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Explore every episode of the podcast The Book More Brides Podcast - Wedding Business, Wedding Marketing, Book More Weddings, Wedding Business Mentor, Bridal Business Coaching

Dive into the complete episode list for The Book More Brides Podcast - Wedding Business, Wedding Marketing, Book More Weddings, Wedding Business Mentor, Bridal Business Coaching. Each episode is cataloged with detailed descriptions, making it easy to find and explore specific topics. Keep track of all episodes from your favorite podcast and never miss a moment of insightful content.

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1–50 of 85

TitlePub. DateDuration
085 \\ Fix these 5 things TODAY to book more weddings with your website07 Aug 202400:23:59

Is your website doing anything to book weddings for you? If not, it should be - or you could be losing dozens of weddings each year that should have been an easy close. 

Here are 5 things you need to fix on your website to not only book more weddings, but book more of the couples you love who are excited to work with you. Roll up your sleeves and let's make some changes that will help you make more money in your wedding business!

Do you want to book more weddings with your perfect couples? The Growth Academy has helped hundreds of wedding pros book 15, 25, even 40 more weddings on their calendars in 90 days or less - and STAY booked up with those ideal couples. Schedule a call with us to learn how we can help you do the same for your wedding business! https://bit.ly/4fM6KwG 

084 \\ Do you believe you're worth your rate? How to charge more in 202411 Dec 202300:16:47

Truth time: When was the last time you raised your rates in your wedding business? Has it been years? Have you added in new services, equipment, techniques, etc. - but kept your rates the same?

 

Wedding pro, you are worth so much more than what you're likely charging right now...but how do you know if it's the right time to raise your rates? 

 

Listen in for some tips on how to identify barriers that might be holding you back from charging more in your wedding business - and keeping those high-value couples from wanting to book with you. Let's do this!

 

Ready to take your wedding business to the next level? Schedule a call with us to learn how the Growth Academy can take your business from plateaued to profitable. 

074 \\ Book more weddings in 2023 with the right messaging18 Apr 202300:21:02

What books weddings in 2023? 

 

The very first thing you HAVE to get right is your messaging - which means, at a basic level, knowing which words make your leads want to book you.

 

But how do you do this, and how do you make it work for your wedding business?

 

In this episode, let's talk about messaging - and why it will make or break your wedding business in 2023!

 

**Ready to finally know what your leads need to hear from you? Schedule a call with us! We have a plan to fill up your calendar with the leads you WANT to work with - in 90 days or less. Schedule your call here: https://bit.ly/3zEeQUq**

073 \\ 5 big surprises from the Real Weddings Report 202312 Apr 202300:21:43

I finally had a chance to go through the 2023 Real Weddings Report from WeddingPro (homebase for WeddingWire & The Knot) - and MAN, there were some BIG takeaways!! 🤯

 

Staying on top of wedding industry trends is an important part of being a wedding pro...but I'mn not talking things like what kinds of gowns brides are wearing, or flower styles, or even the size of weddings - I'm talking things like:

 

  • What couples want to hear (and see) from your wedding business
  • How engaged couples want to be communicated with
  • And even how we might need to pivot our businesses to meet some new needs

 

In today's episode, I'm sharing 5 of the biggest "WHOA!" moments from this recent report...listen in for some big insights for your wedding business marketing!

 

P.S.: Want to make a game plan for putting these things into action, and creating a wedding business that thrives no matter what the trends might be? Schedule a call with us and we'll help you with action items to start booking more weddings ASAP! 

072 \\ The biggest sales killer in your wedding business24 Mar 202300:21:26

There's something killing off sales in your wedding business. 😲

 

And until you can see it - and fix it - you could be losing up to 75% of the sales you SHOULD be making.

 

In this episode, find out what this dangerous sales killer is, what it looks like in your wedding business - and a plan to fix it!

 

Want help 3x'ing your wedding business this year? Schedule a call with us and we'll help get you on the right path!

 

💍 Connect with more than 2,000 driven wedding pros in the Book More Brides Community group on Facebook

💍 Download our free Price Shopper Email Series 

💍 Find business-changing resources on our blog

💍 Hang out with us on Instagram

071 \\ How to build trust with your wedding leads - BEFORE they're clients!01 Mar 202300:22:06

We need wedding leads to trust that we're great at what we do...but how do we do that BEFORE they sign with us and become clients? 

 

After all, trust is what helps them say "yes" - but we have our work cut out for us when couples come to us already suspicious that we *only* care about making a sale.  

 

In today's episode, I've got some actionable wedding business building tips that you can put to work and show your leads that, not only do you actually care about them, but that you are truly the must-have wedding pro for them!

 

Want a solid action plan to book up your wedding business and rise above your competition - in 90 days or less? Schedule a call with us here for all the details!

070 \\ How to use WeddingWire and The Knot to your advantage - 3 tips for wedding business building13 Feb 202300:20:39

Love 'em or not, WeddingWire and The Knot are huge for our couples as they plan their weddings. We know we need to be where our couples are, and these are the top spots - but I've heard from too many wedding pros that they just can't figure out how to get good leads from these platforms.

 

If this has been your struggle too, listen up - I'm sharing 3 ways you can get high quality wedding leads from WeddingWire and The Knot that you can put to work in your wedding business TODAY!

 

Need more specific advice on how to do this for *your* wedding business? Schedule a free consultation call with us here! https://msgsndr.com/widget/booking/N1cGaF1XtigGZI8hMqTe 

069 \\ Change this mindset NOW to book more wedding leads30 Jan 202300:16:36

Did you know there is one phrase that could be completely dragging down your wedding business?

A phrase that is so powerful that, if we take it out of our vocabulary whenever you're thinking about booking wedding leads, it can triple your business (or more)?

This phrase (and what you think about it) really does impact that much of your wedding business - so let's dig into why we say it, how to STOP saying it, and what we need to do instead so that we can skyrocket our income in 2023!

