Explore every episode of the podcast The Big Swing with Jimmy Roberts

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	Title	Pub. Date	Duration
	S E54: Why the “CEO Whisperer” Bets on Golf	27 oct. 2026	00:48:26
When every conversation about golf turns to money, what happens to the game? Declan Kelly joins Jimmy Roberts to explore that tension—and explain why golf remains such a powerful investment for his own business. The Consello chairman and CEO shares why his company is backing the Ryder Cup at Adare Manor, what makes Shane Lowry valuable beyond the logo on his shirt, and why some of his most revealing conversations with CEOs happen on the course. Known as the “CEO Whisperer,” Kelly also reflects on his journey from journalism in Ireland to advising business leaders, the lessons that shaped his approach, and the daily handwritten habit he has maintained since he was 15. What you’ll hear in this episode: • Why golf creates access and relationships that traditional corporate settings rarely offer • The value of Shane Lowry’s sponsorship beyond exposure and audience metrics • Kelly’s concerns about rising money demands and a widening divide in professional golf • What the “CEO Whisperer” believes makes advice—and leadership—effective • The four-part handwritten list Kelly creates every night and why he keeps every card Plus, Kelly shares a personal decision in Making Better Decisions, presented by Aon, and Bob Costas recalls the career risk that became one of his most rewarding chapters. 🔔 Subscribe for new episodes every Wednesday ▶️ Watch on YouTube \| 🎙️ Listen on Apple Podcasts & Spotify 📺 Airing on Golf Channel every Tuesday See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E53: How Tiger vs. Phil Became a $9 Million Gamble	20 oct. 2026	00:46:18
Tiger Woods. Phil Mickelson. A $9 million purse. Could two golfers convince fans to pay for a single showdown? David Levy takes Jimmy Roberts inside the creation of The Match—from the ratings insight that sparked the idea to the skeptics who doubted it would work and the technical problems that complicated its debut. The former president of Turner Broadcasting and co-founder of Horizon Sports & Experiences also explains where he sees untapped revenue in golf, why he’s optimistic about the PGA Tour’s direction, and what still leaves him unconvinced about TGL. It’s a look at the decisions behind what gets televised, what advertisers buy, and how golf can turn more of its action into a business. Beyond golf, Levy shares the unexpected pitch that helped bring Shaquille O’Neal to Inside the NBA and the lessons he learned working for Ted Turner. What you'll hear in this episode: • Why Tiger and Phil were the foundation for a winner-take-all television event • Levy’s reservations about simulated golf as a spectator product • How action beyond the leaders could create new digital, social, and betting opportunities • The Shaq recruiting meeting—and why Ernie Johnson is essential to Inside the NBA • Levy’s 16-year quest to play America’s top 100 courses and the personal motivation behind his fundraising for type 1 diabetes research Plus, Powering the Women’s Game presented by Chevron, a Big Swing Moment with Peter Millar’s Scott Mahoney, and Jimmy’s closing thoughts on life with a new puppy. 🔔 Subscribe for new episodes every Wednesday ▶️ Watch on YouTube \| 🎙️ Listen on Apple Podcasts & Spotify 📺 Airing on Golf Channel every Tuesday See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E52: Golf’s Equipment Rules Could Split in Two	13 oct. 2026	00:19:50
Could professional golf end up with different equipment rules from the game most golfers play? Jimmy Roberts welcomes Gionni Magliocco, the newest member of The Big Swing team, for a look at the proposed changes that could create separate standards for pros and recreational players—and what that could mean for golf’s equipment makers. The conversation also explores why major manufacturers are moving away from annual driver releases, the mini driver’s growing presence on Tour, and how direct-to-consumer brands are changing the equipment business. What you’ll hear in this episode: - Why some manufacturers are moving to a two-year driver release cycle - What mini drivers offer—and how often they appeared at the Alfred Dunhill Links - How proposed equipment rules could affect Tour players and manufacturers - Why OEMs still depend on retailers even as direct-to-consumer brands grow - Headlines on California tee-time resale rules, Pro Shop’s latest funding, and Jon Rahm’s reported decision 🔔 Subscribe for new episodes every Wednesday ▶️ Watch on YouTube \| 🎙️ Listen on Apple Podcasts & Spotify 📺 Airing on Golf Channel every Tuesday See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E51: Can Topgolf's New CEO Fix Golf's Biggest Front Door?	06 oct. 2026	00:47:45
Topgolf was the darling of the golf industry—until it wasn't. Callaway bought the company in a deal valued at roughly $2 billion in 2021, then sold a majority stake to private equity this year after the combined business lost nearly half its value. David McKillips was hired to turn it around. Six months into the job, the former Chuck E. Cheese, Six Flags and Warner Bros. executive joins Jimmy Roberts to explain what he found after visiting 100 venues in 100 days, why guests love Topgolf but don't come back, and how he plans to fix it: new virtual courses every quarter, Toptracer technology in all 103 U.S. locations, a move away from the RFID ball, a membership program, floor-by-floor booking and more entertainment—from arcades to racquet sports—for the 65% of customers who aren't avid golfers. Then Evan Roosevelt, co-founder of golf-only investment firm Old Tom Capital, gives his read on the Topgolf model, why same-site visits declined from the day each venue opened, and whether leaning into entertainment risks alienating the core golfer. He also makes the case that par-3 and short courses are the next big investable category in a supply-constrained game, explains why the definition of a "serious golfer" is widening and shares why his firm invests exclusively in golf. Also in this episode: the Golf Business Intelligence Brief covers NBC's Presidents Cup ratings surge, Five Iron Golf's new smaller-footprint franchise model and L.A.B. Golf's sold-out collaboration with Steph Curry. David McKillips also appears in Making Better Decisions, presented by Aon, Fox News' Bret Baier shares his Big Swing moment and Jimmy closes on the Protect College Sports bill and why college athletics is more broken than golf's governing bodies. What you'll hear in this episode: Why Topgolf's growth story stalled—and what McKillips says the company failed to reinvest in How a 30-year career in theme parks and out-of-home entertainment applies to golf The product changes coming to Topgolf: Toptracer, a new ball, new virtual courses and a membership program What Old Tom Capital's Evan Roosevelt thinks Topgolf has to get right to win back golfers Why par-3 courses may be the next great golf investment 🔔 Subscribe for new episodes every Wednesday ▶️ Watch on YouTube \| 🎙️ Listen on Apple Podcasts & Spotify 📺 Airing on Golf Channel every Tuesday See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E50: He Sold Two Companies to Play America's 100 Best Public Courses	29 sept. 2026	00:46:05
What do you do after a seven-figure exit? Daniel Belk decided to play golf—all of America's top 100 public courses, in under a year. The entrepreneur behind a self-storage private equity firm and Cool Down, the run club turned apparel brand he grew to 15 cities before selling his stake, joins Jimmy Roberts from the road at the halfway point of his journey. Belk breaks down the numbers behind the quest: an $85,000 to $100,000 budget built on a $350 average green fee, why renting RVs and sleeping in course parking lots has put him well under that projection, and how a following of more than 100,000 on Instagram has brought coverage from Bloomberg and Golf.com—and a stream of brand offers he has so far turned down. He also shares the stories from the road, including hitchhiking from Wolf Creek to Black Desert, a birdie from the Ryder Cup tees at Bethpage Black, why Whistling Straits tops his list so far and how a $5.5 million self-storage deal that closed with four days to spare became his first big break. What you'll hear in this episode: How Belk budgeted a year of top 100 public golf—and why he's coming in under it Why he's turned down brand partnerships to keep the series authentic How a run club of 2,000 weekly runners became a seven-figure apparel exit What it's like to play Bethpage Black, Whistling Straits and the most remote course on the list Why "winging it" beats a spreadsheet when your schedule gets wrecked every week The episode also features the Golf Business Intelligence Brief with headlines on the Presidents Cup's record $175 million economic impact and the return of bifurcation to the golf ball debate, LPGA teaching professional Kelly Brook's review of the $120 Golf at Home swing trainer, Making Better Decisions presented by Aon with USGA CEO Mike Whan, Soly from No Laying Up's Big Swing moment and Jimmy's tribute to retiring Mets radio voice Howie Rose. 🔔 Subscribe for new episodes every Wednesday ▶️ Watch on YouTube \| 🎙️ Listen on Apple Podcasts & Spotify 📺 Airing on Golf Channel every Tuesday See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E48: Why the PGA Tour Won’t Sell the Presidents Cup	22 sept. 2026	00:20:23
The Presidents Cup has been dominated by the United States—but judging the event by the final score misses the much bigger business story. Ahead of the 2026 Presidents Cup at Medinah Country Club, Jimmy Roberts sits down with Big Swing Media golf business reporter Michael LoRé to examine why the PGA Tour, global sponsors, broadcasters and host cities remain bullish on the event. They break down the Presidents Cup’s commercial value, the advantage the PGA Tour gains by owning the property outright and why comparing a 32-year-old competition to the century-old Ryder Cup doesn’t tell the whole story. They also explore the tournament’s international reach and its projected $175 million economic impact on the Chicago region. What you’ll hear in this episode: Why competitive imbalance hasn’t eliminated the Presidents Cup’s commercial appeal How full ownership makes the event especially valuable to the PGA Tour Why brands see an opportunity to reach audiences around the world What the Ryder Cup’s early history reveals about the Presidents Cup’s future How Medinah and Chicago could produce the event’s biggest edition yet 🔔 Subscribe for new episodes every Wednesday ▶️ Watch on YouTube \| 🎙️ Listen on Apple Podcasts & Spotify 📺 Airing on Golf Channel every Tuesday See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E47: The USGA’s Plan to Protect Golf’s Future	15 sept. 2026	00:48:40
