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Explore every episode of the podcast The Behavioral Design Podcast

Dive into the complete episode list for The Behavioral Design Podcast. Each episode is cataloged with detailed descriptions, making it easy to find and explore specific topics. Keep track of all episodes from your favorite podcast and never miss a moment of insightful content.

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2023 in Review – Season 3 Finale 🌟14 Dec 202300:51:40

We've reached the end of Season 3! 🎉

In this finale, we give you the inside scoop on topics behavioral design from 2023. From our favorite resources to AI to films, we explore all things behavioral design, so you too are in the inside scoop! All resources are linked below. Enjoy!

From the bottom of our hearts, thank you for supporting us throughout the year! We appreciate you! 🙏 🙌

Gratitude:

Favorite Resources:

Top 10 films:

  1. Fallen leaves
  2. Close
  3. Passages
  4. Luxembourg, Luxembourg
  5. Past Lives
  6. Beau Is Afraid
  7. One Fine Morning
  8. Barbie
  9. Oppenheimer
  10. Infinity Pool

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Support the podcast by joining ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Habit Weekly Pro⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🚀. Members get access to extensive content databases, calls with field leaders, exclusive offers and discounts, and so much more.

Every Monday our ⁠⁠⁠Habit Weekly newsletter⁠⁠⁠ shares the best articles, videos, podcasts, and exclusive premium content from the world of behavioral science and business. 

Get in touch via ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠podcast@habitweekly.com⁠⁠⁠

The song used is ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Murgatroyd by David Pizarro⁠

Product Deep Dive: Pill Bottles 💊06 Dec 202300:52:42

Welcome to the latest Product Deep Dive! ⁠💊

In this bonus series of the Behavioral Design Podcast, we take a closer look at the seemingly simple, yet tremendously important, pill bottle.

Previous guest, Aarthi Rao, took her stab at designing the best pill bottle, so we decided to deep dive into all things behavioral design in the pill bottle world, ourselves! Easy, attractive, social, personalized...tune in to learn more, this one was a lot of fun!

Thank you to all of our listeners for supporting our podcast. Tune in next week for our Season 3 finale!
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Support the podcast by joining ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Habit Weekly Pro⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🚀. Members get access to extensive content databases, calls with field leaders, exclusive offers and discounts, and so much more.

Every Monday our ⁠⁠Habit Weekly newsletter⁠⁠ shares the best articles, videos, podcasts, and exclusive premium content from the world of behavioral science and business. 

Get in touch via ⁠⁠⁠⁠⁠⁠⁠⁠⁠podcast@habitweekly.com⁠⁠

The song used is ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Murgatroyd by David Pizarro⁠

Product Deep Dive: Conferences 🎤03 May 202300:34:19

Welcome to the latest Product Deep Dive! 🎤

In this fun bonus series of the Behavioral Design Podcast, we take a closer look at products discussed in past episodes of the show. In this episode, we are discussing the product "Conferences", following up on our conversation with Dave Pizarro from last week.

Tune in to learn more about how we would re-design conferences, what they have in common with weddings, and what we can learn from this as behavioral designers. Happy listening!

We'd love to hear your thoughts on this topic and ideas for future episodes! Get in touch via ⁠⁠⁠podcast@habitweekly.com⁠⁠⁠

Support the podcast by joining ⁠⁠⁠Habit Weekly Pro⁠⁠⁠ 🚀

The song used is ⁠⁠⁠Murgatroyd by David Pizarro.⁠⁠⁠⁠⁠⁠ 

Controversial Opinions with Dave Pizarro26 Apr 202300:58:52
In this episode of the Behavioral Design Podcast, we are delighted to speak with Dave Pizarro, esteemed professor at Cornell and Chief Science Officer at BE Works. Dave's extensive experience offers a unique perspective on the applications of behavioral science in both academic and industry settings. Join us as we engage in a thought-provoking conversation with Dave about his research on moral views and how they shape judgments and behavior. We delve into the power and intricacies of reinforcement, the challenges of conducting research and translating findings in an industry context, and Dave's most controversial opinion in behavioral science. This episode is a must-listen for anyone interested in understanding the intersection of behavioral science in academia and the real world, and the potential for collaboration between the two spheres. Relevant links Dave’s website Dave’s Twitter Dave’s podcast Support the podcast by joining ⁠⁠⁠Habit Weekly Pro⁠⁠⁠ 🚀 The song used is ⁠⁠⁠Murgatroyd by David Pizarro (yes, same guy!).⁠⁠⁠⁠ Get in touch via ⁠⁠⁠podcast@habitweekly.com
Product Deep Dive: Personality Tests29 Mar 202300:25:54

Welcome to the latest Product Deep Dive! 🤿

In this new series of the Behavioral Design Podcast, we take a closer look at products discussed in past episodes of the show. In this episode, we are discussing the product of "personality tests", following up on our enlightening conversation with Sanjay Srivastava. Aline and Samuel explore their own experience with these tests, their practical applications, and the insights we can gain from them.

Tune in to learn more about the role personality tests play in understanding ourselves and others, and how we should think about them as behavioral designers.

We'd love to hear your thoughts on this topic and ideas for future episodes! Get in touch via ⁠podcast@habitweekly.com⁠

Support the podcast by joining ⁠Habit Weekly Pro⁠ 🚀

The song used is ⁠Murgatroyd by David Pizarro.⁠⁠ 

Product Deep Dive: Co-living Spaces15 Mar 202300:18:23

Welcome to The Behavioral Design Podcast's newest series, Product Deep Dives! 🎉

In this series, we take a closer look at products discussed in past episodes of the show. In this episode, we are discussing the product of "co-living spaces" having been discussed with our guest, Laurie Santos, on an earlier episode. Aline and Samuel take a deeper look at the behavioral science of co-living spaces and share their own thoughts and experiences of shared living.

