The Affluent CEO Show: She didn't build the wrong life. She just built it as the wrong woman. – Details, episodes & analysis

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The Affluent CEO Show: She didn't build the wrong life. She just built it as the wrong woman.

The Affluent CEO Show: She didn't build the wrong life. She just built it as the wrong woman.

Yuliana Francie

Business
Education
Society & Culture

Frequency: 1 episode/8d. Total Eps: 60

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The Affluent CEO Show


She didn't build the wrong life. She just built it as the wrong woman.

This is for the woman who has already succeeded — and knows, in the place she doesn't say out loud, that the woman who built it isn't her.


Not fully.


This isn't a podcast about strategy. It's about the identity underneath it. The nervous system driving it. The truth she's been avoiding.

Because more growth isn't what's missing. Honesty is.

Every episode dismantles the performance — the one that built the business, the income, the life — and reveals what it's costing her to stay there.

Through raw conversations, precision frameworks, and the kind of depth that confronts instead of comforts — this is where she stops expanding from who she was and starts leading from who she actually is.


Not hustle. Not performance. Not another blueprint.


Sovereignty.


Hosted by Yuliana Francie — CPA, author of Embody. Elevate. Expand. — this is where the performance ends and she begins.

Follow now.


If this found you, you already know why.


Follow now. The woman you are becoming is already listening.


📲 Follow me for more exclusive content:
👉 Instagram: https://instagram.com/yulianafrancie
👉 Facebook: https://www.facebook.com/YulianaFrancie/
👉 LinkedIn: https://www.linkedin.com/in/yulianafrancie/

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Leading Through Change: Intuition, Spiritual Leadership & the “Change Guarantee"

samedi 8 novembre 2025Duration 32:47

In this soulful conversation, Yuliana sits down with global change expert, author, and speaker Ariane de Bonvoisin to unpack what it really takes to navigate life transitions — from leaving a prestigious corporate career and breaking off an engagement, to building a purpose-led body of work grounded in service, intuition, and spirit.

From New York City to Sydney, Switzerland, and Cape Town, Ariane has lived as a true “global soul.” After years of doing what was expected — climbing the corporate ladder, leading a $500M venture fund, collecting all the right titles — her inner life kept whispering: “This ladder isn’t yours.” That whisper turned into a wake-up call that changed everything.

In this episode, Ariane shares powerful insights from interviewing over 1,000 people for her book The First 30 Days and distills what makes some people truly good at change. She reveals the “change guarantee,” why your body is the most honest advisor you have, and how your spiritual life is not separate from your role as a CEO, founder, or leader — it’s the next frontier of leadership.

If you’ve ever felt the inner nudge to leave what looks “successful” on the outside, or you’re navigating a big personal or professional transition, this conversation will land like a deep exhale.

If this episode is hitting ... it's not random.

You're ready for the next version of you. 

Start here: https://yulianafrancie.com/embody/

Building a Brand That Speaks Before You Do

samedi 25 octobre 2025Duration 28:21

In this episode of The Affluent CEO Show, host Yuliana Francie sits down with Paige Arnof-Fenn, the powerhouse behind Mavens & Moguls, a global branding and marketing firm helping companies find the right words and images to tell their story — and sell faster.

Together, they dive deep into one of the most underestimated success secrets in business: your personal brand.

“If you don’t brand yourself,” Paige reminds us, “the market will brand you instead.”

From her early days leading marketing at giants like Coca-Cola and Procter & Gamble to launching her own firm post-9/11, Paige shares powerful lessons every entrepreneur needs to hear — especially in a world where your digital presence is your first impression.

💎 In this conversation, you’ll discover:

  • Why your story is your strongest business asset — and how to tell it authentically.
  • The LinkedIn essentials that instantly boost your credibility.
  • How to avoid the “generic AI trap” and stand out in a sea of sameness.
  • Why saying no to misaligned clients opens the door to true abundance and alignment.
  • The golden rule of branding: consistency builds trust — and trust builds empires.

