I'm bending my own rule today and sharing summit results on the podcast. I think this angle will genuinely help so many of you who have felt held back from hosting a summit because of the size of your email list.

If you've been telling yourself you need a bigger email list before hosting a summit, or if you've been doubting whether summits can work for smaller audiences, this episode will change that for you.

I'm sharing exactly how we made this happen, the three keys to our success, and what it means for your summit potential - regardless of your current list size.

For show notes, head to https://summithosthangout.com/313

Are you stressed about summit speakers missing their presentation deadlines? After 12+ summits, I've learned that late submissions are normal, but they don't have to derail your event.

In this episode, I'm sharing exactly how we went from 50% on-time submissions to nearly 100%, plus my complete playbook for handling late speakers without the drama.

Plus, I'll walk you through the graceful way to remove someone from your lineup if needed (and why you probably won't have to).

Whether you're planning your first summit or your fifth, these strategies will help you manage speaker deadlines with confidence and keep your summit on track.

For show notes, head to https://summithosthangout.com/312

The online space feels uncertain right now, with quieter funnels and smaller launches making many question whether B2B summits still work. And I'm excited to share that in today's episode that they absolutely do.

You'll hear the key differences between what worked before and what's essential now, including why clear positioning matters more than ever, the power of human connection, and how a solid backend offer can multiply your results.

If you've been wondering whether to pivot to B2C or abandon summits altogether, this episode will give you the encouragement and strategy you need to succeed.

For show notes, head to https://summithosthangout.com/307

Do you hesitate at the thought of selling an offer through your summit?

Maybe you worry that you'll look like a bro-marketer or wonder if you're even "allowed" to do it.

If that's you, this episode with Kaitlyn Kessler is right up your alley. Join us as we chat through what creates a negative selling mindset, why you might feel uncomfortable selling, how to see the value you provide by selling to your audience, and more.

For show notes, head to https://summithosthangout.com/248

Many summit hosts go into their first event already knowing exactly who they like to serve and how. But sometimes, a summit helps uncover a new direction that you didn't even know was possible!

In this episode, Kimberly Costa is taking us behind the scenes of 3 successful virtual summits. You'll hear what she was afraid of going into her first event, what the results were, how her first summit helped her pinpoint the perfect audience and offer, and more. You'll even get a peek at her 3-step digital product creation process!

For show notes, head to https://summithosthangout.com/247

"How long does it take to plan a virtual summit?"

That's a question I hear all the time and as much as people tend to dislike my answer, I stand by it.

Whether you're "just" launching a summit or adding an offer launch on the backend, it's a time investment that is so worth it.

In this episode we'll cover what the ideal summit-to-launch timeline looks like, where there's some flexibility, where it's not worth trying to speed things up, and what to do if you speed it up anyways.

For show notes, head to https://summithosthangout.com/245

If you've got multiple offers that perform well in your business and want to know which one to launch through a virtual summit, this episode is for you!

We'll cover the factor you're probably considering that you should ignore along with 6 questions to ask yourself to identify which offer will get you the best results.

For show notes, head to https://summithosthangout.com/244

Launching through a summit is a powerful strategy for bringing in a flood of new members into your offer. I've seen successful launches for all kinds of offers, but there are a few that stand out as the most effective.

In this episode, we'll break down the 3 best types of offers to launch through a summit, plus what to do if you don't have one of them in your offer suite.

For show notes, head to https://summithosthangout.com/243

In this episode, I'm joined by special guest Lucia Doynel to explore overcoming the fear of being seen and rising as a thought leader through virtual summits.

Lucia shares her deep insights on overcoming the real fear of visibility and being seen so you can go on to host virtual summits and be seen in your business in a way that lights you up.

From there, you'll hear how Lucia went from being turned down for opportunity after opportunity to making her own table through a virtual summit and how that one event opened so many doors.

For show notes, head to https://summithosthangout.com/242

Join us in this episode as we explore the world of hosting a virtual summit from the ground up.

