The Blooming Garden – Details, episodes & analysis

Podcast details

Technical and general information from the podcast's RSS feed.

The Blooming Garden

The Hampshire Seed Company

Leisure

Frequency: 1 episode/12d. Total Eps: 36

Perfect for gardening enthusiasts at any level, this podcast is your companion to cultivating success and beauty in your own backyard or flower patch. Hosted by Jane Westoby from Fuchsia Blooms Florist and The Hampshire Seed Company. Each episode is a treasure trove of practical tips, expert advice, and insider flower farming guides designed to help you sow and grow with confidence and harvest with pride. Whether you’re dreaming of rows of neat vegetables or cutting flowers for bouquets all year round, we’ll walk you through every step. Let’s grow together!

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Apple

Data updated on 09/09/2026

Recent rankings

Latest chart positions across Apple Podcasts and Spotify rankings.

Apple Podcasts

🇬🇧 Great Britain - homeAndGarden
11/09/2026
#79
🇬🇧 Great Britain - homeAndGarden
10/09/2026
#60
🇬🇧 Great Britain - homeAndGarden
09/09/2026
#43
🇨🇦 Canada - homeAndGarden
08/09/2026
#100
🇬🇧 Great Britain - homeAndGarden
08/09/2026
#28
🇨🇦 Canada - homeAndGarden
07/09/2026
#67
🇬🇧 Great Britain - homeAndGarden
07/09/2026
#48
🇨🇦 Canada - homeAndGarden
06/09/2026
#62
🇬🇧 Great Britain - homeAndGarden
06/09/2026
#32
🇨🇦 Canada - homeAndGarden
05/09/2026
#50

Spotify

No recent rankings available

Shared links between episodes and podcasts

Links found in episode descriptions and other podcasts that share them.

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https://www.thehampshireseedco.com/podcast
9 shares
https://www.thehampshireseedco.com/
4 shares
https://www.thehampshireseedco.com/post/finding-your-flower-farm-niche
4 shares

RSS feed quality and score

Technical evaluation of the podcast's RSS feed quality and structure.

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RSS feed quality

To improve

Score global : 63%

Publication history

Monthly episode publishing history over the past years.

Year

Latest published episodes

Recent episodes with titles, durations, and descriptions.

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36. Tomato Growing - But Make it Simple

Episode 36

Tuesday, March 3, 2026 • Duration 30:43

Today I’m joined by Lance Turner from Tomato Revolution (Wiltshire) — a proper tomato obsessive — and we break down what actually matters if you want strong plants and loads of fruit (not just a leafy jungle).

In this episode we cover the 8-week sowing rule, how to avoid leggy seedlings, why you should remove heat after germination, how to pot on deeper for stronger roots, what causes trusses not to set, and the feeding mistake that creates lots of leaves and hardly any tomatoes. We also talk blight — what helps, what doesn’t, and why ventilation is everything.

In this episode, you’ll learn:

When to sow tomatoes (the simple 8-week rule)
Heat + light basics for sturdy seedlings
Potting on deeper to build roots (and get more trusses)
Why flowers drop / trusses don’t set (and the quick fix)
Feeding: avoiding too much nitrogen so you get fruit

If you enjoyed this episode, share it and tag me — and come join my Grow-Alongs and growing guides for more UK-specific, no-fluff help.

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35. Wholesale, Markets & Weddings All Mean Different Flowers

Episode 36

Sunday, February 22, 2026 • Duration 17:44

Wholesale, Markets & Weddings All Mean Different Flowers

In this episode, I’m breaking down one of the biggest mistakes I see beginner cut flower farmers make: trying to grow one crop list for wholesale, markets, and weddings.

On paper, it sounds like diversification. In reality, these are three very different businesses — with different priorities, pressures, and flower requirements.

What I Cover

-Why “a bit of everything” creates stress and waste
Wholesale, markets, and weddings aren’t just different sales outlets — they need different flowers.

- Wholesale vs markets vs weddings
Wholesale prioritises consistency, reliability, and uniform stems
Markets are about colour, impact, and abundance
Weddings require precise timing, colour palettes, and backup plans

Trying to grow for all three at once often means your flowers don’t quite fit anywhere.

