Explore every episode of the podcast Strategic Magic: The Business of Astrology
| Title | Pub. Date | Duration | |
|---|---|---|---|
| Do You Really Need to Pick ONE Career? | 06 Oct 2026 | 00:13:27 | |
Do you really need to choose just one career? If you're multi-passionate, multi-hyphenate, or constantly questioning whether you're on the “right” career path, you may feel pressured to find the one perfect occupation that you're meant to do forever. But your career is not the same as your occupation... and understanding the difference can completely change how you approach your work. In this episode, Blu explores why you don't need to pick just one career, why indecision can be more limiting than making the “wrong” choice, and how astrology (especially the Midheaven) can help you understand the larger story of your work.
Work With Blu: | |||
| For the Introverted Midheavens: How to Be Visible Without Being the Face of Your Business | 22 Sep 2026 | 00:17:28 | |
How are you supposed to be visible in your business when you're introverted, and your midheaven is telling you that you should show your face? That's where this episode comes in. In this episode, we'll break down the difference between getting visible and showing your face, plus the three ways to build visibility in your business without forcing yourself to be on video or posting daily. IN THIS EPISODE: WORK WITH BLU: MENTIONED IN THIS EPISODE: | |||
| The Midheaven Is NOT Your Purpose (The Lot of Spirit Is) | 15 Sep 2026 | 00:14:12 | |
If your Midheaven isn't your purpose... then what is? Enter the Lot of Spirit. In this episode, we'll dive into the Lot of Spirit: what it is, how to find it, the relationship it has with the Lot of Fortune, and how you can use it in career and business. 00:00 Welcome to the episode WORK WITH BLU | |||
| Why the Midheaven Isn't Your Career | 28 Jul 2026 | 00:08:33 | |
The Midheaven is NOT your career. In fact, there's no one placement that defines your career. But it's important to understand the role that your Midheaven plays when it comes to career in astrology. In this episode, we'll explore how the Midheaven works with the rest of your chart to guide you to the career you're meant to have. Work With Blu: | |||
| Defining Vocation in the Birth Chart | 21 Jul 2026 | 00:10:43 | |
What does vocation actually mean, according to astrology? In this episode, I explore:
Work With Blu: | |||
| The Future of Work: Why Vocation Matters More Than Ever | 14 Jul 2026 | 00:13:13 | |
What does the future of work actually look like - and where does astrology fit into it? As AI, automation, rising costs, and changing careers reshape how we work, many people are searching for something deeper. Here's how the future of work can help get us there.
If you've been wondering how to create a business or career that feels sustainable, meaningful, and deeply aligned, this episode is for you.
Work With Blu: | |||
| The Midheaven's Role in the New Business Astrology Philosophy | 09 Jun 2026 | 00:10:50 | |
In this episode, Blu breaks down where the Midheaven fits in the New Business Astrology Philosophy and how you can use it in your business. Work With Blu: | |||
| The New Business Astrology Philosophy: How to Build a Sustainable Business With Your Midheaven | 02 Jun 2026 | 00:23:06 | |
In this episode, Blu reintroduces you to the Strategic Magic paradigm - where we've been with the show, where we're going, and what role business astrology plays moving forward in the | |||
| How to Plan Your Next 90 Days Using Astrology | 06 Jan 2026 | 00:12:21 | |
In this episode, Blu breaks down how to use astrology for your 90-day goal setting. Get the Meet Your Midheaven masterclass | |||
| The Astrology of 2026 for Business Owners (Part 2) | 23 Dec 2025 | 00:23:03 | |
What does the astrology of 2026 have in store for you as a business owner? In this episode, Blu breaks down the top business trends that you can incorporate into your business, based on the astrology of 2026. WORK WITH BLU: IN THIS EPISODE: MENTIONED IN THIS EPISODE: | |||
| The Astrology of 2026 for Business Owners (Part 1) | 16 Dec 2025 | 00:22:47 | |
What does the astrology of 2026 have in store for you as a business owner? In this episode, Blu dives into the major transits of 2026 and how you can use them to prepare your business for 2026. WORK WITH BLU: IN THIS EPISODE: | |||
| On Mercury Retrograde, Business Redirection, and Trusting Divine Timing | 11 Nov 2025 | 00:25:55 | |