**Want a real plan to make this happen? Schedule a call with us here and we'll show you how our Growth Academy students are consistently booking couples they love to work with, raising their prices, and making more money in their wedding business in 90 days or less!

068 \\ How do you know if your wedding business messaging works? 5 questions to find out!09 Jan 202300:21:02

If you've been listening to the Book More Brides Podcast, you know that we're here to help you with your wedding business marketing and messaging - but what the heck is messaging, and why does it matter to you? (Or rather, why does it matter to your couples?)

In this episode, I'm breaking down what wedding business messaging is, and the 5 questions you can ask yourself today to see if what you're saying to your couples is helping you - or hurting you!

Not sure if your wedding business marketing and messaging is heading in the right direction? Schedule a free call with us! We want to hear about your business, the things that have been stressing you out, and give you some tips on how to fix it.

Schedule your free consultation call here: https://pages.bookmorebrides.com/consultation

067 \\ 3 resolutions for wedding pros in 2023 - use these wedding business marketing tips to make more money this year!02 Jan 202300:25:02

Do you want your wedding business BOOMING in 2023? 

I don't know about you, but I'm tired of feeling like we have to constantly react to whatever is happening in the world and economy around us to make our businesses succeed - so let's take charge with these 3 resolutions for wedding pros in 2023!

Focus on just these 3 wedding business marketing tips, and I know this year will be your best one yet.

-----------------------

If you want to make some BIG progress, and fast, the Book More Brides Growth Academy will show you how to stand out from competition and get leads to see your value - in 90 days or less.

In our focused training program, you'll learn our Cracking the Booking Code Method to know the words your couples need to hear to book you, and get them onto a sales call quickly. We work with you so you get the feedback you need to make sure you’re getting it right - no more guessing about what will work! - and you'll have all of this completed in 12 weeks or less...and we'll work with you until you do.

Schedule a call with us here to learn about the Growth Academy: https://msgsndr.com/widget/booking/N1cGaF1XtigGZI8hMqTe 

066 \\ Tired of convincing couples why they should book you? Here's how to show your value FAST!13 Dec 202200:20:38

You know you're better than your competitors...so why can't your leads see it?

It's SO frustrating to know that you offer a better service than others in your area - but you keep getting wedding leads who can't seem to figure out why you cost "so much" compared to that budget wedding DJ / venue / wedding photographer, etc. 

Well, I'll tell you one thing: It all comes down to VALUE - and not just how you show it, but when.

In this episode, I'm sharing part of what I recently taught in our Booked & Busy Training for Wedding Pros...and why our wedding business success depends on getting couples to see our value FAST, so that you're not stuck trying to constantly convince them why you're worth your rate.

If this is hitting you right now, I want you to know that we're here to help! Schedule a free consultation call with us here, and let's figure out how to get your leads to finally see why you are so valuable - and why you're the must-have wedding pro in your area.

065 \\ Why don't leads see your value? Boost wedding lead bookings with the right messaging!28 Nov 202200:17:22

Have you ever looked at your wedding leads and wondered, "Why don't they get it??"

You know your wedding business is better than your competitors, and you know you're great at what you do...your leads should be able to easily see this, and you should be booking couples left and right! 

So why aren't you?

Most of your leads just don't seem to understand why you're so good - and that means you have to keep proving your value to them, over and over again. 

Why? Because you doesn't have the right messaging for them! (And just so we're clear, I don't mean text messaging - I mean the kind related to marketing!)

In this episode, I'm diving into wedding marketing messaging - what it is, why it's important, and how to use it to finally get leads to see your value!

One week from today, we're hosting our LAST Booked & Busy Training for the year!

Join us December 5-7 at 1 p.m. Eastern - I'll be talking about:

  • The Fast Way to Bring In Quality Leads
  • The Missing Piece of Your Lead Funnel
  • How to End the Ghosting and Close Your Leads Quickly

Register here - let's close out 2022 strong, and ready to tackle 2023! https://www.bookmorebrides.com/booked-and-busy-training/ 

083 \\ Growing your wedding business with Buy Now and Buy Later couples28 Nov 202300:16:03

Did you know there are actually two kinds of wedding leads you're always working with? 

 

These are two very different groups of couples who are looking to book you at any given time...and if you know how to help them both, it could mean doubling or even tripling your revenue. 

 

In this episode, I'm sharing the difference between Buy Now and Buy Later couples, what each group needs to know from you, and how to help them both so you can grow your wedding business like crazy in 2024!

 

Find out how to get your personalized growth strategy, including a step-by-step plan to book Buy Now AND Buy Later brides in 90 days or less - schedule a call with us here: https://bit.ly/3zEeQUq 

064 \\ Booking wedding leads - expectations vs. reality: How can we book leads faster?22 Nov 202200:21:28

Wouldn't it be amazing if all it took to book a wedding lead was for them to hear about us, immediately set up a call, and book with little to no questions asked?

Many wedding pros expect that this is how it's supposed to go - and if it doesn't, they weren't your ideal client anyways. HOWEVER...

While this may be our expectation, the reality is a little different; but that doesn't mean it's a bad thing, or that you're doomed to unpredictable bookings. You just need a different perspective - and a plan.

In this episode, I'm sharing how to manage these expectations, and steps you can take to make booking wedding leads faster a reality!

**BLACK FRIDAY DEAL ALERT!** 

Starting this Wednesday, November 22 - for the FIRST TIME EVER - we're offering a special bundle with everything you need to book more wedding leads FAST!

The Booking Blitz Bundle will include:

  • Our no-fail formula for WeddingWire and The Knot profiles that get couples to click! 
  • 14 bridal show follow-up email templates, for both warm AND cold leads - AND... 
  • The Winning Website Formula - our step-by-step homepage content course that shows you how to grab your leads' attention, show your value fast, and pre-warm them BEFORE the sales call! 

This deal will be live starting Wednesday, November 22, and only runs through Friday, November 25 - I'll be posting the link in tomorrow's episode, or you can join our Facebook group for updates!

