The Arborist Growth Partners Podcast – Details, episodes & analysis

In this episode, I sit down with Dave Sheridan from Ascension Tree Care to talk about the journey of building and growing a successful tree service business. Dave shares real-world insights from the field, including how he got started, the challenges he faced, and the strategies that have helped his company stand out in a competitive market.

Whether you’re just starting your own tree service company or looking for ideas to take your business to the next level, you’ll find practical advice and inspiration in this conversation.

🔗 Learn more about Ascension Tree Care: https://ascensiontreecare.com/

Visit ArboristGrowthPartners.com to connect or learn more.

In this quick intro, host Graeme Knight shares why the Arborist Growth Partners Podcast was created, who it’s for, and what you can expect in the months ahead. 

If you’re a tree service business owner looking for real-world strategies, expert interviews, and honest advice to grow your business, you’re in the right place.

Visit ArboristGrowthPartners.com to connect or learn more.

What separates tree service companies that thrive from those that just survive?
In this episode, Graeme Knight sits down with Kathy Glassey of Inspire Green, an arborist, consultant, and industry veteran with over 35 years of experience.

Kathy shares her journey from turf grass management to becoming an ISA Certified Arborist and soil microscopy technician, and why she believes the foundation of tree care is always the soil. She explains how tree service companies can build recurring revenue with plant health care programs, avoid costly mistakes, and better educate homeowners about caring for their trees.

🔑 Highlights include:
 • Why knowing your numbers separates thriving businesses from struggling ones.
 • The importance of soil health in long-term tree care.
 • How to start a plant health care division in your tree service company.
 • Communicating value to homeowners in simple, relatable terms.
 • Kathy’s personal story of building Inspire Green as a family business.

📌 Whether you’re a homeowner wanting healthier trees or a tree service professional looking to grow your business, this interview is packed with insights you won’t want to miss.

👉 Connect with Kathy: Inspire Green Website https://inspiregreeninc.com.

Visit ArboristGrowthPartners.com to connect or learn more.

What separates successful tree service companies from those always struggling?

In this episode, I sit down with Steve Samuels, Senior Account Executive at SingleOps, LMN, and Greenius, to dive deep into what it takes to grow a thriving tree care business.

We cover:
 • Why SOPs and job costing are game-changers.
 • How to build a great workplace that attracts and keeps talent.
 • The shift from spreadsheets to software, and why it matters.
 • How to look more professional and charge premium prices.
 • The importance of educating customers, not just giving quotes.
 • What the future of technology and AI means for arborists.

Whether you’re just starting out or already running crews, this episode is packed with insights on how to streamline your operations, boost profitability, and future-proof your tree service company.

📌 Find Steve here: https://singleops.com
📧 Contact Steve: Steve.Samuels@singleops.com

Visit ArboristGrowthPartners.com to connect or learn more.

Join me for an inspiring conversation with John Snow, Board Certified Master Arborist and founder of Tree Checkup. John shares his journey from dragging brush in Illinois to leading a successful consulting firm, mentoring arborists, and shaping the future of the industry.

👉 In this episode, you’ll learn:

• The three keys to building a thriving tree care company: team, network, and value.
• How John transitioned from sales arborist to consulting and launched Tree Checkup.
• Why giving back through mentoring and community leadership fuels industry growth.
• His vision for the Smart Tree Care Community and arborist education.
• Practical lessons on finding clients, building networks, and staying inspired.

🔗 Connect with John Snow:

• Website: treecheckup.com
• Mentoring: arboristmentoring.com
• LinkedIn: John Snow
• Email: johnsnow@treecheckup.com

🎙️ Subscribe for more episodes on arborist business growth, marketing, and the future of tree care.

Visit ArboristGrowthPartners.com to connect or learn more.