Why strategy matters more than skill
If things feel hard, it’s rarely because you’re bad at growing — it’s usually because your growing doesn’t match how you’re selling.

The power of choosing a primary sales channel
Focusing on one main sales route (with a sensible backup) makes crop planning, sowing schedules, harvesting, and pricing much clearer — without locking you in forever.

Key Takeaway

Wholesale, markets, and weddings all need different flowers.
Decide how you’re selling first, then let that guide what you grow.

Mentioned in This Episode

Blog: Finding Your Flower Farming Niche
Linked in the show notes to help you decide who you want to serve.

One Simple Action

Choose the sales channel you’re focusing on this season — and let that decision shape every growing choice you make.

Happy sowing, happy growing

If you likes this episode then follow for more.

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26. How to Start Breeding Dahlias (Without Losing Your Mind)

Episode 26

Saturday, August 23, 2025 • Duration 18:05

What do you get when you cross patience, petals, and a little bit of chaos? Dahlia breeding.

In this episode, I’m sharing the real process behind breeding your own dahlia varieties — from hand-pollination tips to spotting the traits worth keeping. Whether you’re dreaming of your own exclusive varieties or just curious about how new dahlias are born, this is a peek behind the curtain of one of the most exciting (and unpredictable) parts of flower farming.

You’ll learn:

Why dahlia breeding is part science, part gamble — and why that’s the fun of it

How to hand-pollinate dahlias for more control over your crosses
The dominant vs recessive traits that shape form, colour, stem length, and vase life
Why keeping records, tagging plants, and growing over multiple years is essential
What beginners should focus on first (hint: start small and enjoy the surprises)

I’ll also share how I grow out my own seedlings, what I look for in keepers, and the traits that often don’t make the cut. And if you’re already dreaming of filling your garden with dahlias — including some from my own breeding patch — you’ll want to be on my launch list for November.

Links & Resources

Breeding Dahlias Blog
Dahlia propagation Blog
Register for our weekly newsletter where you'll get information all out our new season Dahlias for 2026. Dahlia tuber pre-sale opens 1st November 2025 (dispatch early 2026) & Dahlia breeding seeds release 1st January 2026 — the perfect New Year’s Day start

Let’s Connect

If you loved this episode, leave a review and let me know what you’d like me to cover next. And don’t forget — the best varieties always go fast, so join my list to get first dibs.

25. Five Numbers Every Flower Farmer Should Know

Episode 25

Saturday, August 16, 2025 • Duration 18:05

If you’ve ever thought “I just need to grow more flowers” or “I don’t know if I’m charging enough” — this episode is for you.

In today’s episode, I’m breaking down the five core figures every flower farmer needs to know. These aren’t fluffy numbers; they’re the ones that make or break your business. From calculating your true cost per stem to spotting which crops are quietly draining your profits, these are the figures that will help you move from guessing… to growing a profitable business with confidence.

You’ll learn:

How to calculate your true cost of production per stem (yes, even your labour counts!)
Why knowing your target stem price is essential for profit — not just covering costs
How to measure your yield per bed so you can ditch low performers and scale what works
The power of setting weekly and monthly stem targets (and why this changes everything)
How to work out your revenue per bed so you know exactly which crops are paying the rent

By the end, you’ll see how these five numbers give you clarity, confidence, and control over your flower farm’s success.

Links & Resources

Let’s Connect - If this episode was helpful, share it with a fellow grower who’s still guessing their numbers. And don’t forget to hit follow so you never miss an episode.

24. AI for Your Flower Business - Chat GPT Prompts Every Beginner Needs

Episode 24

Saturday, August 9, 2025 • Duration 18:44

Are you a flower farmer or florist staring at a blank screen trying to write your website, social posts, or emails? AI tools like ChatGPT can help — but only if you use them right. In this episode, I’m sharing the first prompt every floral business owner should try, especially if you’ve been burned by cringey AI results in the past.

I’ll walk you through how to train ChatGPT to sound like you, how to build a brand voice from scratch (even if you don’t think you have one), and how to make AI your marketing sidekick — not your worst nightmare.