Tune in to learn more about how co-living spaces are designed to foster positive behavior, and how the concept can be applied to other spaces too.

We'd love to hear your thoughts on this topic and ideas for future episodes! Get in touch via podcast@habitweekly.com

Support the podcast by joining Habit Weekly Pro 🚀

The song used is Murgatroyd by David Pizarro. 

Happiness Design with Laurie Santos08 Mar 202300:50:00

In this episode, we speak with Laurie Santos, Professor at Yale. In addition to her research on primate decision-making, Laurie is an expert on the science of well-being. Her teachings on the psychology of the good life are some of the most popular of all time at Yale and on Coursera. She also has a free curriculum for high schools, and she even has her own podcast. 

We chatted with Laurie about shared living spaces and the importance of being social (even when we don’t feel like being social!). We also compare happiness with psychological richness, and the pros and cons of self-monitoring. And as a special bonus, you get to hear Laurie’s expert rendition of a primate’s pant-hoot.

Relevant links

Support the podcast by joining Habit Weekly Pro 🚀

The song used is Murgatroyd by David Pizarro. 

Get in touch via podcast@habitweekly.com

We're Back! Behavioral Science & AI + Season 3 Preview 🎉22 Feb 202300:41:28

We're finally back! 🎉 In this season 3 preview episode, we sit down and nerd out about all things Behavioral Science and AI, the state of the field and what we look forward to in the upcoming season. 

Thanks to you, our listeners, for patiently waiting for us to return and for supporting this podcast! We really appreciate it 😊🙏

Relevant links

AI tools discussed

Support the podcast by joining Habit Weekly Pro 🚀

The song used is Murgatroyd by David Pizzaro. 

Get in touch via podcast@habitweekly.com

2021 in Review – Season 2 Finale! ✨ 22 Dec 202101:03:43

We've reached the end of season 2 - yay! 🎉 In this finale, we sit down and nerd out about all things behavioral as an intervention to help Aline overcome her recent existential crisis. We explore what we have learned about human behavior in 2021, whether being happy is important, ethical challenges in the field, how we can create a bigger impact, and, our course, we complete a final round of overrated vs. underrated.

Thanks to you, our listeners for supporting us this year! We really appreciate it 😊🙏

Relevant links

Effective Altruism

Research mentioned:

Support the podcast by joining Habit Weekly Pro 🚀

The song used is Murgatroyd by David Pizzaro. 

Human-Centered Behavioral Design with Aarthi Rao29 Nov 202300:56:56

Aarthi Rao leads behavioral insights at Cityblock Health, as their Vice President of Behavioral Insights and Strategic Engagement Innovation. Aarthi also founded the Design and Innovation Lab at CVS Health.

Aarthi has successfully merged human-centered practices, such as design thinking, with behavioral science at Cityblock. She is a strong advocate for merging qualitative and quantitative methods to better design patient experiences. Today we spoke to Aarthi about how to reach hard-to-reach communities, designing the perfect pill bottle that fits into a patient’s healthcare ecosystem, and so much more. Enjoy!

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Support the podcast by joining ⁠⁠⁠⁠⁠⁠⁠⁠⁠Habit Weekly Pro⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🚀. Members get access to extensive content databases, calls with field leaders, exclusive offers and discounts, and so much more.

Every Monday our ⁠Habit Weekly newsletter⁠ shares the best articles, videos, podcasts, and exclusive premium content from the world of behavioral science and business. 

Get in touch via ⁠⁠⁠⁠⁠⁠⁠⁠podcast@habitweekly.com⁠

The song used is ⁠⁠⁠⁠⁠⁠⁠⁠⁠Murgatroyd by David Pizarro⁠

Existential Questions with Lindsay Juarez08 Dec 202100:45:35

In this episode, we speak with Irrational Labs' Lindsay Juarez about big questions in behavioral science, how to reduce misinformation on TikTok, and the importance of communities.

Lindsay is Director at Irrational Labs, working on understanding and improving people's ability to take the daily behaviors that lead to happier, healthier, and wealthier lives. She was previously Senior Behavioral Researcher roles at the Center for Advanced Hindsight and has long experience helping companies use data and behavioral science insights to create and test more effective products and processes to drive behavior change.

We had a fun conversation with Lindsay about everything existential in behavioral science, including the real impact of our field and how necessary are experiments, really? She also shares insights from a recent project aimed at reducing misinformation on TikTok. Enjoy!

Relevant links about Lindsay

Support the podcast by joining Habit Weekly Pro 🚀 and by giving us a review on Apple Podcast. Thanks!

The song used is Murgatroyd by David Pizzaro. 

No Hard Feelings with Liz Fosslien13 Oct 202100:49:42

In this episode, we speak with Liz Fosslien about how to make work better using nudges (and feelings!). 

Liz is the co-author and illustrator of the Wall Street Journal best-selling book No Hard Feelings and she's an expert on how to make work better. As the Head of Content at Humu, she uses behavioral science to help leaders and their teams make meaningful improvements. She's also a master illustrator and we'd be surprised if you haven't seen her "sprinkles of insights" across your social media feeds.