USGA CEO Mike Whan joins Jimmy Roberts for a wide-ranging conversation about the decisions that could shape golf for generations. Whan explains why the continued increase in distance at the elite level has become one of the game’s biggest long-term challenges—and why the answer could involve changes to the golf ball, driver standards or different equipment rules for professional and recreational golfers. He also discusses the USGA’s evolving conversations with the PGA TOUR, the possibility of changes before 2030 and why protecting historic golf courses requires the industry to think decades ahead. The conversation also explores the rapid growth of the U.S. National Development Program, the USGA’s $50 million commitment to junior golf, the growing importance of water conservation and what women’s golf still needs to produce its breakthrough moment in America. What you'll hear in this episode: • Why golf’s continued increase in distance could threaten its most historic courses • Whether professionals and recreational golfers should play by different equipment rules • How the USGA is building a national development pipeline for young American golfers • Why water and land use could become major challenges for the golf industry • What women’s golf needs to create its own Caitlin Clark-style breakthrough in America The episode also features Powering the Women’s Game, presented by Chevron, and Peyton Manning sharing the handwritten letter that became his Big Swing moment. 🔔 Subscribe for new episodes every Wednesday ▶️ Watch on YouTube \| 🎙️ Listen on Apple Podcasts & Spotify 📺 Airing on Golf Channel every Tuesday See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E46: Peyton Manning Is Bringing Football’s Media Playbook to Golf	08 sept. 2026	00:48:20
Peyton Manning knows how to turn sports into entertainment—and now he’s bringing that experience to golf. The five-time NFL MVP and founder of Omaha Productions joins Jimmy Roberts to explain why he believes golf is a smart business opportunity, how Omaha is developing new golf content with the PGA TOUR, and what the sport can learn from the NFL’s ability to command attention throughout the entire year. Manning also shares what he has learned from playing alongside Tiger Woods, the story behind his investment in Sweetens Cove, and why golf became an important team-building tool during his NFL career. Plus, he discusses the continued evolution of the ManningCast, Brian Rolapp’s vision for the PGA TOUR, the changing college football landscape, and the possibility of reuniting with the kids from his legendary Saturday Night Live sketch. What you’ll hear in this episode: Why Peyton and Omaha Productions expanded into golf How the NFL’s year-round media strategy could help grow the PGA TOUR What Tiger Woods taught Peyton about preparation and competition The story behind Sweetens Cove and its unusual business model How the ManningCast found an audience beyond traditional football fans 🔔 Subscribe for new episodes every Wednesday ▶️ Watch on YouTube \| 🎙️ Listen on Apple Podcasts & Spotify 📺 Airing on Golf Channel every Tuesday See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E45: How CEOs Decide If a Golf Sponsorship Is Worth It	01 sept. 2026	00:48:38
Golf sponsorship is big business—but some of its most important returns can’t be measured on a spreadsheet. Live from East Lake during the Tour Championship, Jimmy Roberts sits down with Coca-Cola President and CFO John Murphy and Southern Company Chairman, President and CEO Chris Womack. They explain how major companies evaluate golf partnerships, balance hard metrics against long-term brand value, and ultimately make the “go or no-go” decision on major investments. The conversation also explores Tom Cousins’ extraordinary transformation of East Lake, what the PGA TOUR’s eventual departure could mean for the community, and why golf’s rapidly growing business must protect the larger ecosystem that helped fuel its success. What you'll hear in this episode: How Tom Cousins helped transform East Lake through golf, housing and education What could happen to East Lake after the Tour Championship moves on How Coca-Cola and Southern Company measure the value of golf sponsorships Why the economics of a partnership don’t always tell the entire story Leadership lessons for confronting crises and making difficult decisions quickly 🔔 Subscribe for new episodes every Wednesday ▶️ Watch on YouTube \| 🎙️ Listen on Apple Podcasts & Spotify 📺 Airing on Golf Channel every Tuesday See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E44: They Bought an ABANDONED Golf Course for $200K	25 août 2026	00:47:03
Tye Nichols and his family paid $200,000 for 44 acres and an abandoned nine-hole golf course in Chesterville, Maine—with no experience in agronomy, course design or restoration. A year later, Fairway Fields has a working, tech-enabled driving range, support from major golf brands and more than one million followers watching the transformation. Tye joins Jimmy Roberts to explain how his marketing experience at Origin USA and Jocko Fuel helped turn a risky family project into an audience-building case study. He shares the strategy behind opening the driving range first, the mistakes that cost them time and money, and why documenting every step changed the trajectory of the business. What you’ll hear in this episode: Why Tye and his parents bought a course that had been abandoned for more than a decade How eight covered Inrange bays became Fairway Fields’ first revenue engine How John Deere, TaylorMade, Trimax and Takomo became involved The $3,000 mistake Tye now considers a “tuition payment” How Fairway Fields grew to more than one million followers across platforms in under a year Also in this episode, Seminole Golf Club head professional Matt Cahill takes Jimmy Inside the Shop to discuss what he learned from Bob Ford, the business behind one of golf’s most prestigious shops and the challenge of modernizing a historic club without changing its character. Plus, Powering the Women’s Game presented by Chevron examines the growing commercial opportunity surrounding the Solheim Cup, and The Office star Brian Baumgartner shares his Big Swing Moment. Subscribe for new episodes every Wednesday Watch on YouTube \| Listen on Apple Podcasts & Spotify Airing on Golf Channel every Tuesday See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E43: She Took On Golf’s Old Boys’ Club—and Won	18 août 2026	00:47:45
Kelley Brooke has gone head-to-head with some of golf’s largest management companies—and won—by taking on the financial risk herself and obsessing over every detail of the customer experience. At Montauk Downs, Jimmy Roberts sits down with the LPGA professional and golf-course operator behind facilities including Bethpage, Montauk Downs, Harbor Links and Pine Ridge. Brooke explains how she wins competitive bids, invests millions into public golf facilities and transforms underperforming properties through branding, technology and a distinctly modern approach to hospitality. She also opens up about navigating golf’s old boys’ network, the business mistake that taught her to stay in her lane, the aftermath of the Ryder Cup at Bethpage and why managing her own rapid growth may now be her biggest challenge. What you’ll hear in this episode: How Brooke outworked major golf operators to win her first contract The financial risk behind her municipal golf business model How range technology helped triple gross sales Why robots, branding and hospitality are attracting younger golfers Her candid perspective on the Ryder Cup fallout at Bethpage The example she hopes to set for the next generation of women in golf 🔔 Subscribe for new episodes every Wednesday ▶️ Watch on YouTube \| 🎙️ Listen on Apple Podcasts & Spotify 📺 Airing on Golf Channel every Tuesday See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E42: Where Golf’s Smart Money Is Going Next	11 août 2026	00:47:49
Golf’s estimated economic impact reaches roughly a quarter-trillion dollars—but where is the smart money going next? Matt Erley, co-founder of Old Tom Capital, joins Jimmy Roberts to explain why investors increasingly see golf as one of the most resilient growth categories in sports and recreation. He reveals which parts of the industry have his attention, from shorter “golf light” experiences and public-access facilities to travel, hospitality, agronomy technology and the rapidly changing private-club business. Matt also explores how golf can serve the next generation of players without abandoning its traditional roots—and why the industry’s biggest constraints may create its most compelling investment opportunities. What you’ll hear in this episode: Why more investment capital is moving into golf How par-3 courses, driving ranges and short-form experiences could fuel the next decade of growth Why $250,000 initiation fees and scarce tee times are changing golf travel The technology helping courses reduce water use and operating costs How equipment companies could turn the golf-ball rollback into an opportunity Plus, country music star Jake Owen shares the leap of faith that changed his life, and Jimmy makes the case for the New York metropolitan area as the greatest golf destination in the world. 🔔 Subscribe for new episodes every Wednesday ▶️ Watch on YouTube \| 🎙️ Listen on Apple Podcasts & Spotify 📺 Airing on Golf Channel every Tuesday See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E41: John Smoltz on Building a NEW Pro Golf Tour	04 août 2026	00:48:37
John Smoltz thought the idea was great—but that it would never work. Now, the Baseball Hall of Famer is helping build THE PRO, an invitation-only professional golf tour created exclusively for former athletes. With approximately 80 players, a $500,000 purse at every tournament and stars from across baseball, football, basketball, hockey and beyond, Smoltz is turning the competitive void athletes experience after retirement into an ambitious new golf business. Smoltz joins Jimmy Roberts to explain the work behind launching the tour, from making nearly 1,000 phone calls and securing investment to recruiting players, building a media strategy and working toward profitability. He also shares unforgettable golf stories involving Tiger Woods, Michael Jordan and Annika Sorenstam—and reveals why he once turned down millions and an offer involving Pine Valley to remain with Bobby Cox and the Atlanta Braves. What you’ll hear in this episode: Why Smoltz believed THE PRO was a great idea that might never work The economics behind a $500,000 purse at every tournament How the tour recreates competition and community for retired athletes Smoltz’s plans to recruit names like Tom Brady, Michael Strahan and Michael Phelps Legendary rounds with Tiger Woods, Michael Jordan and Annika Sorenstam The leadership lessons Smoltz learned from Bobby Cox Plus, Powering the Women’s Game, presented by Chevron, examines Versant’s $530 million acquisition of Full Swing and what it could mean for the launch of the new Women’s Team Golf League. 🔔 Subscribe for new episodes every Wednesday ▶️ Watch on YouTube \| 🎙️ Listen on Apple Podcasts & Spotify 📺 Airing on Golf Channel every Tuesday See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E40: How Delta Became a Power Player at the Masters and PGA TOUR	28 juil. 2026	00:47:39