063 \\ When wedding leads ghost after the sales call {Part 3: End the ghosting in your wedding business}21 Oct 202200:21:41

Did you get a lead on a call with you, but then they didn't respond?

 

That feeling is THE WORST - because they seemed like your ideal couple and all the signs were pointing to them booking with you...then, NOTHING.

 

Is it something we said? Did they not like us? Why is it happening?

 

In today's episode in our series to end the ghosting in your wedding business, I'm sharing some insight on why this is happening, and what to do when it happens...because if you've gotten them this far, there's a really great chance you're perfect for each other, and there's just one small step left to get them to book!

 

Ready to get your wedding business booked up in 2023? Join me for the Booked & Busy Workshop for Wedding Pros, November 1 & 2!  https://www.bookmorebrides.com/booked-and-busy-training/ 

 

In this training, I'm sharing with you: 

  • How to find the couples who want to book with you

  • A simple 3-step approach to open the floodgates and start getting leads online, FAST

  • My proven marketing & messaging methods to turn "just looking" leads into red-hot prospects

  • The missing piece of your lead funnel that will pre-sell your couples - before they even get on a call with you!

 

Grab your spot for the training here: https://www.bookmorebrides.com/booked-and-busy-training/ 

062 \\ The #1 reason why leads are ghosting you - and what to do about it! {Part 2: End the ghosting in your wedding business}19 Oct 202200:16:31

Tell me if this sounds familiar...

1) Wedding leads reach out to you and ask you to send them information.

2) You send it over to them.

3) You don't get a response, and after a follow up or two, you figure they must not want to talk to you.

 

BUT WAIT: Is that really why they didn't respond? Or was there another reason - one that can be easily fixed...and turn them into a prospect again?

 

Today, I'm sharing with you the #1 reason why your leads are ghosting you - and what they need to hear to make them want to take the next step and schedule a call with you!

 

**Are you ready to start bringing in the leads you want to work with today... and booking your calendar full in 2023 and beyond? Join me November 1 & 2 for the Booked & Busy Workshop for Wedding Pros! Register here for this free 2-day training: https://www.bookmorebrides.com/booked-and-busy-training/ 

 

In the Booked & Busy Workshop, I'll share with you:

  • How to find the couples who want to book with you
  • A simple 3-step approach to open the floodgates and start getting leads online, FAST, even if you've struggled in the past
  • My proven marketing & messaging methods to turn "just looking" leads into red-hot prospects
  • The missing piece of your lead funnel that will pre-sell your couples before they even get on a call with you

 

Register for this free training here: https://www.bookmorebrides.com/booked-and-busy-training/ 

 

061 \\ NEW SERIES: End the ghosting in your wedding business! Part 1: The mindset of the Ghost Bride17 Oct 202200:14:37

📣 NEW SERIES ALERT!! 📣

 

It's October, which means it's spooky season...and it's the perfect time to talk about GHOSTING! 👻

 

As wedding pros, I think we can all agree that ghosting SUCKS. Wedding leads reach out to us, ask us for info, maybe even get on a call with us - and then, nothing. No response to the info we sent, no reply after a sales call...just silence. What went wrong?

 

Well, here's some good news: Ghosting doesn't have to be inevitable, or even a large part of your business. There are steps you can take to reduce it...but before you can do that, you have to understand something very important: why your leads are ghosting you in the first place.

 

If you're ready to get some answers on why ghosting happens, this is the episode for you - and throughout this podcast series, you'll get an action plan to get ghosting under control...and more leads saying "yes" faster!

 

Learn - > www.bookmorebrides.com/ 

 

Connect - > hello@bookmorebrides.com 


Community - > www.facebook.com/groups/bookmorebridescommunity

060 \\ What your couples care about - and what they DON'T: Wedding marketing messaging ideas that will get you booked06 Oct 202200:20:54

Experience, training, and equipment - do these things matter when it comes to booking more weddings?

 

Your leads want to know some very specific information about them...but the way you share it makes alllll the difference in making your leads want to book you, or keeping them in the "just looking" zone.

 

Today, I'm sharing a few *maybe controversial* things about what wedding marketing messaging ideas will get you booked! Are you ready for it?

 

If you want to stand out from your competition and show leads why you're the must-have wedding pro in your area, you HAVE to have the right wedding marketing and messaging! See how wedding business copywriting from Book More Brides can make it happen for you: https://www.bookmorebrides.com/copywriting-services/ 

 

Learn - > www.bookmorebrides.com/ 

 

Connect - > hello@bookmorebrides.com 


Community - > www.facebook.com/groups/bookmorebridescommunity

059 \\ Can't get wedding leads to see your value? Answer these 3 questions to make it happen faster!04 Oct 202200:18:19

Do you struggle to get wedding leads to see your value?

 

Are you wondering how to get couples to see why you're better than your competition - and not only better, but even worth spending more than they planned so they can book YOU?

 

Last week, another one of our Growth Academy students told us how he had booked a couple who said he was more expensive than others - but they wanted HIM, because he had shown them why he was the better choice. 

 

If you want this for your wedding business - and you want more leads to see your value faster - there are 3 questions you must answer for them...and I'm sharing them in this episode!

 

Want to fast-track making more money in your wedding business, with a mentor who can just show you what to do next in your wedding business marketing and sales? You need the Growth Academy! Learn more about it here: https://www.bookmorebrides.com/book-more-brides-growth-academy/ 

 

Learn - > www.bookmorebrides.com/  

 

Connect - > hello@bookmorebrides.com  


Community - > www.facebook.com/groups/bookmorebridescommunity 

058 \\ What will help you get wedding clients fast: a good-looking website, or words that sell? Here's the truth!19 Sep 202200:21:36

It's the business equivalent of the chicken or egg question - which is better to do first: Make your website look good (design), or sound good (writing)?

 

When it comes down to it, what will convince couples that you are the right wedding pro for them and book with you?

 

Yes, you do need a good-looking website that will be attractive to your couples...after all, we only have half a second to make a first impression with them!