Not all of our decisions are meant to work out. But when it's time for a change, the current transits can be an excellent place to start. In this episode, Blu shares what's been going on in their business and how they're using the current transits to get unstuck and make changes. WORK WITH BLU: MENTIONED IN THIS EPISODE: | |||
| Every Service Provider Needs a Midheaven-Based Business Strategy | 30 Sep 2025 | 00:11:01 | |
When you want your business to stand out in the sea of competition, changing algorithms, and passing trends... but don't know where to start? It's a good sign that you need a Midheaven-based business strategy. In this episode, Blu breaks down how your business will be transformed by bringing a Midheaven-based business strategy into your work. | |||
| How to Use Your Midheaven to Create a Scalable Offer Suite | 09 Sep 2025 | 00:08:10 | |
If your offer works on paper but you still feel like something's missing... the key could be hiding in plain sight with your Midheaven. In this episode, Blu breaks down how your Midheaven can he lp you create a sustainable and successful offer suite. MENTIONED IN THIS EPISODE: | |||
| What to Do After You’ve Outgrown Your Signature Offer | 12 Aug 2025 | 00:12:22 | |
What do you do when it seems like your signature offer is no longer working? Instead of burning it to the ground and killing the momentum you've spent so much time building... listen to this episode of the Strategic Magic podcast to learn what decisions you need to make in order to make your signature offer feel aligned again. WORK WITH BLU: | |||
| Choosing a Low-Lift Business Model with Your Midheaven | 05 Aug 2025 | 00:09:16 | |
Choosing a low-lift business model is a non-negotiable as an online service provider. And your Midheaven is the key to choosing one that aligns with your birth chart and life. Listen to this episode to learn what you need to have a successful and sustainable low-lift business model - and how your Midheaven is key to choosing it. WORK WITH BLU | |||
| The 3 Biggest Mistakes Service Providers Make When Aligning Their Business to Their Birth Chart | 29 Jul 2025 | 00:12:39 | |
Bringing astrology into your business may be simple, but that doesn't mean it doesn't come with its challenges. You may be making these mistakes and not even realizing it. Listen to this episode as Blu breaks down the 3 most common mistakes online service providers make when it comes to bringing astrology into your business strategy - and what it takes to shift them. WORK WITH BLU:
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| How to Become the Go-To Expert in Your Niche Using Your Midheaven | 22 Jul 2025 | 00:17:55 | |
You have your offer. You know where you're marketing. And you are actually selling. But things still aren't working. You can still stand out from a sea of other online service providers doing the same thing as you - without changing your niche or burning your business down. And all you need is your Midheaven. Listen to this episode as Blu breaks it down. WORK WITH BLU: | |||
| Why Your Online Business Feel Misaligned (and How to Fix It with Astrology) | 15 Jul 2025 | 00:15:48 | |
When your business feels misaligned, there are easier ways to fix it than by burning your business down and starting from scratch. In this episode, Blu breaks down what misalignment truly is, how it can show up for you in your business, and what astrology placements are best to bring alignment back into your online business. | |||
| When Your Business Isn't Working | 01 Jul 2025 | 00:08:36 | |
There comes a time when the things that helped you get started in business no longer work. And when that happens, you'll want to pivot completely or burn down your business entirely. Before you do either of those things, listen to this episode to learn why your business isn't working and what you need to do to turn it around. | |||
| What's Really Required to Pivot Your Business as an Online Service Provider | 24 Jun 2025 | 00:23:19 | |
When your business isn't going the way you want, how do you get it back on track? It may be time for a pivot. In this episode, you'll learn the four core steps to pivoting your business to get it back on track, no matter what time of year it is. Plus, you'll hear how Blu is making changes in their business. | |||
| The 3 Pillars of the Midheaven-Based Business Design Framework | 22 May 2025 | 00:18:11 | |
In this episode, Blu breaks down the 3 pillars of the Midheaven-Based Business Design framework - exactly what you walk through inside Private Astrologer. | |||