Why is one of the world’s largest airlines making such a significant investment in golf? Delta Air Lines CEO Ed Bastian joins Jimmy Roberts to explain why the company’s relationships with the Masters, the PGA TOUR and some of the game’s biggest players are about much more than television exposure. For Bastian, golf sits at the intersection of relationships, travel and the growing experience economy—and gives Delta an opportunity to position its brand alongside some of the most respected institutions in sports. Bastian also shares the strategy behind Delta’s transformation from bankruptcy to an industry leader, the people-first decision that helped the airline navigate COVID and why he personally invested in the new McLaren Golf venture alongside names including Justin Rose, Ian Poulter and Michelle Wie West. What you'll hear in this episode: Why Delta views golf as a strategic brand investment The value—and challenge—of measuring sponsorship ROI How Delta dramatically expands service into Augusta during Masters week The surprising role Delta played in Tony Finau’s journey to professional golf Why Bastian invested his own money in McLaren Golf How Delta’s people-first culture shaped its biggest business decisions Plus, Grant Hill shares the early goal that helped shape his basketball career, and Jimmy reflects on the lasting influence of Caddyshack nearly five decades after its release. 🔔 Subscribe for new episodes every Wednesday ▶️ Watch on YouTube \| 🎙️ Listen on Apple Podcasts & Spotify 📺 Airing on Golf Channel every Tuesday See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E39: Steph Curry Is Building His Next Chapter in Golf	21 juil. 2026	00:45:23
Steph Curry is already planning his next chapter—and golf is becoming a central part of the legacy he wants to build beyond basketball. In this special episode of The Big Swing with Jimmy Roberts, Curry shares how a childhood passion for golf evolved into a much larger mission. Through Underrated Golf, he is investing millions annually to remove the financial and structural barriers that can leave talented young golfers behind. Curry also discusses his new partnership with Li-Ning, his ambition to build Curry Brand into a lasting global business, and why golf will be its “true north star” moving forward. Then, American Century Investments’ Jonathan Thomas reveals how a struggling celebrity tournament became one of golf’s most valuable sponsorship platforms—and why the company now directs nearly all of its discretionary marketing budget toward the American Century Championship. What you’ll hear in this episode: Why Steph Curry began planning his post-basketball future at age 30 How Underrated Golf invests $4–6 million annually in young golfers Curry’s plan to build a legacy brand with golf at its center Why American Century bet up to 90% of its discretionary marketing budget on one golf event How celebrity, live sports and golf transformed the American Century Championship 🔔 Subscribe for new episodes every Wednesday ▶️ Watch on YouTube \| 🎙️ Listen on Apple Podcasts & Spotify 📺 Airing on Golf Channel every Tuesday See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E38: The Training Method Behind Scottie Scheffler's Breakthrough	14 juil. 2026	00:21:25
The biggest threat to your golf game may not be your swing. It may be what your body is doing during the rest of the day. In this YouTube-exclusive episode of The Big Swing with Jimmy Roberts, Jimmy sits down with Dr. Jeremy James, founder of GolfForever, to discuss back pain, mobility, aging, injury prevention, and the physical limitations that quietly cost golfers distance, consistency, and pain-free rounds. James explains why sitting may be one of the most damaging habits in modern life, how prolonged inactivity weakens the muscles that support the back, and why the golf swing can become particularly stressful when the body is not properly prepared. Drawing on his experience operating a chronic-pain clinic in Aspen, James shares how he began developing a more accessible system that combined education, movement assessments, personalized exercise programming, and golf-specific training. That work eventually became GolfForever. The conversation also covers: Why so many golfers experience back pain How sitting affects the spine, glutes, and overall mobility Why improving the body can also improve the golf swing How GolfForever personalizes training for each user The role Scottie Scheffler played in the company’s growth How the product helped Scheffler address knee pain Why golfers often begin losing distance and stamina after 30 The difference between training for pain relief and athletic performance How Jeremy grew the company from a back-pain platform into a national golf brand His perspective on exercise, nutrition, fasting, and longevity Why golfers do not have to accept physical decline as they age This is a practical conversation about playing longer, moving better, reducing pain, and keeping your body capable of supporting the golf game you want. 🔔 Subscribe for new episodes every Wednesday ▶️ Watch on YouTube \| 🎙️ Listen on Apple Podcasts & Spotify 📺 Airing on Golf Channel every Tuesday The Big Swing with Jimmy Roberts is produced by Big Swing Media. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E37: How Stanford Built a Women’s Golf Powerhouse	07 juil. 2026	00:45:58
Stanford women’s golf has become one of the most dominant programs in college golf — but Anne Walker’s approach goes far beyond swing mechanics. In this episode of The Big Swing with Jimmy Roberts, Jimmy sits down with Stanford women’s golf head coach Anne Walker to talk about leadership, player development, recruiting, practice, NIL, college athletics, and the culture behind one of the sport’s most successful programs. Walker explains why she doesn’t see herself simply as a head coach, but as a “performance optimizer” — someone who helps elite players improve every part of their performance pie chart, from golf and academics to family dynamics, confidence, leadership, and life off the course. She also shares how Stanford builds intentional practices, why every player needs a custom approach, what separates great players from great fits, and how she teaches student-athletes to think of themselves as the CEOs of their own careers. Plus, Walker discusses the influence of Condoleezza Rice on the program, the growing challenge of managing amateur golf schedules, the impact of NIL, and why she believes the future of college sports is still bright. In this episode: How Anne Walker built Stanford into a women’s golf powerhouse Why she calls herself a “performance optimizer” The custom approach behind Stanford’s player development Why elite golfers need small tweaks, not rebuilds What Stanford looks for in recruits Why loving golf and competition matters so much How Stanford designs intentional, competitive practices The six-foot / twelve-foot putting drill used to recreate pressure Condoleezza Rice’s role as a mentor and influence around the program How NIL has changed college golf Why amateur schedules are becoming harder to manage What college sports can learn from startups This is a conversation about coaching, leadership, culture, competition, and what it takes to develop elite golfers in the modern college game. 🔔 Subscribe for new episodes every Wednesday ▶️ Watch on YouTube \| 🎙️ Listen on Apple Podcasts & Spotify 📺 Airing on Golf Channel every Tuesday The Big Swing with Jimmy Roberts is produced by Big Swing Media. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E36: Tiger Woods’ Former Agent Finally Tells the Story	30 juin 2026	00:47:46
Before Tiger Woods became a global business empire, Hughes Norton was helping build the foundation. In this episode of The Big Swing with Jimmy Roberts, Jimmy sits down with Hughes Norton — the legendary former IMG agent who represented Tiger Woods, Greg Norman, Curtis Strange, and other major figures in golf during one of the most transformative eras in the sport’s history. Norton takes Jimmy inside the early days of golf’s commercial boom, when players were taking $500 outing fees and the PGA Tour was still a “mom and pop” operation. From there, he helped usher in a new era of athlete marketing, sponsorships, appearance fees, global endorsements, and massive brand deals. The conversation also goes deep on Tiger Woods’ arrival as a professional, including the behind-the-scenes story of Tiger’s first major Nike deal, the role of Earl Woods, the intense pressure around Tiger’s time, and the stunning phone call that ended Norton’s relationship with Tiger for good. Hughes also reflects on Greg Norman, LIV Golf, Mark McCormack, Arnold Palmer, the changing role of agents, the rise of player entourages, NIL, the new PGA Tour schedule, and how golf became a billion-dollar business. In this episode: How Hughes Norton got started at IMG under Mark McCormack What the PGA Tour looked like before golf became big business The early endorsement economy around players like Curtis Strange Negotiating Tiger Woods’ first mega-deals The Nike deal and Phil Knight controversy What Tiger Woods was really like behind the scenes The phone call that ended Norton’s relationship with Tiger Greg Norman’s role in LIV Golf Why LIV struggled to gain traction Arnold Palmer’s role in stopping an earlier breakaway tour How agents, money, NIL, and sponsorships changed golf forever What the PGA Tour’s new schedule could mean for players and sponsors This is a conversation about Tiger Woods, Greg Norman, LIV Golf, IMG, Nike, and the business machine that transformed professional golf from a niche tour into a global sports economy. If you care about the business of golf, the rise of Tiger Woods, the history of IMG, or how money changed the professional game, this episode is worth your full attention. 🔔 Subscribe for new episodes every Wednesday ▶️ Watch on YouTube \| 🎙️ Listen on Apple Podcasts & Spotify 📺 Airing on Golf Channel every Tuesday The Big Swing with Jimmy Roberts is produced by Big Swing Media. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E35: Golf’s Money Problem Is Finally Out in the Open	23 juin 2026	00:47:44
