Explore every episode of the podcast The Art of Online Business
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| Signs That Your Business Could Be Ready To Run Meta Ads | 06 Sep 2024 | 00:28:39 | |
My wife, Jamie, a fellow Facebook ad manager, joins me to explore whether your business should start using Meta ads. We talk about common questions about the ideal timing for initiating Meta ads and discuss the prerequisites for their effectiveness.
Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! Kwadwo [QUĀY.jo] Sampany-Kessie’s Links: | |||
| Why Try Pinterest Ads in 2024 with Heather Farris | 04 Sep 2024 | 00:22:39 | |
After a successful career pivot from accounting to Pinterest marketing, Heather Farris now manages client accounts, helping creators and coaches amplify their online presence. Join us as we explore effective strategies for using Pinterest to enhance your online business, whether you’re into courses or memberships.
Watch the previous episode “6-Figures Per Year Teaching Pinterest Marketing with Heather Farris" Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:
Heather’s Links: | |||
| Top Email Marketing Mistakes You Can't Afford to Make with Allison Hardy | 14 Aug 2024 | 00:23:15 | |
Allison Hardy talks about email marketing for course creators. She tackles the biggest email mistakes that kill sales and shares her insights on crafting effective sales emails. Plus, Allison explains the difference between a nurture sequence and a welcome sequence, and which one drives more sales.
Watch the previous episode with Allison Hardy, Transforming Setbacks into Success with Email Marketing Strategist Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:
Allison’s Links:
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| Avoid These Easy To Fix Sales Page Mistakes | 08 Dec 2023 | 00:10:16 | |
In today’s episode, we delve into a crucial yet often overlooked aspect of online business success: crafting an effective sales page. Kwadwo reveals the common pitfalls in sales page design and shares how understanding your client's daily struggles can revolutionize your approach.
Our discussion centers on understanding the everyday experiences and frustrations of your clients, which are key elements in developing a sales page that truly resonates and drives conversions. Tune in and transform your sales page into a powerful asset for your online business. Kwadwo [QUĀY.jo] Sampany-Kessie’s Links: | |||
| It's Time For Rick To Say Farewell And Pass The Baton | 06 Dec 2023 | 00:22:19 | |
This episode marks a significant transition, as Rick says farewell as co-host and shares his new direction before passing the baton to Kwadwo.
Kwadwo is committed to offering high-value strategies, ensuring the podcast continues to be an essential resource for experienced online business professionals. Even as Rick transitions from the podcast, he will be actively sharing insights on YouTube, TikTok, and through his coaching services, including his new AI-powered project, 'PickRick's Brain.' This episode marks the beginning of an exciting new chapter in our journey into the future of online business. Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! | |||
| My Top 4 Lessons Learned From Creating 3 Courses in Less Than 2 Months | 04 Dec 2023 | 00:07:32 | |
In this episode, [QUĀY.jo] reveals 4 valuable insights for online course creators, discussing key lessons he wishes he had learned at the beginning of his course creation journey. Also, you’ll learn why overcoming 'knowledge bias' is essential for teaching beginners, and how this bias might be preventing you from effectively reaching them.
Also, discover helpful Kajabi tips for managing customer expectations and fostering a focused learning environment. Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!
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| Are You Making It Easy for Your Webinar Registrants to Watch Your Webinar? | 01 Dec 2023 | 00:13:30 | |
In today's episode, I dive into the secrets of maximizing webinar registrants' engagement by evaluating a real-life case study with my client and exploring the crucial elements of creating powerful webinar funnels.
Discover how minor tweaks in email content and visual elements can significantly elevate engagement rates and bridge the gap between content and conversion. | |||
| The Art of the (AI) Transition | 29 Nov 2023 | 00:27:38 | |
In this episode, Rick Mulready reveals the exciting new direction he's taking his business. Rick doesn't just discuss the potential of AI; he breaks it down into a practical, step-by-step approach accessible to all online business owners.
Adding another layer to the AI journey, Rick, in collaboration with AI expert Rachel Woods, introduces his latest venture: The AI-Powered Business podcast. | |||
| 5 Online Strategies That Changed The Game For Me | 24 Nov 2023 | 00:27:46 | |
Today, I'm excited to share five online strategies that not only altered my online business trajectory but can also revolutionize your approach and propel your success in the digital realm.
