TellyCast: The content industry podcast – Details, episodes & analysis

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TellyCast: The content industry podcast

Justin Crosby

Tv & Film

Frequency: 1 episode/8d. Total Eps: 267

TellyCast is the leading podcast exploring the fast-changing world of television, social video and the creator economy. Hosted by Justin Crosby, the show brings together the executives, producers, creators, platforms and studios shaping the future of content.

Each week, TellyCast dives into the biggest trends transforming the media industry — from YouTube strategy and digital-first production to FAST channels, creator-led businesses, streaming, podcasting, AI, monetisation and the evolving relationship between traditional TV and social video.

Featuring candid interviews with industry leaders from broadcasters, production companies, platforms and creator businesses, TellyCast delivers insight, strategy and practical advice for anyone navigating the new production economy.

Whether you work in television, digital media, publishing, branded content or social video, TellyCast is your essential guide to where the industry is heading next.

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https://www.samaritans.org/
1376 shares
https://www.mind.org.uk/
839 shares
https://digitalcontentforum.com/
745 shares

https://www.youtube.com/channel/UCPmvkr2NAP5I7bi9IQztBsA/?sub_confirmation=1
1082 shares
https://www.youtube.com/channel/UCPmvkr2NAP5I7bi9IQztBsA%20%20
104 shares
https://www.youtube.com/channel/UCPmvkr2NAP5I7bi9IQztBsA
72 shares

https://www.linkedin.com/in/boompr/
519 shares
https://www.linkedin.com/company/tellycast-the-tv-industry-news-review/
517 shares
https://www.linkedin.com/company/tellycast-the-tv-industry-news-review
8 shares

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RSS feed quality

Good

Score global : 78%

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Thom Gulseven on Strong Watch, Channel 4 and the Future of Social Video

Season 10 · Episode 250

mercredi 5 novembre 2025 • Duration 48:29

Strong Watch Studios co-founder Thom Gulseven joins the show to talk about building one of the UK’s most exciting digital-first production companies. He reveals how lessons learned at LADbible shaped the launch of Strong Watch with Ben Powell-Jones, how their channel People Are Deep became an award-winning social video hit, and why Channel 4 trusted them to run its new comedy channel A Comedy Thing. Thom also shares his take on the next phase of the creator economy, the rise of streamer-led digital content, and how traditional media can adapt to the social video revolution.

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TellyCast at MIPCOM (Part 3) - Warren Brown, Joe Churchill, Luci Sanan, Robbie Lyle & more

Season 10 · Episode 249

jeudi 30 octobre 2025 • Duration 47:54

In the final TellyCast MIPCOM special from Cannes, we hear from the people shaping the digital-first future of TV. Fan Club’s Joe Churchill talks about brands becoming broadcasters and his upcoming session at the TellyCast Digital Content Forum. Luci Sanan from Cowshed Ventures reveals her new YouTube adventure joint venture with Propagate Content. EndemolShine Nederland’s Sil Geurtsen explains how hit format Let’s Play Ball made the leap from YouTube to TV, and Arsenal Fan TV’s Robbie Lyle shares how he built a global fan-led media empire.

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5 Things Every Content Producer Needs To Know About Brand-funded Content

Season 10 · Episode 240

jeudi 4 septembre 2025 • Duration 49:07

Branded entertainment is booming - but how can producers really work with brands? In this TellyCast episode, Justin Crosby talks to brand funded content specialist Charlie Read, founder of Upstream, about the five things every content producer needs to know about brand-funded content. From understanding business outcomes and audience insight to building IP with brands, learning their language, and shifting from interruption to engagement, this episode is a practical guide to the fast-growing branded content space.

Charlie's Story of the Week https://www.theguardian.com/media/2025/aug/28/bland-easy-to-follow-for-fans-of-everything-what-has-the-netflix-algorithm-done-to-our-films

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Episode 150 - Tilt Media's Chris Hilton & United Heroes' Pavel Cherepin

Season 6 · Episode 150

jeudi 13 juillet 2023 • Duration 36:03

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On this week’s show we're chatting with Chris Hilton, boss of Australian independent production company Tilt Media who we caught up with at the recent Sunnyside of the Doc event.

