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Explore every episode of the podcast The Bill Caskey Podcast: High Impact Sales Training for Sellers and Leaders

Dive into the complete episode list for The Bill Caskey Podcast: High Impact Sales Training for Sellers and Leaders. Each episode is cataloged with detailed descriptions, making it easy to find and explore specific topics. Keep track of all episodes from your favorite podcast and never miss a moment of insightful content.

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TitlePub. DateDuration
Stop Forecasting, Start Planning: Your 2026 Success Blueprint20 Nov 202500:15:36

Planning season is here, but most salespeople confuse forecasting with actual planning. In this episode, Bill shares three critical building blocks from his upcoming Personal Business Planning Workshop that will help you create a comprehensive plan for 2026—not just revenue targets, but a real roadmap for growth.

Bill walks you through practical examples, including how to create lead magnets that attract qualified prospects and position you as the expert. Whether you join his December 5th workshop or start implementing these three blocks today, you'll be ahead of the game in 2026.

Join Bill's Personal Business Planning Workshop: December 5th, 12-2 PM ET Get all nine building blocks, a 12-page workbook, and a one-page planning overview for just $97. Get your ticket now!

The Expertise Trap: Why Being the Expert Isn't Enough14 Nov 202500:14:02

Bill opens up his coaching playbook to share three real goals from new clients—and what he's going to do about them. From comfort zones to expertise, from undervaluing yourself to finding confidence, these objectives represent what 90% of B2B sales teams struggle with. 

Listen as Bill breaks down the first goal: how to move from being the expert to being the transformational partner your clients actually need.

12 Bold Moves - Audiobook: Want to break free and soar to new heights? "12 Bold Moves" the Audiobook, is your gateway to a fearless reinvention of self and unlocking unprecedented sales success. Get your FREE copy now at http://12boldmoves.com/audiobook.

Have a question for Bill or a topic you'd like him to discuss in a future episode? Email him at listener@caskeytraining.com.

Schedule a Call: If you'd like to learn more about how Bill can help you or your team reach your potential, schedule a call at http://scheduleacallwithcaskey.com.

Staying Relevant After 50: Sales Success in a Changing World14 May 202500:19:47

Bill Caskey tackles a topic close to home - how sales professionals over 50 can maintain and even increase their relevance in a rapidly evolving marketplace. Drawing from personal experience and client success stories, Bill shares five critical strategies that seasoned professionals must adopt to thrive.

Whether you're approaching 50, already there, or managing team members in this age group, this episode provides actionable insights on leveraging your wisdom and experience while avoiding the trap of outdated tactics. Learn why working harder isn't the answer and discover how to create an "everyday lead strategy" that works while you sleep.

2X Strategies Download: If you want to download all ten "2X Strategies", go here to get them now: https://billcaskey.com/2xstrategies

12 Bold Moves: Want to break free and soar to new heights? "12 Bold Moves" is your gateway to a fearless reinvention of self and unlocking unprecedented sales success.  Get your copy now at http://12boldmoves.com.

Have a question for Bill or a topic you'd like him to discuss in a future episode? Email him at listener@caskeytraining.com.

Schedule a Call: If you'd like to learn more about how Bill can help you or your team reach your potential, schedule a call at http://scheduleacallwithcaskey.com.




Why You Need a Marketing Funnel09 Mar 202300:14:33

In this episode of The Bill Caskey Podcast, Bill gives you a replay from a recent LIVE that he did on Youtube, LI, and FB.

In it, he discusses the value of taking inventory of your assets so that you can better serve others. He also discusses why every salesperson needs a marketing funnel and how to create one. 

If you haven't already downloaded our FREE guide, "5 Reasons You Don't Have Enough Clients," you can get it now! Go to http://5reasonsclients.com

Also, be sure to join Bill live every morning at 8 AM EST for March. You can join him at these places:

Youtube: http://youtube.com/billcaskeytraining

LinkedIn: http://linkedin.com/in/billcaskey/

Facebook: http://facebook.com/billcaskeyfan


  

The Effects of Self-Criticism with Alan Allard01 Mar 202300:24:03

In this episode, Bill sits down again with Alan Allard. Alan is an expert in elite sales performance and he shares some incredible insights on how to find fulfillment in your life and career. 

They discuss self-acceptance, false assumptions  and the dangers of self-criticism. This is a deep one you won't want to miss!