Our guest, Maggie Klaassens, the brilliant mind behind The Sober Summit, organized her first event without a brand, business, audience, or email list.

If you've ever doubted whether it's possible to land speakers, questioned your capabilities, or wondered if anyone would sign up, then this episode is perfect for you. Maggie shares her journey, proving that amazing opportunities can arise when you take a leap of faith and trust yourself throughout the process!

For show notes, head to https://summithosthangout.com/241

Is it worth hosting a virtual summit if you don't have a product or service to launch immediately after the event?

In this episode, I'll reveal why you really don't need a launch offer to benefit from hosting a summit. You'll discover how hosting a summit can massively grow your business on it's own as well as lay the foundation for a successful future launch, setting you up for long-term success.

Tune in to uncover valuable insights and strategies to maximize the impact of your virtual summit, even without an immediate launch offer.

For show notes, head to https://summithosthangout.com/240

Wondering whether you can host a successful virtual summit as a new or aspiring business owner? Spoiler alert: You can!

In this episode, we address common doubts, discuss what you need (and don't need) for a successful summit, reveal how virtual summits work, even without an existing audience, and go over what kinds of results to expect.

Tune in to uncover the potential of virtual summits and gain actionable insights for your entrepreneurial journey.

For show notes, head to https://summithosthangout.com/239

Did you have a "failed" launch after your virtual summit?

If so, I know it's a terrible feeling and you might feel like you were "lost in a sea of speakers."

If that's the case, there was a key piece missing in the way you launched your offer. Tune into this episode to hear the top 7 reasons that you didn't make any signature offer sales after your most recent event.

For show notes, head to https://summithosthangout.com/238

The online space feels uncertain right now, with quieter funnels and smaller launches making many question whether B2B summits still work. And I'm excited to share that in today's episode that they absolutely do.

You'll hear the key differences between what worked before and what's essential now, including why clear positioning matters more than ever, the power of human connection, and how a solid backend offer can multiply your results.

If you've been wondering whether to pivot to B2C or abandon summits altogether, this episode will give you the encouragement and strategy you need to succeed.

For show notes, head to https://summithosthangout.com/307

If you're hosting a summit and all-access pass sales are slow, it can be frustrating and make you feel powerless. Usually, the issue boils down to a few key mistakes we see people make with their all-access pass and overall sales strategy.

In this week's episode, we'll cover whether you can turn your summit around if you're currently seeing low all-access pass sales and the 5 most common reasons that no one is buying.

For show notes, head to https://summithosthangout.com/237

""No one is signing up for my summit! What's going on?!""  If you've ever found yourself thinking this, my heart goes out to you. It is not a good feeling.

If you're in the first couple of days of promotion, it's likely not a big deal. But once you get beyond that it generally means there's some kind of issue.

Today we'll break down the top 7 reasons why no one signed up for your virtual summit and how you can fix it.

For show notes, head to https://summithosthangout.com/236

How many times have you gone to write a social media post, sales page, or even a tagline for your virtual summit and felt like you were totally winging it with what your audience was struggling with and hoping for?

If your answer is "a lot", you're not alone!

To help, Nadine Nethery is on the podcast this week to share how you can truly get to know your audience to easily sell your summit. The good news is that it's automated, easy, and high-impact!

For show notes, head to https://summithosthangout.com/234

When you hear "summit positioning", what do you think? The name and tagline? Maybe the audience and topic?

The truth is, the way your summit is positioned will come into play in absolutely every aspect of your event. It will affect how speakers respond to your pitches, it will guide the experience you create for your attendees, it will determine whether the offer you're selling afterward is a natural next step, and so much more.

In this episode, I'm joined by Elli Runkles, our Client Success Coach in the Launch with a Summit Accelerator who is an absolute pro when it comes to positioning a virtual summit for success. She's walking us through the same 4-step process she follows with our clients and this is an episode you won't want to miss!