 

But if you have to decide where to focus your wedding business marketing first - getting a beautiful website, or having the right words that sell - there's a very good reason why you should start with the words...and it all starts with a sports car. (Listen to the episode and you'll know what I mean!

 

Learn - > www.bookmorebrides.com/ 

 

Connect - > hello@bookmorebrides.com 


Community - > www.facebook.com/groups/bookmorebridescommunity

057 \\ How do wedding businesses make money if you hate selling? Here's how to sell CONFIDENTLY when you don't have sales experience!15 Sep 202200:26:45

When it comes to selling in your wedding business, have you found yourself saying any of these things?:

 

  • "The selling process it makes me feel so insecure...I hope this feeling will leave me soon!"

  • "I have no background in selling, so it is SO alien to me."

  • "The struggle is real with sales & networking when you're an introvert with impostor syndrome!"

 

These are real quotes from real wedding pros...and they're more common than you might think. (You're not the only one!)

 

Most of us don't have sales experience; or, if we do, we kind of sucked at it and decided we're not good at it - which means that, when it comes time to offer the sale to a lead, we probably start sweating and stammering and sounding super not-confident about the whole thing.

 

Doesn't exactly make a lead want to jump to sign a contract, does it? 

 

The uncomfortable truth is that we NEED to be good at selling in order to grow our wedding business or finally make it our full-time job...but how?

 

In today's episode, I'm sharing tips to go from feeling like a pushy salesperson to feeling totally comfortable offering the right packages to your leads. You can do this, and I'm going to show you how!

 

**Want to really push past hating sales and maybe even get excited to offer the sale to your wedding leads? Book a free consultation call with us - we'll give you some actionable tips and a clear path to wedding business growth! 

 

Learn - > www.bookmorebrides.com/ 

 

Connect - > hello@bookmorebrides.com 


Community - > www.facebook.com/groups/bookmorebridescommunity

056 \\ Make your wedding business stand out from the competition! 3 must-know wedding marketing tips to increase bookings13 Sep 202200:27:43

Are you stressed out about how to make your wedding business stand out from your competition?

 

Do you feel like it's nearly impossible to get couples to see your value in a crowded market?

 

Or do you think the only way to get ahead is to offer something (or a style) that is TOTALLY NEW AND UNIQUE from anything anyone has seen before?

 

So many wedding pros struggle with this...and a lot of times, it's what drives them out of business - because they don't know how to get couples to see why they're the must-have wedding pro in their area.

 

Today, I'm sharing 3 must-know wedding marketing tips to increase bookings, stand out from the competition, and feel totally ready to stake your claim in your local area that YOU are the wedding pro that they absolutely have to have! 

 

And if you're willing to put these into action, you WILL stand out from your competition - because, while you might look like a lot of other wedding pros in your area, these 3 tactics will make wedding leads sit up and take notice. 

 

It's time to elevate you above everyone else...fast! Let's do this!

 

Learn - > www.bookmorebrides.com/ 

 

Connect - > hello@bookmorebrides.com 


Community - > www.facebook.com/groups/bookmorebridescommunity

055 \\ Do couples say you're "too expensive"? Here's how to market to brides who won't care about the cost!12 Sep 202200:24:32

Are you getting the "wow, you're so expensive / out of my budget" response from your couples more than you'd like?

 

This is the WORST to hear, because it pretty much confirms one of our biggest fears as a wedding pro: We're charging too much, and no one wants to hire us because we're too expensive - so we better reduce our rates. Right? 

 

WRONG!!

 

There are some very understandable reasons why your leads think you're too expensive - and what it all boils down to are these two things:

  1. Couples have no idea what things cost for a wedding, so everything seems too expensive; and

  2. They don't understand your value yet.

 

The good news is, these are very fixable problems! In today's episode, I'm sharing with you how to respond when you get the "you're too expensive / out of my budget" line from leads, so you can feel more confident responding (and closing them) when you hear it...without reducing your rates!

 

Learn - > www.bookmorebrides.com/ 

 

Connect - > hello@bookmorebrides.com 


Community - > www.facebook.com/groups/bookmorebridescommunity

082 \\ 3 marketing must-do's for your wedding business02 Oct 202300:17:30

On a scale of "word-of-mouth only" to "paying Meta $2k every month," how serious are you about marketing your wedding business?

 

Every major brand knows the importance of marketing their product/service...so why aren't we taking the same approach in our wedding businesses?

 

One of our clients - a very smart, six-figure multi-op owner - once shared these wise words: "If you build your wedding business on word of mouth, it's going to die." OUCH.

 

Here's the thing: Your wedding business cannot survive if you don't have a marketing plan...so today, I'm sharing the 3 absolute must-do marketing activities to start doing in your wedding business today!

 

Ready to get serious about marketing your wedding business? Schedule a call with us to learn how we help you get in front of the right couples and get them to book: https://bit.ly/3zEeQUq 

054 \\ MOB mentality: How to market to brides when your client is really the parents!07 Sep 202200:24:32

You've probably heard me say before that our couples have to be the focus of our wedding business marketing, not us...but what if there's someone else we're not considering in our messaging?

 

What if there's someone else we should be speaking to, and making sure they're seeing what they need to see and hearing what they need to hear?

 

I'm talking about the PARENTS of your couples - the mother of the bride (MOB), father of the bride, future mother in law...anyone who will be encouraging (or DISCOURAGING) your couples to hire you! 

 

If you've ever heard your leads say, "I need to talk about this with my mom," or had their mom or MIL join them for an appointment with you - THIS is the episode for you!