From pre-validating courses to navigating the power of group coaching and mastering YouTube's search game, each strategy is a testament to the evolution of my online journey. Join me as I unwrap the lessons learned and provide actionable tips for transforming your online business landscape. | |||
| Leverage Social Proof to Boost Sales & Long-Term Brand Success with Brittany Herzberg | 22 Nov 2023 | 00:49:43 | |
Are you looking for ways to boost your brand's credibility, trustworthiness, and long-term success? We're thrilled to welcome back social proof expert, Brittany Herzberg, for an insightful discussion. Together, we delve into the world of testimonials, case studies, and more.
This episode goes beyond the realm of reviews, offering you valuable insights into how to effectively leverage social proof for your brand's long-term success. You definitely don't want to miss this! Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!
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| Inside Look: Mai-kee Tsang’s Lead Magnet & Tripwire Funnel | 17 Nov 2023 | 00:19:39 | |
Join me for an insightful episode where I break down a top funnel and unveil the secrets behind a successful lead magnet to tripwire strategy. I delve into the intricacies of Mai-kee Tsang's funnel, exploring every facet from the compelling opt-in page to the irresistible tripwire offer.
Whether you're a seasoned marketer or just starting, this episode offers key takeaways to enhance your funnel game and impact your online business strategy significantly. Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!
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| How To Reduce Your Ad Costs by 40% or More | 15 Nov 2023 | 00:33:56 | |
In this episode, we'll dive into the world of Facebook ad costs and reveal how you can slash them by a whopping 40% or even more! We'll explore the power of a compelling tripwire (a.k.a. welcome offer) and its potential to make a significant impact on your ad spend.
Also, we'll share a real-life example of a successful welcome offer that generated remarkable results for our clients. Whether you're an experienced marketer or just starting out, these insights can make a significant difference in optimizing your advertising budget.
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| The Best Way to Set Up a 5-Day Challenge: Sean Cannell's YouTube 1K Challenge Review | 10 Nov 2023 | 00:39:36 | |
In this episode, I take an in-depth look at Sean Cannell's 5-Day YouTube 1K Challenge funnel, analyzing each step of the registration process, upsells, follow-up & sales emails, and more. I analyzed exactly how he engaged and guided participants every step of the way.
Sean Cannell, the brains behind Think Media and a renowned expert in the field of YouTube and online content creation, has put together a compelling challenge that promises to accelerate your YouTube journey. In this episode, you’ll learn:
Sean’s Links: | |||
| Transforming Setbacks into Success with Email Marketing Strategist, Allison Hardy | 12 Aug 2024 | 00:38:59 | |
Allison Hardy talks about her journey in building a successful email marketing business, especially after some serious setbacks like getting laid off while pregnant. Allison also shares her insights into transitioning from personal training to network marketing, and eventually finding her niche in email marketing, helping people like you and me sell more courses and memberships.
Watch the episode Top Email Marketing Mistakes You Can't Afford to Make with Allison Hardy Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:
Allison’s Links:
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| Removing the Bottleneck: Is Your Business Ready for a Second In Command? with Kara Barnes | 08 Nov 2023 | 00:32:13 | |
As your business grows, so do the demands on your time and energy.
In this episode, we dive deep into the concept of a second-in-command and explore why it can be the next critical step in taking your business to new heights. To shed light on this topic, we've invited Kara Barnes, a seasoned expert in fractional integration and CEO of Backstage Ops, to share her invaluable insights.
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| Karin Carr's 11x ROI Evergreen Funnel Webinar Review | 03 Nov 2023 | 00:33:59 | |
Is your webinar content missing the magic touch that converts cold prospects into hot sales?
In the past two Funnel Fix Fridays, we reviewed how Karin Carr’s landing page and funnel convert - now we dive into her webinar secrets.
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| Case Study: How Kwadwo Sold Out His Founding Member Course Launch | 01 Nov 2023 | 00:42:33 | |
In this episode, we delve deep into the captivating story of Kwadwo's journey from ideation to successfully pre-selling his Facebook ads lead generation course, the Lead Gen Cheat Code. We discuss the power of effective messaging, team delegation, and the technical challenges he encountered along the way.
You'll hear about Kwadwo's approach to creating a winning sales page, his strategy for pre-selling the course, the value of delegating to a remote team, and even some technical challenges he had to navigate. We're also spilling the beans on the tools and software that made it all possible.