| Is Your Business Model Working Against Your Midheaven? | 20 May 2025 | 00:12:34 | |
Is your business model working with your astrology... or against it? In this episode, you'll learn the 3 questions to consider how to best align your business to your Midheaven - without boxing yourself into a generic niche or career. Other Episodes You'll Love: | |||
| Why I Stopped Building My Business The Traditional Way (and What I’m Doing Instead) | 13 May 2025 | 00:12:14 | |
If you’ve ever followed all the “right” business strategies and still ended up exhausted, uninspired, or disconnected from your work — this episode is for you. In this episode, Blu pulls back the curtain on why they stopped building my business the traditional way and what led me to pivot toward a more soul-aligned, astrology-informed approach. From burnout and cookie-cutter marketing advice to reconnecting with my Midheaven, they share the real story behind the Midheaven Method and how it reshaped everything: their offers, visibility strategy, and how they show up as a service provider. In this episode, Blu covers:
This episode is your permission slip to stop forcing what doesn’t feel right — and start designing a business that actually fits you. | |||
| How Your Business Can Thrive During Venus Retrograde | 28 Feb 2025 | 00:21:17 | |
Venus Retrograde is upon us. But it doesn't have to be a scary time for your business. In fact, it could be the thing that you need to shake things up and begin to move forward. In this episode of the Strategic Magic podcast, you'll learn what Venus Retrograde is and how to use it to grow and scale your business. 🎙 WHAT'S IN THE EPISODE
🗣 MENTIONED IN THIS EPISODE
🪐 WORK WITH BLU | |||
| Establishing Your Leadership by Modality | 17 Sep 2024 | 00:13:25 | |
WTF are the astrology modalities? It's a bit of advanced astrology knowledge, but understanding the astrology modalities can help you connect the dots to bring astrology into your business strategy. In this episode of the Strategic Magic podcast, you'll learn what the three modalities are and how you can use them to establish leadership in your business. 🎙 WHAT'S IN THE EPISODE
🗣 MENTIONED IN THIS EPISODE 🪐 WORK WITH BLU | |||
| Creating Content That Converts | 10 Sep 2024 | 00:16:43 | |
Creating converting content is easier than you think. Even after you learn your Primary Content Type, it's important to learn how to make sure your content leads to conversions - whether that's social media followers, email subscribers, or paying clients in your offers. And astrology is here to make the process as simple as possible for you to follow. In this episode of the Strategic Magic podcast, you'll learn how to bring astrology into your content planning process to ensure your content not only gets seen, but drives conversions for your offers and services. 🎙 WHAT'S IN THE EPISODE
🗣 MENTIONED IN THIS EPISODE
🪐 WORK WITH BLU | |||
| Solidifying Your Primary Content Type | 03 Sep 2024 | 00:17:40 | |
Simplifying the content creation process starts here. Instead of stretching yourself thin, how about prioritizing your thought leadership into one type of content - your Primary Content Type. In this episode of the Strategic Magic podcast, you'll learn what the Primary Content Types are and how you can find yours. 🎙 WHAT'S IN THE EPISODE
🗣 MENTIONED IN THIS EPISODE 🪐 WORK WITH BLU | |||
| Selling Your Services with Astrology | 27 Aug 2024 | 00:13:38 | |
If selling your services feels like a necessary evil, then this is the episode for you. There's so much pressure to sell in a specific way - mostly in high-pressure launches - that it's easy to forget that selling is so much more than just about revenue. At its core, selling is really about conversion. Getting better at selling in your business comes down to understanding how you can create more conversion opportunities for every stage of your clients' decision-making process, and how your astrology chart can show you how to make your own selling strategy that converts every time. In this episode of the Strategic Magic podcast, you'll learn how to use astrology to make selling uncomplicated and fun. 🎙 WHAT'S IN THE EPISODE
🗣 MENTIONED IN THIS EPISODE 🪐 WORK WITH BLU | |||
| The Astrology of Sustainable Business Marketing | 13 Aug 2024 | 00:15:26 | |
Marketing your business is about so much more than just having an account on every social media platform or going viral. Instead of chasing after the myth of consistency, you need a marketing strategy that is sustainable for you and your business. In this episode of the Strategic Magic podcast, I'll walk you through what goes into marketing your business with astrology. 🎙 WHAT'S IN THE EPISODE
