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Explore every episode of the podcast The BookFunnel Podcast

Dive into the complete episode list for The BookFunnel Podcast. Each episode is cataloged with detailed descriptions, making it easy to find and explore specific topics. Keep track of all episodes from your favorite podcast and never miss a moment of insightful content.

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TitlePub. DateDuration
Author Sidekick, with Michael Evans, The BookFunnel Podcast Episode 1726 May 202501:46:27

In this episode of the Book Funnel podcast, host Jack Shilkaitis and co-hosts Emma Alisyn and Kelli Tanzi welcome Michael Evans, a sci-fi author and marketing expert. They discuss various aspects of author marketing, including the importance of understanding one's strengths, the significance of platform choice, and innovative strategies for engaging readers. Michael shares insights from his journey in the publishing industry, emphasizing the need for authors to find their unique marketing voice and to leverage underutilized platforms for greater visibility.

Author Sidekick
https://authorsidekick.com/

Michael's Amazon Author Page
https://www.amazon.com/stores/author/...

Chapters
00:00 Introduction and Setup
01:59 Meet Michael Evans: Author and Creator
04:30 Writing Progress and Accountability
06:48 Michael's Journey Back to Authorship
08:39 Tips from the Trenches: Self-Publishing Advice
15:46 Marketing Strategies for Authors
20:56 Exploring Genre Dynamics
24:42 The Importance of Content Batching
31:40 Understanding Author Superpowers
42:18 Social Hacking for Authors
50:38 Harnessing TikTok for Author Success
55:56 The Importance of Authenticity in Content Creation
01:06:40 Rethinking Reader Avatars and Audience Engagement
01:13:56 Testing Your Story's Market Viability
01:20:36 Navigating Creative Challenges
01:21:59 Understanding Market Pull vs. Marketing
01:26:55 The Dilemma of Finishing Series
01:34:33 Putting Readers First in Writing
01:37:17 The Importance of Creative Freedom
01:46:15 Outro

Market Fuel for Authors with Bekah Brinkmeier, The BookFunnel Podcast Episode 1602 May 202501:34:16

In this episode of the Book Funnel Podcast, host Jack Shilkaitis and guests discuss various aspects of writing, publishing, and marketing for indie authors. They explore the challenges of balancing writing with personal life, the benefits of dictation, and the importance of community support. The conversation also introduces AutoCrit's new feature, Market Fuel, which aims to assist authors in understanding their market and improving their marketing strategies. In this conversation, Bekah Brinkmeier and Jack Shilkaitis discuss various aspects of writing and marketing for authors. They delve into the importance of crafting compelling blurbs, the role of AI in writing, and the significance of understanding one's target audience. The discussion also covers innovative marketing strategies, the creation of engaging reader magnets, and the necessity of market research. Additionally, they highlight the value of community support in the writing process and introduce the Novel 90 challenge as a new opportunity for writers to complete their works.

Sign-up for Upcoming BookFunnel Webinars
https://calendly.com/jack_bookfunnel

Join the Discussion in the BookFunnel Authors Facebook Group
  / 14n8xw8jpc 

Questions? We can help! Leave a comment on this video or at support@bookfunnel.com and we'll get back to you as soon as we can with an answer to your question!

Takeaways

Writing and marketing are both challenging for indie authors.
Dictation can significantly enhance the writing process.
Finding a balance between writing and personal life is crucial.
Community support can provide motivation and accountability.
Market Fuel helps authors identify their target audience and market trends.
Creative work includes brainstorming and thinking time, not just writing.
Overcoming writer's block can involve fun and quirky writing exercises.
Setting realistic goals can prevent discouragement in the writing process.
Using visual aids can enhance the writing experience.
Every book has a potential market, and tools can help identify it. Crafting a compelling blurb is essential for book promotion.
AI tools can assist in writing but should not replace the author's voice.
Understanding your target audience is crucial for successful marketing.
Using tools like AutoCrit can provide insights into audience preferences.
Engaging reader magnets can enhance reader connection and retention.
Innovative marketing strategies can set authors apart in a crowded market.
Navigating genre expectations is important for reaching the right audience.
Market research can save authors time and improve book performance.
Effective ad targeting is key to successful book promotion.
Community support can motivate and enhance the writing process.

