Explore every episode of the podcast Talking about Coaching
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| Recording my coaching sessions? Benefits & Pitfalls - Episode 95 | 01 Jan 2026 | 00:26:42 | |
In this episode, Yannick Jacob, Siwash, and Nicki dive into the evolving landscape of coaching in the digital age. They explore the benefits and challenges of recording coaching sessions, particularly with the integration of AI. The discussion covers ethical considerations, client comfort, and the potential for AI to enhance coaching practices. Tune in to discover how technology is reshaping the coaching experience and what it means for both coaches and clients. Chapters
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Keywords: coaching, AI in coaching, recording sessions, client comfort, ethical considerations, technology in coaching, coaching practices, digital age, human connection, coaching insights ____
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| Pre-designed coaching programmes - friend or foe? - Episode 94 | 18 Dec 2025 | 00:17:28 | |
A few coaches recently have brought questions about set coaching programmes into the supervision room. Marketing-wise, set programmes are an excellent way to instill certainty and trust in your coaching, by selling the idea that a “proven method” or relied upon series of exercises, assessments, or lines of inquiry are going to create a particular outcome within a certain timeframe. Now every serious coach knows that in reality, those kind of journeys at best are opening doors into the conversations that really matter, and at worst are a complete distraction from having those conversations. And yes, sometimes, when we pick the right client for our programme, they absolutely deliver. But it means we’re keeping to a tight niche. There is some value in guided journeys, for sure, though also definitely a number of pitfalls. So today we are digging into some of the pros and cons of set coaching programmes. ____
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| How do you get over the stigma of calling yourself a “Life Coach”? - Episode 85 | 13 Feb 2025 | 00:26:57 | |
In this conversation, Nicki and Yannick delve into the complexities surrounding the stigma that the job title “life coach” carries, exploring personal experiences and societal perceptions. They discuss the importance of accreditation and professional standards in the coaching industry, as well as the financial motivations that can sometimes overshadow the genuine intent of coaching. The dialogue also touches on global perspectives on coaching stigma, highlighting how different cultures perceive life coaching and the challenges faced by coaches in various regions. ____
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| Is it better to coach clients in person than online or on the phone? | 06 Feb 2020 | 00:11:11 | |
Trainee coaches often ask: "Is it better to see coaching clients face-to-face as compared to video calls like Zoom or Skype or telephone coaching?". Even experienced coaches have, in my experience, often not really reflected on how and why they work the way they do. It just so happened that they do most of their coaching the way they do and it's worth zooming in on this interesting topic. Truth is all formats have their pros and cons and in today's episode we're discussing what some of these are. What are your preferences?
Support us on Patreon: https://www.patreon.com/talkingaboutcoaching | |||
| I think my coaching client might need therapy. What do I do? | 23 Jan 2020 | 00:13:44 | |
You may have been in this scenario before: A client approaches you for coaching but along the way you get the feeling that they might be in need of a therapist. Maybe there's a past trauma, they want to delve deeper than you feel comfortable or perhaps you're at your wit's end and feel they need a different sort of intervention. How far can you go? Where's the line? How can we know? What to say? And who makes the rules anyway?
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| Is any coach worth $5000 per session? | 09 Jan 2020 | 00:22:59 | |
Some coaches charge tremendous amounts for a single session. We've heard various different versions of the above question over the years and wanted to address how in some instances this is justified while in others you're probably being scammed.
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| How should I dress as a coach? | 09 Jan 2020 | 00:09:40 | |
In this episode Nicki, Siawash and Yannick are discussing what to wear as a coach and whether there are any rules or guidelines. We tell some entertaining anecdotes and talk about why it does and doesn't matter what you wear as a life or buiness coach.
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| How much should you charge? | 12 Dec 2019 | 00:23:37 | |
In this episode we're talking about a question we hear often from coaches who are starting out: How much should I charge for my coaching services? This is a complex question and there are many answers. We hope to provide some interesting angles on the question that can help you figure out the right amount and different pays to charge for your coaching.
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| Do you give your clients homework? | 28 Nov 2019 | 00:10:23 | |
In this episode we're discussing whether it's helpful to assign clients homework, growth actions or other exercises to do between sessions as to help them grow.