 

**Want to finally know out the emotional needs of not only your perfect couples, but also the decision-making parents? I can help you with that! With just 2 hours of your time, my Homepage Refresh Package will give you:

  • Your website homepage content completely written out, from top to bottom, laid out in a proven framework to get leads scrambling to book a call with you

  • A complete Perfect Couple Profile that clearly spells out your couples’ emotional needs (a.k.a. the words that make them want to buy), so you finally know what they need to hear to book you

  • My Messaging Pillars worksheet, which shows your couples’ wants, concerns, objections (and how to answer them) and so much more - which you can use over and over again on social media posts, ads, your profile on WeddingWire or The Knot…anywhere you need to convince couples you’re the perfect wedding pro for them

  • Recommendations on images that will captivate your leads from the moment they land on your website. (Because remember: You only have a half second to make a first impression with them online! 😳)

 

Ready to get this taken care of once and for all? Book a call with us here, or email me at hello@bookmorebrides.com and let me know you're interested in the Homepage Refresh Package!

 

Learn - > www.bookmorebrides.com/ 

 

Connect - > hello@bookmorebrides.com 


Community - > www.facebook.com/groups/bookmorebridescommunity

053 \\ The unseen burden of wedding pros: Marketing in the wedding business without losing your mind!06 Sep 202200:23:21

Do you feel like you constantly have a million things on your mind when it comes to your wedding business - and almost none of them have to do with what you actually DO in your wedding business?

 

From responding ASAP to wedding leads and keeping tabs on already-booked couples to making sure your marketing doesn't fall apart - it's a lot for any wedding DJ, photographer, wedding planner or anyone else serving couples to handle!

 

But there IS good news: You're not alone - and I know how to help you! So many wedding pros struggle to find a way to handle the business side and marketing in the wedding industry - today, I'm sharing some solutions to 4 of the biggest struggles...so you can keep your wedding business running, but get back to doing what you love for your couples.

 

**Want to get to your leads first, and manage all of your client conversations in one place? The Book More Brides CRM makes it happen! Learn more here about this solution created just for wedding pros here, or book a call with us to see the Book More Brides CRM in action and how it can work for your wedding business!

 

Learn - > www.bookmorebrides.com/ 

 

Connect - > hello@bookmorebrides.com 


Community - > www.facebook.com/groups/bookmorebridescommunity

052 \\ Will your couples choose the WRONG wedding pro? Marketing messaging strategy tips you need to know!31 Aug 202200:23:00

What will happen if your couples DON'T choose you? 

 

What are they worried about? What are they afraid will happen? And most importantly...

 

Do they know you're ready to keep it from ever happening??

 

In this episode, I'm talking about how to add a little salt to make your wedding marketing and messaging amazing...along with several references to the "A Christmas Carol" and the Muppets. You're welcome. ;) 

 

Learn - > www.bookmorebrides.com/ 

 

Connect - > hello@bookmorebrides.com 


Community - > www.facebook.com/groups/bookmorebridescommunity

051 \\ How do I market my wedding business? The first 5 things every new wedding planner, DJ, photographer, EVERYONE needs to do!24 Aug 202200:27:03

Are you brand new to the wedding industry and wondering how to market your wedding business?

 

Are you maybe not-so-new, but never really got a chance to set a solid foundation for marketing your wedding business?

 

Today, I'm sharing the 5 most important things EVERY wedding pro needs to do - whether you're a DJ, photographer, venue owner, wedding planner, florist, or ANYONE who works in the wedding industry - to make sure your marketing game is strong!

 

This is especially important as we get closer each day to December, a.k.a. engagement season...now is the time to get things set up right for your wedding business, so you can handle the flood of newly-engaged couples who need what you have to offer!

 

Episodes mentioned:

 

Learn - > www.bookmorebrides.com/ 

 

Connect - > hello@bookmorebrides.com 

 

Community - > www.facebook.com/groups/bookmorebridescommunity 

050 \\ Great at what you do, but not booking enough weddings? Wedding marketing messaging ideas to show leads you're legit!17 Aug 202200:19:44

You know you're great at what you do...the couples who book you LOVE you and tell you that you're amazing...so why aren't you booking more weddings?

 

Running a wedding business can feel really defeating at times - especially when the bookings are slow, but you know you have the talent and skills to give your couples exactly what they want for their wedding.

 

If this sounds familiar, then I want you to know: It's not you - it's your messaging!

 

There are very specific things your couples need to hear from you to feel confident and KNOW that you're amazing at what you do...and in this episode, I'm sharing them with you!

 

Learn - > www.bookmorebrides.com/ 

 

Connect - > hello@bookmorebrides.com 


Community - > www.facebook.com/groups/bookmorebridescommunity

049 \\ Where should you invest in marketing your wedding business? 3 questions to ask yourself first!15 Aug 202200:22:35

There's definitely no lack of marketing solutions for your wedding business - but how do you know which ones are best for YOU?

 

So many of you have said you feel like there's something missing in marketing your wedding business...but you're not sure what, or where to go first.

 

Free or low-cost methods will only take you so far - there's a reason they're free or low-cost! - but there's also going to be a point where you no longer have the time needed to put those free methods to work...or because you simply can't wait any longer for better results.

 

When you reach this point, it's time to invest in your business (yes, INVEST!) - but before you pull out that credit card, there are 3 super-important questions you MUST ask yourself so you know you're making the right investment.

 

Whether it's a new tech solution, or course to join, or advertising to invest in, or anything else...listen in on this episode and know what to look for before you invest!

 

Learn - > www.bookmorebrides.com/ 

 

Connect - > hello@bookmorebrides.com 


Community - > www.facebook.com/groups/bookmorebridescommunity

048 \\ How to recession-proof your wedding business08 Aug 202200:15:59

Have you been hearing about a recession, and wondering how it will affect your wedding business?

 

After the last couple of years, we could really use a breather as entrepreneurs...but with experts debating if we're heading for a recession or in one already, one thing is clear: We need to have a plan for our wedding business to thrive, in both a down economy and a booming one!

 

When you plan, you have peace - so let's talk about what we need to make sure our wedding business has all the right elements in place to book weddings in both good AND not-so-good times!

 

If you want to get a specific action plan in place, today is your LAST CHANCE to join us for our workshop, How to Recession-Proof Your Wedding Business!