Whether you’re growing flowers or growing your audience, this episode will give you a total mindset shift around AI in your creative business.

In this episode, you’ll learn:

Why most florists get disappointing results from AI (and how to fix that)
My exact foundational prompt to help you define your brand voice
How to train ChatGPT to sound like you — not like a copy-and-paste robot
The importance of giving AI real brand context (like quoting Mary Portas or David Ogilvy!)
How to use AI to brainstorm captions, content, and copy that actually sell
Why ChatGPT is a liar (yep!)

Resources & Links:
Blog with Free AI Prompts Starter Pack for Flower Farmers & Florists: Grab it here
My Top 5 Begginers AI Prompts download

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23. Cut Flower Secrets - When to Harvest & How to Condition for the best Vase Life

Episode 23

Saturday, August 2, 2025 • Duration 16:19

In this episode, I’m getting into the not-so-sexy but absolutely essential topic of flower conditioning — what it is, why it matters, and how to do it properly. Whether you’re a newbie with your first bucket of cosmos or a seasoned grower supplying weddings, this one’s for you.

I walk you through the best time to cut specific flowers (including tulips, dahlias, zinnias, snapdragons, sweet peas, and poppies), and explain how to actually condition them for long-lasting vase life. Expect practical tips on:
Exactly when to harvest each flower for maximum vase life
Why conditioning isn’t optional (and the most common mistakes to avoid)
My go-to routine and tools for healthy, hydrated, flop-free stems
The difference between soft, sappy, and woody stems — and how to treat them
Why your zinnias are turning the water brown (and how to stop it!)

PLUS: You can download "The Ultimate Flower Conditioning Guide" When to Harvest & How to Condition

the Top 50 Cut Flowers

AND: read the blog - Cut Flower Vase Life & Conditioning Guide - How to Make Your Blooms Last Longer

If this episode helped you upgrade your post-harvest routine, I’d love it if you could do just one thing to help thsi podcast to grow and reach more people:
Follow the show so you never miss an episode or Leave a review — it genuinely means the world and helps me shape future episodes.

If you are feeling more generous then you could do both but that may be one step to far for my ask, I know !

22. Succession Sowing 101

Episode 22

Sunday, July 27, 2025 • Duration 22:10

Ever wonder how some gardeners already have armfuls of colour while you’re still rummaging for your seed trays? It’s not magic — it’s timing. And in this episode, I’m pulling back the compost curtain on succession sowing — specifically why August is prime time to start.

You’ll learn:

Why autumn-sown hardy annuals give you earlier, stronger blooms (and the Instagram bragging rights to match)
The secret to succession sowing that fills your garden with colour every week, not just in May
Exactly what to sow now (and what to save for later)
The difference between cool flowers, biennials, and tender annuals
How I stagger sweet peas and cornflowers across the seasons to hit every bloom window and wedding date

This one’s jam-packed with tips, timing tricks, and real talk on growing smarter — not just more.

LINKS & RESOURCES
Read my Succession Sowing Guide (PDFs, sowing charts, and month-by-month cheat sheets)
Read the Cold Stratification Blog
Join the Weekly Newsletter — you'll be first in line for autumn grow-alongs, seed launches, and new-season Dahlias
Follow along on Instagram: @thehampshireseedcompany

YOUR TASK THIS WEEK

Grab your phone, walk your plot, and dictate notes as you go. Spot the colour gaps and bald patches — then play matchmaker with hardy annuals to fill them. August you is planning. Future you is thriving.

FOLLOW:
If this episode got you itching to grab your seed trays and plan your best spring ever — make sure you hit ‘follow’ on The Blooming Garden Podcast so you don’t miss a single sowing tip, marketing strategy, or grow-along update.

21. Snapdragon Secrets for Long, Straight, Florist-Grade Stems

Episode 21

Saturday, July 19, 2025 • Duration 17:49

Snapdragons might look sweet and cottagey, but don’t be fooled — these are serious cut flower powerhouses.
In this episode, I’m diving into everything you need to know to grow tall, straight, florist-grade snapdragons from seed, whether you're a hobby grower or scaling up for serious sales.