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| How do I deal with a coaching client who comes to the session with no agenda? | 07 Nov 2019 | 00:20:25 | |
In this episode we consider some different approaches for coaching a client who comes to their first coaching session with no agenda, no goal and perhaps no real hunger to work on themselves. | |||
| How do I get more coaching clients? | 07 Nov 2019 | 00:10:01 | |
This is probably the most asked question by coaches, certainly the one we see most often on forums, groups and when we coach other coaches who are trying to build their businesses. How do we get to help more people? How can we create conversations with prospects so that we get to work with them? How can we sign up enough clients so that we can live off of our coaching skills? | |||
| Is it important to be qualified, certified and accredited? | 07 Nov 2019 | 00:09:31 | |
In this episode we share our views on whether it's important to get a coaching qualification and whether it's necessary to be certified and accredited in order to be a good life or business coach. We come across this question often when talk about coaching with other coaches. It's also a topic that comes up often for coaches in supervision. Opinions vary considerably so we wanted to discuss it. Let us know what you think! | |||
| Introducing "Talking about Coaching" - The podcast for coaches by coaches | 07 Nov 2019 | 00:08:52 | |
Here we are, talking about coaching. | |||
| Deep Dive on Sales, Marketing & Love with Andrea Matuz | 06 Feb 2025 | 01:47:28 | |
In this conversation, Yannick Jacob and Andrea Matuz explore the intricate relationship between coaching, supervision, marketing, and sales. They discuss the importance of authenticity in both the coaching process and marketing strategies, emphasizing the need for coaches to connect with potential clients while also navigating their own discomfort with visibility and sales. The dialogue highlights the significance of numbers in tracking progress and the necessity of building genuine relationships in the coaching field. Ultimately, the conversation aims to inspire coaches to embrace marketing and sales as integral parts of their practice, fostering a mindset shift towards viewing these elements as opportunities for connection rather than mere transactions. In this conversation, Andrea Matuz and Yannick Jacob explore the intricacies of coaching, marketing, and the importance of authenticity. They discuss how coaches can effectively connect with clients, the significance of personal stories in marketing, and the challenges of establishing a coaching business. The dialogue emphasizes the need for coaches to leverage their existing skills, navigate ethical marketing practices, and engage in meaningful conversations to foster connections. Ultimately, the discussion highlights the journey of building a coaching practice while remaining true to oneself and one's values. Andrea is an experienced Coach, Mentor, and Coach Supervisor with a passion for helping both new and seasoned coaches to build and grow their coaching skills and an authentic business. As a Business Coach and Mentor, Andrea supports coaches in transforming their passion into a sustainable business that not only provides a living but also makes a meaningful impact. In her role as a Coach Supervisor, Andrea fosters a safe and confidential environment for open, reflective conversations where coaches can explore their challenges, gain insight into their strengths and identify areas of growth. Andrea has a keen interest in ‘sales and marketing psychology’, which influences her work as a business coach. This insight allows her to guide coaches in understanding their own mindsets and behaviours and those of their clients, helping them craft more compelling value propositions and build stronger, authentic connections. To learn more about Andrea’s work, visit her LinkedIn.
Never miss an episode by signing up to our mailing list: Continue the conversation - Join the community! Find more deep dives here. Short episodes of Talking about Coaching addressing specific questions are here. You can also find us on all major podcast platforms. If you'd like to support what we do, please consider a positive review, leave a comment or tell a friend or colleague about this episode. You can see COACHING DEMOS from many of our podcast guests as part of Yannick's Coaching Lab. In the Lab you’re a “fly on the wall” for a 45min live coaching demo followed by Q&A and conversations with the coach and client and (optional) experimental breakouts in triads. Members of the Lab can re-watch recordings of sessions they’ve missed and VIP Members have access to the entire Vault of available coaching demos: | |||
| How do you close consultations effectively? - Episode 84 | 30 Jan 2025 | 00:21:01 | |
In this conversation, Yannick Jacob and Siwash Zahmat delve into the nuances of closing consultations in coaching. They discuss the importance of leaving time for closing, ethical considerations in sales, and the transition from coaching to closing. The dialogue emphasizes the need for a structured approach while maintaining a client-centered focus, exploring how to create options for clients and the significance of creating space for decision-making. They also touch on the use of checklists to streamline the closing process and ensure that clients feel supported throughout their decision-making journey. In this conversation, Yannick Jacob and Siwash Zahmat explore the intricacies of coaching sales processes, focusing on payment discussions, client commitment, and the importance of building relationships over mere transactions. They emphasize the need for authenticity, clarity, and the ability to address objections while maintaining a supportive environment for clients. The discussion highlights the significance of practicing these skills to achieve mastery in the enrollment process, ultimately leading to successful coaching relationships.