Chapters

00:00 Introduction and Setting the Scene
03:05 Exploring AutoCrit and Its Features
05:56 Writing Progress and Personal Updates
10:03 Creative Techniques and Writing Tips
13:36 The Power of Dictation in Writing
22:39 Self-Publishing Tips from the Trenches
27:10 Conquering Writer's Block with Creativity
33:26 The Power of Positive Reinforcement in Writing
42:33 Visualization Techniques for Enhanced Writing
47:37 Introducing Market Fuel: A New Tool for Authors
52:37 Exploring Genre and Market Fit
55:40 Understanding Target Audience and Marketing Strategies
01:00:20 The Role of AI in Writing and Editing
01:02:26 Writing to Market: Finding Your Niche
01:11:23 Creative Reader Engagement Strategies
01:27:00 World Building and Market Research
01:29:08 Ad Strategies for Indie Authors
01:31:31 Target Audience Identification
01:32:48 Understanding Reader Demographics
01:34:51 Using Feedback for Targeting
01:35:45 The Importance of Genre in Marketing
01:43:22 Introducing Novel 90 Writing Challenge
01:48:49 Community Support for Writers
01:55:14 Outro

Writing to Market with Adam Stemple of WrittenWell.com, The BookFunnel Podcast Episode 727 Dec 202401:39:20

Jack, Emma, and Kelli sit down with Adam Stemple of WrittenWell.com to discuss the craft of writing, editing, the author's journey, and industry tips.
 
 Save on WrittenWell.com with discount code: 
 BOOKFUNNELPOD
 
 Get access to WrittenWell's Courses, Genre Guides, and Community for $14.49/mo or $120/year.
 Sign up at https://writtenwell.com/
 
 Adam Stemple:
 [Adam's Books] https://www.amazon.com/stores/author/B001HCXTO4
 [Adam's Website] https://www.adamstemple.com/
 
 Sign-up for Upcoming BookFunnel Webinars
 https://calendly.com/jack_bookfunnel
 
 Join the Discussion in the BookFunnel Authors Facebook Group
 https://www.facebook.com/share/g/14N8Xw8JPc/
 
 Questions? We can help! Leave a comment on this video or at support@bookfunnel.com and we'll get back to you as soon as we can with an answer to your question!
 
 00:00 Introduction and Podcast Welcome
 00:45 Meet the Guests: Adam Stempel
 01:27 Writing to Market: A Big Topic
 01:57 Reader Magnet Drama
 03:36 Editing vs. Writing: The Brain Switch
 08:03 Self-Publishing Tips from the Trenches
 13:07 Plotting and Outlining Tips
 17:42 Genre Trends and Writing to Market
 29:35 Advice for Slow Writers
 36:27 Balancing Art and Business in Writing
 51:30 Embracing Genre Constraints
 52:08 Editing and Identifying Tropes
 55:12 Targeted Editing Passes
 55:55 Character Depth and Sensory Details
 59:10 Writing Realistic Fight Scenes
 01:10:42 AI in Writing: Pros and Cons
 01:19:50 Adam's Origin Story
 01:30:23 Writing and Publishing Tips
 01:35:37 Conclusion and Shoutouts

Facebook Ads for Authors in 2025 with Mal Cooper, The BookFunnel Podcast Episode 612 Dec 202401:29:45

The team sits down with Mal Cooper and gets into the details on successful marketing for self-published authors using Facebook ads. Mal's course on Facebook ads is well-known by the indie author community and she dispenses a lot of great advice with us in this episode.

 More about Malorie Cooper
 Facebook Ads & Marketing: https://storytellerlab.net
 Mal's Books: https://aeon14.com
 
 Sign-up for Upcoming BookFunnel Webinars
 https://calendly.com/jack_bookfunnel
 
 Join the Discussion in the BookFunnel Authors Facebook Group
 https://www.facebook.com/share/g/14N8Xw8JPc/
 
 Questions? We can help! Leave a comment on this video or at support@bookfunnel.com and we'll get back to you as soon as we can with an answer to your question!
 