With her signature warmth and wit, Yuliana also shares a relatable story about using LinkedIn for a little “personal due diligence” — proving that authenticity and awareness matter in every relationship, business or personal.

✨ This episode is your invitation to own your narrative, refine your online presence, and step into visibility as the brand you already are.

🎧 Listen now to learn how to turn your backstory into your brand advantage — and make the market remember your name.

If this episode is hitting ... it's not random.

You're ready for the next version of you. 

Start here: https://yulianafrancie.com/embody/

Beyond the Buzzwords: Redefining Inclusivity, Sisterhood & Female Power in Business

Season 1

mardi 22 juillet 2025Duration 30:20

In this fiercely honest and soul-stirring episode of The Affluent CEO Show, Yuliana sits down with Raffy Sgroi—leadership strategist, business consultant, and President of APFACTS—to unpack two powerful words often used and misunderstood: equality and inclusivity. 

From male-dominated boardrooms to navigating cultural bias as a woman with an accent, Raffy and Yuliana open up about their personal stories of being underestimated, overlooked, and labeled—simply for showing up as women. 

Together, they dive deep into: 

🔹 Why inclusivity is more than ticking a box
 🔹 How equality means access—not just presence
 🔹 The difference between brotherhood and sisterhood in leadership dynamics
🔹 The silent bias women face in corporate spaces—and even from other women
🔹 How to challenge the system without abandoning your authenticity
🔹 The power of sisterhood and the importance of finding your tribe 

Raffy also shares how she’s transforming the Australian automotive industry from within—bringing 40% female trainees into a once-exclusionary space—and why real change starts when women sit at the front row, unapologetically. 

This is an episode for every high-achieving woman who has ever felt too much, not enough, or just plain tired of trying to belong in rooms not built for her. 

 Connect with Raffy Sgroi: 

Website:  https://sageadvice.au/ 
Instagram: https://www.instagram.com/raffy_sgroi 
LinkedIn:  https://www.linkedin.com/in/raffysgroi-sageadvice/ 

If this episode is hitting ... it's not random.

You're ready for the next version of you. 

Start here: https://yulianafrancie.com/embody/

From Miscarriage to Mission: Saara Jamieson’s Game-Changing Innovation in Men’s Health

mardi 15 juillet 2025Duration 30:40

In this raw, radically inspiring episode of The Affluent CEO Show, Yuliana sits down with Saara Jamieson, founder of Cool Beans Underwear—the world’s first testicular cooling and supportive underwear registered as a medical device. 

But this isn’t just a business success story. It’s a deeply personal mission born from Saara’s three-and-a-half-year infertility journey and the heartbreaking experience of multiple miscarriages. As a former cancer researcher, she turned her scientific background and personal pain into purpose—creating a product that not only enhanced sperm health but is now revolutionising men’s health globally. 

Saara shares: 

  • The emotional moment her husband created a DIY prototype on the couch
  • Why sperm health is everyone’s business—and what’s not being said
  • How storytelling (not stats) became her most powerful business strategy
  • Her transition from scientist to CEO—and the mindset shifts it demanded
  • The vital role of relationships, contractors, and honest conversations in startup growth


This conversation goes far beyond underwear. It’s about breaking taboos, believing in yourself when no one else does, and building a business that truly saves lives.
 
🔗 Connect with Saara:
 
 http://coolbeansunderwear.com 
 https://www.linkedin.com/in/saara-jamieson/ 

 📧 saara@coolbeansunderwear.com 
 

If this episode is hitting ... it's not random.

You're ready for the next version of you. 

Start here: https://yulianafrancie.com/embody/

When Doing It All Becomes a Cage: The Sovereignty Shift Every High-Achieving Woman Must Make

Season 1 · Episode 16

vendredi 11 juillet 2025Duration 09:57

There’s a silent cost to being the capable one. 

You hit the milestones.
 You built the business.
 You became the one everyone could count on. 