Golf is booming — but the business behind the game has never been more complicated. In this special live episode of The Big Swing with Jimmy Roberts, recorded ahead of the U.S. Open, Jimmy sits down for two separate conversations with two of the most influential voices in golf, media, and business: Mark Lazarus and Jimmy Dunne. Lazarus, CEO of Versant and one of the key figures behind Golf Channel, breaks down why golf has become such a valuable business across media, technology, tee times, streaming, content, and fan engagement. From Golf Channel to GolfNow, GolfPass, college golf, the LPGA, USGA relationships, and the future of sports rights, Lazarus explains why golf is no longer just a television product — it’s an entire business ecosystem. Then Jimmy sits down with Jimmy Dunne, the Wall Street dealmaker, president of Seminole Golf Club, former PGA Tour Policy Board member, and one of the central figures in the PGA Tour/LIV Golf framework agreement. Dunne speaks candidly about LIV, the future of the PGA Tour, private investment, the role of money in golf, and why he believes the game’s biggest strength remains its ability to build relationships. In this episode: Why Golf Channel sees itself as the “network of record” for golf How GolfNow became a major piece of the golf business Why live sports rights are putting pressure on every league What the NFL’s next media deal could mean for golf Why LIV became a “giant distraction” How money changed the conversation around professional golf What Jimmy Dunne learned from negotiating the PGA Tour/LIV framework agreement Why access, affordability, and star power may determine golf’s next chapter How the U.S. Open, media, private investment, and the PGA Tour all intersect This is a conversation about more than one tournament. It’s about the future of golf — who controls it, who pays for it, who profits from it, and how the game continues to grow without losing what made people fall in love with it in the first place. If you care about golf, media, sports business, LIV, the PGA Tour, or where the game goes next, this is a conversation worth your full attention. 🔔 Subscribe for new episodes every Wednesday ▶️ Watch on YouTube \| 🎙️ Listen on Apple Podcasts & Spotify 📺 Airing on Golf Channel every Tuesday The Big Swing with Jimmy Roberts is produced by Big Swing Media. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E34: McLaren's Bold Bet on Golf with Hoyt McGarity	16 juin 2026	00:33:49
Why would one of the most iconic brands in motorsports decide to enter one of the most competitive industries in sports? In this episode of The Big Swing, Jimmy Roberts sits down with Hoyt McGarity, President of 8AM Golf and advisor to McLaren Golf, to discuss one of the most ambitious equipment launches the golf industry has seen in years. McLaren is known worldwide for Formula One racing, engineering excellence, and high-performance automobiles. Now, the company is entering the golf equipment business with a long-term vision, a premium strategy, and a belief that golf is ready for something different. Hoyt explains how the partnership came together, why McLaren believes its engineering expertise can translate to golf, and what it takes to launch a new equipment brand in one of the most competitive markets in sports. In this episode: Why McLaren decided to enter golf The engineering behind McLaren Golf irons Justin Rose's role in developing the equipment How Formula One technology influences golf club design Why McLaren believes golf is ready for disruption The future of premium golf equipment Building a brand in a crowded marketplace The business strategy behind McLaren Golf From Formula One technology to golf innovation, this conversation offers a fascinating look at the future of equipment, branding, and competition in the golf industry. 🔔 Subscribe for new episodes every Wednesday ▶️ Watch on YouTube \| 🎙️ Listen on Apple Podcasts & Spotify 📺 Airing on Golf Channel every Tuesday The Big Swing with Jimmy Roberts is produced by Big Swing Media. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E33: Arthur Blank Bet on Himself... and Won	09 juin 2026	00:49:42
How do you go from getting fired to building one of the most successful companies in American history? In this episode of The Big Swing, Jimmy Roberts sits down with Arthur Blank, the billionaire entrepreneur, philanthropist, co-founder of The Home Depot, owner of the Atlanta Falcons, and one of the most influential figures in modern golf today. Blank shares the remarkable story of being fired from Handy Dan Home Improvement, the setback that ultimately led to the creation of Home Depot. What started with conversations at a coffee shop and sketches on napkins became one of the most successful retail businesses in history. Along the way, he reveals the leadership principles, customer-first philosophy, and long-term thinking that have shaped every venture he's touched—from Home Depot to the PGA TOUR Superstore, the Atlanta Falcons, and PGA Tour Enterprises. In this episode: The story behind getting fired and launching Home Depot Why trust matters more than transactions The six core values that guide every business decision Growing PGA TOUR Superstore into a billion-dollar business LIV Golf's impact on professional golf The future of the PGA Tour and player equity Leadership lessons from building iconic brands Why listening may be the most underrated skill in business Plus, from the BMW Championship in South Carolina, Jimmy catches up with Duane Parrish, Director of the South Carolina Department of Parks, Recreation & Tourism, to discuss golf's massive economic impact on the state, why South Carolina has become one of America's premier golf destinations, and what the future holds for golf tourism in the region. From entrepreneurship and leadership to sports business and the future of golf, this episode offers a fascinating look at the people and ideas helping shape the game today. 🔔 Subscribe for new episodes every Wednesday ▶️ Watch on YouTube \| 🎙️ Listen on Apple Podcasts & Spotify 📺 Airing on Golf Channel every Tuesday The Big Swing with Jimmy Roberts is produced by Big Swing Media. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E32: Ed Burns on Golf Taking Him by Storm, Family & Finnegan's Foursome	02 juin 2026	00:47:29
How does an acclaimed filmmaker become obsessed with golf? In this episode of The Big Swing, Jimmy Roberts sits down with writer, director, actor, and lifelong storyteller Edward Burns to discuss his newest film, Finnegan's Foursome, and the personal journey that inspired it. After losing his mother during the COVID pandemic, Burns picked up golf again to spend time with his father. What started as a simple way to reconnect quickly became an obsession that transformed his life and ultimately inspired a feature film centered around family, golf, loss, and legacy. Along the way, Burns reflects on: Becoming obsessed with golf later in life The father-son relationships that shaped his story Creating Finnegan's Foursome Lessons learned from Martin Scorsese and Steven Spielberg The unlikely journey from The Brothers McMullen to Hollywood success Getting into Sundance after handing a VHS tape directly to Robert Redford Why golf creates moments unlike any other sport The future of independent filmmaking This conversation is about much more than golf. It's about creativity, family, obsession, storytelling, and the moments that shape who we become. If you love golf, movies, entrepreneurship, or great stories, this is a conversation worth your full attention. 🔔 Subscribe for new episodes every Wednesday ▶️ Watch on YouTube \| 🎙️ Listen on Apple Podcasts & Spotify 📺 Airing on Golf Channel every Tuesday The Big Swing with Jimmy Roberts is produced by Big Swing Media. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E31: Adeel Yang on Living Alone at 14, his Golf Obsession & Building Dryvebox	26 mai 2026	00:47:40
What happens when a former medical student, startup founder, and self-described golf addict decides to reinvent how people experience golf? In this episode of The Big Swing, Jimmy Roberts sits down with Adeel Yang, the co-founder and CEO of Dryvebox — one of the most innovative companies in golf’s rapidly evolving off-course economy. What started as a pandemic passion project inside a trailer has become a fast-growing business bringing mobile golf simulators to music festivals, corporate events, professional sports teams, movie sets, golf courses, and communities around the world. But Adeel’s personal story is just as compelling as the business itself. At 14 years old, he moved from Taiwan to Los Angeles and lived alone while learning English and attending high school. Years later, after medical school and multiple tech startups, he found himself obsessed with golf — and searching for a way to make the game more accessible to everyone. In this episode, we cover: The unbelievable story of living alone in America at 14 Why Adeel walked away from medicine and entrepreneurship to build Dryvebox How a golf simulator inside a trailer became a national franchise business The future of off-course golf and golf technology Dryvebox’s partnerships with TGL, Tiger Woods, and Rory McIlroy’s league Why golf simulators are changing how people discover the game Building startups, raising money, and surviving co-founder fallout The emotional realities of entrepreneurship most founders never talk about This conversation is about far more than golf. It’s about risk, reinvention, obsession, technology, and what it really takes to build something from nothing. If you care about golf, startups, innovation, or the future of sports business, this is a conversation worth your full attention. 🔔 Subscribe for new episodes every Wednesday ▶️ Watch on YouTube \| 🎙️ Listen on Apple Podcasts & Spotify 📺 Airing on Golf Channel every Tuesday The Big Swing with Jimmy Roberts is produced by Big Swing Media. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E30: Paige Spiranac on Fame, Hate & Building a Golf Empire	20 mai 2026	00:48:19