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| Funnel Fix Friday - Pt. 2 Karin Carr's Evergreen Funnel Turns Every Dollar into $11 | 27 Oct 2023 | 00:20:16 | |
In the fast-moving world of online marketing, the key to success often boils down to creating and perfecting effective sales funnels. Karin Carr, a real estate expert, has certainly figured out how to make every dollar she invests bring back an impressive $11 in return.
Now, let's take a closer look at what makes her funnel so remarkable.
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| My 30-Minute Challenge: How to Use ChatGPT to Write a Full Sales Page | 25 Oct 2023 | 00:30:23 | |
Have you ever thought about how AI, like ChatGPT, is changing the way we do business in big ways?
Kwadwo [QUĀY.jo] found out just how powerful it can be. He used ChatGPT to make a sales page, and it took only 30 minutes! Doing this the usual way could take hours, and hiring someone else to do it could cost a lot of money.
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| Funnel Fix Friday - Karin Carr's Evergreen Funnel Turns Every Dollar into $11 pt. 1 | 20 Oct 2023 | 00:20:03 | |
Evergreen webinar funnels are a challenge for many online course creators. Designing a high converting landing page and troubleshooting all the other variables to make a funnel profitable with Facebook ads can become overwhelming.
In this episode, we dig into a case study featuring Karin Carr, a successful video marketing course creator and CEO of a 7-figure coaching business. Karin transformed her real estate success using YouTube videos into a thriving online course & coaching empire. Through her journey, she discovered the power of webinars to scale her offers. We examine Karin's evergreen webinar funnel to understand how it converts at 11x her ad spend! Additionally, we unveil a game-changing metric for webinar success. For those striving to master their webinar funnel, especially if you're a course creator like Karin, this episode holds the keys to maximizing retention and boosting conversions in the first stages of a funnel. Next week you'll learn about how to improve key metrics in the final stages of a funnel. In this episode, you'll learn:
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| From Major Surgery To Major Success: How Kwadwo Is Scaling His Business with a Limited 3-Hour Work Day | 18 Oct 2023 | 00:25:35 | |
Have you ever faced a major setback in your business?
[QUĀY.jo] recently found himself in precisely that situation after a serious bike accident and subsequent major surgery. Subscribe to Kwadwo’s YouTube channel to follow along as he does the 100 days to $100k months challenge!
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| The True Cost Of Not Delegating In Your Business | 13 Oct 2023 | 00:18:15 | |
Many of us, online course creators, grapple with the fear of delegation.
That nagging thought that no one else can do the job as well as we can often looms large in our minds.
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| Is it too late to start a podcast in 2023? Rick and Kwadwo discuss this question and more w/ Travis Albritton | 11 Oct 2023 | 00:49:31 | |
The question that looms large for online course creators and coaches is - should you jump on the podcast bandwagon?
To help answer this, we've invited Travis Albritton, the founder of Honest Marketing. With a wealth of experience in producing, promoting, and optimizing podcasts, Travis has been instrumental in guiding numerous entrepreneurs and businesses to success in the podcasting realm.
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| Funnel Fix Fridays - New Series, Fresh Insights to Fast-Track Your Success | 06 Oct 2023 | 00:10:09 | |
As you know, data is crucial in any online business, and we all want to know what stats to track for our funnels and launches.
In response to the questions we receive from our listeners, we've decided to dedicate our Friday episodes to Funnel Fix Fridays.
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| Should You Increase Your Meta Ads Budget For Your Launch? | 09 Aug 2024 | 00:17:35 | |
I'll guide you through calculating the crucial numbers to help you decide, like earnings per lead and cost per lead. We'll also chat about optimizing your Facebook ads, managing ad spend effectively, and ensuring your launch emails are keeping your audience engaged and ready to participate.
Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! Kwadwo [QUĀY.jo] Sampany-Kessie’s Links: | |||
| Overcoming Perfectionism to Thrive in Business and Life | w/ Nicole Baker Holleman | 04 Oct 2023 | 00:48:19 | |
Perfectionism is a double-edged sword. On one hand, it can drive us to excel and strive for excellence in our personal and professional lives. On the other hand, it can lead to stress, anxiety, and a constant fear of failure.