We have a wonderful discussion, exploring how to make work life better, managing #WFH, why we might benefit from being less passionate about work and how the nudge engine at Humu helps people work together better. 

Related links:

Support the podcast by joining Habit Weekly Pro 🚀 and by giving us a review on Apple Podcast. Thanks!

The song used is Murgatroyd by David Pizzaro. 

Conspiracy Theories with Dan Ariely 29 Sep 202100:55:56

In this episode, we speak with none other than Dan Ariely.

We assume most of our listeners are already familiar with Dan's work, and we cover plenty of ground in this fun and enlightening episode. You can expect to learn about why Dan began receiving death threats from COVID deniers, strategies for overcoming vaccination hesitancy, the promise of psychedelics for treating mental health, and lessons from Dan's personal journey. We also talk about couscous! 

Support the podcast by joining Habit Weekly Pro 🚀 and by giving us a review on Apple Podcast. Thanks!

The song used is Murgatroyd by David Pizzaro. 

The Power of Us with Jay Van Bavel16 Sep 202100:42:18

In this episode, we speak with Jay Van Bavel about all things identity.

Jay is Professor at NYU and Director of the Social Identity & Morality Lab. His book "The Power of Us," co-authored with Dominic Packer, was just released on September 7th. It's a fascinating read that looks into how we can understand and harness our shared identities for personal and collective success.

In this episode, we have a fun conversation with Jay about everything identity, including why we contain multitudes and how the social needs of belonging, uniqueness and status impact our identity. We also discuss how identity can be a double-edged sword, both able to spark unity and (sometimes) create division, and why bumper stickers are overrated.

Relevant links

Support the podcast by joining Habit Weekly Pro 🚀 and by giving us a review on Apple Podcast. Thanks!

The song used is Murgatroyd by David Pizzaro. 

Being Time Smart with Ashley Whillans01 Sep 202100:51:59

In this episode, we speak with Ashley Whillans on time and how to spend it well ⏰.

Ashley is a Professor at Harvard and author of Time Smart: How to Reclaim Your Time and Live a Happier Life. She's got a Ph.D. in Social Psychology and is an expert on time and how to spend it well. Her research investigates whether and how intangible incentives, such as experiential and time-saving rewards, affect employee motivation and well-being. She also works with organizations to help employees overcome time stress and thrive in their lives in and outside of the workplace.

In this episode, we have a fun conversation with Ashley about her book, including discussing her research on people's perception of time and decision making, how to design better products and services based on these insights, and how to best decline an invitation (you're welcome). We hope you enjoy the episode!

Relevant links

Missed Habit Day? No worries, here's link to the full event recording.

Support the podcast by joining Habit Weekly Pro 🚀 and by giving us a review on Apple Podcast. Thanks!

The song used is Murgatroyd by David Pizzaro. 

How to Change with Katy Milkman18 Aug 202100:53:20

In this episode, we're speaking with behavioral science superstar Katy Milkman ⭐️

Katy has one of the most impressive resumes in the field – She's a professor at UPenn, Co-founder of the Behavior Change for Good Initiative with Angela Duckworth, Host of Choiceology podcast (much more refined than ours), and Author of a new book: How to Change: The Science of Getting From Where You Are to Where You Want to Be.

Some of our favorite research from Katy includes Fresh Start Effect, Temptation Bundling, Implementation Intentions, and most recently, she's pioneered the mega-study (what works to promote exercise, vaccination)

In this episode, we have a fun conversation with Katy about her book, including discussing personalization, temptation bundling, and what type of interventions are most effective. We also talk about her recent study on regret lotteries in Philly + much more! 

Relevant links

Katy's Research

Support the podcast by joining Habit Weekly Pro 🚀 and by giving us a review on Apple Podcast. Thanks!

The song used is Murgatroyd by David Pizzaro. 

The Family Firm with Emily Oster03 Aug 202100:46:16

We're back with Season 2 - yay! We start the new season with a bang as our first guest is none other than Emily Oster. 🎉 

Besides being Aline's favorite person to follow, Emily is an economics professor at Brown University and a thought-leader on data-driven parenting. She has written several best-selling books on pregnancy and parenting, all centered around a specific goal: creating a world of more relaxed pregnant women and parents.

In this episode, we have a fun conversation with Emily about her latest book, The Family Firm (out today!). We learn about her fantastic 4 Fs framework, discuss salience of risk and how that impacts decision-making, learn what science communication often gets wrong, AND why Summersalt swimwear is underrated.

Relevant links

Support the podcast by joining Habit Weekly Pro 🚀 and by giving us a review on Apple Podcast. Thanks!

The song used is Murgatroyd by David Pizzaro. 

Designing for Diabetes with Steph Habif21 Nov 202300:44:39

Steph Habif is known for a range of health behavior research and strategy, and for leading behavioral science at Tandem Diabetes. Today we chat with Steph about what she’s doing at Tandem to design for diabetic patients, working at the intersection of behavioral science and human-computer interaction. We also went over what Steph called behavioral science's branding problem.

Do you know someone who would enjoy Behavioral Design? Please tell them about us! Thanks for listening!

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Support the podcast by joining ⁠⁠⁠⁠⁠⁠⁠⁠Habit Weekly Pro⁠⁠⁠⁠⁠⁠⁠⁠ 🚀. Members get access to extensive content databases, calls with field leaders, exclusive offers and discounts, and so much more.

Every Monday our Habit Weekly newsletter shares the best articles, videos, podcasts, and exclusive premium content from the world of behavioral science and business.