Paige Spiranac became one of the most influential people in golf — but not without controversy, criticism, and constant public scrutiny. In this episode of The Big Swing, Jimmy Roberts sits down with Paige Spiranac for a candid conversation about social media, anxiety, branding, fame, and the business of building one of golf’s most recognizable personal brands. What started as a single viral moment turned into a media empire — but behind the millions of followers and online attention is a much more complicated story. Paige opens up about: The overnight moment that changed her life The backlash and criticism she faced early in her career Why she “stopped trying to please everyone” Social anxiety, therapy, and life online How influencer marketing actually works Building a business around community and trust Monetizing content, sponsorships, and media partnerships Why authenticity matters in the creator economy The future of golf media and creator-driven content The conversation also explores the evolution of modern golf culture — from traditional media to creator-driven platforms — and why Paige Spiranac may be one of the most important figures in growing the game today. Whether you know Paige from golf, social media, or internet culture, this episode reveals a side of her story most people have never heard before. 🔔 Subscribe for new episodes every Wednesday ▶️ Watch on YouTube \| 🎙️ Listen on Apple Podcasts & Spotify 📺 Airing on Golf Channel every Tuesday See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E29: How AI is Changing Golf Forever	12 mai 2026	00:26:17
AI is changing golf faster than almost anyone realizes. In this episode of The Big Swing, Jimmy Roberts sits down with members of the Big Swing Media team to break down the biggest trends shaping the future of the game — from artificial intelligence and rising participation to Tiger Woods, creator golf, and the booming business of golf media. Joining Jimmy are Michael LoRé in Studio 1B and Mollie Cahillane live from the Golf Business Technology Conference in Belfast, Northern Ireland, where industry leaders are exploring how technology is reshaping golf around the world. This conversation dives into: How AI is already changing golf operations and instruction Why golf participation is reaching record highs The explosion of creator golf, simulators, and off-course experiences The growing role of women and younger players in the game Why Tiger Woods remains golf’s most powerful brand The business implications of rising costs across the sport What new leadership across golf organizations could mean for the future The episode also gives a behind-the-scenes look at the launch of The Big Swing: Inside the New Golf Economy, Big Swing Media’s new newsletter covering the companies, capital, and power players shaping modern golf. Golf is no longer just a sport — it’s a media business, entertainment platform, technology sector, and cultural force all at once. And according to the numbers, it’s bigger than ever. 🔔 Subscribe for new episodes every Wednesday ▶️ Watch on YouTube \| 🎙️ Listen on Apple Podcasts & Spotify 📺 Airing on Golf Channel every Tuesday See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E28: Jack Nicklaus Walked Away From Millions	05 mai 2026	00:47:29
Jack Nicklaus turned down millions, and he’s completely at peace with it. In this episode of The Big Swing, Jimmy Roberts sits down with golf legend Jack Nicklaus to explore the business side of one of the greatest careers in sports history. From early deals with IMG to turning down opportunities with companies like Wendy’s and NFL ownership stakes, Nicklaus opens up about the decisions that shaped his life off the course, and why money was never the driving force. This is a rare look at the mindset behind the “Golden Bear” — not just as a golfer, but as a businessman navigating risk, legacy, and long-term impact. In this episode, we cover: The business philosophy that guided Jack Nicklaus’ career Why he “always tried to give the other guy a better deal” The deals he turned down — including major ownership opportunities Lessons from building Muirfield Village and his global golf business The importance of owning your name, image, and likeness Why legacy mattered more than maximizing profit The biggest mistakes — and why he doesn’t regret them From $5,000 endorsement deals to building a global golf empire, this conversation spans over 60 years of business, leadership, and decision-making at the highest level. This is more than a golf interview, it’s a masterclass in how one of the greatest athletes of all time thought about money, opportunity, and what really matters. If you care about golf, business, or the mindset behind long-term success, this is a conversation worth your full attention. 🔔 Subscribe for new episodes every Wednesday ▶️ Watch on YouTube \| 🎙️ Listen on Apple Podcasts & Spotify 📺 Airing on Golf Channel every Tuesday See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E26: The LPGA Has a Massive Opportunity... But Can They Pull It Off?	28 avr. 2026	00:46:52
The LPGA is having a moment — but can it turn momentum into something lasting? At the Chevron Championship, Jimmy Roberts sits down with Craig Kessler to discuss one of the most pivotal moments in the history of women’s golf. With rising viewership, increased investment, and growing global attention on women’s sports, the LPGA finds itself at a crossroads — and a massive opportunity. Kessler, in his first full season as commissioner, lays out a bold vision for the future: building stars, growing fan engagement, improving the product, and capitalizing on what he calls a “once-in-a-generation opportunity.” From lessons learned from the WNBA to the realities of running a global tour with limited resources, this conversation pulls back the curtain on what it actually takes to grow a modern sports league. In this episode of The Big Swing with Jimmy Roberts, we cover: Why the LPGA believes “now is the time to strike” How storytelling and star power can transform the league What the LPGA is learning from the WNBA’s growth The biggest challenges facing the LPGA today The role of media, sponsorship, and global partnerships How players are buying in like never before What success looks like for the LPGA over the next 5 years This episode also goes inside the business of women’s sports at large — from investment trends to audience growth — and why this moment feels different than anything that’s come before. If you care about golf, sports business, or the future of women’s sports, this is a conversation worth your full attention. 🔔 Subscribe for new episodes every Wednesday ▶️ Watch on YouTube \| 🎙️ Listen on Apple Podcasts & Spotify 📺 Airing on Golf Channel every Tuesday See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E25: Thomas Friedman on Saudi Arabia, LIV and the $2 Billion Gamble about to fall apart	22 avr. 2026	00:33:03
Pulitzer Prize-winning journalist Thomas Friedman joins Jimmy Roberts on The Big Swing to break down the business, politics, and global strategy behind LIV Golf, the PGA Tour, and the future of the game. From Saudi Arabia’s Public Investment Fund (PIF) to the economics of sports investment, this conversation goes far beyond headlines — diving into why LIV Golf may have been a flawed business model from the very beginning, and what its potential collapse means for players, fans, and the entire golf industry. With billions invested and no clear path forward, is LIV Golf sustainable? Or was it always destined to fail? In this episode of The Big Swing with Jimmy Roberts, we cover: Why LIV Golf “never made sense” as an investment The real strategy behind Saudi Arabia’s sports expansion How the PGA Tour was forced to respond to disruption Whether LIV Golf can survive without continued funding What happens to players, sponsors, and the global golf ecosystem next Why “nobody wins” from the current state of professional golf LIV Golf has already changed the landscape of professional golf — from player movement and prize money to media rights and global investment. But if LIV disappears… what’s left behind? This episode explores the ripple effects across the PGA Tour, the global golf economy, and the future of sports investment and media. If you care about golf, sports business, or where the industry is headed next — this is a conversation worth your full attention. 🔔 Subscribe for new episodes every Wednesday ▶️ Watch on YouTube \| 🎙️ Listen on Apple Podcasts & Spotify 📺 Airing on Golf Channel every Tuesday The Big Swing with Jimmy Roberts is produced by Big Swing Media. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E24: How DraftKings Turned an Idea Into BILLIONS \| Jason Robins	14 avr. 2026	00:48:00
DraftKings CEO Jason Robins joins Jimmy Roberts to break down the business of sports betting, fantasy sports, and the future of golf wagering. From startup beginnings to a multi-billion dollar company, this is a deep dive into one of the fastest-growing industries in sports. With sports betting surpassing $167 billion in the U.S. alone, this conversation explores how companies like DraftKings are reshaping fan engagement—and why golf has become one of the most unique and valuable betting markets in sports. In this episode of The Big Swing with Jimmy Roberts, Robins shares the origin story of DraftKings, the challenges of building in a highly regulated industry, and how betting, technology, and media are converging to change how fans experience the game. From working nights and weekends out of a spare bedroom to scaling a company with thousands of employees, this is a real look at what it takes to build—and survive—in a competitive, high-stakes business. What we cover: How DraftKings started as a fantasy sports idea and evolved into sports betting The realities of raising money and scaling a startup to billions Why golf is one of the most unique betting markets in sports How odds are created using data, simulations, and modeling The impact of legalization and regulation on the industry The role of betting in fan engagement—and where it’s heading next Advice for entrepreneurs building from scratch For anyone interested in golf, sports business, startups, or the future of fan engagement—this is a conversation worth your time. 🔔 Subscribe for New Episodes Every Wednesday Morning ▶️ Watch on YouTube \| 🎙️ Listen on Apple Podcasts & Spotify 📺 Live on Golf Channel Every Tuesday Morning at 7am & 9am The Big Swing with Jimmy Roberts is produced by Big Swing Media. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E23: The Masters Stories & Secrets \| Jimmy Roberts	07 avr. 2026	00:32:39