But somewhere along the way, your nervous system forgot how to receive

In this episode, I’m pulling back the curtain on the hidden blind spot so many high-performing women carry: the over-functioning that looks like power, but is actually protection. 


"You were born with wings. Why prefer to crawl?" – Rumi
 And as I say: “When you unbecome who you were taught to be, you become who you were born to be.”


This episode is a reclamation.
 
Not of your achievements, but of your ability to feel soft, supported, and safe… even as you scale.
 

If this episode is hitting ... it's not random.

You're ready for the next version of you. 

Start here: https://yulianafrancie.com/embody/

Owning Your Seat at the Table: Redefining Power and Partnership in a Male-Dominated Industry

Season 1 · Episode 15

lundi 7 juillet 2025Duration 24:46

In this powerful episode of The Affluent CEO Show, host Yuliana sits down with the bold and brilliant Kim Allen—CEO, construction business owner, and unapologetic advocate for women claiming their voice in male-dominated spaces. 

Kim shares how she went from being "the missus behind the scenes" to leading a thriving construction company with a team of 25, co-founded with her husband. From shifting identity in a business branded with his initials to rebranding herself as Mrs. Kim Allen, she opens up about the internal work, emotional grit, and structural boundaries required to be both feminine and firm in leadership. 

🔥 Key Highlights: 

  • How Kim demanded respect in a male-dominated industry by owning her name and voice
  • The mindset shift from invisible partner to empowered CEO
  • Creating boundaries and self-care systems to prevent burnout
  • The reality of juggling motherhood, leadership, and personal well-being
  • Her message to women building businesses from scratch: start small, schedule smart, and own your growth


Whether you're building from the ground up or leading a multi-6-figure team, Kim’s story is a reminder: you don’t have to become “one of the boys” to lead powerfully—you just need to own your place at the table.

Get in touch with Kim Allen on  https://mrskimallen.com.au/ 

If this episode is hitting ... it's not random.

You're ready for the next version of you. 

Start here: https://yulianafrancie.com/embody/

From Trauma to Triumph: Coco Hou’s Journey of Building with Purpose

mercredi 2 juillet 2025Duration 27:54

What happens when everything you thought mattered is stripped away in an instant? 

In this deeply moving episode of The Affluent CEO Show, I sit down with powerhouse accountant and business mentor Coco Hou, whose story will stir your soul and awaken something deep within. 

Originally from China, Coco built her life in Australia, climbed the corporate ladder, and then took a leap of faith during the GFC to start her own firm. But nothing could have prepared her for the tragedy that would shape her the most—losing her husband overnight and becoming a single mother with two young daughters, one just five months old. 

This conversation is not just about business. It’s about identity, grief, motherhood, resilience—and what it really means to rise in alignment with your soul. 

If you've ever doubted your ability to start over, lead boldly, or rise after a fall, this one is for you. 

If this episode is hitting ... it's not random.

You're ready for the next version of you. 

Start here: https://yulianafrancie.com/embody/

The 10 Overlooked Self-Sabotage Patterns Blocking Your Business Growth

lundi 30 juin 2025Duration 18:55

You’re doing all the right things, but still not seeing the results you know you’re capable of? 

It’s not a strategy issue.
It’s not a motivation issue.
It’s what’s happening beneath the surface. 

In this episode of The Affluent CEO Show, I reveal the 10 most overlooked self-sabotage patterns that silently keep even high-performing women stuck and the real reasons why they’re so hard to break. 

⚠️ These patterns are sneaky.
 They wear masks like “perfectionism,” “humility,” “discipline,” and “service.”
 But what they’re really doing?
 👉 Dimming your power
 👉 Draining your energy
 👉 Delaying your next level of wealth and impact 

And maybe the most painful part?
You’ve been taught to glorify them.
To believe struggle means you’re doing it right. 

💔 “Work hard, play hard”
 💔 “No pain, no gain”
 💔 “Be humble, give more, ask less” 

But what if those were lies?
What if your ease was your edge?
What if your business was never meant to prove your worth, but to express your truth? 

