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Explore every episode of the podcast Tech Sales is for Hustlers

Dive into the complete episode list for Tech Sales is for Hustlers. Each episode is cataloged with detailed descriptions, making it easy to find and explore specific topics. Keep track of all episodes from your favorite podcast and never miss a moment of insightful content.

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TitlePub. DateDuration
146: Mustafa Hubaishi - The Art of Closing Deals05 Sep 202401:05:02

In the latest episode of Tech Sales is for Hustlers, Marc and Chris welcome back Mustafa Hubaishi, a Senior Enterprise Account Executive at monday.com. Mustafa’s sales journey is a fascinating tale of ambition, adaptability, and relentless pursuit of success in the tech sales industry.

Mustafa highlights the unique advantages of working in a startup environment, where wearing multiple hats allowed him to dive into closing deals. Mustafa details how the financial rewards and scheduling freedom were his draw to sales, he also shares insights on the evolving sales industry, noting that budget cuts and cautious buying climates make today's sales landscape different from a decade ago. 

145: Mike Kelly - The Road to EdTech08 Aug 202400:50:23

In the latest episode of Tech Sales is for Hustlers, Marc and Chris are joined by Mike Kelly, the Director of Account Management at CodeHS. Mike has honed his expertise in the EdTech industry, leading a team of eight and making a significant impact in coding education.

Post-graduation, like many, Mike faced the challenge of entry-level sales jobs that didn't quite fit the "sales" bill. His first role as a customs broker for seafood importation didn't provide the sales training he had hoped for, prompting a move to Washington, DC, and a fresh start with memoryBlue.

Mike's journey into sales is a testament to perseverance and adaptability, in this episode, he shares his insights on pushing through challenges and his advice for aspiring sales professionals.

136: Joe Trapasso - 'Bones'11 Jan 202401:19:39

The one and only Joe Trapasso, better known as “Bones” around memoryBlue, is no stranger to the unpredictable paths that can precede a fruitful sales career. From his athletics career to his stint in political canvassing, he is a perfect example of the way valuable sales skills can be honed in the most unexpected of places.  

In this episode of Tech Sales is for Hustlers, Joe discusses the origin of his unique nickname while recounting his baseball experiences, his unexpected avenue in politics, and his ultimate success in tech sales.  



Campus Series: Matt Lastner - Sales Will Always Have A Seat At The Table08 Mar 202200:41:06

Learning happens out in the field, not always in the classroom. In sales, you can gain skills that are valuable no matter where you end up in your career and often result in expedited growth. 

In this episode of the Campus Series podcast, Assistant Professor of Marketing at
the University of North Carolina Wilmington Matt Lastner talks about using
real-life experience in the sales industry to determine your strengths,
weaknesses, and career goals.  

Twice a month for the next two months, you’ll hear from a different college educator tasked with preparing the next generation of sales talent as we give them the spotlight on our Campus Series podcast. Stay tuned to hear more suggestions for kicking off your sales career! 



75: Alex Rodriguez - The Million Dollar Sales Club03 Mar 202201:03:57

You can’t control the cards you’re dealt, but you can control how you play the game. Inheriting his mother’s no-excuses attitude, Alex Rodriguez will do whatever it takes to succeed.  

After graduating from college, where he worked 60 hour
weeks while attending school, Alex knew he would excel in a career where hustle
brings success. In two and a half years with memoryBlue, Alex elevated from SDR
to AE in our Silicon Valley office by being a life-long learner and being
mindful not to overcomplicate things. 

In this episode of Tech Sales is for Hustlers, Alex talks
about the importance of being personable with prospects, muscling through the
things you’re unsure of, and embracing different stages of growth. 



74: Jake Akin - From The Suburbs to Silicon Valley24 Feb 202201:23:36

Jake Akin learned quickly that accepting feedback and adapting your strategy early on in your career can have benefits, not only on your teammates, but the prospects you call.  

In less than 4-years of being a memoryBlue alum, Jake is now the Regional Vice President at Randstad RiseSmart. Jake started his role eager and ready to make things happen. With feedback, he soon realized that level of intensity could be a real turn-off. Adaptability and social intelligence are now defining elements of his leadership and coaching style. His advice? Take in an array of feedback, apply what makes sense for you, and develop your authentic voice.  

In this episode of Tech Sales is for
Hustlers, Jake discusses career development coaching, the misconceptions
surrounding the SDR position, and the importance of taking a dynamic approach
with prospects. 



Campus Series: Bonnie Guy - Becoming a Sales Mastermind22 Feb 202200:44:22

If you think that you're not cut out for sales — think again. Sales is more than being persuasive; It’s about building relationships, cultivating a network, and understanding your target audience. 

In this episode of the Campus Series podcast, Director of the Professional Selling Program at Appalachian State University Bonnie Guy encourages you to let go of the fear of failure so they can open themselves up to learning and improving. By opening yourself up to new challenges, you may embark on a career you never thought possible. 