Get in touch via ⁠⁠⁠⁠⁠⁠⁠podcast@habitweekly.com

The song used is ⁠⁠⁠⁠⁠⁠⁠⁠Murgatroyd by David Pizarro⁠

Season 1 Finale! 12 Jul 202100:38:53

We've reached the end of season 1 - yay! 🎉 In this finale, we sit down and nerd out about all things behavioral as Aline is welcomed back from her baby cave. We explore the growing landscape of behavioral associations, the recent attempts to incentivize vaccine uptake, we languish on languishing, talk faulty risk perceptions, and, our course, complete a final round of overrated vs. underrated. 

Relevant links

Recently launched behavioral associations and groups (and their abbreviations):  

  • GAABS - The Global Association of Applied Behavioural Scientists
    • ABSA - Applied Behavioral Science Association
    • UNBSG - UN Behavioural Science Group
  • IBPPA - International Behavioural Public Policy Association

Vaccination uptake

Flourishing & languishing

Support the podcast by joining Habit Weekly Pro 🚀

The song used is Murgatroyd by David Pizzaro.

Blindsight & Neuroscience of Marketing with Matt Johnson and Prince Ghuman18 Jun 202100:48:03

Matt Johnson is a professor, researcher, and writer specializing in the application of neuroscience and psychology to the business world and Prince Ghuman is an experienced marketer with great experience of applying neuroscience to marketing and business strategy. Together they've written the book Blindsight: The (Mostly) Hidden Ways Marketing Reshapes Our Brain.

In this episode, we have a fun conversation with Matt and Prince about what the heck "Blindsight" is and what it has to do with decision-making, we dive into the ethics around using behavioral science for good (and for less obviously good “marketing” purposes) and how we can solve the thorny problem of tech addiction.

Links and resources:

Support the podcast by joining Habit Weekly Pro 🚀

The song used is Murgatroyd by David Pizzaro.

*This episode was recorded in Q1 of 2021

Real-World Behavioral Economics with Kelly Peters16 Jun 202100:36:36

Kelly Peters is the CEO and Co-founder of BEworks, and one of the leading voices in the world of Applied Behavioral Economics. Kelly has done some fantastic work in the field and she's a firm believer that when applied properly, scientific thinking has the power to transform society. 

In this episode, Kelly shares her journey into behavioral economics, how BEworks approach their client work, challenges related to COVID-19, and much more. Hope you enjoy the episode!

Links and resources:

Support the podcast by joining Habit Weekly Pro 🚀

The song used is Murgatroyd by David Pizzaro.

*This episode was recorded in Q1 of 2021

A Slight Change of Plans with Maya Shankar14 Jun 202100:28:27

Maya Shankar is the Senior Director of Behavioral Economics at Google and previously served as a Senior Advisor in the Obama White House, where she founded and served as Chair of the White House's Behavioral Science Team. For good measure, she also served as the first Behavioral Science Advisor to the United Nations. Most recently, Maya launched "A Slight Change of Plans," a fantastic new podcast with Pushkin Industries.

In this episode, Maya shares her journey into behavioral science and highlights along the way, including the importance of her mentors, reminiscing about her time leading the White House's Behavioral Science Team, and whether it's harder to change minds or change behaviors. 

Links and resources:

Support the podcast by joining Habit Weekly Pro 🚀

The song used is Murgatroyd by David Pizzaro.

The Science of Love & Dating with Logan Ury02 Jun 202100:45:16

Logan Ury is a behavioral scientist-turned dating coach and Hinge’s Director of Relationship Science. She recently published How to Not Die Alone – a fantastic book on the surprising science that will help you find love. 

We speak about all things behavioral science and modern love, including how Hinge designs the app to be deleted and common cognitive biases in dating. We also talk about how Logan became the lead of Google’s behavioral science and was later able to build a successful career combining her passion for behavioral science and relationship science. Hope you love it!

Links and resources:

Support the podcast by joining Habit Weekly Pro 🚀

The song used is Murgatroyd by David Pizzaro.

Brainy Business with Melina Palmer19 May 202100:44:21

Interested in learning more about how Behavioral Economics can be used in practice? Great, this episode is for you! It features a fun conversation with Melina Palmer, one of the leading experts in applied Behavioral Economics. Melina is the founder and CEO of the Brainy Business, teaches Applied BE at Texas A&M University and recently published her first book, What Your Customer Wants and Can’t Tell You

We speak about her journey and how she built her Brainy Business podcast and community, how she supports her clients to ask better questions, important principles regarding pricing, and we talk cookies! Enjoy! 🍪

Links and resources:

Support the podcast by joining Habit Weekly Pro 🚀

The song used is Murgatroyd by David Pizzaro.

Lessons About the Brain with Lisa Feldman Barrett21 Apr 202100:54:26

This episode features a profound conversation with world-renowned neuroscientist and psychologist Lisa Feldman Barrett. Lisa is among the top 1% of most-cited scientists in the world, with over 240 peer-reviewed scientific papers contributing to her revolutionary research in psychology and neuroscience. Outside of the lab, she's a best-selling author and her popular TED talk has more than 6 million views. TLDR: Lisa is a rockstar 🤘.

We cover several interesting topics, including why your brain is not for thinking, how prediction becomes reality, why most people are wrong in how they think about emotions, the best type of chocolate (spoiler: dark), and much more. Enjoy!

Links and resources:

Books referenced: 

Support the podcast by joining Habit Weekly Pro 🚀

The song used is Murgatroyd by David Pizzaro.