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| Deep Dive on Narrative Linguistic Coaching and Storytelling with Dylan Emerick-Brown | 28 Jan 2025 | 01:59:01 | |
In this conversation, Yannick Jacob and Dylan Emerick-Brown discuss the power of narratives in coaching. They explore how narratives shape our lives and how coaches can work with narratives to help their clients. They also discuss the role of curiosity and discomfort in coaching, as well as the importance of a good editor or coach to help navigate the unknown. The conversation highlights the value of storytelling and the impact it can have on personal growth and transformation. In this conversation, Dylan Emerick-Brown discusses the importance of storytelling in coaching and marketing. He emphasizes the need for authenticity and genuine connections, rather than following a prescribed formula. Dylan also highlights the value of brevity and the power of impactful emotional moments in storytelling. He shares his own coaching experiences and offers insights into the coaching process. Dylan concludes by encouraging people to find joy in making others smile. _____________________________ Never miss an episode by signing up to our mailing list: Continue the conversation - Join the community! Find more deep dives here. Short episodes of Talking about Coaching addressing specific questions are here. You can also find us on all major podcast platforms. If you'd like to support what we do, please consider a positive review, leave a comment or tell a friend or colleague about this episode. You can see COACHING DEMOS from many of our podcast guests as part of Yannick's Coaching Lab. In the Lab you’re a “fly on the wall” for a 45min live coaching demo followed by Q&A and conversations with the coach and client and (optional) experimental breakouts in triads. Members of the Lab can re-watch recordings of sessions they’ve missed and VIP Members have access to the entire Vault of available coaching demos: | |||
| What is the hardest part about being a coach? - Episode 83 | 16 Jan 2025 | 00:16:38 | |
In this conversation, Yannick Jacob and Nicki Siwash explore the multifaceted challenges of being a coach. They discuss the commitment to mastery, the stigma associated with the coaching identity, the impact of personal struggles on professional presence, and the looming influence of AI on the coaching profession. The dialogue emphasizes the importance of understanding one's own journey while supporting others and the need for coaches to evolve beyond basic methodologies to remain relevant in a changing landscape.
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| Deep Dive on a Journey into Positive Existentialism with Dr. Nelly Nguyen | 09 Jan 2025 | 02:24:15 | |
Yannick and Dr. Nelly Nguyen delve into positive-existential philosophy with a focus on coaching. They begin by exploring the significance of names and identity before sharing their paths to the coaching field. Dr. Nguyen recounts her journey from physics to sports and educational science, driven by her curiosity about human suffering and existential questions. The discussion highlights sports metaphors in coaching, the creation of flow experiences, and the vital role of storytelling in understanding human behavior. They stress the need for stories that capture the complexity of human relationships and the importance of teaching children to navigate nuances and tough questions. Parenting, they suggest, should balance unconditional love and structure. Never miss an episode by signing up to our mailing list: Continue the conversation - Join the community! Find more deep dives here. Short episodes of Talking about Coaching addressing specific questions are here. You can also find us on all major podcast platforms. If you'd like to support what we do, please consider a positive review, leave a comment or tell a friend or colleague about this episode. You can see COACHING DEMOS from many of our podcast guests as part of Yannick's Coaching Lab. In the Lab you’re a “fly on the wall” for a 45min live coaching demo followed by Q&A and conversations with the coach and client and (optional) experimental breakouts in triads. Members of the Lab can re-watch recordings of sessions they’ve missed and VIP Members have access to the entire Vault of available coaching demos: https://gocoachinglab.com - 3 FREE taster sessions available via https://rocketsupervision.com/coaching-lab-coaching-sessions/ Thanks for being a coach. You're making the world a better place! | |||
| How do I deal with overthinking clients? - Episode 82 | 02 Jan 2025 | 00:23:18 | |
In this conversation, the hosts discuss the challenges of coaching clients who tend to overthink. They explore various strategies to help these clients, including understanding their patterns, using cognitive and somatic approaches, and emphasizing the importance of mindfulness and present moment awareness. The discussion also highlights the need for courage to take action despite uncertainty and reframes overthinking as a potential strength when managed properly.