 00:00 Introduction and Personal Theories
 00:28 Meet the Hosts and Special Guest
 01:27 Vegas Adventures and Client Stories
 03:08 Author Interactions and Personality Types
 06:38 Tips from the Trenches: Writing and Marketing
 13:19 Mal Cooper's Writing Journey and Productivity
 19:02 The Importance of Facebook Ads for Authors
 29:22 Investing in Your Book Business
 29:55 Understanding Readthrough and Audience Targeting
 31:48 Reordering Your Series for Better Conversions
 33:06 Box Sets vs. Individual Books in Ads
 35:54 Maximizing Your Book's Potential
 43:47 Common Reasons Facebook Ads Fail
 52:51 Effective Targeting Strategies for Facebook Ads
 59:40 Exploring Target Audiences for Authors
 59:42 Leveraging TV Shows and Video Games
 01:00:25 Ancillary Interests and Niche Targeting
 01:00:53 Challenges with Demographic Targeting
 01:01:57 Effective Ad Strategies for Authors
 01:03:15 Understanding Facebook Ad Mechanics
 01:10:03 Optimizing Ad Spend and Conversion
 01:11:17 The Power of Reader Magnets
 01:18:15 Future Trends in Advertising
 01:22:13 Mal's Journey and Writing Philosophy
 01:28:18 Conclusion and Final Thoughts

Author Nation 2024 Recap with The BookFunnel Team, The BookFunnel Podcast Episode isode 527 Nov 202400:47:29

The team recaps the first ever Author Nation conference for self-published authors, which took over for the 20Books Vegas conference. 

Check out our library of webinars and sign-up for upcoming live events at BookFunnel.com/videos
 
Questions? We can help! Contact support@bookfunnel.com by email and we'll get back to you as soon as we can with an answer to your question.
 
 00:00 Introduction and Initial Thoughts on AuthorNation
 00:25 Welcome to the Book Funnel Podcast
 00:44 Recapping AuthorNation: First Impressions
 02:01 Meeting the Team in Person
 02:58 Transition from 20Books to AuthorNation
 05:43 Conference Layout and Networking
 07:28 Future Improvements for AuthorNation
 10:39 Industry Day Highlights
 22:35 In-Person Direct Sales and Strategies
 26:17 BookFunnel's Future Plans
 27:22 Exciting Ideas for Authors and Readers
 28:14 The Year of the Reader
 29:31 Fun Times in Vegas
 31:04 Gourmet Dining Experiences
 36:33 Meeting Industry Heroes
 40:33 Kevin Smith's Motivational Talk
 43:14 Story Wars: A Creative Battle
 45:09 Final Thoughts and Tips

TikTok for Authors with Kate Hall, The BookFunnel Podcast Episode 419 Nov 202401:56:23

In this episode of the BookFunnel Podcast we sit down for a chat with Kate Hall to discuss TikTok for authors. Kate has courses for authors on a variety of topics, including using TikTok as a marketing tool. We get into the nitty gritty here, so make sure you watch the full episode as there are lots of little gems along the way!
 
 This episode was recorded on 11/7/24.
 
 More info about Kate Hall
 (Website & Courses) https://www.alynedigital.com
 (TikTok) http://tiktok.com/@thebooktokgoddess
 (Instagram) http://instagram.com/katehallbiz
 (YouTube Channel) https://www.youtube.com/@KateHallBiz
 (Facebook Group) https://www.facebook.com/groups/katehallpublishing
 
 Check out our library of webinars and sign-up for upcoming live events at BookFunnel.com/videos
 
 Questions? We can help! Leave a comment or contact support@bookfunnel.com by email and we'll get back to you as soon as we can with an answer to your question.
 
 00:00 Introduction to Rejection and Instinctual Fears
 00:25 Welcome to the Book Funnel Podcast
 00:51 Kate Hall's Journey with TikTok
 05:36 Tips from the Trenches: Author Strategies
 17:09 Main Topic: TikTok for Authors
 36:50 Going Viral on TikTok
 37:27 The Power of Emotional Hooks
 38:47 Cross-Platform Strategies
 40:38 Creating Effective TikTok Slideshows
 46:51 Batching Content for Efficiency
 58:42 Writing to Market vs. Writing to Trend
 01:00:55 Universal Fantasy and Its Impact
 01:07:44 Avoiding TikTok's Content Pitfalls
 01:16:16 Navigating Canva's Bulk Create Feature
 01:18:48 Managing Multiple TikTok Accounts
 01:20:14 Device Recommendations for TikTok
 01:25:57 Avoiding TikTok Bans and Misconceptions
 01:34:42 Effective TikTok Marketing Strategies
 01:45:04 Optimizing Your TikTok Algorithm
 01:53:17 Final Thoughts and Course Information

Getting More Reviews on Amazon with Patsy Collins, The BookFunnel Podcast Episode 302 Nov 202401:06:12

Join Jack, Kelli, and Emma as they discuss how to get more Amazon reviews with Patsy Collins. 