 

This FREE workshop is happening tomorrow (August 9) and Wednesday (August 10) at 1 p.m. Eastern; register here to be eligible for some awesome prizes mentioned in today's episode! https://bit.ly/weddingmarketingworkshop

 

047 \\ Feel like you're wasting time in your wedding business? 5 ways to make more progress in less time03 Aug 202200:20:46

Are you feeling a little stuck in your wedding business?

 

Do you feel like you're just trying everything and spreading yourself around online just so people can find you - but you're running out of ideas of what else to do?

 

It can be super frustrating to try to figure out what will work for your wedding business, and what will be a big ol' goose egg that wastes your time, money and energy.

 

(This is especially true if you're worried about the economy, when using our time and money wisely are more important than ever - which is why I'm showing you how to recession-proof your wedding business in a free workshop next week, August 9 & 10! Save your spot for it here: https://bit.ly/weddingmarketingworkshop)

 

Friend, I don't want you to feel like this anymore! So today I'm sharing 5 ways to make more progress in your wedding business in less time - so you can get back to doing what you love (working with your perfect couples) and know that your efforts will actually create a result for you. Let's do this! 💪

 

Learn - > www.bookmorebrides.com/ 

 

Connect - > hello@bookmorebrides.com 


Community - > www.facebook.com/groups/bookmorebridescommunity

046 \\ Where's your wedding business going? Setting goals for your wedding business for 2022 and into 202301 Aug 202200:19:30

We're just over halfway through the year - how's your wedding business doing? Are you reaching your goals? Would a few more bookings help? Do you even KNOW where you're at??

 

It can be hard to look at our business straight on and crunch the numbers...so today I'm sharing a super-simple method for figuring out:

  • Where you're at now
  • Where you want to be
  • How to get there
  • How to plan ahead for 2023

 

Hey, I get it - I'm not a numbers person...but with a simple plan like this in place, it's a lot easier to figure out how to hit those big goals!

 

AND...are you joining me next week for the Wedding Marketing Jumpstart Workshop?!? Next week (August 9 and 10, at 1 p.m. EST), I'm sharing 3 simple steps to bring in more leads & close your perfect couples - totally free!!

 

Save your spot in the workshop here: https://bit.ly/weddingmarketingworkshop 

045 \\ 4 things you need to say to get wedding leads to a sales call27 Jul 202200:19:02

Did you know there are 4 super-important things your wedding leads NEED to hear to want to talk with you?

 

So many of our couples have had bad experiences with pushy salespeople - both with wedding pros and just anywhere else in their lives - so we need to make sure we're building a level of comfort, trust and confidence with them...before they ever get on a call with us.

 

These 4 phrases are so powerful in breaking down that wall of wariness our couples often come to us with - apprehensive and even a little defensive about getting pushed into something - and helping them see that we care about THEM first, and the sale second.

 

(Because that's how we really want them to feel, right?)

 

This topic is one I'll really be digging into during our Wedding Marketing Jumpstart Workshop, happening August 9 & 10 at 1 p.m. Eastern - are you registered yet?? If not, this is the place to do it! --> bit.ly/weddingmarketingworkshop 

 

I can't wait to talk with you over Zoom in this workshop about:

- How to talk to your couples so they're pre-sold before the sales call

- A simple marketing plan to book leads faster 

- How to stand out from your competition & fill up that calendar!

 

Register today & you'll be entered for some sweet giveaways too! https://bit.ly/weddingmarketingworkshop 

 

Free resources:

- Connect with more than 2,000 driven wedding pros in the Book More Brides Community group on Facebook

- Download our free Price Shopper Email Series 

- Find business-changing resources on our blog

- Hang out with us on Instagram


Work with us:

- Book a FREE consultation call with us

- Get on-demand access to 70+ wedding business, marketing & sales trainings in our Wedding Business Acceleration Membership

- Build a profitable wedding business that lasts in our Growth Academy

- Close more leads & get personalized tech support with our Book More Brides CRM

- Stand out from the competition with custom copywriting for your website, emails & more from wedding industry experts

Get the software we use:

Get contract templates & more law resources from Paige Hulse's Creative Law Shop - use code BOOKMOREBRIDES10 for 10% off

OntraPort  |  AWeber | Tailwind | Tidio | SpyFu

081 \\ Where are all the wedding leads? Here's how to get couples to contact you!13 Sep 202300:17:59

Does it seem like you have waaaaay fewer leads this year than the last couple of years? 

 

There's a good reason for it (cough cough wedding boom cough cough) - but there's also something you can do about it. Here's how to get more wedding leads to contact you...AND get them to stick around this time!

 

Find out how the Book More Brides Growth Academy helps wedding pros of all kinds book more weddings and stand out from the competition - schedule a call with us here: https://bit.ly/3zEeQUq 

044 \\ The #1 way to get more leads to contact you online25 Jul 202200:21:02

Are you frustrated that leads aren't filling out the contact form on your website?

 

One of our Growth Academy students recently told us this was his number one issue - getting more leads that came through his website to fill out the contact form and schedule a call with him.

 

If your website has a decent amount of traffic coming through, but you're not seeing enough calls booked from that traffic, then it's time to examine your website - and I have a quick fix for you that might make all the difference!

 

I also announced in this episode that we're hosting the Wedding Marketing Jumpstart Workshop, August 9 and 10! Register here: https://bit.ly/weddingmarketingworkshop 

 

This is a totally free workshop, and I'll be sharing with you 3 simple steps to bring in more leads & close your perfect couples - you will NOT want to miss out on this!

  Register for the workshop here: https://bit.ly/weddingmarketingworkshop      I can't wait to share this training with you!

Learn - > www.bookmorebrides.com/ 


Connect - > hello@bookmorebrides.com 


Community - > www.facebook.com/groups/bookmorebridescommunity
043 \\ Tired of getting ghosted? Quit saying these 3 things to wedding leads!18 Jul 202200:27:37

THEY contacted YOU...you gave them the info...but now your lead isn't responding. What's the deal?