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| When did coaching “click” for you? Was it instant or gradual? - Episode 81 | 19 Dec 2024 | 00:21:59 | |
In this conversation, Talking about Coaching hosts Yannick Jacob, Siwash Zahmat, and Nicki Drab discuss their personal journeys into coaching, exploring how their experiences shaped their decision to pursue this career. They reflect on the evolution of coaching as a profession, the impact of personal growth, and the importance of emotional resilience in helping others. The discussion highlights the diverse paths individuals take to become coaches and the significance of self-discovery in this process, and addresses Katie’s question: “How long did it take for you to realise you wanted to be a coach? Was it instantaneous or did it grow on you as you got better? Excuse the pun!” Keywords Takeaways
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| Deep Dive on Jungian Coaching with Avi Goren-Bar | 11 Dec 2024 | 02:05:06 | |
In this dialogue, Yannick Jacob talks to Avi Goren-Bar, a Jungian coach and psychologist, about his approach to coaching and the integration of Jungian psychology. Avi shares his personal journey into the field and discusses the importance of creativity and art therapy in his work. He explains his unique coaching method, which combines Jungian principles with Gestalt therapy and uses coaching cards to elicit dialogue with the unconscious. Avi emphasizes the need for coaches to have a deep understanding of the unconscious and suggests that his Jungian coaching program is accessible to individuals without a therapeutic background. The conversation explores the responsibility of coaches when working with clients' shadows and the importance of creating a safe and structured environment. They discuss the concept of the shadow in Jungian coaching and how it relates to inferiority and rejection. The conversation also touches on the role of psychological types, such as MBTI, in coaching and the potential for growth and self-discovery in encountering the shadow. They briefly discuss the intersection of coaching and psychedelic experiences. Never miss an episode by signing up to our mailing list: Continue the conversation - Join the community! Find more deep dives here. Short episodes of Talking about Coaching addressing specific questions are here. You can also find us on all major podcast platforms. If you'd like to support what we do, please consider a positive review, leave a comment or tell a friend or colleague about this episode. You can see COACHING DEMOS from many of our podcast guests as part of Yannick's Coaching Lab. In the Lab you’re a “fly on the wall” for a 45min live coaching demo followed by Q&A and conversations with the coach and client and (optional) experimental breakouts in triads. Members of the Lab can re-watch recordings of sessions they’ve missed and VIP Members have access to the entire Vault of available coaching demos: https://gocoachinglab.com - 3 FREE taster sessions available via https://rocketsupervision.com/coaching-lab-coaching-sessions/ Thanks for being a coach. You're making the world a better place! | |||
| How can I avoid getting distracted during coaching sessions? - Episode 80 | 05 Dec 2024 | 00:19:22 | |
In this conversation, the Talking about Coaching hosts discuss the challenges of maintaining focus and presence during coaching sessions, particularly in the context of listening fatigue. They explore personal experiences with distractions, the impact of ADHD, and strategies to enhance listening skills, including mindfulness practices, visualization techniques, and intention setting. The conversation emphasizes the importance of self-awareness and responsibility in coaching, as well as the need for continuous improvement in listening abilities. The speakers encourage sharing knowledge and best practices among coaches to foster a supportive community. Keywords Takeaways
Chapters 00:00 Listening Fatigue in Coaching
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| My [_____] died. When & how can I start coaching again? - Episode 93 | 04 Dec 2025 | 00:43:26 | |
Yannick and Nicki have been facing some significant loss in their recent past and in this episode decided to discuss their journey of getting back into coaching clients. Grief and bereavement are experienced on a spectrum and everyone is ultimately navigating their own journey, but questions such as “When is it appropriate to see clients again?”, “Do I disclose what happened to my clients?”, “How do I stay focused on my client’s issues?”, or “To what extent do I need to have processed my own loss before I can work with clients efficiently?” are certainly questions that many coaches are asking themselves after facing significant challenges. Takeaways
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| Deep Dive on Creative Coaching Techniques, Research & Ethics with Beth Clare McManus | 28 Nov 2024 | 02:33:00 | |
In this conversation, Yannick Jacob and Beth Clare McManus explore the intersection of coaching, creativity, and research. They discuss the importance of making research accessible, the role of creativity in coaching, and the ethical considerations that arise when using art and music in practice. The dialogue emphasizes the need for coaches to be aware of their influence on clients and the significance of supervision in navigating these complex dynamics. Through practical examples, they illustrate how creative approaches can enhance the coaching experience and foster deeper connections with clients. In this conversation, Yannick Jacob and Beth Clare McManus delve into the ethical considerations surrounding coaching practices, the blurred lines between coaching and therapy, and the importance of critical thinking in the coaching profession. They discuss the necessity of contracting, the role of emotions in coaching, and the emerging trends such as AI and arts-based coaching. The dialogue emphasizes the need for coaches to reflect on their practices and the ethical implications of their work, ultimately advocating for a more critical approach to coaching. Never miss an episode by signing up to our mailing list: Continue the conversation - Join the community! Find more deep dives here. Short episodes of Talking about Coaching addressing specific questions are here. You can also find us on all major podcast platforms. If you'd like to support what we do, please consider a positive review, leave a comment or tell a friend or colleague about this episode. You can see COACHING DEMOS from many of our podcast guests as part of Yannick's Coaching Lab. In the Lab you’re a “fly on the wall” for a 45min live coaching demo followed by Q&A and conversations with the coach and client and (optional) experimental breakouts in triads. Members of the Lab can re-watch recordings of sessions they’ve missed and VIP Members have access to the | |||