Jimmy Roberts shares his experiences covering The Masters, one of the most iconic events in golf, in a rare sit-down interview with Executive Producer Adrienne Gallagher. From unforgettable moments at Augusta National to personal stories built over decades in sports broadcasting, this episode offers a unique look inside golf’s most prestigious tournament. The episode also features a behind-the-scenes vlog of Jimmy preparing for The Masters, including a walk through the memorabilia and moments that have defined his career covering the game’s biggest stage. In this special YouTube-only episode of The Big Swing with Jimmy Roberts, the conversation turns inward. Instead of interviewing one of golf’s biggest names, Jimmy becomes the subject — sitting down with Executive Producer Adrienne Gallagher to reflect on his career, his connection to The Masters, and the stories that have stayed with him over the years. From the traditions of Augusta National to the pressure of capturing iconic moments on television, this is a rare look at the perspective of someone who has spent decades telling the stories of the game. In this episode: The moments at The Masters that have stayed with Jimmy the most What makes Augusta National unlike any other venue in sports The pressure and preparation behind covering golf’s biggest stage Personal memorabilia and the stories behind them How storytelling in golf has evolved over Jimmy’s career Why The Masters still feels different — even after all these years If you love golf, sports storytelling, or The Masters, this is a conversation worth your time. 🔔 Subscribe for New Episodes Every Wednesday Morning ▶️ Watch on YouTube \| 🎙️ Listen on Apple Podcasts & Spotify 📺 Live on Golf Channel Every Tuesday Morning at 7am & 9am #TheMasters #JimmyRoberts #AugustaNational #TheBigSwing #GolfStories #GolfMedia #SportsBroadcasting #GolfHistory See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E22: GOLFZON Is QUIETLY Taking Over Golf	31 mars 2026	00:47:29
GOLFZON is one of the largest indoor golf companies in the world, powering thousands of simulator locations and reshaping how people play the game. CEO of GOLFZON America, Sean Pyun, joins Jimmy Roberts to explain how golf technology is driving a global shift in participation, accessibility, and the future of the sport. From South Korea’s booming simulator culture to the rapid expansion of indoor golf in the United States, this conversation breaks down why off-course golf is becoming one of the most important forces in the industry—and what it means for traditional golf moving forward. If you care about where golf is headed, this one is essential. What we cover: Why simulator golf is exploding globally—and why the U.S. is just getting started How GOLFZON built a dominant business in a category many underestimated The real economics behind indoor golf facilities and why they’re scaling fast How technology is lowering the barrier to entry for new golfers Whether simulator golf complements or competes with traditional courses What the future of golf looks like in a tech-driven, always-on world For anyone following golf, sports tech, or the business behind where the game is going next—this is a clear look at the forces reshaping it. 🔔 Subscribe for New Episodes Every Wednesday Morning ▶️ Watch on YouTube \| 🎙️ Listen on Apple Podcasts & Spotify 📺 Live on Golf Channel Every Tuesday Morning at 7am & 9am The Big Swing with Jimmy Roberts is produced by Big Swing Media. #GolfZon #SeanPyun #GolfTechnology #IndoorGolf #GolfBusiness #TheBigSwing #JimmyRoberts #SportsBusiness #GolfSimulator #FutureOfGolf See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E21: Why YouTube Golf Is BEATING Traditional Golf \| Grant Horvat	24 mars 2026	00:15:08
Grant Horvat has built one of the most-watched brands in golf without ever playing a PGA Tour event, and the numbers behind his growth are changing how the entire sport thinks about media, sponsorship, and what fans actually want. In this Best Of episode pulling from our full conversation with Grant, Jimmy Roberts breaks down the rise of YouTube golf through the lens of one of its biggest architects: how Horvat built his platform from scratch, why authenticity beats production every time, and what happens when creators start demanding equity instead of just sponsorship checks. If you follow the business of golf or sports media, this one is worth your full attention. What we cover: Why Horvat walked away from the PGA Tour path How YouTube golf became a global business almost overnight The real metrics behind views, watch time, and channel growth Why authentic content is outperforming overproduced golf coverage The shift from brand deals to ownership and equity What the PGA Tour and creators are learning from each other right now 🔔 Subscribe for New Episodes Every Wednesday Morning ▶️ Watch on YouTube \| 🎙️ Listen on Apple Podcasts & Spotify 📺 Also airing on Golf Channel Every Tuesday Morning at 7am & 9am The Big Swing with Jimmy Roberts is produced by Big Swing Media. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E20: How NBC Broadcasts THE PLAYERS Championship \| Dan Hicks & Tommy Roy	17 mars 2026	00:43:13
Tommy Roy has produced 29 Emmy Award-winning golf broadcasts, including THE PLAYERS Championship, the Ryder Cup, and every major on NBC. Dan Hicks has called the action at TPC Sawgrass more times than anyone else in television. Both sat down with Jimmy Roberts on-site at THE PLAYERS Championship to talk about how NBC brings the game to millions of viewers worldwide. This episode goes inside the broadcast of one of the most-watched events in professional golf: what it takes to capture the drama of TPC Sawgrass and the famous 17th island green, how television storytelling has changed over three decades, and what producers and announcers are actually looking for when the biggest moments happen live. In this episode of The Big Swing with Jimmy Roberts: How NBC approaches the unique production challenges of THE PLAYERS Championship What makes the 17th hole at TPC Sawgrass unlike any other shot in televised golf How golf broadcasting has evolved from the early days to today's multi-platform coverage What Dan Hicks is thinking in the booth during a dramatic finish Tommy Roy on what separates a great golf broadcast from a forgettable one How television shapes the way fans experience and understand the game For anyone who follows golf, sports media, or the craft of live television production, this is a rare look at the people who decide what you see and how you hear it. 🔔 Subscribe for New Episodes Every Wednesday Morning ▶️ Watch on YouTube \| 🎙️ Listen on Apple Podcasts & Spotify 📺 Live on Golf Channel Every Tuesday Morning at 7am & 9am The Big Swing with Jimmy Roberts is produced by Big Swing Media. #ThePlayersChampionship #DanHicks #TommyRoy #NBCSports #JimmyRoberts #TheBigSwing #GolfBroadcast #GolfMedia #PGATour #TPCSawgrass See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E19: Is Golf the Next Asset Class? \| PE Guy + The LPGA’s Global Rise	10 mars 2026	00:15:06
What happens when private equity culture meets the business of golf? In this YouTube-exclusive episode of The Big Swing with Jimmy Roberts, Jimmy sits down with the internet’s favorite finance bro caricature: PE Guy, the satirical character created by content creator Johnny Hilbrant Partridge. Known across Instagram and TikTok for his sharp parody of private equity culture — complete with Harvard credentials, Palm Beach properties, and plenty of “deal flow” — PE Guy brings his over-the-top financial perspective to the economics of golf. During the interview, PE Guy breaks down: • Why golf might be the ultimate “asset class” • The economics of exclusive golf clubs and tee times • How private equity thinks about sports industries • The monetization layers behind modern golf • Whether youth golf could become the next big investment opportunity After the interview, Jimmy is joined by Mollie Cahillane for a deeper look at what’s happening across the golf industry right now. They discuss: • The global growth of the LPGA and record purses in Asia • Why LPGA viewership internationally can rival major PGA Tour events • New broadcast deals and the rise in digital golf consumption • What recent equipment earnings from major manufacturers say about the state of the golf economy This episode blends satire, business insight, and real industry analysis — exactly the conversations that define The Big Swing. 🔔 Subscribe for New Episodes Every Wednesday Morning ▶️ Watch on YouTube \| 🎙️ Listen on Apple Podcasts & Spotify 📺 Live on Golf Channel Every Tuesday Morning at 7am & 9am #TheBigSwing #JimmyRoberts #GolfBusiness #PrivateEquity #GolfIndustry #MollieCahillane #SportsBusiness #GolfEconomy #LPGA #GolfMedia See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E18: "I Was Ready to Lose It All." \| Tisha Alyn Gets REAL	03 mars 2026	00:46:30
Tisha Alyn didn’t reach the heights she once dreamed of as a touring professional golfer. Instead, she built something entirely different. In this episode of The Big Swing with Jimmy Roberts, Tisha shares how she pivoted from chasing a professional golf career to becoming one of the most recognizable personalities in golf’s social media era — with hundreds of thousands of followers, viral moments, major brand partnerships, and now her own apparel line. But this conversation goes far deeper than follower counts. Tisha opens up about: • The reality of trying to “make it” in professional golf • Playing alongside Paige Spiranac — and the roadmap social media created • The viral Topgolf moment that changed everything • The mental toll of being “always on” in the algorithm era • Coming out publicly in golf and the impact on her life and career • Navigating culture, family and identity as the daughter of Filipino immigrants • Why LPGA players must build individual brands • Launching her own clothing line — and the grind behind owning your name This is an honest look at the modern golf economy — where entertainment, entrepreneurship, identity, and sport collide. If you care about where the game is headed — on the course and on your phone — this one matters. 🔔 Subscribe for New Episodes Every Wednesday Morning ▶️ Watch on YouTube \| 🎙️ Listen on Apple Podcasts & Spotify 📺 Live on Golf Channel Every Tuesday Morning at 7am & 9am See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E17: Is The Golf Boom ENDING? Inside the Data with the NGF & Morgan Stanley	24 févr. 2026	00:46:34