Many entrepreneurs and individuals struggle with perfectionism, and it can be a significant obstacle to success. In this episode, we delve deep into the world of perfectionism with our guest, Nicole Baker Holleman, a coach specializing in helping high achievers overcome this challenge. Join us as we explore the struggles of simply showing up, the crucial role of setting boundaries, and practical strategies for breaking down goals to avoid falling into the perfectionist trap. Tune in now to learn how to kick perfectionism to the curb with the wisdom of our guest, Nicole Baker Holleman, and start making real progress. In this episode, you’ll learn:
Nicole Baker Holleman’s Links:
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| Is Loyalty Holding You Back? | 29 Sep 2023 | 00:21:46 | |
Ever wondered about the dynamics of your team and how its structure could be hindering your business' growth? With a focus on loyalty's impact on business, we'll delve into a real-life case study of a business where an over-loyal team member was an obstacle to growth and development.
You'll discover how the GWC framework can help assess your team's skills and motivation. We'll also unravel how this information can pinpoint organizational needs and address any misalignment. And as a cherry on top, I'll let you in on a personal story that will illuminate how to make the tough decisions that can set your business on the path to success. In this episode, you’ll learn:
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| The Secrets to 15-Hour Work Weeks & 6-Figure Years | w/ Jill Wise | 27 Sep 2023 | 00:36:25 | |
Achieving six figures while only working four days a week sounds like an impossible feat for most business owners. But for entrepreneurs who have a proven system and determination, that reality isn’t too far from them.
Our special guest for today’s episode is a perfect example of this achievement! We’re fortunate to have Jill Wise here to tell us how she was able to make a six-figure income through her online entrepreneurial ventures. And here’s the surprising part—she doesn’t even have to grind 24 hours, 7 days a week. She effortlessly makes time for vacations and gym workouts. On top of it all, she manages to do what’s most important for her now and that is to be a mother. Now, you might be thinking, ‘How is that even possible when I have so many things on my calendar?’ The answer, as Jill puts it, is to create your ideal calendar. It all boils down to designing the life that you really want and creating a system that will help you get there. If achieving six-figure years without sacrificing the quality of your life interests you, then you need to pay attention to Jill Wise. Tune in to discover her secrets to developing efficient systems, building strong client relationships, and optimizing your 6-Figure Calendar.
Jill Wise's Links: | |||
| Expert Insights: Cracking the Code of Effective Facebook Advertising with Andrea Vahl | 22 Sep 2023 | 00:48:45 | |
On today's show, we've got the lowdown on all things Facebook advertising with none other than Andrea Vahl, a multifaceted expert in the field. Andrea is a Facebook Advertising Specialist, Author, and Social Media Consultant, making her the perfect guest to explore Facebook Ads strategy with us.
We’ll discuss the challenges of ad tracking, harnessing the potential of Google Analytics, and explore the rationale behind broad versus niche targeting. Andrea will provide invaluable insights into Facebook's ad recommendations, optimizing advertising budgets, and the strategic advantages of lead ads. For those dedicated to mastering Facebook advertising and ensuring their campaigns resonate in a competitive space, this episode offers indispensable insights. Don't miss it! In this episode, you’ll learn:
Andrea Vahl's Links:
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| Redefining Efficiency In Your Business: AI Workflows and Automation Ideas | 20 Sep 2023 | 00:39:22 | |
Are you ready for a thought-provoking discussion on the power of AI and automation to revolutionize your business?
We promise to guide you on an enlightening journey, where we discuss the potential of these tools, data privacy, and provide practical steps. Discover AI Exchange and streamline your core business systems—Fulfillment, Marketing, Sales, and Operations. Learn to automate tasks, find useful tools, and enhance your social media strategy. Get set for a journey of insights and game-changing strategies! In this episode, you’ll learn:
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| The Art of Prompting ChatGPT: Craft Prompts Like a Pro | 15 Sep 2023 | 00:18:00 | |
Ready to master the art of crafting effective AI prompts? In this episode, we'll share insightful techniques to boost your skills in tools like ChatGPT, Claude, Bard, and more. Discover how to create high-performing prompts, navigate potential challenges, and avoid bias pitfalls while retaining the importance of human review.
We'll break down prompt structure into three key steps, offering tips on using them efficiently, and learn to create engaging, results-driven prompts. Join us to uncover actionable insights for crafting powerful prompts that drive your business forward.