| Any advice for my coaching website? - Episode 79 | 21 Nov 2024 | 00:06:11 | |
In this conversation, Talking about Coaching hosts Yannick Jacob, Nicki Drab, and Siwash Zahmat discuss the essential elements of creating a coaching website. They emphasize the importance of using the website as a tool to initiate conversations rather than just a “sophisticated business card”. The discussion covers the significance of building relationships, the role of simplicity in design, and the potential of social media as an alternative to traditional websites. They also explore how to define the purpose of a website in the context of a coaching business. Keywords Takeaways
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| Fear of failure & rejection are stopping me from "getting myself out there". Help! Episode 78 | 25 Jul 2024 | 00:16:12 | |
The conversation explores the fear of failure and rejection that many coaches experience, which prevents them from putting themselves out there and being visible. The hosts discuss the mindset and skill development needed to overcome this fear. They emphasize the importance of taking small steps, reframing failure as a learning opportunity, and shifting the focus from outcomes to the process. They also highlight the need to understand that a 'no' does not necessarily mean personal rejection. Overall, the conversation provides insights and strategies to help coaches overcome their fear and become more visible.
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| Self-disclosure: Am I sharing too much when I'm coaching? Episode 77 | 11 Jul 2024 | 00:26:51 | |
The conversation explores the topic of self-disclosure in coaching. The hosts discuss the traditional approach of not disclosing anything about oneself and the potential benefits of sharing personal experiences. They emphasize the importance of maintaining focus on the client and being mindful of the intention behind self-disclosure. The conversation also touches on the potential risks and pitfalls of self-disclosure, such as projecting one's own experiences onto the client. Overall, the hosts suggest that self-disclosure can deepen the human-to-human connection in coaching, but it should be done thoughtfully and with the client's best interests in mind. Keywords Takeaways
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| How to have effective coaching consultations & discovery calls? Episode 76 | 27 Jun 2024 | 00:58:11 | |
Consultations arguably are the most important conversation coaches have with their clients, as they are instrumental in whether we will have more conversations or not. Without more conversations, we cannot help anyone. So in this conversation, Yannick and Siwash discuss the importance of consultations in coaching and the key elements of a successful discovery call: Having a plan, why we should stop trying to convince anyone, how we can manage time and structure, how to best set goals and avoid goal setting pitfalls, and how we can engage the client’s emotions and senses to create a powerful experience that makes it more likely that the client will want to move forward with coaching. We talk about the importance of exploring the cost of inaction and emphasize the need for coaches to slow down and create a safe space for clients and why it’s so important to respect their autonomy, rather than trying to influence them. The conversation concludes with a reminder to focus on building long-term relationships rather than just transactional interactions.
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| Deep Dive with Dr. Yaqui Martinez: Global Perspectives on Existential Coaching #1 - Mexico | 27 Jun 2024 | 01:58:15 | |
To celebrate the launch of the online self-study version of my "Introduction to Existential Coaching" training, I'm very happy to finally release the first episode of my "Global Perspectives on Existential Coaching" series with Mexican Existential Coach and Therapist Yaqui Andres Martinez Robles, recorded at Yaqui's school in Mexico City in 2021. Never miss an episode by signing up to our mailing list: Continue the conversation - Join the community! Find more deep dives here. Short episodes of Talking about Coaching addressing specific questions are here. You can also find us on all major podcast platforms. If you'd like to support what we do, please consider a positive review, leave a comment or tell a friend or colleague about this episode. You can see COACHING DEMOS from many of our podcast guests as part of Yannick's Coaching Lab. In the Lab you’re a “fly on the wall” for a 45min live coaching demo followed by Q&A and conversations with the coach and client and (optional) experimental breakouts in triads. Members of the Lab can re-watch recordings of sessions they’ve missed and VIP Members have access to the entire Vault of available coaching demos: https://gocoachinglab.com - 3 FREE taster sessions available via https://rocketsupervision.com/coaching-lab-coaching-sessions/ Thanks for being a coach. You're making the world a better place! | |||
| I'm new to coaching. Am I ready to take on paid clients? Episode 75 | 13 Jun 2024 | 00:15:49 | |
Yannick and Siwash discuss whether coaches who have just finished their coaching qualification are ready to take on paid clients. They address the hesitancy coaches often feel about charging for their services and provide insights on when and how to start charging. They emphasize that everyone can charge for their time and that clients want to invest in their own journey. The conversation also explores the importance of transparency, setting up a review process, and overcoming personal money stories. Takeaways
Chapters 00:00 Introduction ____