Plus we meet Ukrainian producer Pavel Cherepin and hear all about his nomadic indie United Heroes Group.

In conversation with TellyCast's Justin Crosby.

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Episode 149 - Conecta Fiction & Entertainment Special

Season 6 · Episode 149

jeudi 6 juillet 2023 • Duration 41:29

We’re in Toledo for this week’s show as over a thousand TV executives from Spain and around the world gathered for the 7th edition of Conecta Fiction and Entertainment.

We're chatting with Miguel Martin, MD of Banijay Iberia’s Zeppelin production label. Plus I meet Argentinian producer/ distributor Luciano Molina from Playmakers Entertainment.

And we catch up with Beatrice Cavanillas, one of the senior team who organises Conecta Fiction & Entertainment.

They're in conversation with TellyCast's Justin Crosby.

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Episode 148 - Banijay's Carlotta Rossi Spencer & WARC's James McDonald

Season 6 · Episode 148

jeudi 29 juin 2023 • Duration 45:38

We’re back in Cannes for the Lions this week as the world’s advertising and media industries took over the city for the Festival of Creativity.

Our guests are James McDonald Director of Data, Intelligence and Forecasting for WARC - The World Advertising Research Center - and Carlotta Rossi Spencer Banijay’s Group's Head of Branded Content Business. In conversation with TellyCast's Justin Crosby.

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Episode 147 - Sunnyside of the Doc - The Octopus Strategy panel

Season 6 · Episode 147

jeudi 22 juin 2023 • Duration 43:29

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This week’s show features a panel session moderated by TellyCast's Justin Crosby for the Sunnyside of the Doc called the Octopus Strategy which looks at how factual businesses are embracing the digital content revolution.

The panelists are Sandrine Roustan, Managing Director of Belgian public service broadcaster RTBF’s Content Division. Future Studios’ Chief Creative Officer John Farrar, Roxane Rous, co Founder of French audiovisual group StudioFact and Thomas Arbez who leads Creation & Content at INA, the French National Audiovisual Institute - the repository of French radio and audiovisual archives.

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Episode 146 - Nelonen Media's Lasse Nikkari

Season 6 · Episode 146

jeudi 15 juin 2023 • Duration 34:51

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Branded content and brand funded programming is very much back on the agenda as unscripted commissions from both PSBs and commercial broadcasters are starting to look thin on the ground. This week we’re chatting to a leader in branded content and formats in Finland to find out how the market is adapting in his territory.

Our guest this week is Lasse Nikkari, executive producer and Head of Formats and Branded Entertainment at Finland’s Nelonen Media. In conversation with TellyCast’s Justin Crosby.

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Episode 145 - BECTU/ UTVU's Viki Carter and James Taylor

Season 6 · Episode 145

jeudi 8 juin 2023 • Duration 42:11

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Bectu - the union for 40,000 staff, contract and freelance workers in the UK media and entertainment industries recently declared an emergency as large numbers of TV professionals are facing unprecedented gaps in employment in the unscripted sector.

This week I'm chatting with Viki Carter and James Taylor, TV freelancers and co chairs of the UTVU, the unscripted TV Union and part of Bectu, to discuss the issues facing unscripted freelancers and search for some solutions. In conversation with TellyCast's Justin Crosby.

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Episode 144 - Talented People's Kimberly Godbolt

Season 6 · Episode 144

jeudi 25 mai 2023 • Duration 51:29

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Bectu - the union for 40,000 staff, contract and freelance workers in the UK media and entertainment industries last week declared an emergency as large numbers of TV professionals are facing unprecedented gaps in employment in the unscripted sector.

We're discussing the current talent market in the UK, what to do if you’re laid off or struggling to land that next gig and tips of how to get headhunted with Talented People’s Kimberly Godbolt. In conversation with TellyCast's Justin Crosby.

Support the show

TellyCast website
TellyCast insta
TellyCast Twitter
TellyCast YouTube

Visit Tubular Labs

Support the show

Enrol on the TellyCast Digital Bootcamp

Attend the Digital Video Awards