To learn more about Alan and connect with him, go to https://www.alanallard.com.

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Want more FREE sales resources like this? Go to http://billcaskey.com to learn more!

If you'd like to set up a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com

Dissecting the Deal23 Feb 202300:10:00

In this episode, Bill shares a framework on how you can properly dissect any deal that you've been working on. He used this framework in one of his recent High Achiever coaching calls. 

When you dissect a deal, you can find out where you might have missed the mark and how to improve your process for the next one. And this framework will help you do just that. 

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Want more FREE sales resources like this? Go to http://billcaskey.com to learn more!

If you'd like to set up a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com

Reconnecting with Suspects15 Feb 202300:09:16

"Call me back after the new year..."  How often have you heard that before? Well, that's exactly what Bill's client heard from several of his prospects.  

In this episode, Bill discusses the topic of reconnecting with past suspects or prospects and how you can best restart your conversations. 

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Want more FREE sales resources like this? Go to http://billcaskey.com to learn more!

If you'd like to set up a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com


Confessions of a Sales Trainer09 Feb 202300:14:20

Bill has a few things he needs to get off his chest, so why not record an episode about it?

He reveals some of the curses of being a sales trainer and how that can help you avoid the same fate. He gets deep and gives you some actionable items that you can start using immediately to change you thinking. 

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Want more FREE sales resources like this? Go to http://billcaskey.com to learn more!

If you'd like to set up a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com


Right Inputs = Right Outputs01 Feb 202300:13:04

So often, a team will bring Bill in for coaching, and they are just looking for sales skills. But, the problem is typically much deeper rooted. 

It all starts with your inputs. If you get your inputs correct, your outputs will follow.

In this episode, Bill gives you 5 inputs you must get right in order to get the results you desire.  

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Want more FREE sales resources like this? Go to http://billcaskey.com to learn more!

If you'd like to set up a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com


Mastering the First Call25 Jan 202300:14:47

We can all agree that the first call is extremely important in the sales process.  

The first call is where you set the stage to be the guide on your customer's journey. If you fail to do that, you're doomed from the start. 

In this episode, Bill gives you a sure-fire method on how you can master the first call and never worry about blowing it again.  

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Want more FREE sales resources like this? Go to http://billcaskey.com to learn more!

If you'd like to set up a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com



A Deep Dive Into Your Thinking18 Jan 202300:14:48

A couple of episodes ago, Bill discussed "The Model." Simply put, your thinking determines your strategy, your strategy determines your actions, and your actions determine your results.

But how can we change our thinking?

In this episode, Bill does a deep dive into your thinking. He gives five categories of thought you need to reexamine to achieve your desired results. 

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Want more FREE sales resources like this? Go to http://billcaskey.com to learn more!

If you'd like to set up a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com


 

The Power of Stories13 Jan 202300:11:35

In this episode, Bill reviews a recent 1 to 1 call with a client. During that coaching, they reviewed a video the client shot to send to his clients. The problem was his messaging was all wrong.

If you're not using your past experiences and expertise in your story, you will miss a lot of business opportunities. And in this episode, Bill will tell you how to create your own story.  

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Want more FREE sales resources like this? Go to http://billcaskey.com to learn more!

If you'd like to set up a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com


 

A Simple Framework to Solve Every Sales Problem05 Jan 202300:12:21

As we begin our 2023 year, we all have goals we have set out before us. It might be to grow your income, increase your closing percentage or make more calls. But, it can be easy to fail to accomplish your goals unless you have a proper framework to succeed.

In this episode, Bill gives you a 5-part framework that you can use to solve any sales problem you might be facing.

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Want more FREE sales resources like this? Go to http://billcaskey.com to learn more!

If you'd like to set up a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com


 

Buyer Behavior Revolution: Why Exceptional Talent Gets Average Results07 May 202500:16:42

Bill explores why talented sales professionals often achieve merely average results—and it has nothing to do with work ethic, integrity, or lack of skills. Bill delves into how dramatically buyer behavior has changed and what sales organizations must do to adapt.

He reveals the first five crucial shifts in buyer behavior that are transforming the sales landscape.

Join Bill next week for Part 2, where he'll reveal six more critical elements affecting sales performance in today's market.

Join our upcoming workshop, "Exceptional Talent - Average Results." Go to https://resources.billcaskey.com/2x-workshop to save your spot now.