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| Pain vs. Gain: How to best market your coaching? Episode 74 | 30 May 2024 | 00:26:26 | |
The conversation explores the question of whether to lead with problems or results when selling coaching services. Yannick and Siwash discuss the effectiveness of selling a solution to a problem and the alignment with positive psychology. They also explore the power of leading with a vision and inspiring clients to move towards their desired outcomes. The conversation delves into the different approaches of being a painkiller or a vitamin, and the importance of choosing the type of clients and work that align with one's values. The hosts also discuss the five stages of awareness and how to create content for each stage. The conversation concludes by emphasizing the importance of finding a marketing frequency that works for each coach. Takeaways
Chapters 00:00 Introduction and Question ____
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| Is holding space enough? I feel I should do more… Episode 73 | 16 May 2024 | 00:23:36 | |
In this conversation, Siawash and Yannick discuss the question of whether holding space is enough to create results in coaching. They explore the importance of holding space and being fully present as a coach, as well as the practice of holding space effectively. They also discuss the balance between doing less and doing more in coaching, and the role of action and intervention. The conversation delves into different philosophies on intervention and the importance of including the client in the decision-making process. The episode concludes with a reflection on the coach's motivations and the different perspectives on coaching.
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| Can I coach grief and loss, or is that therapy? Episode 72 | 29 Feb 2024 | 00:28:16 | |
The question of how far coaches can go is an increasingly pertinent one. The limits and boundaries around what coaching is and can be quite blurry. In today’s episode of talking about coaching our resident coaches Yannick, Siawash and Nicki discuss whether coaching is the right approach to support someone who’s lost a loved one, or grieving some other significant loss or ending, or whether that sort of work is best left to a therapist. The episode with grief coaching expert Julia Menaul that Yannick referenced can be found at https://www.youtube.com/watch?v=GDweULQZqEg&list=PLEK9UENWT66CUcOyiLjUuEZ6281D6A47M&index=31&t=10s&pp=gAQBiAQB See also:
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| How to deal with the “I don’t know” client? - Episode 92 | 03 Jul 2025 | 00:22:29 | |
Most of us have been there, and if you haven’t you’ll meet them soon: The “I don’t know” client, who responds to every coaching question with “I don’t know”. Are they avoiding the question? Do they not want to be there? Do they not trust you? Are they scared of what they might find? Have they been sent to coaching against their will? Or do they simply not know anything? Whatever it may be, for coaches this situation can be mighty frustrating, so in this episode, Nicki and Yannick discuss how to navigate working with such clients. Keywords Takeaways
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| Can I coach a friend, colleague or family member? Episode 71 | 15 Feb 2024 | 00:22:19 | |
It is not uncommon that coaches have dual relationships with their clients. The coaching client may also be a colleague, a parent from the community, or a friend of a friend that they sometimes meet in social circles. Some coaches even coach family members or close friends. And sometimes it’s difficult to tell at what point we’re crossing the line between being a friend and coaching a friend. In this episode our resident coaches Nicki, Yannick and Siawash explore the benefits and pitfalls of coaching people who are close to us, as well as the ethics involved in such relationships.
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| The dilemma of authenticity when scaling a coaching business. Episode 70 | 01 Feb 2024 | 00:32:30 | |
Many coaches are thinking about, or experimenting with scaling their coaching business to reach more people. But once we market at scale, many of us coaches find ourselves stretched too thin in the face of having to create content, write, sell, and engage a growing social media. If you’re committed to still be the one who’s delivering the work, it can feel impossible grow the business unless you’re working with a team. And once you hire content creators, copy writers or sales people, it’s inevitable that your business is not going to feel 100% like you anymore. The copy doesn’t quite sound like you anymore, the content may be not be exactly what you had in mind, and the website would look different if you had designed it yourself. This presents a number of challenges for those with high values of authenticity, and so in today’s episode of Talking about Coaching our resident coaches Siawash, Yannick and Nicki go on a personal quest to share their experiences, advice, and curiosities around what it takes to scale authentically in an effort to serve more people, but without losing your integrity in the process. See also:
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| Is your coaching supervisor also a role model? Episode 69 | 18 Jan 2024 | 00:14:18 | |
Working with a coaching supervisor is the gold standard of maintaining professional standards, figuring out ethical dilemmas, and to continuously grow as a coach. Most coaches look up to their supervisor as someone that they respect and whose approach to working with people they would want to emanate. You could say that a coach doesn’t have to have experience in their client’s area in order to coach them well. Could you also say that a supervisor doesn’t need to be someone with experience in your style of coaching in order to supervise you well? Or is a coaching supervisor invariably someone who’s further ahead on your journey, and hence always some sort of role model for your own practice? And what then would be the difference to mentoring? In this episode of talking about coaching our resident coaches Yannick, Siawash and Nicki will be discussing the role of supervision and the role of a coaching supervisor.