Learn more about Patsy Collins: 
(Website) https://patsycollins.uk 
(Amazon Author Page) https://www.amazon.com/stores/Patsy-Collins/author/B004O08LRQ?ref=sr_ntt_srch_lnk_2&qid=1730514596&sr=8-2&isDramIntegrated=true&shoppingPortalEnabled=true 
(Little Mallow Cosy Mysteries) https://www.amazon.com/dp/B0CR7TVKF8?binding=kindle_edition&ref_=ast_author_bsi
 
Check out our library of webinars and sign-up for upcoming live events at BookFunnel.com/videos
 
Questions? We can help! Contact support@bookfunnel.com by email and we'll get back to you as soon as we can with an answer to your question.

The Importance of a Publishing Plan with Andrew Warren, The BookFunnel Podcast Episode 225 Oct 202401:56:23

In this episode of the BookFunnel Podcast, hosts Jack Shilkaitis, Kelli Tanzi, Emma Alisyn, and special guest Andrew Warren dive deep into the key strategies for building a sustainable author career. We'll discuss publishing plans, finding the right genre, and the importance of reader alignment. Whether you're just starting out or are an experienced author looking to grow your business, this episode is packed with actionable advice and insights to help you succeed.
 
 More about Andrew can be found here:
 
 Andrew Warren's Books 
 (Thrillers): https://www.andrewwarrenbooks.com
 (sci-fi / fantasy): https://aawarrenwriter.com
 
 Amazon Author Pages 
 (Andrew Warren) https://www.amazon.com/stores/Andrew-Warren/author/B01EOBZH7Q
 (A.A. Warren) https://www.amazon.com/stores/A.-A.-Warren/author/B07MK147FN
 
 Check out our library of webinars and sign-up for upcoming live events at BookFunnel.com/videos
 
 Questions? We can help! Leave a comment or contact support@bookfunnel.com by email and we'll get back to you as soon as we can with an answer to your question.

The 80/20 Rule for Authors, The BookFunnel Podcast Episode 125 Oct 202401:57:15

In our debut episode of the BookFunnel Podcast, hosts Jack Shilkaitis, Kelli Tanzi, and Emma Alisyn dive into the world of self-publishing, offering advice and insights for authors at every stage of their career. We talk about how this podcast came to be and share some tips on overcoming writing struggles. Whether you're an aspiring author, a self-published veteran, or just a curious reader, this podcast has something for you!

Check out our library of webinars and sign-up for upcoming live events at BookFunnel.com/videos

Questions? We can help! Contact support@bookfunnel.com by email and we'll get back to you as soon as we can with an answer to your question.

Meet the BookFunnel Reader Support Team, The BookFunnel Podcast Episode 1525 Apr 202501:02:31

In this episode of the Book Funnel Podcast, host Jack Shilkaitis is joined by the Book Funnel Reader Support Team, including [Redacted], [Redacted], and [Redacted]. They discuss the origins of the Book Funnel support system, the importance of reader support, and share valuable tips for authors on how to effectively utilize the service. The team also reveals the story behind the name 'Jamie' used in support communications, emphasizing the human element behind the service. The conversation highlights the dedication of the team to assist authors and readers alike, ensuring a smooth experience in the self-publishing journey.
 
Sign-up for Upcoming BookFunnel Webinars
https://calendly.com/jack_bookfunnel
 
Join the Discussion in the BookFunnel Authors Facebook Group
https://www.facebook.com/share/g/14N8Xw8JPc/
 
Questions? We can help! Leave a comment on this video or at support@bookfunnel.com and we'll get back to you as soon as we can with an answer to your question!

Dictation & Overcoming Critical Voice with Christopher Downing, The BookFunnel Podcast Episode 1417 Apr 202501:27:28

In this episode of the Book Funnel Podcast, Coach Chris shares insights on the importance of coaching in writing, the practice of narration without expectation, and overcoming the initial hurdles of dictation. The conversation delves into effective writing tips, the role of technology, and the significance of outlining. Chris emphasizes the need to find one's unique writing process and how to deal with the critical voice that often hinders creativity. The episode also explores the journey of a writing coach and the evolution of a writer, concluding with valuable advice for aspiring authors.