2X Strategies Download: If you want to download all ten "2X Strategies", go here to get them now: https://billcaskey.com/2xstrategies

12 Bold Moves: Want to break free and soar to new heights? "12 Bold Moves" is your gateway to a fearless reinvention of self and unlocking unprecedented sales success.  Get your copy now at http://12boldmoves.com.

Have a question for Bill or a topic you'd like him to discuss in a future episode? Email him at listener@caskeytraining.com.

Schedule a Call: If you'd like to learn more about how Bill can help you or your team reach your potential, schedule a call at http://scheduleacallwithcaskey.com.


How To Unlock Your Uniqueness (4 Steps)07 Dec 202200:13:02

It's a question I get everywhere: “Yes, Bill, I know you want me to communicate my uniqueness, but how do I find it?”

In this episode,  I'll give you a simple four-part framework for helping you unlock what's unique about you in your market.

This audio is from a live YouTube video that Bill did on December 6.  If you aren’t subscribed to Bill’s YouTube channel: https://www.youtube.com/billcaskeytraining

If you want to download "The 5 Reasons You Don’t Have Enough Clients," go here: www.5reasonsclients.com

Are You Working Out The Correct Sales Muscles? Y/N30 Nov 202200:11:19

In this episode, Bill shares a personal story about muscle recovery after an injury that applies every bit as much to you in sales or leadership.

Are you strengthening the right muscles?

The fact is that we can only be good at some of the things that our job demands. So, how do we accommodate those areas of weakness with other muscles that will more than compensate for them?

Calling all High Achievers! Join us on Friday December 9th at 12PM EST for a call out session. We'll be sharing our "Conversion Secrets" with everyone who attends. Go here to save you spot now! https://resources.billcaskey.com/hamp-call-out

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Want more FREE sales resources like this? Go to http://billcaskey.com to learn more!

If you'd like to set up a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com


 

3 Simple Ideas On How To Close More Sales23 Nov 202200:09:57

In this week's episode, Bill dives into a document he's preparing to launch next month called "Conversion Secrets.”

The truth is that the national closing percentage is below 15% of deals quoted.

That's disturbingly low. You can do better than that.

Listen to this podcast, implement these three simple strategies, and watch your closing rate dramatically improve.

If you'd like to register for the free live "Conversion Secrets" event on December 9th, where he goes into more details on these secrets, click here: https://resources.billcaskey.com/hamp-call-out

How to Cover a Large Territory16 Nov 202200:14:21

In this episode, Bill receives a question from a listener who is worried about being able to cover a larger territory.

Bill gives him some ways to reach a much larger client base without working harder or longer. And the answers might not be what you think!

If you'd like to have your question answered on the podcast, email us at bill@billcaskey.com. Also, if you send audio, we might just use it on the show.  

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Want more FREE sales resources like this? Go to http://billcaskey.com to learn more!

If you'd like to set up a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com


The Problem Hiding Under the Surface09 Nov 202200:06:27

So often, I get questions from podcast listeners or clients who miss the root problem hiding under the surface. It's easy to only see a problem at face value, but I want you to look deeper.

In this episode, I take a listener question who is having a problem after he gives his presentation to prospects. I'll tell you how his positioning is off and how he can fix it. 

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Want more FREE sales resources like this? Go to http://billcaskey.com to learn more!

If you'd like to set up a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com



How Do You Deal With Overwhelm and the Blues?02 Nov 202200:22:03

In this episode, Bill sits down with Kathy Caprino, a world-renowned speaker and coach with a background in psychology.

Kathy works with men and women worldwide on business frustrations and motivation. You can find out more about her and her work at https://kathycaprino.com/.

This is part of our ongoing guest expert series, where we dive into areas that are not necessarily sales related but are achievement focused. Stay tuned for more experts coming soon!

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Want more FREE sales resources like this? Go to http://billcaskey.com to learn more!

If you'd like to set up a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com

Journey to the Center of Your Mind26 Oct 202200:13:25

Are you taking a philosophical approach to selling?

If you've been following Bill for any time at all, you know how he believes that achievement goes hand in hand with how you think. Your philosophy is determined by your mindset. 

In this episode, Bill gives you 3 of the 12 philosophies that he teaches in all of his programs.

If you're interested in learning more about our High Achiever Mentoring Program, go to billcaskey.com/hamp

If you haven't already downloaded my FREE guide, "5 Reasons You Don't Have Enough Clients," go to http://5reasonsclients.com to get it now! 