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| Does “free coaching” work? Episode 68 | 04 Jan 2024 | 00:15:21 | |
Daniel asked us whether coaching still works if the clients aren’t paying any money for the coaching. This applies to pro-bono coaching and also to circumstances like Daniel’s where it’s not appropriate to charge due to how coaching has been set up within the organisation or institution. In this episode of Talking about Coaching, Nicki, Siawash and Yannick hence discuss the crucial importance of commitment in the coaching relationship, and what other ways there are besides money to create commitment.
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| How to work with metaphors in coaching? Episode 67 | 21 Dec 2023 | 00:22:22 | |
Metaphors can be a powerful way to unlock your clients’ thinking and progress in a coaching session. In this episode, our resident coaches Nicki, Siawash and Yannick discuss how to work with metaphors in coaching.
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| Are money-back guarantees a good idea? Episode 66 | 07 Dec 2023 | 00:19:45 | |
Following question was sent in: “Hi guys. Would love to hear your take on "money back guarantee" policy for your coaching. And possibly why you choose to implement it in a particular way.” So here we are, talking about whether money back guarantees are a great way to create the kind of confidence that gets clients through the door, or whether they add a huge weight to coaches and make it difficult to stay present and let the client do the work.
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| Deep Dive with MCC Clare Norman - Lessons from 22 Years of Coaching | 24 Nov 2023 | 01:23:33 | |
Welcome to this episode of Talking about Coaching, the podcast from coaches for coaches. This episode is one of Yannick's deep dives into one topic or person and we're talking to Clare Norman. "With over 20 years of coaching experience, Clare is highly sought after by other expert coaches, as well as successful coach training companies as a Master Mentor Coach. Clare looks to continually sharpen individuals’ coaching edge and upskill mentor coaches so they can deliver high-quality feedback to their coaches-in-development. Her laser focus on mindset shifts and her knack for spotting marginal gains has made her a go-to person for coaches looking for mentorship and practical, meaningful ways to improve their practice. _____________________________ Continue the conversation Facebook: https://www.facebook.com/groups/talkingaboutcoaching Find more deep dives into coaching athttps://www.youtube.com/playlist?list=PLEK9UENWT66D6uqPJhCznXNhc9Ba9jite Short episodes of Talking about Coaching addressing specific questions: https://www.youtube.com/talkingaboutcoaching You can also find us on all major podcast platforms. If you'd like to support what we do, please consider a positive review, leave a comment or tell a friend or colleague about this episode. You can also become a Patreon athttps://www.patreon.com/talkingaboutcoaching You can see COACHING DEMOS from many of our podcast guests as part of Yannick's Coaching Lab. In the Lab you’re a “fly on the wall” for a 45min live coaching demo followed by Q&A and conversations with the coach and client and (optional) experimental breakouts in triads. Members of the Lab can re-watch recordings of sessions they’ve missed and VIP Members have access to the entire Vault of available coaching demos: - Become a member: https://gocoachinglab.com/ Thanks for being a coach. You're making the world a better place! | |||
| How to build a 6-figure coaching business? Episode 65 | 23 Nov 2023 | 00:24:50 | |
Sounds a little click-baitey perhaps, but we thought it was time to tackle this question head-on. With a number of episodes on related topics you will find plenty of practical tips on how to grow your business, and we may well do a more classical series of practical advice on how to get 6 figures in your coaching business, but today we wanted to shine a light on the question itself, what it means to be a 6-figure coach, why that may or may not be important to someone, and what’s crucial to reflect on before committing yourself to such a journey. Our resident coaches Siawash and Yannick both turn over well over the minimum threshold (though with quite different mindset around the topic), and Nicki has never really found such figures appealing or worth striving for, so in best TaC style we’re sharing our different perspectives on the topic and hope you’ll find it helpful! See also: Episode 32 - I want to charge more, but I don't feel confident that I'm worth it. Help!