 

Getting ghosted is one of the most frustrating parts of the wedding business, and we don't always understand why.

 

Maybe they're a Buy Later couple...maybe they're just price shopping...but maybe it's because we're (unintentionally) saying something that keeps them from coming back. O.O

 

In today's episode, I'm sharing 3 things that we need to stop saying when we talk with wedding leads - this is one you don't want to miss!

 

PLUS: We're getting ready to host a free 2-day workshop on how to bring in more leads for your wedding business! All the details will be shared in our Facebook community; if you're not already part of it, come join the fun! www.facebook.com/groups/bookmorebridescommunity

 

Learn - > www.bookmorebrides.com/ 

 

Connect - > hello@bookmorebrides.com 

042 \\ How to get wedding leads when you're new to the business11 Jul 202200:29:56

Are you a new wedding photographer? DJ? Wedding planner? Venue? Florist?

 

No matter what service you offer, if you're new to the wedding business, you've probably asked yourself: How in the world do I get leads when no one knows about me yet??

 

Don't worry - I've got a plan for you! I'm sharing 4 of the best ways to get your name out there and get the attention of the engaged couples you want to work with...let's do this!

 

Are you new to the wedding industry and want some direction - what to do first, how to stand out, how to get couples to want to talk with you? I've opened up a few spots for a 1-hour coaching session at a special summer rate...and they're going fast!

 

At the end of the session, you'll know exactly what your couples need to hear to make them want to book with you - which will set you apart from others in your area AND make the sales process easier. You'll also get a link to the recording and a worksheet to help guide you in how to use this in your wedding business moving forward.


Email us at hello@bookmorebrides.com and let us know you're interested in booking a coaching session with me (at a top secret special summer rate!), and we'll send you all the details to book your session!


Learn - > www.bookmorebrides.com/ 


Connect - > hello@bookmorebrides.com 


Community - > www.facebook.com/groups/bookmorebridescommunity 

041 \\ How to deal with imposter syndrome as a wedding pro07 Jul 202200:21:59

Do you sometimes feel like you're not that great of a wedding pro? Like you can't compete with the bigger operations? That you don't have enough experience? That you're TOO experienced (a.k.a. old)?

 

It's that old beast that's come back to take another chunk out of our ego: IMPOSTER SYNDROME.

 

It's okay - every one of us has to deal with these feelings at some point in our careers, and it won't be the last time, either.

 

So I have 3 things I want you to know so you can be encouraged - whether you're feeling that imposter syndrome creeping in now, or to bolster you for the future. You're an amazing wedding pro, and I'm here to make sure you KNOW it!! 💪

 

One of the *best* ways to fight off imposter syndrome is to make sure your leads know your value BEFORE they ever get on a call with you...and I'm opening up 10 one-on-one coaching spots to help you figure out how to do just that! 

 

At the end of the session, you'll know exactly what your couples need to hear to make them want to book with you - which will set you apart from others in your area AND make the sales process easier. You'll also get a link to the recording and a worksheet to help guide you in how to use this in your wedding business moving forward.

 

Email us at hello@bookmorebrides.com and let us know you're interested in booking a coaching session with me (at a top secret special summer rate!), and we'll send you all the details to book your session!

 

Learn - > www.bookmorebrides.com/ 

 

Connect - > hello@bookmorebrides.com 


Community - > www.facebook.com/groups/bookmorebridescommunity

040 \\ Ads not working for your wedding business? This could be why!05 Jul 202200:28:07

Why do ads seem to work for some wedding pros, and not for others? 

 

Have you run ads for your wedding business, but didn't get the leads you wanted and just figured ads don't work for you?

 

Well, before you throw in the towel on ads, I have a fix for you, and it could be a game-changer...not just on whether your ads work or not, but to bring in the RIGHT kinds of couples for you!

 

PLUS: I have a big-time 🎆 Fourth of July SALE 🎆 going on right now on our Winning Website Formula - get $100 off the course, now through July 6, 2022! No coupon code needed, just go to bookmorebrides.com/winningwebsiteformula/ and snag your deal!!

 

Do you want a website that will bring you qualified leads that turn into bookings? The Winning Website Formula shows you the framework to:

  • grab your couples' attention
  • show your value FAST
  • get them excited to contact you, and
  • pre-warm them BEFORE the sales call! 

 

In just a few simple steps, your couples will know why you're so valuable, and why they need to book you NOW - and this is your chance to get the course for $100 off! Grab this deal before it's gone! 🏃‍♀️

039 \\ You've got a lead in - now what? 5 steps to get your wedding leads booked21 Jun 202200:16:25

Do you know the 5 most important steps you can take to close more leads when they come in? 

 

Whether you're a brand-new wedding pro, or a more - ahem - experienced one, it's important to have a fool-proof process that will take leads from random to red-hot!

 

In today's episode, I'm sharing these simple - but oh so powerful! - steps so that you'll know EXACTLY what to do when you get a new lead in...and get them super excited to want to talk with you!

 

Learn - > www.bookmorebrides.com/ 

 

Connect - > hello@bookmorebrides.com 


Community - > www.facebook.com/groups/bookmorebridescommunity

038 \\ Help! My wedding business doesn't look legit! 3 ways to look professional online in 60 days or less20 Jun 202200:23:47

Do you find yourself saying things like:

 

"I know I don't look as professional as the big wedding businesses in my area"

"Those wedding pros have so much more experience than me"

 

Well, I'm here to tell you today that you CAN look professional enough online to compete with - and win more couples away from! - those bigger, more established wedding businesses...you just need to know how to show up online like a legit wedding business. And in this episode, I'm showing you how you can do this in 60 days or less! (for real!)

037 \\ Tired of budget brides and cranky couples? 3 truths you need to know to bring in QUALITY wedding leads!16 Jun 202200:24:49

Do you hear "How much?" from your leads more than you want,  or have to haggle with couples who only seem to care about getting you down to your lowest price?

 

Are you sick of getting bratty brides who want you to dance for them because they don't get why you're "so expensive"?