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Want more FREE sales resources like this? Go to http://billcaskey.com to learn more!

If you'd like to set up a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com


The High Achiever's Code of Conduct19 Oct 202200:10:39

Do you have a code of conduct? A lot of companies or organizations have one, but do you have a personal code you live by?

In this episode, Bill gives you 5 codes that he believes should be part of the way you conduct your life.  These are all from The High Achiever Mentoring Program that Bill teaches his clients.

If you're interested in learning more about the program, go to billcaskey.com/hamp

If you haven't already downloaded my FREE guide, "5 Reasons You Don't Have Enough Clients," go to http://5reasonsclients.com to get it now! 

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Want more FREE sales resources like this? Go to http://billcaskey.com to learn more!

If you'd like to set up a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com



Flying Too Close to the Sun05 Oct 202200:09:47

We've all heard the mythological tale about Icarus using wax wings to fly but failed because he flew too close to the sun. But are you afraid to fly too close to the sun?

In this episode, I discuss a problem that I have seen time and time again with my clients, the fear of breakthrough. When someone feels the discomfort of growth, it feels easier to give up.

I don't want that for you. I'll give you some ways to reflect on your growth and overcome your fear of the sun!

If you haven't already downloaded my FREE guide, "5 Reasons You Don't Have Enough Clients," go to http://5reasonsclients.com to get it now! 

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Want more FREE sales resources like this? Go to http://billcaskey.com to learn more!

If you'd like to set up a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com

What Your Buyer Really Wants28 Sep 202200:11:44

If you think the buyer only wants what you're selling, that's a huge mistake.

In this episode, Bill gives you four things that your buyer really wants from life.  And, they probably aren't what you think.

These things will help you better tap into their true desires and in return, help you better solve their issues.

If you haven't already downloaded my FREE guide, "5 Reasons You Don't Have Enough Clients," go to http://5reasonsclients.com to get it now! 

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Want more FREE sales resources like this? Go to http://billcaskey.com to learn more!

If you'd like to set up a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com

Everyday Leads: How to Generate New Opportunities Without Burning Out23 Apr 202500:16:24

Bill introduces his concept of "Everyday Leads" - a framework for consistently generating new business opportunities through leverage rather than labor. 

He explains why traditional cold calling burns people out and introduces five key elements you need to implement an effective lead generation system: proper market positioning, clear external problem statements, understanding internal customer motivations, defining your transformation promise, and creating a repeatable workshop or masterclass. 

2X Strategies Download: If you want to download all ten "2X Strategies", go here to get them now: https://billcaskey.com/2xstrategies

12 Bold Moves: Want to break free and soar to new heights? "12 Bold Moves" is your gateway to a fearless reinvention of self and unlocking unprecedented sales success.  Get your copy now at http://12boldmoves.com.

Have a question for Bill or a topic you'd like him to discuss in a future episode? Email him at listener@caskeytraining.com.

Schedule a Call: If you'd like to learn more about how Bill can help you or your team reach your potential, schedule a call at http://scheduleacallwithcaskey.com.

What I'm Doubling Down On in 202321 Sep 202200:19:22

In this episode, I discuss the changes in the market that I've been seeing - and you should see, too.

I also talk about the platforms that I will be going all in on in 2023 and why.  And, the mental side of creation and how you can overcome your blocks.

If you haven't already downloaded my FREE guide, "5 Reasons You Don't Have Enough Clients," go to http://5reasonsclients.com to get it now! 

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Want more FREE sales resources like this? Go to http://billcaskey.com to learn more!

If you'd like to set up a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com

The $5 Million Dollar Deal - Darrell’s Story15 Sep 202200:11:47

In this episode, Bill discusses a deal that a client recently closed worth over 5 million dollars.

He dissects the deal and gives you the five things that his client did to help his prospect ultimately make the decision to go with his product. And, it definitely didn't involve convincing and persuading.  

You won't want to miss these five things! 

If you haven't already downloaded my FREE guide, "5 Reasons You Don't Have Enough Clients," go to http://5reasonsclients.com to get it now! 

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Want more FREE sales resources like this? Go to http://billcaskey.com to learn more!

If you'd like to set up a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com

 

Changing the Buyer/Seller Dynamic07 Sep 202200:15:28

Do you ever feel like you are out of control in the sales process? Sure.