73: Omar Lopez - It All Started With A Moving Truck17 Feb 202201:08:18

Where you start doesn’t need to dictate where you go. Watching his parents work multiple jobs to provide for their six children taught Omar that hard work and resilience can carry you far.  ⠀

Now the Corporate Account Executive at CrowdStrike, Omar, the first of his family born in the United States, got his first job while still in high school, showing his hustle mentality early. Years later, he met former memoryBlue AE Taylor Pierce, who recognized Omar’s determination and drive while working at the same moving company and referred Omar to memoryBlue.⠀

In this episode of Tech Sales is for Hustlers, Omar shares what it takes to control your own narrative, why limitations are a fallacy, and firsthand advice on how to tackle adversity and uncover opportunity. 

72: Brandon Gip - Family Businesses Build You10 Feb 202200:53:47

Watching your parents sleep in a car and make unbelievable sacrifices to build a successful donut shop business leaves a powerful imprint on your professional DNA. Brandon Gip didn’t have to look far to find ideal role models for his future. </span>

Now a successful Account Executive at Canary Technologies, Brandon brings a work ethic and a hate-to-lose mentality to everything he does in professional sales. Whether you're selling donuts or closing deals in the tech space, you're dealing with people. Brandon’s focus on active listening and prioritizing the human element of sales creates the edge he needs to accomplish his goals.

In the latest episode of the Tech Sales is for Hustlers – Silicon Valley Series, Brandon digs into the best way to tackle larger goals, compares and contrasts the SDR and AE roles, and highlights why patience can pay off when considering your next sales career move.



Campus Series: Barry Erickson - Life is Unpredictable08 Feb 202200:47:04

After graduating college, you may be stuck thinking “what’s next?” especially if you are not pursuing something specific to your major. What’s on your diploma doesn’t always dictate your career, but your commitment to learning new skills does. 

In this episode of the Campus Series podcast, Director of the Professional Sales Program at the University of Washington Barry Erickson shares what it takes to be successful in sales beyond your degree, the career benefits of flexibility and getting comfortable with change, and factors to consider when picking a company to work for. 



71: Will Ossai - From the Gridiron to the Grind03 Feb 202200:49:51

After a game-changing injury that ended a promising career in the NFL, Will Ossai needed a new outlet for his competitive drive and relentless grit. Enter: professional sales. 

From NFL rookie to memoryBlue SDR, and now an Associate Sales Manager at Radware, Will Ossai is the first to tell you how quickly plans change. Shortly into his rookie year with the Colts, Will received a diagnosis that ended his NFL career before it could even begin. Some would allow that to bench them indefinitely, but Will took this as an opportunity to use his network to find a company that aligned with his drive and put his grit to good use. 

In this latest episode of the Tech Sales is for Hustlers – Silicon Valley Series, Will shows us that there are many ways to achieve the life you want, how being coachable opens unexpected doors, and why there is something to learn from everyone if you are listening.



70: Joe Reeves - Everyone Has Their Own Superpower27 Jan 202201:12:37

A winning team is built from the top down. And Joe Reeves is precisely the type of leader needed to create a championship squad. 

Managing Director of memoryBlue’s Silicon Valley office, Joe has turned his six years with the company into something special. He quickly progressed from SDR to DM, and, ultimately, now steers the ship as the leader of a rapidly growing office. From coaching sports to stage direction to his management experience, he’s observed and absorbed the best of a variety of leadership styles. And that knowledge has helped him lead the Silicon Valley office to over 200% SDR growth and an internal management team that has tripled in size since he took the helm. 

In this episode of Tech Sales is for Hustlers, Joe discusses the way he had to master patience to improve as a manager, the effective methods he deploys to get the most out of a high-performing team, and a behind-the-scenes glimpse into what it takes to create a great office culture in the midst of a global pandemic.  



69: Omari Morgan - The Importance of Fostering Diversity20 Jan 202201:18:09

Omari Morgan has mastered getting outside of his comfort zone – and his commitment to playing the long game with his career is paying off in a big way. 

From his start in sales at memoryBlue seven years ago to his position now as a highly successful Channel Account Manager at SecurityScorecard, Omari has cultivated a powerful network from coast-to-coast. Incredibly self-aware and immeasurably well-versed in his professional craft, he offers up a wealth of knowledge here based on his personal career journey.

In this episode of Tech Sales is for Hustlers, Omari joins us in our Silicon Valley office to outline the importance of increasing diversity in tech sales, highlight the differences between channel and direct sales, and share why company culture is a vital consideration when planning your next career move.

Campus Series: Mark Michalisin - From the Boardroom to the Classroom07 Dec 202300:50:10

With the many misconceptions about the sales profession, it can be easy to paint an inaccurate picture of what the career looks like. For this reason, Mark Michalisin takes the time to debunk these, while also unpacking the skills that have been of importance throughout his career. 