Mindful Behavioral Science with Clare Purvis07 Apr 202100:47:01

This episode features an insightful conversation with Dr. Clare Purvis, Director of Behavioral Science at Headspace. Clare is a clinical psychologist with extensive experience working in health technology, translating clinical evidence into commercially viable, engaging, and innovative digital products.

We cover several interesting topics, including how Clare transitioned from academia to the start-up world, how we can building systems of behavior change in organizations, what makes a good onboarding, and how to design for mindfulness. Enjoy!

Links:

  • Clare's website and LinkedIn
  • Clare is the founder of WELL, Women Entrepreneurs & Leaders Laboratory, which is the first professional organization for women clinicians and scientists leading the way in digital health.  
  • Aline's previous interview with Clare
  • Habit Weekly Pro 🚀
The Behavioral Science of Policy and Organizations with Nina Mažar24 Mar 202100:43:19

This episode features an insightful conversation with the fantastic Nina Mažar. Nina has been part of founding BEworks, BEAR (Behavioral Economics in Action at Rotman center), and the World Banks' behavioral science team. She is currently professor of marketing and co-director of the Susilo Institute for Ethics in the Global Economy at Boston University. 

We cover several interesting topics, including how Nina got started in the field, three pieces of advice for starting a behavioral science unit, nudging for diversity and honesty, plus what to get next time you're ordering Balkan food. Enjoy!

Links:

Timestamps

00:23: Episode overview

01:41: Interview begins

02:02: Nina details her background in behavioral science

04:29: How Nina’s work in both industry and academia shaped her view on behavioral science research

08:49: Nina discusses setting up the World Bank’s behavioral science unit

11:59: Nina’s advice on setting up a behavioral science team in an organisation

  • Get shared buy-in within the organisation
  • Data collection capacities and well-functioning internal systems
  • Have a legal team on board

17:01: Reflecting on studies on dishonesty and nudging people via signature at the top

22:04: Why is the “bad apple” narrative so persistent?

24:16: How can behavioral science help counter discrimination and racism?

28:22: Countering gender bias in news reporting in Sweden via transparency

32:42: Underrated vs Overrated

  • Revealed preferences
  • Rationalisation
  • Replication studies
  • Crotian cuisine
  • Bosnian cuisine
  • Place’s Nina has lived
  • Origami

39:02: How Nina applies behavioral science in her own life

41:03: Concluding remarks

–––––

Timestamps & shownotes compiled by Keith Broni 🏆

The song used is Murgatroyd by David Pizzaro.

–––––

Product Deep Dive: Calendar 🗓️15 Nov 202300:48:29

Welcome to the latest Product Deep Dive! 🗓️ In this bonus series of the Behavioral Design Podcast, we take a closer look at the all-so-famous, yet simple, calendar. Previous guests, Laurie Santos, Linda Babcock & Ashley Whillans all spoke to us about time, so we decided it was "time" (get it) to discuss it in more detail! Tune in to learn more about our love/hate relationship with the calendar, the pros and cons between more or less calendar, and so much more! Who knew calendars were so much fun? -- Support the podcast by joining ⁠⁠⁠⁠⁠⁠⁠Habit Weekly Pro⁠⁠⁠⁠⁠⁠⁠ 🚀 The song used is ⁠⁠⁠⁠⁠⁠⁠Murgatroyd by David Pizarro.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠ Get in touch via ⁠⁠⁠⁠⁠⁠⁠podcast@habitweekly.com

Building Habits with Wendy Wood10 Mar 202100:49:39

This episode is special. It features a conversation with the world-renowned habit researcher, Wendy Wood. Wendy has devoted the last 30 years to researching how habits work and recently published the fantastic book Good Habits, Bad Habits.

The episode is packed with insights, and we cover all things habits, from the difference between habits vs. routines to the impact of reward and context on habit formation. If you're curious to understand habits better, this episode is for you!

Links:

Key points:

  • Changing attitudes is often not enough – even when we change people's attitude, their behavior doesn't always follow. And it's the behavior we care about, what they do. 
  • The average person rarely distinguish between habits, behavior, intentions, beliefs and attitudes. "It's all all the same, all part of me and my decision making". It's important to differentiate these things as our brains consist of different systems that helps us accomplish different things.
  • There's a habit learning system designed specifically to pick up repetition of behaviour in a given context that generated some form of reward. We can think of reward as not money, but what makes you feel good. Habits are the context response associations that you form in memory, when you repeat a behaviour, often enough for the for it to become automatic. Additionally, routines are simply sequences of habit.
  • We can can change people's attitudes and beliefs for short periods, but these changes can disappear once they go back to real life if we fail to change the system. We need to understand the broader influences on someone's behavior in order to design contextual cues and rewards that helps them respond in new ways long-term.

Timestamps:
00:16: Episode overview

01:33: Interview starts

02:00: Wendy details her background and how she got started researching habits

03:55: Differentiating habits and behavior

06:50: Distinguishing between routines and habits

08:10: The automaticity of bias associations compared to the automaticity of habits

10:50: Can one-off trainings really be used to create new habits

13:16: Changing day-to-day environments and systems to change habits

16:28: Sam tells an anecdote about the influence of context on habits

18:30: The temporal dynamic of habit activation

20:42: Recurring contextual associations with a habit

21:27: Internal states as context cues for habits

23:52: Incentivising habits with rewards

26:54: Case study: encouraging use of an office’s stairs over an elevator

29:40: Best way to incentivise new habits

33:57: How is frequency related to establishing a new habit

35:30: The generalisation of habits

37:10: Overrated vs Underrated

  • Having a car
  • Experience sampling
  • Behaviorism
  • The clean plate club
  • Paris
  • The marshmallow study
  • Sidewalks
  • Rituals
  • Mise en place

44:47: What bad habit has been Wendy’s greatest nemesis in her personal life

47:36: Concluding remarks

–––––

Timestamps & shownotes compiled by Keith Broni 🏆

The song used is Murgatroyd by David Pizzaro.