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| Facebook Ads Q&A: Answering Your Top Ads Questions | 13 Sep 2023 | 00:43:32 | |
Facebook continues to be an effective platform for promoting your online business. This is why we have decided to dive deep into the world of Facebook Ads today.
In this episode, we’ll share expert answers that will help you to drive positive results. We discuss the right mindset in budgeting for your Facebook Ads to see results, the power of targeting secondary audiences, and the importance of a simplified testing methodology.
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| Get to Know Kwadwo [QUĀY.jo] The New Cohost | 11 Sep 2023 | 00:37:37 | |
As we’ve always done in this podcast, we’re always here to add more value for you. In this case, this only means bringing in fresh ideas and insights from online entrepreneurs who know what they’re exactly doing in their business.
In this special bonus episode, we take you behind the scenes and get to know our new co-host, Kwadwo Sampany-Kessie. He co-hosted a number of our episodes while I was away. And today we feel it’s the right time to know more about Kwadwo. Take a moment to congratulate Kwadwo on Instagram! We discuss Kwadwo's adventurous journey, including his experiences living in China, managing Facebook ads, and his passion for foreign languages. We dive into his valuable insights on scaling businesses, overcoming challenges, and finding motivation in the darkest of times. Take inspiration from Kwadwo's unique perspectives and business acumen. You won't want to miss this episode. In this episode, you’ll learn:
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| 9 Lessons I Learned While On Sabbatical + New Co-Host! | 08 Sep 2023 | 00:45:18 | |
After a four-month sabbatical, I am back, rejuvenated, and pumped to share my transformative journey with you.
So today I'm sharing with you 9 lessons I learned over the 4 months of my sabbatical; a sabbatical that afforded me the chance to enhance the relationships in my family, improve my physical health, and bring clarity to my business's future. The break was more than just a breath of fresh air, it was also a period of reflection, renewal, and re-energizing. Plus, I've got a BIG announcement for you that came to fruition over the break. In this episode, you’ll hear:
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| The Hidden SEO Trick That Can Double Your Email List | w/ Laura Abolos | 06 Sep 2023 | 01:11:36 | |
You can double your email list with just one little-known SEO trick! The bad news is that not many online entrepreneurs know this secret. Fortunately, you’re in the right place because we have Laura Abolos sharing her secret to success.
Today's episode features one of our many case studies of students who accelerated their business. Laura Abolos, one of the best SEO travel blog experts, joins our conversation about the hidden SEO trick that can have a massive impact on your email list growth. We discuss why it's crucial to observe what others in your niche are doing and how you can use similar strategies without directly copying them. Laura also shares her personal journey as a travel blogger and how she and her partner have learned to navigate working together while constantly traveling. If you're looking to supercharge your email list and learn how to effectively implement SEO into your online business, this episode is a must-listen. Laura Abolos’ insights and experiences will inspire you to take action and see incredible results. In this episode, you’ll learn:
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| Building a Meaningful Life Beyond Money with Jeff Lerner | 07 Aug 2024 | 00:41:28 | |
Jeff Lerner and I unpack the concept of life design. Jeff shared insights on the importance of nurturing a mindset that believes in the possibility of designing your life. We dove into what it means to live intentionally and make choices that align with who you truly want to be.
Watch Jeff's previous episode "Holistic Transformation on the Way to Building a $200 Million Empire" Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:
Jeff’s Links: | |||
| Turning Small Launches into Big Wins: The Affiliate Method to 7x Your Course Revenue | w/ Laura Sprinkle | 30 Aug 2023 | 00:44:33 | |
You can always turn your business’ small launches into big wins by leveraging this affiliate method we’re about to reveal today. This isn’t just your typical copying and pasting of affiliate links. Rather, it’s this system that’s guaranteed to take you to the top of any affiliate leaderboard!
That’s why we're diving into the world of affiliate marketing with the amazing Laura Sprinkle, an Affiliate Partnership Strategist and creator of Rock Your Affiliate Program® (RYAP). She’s helped top companies establish profitable, long-term affiliate partnerships and programs. In this episode, you'll learn how to attract and activate the right affiliates, amplify your course promotions, and appreciate your partners for their support. Plus, stick around until the end to discover the one key factor that's even more important than swipe files and training. Trust me, you don't want to miss this! If you're looking to scale your course revenue, attract valuable affiliates, and create a supportive network for your online business, this episode is a game changer. Tune in to discover the secrets of the affiliate method and learn how to 7x your course revenue. In this episode, you’ll learn:
Laura Sprinkle's Links: | |||
| How to Powerfully Attract Clients and Articulate Your Value When You Speak | w/ Heather Sager | 23 Aug 2023 | 00:46:41 | |
Many entrepreneurs struggle with sharing their value. Often, they do more harm than good when they talk. The main reason for all their struggles typically points back to the fact that entrepreneurs forget to use their voice as a marketing tool and that they don’t really connect to their audience.