In this episode of the Campus Series podcast, Mark, an Associate Professor of Practice in Sales, shares personal anecdotes from his journey through sales and also introduces his book which aims to inspire and motivate readers across various professions.  



68: Caroline Sullivan - Ms. Phenom13 Jan 202201:05:12

Can introverts succeed in sales? Caroline Sullivan’s career is undeniable proof that the answer is an emphatic yes. 

The 2021 memoryBlue Phenom Alumni Award winner collects accolades and honors in her role as an Inside Account Executive at Rubrik because she understands an important sales secret: demonstrate that you genuinely care about people, prospects, and colleagues, and the achievements will follow. That secret, along with her competitive nature, helped her hit two different quotas on the way to winning two major sales awards in one quarter at Rubrik.  

In this episode of Tech Sales is for Hustlers, Caroline discusses the unique elements of her daily routine that unlock big results, highlights the difference between selling a product vs. selling a service, and demonstrates what the ascension to a closing role really looks like.  



67: Christina Ierullo - Be Your Own Boss06 Jan 202201:02:50

If you’re going to talk the talk, you better walk the walk. Christina Ierullo lives that mantra with an unapologetic style dedicated to elevating her team.

Being the Director of Sales Development at Apty never stops Christina from getting her hands dirty and jumping into the sales trenches alongside her team. There’s no better way to earn respect than leading by example. From her running start at memoryBlue, where she booked three meetings in her first day, to her commitment to building a productive and diverse team, Christina is an undeniable force. 

In the final episode of the Tech Sales is for Hustlers Austin Series, Christina reveals the inner motivations fueling her journey into sales, the steps she takes to build credibility as a leader, and why she’s passionate about creating a diverse team. 



66: Deionte Davis - No Pain, No Gain16 Dec 202100:45:39

How can you compete against someone who is constantly improving their abilities? Once Deionte Davis unlocked this cheat code, the professional sales world changed for him.

Deionte, now a successful Account Executive at Searchspring, deploys a daily improvement style to max out his gains mentally, physically, and professionally. His personal love of health and fitness helped him adopt a self-improvement mindset as an SDR. And that mindset fuels his sales career.

In the newest episode of our Tech Sales is for Hustlers – Austin Series, Deionte reveals what it truly means to invest in yourself, how a tough conversation completely changed his career approach and the core advice he’d give himself before he started his sales career.



65: Stephen Labay - Bet on Yourself09 Dec 202101:00:06

From working in hospitality to managing a team of SDRs, Stephen Labay knows with change, comes an opportunity to learn new things, add to, or refine your current skills, and push yourself to achieve more than last week, last month, last year. 

Alum Ruben Rosado saw Stephen’s competitive nature and ability to grow in tough situations and referred him to join memoryBlue as an SDR. Rolling with the punches was key to Stephen’s success in the SDR role. One day you're hitting it out of the park, and the next, you’re striking out. Now a Sales Development Manager at Couchbase, Stephen can assure you that viewing these moments of trial and tribulation from a different perspective can change not only your mindset, but your performance. 

In this episode of Tech Sales is for Hustlers, Stephen talks about the key qualities of a great SDR, how to create your own opportunities to further your career, and why you need to trust yourself and your abilities. Remember that resilience and determination are attributes you already possess, or you wouldn't be doing this job in the first place. 

64: Jackson Hawkins - Rock, Chalk, J. Hawk.01 Dec 202101:12:58

Most see being a manager as a fast-track to more responsibility, a higher salary, a lofty title, or a bigger office. Jackson Hawkins has different motivations; he loves the thrill of guiding his employees to reach their maximum potential. 

Jackson, now a Managing Director in the memoryBlue Austin office, started his career as an SDR. His journey from SDR, to Delivery Manager, to Managing Director provided him with intimate knowledge of the high-tech sales industry and the experience needed to provide valuable mentorship at all levels in the organization. 

In this episode of the Tech Sales is for Hustlers - Austin Series, Jackson talks about why shedding your ego, focusing on individual needs, setting clear goals for progression, and embracing challenges along the way produce a life and career-changing leader.   



63: Blake Erwin - The Guide18 Nov 202100:47:23

It takes more than a compass to blaze a trail like Blake Erwin.   

Blake, an accomplished Enterprise Sales Rep at Couchbase, charted a course for the entire memoryBlue team as the first to ever be hired by this longstanding client. Since that time, more than 20 elephants have charged down the path he helped build with the database solutions powerhouse. A relentless goal-setter and hard worker, Blake's drive to succeed and commitment to the sales craft fuel his rapid career advancement. 

As the Tech Sales is for Hustlers Austin Series rolls on, you’ll hear Blake explain the key differences between an Inside Sales Rep role and the SDR position, the reason he focuses on career goals vs job jumping, and why there is no “one size fits all” approach to sales positions.