🧠 In this episode, you’ll learn:
 • The unconscious beliefs running the show behind your hustle
 • Why traditional advice reinforces burnout cycles
 • How to shift from self-sabotage into self-leadership
 • The role of identity, feminine energy, and soul remembrance in scaling 

💌 PLUS - I’m gifting 5 complimentary Soul Strategy Breakthrough Sessions (valued at $5K) to listeners ready to reclaim their power and scale with alignment, not burnout. 

✨ To apply:
 Send an email to help@yulianafrancie.com with the subject line “Soul Strategy Breakthrough” and tell me why you’re ready for your next chapter. 

From Burnout to One Million Meals: Cat Harding on Conscious Business and Redefining Success

jeudi 26 juin 2025Duration 27:26

In this inspiring episode of The Affluent CEO Show, Yuliana sits down with Cat Harding, co-founder of PonyUp for Good—a purpose-driven social enterprise that’s transformed over one million pieces of end-of-life technology into meals for people in need. 

Cat opens up about her 20+ year corporate career, the identity crisis that led her to leave a high-paying job with nothing lined up, and the pivotal moment that birthed her mission-led company. From battling imposter syndrome to navigating a late ADHD diagnosis, Cat’s journey is one of resilience, reinvention, and choosing meaning over status. 

Together, we dive into: 

  • 💻 How PonyUp for Good partners with corporates to reduce landfill and feed communities
  • 🚨 The real definition of failure—and how staying “safe” kept Cat stuck
  • 🧠 Embracing neurodiversity and rewiring outdated beliefs around productivity
  • 💚 How defining your own version of success can change everything
  • 🌱 What it means to build a head and heart business model
  • 🌍 The environmental impact of tech waste—and how circular economy models can change the world


Whether you’re standing at a career crossroads or craving deeper alignment in your business, Cat’s story is a beautiful reminder that it’s never too late to take the leap—and build a legacy that feeds both the planet and the soul.
 
💡 Key Quote:
 
"Failing looked like staying in a job I hated. Taking the leap was the start of truly living."Cat Harding
 
🔗 Connect with Cat Harding:
 
https://www.linkedin.com/in/catharding/

https://www.linkedin.com/company/ponyup-for-good 

https://www.facebook.com/ponyupforgood

https://www.instagram.com/ponyupforgood 

If this episode is hitting ... it's not random.

You're ready for the next version of you. 

Start here: https://yulianafrancie.com/embody/

Sovereign Wealth: Why More Isn’t Always Better, and What Actually Unlocks Effortless Success

Season 1 · Episode 16

samedi 21 juin 2025Duration 09:04

In this powerful episode of The Affluent CEO Show, we’re deconstructing one of the most damaging lies in entrepreneurship: that more success must come with more stress, more sacrifice, and more of your soul on the line. 

If you've been hitting income milestones but secretly feel exhausted, resentful, or like you're one step away from burnout... this conversation is for you. 

I share the story of a high-achieving client who looked successful on paper—but was quietly scaling from depletion, not overflow. And I reveal the unconscious patterns that keep visionary women stuck in survival mode even while their businesses grow. 

You’ll also be introduced to my S.H.I.F.T.™ Framework, a soul-aligned strategy designed to help you scale sustainably, reclaim your time, and build a business that runs beautifully without you. 

We’ll explore:

  • The Myth of More: Why revenue growth doesn’t always mean real success
  • The Cost of Force: The hidden toll of scaling without systems that honor your energy
  • The Sovereign Shift: How to rewire your business from strategy and soul
  • The 5 pillars of the S.H.I.F.T.™ Framework that create effortless expansion


If your body is whispering yes... if you're done being the engine and ready to rise as the visionary. There’s a deeper invitation waiting.
 
💌 Book a Complimentary Clarity Call
If you’re ready to explore whether we’re the right match to co-create your next level:  Email help@yulianafrancie.com with SHIFT in the subject line.
Let’s have a spacious, soul-deep conversation about what you truly desire—and how your business can start honouring that.
 


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