More About Christopher Downing
Coaching: https://www.coach.me/ChristopherDowning
Substack: https://the9practices.substack.com/

Books by Christopher Available Amazon
https://www.amazon.com/stores/Christopher-Scott-Downing/author/B00YN1PT26
 
Takeaways: 
 Coaching provides accountability and support for writers.
 Practicing narration without expectation helps improve storytelling skills.
 Overcoming initial hurdles in dictation is crucial for success.
 Utilizing technology can enhance the writing process.
 Finding your unique writing style is essential for creativity.
 Dealing with critical voice is a common challenge for writers.
 Writing is a journey that requires practice and patience.
 Embracing rough drafts can lead to better writing outcomes.
 Outlining can help organize thoughts and improve writing flow.
 Every writer has a unique process that should be respected and nurtured.
 
 
 
 
 Sign-up for Upcoming BookFunnel Webinars
 https://calendly.com/jack_bookfunnel
 
 Join the Discussion in the BookFunnel Authors Facebook Group
 https://www.facebook.com/share/g/14N8Xw8JPc/
 
 Questions? We can help! Leave a comment on this video or at support@bookfunnel.com and we'll get back to you as soon as we can with an answer to your question!

Indie Focused Brick and Mortar, The BookFunnel Podcast Episode 1308 Apr 202501:41:25

Join us for an insightful episode of The Book Funnel Podcast as we sit down with author and illustrator Donovan Scherer, owner of Studio Moonfall. Discover the unique journey of how Donovan transformed his passion for graphic design into a thriving independent bookstore in Kenosha, Wisconsin. From local events and merchandising tips to leveraging Ingram Spark for better margins, Donovan shares invaluable advice for indie authors looking to expand their reach. Plus, get a virtual tour of Studio Moonfall and learn how to get your books featured in this author-centric store. Whether you're an indie author or just passionate about books, this episode is packed with actionable insights and inspiration!

00:00
Introduction
00:45 Welcome to the Book Funnel Podcast
01:14 Meet Donovan Scherer: Author and Illustrator
02:06 Studio Moon Fall: From Graphic Design to Bookstore
03:12 New Book Release: Chubba Mold
04:27 Illustration vs. Writing: Creative Processes
06:05 Author Updates: Current Projects and Challenges
15:53 Tips from the Trenches: Self-Publishing and Marketing Advice
31:18 Speeding Up the Writing Process
31:31 Exploring Voice Recorders for Writing
32:40 Studio Moonfall: An Author's Haven
34:38 Supporting Independent Authors
36:32 Tour of Studio Moonfall
40:15 Merchandising Opportunities for Authors
48:53 Navigating Bookstore Sales and Returns
01:01:42 Organizing Local Author Events
01:06:16 Challenges of Hosting Events in a Small Bookstore
01:07:02 Building a Local Fan Base for Authors
01:08:22 Importance of Merchandise and Frequent Events
01:08:59 Hosting Author Signings and Events
01:11:53 Consulting and Hiring Illustrators
01:16:55 Genres Suitable for Coloring Books
01:20:12 Author Submissions to Studio Moonfall
01:26:38 Origin Story of Studio Moonfall
01:30:48 Creating and Marketing Diverse Products
01:35:40 Incorporating Games into Book Marketing
01:40:29 Final Thoughts and Farewell

[More About Donovan Scherer & Studio Moonfall]
Studio Moonfall Website: https://studiomoonfall.com/
Author Submissions: https://studiomoonfall.com/resources/...
Donovan's Books on Amazon: https://www.amazon.com/stores/author/...

Sign-up for Upcoming BookFunnel Webinars
https://calendly.com/jack_bookfunnel

Join the Discussion in the BookFunnel Authors Facebook Group
  / 14n8xw8jpc 

Questions? We can help! Send us a message at support@bookfunnel.com and we'll get back to you as soon as we can with an answer to your question!


Kickstarter Success: Crowdfund Like a Rockstar with Kevin J Anderson, The BookFunnel Podcast Episode 1214 Mar 202501:07:19

In this episode of the Book Funnel podcast, host Jack Shilkaitis hands over the reins to Damon Courtney and special guest Kevin J. Anderson, a bestselling author and indie publisher. They discuss Kevin's journey through traditional and self-publishing, the establishment of WordFire Press, and the importance of building a direct relationship with readers. Kevin shares insights on the power of crowdfunding through Kickstarter, his successful campaigns, and the value of short fiction in engaging audiences. The conversation highlights the evolving landscape of publishing and the strategies authors can use to thrive in it. In this conversation, Kevin J. Anderson reflects on his writing journey, sharing insights into his early works and the evolution of his career. He discusses the power of Kickstarter as a platform for authors, emphasizing the importance of understanding audience engagement and the lessons learned from his successful campaigns. Anderson also delves into the revival of his Terran Cognita trilogy, highlighting the challenges and triumphs of bringing his vision to life through crowdfunding. The conversation concludes with a focus on crafting the perfect edition of his work, showcasing the creative control that comes with independent publishing.