62: David Tharp - The Sales Vet11 Nov 202101:00:07

If you’re not prepared to sweat, stay off the field. David Tharp learned that lesson well during his time as a Marine, and then once again in pursuit of a career in sales.

Today David handles OEM licensing sales in the Global Business Development department at Splunk. Practically destined for a career in sales, he carries on a family legacy in the profession for a third generation. He eventually parlayed his SDR success into a new role with the global data and AI software powerhouse through hard work and an ongoing commitment to his sales craft.

In this second episode of the Tech Sales is for Hustlers Austin Series, David talks about the impact an early sales role in the trucking industry had on his career, the importance of developing a mindset for sales, and how the valuable lessons he learned serving in the military help shape his successful career.



61: Sam Burkhalter - How to Make Progress By Being Patient04 Nov 202100:49:30

If at first, you don’t succeed, keep trying until you do. Sam Burkhalter applies this motto to whatever he pursues, and his consistent progression suggests he is on to something. 

Now an Inside Sales Representative at Precisely on a strong path to Account Executive, Sam preaches the power of persistence. You’ll never master anything if you don’t stick with it long enough. Sam overcame cold-calling nerves at memoryBlue with repetition, patience, and — above all — commitment to his long-term career goals. Overcoming unexpected challenges through consistent preparation fortifies Sam’s approach to growth. 

In this episode of Tech Sales is for Hustlers, Sam shares insights on how to improve your cold-calling confidence, the winning moves he unlocks through prospect research, and why staying committed when the going gets tough yields the best outcomes.

60: Jeremy Mills - The Boomerang28 Oct 202100:51:44

If some is good, more is better. That was the approach Jeremy Mills used with memoryBlue, and you can’t argue with the results.

Jeremy, now an accomplished Account Development Representative at Fictiv, pulled off a rare feat by getting hired out twice in two tours with memoryBlue. The first time through, he learned the hard way, including more than a few cold call calamities. But he reassessed his methods, sharpened his craft, and used a customer-centric approach to generate impressive results the second time around.

In this episode of Tech Sales is for Hustlers, Jeremy reveals his strategic moves on LinkedIn, what he learned working in the restaurant industry that prepped him for sales, and why thinking like your prospects dramatically changes sales conversations.



59: James Manning - Climbing The Ladder21 Oct 202100:49:36


A sales call for novices can feel like an open mic on improv night. James Manning prefers to enter the show highly prepared for the opening 30 seconds.  

James, now a Business Development Representative at ScienceLogic, started his sales career as a self-described “theatrical” SDR. But he quickly learned focus, discipline, and mastering the opening moments of a sales call create repeatable success. Today James sticks to a specific vision of his future while carving out a career in enterprise software sales that is built to last.

In this episode of Tech Sales is for Hustlers, Chris and Marc uncover James Manning’s secrets to sales success. You’ll hear why James relentlessly plays the long game with his sales career, understand why he believes patience in an impatient profession pays off, and how struggling as an SDR helps build sales resilience the right way.


Campus Series: Semira Amirpour - The Importance of Cultural Intelligence 09 Nov 202300:58:35

Sales education is far more nuanced than simply teaching sales. For Semira Amirpour, it requires a commitment to understanding and respecting diverse cultures in the business world and an ability to constantly adapt based on external factors and a rapidly evolving field. 

In this episode of the Campus Series podcast, Semira, a Professor of Instruction at the University of Texas at Dallas, discusses the importance of cultural intelligence in sales and marketing education, the challenges and opportunities presented by rapidly evolving technology in this space, and the crucial role adaptation and agility play in her career.  



58: Ceilidh Kurkoski - The Growth Mindset14 Oct 202100:43:26

She may have started out cleaning up messes, but now she’s just cleaning up. Ceilidh initiated her career as a janitor in an Austin (TX) gym, but her exceptional work ethic quickly moved her into management and ultimately jumpstarted her career in sales. 

Ceilidh thrived in the cold-calling trenches for 2.5-years here at memoryBlue. From SDR to Senior SDR to recruiting, Ceilidh ran the gamut of the sales development obstacle course, gaining invaluable skills and insights that still serve her today as the Senior Digital Marketing Consultant at Apogee Results.  

In this episode of Tech Sales is for Hustlers, Ceilidh shares her real-life underdog story with our listeners. Hear her perspective on the pros and cons of taking a unique career path, fresh insight on how being grounded in sales helps her as a “swiss army knife” team player today, and why the growth mindset she honed at memoryBlue helps her unlock a career full of possibilities.


57: Victor Mata - Stay Curious07 Oct 202100:52:16

When Victor Mata spent time working around a forklift, he couldn’t resist the opportunity to learn to operate one himself. It’s the same natural curiosity that allows him to thrive today in the professional sales world. 

