decisions, be more productive, and gain clarity so you can thrive in your business. She is direct, yet compassionate and teaches you to think for yourself.

 

When she's not coaching or spending time with her friends and family, you'll find Stephanie outside running, at a local coffee shop drinking a decaf mocha, or singing with her favorite premier community chorus. She believes all people deserve to feel good about how they show up in the world.

 

For more information, visit https://stephanie-nichols.com/ and find her on Facebook.

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