Where is golf right now — and where is it going next? In this episode of The Big Swing, Jimmy Roberts speaks with two leaders who sit at the intersection of research, capital, and the future of the game. First, from the floor of the PGA Show, Greg Nathan, President & CEO of the National Golf Foundation, breaks down the latest State of the Industry data: Record rounds at golf courses 38 million Americans playing off-course golf 20% participation growth since 2019 The “stickiness” challenge facing new golfers Why simulators and social golf are reshaping access Then, in Studio 1B — welcoming our first in-studio guest — Jeff Holzschuh, Chairman of Institutional Securities at Morgan Stanley, offers a Wall Street perspective on: How investors view the golf industry The economics of equipment and apparel Ball rollback and bifurcation Technology’s impact on instruction and customization Whether golf is positioned to withstand economic downturns Together, these conversations paint a clear picture of a game that is evolving rapidly — from green grass to simulators, from private clubs to managed networks, from tradition to tech-driven personalization. Is the sky the limit for golf? Or is the next challenge already on deck? 🔔 Subscribe for New Episodes Every Wednesday Morning ▶️ Watch on YouTube \| 🎙️ Listen on Apple Podcasts & Spotify 📺 Live on Golf Channel Every Tuesday Morning at 7am & 9am #GolfBusiness, #NationalGolfFoundation, #MorganStanley, #PGAShow, #GolfIndustry, #GolfEconomy, #GolfData, #FutureOfGolf, #JimmyRoberts, #TheBigSwing See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E16: “Nobody Makes Golf Clubs Like We Do. Period.” \| Bob Parsons of PXG	18 févr. 2026	00:47:33
If you know golf, you know the voice: “Nobody makes golf clubs the way we do. Period.” But the story behind Bob Parsons is far more complex than bold marketing. In this episode of The Big Swing, Jimmy Roberts sits down with the founder and CEO of PXG to explore a life shaped by failure, war, risk, and reinvention. Bob Parsons failed the fifth grade. He enlisted in the Marine Corps during Vietnam. He was wounded in combat and lived with PTSD for decades. He taught himself computer programming, built a software company from $40,000 into a $64 million exit, then founded GoDaddy, ultimately selling a majority stake for $2.3 billion. Then he did something few expected: he entered the hyper-competitive golf equipment industry and launched PXG — disrupting traditional OEM models with premium pricing, bold branding, and relentless product innovation. In this wide-ranging conversation, Parsons discusses: How the Marines reshaped his life and leadership style Living with PTSD and the controversial role of psychedelic therapy Nearly shutting down GoDaddy before the dot-com crash changed everything Why most companies let accountants dictate innovation How PXG broke into a “closed shop” golf industry The risks of pricing higher — and then pivoting during COVID His one true regret The Giving Pledge and philanthropy This is not just a golf business story — it’s a candid conversation about resilience, obsession, loss, success, and what it really means to take a big swing. 🔔 Subscribe for New Episodes Every Wednesday Morning ▶️ Watch on YouTube \| 🎙️ Listen on Apple Podcasts & Spotify 📺 Live on Golf Channel Every Tuesday Morning at 7am & 9am See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E15: No Laying Up Didn’t Play by Golf Media Rules — And It Worked	11 févr. 2026	00:47:27
Golf media has changed, and few outlets have reshaped it more than No Laying Up. In this episode of The Big Swing, Jimmy Roberts sits down with Chris Solomon, co-founder of No Laying Up, to unpack how a podcast among friends grew into one of the most influential independent voices in golf. Soly walks through the early days of building NLU, the decision to stay independent, and the risks that came with rejecting traditional media paths. He explains how authenticity, trust with the audience, and long-term thinking helped No Laying Up expand into travel, film, live events, and direct-to-consumer business — all without sacrificing its voice. The conversation covers: How No Laying Up built credibility outside traditional golf media The business model behind modern creator-led brands Why independence matters more than scale The tension between access, sponsorship, and editorial honesty What the future looks like for golf media and storytelling This episode is a candid look at what it really takes to build a media company in today’s golf ecosystem — and why playing the long game still wins. 🔔 Subscribe for New Episodes Every Wednesday Morning ▶️ Watch on YouTube \| 🎙️ Listen on Apple Podcasts & Spotify 📺 Live on Golf Channel Every Tuesday Morning at 7am & 9am #NoLayingUp #ChrisSolomon #GolfMedia #GolfBusiness #CreatorEconomy #IndependentMedia #SportsMedia #BusinessOfGolf #TheBigSwing #JimmyRoberts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E14: The Business Behind Golf’s Wildest Tournament \| Jim Fish on the WM Open	04 févr. 2026	00:46:41
The WM Phoenix Open isn’t just a golf tournament — it’s one of the most unique live sporting events in the world. In this episode of The Big Swing with Jimmy Roberts, Jimmy sits down with Jim Fish, President & CEO of WM, to unpack how the WM Phoenix Open became the “greatest show on grass” — drawing nearly 700,000 fans and redefining what golf can look like when entertainment, sustainability, and community collide. Fish explains the inflection points that transformed the event, from Tiger Woods’ iconic hole-in-one on the 16th hole to WM’s decision to turn the tournament into the largest zero-waste sporting event in the world. He breaks down why Hole 16 feels more like a gladiator arena than a golf hole, how younger fans are reshaping expectations around the sport, and why creating a clear identity matters more than tradition in today’s golf landscape. Beyond the tournament, Fish opens up about his leadership philosophy, shaped by a near-death illness early in his career, ride-alongs with frontline workers, and a belief that culture is built by listening in the field — not just making decisions in the boardroom. This episode also includes Powering the Women’s Game, presented by Chevron, spotlighting the continued growth and innovation in women’s golf, including the announcement of a women’s TGL initiative backed by high-profile investors and LPGA stars. Plus, in Making Better Decisions, presented by Aon, Fish reflects on the pivotal choices that have shaped his leadership approach and guided WM’s long-term strategy. This is a wide-ranging conversation about sports business, fan experience, sustainability, leadership, and the future of golf — and why the Waste Management Open has become a model other events are trying to understand, not replicate. 🔔 Subscribe for New Episodes Every Wednesday Morning ▶️ Watch on YouTube \| 🎙️ Listen on Apple Podcasts & Spotify 📺 Live on Golf Channel Every Tuesday Morning at 7am & 9am #JimFish #WasteManagementOpen #BusinessOfGolf #TheBigSwing #JimmyRoberts #SportsBusiness #GolfIndustry #SustainabilityInSports See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E12: Live from the PGA Show \| Inside Golf’s Biggest Brands with 8AM Golf & TaylorMade	28 janv. 2026	00:35:30
The PGA Show is where the global golf industry comes together — and The Big Swing with Jimmy Roberts is on the floor in Orlando to find out where the game is headed next. In this special on-location episode, Jimmy Roberts and co-host Mollie Cahillane take viewers inside golf’s biggest trade show, often called the “Davos of Golf,” featuring conversations with two of the most influential executives in the sport. Jimmy sits down with Hoyt McGarity, President & CEO of 8AM Golf, to discuss investing across every corner of the golf ecosystem — from equipment and media to hospitality, entertainment, and experiential concepts like par-three golf, travel, and private clubs. Later, Jimmy is joined by David Abeles, President & CEO of TaylorMade, for a wide-ranging conversation on innovation, pricing, storytelling, performance technology, and what it takes to lead one of golf’s most iconic brands in a hyper-competitive global market. Along the way, Jimmy and Mollie explore the PGA Show floor — highlighting emerging products, new technology, creators, startups, and the ideas shaping golf’s future — while capturing the energy, ambition, and entrepreneurial spirit that define the modern game. This episode is a behind-the-scenes look at how golf really works — the people, the decisions, and the risks that move the industry forward. 🔔 Follow for New Episodes Every Wednesday Morning ▶️ Watch on YouTube \| 🎙️ Listen on Apple Podcasts & Spotify 📺 Live on Golf Channel Every Tuesday Morning at 7am & 9am See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E11: From Golf Nerd to $200M Exit \| Sam Hahn and the Unlikely Rise of L.A.B. Golf	21 janv. 2026	00:47:31
If you think fairy tales in golf only happen inside the ropes — think again. This week on The Big Swing with Jimmy Roberts, Jimmy sits down with Sam Hahn, Founder of L.A.B. Golf, for one of the most unconventional business stories the game has ever seen. What started as a strange, “ugly” putter with a cult following turned into one of the fastest-growing equipment companies in golf — exploding from roughly $1M to $60M in annual sales in just four years, before being sold at a massive valuation. Sam walks through the moments that nearly broke the company, the tour break that almost ended it, and why not relying on PGA Tour validation became the key to survival. Along the way, Sam breaks down: How a musician and bar owner became a golf equipment disruptor Why L.A.B. Golf rejected traditional marketing and tour contracts The risks of scaling too fast — and the break that saved the company What it’s like letting go of a brand you built from nothing Why belief, obsession, and community mattered more than capital Plus, we debut Powering the Women’s Game presented by Chevron, a new biweekly segment highlighting the growth, history, and future of women’s golf — beginning at the LPGA’s 75th anniversary and examining why the women’s game is poised for its biggest era yet. If you care about entrepreneurship, innovation, golf business, or building something the hard way — this episode is required listening. 🔔 Subscribe for New Episodes Every Wednesday Morning ▶️ Watch on YouTube \| 🎙️ Listen on Apple Podcasts & Spotify 📺 Live on Golf Channel Every Tuesday Morning at 7am & 9am #SamHahn #LABGolf #GolfBusiness #GolfInnovation #FounderStory #GolfPutter #TheBigSwing #JimmyRoberts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E10: Greg Norman Breaks His Silence \| LIV Golf, Legacy, and What Comes Next	14 janv. 2026	00:46:15