Behavioral Design 2021 - State of the Field26 Feb 202100:52:20
The Behavioral Design 2021 state of the field report is out 🎉 The report provides a combination of perspectives and opinions from 20+ leaders in the field on the state of behavioral design and where we're headed. Listen in on this special episode where...
Behavioral Finance with Dan Egan24 Feb 202100:34:42
This episode features a fun conversation with the wonderful Dan Egan. Dan is the Director of Behavior Science and Investing at the innovative fin-tech company Betterment and is truly an authority on all things behavioral finance.We cover several...
Psychology of Engagement with Amy Bucher10 Feb 202100:48:36
This episode features a fantastic conversation with is Amy Bucher, VP of Behavior Change Design at Mad*Pow and author of Engaged: Designing for Behavior Change. The book offers a wonderful exploration of how we can incorporate behavioral design into our...
Behavioral Science Fiction with Samuel Salzer27 Jan 202100:59:50
This episode features an interview with Behavioral Strategist, Author, and perhaps most importantly, co-host of this podcast – Samuel Salzer 🎉Aline puts Sam in the hot seat. The episode covers everything from behavioral science fiction, to why IKEA is...
Changing Digital Health Behavior with Aline Holzwarth13 Jan 202101:12:16
This episode features an interview with  Aline Holzwarth the new  co-host for this podcast 🎉Aline is an applied behavioral scientist, specializing in digital health research and scientifically informed product design. She's also the head of Behavioral...
The Science of Rituals with Nick Hobson31 Dec 202000:55:06
We all have our different rituals and that's what we'll explore in today's episode with the wonderful Nick Hobson.Nick has not only long studied the rituals of our everyday lives, but he also runs a successful consultancy helping organizations to better...
Exploring Behavioral Data Science with Ganna Pogrebna31 Dec 202001:03:22
What the heck is Behavioral Data Science? That is what I asked myself earlier this year as I got introduced to the wonderful work by today's guest of the podcast - Ganna Pogrebna.Ganna has an extremely impressive resume. She is a decision theorist and a...
Crafting the Perfect Incentive Program with Kurt Nelson & Tim Houlihan29 Dec 202000:56:08
This episode is a fun two for one as it's a conversation with me and the wonderful duo, Kurt Nelson and Tim Houlihan.You're likely to recognize their voices as they host the popular Behavioral Grooves podcast where they explore the “why we do what we...
Changing Behavior at Scale with Josh Wright16 Dec 202000:55:11
Welcome to another episode of the Behavioral Design Podcast by Habit Weekly. This episode is a treat and an early Christmas gift since it's a conversation with truly a leader in the field - Josh Wright.Josh is the Executive Director at ideas42, which...
The No Club with Linda Babcock08 Nov 202300:56:54

In this episode, we speak with Linda Babcock, Professor of Economics and former dean at Carnegie Mellon University (CMU). She’s also the founder and faculty director of the Program for Research and Outreach on Gender Equity in Society (PROGRESS), also at CMU.

Linda has a new book, The No Club: Putting a Stop to Women's Dead-End Work. During our conversation, we speak with Linda about why and what leads women to take on more "non-promotable tasks", how the work environment influences this and why the expectation is there in the first place. Happy listening!

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The song used is ⁠⁠⁠⁠⁠⁠Murgatroyd by David Pizarro.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠

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Self-Applied Behavioral Science with David Perrott18 Nov 202000:57:57
This episode is a conversation with David Perrott focused on the fascinating world of self-applied behavioral science. This means what we can do with the tools and insights of behavioral science to better our own lives.David is the perfect person to...
Behavioral Insights with Elspeth Kirkman & Michael Hallsworth06 Nov 202000:38:42
This episode of the Behavioral Design podcast is a conversation with Elspeth Kirkman and Michael Hallsworth. These are truly two heavy hitters when it comes to putting behavioral science to practice.Elspeth founded BIT's North American office before...
Applying Behavioral Science in Practice with Torben Emmerling27 Oct 202000:56:50
Welcome to the Behavioral Design podcast by Habit Weekly, hosted by Samuel Salzer.This episode is a conversation with Torben Emmerling. Torben is the Founder and Managing Partner of the behavioral consultancy firm Affective Advisory and acts as...
Designing for Behavior Change with Stephen Wendel29 Sep 202001:09:40
Welcome to the Behavioral Design podcast by Habit Weekly, hosted by Samuel Salzer.This first episode is a conversation with Stephen Wendel. Steve is one of the most experienced applied behavioral practitioners in the world. He's head of behavioral...
Healthy Gamification with Mitesh Patel02 Nov 202300:45:25

In this episode, we speak with Mitesh Patel, a leading expert on the use of nudges, gamification, and wearables to improve health. Mitesh founded and led the Penn Medicine Nudge Unit and is currently the Chief Clinical Transformation Officer at Ascension.