In this powerful episode, Heather Sager, a certified speaker and coach, reveals the biggest mistakes entrepreneurs make when they articulate their value to the world. Heather also shares unforgettable tips for articulating your value through the bridge metaphor, authentic speaking, and audience guidance. If you're eager to attract more clients and effectively communicate your value, you don't want to miss this episode. Tune in now and learn from the amazing Heather Sager. In this episode, you'll hear:
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| 3 Steps To Fix Your Funnel & Make More $$ The Next Time You Launch + Mind-Blowing Case Studies | w/ Brittany McBean | 16 Aug 2023 | 00:40:33 | |
Hey there, lovely listeners! Welcome to an exciting episode of the Art of Online Business podcast. I'm your host, Brittany McBean, a funnel and launch strategist, conversion copywriter and a dear friend of Rick! I am beyond thrilled to be taking the reins today! Have you noticed a decline in your conversion rates, engagement, or revenue over the past year? You're not alone. Many business owners have experienced these challenges, but fear not, because I'm here to help you turn things around.
Get ready for an eye-opening journey into the world of launches, funnels, and all things online marketing. If you've been puzzled by declining conversion rates and engagement, fret not, because we're diving headfirst into solutions that can turn the tide for your business!
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| What the Top 1% of Podcasts are Doing to Accelerate their Online Business | w/ Travis Albritton | 09 Aug 2023 | 01:00:31 | |
While there are several platforms to promote your business, podcasts remain on top of the most credible tools to demonstrate your expertise and serve more people. But not many business owners know how to leverage podcasts.
In this episode, Travis Albritton, founder of Honest Podcasts, joins our conversation to talk about podcasting and the required business mindset that will accelerate you to becoming the go-to person for your customers. As far as his clients can testify, the works of Travis are top-notch, and they drive great results. That’s because Travis tailors how he can help each business that comes to him! If you’re ready to pivot from your mistakes and make your business profitable while genuinely serving people, you’re in the right place!
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| Little Known SEO Tips to Increase Traffic to Your Site | w/Laura Peters | 02 Aug 2023 | 00:41:42 | |
Hey there! Welcome back to another exciting episode of “The Art of Online Business”.
Get ready for an exclusive deep-dive into the world of SEO with Laura Peters, the whiz behind the flourishing travel website, mikeandlauratravel.com and the CEO of Scale Your Travel Blog. Laura, armed with her unique insights and experiences, reveals the secrets of leveraging SEO to not just increase the visitor traffic but also to optimize conversion rates. To date, the Scale Your Travel Blog program has helped thousands of bloggers in various niches monetize their websites.
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| Embrace the Chaos: Navigating Team and Leadership Challenges | w/Katrina Ubell | 26 Jul 2023 | 00:45:54 | |
Ever find yourself grappling with the growing pains of leadership and team management? This episode is for you.
Today, we sit down with the remarkable Katrina Ubell, pediatrician-turned-weight-loss coach. Katrina bravely shares her journey through the trenches of business leadership, from untrained leader to a visionary who masterfully restructured her team and shifted power dynamics to her favor. Leadership and team management can be a challenging journey, but Katrina Ubell's story of resilience and growth is a true inspiration.
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| PR Simplified: Free and Effective Strategies for Greater Visibility and More Leads | w/ Gloria Chou | 19 Jul 2023 | 00:23:29 | |
Fascinated by the power of PR but unsure how to harness it? In today's episode, PR expert Gloria Chow guide you through the often misunderstood realm of press relations.
She's not only an expert in the field, but also a former US diplomat, making her uniquely equipped to navigate the world of publicity. Gloria shares her wealth of knowledge, dispelling common myths and offering tangible strategies that can exponentially increase your business's visibility and lead generation - without spending a penny.