From understanding snapdragon group classifications (yes, that’s a thing) to sowing tricks, pinching hacks, and how to stop them curling in a vase — this episode is packed with practical growing tips you can apply right now.

Why not all snapdragon seeds are created equal — and which ones to avoid
What the Group 1–4 system means (and why Madame Butterfly is the rebel of the bunch)
When to sow snapdragons for the best stems — and what to do if your greenhouse gets shady in winter
Whether to pinch (and how to turn pinched tips into new plants for free)
The #1 post-harvest mistake growers make with snapdragons — and how to keep those stems straight
Jane’s real-life sowing routine, plus what went wrong last year — and how she fixed it

🛍️ Resources & Mentions:

Shop snapdragon seeds – tall florist-grade only
Join our mailing list for the Snapdragon Grow-Along – it's free! ( If you are already registered with us you don't need to re register - I'll automatically send you the link when its time)
Blog post - Growing Snapdragons

If this episode got you fired up to grow better snapdragons this season:

Follow the podcast so you don’t miss what’s next
Leave a review — it helps more growers find us

20. The Florist’s Guide to Finding Dream Clients

Episode 20

Sunday, July 13, 2025 • Duration 20:19

Sick of posting “Bookings now open!” and hearing nothing but crickets? This episode is your wake-up call. I’m breaking down how to actually attract better clients to your floral business — the kind who value your work, pay on time, and come back for more.
From defining your niche to fixing your website and building a proper marketing system (yes, more than just a pretty Instagram post), this one’s full of practical advice to help you grow sustainably — and profitably.

What You'll Learn in This Episode:

Why dream clients don’t fall from the sky (and how to find them instead)
How to speak directly to the people you want to attract
The real job of your website (spoiler: it’s not just looking pretty)
What to stop doing today if you want more bookings
How to build a marketing system that works for you — not the other way around
SEO basics for florists + how blog posts can bring more traffic than Instagram
Why saying “DM to book” is losing you sales (and what to do instead)

Episode Mentions & Resources:

Listen to last week’s episode — Why Your Website Matters
My niche blog post — Finding Your Floral Sweet Spot
AI for Florists Blog Post — get started with ChatGPT

If this episode hit home, hit Follow, leave a review, and share it with a fellow florist.
Your dream clients are out there — now let’s help them find you.

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19. The Florist’s Guide to Building a Website That Sells While You Sleep

Episode 19

Saturday, July 5, 2025 • Duration 20:26

In this week’s episode, I’m diving into a topic many florists and flower farmers put off for far too long: your website. Not just having one — but making sure it actually works for you. Whether you're running a full-scale cut flower farm or designing bouquets from your kitchen table, your website should be attracting customers, answering questions, and taking payments (even while you’re elbow-deep in sweet peas).

I’ll walk you through:

The best platforms for flower growers and florists (Wix vs Shopify vs Squarespace)
The non-negotiable elements every website needs to convert browsers into buyers
How to set up your site to take payment upfront — no more ghosting customers
Why SEO isn’t scary (and how to do it without jargon)
A simple schedule for keeping your site fresh, seasonal, and sales-ready

If your site is out of date (or non-existent), this episode will give you the confidence and clarity to finally get it working for you — not against you.

Resources & Links Mentioned:

My wedding site: fuchsiabloomsflorist.com
My seed business: thehampshireseedcompany.com
Website builders: Wix, Squarespace, Shopify
My Business Blogs for more helpful information about setting up and running your business : Business Blogs

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The Blooming Garden – Details, episodes & analysis

Podcast details

Recent rankings

Apple Podcasts

Spotify

Shared links between episodes and podcasts

RSS feed quality and score

Publication history

Latest published episodes

Related Shows Based on Content Similarities

Related Shows Based on Content Similarities

Apple Podcasts

Spotify

The Blooming Garden – Details, episodes & analysis

Podcast details

Recent rankings

Apple Podcasts

Spotify

Shared links between episodes and podcasts

Other70

Instagram2

RSS feed quality and score

Publication history

Latest published episodes

Similar podcasts and content

Related Shows Based on Content Similarities

Related Shows Based on Content Similarities

Other70

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Youtube1

Apple Podcasts

Spotify