Victor, now a highly successful Enterprise Business Development Rep for ThreatConnect, unpacks a compelling personal story starting with his deep roots in Venezuela to his winding journey to the United States in the latest edition of Tech Sales is for Hustlers. Through it all, his disparate cultural immersion and experience in a wide range of initial jobs provided a first-rate education in the ever-elusive and frequently temperamental subject matter: human nature.  

Tune in to the latest episode to hear Victor explain why he values understanding prospect personas above all else in sales, how early roles as a door-to-door salesman and restaurant server impacted his professional future, and how his quest to never stop asking “Why?” drives him perpetually forward.



56: Libby Galatis - The Queen of Recruitment30 Sep 202101:14:22

Life turns dramatically on a few pivotal moments. For Libby Galatis, the clock almost struck midnight on the idea of working at memoryBlue when her recruiter came through in the clutch.

Libby, now the 5th most tenured employee in the company, was minutes away from accepting another job offer before landing her initial memoryBlue role. She can only be fittingly described as the undisputed Queen of Recruiting at memoryBlue. Libby has personally sourced, recruited, hired, and influenced hundreds of current and former employees to launch their professional high-tech sales careers through these halls. But she is no stranger to the struggles of sales, having started as an SDR before finding her calling as a recruiter. And it’s precisely that personal experience which makes her such an effective advocate for the rewards of a professional sales career.

Company Co-Founders Chris Corcoran and Marc Gonyea catch up with Libby, Manager of Internal Recruitment at memoryBlue, in the latest episode of Tech Sales is for Hustlers. You’ll hear Libby explain why she’s extremely honest with recruits on the challenges of sales, how she thrives in a highly competitive recruiting landscape, and why the skills people build at memoryBlue will create a solid foundation for professional success.



Campus Series: Stefanie Boyer - Find Your True Passion23 Sep 202100:43:46

From fighting fires to stoking them through dynamic sales competitions, Stefanie Boyer’s road to professional sales education is riveting.

Dr. Boyer, Professor of Marketing and head of the sales program at Bryant University, never lost the drive to compete after suffering a career ending injury as an athlete in college. The pivot in life took her on a wild ride including stops as a firefighter, a stint in door to door sales, and ultimately a career as a highly successful professional sales educator.

In the latest episode of our Tech Sales is for Hustlers: Campus Series podcast, hosts Kristen Wisdorf and Libby Galatis sit down for a fantastic session with Dr. Boyer. You’ll hear her share why she believes sales can’t only be taught in the classroom, why professional detours are one of the best things that can happen to you, and the reason she encourages her students to practice the art of sales through tough yet practical competitions.



Campus Series: Ryan Mullins - Dr. Sales16 Sep 202100:42:28

Translating wind-tunnel performance into $30M plane design recommendations at Boeing turns out to be a phenomenal entrée into a professional sales education career.

Dr. Ryan Mullins, an award-winning author, Associate Professor in Marketing, and Executive Director of the Sales Innovation Program at Clemson University, traveled a fascinating route from aerospace engineering to his role as a dynamic sales educator. Now he harnesses his past to train and prepare the next generation of expert sales professionals.

Meet Dr. Mullins on this week’s episode of Tech Sales is for Hustlers: Campus Series. Tune in as hosts Kristen Wisdorf and Libby Galatis uncover how he developed one of the most successful sales programs in the country, why he takes an analytical approach to teaching sales, and why he believes in exposing students to a wide variety of sales education activities inside and outside the classroom.

Campus Series: Howard Dover - Skill, Drill, and Support09 Sep 202100:47:24

For Dr. Howard Dover, there is no success for his students without unwavering support from leadership. This is precisely how his sales program at the University of Texas at Dallas differentiates itself from other programs. 

Dr. Dover, the Director of the Sales Program at the University of Texas at Dallas, founded the sales program at UTD and has carefully cultivated its steady growth over the years. He believes the hallmark of his dynamic sales program is the ability to give away scholarships and change lives by granting access to the program for those who otherwise would not have been able to join.

Tune in to this week’s Tech Sales is for Hustlers: Campus Series episode with hosts Kristen Wisdorf and Libby Galatis to hear Dr. Dover share what it takes to be a successful sales mentor, offer his perspective on collegiate sales competitions, and outline what he asserts are the three pillars of successful sales pros: the skillset, the toolset, and the mindset.



Campus Series: Faye Hall Jackson - CEO of Self26 Aug 202100:36:08

Faye Hall Jackson formed a core value early in her life: regardless of where you are, you are always CEO of yourself. 

It’s a belief her parents instilled in her. Passing that life ownership lesson on to her sales students is a major part of her mission as a Professor in the Department of Management, Sales, and Marketing at Tuskegee University. She helps students understand that you can fail, make mistakes, get back up, and even fail again. But if you constantly put in the work to make it better, the sky is the limit. That is what it means to be the CEO of your life, and that is precisely what it takes to succeed in professional sales.