During our converstation, Mitesh discusses examples of behavioral design in the wild and how they can be used to encourage people to engage in healthy behaviors. Together we explore the topic of gamification and its potential use in encouraging exercise and discuss the application of behavioral science in healthcare. The episode includes a product deep dive into gyms and how they can be optimized using behavioral design principles. We hope you enjoy this episode!

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The song used is ⁠⁠⁠⁠⁠Murgatroyd by David Pizarro.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠

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Product Deep Dive: Autonomous Vehicles 🚗31 May 202300:39:22

Welcome to the latest Product Deep Dive! 🚗

In this fun bonus series of the Behavioral Design Podcast, we take a closer look at products discussed in past episodes of the show. In this episode, we are discussing the product "Autonomous Vehicles", following up on our conversation with Nick Chater from last week.

Tune in to learn more about how we would re-design Autonomous Vehicles, our own behavioral considerations, and what we can learn from this as behavioral designers. Happy listening!

PS. The If books could kill podcast episode on nudging can be found here.

We'd love to hear your thoughts on this topic and ideas for future episodes! Get in touch via ⁠⁠⁠⁠podcast@habitweekly.com⁠⁠⁠⁠

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The song used is ⁠⁠⁠⁠Murgatroyd by David Pizarro.⁠⁠⁠⁠⁠⁠⁠⁠ 

Behavioral Public Policy with Nick Chater25 May 202300:50:55

In this episode, we're thrilled to host Nick Chater, an esteemed Professor of Behavioural Science at Warwick Business School. Nick is a leading figure in his field, focusing his research on the cognitive and social foundations of rationality. He is the co-founder and Director of the research consultancy Decision Technology Ltd, and has written engaging books like "The Language Game: How Improvisation Created Language and Changed the World" and "The Mind is Flat: The Remarkable Shallowness of the Improvising Brain".

Join us as we delve into a captivating conversation with Nick on the application of behavioral science to public policy. We discuss the fascinating interplay between various branches of behavioral science and their implications in real-world policy decisions, bridging the gap between theory and practice. For our product deep-dive, we navigate the intriguing world of autonomous vehicles, examining their design and impact through the lens of behavioral science. In addition, we explore Nick's provocative paper co-authored with George Loewenstein on I frames vs. S frames.

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The song used is ⁠⁠⁠⁠Murgatroyd by David Pizarro.⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠

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Getting Psych'd with Paul Bloom10 May 202300:51:37

In this episode we are delighted to welcome Paul Bloom, a distinguished developmental psychologist and Professor of Psychology at the University of Toronto. Paul has authored seven books, including Aginst Empathy and his most recent, Psych: The Story of the Human Mind. He is one of the leading thinkers in psychology and has dedicated his career to exploring how people, both children and adults, make sense of the world through language, morality, pleasure, pain, and religion.

Join us as we engage in a thought-provoking conversation with Paul about the different subfields of psychology and what they can bring to the real world, from neuroscience to developmental psychology, cognitive, social, and clinical. This discussion evolves into a stimulating debate on the extent to which academia can truly contribute to industry.

For our product deep-dive, we challenge Paul to consider how concepts and methods from behavioral science could be used to improve the Bible, and delve into his perspective on the age-old question of nature versus nurture in shaping our lives. This episode should be a fascinating listen for anyone interested in the human mind, behavioral science, and the intersection between academia and industry.

Relevant links

Support the podcast by joining ⁠⁠⁠Habit Weekly Pro⁠⁠⁠ 🚀

The song used is ⁠⁠⁠Murgatroyd by David Pizarro.⁠⁠⁠⁠⁠⁠ ⁠⁠⁠

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AI and Behavioral Science – What You Need to Know16 Oct 202401:18:26

In the latest episode of the Behavioral Design Podcast, we are excited to launch Season 4 with an in-depth exploration of how behavioral science and AI converge, setting the stage for an engaging and thought-provoking season.

This episode tackles big questions around AI’s growing influence, offering insights into both its promise and its challenges, especially as they relate to human behavior and decision-making.

Join co-hosts Aline Holzwarth and Samuel Salzer as they introduce key themes for the season, including the profound implications of AI on behavioral science and society at large. The episode opens with breaking news from the AI world, such as the significance of neural networks, which serve as the foundation of modern AI systems. The hosts explain how neural networks work and contrast them with the extraordinary complexity of the human brain.

The episode covers essential concepts for behavioral scientists, including large language models (LLMs), the backbone of generative AI, as well as prompt engineering and AI agents. These tools are transforming fields from healthcare to customer service, and the hosts break down their real-world applications, highlighting how they are used to enhance decision-making, automate workflows, and drive personalized interventions.

Samuel and Aline debunk several common myths about AI, such as whether generative AI truly enhances creativity or if more complex models are always better. They also explore algorithmic bias versus human bias, discussing how AI can both amplify and address societal inequities depending on how it is designed and implemented.

In “To AI or Not to AI”, this season’s quickfire round, the hosts weigh in on whether they’d trust AI for tasks like driving their kids to daycare or offering relationship advice, sparking a thought-provoking discussion on AI’s role in everyday life.

This episode is a must-listen for anyone curious about the evolving relationship between behavioral science and AI, offering both high-level insights and detailed explorations of the real-world implications of these technologies.