 

Then I have just the episode for you - I'm sharing 3 truths you need to know, so you can start bringing in leads who actually appreciate you and can see your value...before you even get on a call with them!

036 \\ 5 tips for creating a simple marketing plan for your wedding business14 Jun 202200:24:25

Does the word "marketing" stress you out - especially the idea of creating a marketing PLAN??

 

It doesn't have to be complicated, I promise!

 

I'm sharing 5 tips to create a super-simple plan to get your wedding business marketing in the right direction...and you don't need a degree to do it! 

 

=== Connect with Our Community (You Are NOT Alone!) ===

Step #1 - Join the Book More Brides Tribe Facebook Group: https://www.facebook.com/groups/BookMoreBridesTribe/ 

 

Step #2 - Find business-changing resources on our blog: https://www.bookmorebrides.com/blog/ 

 

=== The Essentials (Everything You Need To Win) ===

Download the Price Shopper Email Series: www.bookmorebrides.com/ 

 

Get 70+ on-demand workshops & more in our Acceleration Membership: https://www.bookmorebrides.com/wedding-business-membership/

 

Group coaching & expert wedding business marketing, copywriting & sales training in the Growth Academy: https://bookmorebrides.com/book-more-brides-growth-academy/  

 

Close More Leads With Our Book More Brides CRM - Texting, Emails, and Sales: https://pages.bookmorebrides.com/bmbcrm  

 

Get The Software We Use:

 

OntraPort: https://tinyurl.com/hvsh4u79  

AWeber: https://tinyurl.com/cs6xh8u8 

Tailwind: https://tinyurl.com/zjk64vuh 

Tidio: https://tinyurl.com/h9aw84s8 

SpyFu: www.spyfu.com/#nstorey 

Paige Hulse's Creative Law Shop (**use Code BOOKMOREBRIDES10 for 10% off!**): https://www.shopcreativelaw.com/ 

035 \\ Don't kill off the sale before it even begins! 3 ways to close more wedding leads06 Jun 202200:21:06

When your leads first come to you, they are the most interested than they will EVER be...but are you killing off the sale with them before it even begins?? 

 

In this episode, I'm sharing 3 areas to focus on so you can start closing more wedding leads - both now AND later!

 

If you've been looking for a way to easily respond to your leads and get them to book with you, you need to give the Book More Brides CRM a look!

 

Our system helps you keep communications with couples simple and in one place, along with the real-person tech support that’s been missing from other CRMs. With calendars and reminders for your couples, texting, emails, Facebook Messenger integrations, writing templates and more, it’s never been easier or faster to stay on top of your leads - and your calendar booked.

 

Take a look and schedule a demo here: https://pages.bookmorebrides.com/bmbcrm 

080 \\ It's time to get your wedding business ready for engagement season - here's why!06 Sep 202300:20:03

Did you know that the highest number of engagements happens in the month of December?

 

Did you also know that you'll see the benefits of what you do for your wedding business in about 90 days (3 months)?

 

That's why NOW is the time to get your wedding business ready for all those new leads about to come your way - and in this episode, I'm sharing the most important thing you can do now to be ready for a booked-out 2024!

 

Find out how to get unstuck in your wedding business and get leads to finally see your value - schedule a call with us here: https://bit.ly/3zEeQUq 

034 \\ "Just tell me what to say!" What your couples need to hear to book you01 Jun 202200:18:03
Do you know what your couples need to hear to book you? So many of you have told me, "Just tell me what to say and I'll say it!" - and while I can't give you an exact script, I CAN tell you the 3 things your couples need to hear from you, no matter what! Listen in and get ready to see higher quality leads popping in!

 

** Are you feeling stuck on how to bring in more wedding leads and close them more often? Schedule a strategy session with us!

We'll chat with you over video and  listen to your struggles, help you figure out where you want to go, and create a step-by-step plan with you. By the end of the hour, you'll feel more confident knowing exactly what you need to start making more money in your wedding business!

Schedule your session here: https://pages.bookmorebrides.com/strategysession1

033 \\ Build trust with your couples and turn leads into clients with vision casting!09 May 202200:17:28

How do you build trust with your leads to show them you're the right wedding pro for them? In this episode, I'm showing you how you can demonstrate how you'll deliver what they want for their wedding - otherwise known as casting a vision - by creating a plan to let them know you understand what they're struggling with right now, where they want to be...and then showing them how to get there!

And: If you're looking for a plan and path to get to where you want to be in your wedding business, you gotta check out the Book More Brides Growth Academy! Our group coaching program combines simple but powerful marketing, sales and business education with the one-on-one mentorship and supportive community the wedding industry has been missing. Get all the details here: https://www.bookmorebrides.com/book-more-brides-growth-academy/ 

032 \\ Want more wedding leads? 5 things that will *actually* make a difference25 Apr 202200:21:37

There are 5 things I know will make a massive difference in getting you more wedding leads - and in today's episode, I'm spilling them all!

 

And guess what: This is just a sample of all the things we're covering in-depth in the Booked & Busy Training for Wedding Pros, our free 5-day training for wedding pros starting May 9 - register here! https://www.bookmorebrides.com/booked-and-busy-training/ 

 

See you in the training!

031 \\ Feeling stuck in your wedding business? 3 things to do TODAY to bring in more leads!28 Mar 202200:18:35

Every wedding pro feels stuck in their business from time to time - but how can you get out of it, AND use this as an opportunity to get more bookings? 

I've got 3 tips for getting un-stuck in your wedding business today - including a free email template to help re-engage cold leads, or even ones you thought were dead!

Download our Cold Lead Revival email template here: https://www.bookmorebrides.com/coldleadrevival/ 

Episodes mentioned in today's tips:

  • Episode 21 - Part 2: The biggest website mistakes wedding pros make
  • Episode 3 - Is your website showing a picture of SUCCESS or STRESS?
  • Episode 19 - Is "Book Now" scaring off your couples? How to get more leads through your website
© My Podcast Data