On the latest Tech Sales is for Hustlers: Campus Series podcast, sales educator Faye Hall Jackson joins hosts Kristen Wisdorf and Libby Galatis for an engaging conversation. She reveals why she teaches students to value so much more then compensation in an initial sales job, how she teaches the concept of consultative sales, and why sales is not just about selling any longer.



Campus Series: Brent Baker - The "Aha" Moment19 Aug 202100:43:07

What are transferable skills? As Dr. Brent Baker illustrates for his students, the same skills that help you become a better sales pro can help you be a better spouse, a better worker, and a better friend.

Dr. Baker, Associate Professor at the Florida Gulf Coast University, prepares future pros to sell the most difficult products and technologies. But that's not all. He encourages them to think creatively, turn themselves into problem solvers, and sell value above all else.

In this episode of Tech Sales is for Hustlers Campus Series, Dr. Baker joins hosts Kristen Wisdorf and Libby Galatis to discuss the connections between sales and life. He shares his incredible story about parting ways with the corporate world to teach sales, how the military made him more responsible, and how one "aha" moment he had with a student made him realize his work makes a big difference.



Campus Series: Bill Steiger - Humor Is a Powerful Sales Tool12 Aug 202100:42:01

Dr. William Steiger, an Associate Lecturer at the University of Central Florida since 2009, has learned a lot about the industry watching sales go from a last resort to a competitive program throughout his long and fulfilling career as a sales professor. His competitive sales program selects students with a true passion for sales, regardless if they fit the "typical" sales persona. 

As sales has evolved over the years, he's seen the multiple paths to success for all types of sales representatives. Dr. Steiger unexpectedly found that introverts are some of his most successful students because they are good listeners, and sales is all about paying attention to your customers' needs and wishes.

Listen in to this week’s episode featuring Dr. Steiger to gain a unique insight into the evolution of collegiate sales programs. Also, hear his thoughts on why every job is a sales job, how listening is a salesperson most valuable skill, and why he loves teaching sales so much that he doesn't want to retire.



Campus Series: Alex Milovic - Don't Be Afraid of Opportunity05 Aug 202100:43:17

Attending a professional conference and wandering into the right breakout room can change your life. Just ask Dr. Alex Milovic, Assistant Professor of Practice – Marketing and founder of the Center for Professional Selling at Marquette University.

While completing his Ph.D. in Marketing, Dr. Milovic attended an event that included a side session on professional sales and it crystalized his own path forward. He went on to start the sales program at Marquette in 2014, and his efforts are directly shaping the future for the stand-out sales pros of tomorrow.

In the latest Campus Series episode of Tech Sales is for Hustlers, Dr. Milovic joins co-hosts Kristen Wisdorf and Libby Galatis to explain why he encourages students to always play the long game, how he preps them for their inevitable “pit of despair” moment, and why he believes failure is a key ingredient to career progress.



Campus Series: Thom Coats - Shaping Sales Superstars26 Oct 202300:51:11

The best educators are those who have had success and real-world exposure to their subject matter. Thom Coats is no exception, with his entrance into sales academia after a successful sales career. 

In this episode of the Campus Series Podcast, Thom, a Professor, and Director of the Center for Professional Selling at Middle Tennessee State University, discusses the way his sales education is grounded in experiential learning and networking, and shares his expansive plans for the future of the Center for Professional Selling. 



55: Dan Yorkey - Be a Mentor, Not a Boss29 Jul 202101:25:38

If you grow up in wine country, making fancy wines might seem like a natural career choice. But Dan Yorkey pivoted off that path early on and he’s never looking back.

A native Californian now turned East Coast sales pro, Dan discovered a natural talent for sales born from his early experiences helping customers and working for his parents in an auto parts store. And as you’ll hear in this episode of Tech Sales is for Hustlers, Dan keeps a few core beliefs that are sacred to his success in sales.

Today Dan is a successful Senior Manager of Global Business Development at BioCatch. Among other priceless pearls of wisdom, tune in to hear why he always knows his sales numbers cold, why he prioritizes desire over experience when hiring SDRs, and the secret sauce behind his equal parts manager and mentor leadership style.



54: Joey Cohen - Always Play the Long Game22 Jul 202101:05:44
Joey Cohen is a testament to memoryBlue's commitment to elevating from within. 7 short years ago, Joey joined memoryBlue as a Sales Development Representative. In those 7 years, Joey has been an integral part of developing sales teams for each of our services and mentoring the next generation of sales talent. 

While he's not quite in the same place as he was 7 years ago, some things never change as Joey still doesn't know how to tie a tie, but that doesn't matter because he's still a master of selling the intangible. His secret? Patience and commitment to following through on his goals. 

The sales industry is rough, particularly for newbie SDRs and young professionals. It's not easy getting that first 'No' from a prospect. But that's Joey's sweet spot. Joey says the key is never to burn a bridge with your clients. Instead, focus on nurturing the prospect by providing value over time to turn that 'No' into a 'Yes.' 