[More about Kevin J Anderson]
Wordfire Press: https://wordfirepress.com/
Kickstarter Creator Page: https://www.kickstarter.com/profile/t...
Amazon Author Page: https://www.amazon.com/stores/author/...

— — — — —

Sign-up for Upcoming BookFunnel Webinars
https://calendly.com/jack_bookfunnel

Join the Discussion in the BookFunnel Authors Facebook Group: / 14n8xw8jpc 

Questions? We can help! Leave a comment on this video or at support@bookfunnel.com and we'll get back to you as soon as we can with an answer to your question!

In-Person Direct Sales at Conventions with Jason & Leah Bond, The BookFunnel Podcast Episode 1107 Mar 202501:47:06

In this episode of the Book Funnel podcast, host Jack Shilkaitis and co-hosts Emma Alisyn and Kelli Tanzi welcome guests Jason and Leah Bond. The conversation covers various aspects of the writing and self-publishing journey, including creative processes, tips for engaging with readers, and the unique approach of in-person direct sales at events. The Bonds share their experiences and insights on how to effectively market books and connect with audiences, emphasizing the importance of conversation over pressure in sales. In this conversation, the speakers discuss strategies for authors to effectively market their books at conventions. They emphasize the importance of creating an inviting display, planning for events, overcoming imposter syndrome, setting sales goals, and building rapport with attendees. The insights shared are based on personal experiences and aim to help authors navigate the challenges of selling their work in person. In this segment, the conversation delves into the art of converting cold traffic into warm connections at conventions, emphasizing the importance of rapport and personal interaction in sales. The speakers share insights on crafting effective elevator pitches, the power of consent in conversations, and the significance of tailoring messages to different audiences. They also discuss the emotional connection readers seek in stories and how authors can overcome objections to in-person sales by adopting a growth mindset. In this conversation, the speakers discuss the intricacies of building a writing routine, the importance of kindness towards oneself in the writing process, and the dynamics of networking at conventions. They delve into the startup costs for authors, strategies for capturing audience engagement, and the significance of authenticity in character development, particularly in military sci-fi. The discussion emphasizes the need for authors to connect with their audience and the value of maintaining a healthy balance between work and relaxation. In this conversation, the participants discuss the significance of panels at conventions, the journey of martial arts, and the intersection of writing and combat. They explore themes of confidence, exposure, and realism in fight scenes, emphasizing the importance of training and strategy in both martial arts and writing. The discussion also touches on the challenges of portraying female warriors realistically in fiction and the value of connecting with audiences through panels and conventions.
 
 [More about Jason Bond]
 
 Website
 https://www.jason-bond.com/
 
 Amazon Author Page
 https://www.amazon.com/stores/Jason-Andrew-Bond/author/B005IYCGIC
 
 Sign-up for Upcoming BookFunnel Webinars
 https://calendly.com/jack_bookfunnel
 
 Join the Discussion in the BookFunnel Authors Facebook Group
 https://www.facebook.com/share/g/14N8Xw8JPc/
 
 Questions? We can help! Leave a comment on this video or at support@bookfunnel.com and we'll get back to you as soon as we can with an answer to your question!

Direct Sales in Self-Publishing with Katie Cross, The BookFunnel Podcast Episode 1021 Feb 202501:46:59

Jack, Kelli, and Emma spend time with friend of the pod, Katie Cross! This wide ranging conversation dives into the business of direct sales, building a community of readers, crowdfunding, and Katie's writing process.

 [Katie Cross's Bookstore] https://katiecrossbooks.com/
 
 Sign-up for Upcoming BookFunnel Webinars
 https://calendly.com/jack_bookfunnel
 
 Join the Discussion in the BookFunnel Authors Facebook Group
 https://www.facebook.com/share/g/14N8Xw8JPc/
 
 Questions? We can help! Leave a comment on this video or at support@bookfunnel.com and we'll get back to you as soon as we can with an answer to your question!
 