We all have it from time to time. Or, maybe you feel it all the time? This podcast is designed to help you. 

In this episode, I teach you how to take control of the Buyer/Seller dance and, in return, take control of the sales process.

If you haven't already downloaded my FREE guide, "5 Reasons You Don't Have Enough Clients," go to http://5reasonsclients.com to get it now! 

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Want more FREE sales resources like this? Go to http://billcaskey.com to learn more!

If you'd like to set up a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com

Do You Recognize Your Personal Strengths?31 Aug 202200:27:17

In this episode, I interview Brent O'Bannon (http://brentobannon.com) who is a high-performance coach.

His philosophy is quite simple: Success awaits those who are crystal clear on their personal strengths and how those strengths match up with their career responsibilities

He answers the question, “Why do some people succeed while others fail even though they have the same talent?”

He also asks our listeners to download a copy of his Strengths Strategy Plan at https://brent-o-bannon-llc.ck.page/strengths-strategy-plan-handout. It will walk you through the first step in understanding your personal strengths.

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Want more FREE sales resources like this? Go to http://billcaskey.com to learn more!

If you'd like to set up a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com

Is Your Company Sales AND Marketing Minded?24 Aug 202200:14:43

Everyone in your company is in marketing. Everyone. It is not a department any longer. That all changed with the internet.

So what does that actually mean? In this episode, I'll tell you. 

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Want more FREE sales resources like this? Go to http://billcaskey.com to learn more!

If you'd like to set up a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com

A Modern Sales Leader Tutorial17 Aug 202200:23:45

Ed Chaffin is the king of modern leadership content. He’s an author that I was blessed to have time to interview for this week’s episode.

His new book is called "Uncommon Leadership for the New Reality." And, I was immediately drawn to it when I got a copy of it.

In our interview, Ed addresses the most modern psychological and technological advances in the human mind as it relates to leaders.

To learn more about Ed and get a copy of his new book, go to https://www.edchaffin.com

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Want more FREE sales resources like this? Go to http://billcaskey.com to learn more!

If you'd like to set up a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com

Can You Recession-Proof Your Business?10 Aug 202200:12:51

There's no doubt that we are on the brink of a recession. But, we think it's possible that you can avoid the adverse effects.

In this episode, Bill gives you 3 tips on how to start pivoting your business and ultimately make it recession-proof to withstand anything that happens in the market. 

He also shares his 2022 marketing secret that you must start doing immediately. 

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Want more FREE sales resources like this? Go to http://billcaskey.com to learn more!

If you'd like to set up a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com

Leveraging LinkedIn as a Resource with Brynne Tillman03 Aug 202200:21:55

A special guest joins Bill on this episode of the Podcast, Brynne Tillman. Brynne is a LinkedIn expert and CEO of Social Sales Link.

As a former sales trainer and personal producer, Brynne adopted all of the traditional sales techniques and adapted them to the new digital world.

They discuss the power of using LinkedIn as a resource vs. a sales tool and how you can utilize social selling to reach your target audience.  

To get access to Brynne's FREE library of tools for LinkedIn, go to http://socialsaleslink.com/library

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Want more FREE sales resources like this? Go to http://billcaskey.com to learn more!

If you'd like to set up a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com

 

How To Eliminate Price Resistance27 Jul 202200:12:30

In this episode, Bill shares a clip from one of my clients who has completely shortened his selling cycles and eliminated price resistance in the sales process by making one big change, his brand.

He started focusing on his personal brand and people now seek him out as the go-to person in his industry. 

Bill shares how you can do the same and gives you 3 things you can start doing now. 

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Want more FREE sales resources like this? Go to http://billcaskey.com to learn more!

If you'd like to set up a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com

Can You Be Happy and a High Performer?20 Jul 202200:24:03

The guest on this episode is Alan Allard, author of ‘Seven Secrets to Enlightened Happiness.’

Alan is an expert in elite sales performance and he shares some incredible insights on how to find fulfillment in your life and career.

Alan takes on a few listener questions regarding fulfillment and happiness and he gives you some ways to find yours.

To learn more about Alan and his book, go to https://www.alanallard.com.

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Want more FREE sales resources like this? Go to http://billcaskey.com to learn more!