Sixteen-time major contender. 331 weeks as World No. 1. Global businessman. Lightning rod. Jimmy Roberts sits down with Greg Norman for one of the most candid conversations of his career — covering golf, power, private equity, and the decisions that reshaped the sport. Norman opens up about his time leading LIV Golf, the criticism he faced, and why he still believes the disruption was necessary. He explains how player free agency, team ownership, and private investment changed the business of golf — and why those forces aren’t going away. Beyond LIV, Norman dives into his global business empire, from course design and apparel to real estate, wine, and tourism development. He shares lessons learned from mentors like Paul Fireman, the biggest business mistake he ever made, and how golf has become a catalyst for economic growth around the world — from Australia to Southeast Asia. This is not a soundbite interview. It’s a wide-ranging look at legacy, leadership, risk, and what the future of golf — and sport — may actually look like. 🔔 Subscribe for New Episodes Every Wednesday Morning ▶️ Watch on YouTube \| 🎙️ Listen on Apple Podcasts & Spotify 📺 Live on Golf Channel Every Tuesday Morning at 7am & 9am #GregNorman #LIVGolf #BusinessOfGolf #TheBigSwing #JimmyRoberts #GolfIndustry #SportsBusiness See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E9: The Big Swing 2025 Recap: The Conversations Shaping Golf’s Future	07 janv. 2026	00:42:48
Over the past few months, The Big Swing has sat down with some of the most influential voices shaping the business of golf — from CEOs and founders to creators redefining how the game is consumed. In this special 2025 recap episode, Jimmy Roberts is joined by sports journalist and friend of the show Mollie Cahillane to look back at the most impactful conversations, ideas, and themes from recent episodes of The Big Swing. Together, they break down what these conversations reveal about where golf is headed — and what matters most right now across media, retail, leadership, and culture. This episode revisits insights from recent guests including: Executives rethinking long-term growth over short-term pressure Retail leaders navigating brick-and-mortar, e-commerce, and brand loyalty Creators building massive audiences outside traditional golf media Brands winning through customer experience, culture, and authenticity It’s a curated look at the ideas, decisions, and inflection points that defined the business of golf in 2025 so far — and a roadmap for what’s coming next. Subscribe for new episodes Watch on YouTube \| Listen on Apple Podcasts & Spotify #TheBigSwing #GolfBusiness #GolfIndustry #JimmyRoberts #2025Recap See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E8: Peter Millar's Scott Mahoney on Building Golf's Most Trusted Lifestyle Brand	17 déc. 2025	00:35:01
"How does a $4M sweater-focused business become a modern lifestyle powerhouse with a “customer-first” reputation across golf, office, and everyday life? In this episode of The Big Swing with Jimmy Roberts, Jimmy sits down with Scott Mahoney, CEO of Peter Millar, to unpack the real story behind one of the most influential brands in golf apparel — and why “looking like a Peter Millar person” might be the ultimate compliment. Scott shares the unconventional path that brought him from industrial gas sales to the apparel world, the lessons he learned at Ralph Lauren, and the moment he saw a hole in the market: premium, tasteful product that could take you from the course to the office to the weekend — without losing authenticity. They get into: The origin of the name “Peter Millar” (and why it’s a great brand name) Turning a sweater brand into a true lifestyle company (shoes, swim, performance, and beyond) Why COVID was a major inflection point — and how Peter Millar became the new “work uniform” The company’s obsession with service (including the legendary “one shirt” story) Culture as a competitive advantage — from a “start with yes” mindset to sending flowers when teams travel overseas Why Peter Millar leaned into stores (and how they think about omni-channel growth) The small details that build loyalty (yes, including the mint in the box) The new NFL licensing launch — and why it’s a long-term growth engine Scott’s “Big Swing Moment” — leaving a great job to bet on a brand, with support from the people closest to him Smart, funny, and packed with real lessons on brand building, retail strategy, and customer experience — this one’s a masterclass for anyone who cares about where golf (and golf style) is headed. 🎧 Subscribe for new episodes 📺 Watch on YouTube \| 🎙️ Listen on Apple Podcasts & Spotify #PeterMillar #ScottMahoney #TheBigSwing #GolfBusiness #JimmyRoberts" See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E7: Dick's Sporting Goods Exec Chairman Ed Stack: A Masterclass in Sports Business + Top Golf Gift Ideas	03 déc. 2025	00:54:09
What do golf gift ideas, holiday shopping trends, and a $14 billion sporting goods empire have in common? This episode. Jimmy Roberts opens with sports business journalist Mollie Cahillane, breaking down the best golf gifts of the season — from wearable tech and simulators to custom balls and bucket-list travel experiences. Then the show shifts to a rare, in-depth conversation with Ed Stack, the longtime CEO and now Executive Chairman of Dick’s Sporting Goods — a company he grew from two stores in Binghamton to more than 800 locations and $14B+ in annual sales. Stack pulls back the curtain on: • Why he told his senior team “we’re breaking up with Wall Street” and stopped chasing quarterly expectations • Nearly losing the company — twice — and the lessons that shaped its turnaround • How Dick’s became the largest golf retailer in America • The battles with manufacturers and the PGA of America when they first entered the golf equipment business • Why golfers shop differently today — and how fittings transformed retail • Concerns about rising equipment costs and the ball rollback debate • The growth of women’s and youth golf • Why culture, customer focus, and “never falling in love with yourself” still guide the company today • His emotional connection to the Dick’s PGA TOUR Champions event in his hometown • The massive Foot Locker acquisition and what’s next for the business It’s a masterclass in leadership, reinvention, and the evolution of sports retail — with some of the most honest, self-aware reflections you’ll hear from a Fortune 500 leader. 🎧 Subscribe for new episodes 📺 Watch on YouTube \| 🎙️ Listen on Apple Podcasts & Spotify #EdStack #DicksSportingGoods #TheBigSwing #GolfBusiness #JimmyRoberts #SportsBusiness See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E6: How Five Iron Golf Went from Tailor Shop to a $70M Global Golf Empire	19 nov. 2025	00:41:22
Five Iron Golf didn’t invent simulator golf — but they reinvented what it could be. Co-founder and Chief Development Officer Nora Dunnan joins Jimmy Roberts to break down how a scrappy idea in the back of a tailor shop turned into a 40-location global brand backed by $70M+ in investment. Nora shares how four non-golfers built one of the most influential companies in modern golf: bold decisions, relentless customer experience, calculated risks, franchising, culture, and the post-pandemic simulator boom. If you care about entrepreneurship, golf innovation, or building something from nothing — this is a masterclass. 🎧 Subscribe for new episodes 📺 Watch on YouTube \| 🎙️ Listen on Apple Podcasts & Spotify #FiveIronGolf #NoraDunnan #TheBigSwing #GolfBusiness #JimmyRoberts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E5: The REAL Story Behind Grant Horvat’s Good Good Exit	05 nov. 2025	01:00:55
How did Grant Horvat go from teaching golf on TikTok to building one of the most-watched YouTube golf brands in the world? In this episode, Jimmy Roberts dives deep with the creator-turned-entrepreneur. They talk YouTube strategy, PGA Tour dynamics, business lessons, and what it’s really like to film with Tiger Woods. Plus: why Grant left Good Good, what he learned, and what’s next. In this episode: • Grant Horvat’s YouTube journey — from Good Good to going solo • Filming with Tiger Woods and Scottie Scheffler • The Good Good Golf split and what really happened • YouTube Golf vs. PGA Tour — who’s winning the next generation of fans • Building and growing a golf brand in the creator economy • Betting on yourself and taking creative control • Content strategy + business insights from one of golf’s top creators 👍 Like, comment, and subscribe for more behind-the-scenes stories from the business of golf. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E4: Dude Perfect's Garrett Hilbert on Golf, Growth & the $400M Dream	22 oct. 2025	00:30:38
Emmy Award-winning broadcaster Jimmy Roberts sits down with the most influential names in the business of golf — from CEOs and creators to athletes and insiders — for intimate, insightful conversations about how the game is evolving. In this episode of The Big Swing, Jimmy talks with Garrett Hilbert of Dude Perfect about how five college friends turned trick shots into a $400M brand, what Augusta National taught them about risk, and how golf became central to their content and future plans — including a potential theme park. 🎧 Subscribe for new episodes 📺 Watch on YouTube \| 🎙️ Listen on Apple Podcasts & Spotify #DudePerfect #GarrettHilbert #TheBigSwing #GolfBusiness #JimmyRoberts See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E3: What's Next for Golf Media with Chad Mumm & Jon Miller	08 oct. 2025	01:13:47
From Happy Gilmore 2 to the collapse of Ryder Cup ratings, from LIV Golf’s stalled framework to the Netflix effect, this episode delivers insight, laughs, and serious business lessons — including some fun stories about some of the biggest names in sports and entertainment: Adam Sandler, Michael Jordan, Charles Barkley, Arnold Palmer, Rory McIlroy, Scottie Scheffler, and more. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
	S E2: INSIDE the $200M+ Ryder Cup at Bethpage: How It All Happened	26 sept. 2025	00:51:53
Jimmy Roberts goes behind the scenes with the power players shaping the 2025 Ryder Cup at Bethpage Black: Guy Kinnings (CEO, Ryder Cup Europe), Jeff Price (Chief Commercial Officer, PGA of America), and Larry Schwartz (General Chairman of the 45th Ryder Cup). From skyrocketing ticket prices and $200M economic impact to official moonshine and first-tee hype shows, this episode unpacks how the Ryder Cup became the biggest business in golf. In this episode: • The origin story of Bethpage landing the Ryder Cup • How the event went from near collapse to global spectacle • $750 tickets, 3M sq ft buildouts, and why it’s worth it • Navigating sponsorship, authenticity, and the LIV Golf tension • Legacy, logistics, and leaving a mark on Long Island • Special appearances by John McEnroe, Colin Jost and Michael Strahan Whether you're in sports, business, or just love the game, this conversation reveals how golf’s past, present, and future collide at the Ryder Cup. 🏌️‍♂️ Subscribe for new episodes every other Thursday 🎧 Listen on Spotify • Apple Podcasts • Watch on YouTube #RyderCup #BethpageBlack #GolfBusiness #TheBigSwing #JimmyRoberts #PGATour #RyderCup2025 #GolfMarketing #PGAofAmerica #GolfPodcast See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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