Tune in to this week’s episode of Tech Sales is for Hustlers featuring Senior Account Executive, Joey Cohen as he dives deep into the value of being resilient, why having a learning mindset is vital, and how to effectively push through the hard times.



53: Kaitlyn Garish - Don't Be Afraid to Disappoint15 Jul 202100:56:09

Think it’s easy to make the leap from SDR to Manager? Kaitlyn Garish has a small piece of advice for you – buckle your seatbelt!

Kaitlyn, now a successful Commercial Account Manager at Invanti, has had an amazing start to her sales journey that has taken her from Silicon Valley to New York and now to Austin, TX. From her strong start as an SDR at memoryBlue to her elevation into SDR management and beyond, she consistently works to keep the bigger picture in mind no matter how rocky the path ahead may appear.

Catch Kaitlyn on this week’s episode of Tech Sales is for Hustlers, where she shines light on her experiences as a woman in professional sales, spotlights the unique differences between being an SDR Manager and an AE, and why she believes so firmly in the power of surrounding herself with great people in her professional life.



52: Thaddeus Walsh - Success Is Addictive08 Jul 202101:29:40

Imagine being so curious and committed to problem solving that you end up building a Google Sheet for sales reporting that nearly breaks the internet.

Thaddeus Walsh is that guy – a sales pro who goes way beyond the call of duty because he takes time to really understand the heart of the matter. That “dive deep” style has led him to continuous success at every step of his career.

Thaddeus, now a Solutions Architect at Cmd, is simply one of memoryBlue’s most notable alumni. A standout SDR and Delivery Manager, Thaddeus shares why taking the time to understand your space inside and out sets you apart, how he refuses to accept that something is too difficult to learn, and why managing people has taught him five times more than any individual contributor role he’s ever held.



51: Ruben Rosado - Consistency is Key24 Jun 202101:00:54

Can a person be a YouTube star, a mastermind salesperson, and a company rep that keeps trying despite the obstacles? Meet Ruben Rosado, Account Executive at Confluent, a company that's slowly but surely winning in a digital-first world.

Ruben has always wanted to work his way, and that's how he decided to get into sales. One of his first and most memorable experiences refers to selling timeshares across Wyndham. It helped him acquire valuable selling skills that later allowed him to become a mastermind company rep, always ready to learn new lessons and get better at what he does.

In this episode of Tech Sales is for Hustlers, Ruben Rosado shares his story with our hosts Chris Corcoran and Marc Gonyea. He explains why he believes in the power of discipline, what self-improvement means to him, and how he sees himself in the next 3 to 5 years.



50: Carly Prunier - Sunday Afternoons with Carly17 Jun 202100:57:47

"It's not easy, but you have to want it. If you don't want it, it's not for you." That's what Carly Prunier, Sales Development Representative at Snyk, thinks about sales. She points out how important it is to be highly motivated, goal-oriented, and the wisdom it takes to succeed. Carly believes that building strong and sincere relationships with potential clients is the best first step toward personal and professional improvement.


In this episode of Tech Sales is for Hustlers, Marc Gonyea and Chris Corcoran talk with Carly Prunier about her beginning in sales. Carly reflects on the most important aspects of her personality and professional growth. She explains in detail what a sales rookie can expect when starting a new career and how to overcome the most common obstacles.


Tune in and learn why Carly thinks that women are better at sales, why it is essential to make a distance between personal life and business, how to protect yourself from failure and burnout, and much more.



49: Sadie Kneuper - Listen, Understand, Engage10 Jun 202101:04:39

Sadie Kneuper, Enterprise AE at CB Insights, will tell you the difference between chatting and listening is simple – people chat, sales pros listen. And, as she explains to her team of SDRs during training, it’s the single best way to get to know your customer and help solve their problems.

Sadie is a student of the game and was a Semi-Finalist in the memoryBlue 2021 Alumni of the Year competition. Today she manages her own high-performance SDR team.

In this episode of Tech Sales is for Hustlers, Sadie relays how honest conversations can yield valuable information, why she takes time to learn from her SDRs even as she teaches them the ropes, and how she makes being a “wild pro” work in a non-traditional way.

48: Tommy Gassman - "The Figure it Out" Factor03 Jun 202101:12:29

He may have been born to drive fast cars, but Tommy Gassman certainly found sales to be the next best option.

Tommy, a dedicated muscle car enthusiast, sports a decade-long track record of sales success at memoryBlue that makes him one of the most compelling figures in company history. He over-achieved as an SDR, helped create the firm’s first internal sales team, built it into a high-performance machine, and has been instrumental in creating massive company growth ever since.

On this special episode of Tech Sales is for Hustlers, we return to the roots of the firm with Tommy Gassman, memoryBlue’s Head of Growth. Tommy lets listeners sit shotgun on a wild ride down memory lane as he discusses his first successful (and not-so-successful) sales deals, the pre-cell phone era, and that time he almost quit. Don’t miss this one!