If you'd like to set up a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com

 

The 2X Roadmap: 10 Habits of High-Performers (Part 2)17 Apr 202500:15:34

In this follow-up episode, Bill completes his breakdown of the 10 strategies that can double your business growth. Building on last week's fundamentals, Bill reveals five additional habits that separate top performers from the rest.  

These insights come directly from Bill's observations of million-dollar performers. Whether you're a sales professional, consultant, or business leader, these strategies provide a clear roadmap to elevate your performance and accelerate your business growth.

2X Strategies Download: If you want to download all ten "2X Strategies", go here to get them now: https://billcaskey.com/2xstrategies

Leadership Discussion: Join our Leadership Discussion: "How To Inspire Your Sales Team." Go to https://www.billcaskey.com/masterclass to save your spot now! 

12 Bold Moves: Want to break free and soar to new heights? "12 Bold Moves" is your gateway to a fearless reinvention of self and unlocking unprecedented sales success.  Get your copy now at http://12boldmoves.com.

Have a question for Bill or a topic you'd like him to discuss in a future episode? Email him at listener@caskeytraining.com.

Schedule a Call: If you'd like to learn more about how Bill can help you or your team reach your potential, schedule a call at http://scheduleacallwithcaskey.com.

How Explicit Should You Be With Your Guidance?13 Jul 202200:11:19

I received a great question from a client last week regarding being the guide and how explicit we should be with our potential clients about that guidance.

As you know, on this podcast I talk a lot about changing the mindset that we operate within. *Being the guide* is one of those mindsets.

In this episode, I'll answer his question directly with some language that I would recommend you use with your prospect.

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Want more FREE sales resources like this? Go to http://billcaskey.com to learn more!

If you'd like to set up a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com

Using Tech to Improve Your Sales Process06 Jul 202200:16:12

My guest this week is Dacia Coffey. She's the author of a new book called "Corporate Caffeine" where she explains how to align sales and marketing so that sales professionals can get more value out of the marketing function.

This is part 2 of a two-part series. Today we discuss some tactical ways you can use digital tech to improve your sales process. Part 1 was all about how to align sales and marketing (the right way). 

For more on Dacia’s work, go to www.themarketingblender.com

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Want more FREE sales resources like this? Go to http://billcaskey.com to learn more!

If you'd like to set up a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com

How To Align Sales & Marketing (The Right Way)29 Jun 202200:21:15

My guest this week is Dacia Coffey. She's the author of a new book called "Corporate Caffeine" where she explains how to align sales and marketing so that sales professionals can get more value out of the marketing function.

This is the first of a two-part series. Today we talk about alignment and next episode we dive into tactical ways to use digital tech to improve your sales process.

For more on Dacia’s work, go to www.themarketingblender.com

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Want more FREE sales resources like this? Go to http://billcaskey.com to learn more!

If you'd like to set up a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com

"Never Handle Objections Again"22 Jun 202200:14:07

Why do we spend so much time on how to handle prospect objections and resistance? I think it's a fool's game. It's a losing mentality. I prefer to handle any and all objections upfront, prior to them being a problem.

Show Notes:

  • How to be the guide that your prospects WANT to follow.
  • Why we are afraid to bring up objections upfront.
  • One simple-to-execute method of handling resistance before it becomes resistance.

Can this "One Thing" radically improve your closing percentage? Go here to find out: https://resources.billcaskey.com/the-one-thing

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Want more FREE sales resources like this? Go to http://billcaskey.com to learn more!

If you'd like to set up a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com

How To Be "In Demand" In Your Market15 Jun 202200:11:38

The fact is that today, you want to create conditions in the market where you are in demand. This avoids the burden of you doing all of the outreach. With digital tech, there's no reason you can't make the phone ring.

This episode tells you how to start thinking differently about your sales process.

Show Notes:

  • Why most sellers don't think about this concept and why you should :)
  • How to stop relying on the 'traditional sales techniques that have been taught for decades
  • How to begin your journey to "in demand."

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Want more FREE sales resources like this? Go to http://billcaskey.com to learn more!

If you'd like to set up a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com

 

Are You Still Being Taught These Old Methods?08 Jun 202200:16:40
Recently Bill was on a sales training webinar led by a marketing program that he is enrolled in. He was shocked when he heard the techniques that the supposed "sales expert" was teaching.

In this episode, Bill shares some of these outdated methods that you should stop using immediately. He also gives you 5 ways you can modernize your sales process.

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Want more FREE sales resources like this? Go to http://billcaskey.com to learn more!