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TIMESTAMPS:

00:00 Introduction to the Behavioral Design Podcast 02:36 Breaking News 04:30 Understanding Neural Networks 09:38 The Beauty and Complexity of the Human Brain 17:37 Season Preview 21:53 Meet Your Hosts 29:00 Nuanced Behavior 30:43 AI 101 for Behavioral Scientists 44:14 Debunking AI Myths 01:02:15 To AI or Not to AI: Quickfire Round 01:14:45 Final Thoughts


LINKS:

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Interesting in collaborating with Nuance? If you’d like to become one of our special projects, email us at hello@nuancebehavior.com or book a call directly on our website: nuancebehavior.com.

Support the podcast by joining ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Habit Weekly Pro⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🚀. Members get access to extensive content databases, calls with field leaders, exclusive offers and discounts, and so much more.

Every Monday our ⁠⁠⁠⁠Habit Weekly newsletter⁠⁠⁠⁠ shares the best articles, videos, podcasts, and exclusive premium content from the world of behavioral science and business. 

Get in touch via ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠podcast@habitweekly.com⁠⁠⁠⁠

The song used is ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Murgatroyd by David Pizarro⁠

Recommender Systems with Carey Morewedge23 Oct 202400:59:11

In this episode of the Behavioral Design Podcast, we delve into the world of AI recommender systems with special guest Carey Morewedge, a leading expert in behavioral science and AI.

The discussion covers the fundamental mechanics behind AI recommendation systems, including content-based filtering, collaborative filtering, and hybrid models. Carey explains how platforms like Netflix, Twitter, and TikTok use implicit data to make predictions about user preferences, and how these systems often prioritize short-term engagement over long-term satisfaction.

The episode also touches on ethical concerns, such as the gap between revealed and normative preferences, and the risks of relying too much on algorithms without considering the full context of human behavior.

Join co-hosts Aline Holzwarth and Samuel Salzer as they together with Carey explore the delicate balance between human preferences and algorithmic influence. This episode is a must-listen for anyone interested in understanding the complexities of AI-driven recommendations!

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LINKS:

Carey Morewedge:

Understanding AI Recommender Systems:

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TIMESTAMPS:

00:00 The 'Do But Not Recommend' Game

07:53 The Complexity of Recommender Systems

08:58 Types of Recommender Systems

12:08 Introducing Carey Morewedge

14:13 Understanding Decision Making in AI

17:00 Challenges in AI Recommendations

32:13 Long-Term Impact on User Behavior

33:00 Understanding User Preferences

35:03 Challenges with A/B Testing

40:06 Algorithm Aversion

46:51 Quickfire Round: To AI or Not to AI

52:55 The Future of AI and Human Relationships

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Interesting in collaborating with Nuance? If you’d like to become one of our special projects, email us at hello@nuancebehavior.com or book a call directly on our website: ⁠nuancebehavior.com.⁠

Support the podcast by joining ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Habit Weekly Pro⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🚀. Members get access to extensive content databases, calls with field leaders, exclusive offers and discounts, and so much more.

Every Monday our ⁠⁠⁠⁠⁠Habit Weekly newsletter⁠⁠⁠⁠⁠ shares the best articles, videos, podcasts, and exclusive premium content from the world of behavioral science and business. 

Get in touch via ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠podcast@habitweekly.com⁠⁠⁠⁠⁠

The song used is ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Murgatroyd by David Pizarro⁠

The Dark Side of AI – Halloween Special30 Oct 202401:00:08

In this spine-chilling Halloween special of the Behavioral Design Podcast, co-hosts Aline Holzwarth and Samuel Salzer take listeners on a journey into the eerie intersection of AI and behavioral science. They explore the potential ethical and social consequences of AI, from our urge to anthropomorphize machines to the creeping influence of human biases in AI engineering.

The episode kicks off with the hosts sharing their favorite Halloween costumes and family traditions before delving into the broader theme of Frankenstein as an apt metaphor for AI. They discuss the human inclination to attribute human qualities to non-human entities and the ethical implications of creating machines that mirror humanity. The conversation deepens with reflections on biases in AI development, risks of ‘playing God,’ and the tension between technological progress and human oversight.

In a thrilling twist, the hosts read a co-authored sci-fi story written with ChatGPT, illustrating the potential dark consequences of unchecked AI advancement. The episode wraps up with Halloween-themed wishes, encouraging listeners to ponder the boundaries between human and machine as they celebrate the holiday.


Timestamps:

03:38Frankenstein: Revisiting the original story

09:09 – Frankenstein’s Modern AI Metaphor: Parallels to today’s technology

18:06 – Reflections on AI and Anthropomorphism: The urge to humanize machines

36:31 – Exploring Human Biases in AI Development: How biases shape AI

42:06 – Trust in AI: Human vs. algorithmic decision-making

46:45 – The Personalization of AI Systems: Pros and cons of tailored experiences

49:10 – The Ethics of Playing God with AI: Examining the risks

55:56 – Concluding Thoughts and Halloween Wishes: Reflecting on AI’s duality

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Interesting in collaborating with Nuance? If you’d like to become one of our special projects, email us at hello@nuancebehavior.com or book a call directly on our website: ⁠nuancebehavior.com.⁠

Support the podcast by joining ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Habit Weekly Pro⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🚀. Members get access to extensive content databases, calls with field leaders, exclusive offers and discounts, and so much more.

Every Monday our ⁠⁠⁠⁠⁠Habit Weekly newsletter⁠⁠⁠⁠⁠ shares the best articles, videos, podcasts, and exclusive premium content from the world of behavioral science and business. 

Get in touch via ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠podcast@habitweekly.com⁠⁠⁠⁠⁠

The song used is ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Murgatroyd by David Pizarro⁠

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