For show notes, head to https://summithosthangout.com/233

Summits in the crafting industry have been on the rise and it's becoming harder to host an event that stands out. In this episode, Amy Romeu and Jen Swift are sharing how they created an incredibly unique experience through their event positioning that also worked to overcome a pain point their audience tends to have.

In addition, they're taking us behind the scenes and sharing the dynamic between them that led to an incredibly positive co-hosting experience.

For show notes, head to https://summithosthangout.com/232

Time for a mid-year check-in!

In January, I shared my goals for the year and what I was hoping to step into in 2023. In this episode I'll share progress on those goals, what we've accomplished the first part of the year, and what my biggest areas of growth have been over the past few months.

For show notes, head to https://summithosthangout.com/231

Have you ever noticed the way virtual summits can fuel absolutely everything else in your business when you're intentional about it?

In this episode, you'll see exactly what a marketing strategy looks like with a summit included and how your business will just keep feeding itself once you have it down, you'll see an example of how it has looked in my business, and you'll know what you want it to look like for you.

For show notes, head to https://summithosthangout.com/229

If you've hosted a summit before, this one's for you!

When you host events, it's easy to get caught up in the immediate results and not leave room to see the long-term benefits it can have on your business.

In this episode, I'm going to show you what you've been missing if you've been looking at your event as a 1-off list-builder or cash injection and help you see the wider impact you can make for your business by seeing your events for what they are!

For show notes, head to https://summithosthangout.com/228

This week we're wrapping up our series where I've been taking you behind the scenes of our client summit. We're changing gears a bit and instead of talking summit strategy, I'm sharing a look at what it was really like to offer done-for-you virtual summit production.

I'll share what our role in the summit was, what the full team looked like, how we communicated and stayed organized, what it was really like, the most challenging parts of the process, lessons learned, and whether it's something we'll do again.

For show notes, head to https://summithosthangout.com/227

A few months ago, I produced my first business-to-consumer (B2C) virtual summit. Until that point I had hosted 9 events for business owners and often heard people in my audience running B2C businesses viewing their audience as a limitation. I was interested to see how it went and what the differences really were!

In this episode, I'll share what I expected going in, what the reality was, why I think having a B2C business gives you an advantage, rather than a limitation, what surprised us most about a B2C summit, and what all of you B2C summit hosts can take away from what we learned.

For show notes, head to https://summithosthangout.com/226

The online space feels uncertain right now, with quieter funnels and smaller launches making many question whether B2B summits still work. And I'm excited to share that in today's episode that they absolutely do.

You'll hear the key differences between what worked before and what's essential now, including why clear positioning matters more than ever, the power of human connection, and how a solid backend offer can multiply your results.

If you've been wondering whether to pivot to B2C or abandon summits altogether, this episode will give you the encouragement and strategy you need to succeed.

For show notes, head to https://summithosthangout.com/307

Prior to our client summit, I had personal experience launching courses and high-ticket programs through virtual summits. Truthfully, I thought that memberships were "less than" and didn't really understand the appeal...but that has changed!

In this episode, I'm sharing the truth about launching a membership through a virtual summit, keys to the strategy, and why I think every membership site owner (who enjoys big projects) should give it a try!

For show notes, head to https://summithosthangout.com/225

One of my big takeaways from the last two summits we've hosted is just how much of a learning experience each event is, no matter how much experience you already have.

In this episode, I'm sharing 7 of the primary changes we've made to our virtual summit strategy after our recent events and how you can apply those changes to your own events. I'm covering things like event structure, speaker communication, sponsor packages, promotion, and more.

For show notes, head to https://summithosthangout.com/224

We're kicking off a series where I'm taking you behind the scenes of a done-for-you client summit we produced back in January and spilling all kinds of juicy details.

We're starting off with an episode detailing key takeaways I'm walking away from this event with and how I'm applying those things moving forward.

I'll share what I learned by pitching more than 80 speakers, how things not quite going the way we'd planned has changed my approach, how I'm challenging the decisions I make, and more.