PR, as Gloria explains, is a better time investment than social media. So, if you're on a budget and trying to make your mark, this episode is a must-listen. Stay with us as Gloria goes on to discuss her proprietary CPR pitching method and the art of crafting a contrarian point of view that grabs journalists' attention. This illuminating episode is packed with valuable insights that can help skyrocket your business through PR. Tune in – you don't want to miss this!
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| How She's Getting < $5 Leads for Her LIVE Launches | w/ Neill Williams | 12 Jul 2023 | 00:48:46 | |
Welcome to another exciting episode of the podcast! In this episode, I had the pleasure of chatting with Neill Williams, a coach and business owner, who shared her secrets to successful live launches and effective Facebook and Instagram ads.
Neill, a coach and business owner, has had incredible success with her live launches, and she's here to spill the beans on her approach and the changes she made to her workshop format. Get ready to take notes because Neill drops some serious knowledge bombs!
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| Embracing the Muck | 05 Jul 2023 | 00:12:31 | |
In today's episode, we're diving deep into the world of online entrepreneurship and discussing the importance of embracing challenges and difficulties along the way.
In this episode, we're going to talk about something that every entrepreneur faces at some point - challenges and difficulties. Yep, those pesky roadblocks that can sometimes make us want to throw in the towel. But fear not, my friends, because today I'm going to show you why embracing these challenges is actually the key to unlocking your true potential as an online entrepreneur. | |||
| The Definitive Guide to Rocking An Online Summit | w/ Marisa Corcoran | 28 Jun 2023 | 00:51:13 | |
Hey there, welcome to another episode of "The Art of Online Business"! Today, I had the pleasure of interviewing Marissa Corcoran, a successful copywriter and founder of The Copy Chat. We talked about the importance of messaging and inclusivity in online summits, and Marissa's unique approach to hosting them.
Marissa's approach to hosting online summits is truly unique and impactful. She emphasizes the need for specificity and personalization in pitches to potential speakers, as well as the importance of maintaining the integrity and reputation of the event. Her summits have raised over $100,000 for organizations like the Headstrong Project, and she believes that giving back and creating a community that supports each other's growth is key to success.
If you're struggling to create a clear message for your business or want to learn more about hosting successful online summits, this episode is for you.
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| Jeff Lerner's Journey: Holistic Transformation on the Way to Building a $200 Million Empire | 05 Aug 2024 | 00:34:44 | |
Jeff Lerner, the founder of Entre Institute, talks about life, online business, and everything in between. Jeff shares insights from his journey, touching on the importance of personal growth and holistic transformation in achieving business success.
Watch Jeff's next episode "Building a Meaningful Life Beyond Money" Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:
Jeff’s Links: | |||
| Stuck in Neutral: The Hidden Dangers of Holding on to an Employee for Too Long | 21 Jun 2023 | 00:23:23 | |
Hey there, welcome to this episode of our podcast! Today, we're talking about a topic that can be a challenge for many online businesses: dealing with underperforming employees.
As a CEO, I know firsthand how difficult it can be to address underperformance in the workplace. However, I've learned that taking action is crucial for the success of the business. In this episode, I'll be sharing some actionable advice on how to identify signs of underperformance, communicate effectively, and put performance plans in place.
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| Safeguard Your Success: Essential Legal Tips For Each Stage of Your Online Business | w/ Braden Drake | 14 Jun 2023 | 00:40:13 | |
Hey there, welcome to another episode of the podcast! In this episode, I had the pleasure of interviewing Braden Drake, a small business and tax attorney who specializes in helping online business owners with legal and tax issues.
We dive deep into the layers of protection that online business owners need to consider, from getting started to scaling up. Braden shares her expertise on the importance of insurance, contracts, LLC formation, and paying quarterly taxes.
Braden also shares some great resources for online business owners, including her Contract Club, podcast, book, and website where you can learn more about legal and tax issues.
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| How To Build a Simple TikTok Sales Funnel Without a Large Following | w/ Shannon McKinstrie | 07 Jun 2023 | 00:49:15 | |
Hey there! Welcome to another episode of the Rick Mulready podcast. Today, I had the pleasure of interviewing Shannon McKinstrie, the founder of Boutique Social, about her success on TikTok and her approach to creating a simple yet effective sales funnel on the platform.
Shannon shares her tips for creating successful content on TikTok, emphasizing the importance of storytelling, using keywords, and repurposing content. She also discusses her sales funnel, which is simple and organic, and how she uses KPIs to track success.
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