 [Chapters]
 00:00 Introduction to Direct Sales for Authors
 00:41 Meet the Hosts and Guest
 01:27 Katie Cross's Background and Journey
 02:15 Accountability and Creative Projects
 10:22 Tips from the Trenches: Self-Publishing Advice
 22:47 Deep Dive into Direct Sales
 34:15 Affiliate Program Challenges
 34:51 Engaging with Readers: Coffee with Katie
 35:55 Incentive Programs and Direct Sales
 37:35 The Pressure of Direct Sales
 41:46 Tracking Reader Behavior
 43:45 Strategies for Direct Sales
 54:33 Self-Narration Journey
 01:05:05 Pricing and Sales Strategies
 01:10:44 Launching Books 11 and 12: Ad Strategies and Long-Term Goals
 01:12:28 Kickstarter Adventures: Diversifying Income Streams
 01:15:50 The Network Series: Special Editions and Future Plans
 01:18:02 Balancing Multiple Revenue Streams: KU, Direct Sales, and Kickstarter
 01:24:07 The Writing Journey: From Nursing to Full-Time Author
 01:28:57 The Katie Cross Method: Writing, Outlining, and Productivity
 01:43:34 Upcoming Releases and Future Plans
 01:44:55 Final Thoughts and Farewell

Monetization Beyond the Book with Kae Wagner, The BookFunnel Podcast Episode 907 Feb 202501:37:24

In this episode of the Book Funnel podcast, hosts Jack Shilkaitis, Kelli Tanzi, and Emma Alisyn welcome guest Kay Wagner, an award-winning author. The conversation covers various aspects of writing, including current projects, character development, and the importance of improvisation in enhancing creativity. The hosts share their personal writing experiences and strategies, emphasizing the balance between writing to market and allowing creative freedom. Kay discusses her new series and the benefits of taking improv classes to loosen up creativity. The episode is filled with practical tips for writers and insights into the writing process. In this conversation, Kae Wagner and Jack Shilkaitis explore various themes related to authorship, including the benefits of improv for writers, strategies for monetizing writing beyond book sales, and the transition from nonfiction to fiction. They discuss the importance of understanding books as assets, creating community around fiction themes, and navigating vulnerability as an author. The conversation also touches on the significance of building a personal brand as an author and the need for connection with readers. In this conversation, Kae Wagner discusses the importance of crafting stories with a cinematic approach, the significance of visibility assessments for authors, and strategies for engaging with readers, especially for introverts. The discussion also covers guerrilla marketing tactics and the mindset shift required for authors to promote their work effectively. Kae emphasizes the value of personal connections and the need for authors to be bold promoters of their books. In this conversation, the speakers discuss various aspects of writing, including the importance of setting goals, utilizing tools like AutoCrit for story analysis, and the formula for mastery in writing. They delve into the Frankie Girl series, exploring character development, family dynamics, and the writing process. The conversation also touches on innovative marketing strategies for authors and the significance of community in the writing journey.

More about our guest, Kae Wagner: 
 [Bold Authors Network] https://kaewagner.simplero.com/page/592727-bold-authors-network
 [The Frankie Girl Series] https://www.amazon.com/dp/B0CTFRVFC7?binding=paperback&searchxofy=true&ref_=dbs_s_aps_series_rwt_tpbk&qid=1738960429&sr=8-1
 
 [From Emma's Tip]
 Scribe Shadow: https://app.askpoeai.com/
 
 [From Kelli's Tip]
 4 the Words: https://4thewords.com/
 
 Sign-up for Upcoming BookFunnel Webinars
 https://calendly.com/jack_bookfunnel
 
 Join the Discussion in the BookFunnel Authors Facebook Group
 https://www.facebook.com/share/g/14N8Xw8JPc/
 
 Questions? We can help! Leave a comment on this video or at support@bookfunnel.com and we'll get back to you as soon as we can with an answer to your question!
 