If you'd like to set up a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com

 

What You Can Learn From a Deal I Lost28 Apr 202200:12:06

I recently posted an article on LinkedIn outlining a training opportunity that I fell short on and lost the deal.

In this podcast, I go a little bit deeper into what really happened and four lessons that you could take from my loss so that you can benefit from my failure.

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If you'd like to set up a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com

How Your Philosophy Can Change Your Life20 Apr 202200:16:07

Most of the time, little attention is paid to the philosophies we hold in certain areas of our lives. But, are you aware of how your philosophies can affect your results? 

In this episode, Bill gives you 5 of his philosophies that you can take with you to help you accel to the level you deserve. 

If you'd like to set up a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com

High Performer Dilemmas - And The Fix13 Apr 202200:13:32
Recently, Bill did a webinar for high performers specifically about the dilemmas that they face in their world.

In this executive summary episode, Bill reviews a few of those dilemmas. The fact is we are all wanting to get from point A to point B, and he gives you a 5 step process to help you do that.

If you want access to the webinar replay, go to http://billcaskey.com and click the button in the top banner.

Also, if you liked to setup a call with Bill to see how he can help you and your team reach your potential, go to http://scheduleacallwithcaskey.com

Letting Go to Reach Your Potential05 Apr 202200:15:02

Everyone talks about achieving your True Potential, but is it really something you can acquire?

In this episode, I challenge you to look at your potential in a completely different way. What do you need to let go of in order to reach it?

The answer can sometimes be uncomfortable, but in order to really harvest your potential, it is necessary. 

To download the replay from our recent webinar, "The High Achiever's Dilemmas," go to http://billcaskey.com/dilemmas

Also, if you'd like to schedule a call with me to discuss how I can help you or your team reach your true potential even faster, go to http://scheduleacallwithcaskey.com

The 2X Roadmap: 10 Habits of High-Performers (Part 1)10 Apr 202500:12:33

In this episode, Bill shares the first five habits that separate top sales performers from the rest. Recorded from a live client session, Bill reveals key strategies that can help you double your business growth. 

These actionable strategies come directly from Bill's observations of high achievers in the field. Tune in next week for Part 2, where Bill will complete his breakdown of all 10 habits that can transform your sales approach and accelerate your business growth.

2X Strategies Download: If you want to download all ten "2X Strategies", go here to get them now: https://billcaskey.com/2xstrategies

Leadership Discussion: Join our Leadership Discussion: "How To Inspire Your Sales Team." Go to https://www.billcaskey.com/masterclass to save your spot now! 

12 Bold Moves: Want to break free and soar to new heights? "12 Bold Moves" is your gateway to a fearless reinvention of self and unlocking unprecedented sales success.  Get your copy now at http://12boldmoves.com.

Have a question for Bill or a topic you'd like him to discuss in a future episode? Email him at listener@caskeytraining.com.

Schedule a Call: If you'd like to learn more about how Bill can help you or your team reach your potential, schedule a call at http://scheduleacallwithcaskey.com.

If You Want to Double Your Income, Start Here...23 Mar 202200:12:34

Where would you go if you wanted to double or triple your income? 
 
Well, Michael came to me. And the great thing about being in the coaching business is that some people see me as a vehicle to help them build income and wealth.
 
In this episode, I'll give you the prescription I gave him.

To save you spot on our upcoming webinar on March 31st, "The High Achiever's Dilemmas," go to http://billcaskey.com/dilemmas

Why You Have an Obligation to Share Your Story16 Mar 202200:10:11
You have an obligation to share your story. OBLIGATION…a powerful word but think about it.

We all say we want our customers to succeed…yet we are reluctant to share our story. To share our value. To inquire as to whether we can help them get to their vision.

High performers MUST re-embrace obligation. It frees you. It creates courage. And it expands your impact.

To save you spot on our upcoming webinar, "The High Achiever's Dilemmas," go to http://billcaskey.com/dilemmas

How Do You Transform Yourself?09 Mar 202200:19:16
The word 'transformation' is thrown around a lot these. Typically what it means is, work harder, do more, make more calls. 

But, to truly grow your business, you can't keep doing the same things over and over. 

In this episode, I'll give you 5 ways you can truly transform yourself and immensely grow your income.

To save you spot on our upcoming webinar, "The High Achiever's Dilemmas," go to http://billcaskey.com/dilemmas

 

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