For show notes, head to https://summithosthangout.com/223

What do you think of when you hear the term "pre-launch"? Maybe the 14-30 days leading up to a cart-open period with some extra emails and videos?

If that's you, tune in to this episode to hear from Brenna McGowan about how a more strategic pre-launch strategy will build excitement and anticipation for your launch in a way that increases natural interest and allows for more space in buying decisions.

For show notes, head to https://summithosthangout.com/222

Are you on team evergreen funnel or team live launch?

I'd guess you have a preference, but the truth is live launches and evergreen funnels are the perfect match. And what makes it even better is a 3rd piece to the puzzle that a lot of course creators are missing.

Tune into this episode with Gemma Bohman-Carter to learn about how to maximize your course sales with a 3-part hybrid marketing method that will catch people when they're ready to buy whether they take quick action, take years to warm up, or are somewhere in between.

For show notes, head to https://summithosthangout.com/221

As nice as it would be for someone to tell you exactly which offers to create and what strategies to use to build a successful business, that's not how it works.

Tune in to this episode with Mariah Coz to hear about creating offers that make sense for what you teach, making sure your offers work together, and giving yourself the space to try different ways of launching to see what performs best for you.

For show notes, head to https://summithosthangout.com/220

In this episode, we're welcoming Megan Griffith, founder of Neurodivergent Magic, to talk about neurodivergence in virtual summits.

Megan shared the wonderful results she saw with her first summit, dove into what it was like to host a summit as someone with autism and ADHD, and brought up what we can incorporate into our own events to make them more accessible for our neurodivergent attendees.

For show notes, head to https://summithosthangout.com/219

It's easy to go into hosting a summit with pretty selfish goals. There's nothing inherently wrong with that, you definitely need to grow your business, but you also have a major opportunity to make a difference through your event *alongside* growing your business.

In this episode, we'll cover 8 ways you can make a difference through your summit. Everything from donating to causes you care about to highlighting new people and so much more.

For show notes, head to https://summithosthangout.com/218.

Virtual summits aren't exactly known for being the most diverse and values-driven marketing strategies out there. Many hosts fall into the comfortable pattern of following advice they hear and not questioning whether that advice actually aligns with their beliefs.

Join me in a thought-provoking and eye-opening discussion with Erica Courdae as we talk about integrating your values into a summit, where summits can be improved from a DEI standpoint, why you *shouldn't* force yourself to find a diverse range of speakers if that's not who you're surrounded with, how to know if you should pay speakers, and more.

This is a discussion I urge you not to miss.

For show notes, head to https://summithosthangout.com/217

A hidden benefit of hosting a virtual summit is the massive opportunity you create to put your values on display as a way to impact others, teach others, and focus on what you care about most.

In this episode we'll talk about the importance of infusing your values into your event, I'll share examples of different values you might want to highlight through a summit and how, and I'll walk you through an exercise to put your values on display in your next event.

For show notes, head to https://summithosthangout.com/216

Ever wonder why some summit speaker pitches get ignored while others get an instant "yes"?

I receive a LOT of summit speaker pitches, and most of them make it way too easy for me to say no.

In this episode, I'm pulling back the curtain on what makes a speaker pitch fall flat - and more importantly, what makes one stand out in a GOOD way.

You'll hear about the 5 biggest mistakes I see in speaker pitches and what experienced hosts do instead to get enthusiastic yeses from their dream speakers.

Listen to the quick episode and then, join the conversation in the Summit Host Hangout Facebook group to share your thoughts and ask any questions you have. Join the community here >> https://www.facebook.com/groups/summithosthangout/

As someone who runs a high-volume business, you're looking to make money (of course), but I'm willing to bet that you're also wanting to spread a message, create impact, and make a difference in your industry.

Tune into this episode to hear 5 ways that you might desire to make this type of impact and then break down how a summit will help you make it happen.

For show notes, head to https://summithosthangout.com/215

Many of the common launch strategies out there have you spending money before you launch. It's not a huge deal and those methods work, but wouldn't it be great if the very first sale you made during a launch was adding to profit you were already seeing through the launch method itself?