 [Chapters]
 00:00 Introduction
 00:26 Meet the Hosts and Guest Author
 02:14 Current Writing Projects and Updates
 08:24 Tips from the Trenches: Writing and Self-Publishing
 26:19 Monetizing Your Writing Beyond Books
 53:00 Damon the Swifty and Author Visibility
 54:00 The Power of Personal Engagement
 56:14 Visibility Assessment Explained
 58:55 Guerrilla Marketing for Authors
 01:12:10 The Three V's of Bold Promotion
 01:19:17 The Story Behind Frankie Girl
 01:32:59 Marketing Strategies and Final Thoughts
 01:37:27 Writing Challenges and Strategies
 01:37:50 Introducing the Podcast and Guest
 01:38:26 Host and Guest Introductions
 01:39:46 Current Writing Projects
 01:45:48 Tips from the Trenches
 02:03:43 Monetizing Your Writing Beyond Books
 53:20 Pushing Authors to Increase Visibility
 56:14 Creating a Visibility Assessment
 58:58 Guerrilla Marketing for Introverted Authors
 01:01:19 Engaging with Readers Personally
 01:12:10 The Three V's of Bold Authors Network
 01:19:17 The Story Behind Frankie Girl Series
 01:29:57 Innovative Marketing Strategies
 01:34:57 Final Thoughts and Community Invitation
 
 

AutoCrit & Your Writing Process with Bekah Brinkmeier, The BookFunnel Podcast Episode 816 Jan 202501:45:26

Jack, Emma, and Kelli talk with Bekah Brinkmeier about writing, ghostwriting, getting beta readers and good feedback, and her process for writing. The team ends up adopting one of her key habits to write more. They wrap up with a discussion on AutoCrit and how it empowers authors.

Learn more about AutoCrit and their tools to help you plan, write, and edit your work.
https://www.autocrit.com/
 
Sign-up for Upcoming BookFunnel Webinars
https://calendly.com/jack_bookfunnel
 
Join the Discussion in the BookFunnel Authors Facebook Group
https://www.facebook.com/share/g/14N8Xw8JPc/
 
Questions? We can help! Leave a comment on this video or at support@bookfunnel.com and we'll get back to you as soon as we can with an answer to your question!
 
Chapters 
00:00 Introduction to the Podcast
00:40 Meet the Hosts and Guest
01:20 AuthorNation and Networking
03:00 New BookFunnel Features
05:16 Writing Updates from the Hosts
07:41 Tips from the Trenches
08:15 Beware of Vanity Publishers
11:45 Discovering Your Writing Routine
17:03 Micro Rituals for Writers
22:25 Introduction to Autocrit
35:44 Balancing Beta Reader Questions
36:28 Key Questions for Beta Readers
37:59 Importance of Reader Feedback
38:29 Marketing Insights from Beta Readers
42:41 Autocrit Tools for Authors
57:11 Using Dictation for Writing
01:11:01 Character Name Cleanup Tips
01:11:32 iPhone Vocabulary Insertion
01:12:26 Micro Rituals for Writers
01:13:33 Pomodoro Technique Explained
01:15:08 Passion Projects and Creativity
01:16:46 Balancing Client Work and Personal Projects
01:19:31 Ghostwriting Origin Story
01:24:51 Challenges and Rewards of Ghostwriting
01:31:37 Advice for Aspiring Ghostwriters
01:42:59 Autocrit Features and Offers

Understanding the Rules of Self-Publishing with Becca Syme, The BookFunnel Podcast Episode 1803 Jun 202501:02:19

In this episode of the Book Funnel podcast, host Jack Shilkaitis and co-hosts Kelly Tanzi and Emma Alisyn welcome author success coach Becca Syme. They discuss various topics related to self-publishing, including effective strategies for book signings, the importance of understanding one's writing process, and the nuances of social media engagement. Becca emphasizes the significance of knowing the rules of the publishing game and maintaining a strong will to publish, regardless of external fluctuations in sales or market trends. The conversation highlights the need for self-awareness and adaptability in an ever-changing industry, encouraging authors to focus on their motivations and joy in writing.

Better Faster Academy
https://betterfasteracademy.com/time-...

Becca's YouTube Channel  / beccasyme

Becca's Amazon Author Page
https://www.amazon.com/stores/author/...

Chapters
00:00 Introduction and Guest Introduction
05:09 Tips from the Trenches: Author Insights
10:18 Understanding the Game of Publishing
18:46 Core Motivations and Author Success
30:00 Understanding Higher Order Motivations
32:02 The Struggle with Social Media Engagement
34:18 Navigating Discoverability in a Saturated Market
36:18 The Importance of Personal Choice in Writing
38:49 The Emotional Toll of Writing and Creativity
41:39 Understanding the Rules of Publishing
44:16 The Unpredictability of Success in Publishing
55:49 Covenants for Resilience in Writing
01:02:08 Outro

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