Campus Series: Wayne Keene - Curiosity, Empathy, and Appreciation27 May 202100:49:57

A college degree doesn't make someone a good salesperson or a great steelworker. Good salespeople understand other people, listen to them, and know-how to communicate with them. Other things that define a salesperson include curiosity, empathy, appreciation, and even tolerance. But can students learn those things in college, or these qualities come naturally?

Dr. Wayne Keene, a professor at the University of Missouri, talks about his thorny path to success and his rich experience in different job positions - from a janitor at Walmart to a sales professor with a Ph.D. He shares the most valuable advice future salespeople will find helpful, including the challenges one must overcome to succeed.

In this episode of Campus Series, Dr. Wayne Keene and hosts Kristen Wisdorf and Libby Galatis talk about the importance of choosing the job you love over the money. How strong communication skills can help a salesperson grow, and how life can bring us to the most unexpected places.



Campus Series: Deirdre Jones - Everyone Is in Sales20 May 202100:48:52

No matter what you do for a living, you’re in sales. And Deirdre Jones makes sure all of her students understand this important lesson.

Deirdre is the Director of the Edward H. Schmidt School of Professional Sales at the University of Toledo, and few can match her passion for professional sales. She often tells students a sales course in college could be the single most important and applicable class any of them will take. The skills, lessons, and tactics applied in professional sales will serve them well no matter where they end up.

In this episode of the Tech Sales is for Hustlers: Campus Series podcast, hosts Kristen Wisdorf and Libby Galatis get exclusive insight into the sales program at University of Toledo through Deirdre’s dynamic perspective. She dispenses a wealth of knowledge in this episode, divulging everything from her own personal secrets for sales success to her unique insights born out of running one of the first college sales programs in the country. 



Campus Series: Mark Johnston and Greg Marshall - A New Approach to Teaching Sales19 Oct 202300:35:23

Working in sales is extremely hands-on and therefore the training and education prior should be no different. Greg Marshall and Mark Johnston have been a witness to the way interactive and immersive sales education experiences can lay the foundation for pro-level selling.   

In this episode of The Campus Series Podcast, Greg and Mark, Professors of Marketing at Rollins College, discuss their career journeys and shared passion for sales management, while speaking to the challenges of crafting a curriculum and the ever-evolving world of sales education.  



Campus Series: Tim Butler - Asking The Right Questions13 May 202100:43:51

Sales is an often-misunderstood profession, and it’s not always a “top of mind” career path for college students. 

Yet through his dedicated efforts in higher education, Tim Butler is working to change all of that.  As the Director of the Steele Center for Professional Selling at the University of North Alabama, Tim is pioneering a sales program that is changing the lives of the students by setting them up for success in the sales world. 

As he explains to his students, a sales career is about much more than the money - it’s about adding value to a company. And he refuses to believe there is only one type of person or personality that thrives in sales. It’s about product knowledge, problem-solving capabilities, and critical thinking, all of which can be taught in sales education. 

In this episode of Tech Sales is for Hustlers: Campus Series, hosts Kristen Wisdorf and Libby Galatis get Tim Butler’s take on breaking the stereotypes around sales, the essential qualities of a successful sales student, and how he is looking to grow the program at the University of North Alabama to reach as many students as possible. 



Campus Series: Riley Dugan - The Heart of Sales is Persuasion06 May 202100:41:47

In the new episode of Campus Series, Riley Dugan joins Libby Galatis and Kristen Wisdorf to discuss sales. Riley is a professor of marketing at the University of Dayton and very passionate about his calling. He believes persuasion is the heart of everything we do. 


Riley is a big fan of experiential learning. In his courses, students have the chance to participate in role-plays and learn the skills of negotiation. He is probably the only professor in the country introducing ancient Greek philosophy to sales students. 


The guest reveals why students choose to come to the University of Dayton and discusses the importance of practical knowledge. He teaches students to be patient and deal with rejection. Every job offer that comes their way is worth consideration, and they should look at it as a part of professional growth.



Campus Series: Greg Accardo - Good Habits Make Great Salespeople29 Apr 202100:46:50

If you’re serious about prepping college students for the professional world, why not put them in the position to manage right away?

The most powerful lessons Greg Accardo, the first Director of the LSU Professional Sales Institute at the LSU College of Business, teaches his students is about the daunting transition from college to a career. Greg’s unique approach to education helps them prepare for the professional sales world. 

One of his most unique methods? Creating a “work-like” hierarchy, having his students self-appoint managers and SDRs who eventually grade their team on their work in order to prepare them for the obstacles of sales leadership and real world accountability. 

In this episode of Tech Sales is for Hustlers: Campus Series, Greg recounts his unique path to sales and reminds students that there is no professional success without patience and dedication. Listen in as Kristen and Libby dig into Greg’s sales advice through an educator's perspective including how he teaches his classes that reading, mentorship, and asking questions are the pillars to success in any sales industry.

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