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| I feel like a fraud. Help! Episode 64 | 09 Nov 2023 | 00:18:09 | |
Here’s the full question we’ve received from SY, which I took some editorial liberty with. They asked: “I feel like a fraud sometimes when I'm coaching others on topics that I personally struggle with. I know my coachees are the expert of their own life and I am not a mentor, but can't help feeling a little ashamed/ fear of being judged when I am not at a flourishing, thriving state.” So here we are talking about feeling like an imposter when we feel we don’t have all our ducks in a row, or aren’t quite as aligned to ourselves as we feel we are expected to be.
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| Advice for a new coach? Episode 63 | 26 Oct 2023 | 00:29:27 | |
The question came up in a recent Coaching Cabinet and lots of helpful advice was offered to a coach who’s just starting out, so we figured we’d add to that list and share a few rounds of things we would have liked to have known when we started out as coaches, and some learnings that we’ve gathered along the way.
Episode 01 - Is it important to be qualified, accredited and certified?
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| How can I use AI to be a better coach? (Part II) - Episode 91 | 19 Jun 2025 | 00:38:20 | |
In this conversation, Yannick Jacob and Siwash Zahmat explore the intersection of coaching and artificial intelligence (AI). They discuss how AI can serve as a valuable tool for coaches, enhancing their capabilities and providing insights that can improve client interactions. The dialogue emphasizes the importance of maintaining authenticity in communication while leveraging AI for content creation and business processes. They also touch on the evolving role of AI in coaching, the necessity of human oversight, and the potential for AI to complement traditional coaching methods. Keywords coaching, AI, business, authenticity, communication, content creation, partnership, investment, technology, personal development Takeaways
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| The DOs and DON’Ts of a coaching consultation? Episode 62 | 14 Sep 2023 | 00:45:23 | |
Our colleague Steffano asked us about what to do differently when clients seem excited about working together, but then fall off the bandwagon in the weeks following the consultation. So in this episode of Talking about Coaching our resident coaches Siawash, Nicki and Yannick discuss the DOs and DON’Ts of that first conversation with a prospective client. We share a very much non-exhaustive list of relevant theory mixed with our own experience of what works and what doesn’t when it comes to successfully signing up new coaching clients. Episode 16 - Am I giving too much value during my coaching consultations?
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| To what extent can/should I plan my coaching sessions? Episode 61 | 31 Aug 2023 | 00:20:06 | |
Stephen brought up the question around preparing for coaching sessions. While it can be helpful to have a set of questions, tools or exercises on hand, it can also distract from being fully present. Moving beyond how to prepare yourself as a coach mentally for a session (see episode 19), in today’s session our resident coaches Yannick, Siawash and Nicki are discussing the benefits and pitfalls of preparing content and questions for your client.
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| What's coaching like 'out in the real world'? Episode 60 | 18 May 2023 | 00:44:55 | |
What does coaching look like 'in the real world' (beyond theory and what coaching schools teach us)? Who really is a clean coach (e.g. fully ICF competency compliant or steady within a specific school of thought or particular coaching approach)? What am I allowed and not allowed to do once I’m qualified and “out there”? Inspired by, and celebrating the public launch of the next evolution of Yannick’s Coaching Lab, TaC residents Yannick and Siawash went live on Facebook to discuss these questions.
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| Can/should coaches stay neutral? Episode 59 | 04 May 2023 | 00:28:02 | |
Most coaching schools teach us to be neutral, not to share our opinions, to work client-led. Coaching in the face of the climate crisis has challenged this perspective. Can coaches also be activists? Is it ever possible not to influence a client? And shouldn’t we be a positive influence in our clients’ lives anyway? How can I be authentic AND neutral? And how might attempting to stay neutral benefit or hinder the coaching process? In today’s episode of Talking about Coaching, our resident coaches Yannick, Siawash and Nicki discuss these questions and more. And the paper on neutrality is available at https://intranet.weatherhead.case.edu/document-upload/docs/2060.pdf
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| Will AI replace me? How might coaches partner with AI? Episode 58 | 20 Apr 2023 | 00:31:32 | |
There’s been a lot of talk about ChatGPT recently, especially since it coached a few people reasonably well. In a recent study, AI coaches performed better than human coaches on weight loss metrics. The development of AI i exponential, so we can expect huge shifts in quality and ability. So it’s a good time to discuss whether we need to be concerned about AI replacing human coaches, and how we might (need to) partner with AI to deliver best service for our clients, and indeed perhaps to stay relevant in the industry.
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