Tune in to this episode to learn how to not only fund your launches, but profit before you start launching, with a virtual summit.

For show notes, head to https://summithosthangout.com/214

Most online businesses can benefit from hosting a virtual summit, but are you a part of the group that can really take FULL advantage of the strategy?

Find out in this episode where we're breaking down the 3 main things to look at in your business to know if you can take full advantage of this powerful strategy and more!

For show notes, head to https://summithosthangout.com/213

What's your goal with hosting a virtual summit? Maybe some email list growth and added revenue? In this episode, Shelby DeVore is sharing how she went from a goal of growing her list by 500 people with her first summit to growing her membership by hundreds of paying members by her 4th.

For show notes, head to https://summithosthangout.com/212

What's your goal with hosting a virtual summit? Maybe some email list growth and added revenue? In this episode, Shelby DeVore is sharing how she went from a goal of growing her list by 500 people with her first summit to growing her membership by hundreds of paying members by her 4th.

For show notes, head to https://summithosthangout.com/212

"You've worked hard for a couple months to plan an incredible event, put together an incredible lineup of speakers, and now it's time for it to all start paying off.

You set some big goals that you're nervous and know that on Day 1 of promotion, your audience is going to be all over the event you created. Except…maybe they're not.

And that's where this episode comes in. I'll share a few experiences with this I've been a part of, we'll talk about what doesn't matter in those first few days of promotion, and what you should be looking at instead.

For show notes, head to https://summithosthangout.com/211"

It's easy to look at the promotion requirements you see other summit hosts place on their speakers and blindly assume it's the ""right"" thing to do.

But that may not be the case. In this episode, we'll break down when it actually makes sense to require promotion of your summit speakers.

For show notes, head to https://summithosthangout.com/210

Come behind the scenes as I share a little look into a type of goal setting that's new to me! Rather than focusing on numbers and launches, you'll hear how I'm creating space and owning my offers in 2023 by letting go of what's not serving me and stepping into what is.

For show notes, head to https://summithosthangout.com/209

Come behind the scenes as I share a little look into a type of goal setting that's new to me! Rather than focusing on numbers and launches, you'll hear how I'm creating space and owning my offers in 2023 by letting go of what's not serving me and stepping into what is.

For show notes, head to https://summithosthangout.com/209

Every summit is a learning experience and I'm so excited to share some of my biggest takeaways from the event we hosted in December 2022.

Tune in to hear about what it was like to host a summit in December, to use the event to launch a high-ticket program, and more!

For show notes, head to https://summithosthangout.com/208

Have you noticed that your audience needs a higher level of trust before buying? You're not alone. In today's "trust economy," consumers are more cautious than ever about who they follow and buy from.

This week, I'm chatting with the "Million-Dollar Copywriter", Anthony Obey, about how virtual summits can be your secret weapon for building instant trust and authority - even in this skeptical market.

Anthony breaks down what it really means to operate in a trust economy and shares specific strategies for using summits to create genuine connections with your audience.

For show notes, head to https://summithosthangout.com/306

Every summit is a learning experience and I'm so excited to share some of my biggest takeaways from the event we hosted in December 2022.

Tune in to hear about what it was like to host a summit in December, to use the event to launch a high-ticket program, and more!

For show notes, head to https://summithosthangout.com/208

You know that virtual summits are powerful in terms of list growth, revenue, visibility, and ongoing benefits...but have you ever looked at your summit as an asset you can sell?

Get a behind the scenes look at how I sold my original summit brand, what I think made it sellable, and even hear the buyer's side of the story!

For show notes, head to https://summithosthangout.com/207

Have you ever felt like you're not a big enough deal to land ""big name"" speakers for your summit?

I'm happy to tell you that that is not at all the case.

Tune in to this week's episode to hear why your own audience size and level of success don't determine the speakers you can land and what the true secret is to landing ""big name"" speakers for your next virtual summit.

For show notes, head to https://summithosthangout.com/206