🗣 MENTIONED IN THIS EPISODE 🪐 WORK WITH BLU | |||
| Refine Your Signature Offer with Astrology | 06 Aug 2024 | 00:16:43 | |
Creating a Signature Offer is NOT an overnight process. Even if you've started your business by experimenting with multiple offers, focusing on a primary Signature Offer is how you establish your expertise and communicate your process of supporting clients. That's why offer development and refinement process are needed in order to create a Signature Offer that truly gets results. Thankfully, astrology makes the process MUCH easier to navigate than you think. Here's how you can use astrology to turn your existing offer into a Signature Offer. In this episode of the Strategic Magic podcast, you'll learn how to use astrology to turn your existing offer into a Signature Offer. 🎙 WHAT'S IN THE EPISODE
🗣 MENTIONED IN THIS EPISODE
🪐 WORK WITH BLU | |||
| Define Your Business Model Using Astrology | 30 Jul 2024 | 00:15:48 | |
If you're not sure which business foundation to focus on, have it be your business model. In this episode of the Strategic Magic podcast, you'll learn why your business model is THE most important foundation of your business, and how you can use astrology to define or refine what it is.
🗣 MENTIONED IN THIS EPISODE
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| Your Business Foundations, According to Astrology | 16 Jul 2024 | 00:22:24 | |
No matter what niche you're in or what you're selling, every successful business has the same three business foundations. And when you learn how to tap into them from an astrological perspective, business becomes so much easier. In this episode of the Strategic Magic podcast, you'll learn what the three business foundations that every business owner needs to master. You'll also learn what astrological placement to focus on based on the business foundation that needs the most support, depending on your level of experience.
🗣 MENTIONED IN THIS EPISODE
🪐 WORK WITH BLU | |||
| Building Sustainability with the 10th House | 09 Jul 2024 | 00:14:59 | |
When it comes to creating sustainability for your business, there's no better astrology placement to look to than the 10th house. Most of the 10th House's fame comes from the assumption that this is where the Midheaven lies. But even if you don't have the Midheaven in your 10th house, it's still a powerful placement to work with in terms of understanding what's required to create a successful, sustainable online business. In this episode of the Strategic Magic podcast, you'll learn what the 10th house represents, how to understand the planetary energy here, and what it takes to build a sustainable business using your 10th house energy. 🎙 WHAT'S IN THE EPISODE
🗣 MENTIONED IN THIS EPISODE
🪐 WORK WITH BLU | |||
| Saturn Retrograde Business Survival Guide | 02 Jul 2024 | 00:14:19 | |
Retrogrades have a reputation of being terrifying for most people... and Saturn Retrograde is no different. Happening at least once a year, Saturn Retrogrades last a long time - which gives you plenty of opportunity to make use of the power of Saturnian energy to grow and scale your business. But how can you work with Saturn's energy to prepare your business to thrive during this time? That's exactly what this episode of the Strategic Magic podcast is here to help you with. Listen in to this episode to learn what Saturn Retrograde is, and how you can use its energy for your business. 🎙 WHAT'S IN THE EPISODE
🪐 WORK WITH BLU | |||
| Define Your Great Work With The 9th House | 09 Apr 2024 | 00:12:01 | |
Do you know the Great Work of your career? If not, the 9th house can tell you what it is. When it comes to the 9th house in astrology, this is the house in your birth chart that helps you master what is required before you can really step in and live out the promises of your 10th House. In this episode of the Strategic Magic podcast, you'll learn what the Ninth House is and how to use it to grow and scale your business.
WORK WITH BLU | |||
| Surviving Mercury Retrograde as a Business Owner | 26 Mar 2024 | 00:12:37 | |
Mercury Retrograde - one of the most challenging transits. Even though it happens multiple times a year, many business owners fear Mercury Retrograde. But when you know how to use it, this can be a powerful time for you and your business. In this episode of the Strategic Magic podcast, you'll learn what Mercury Retrograde is and how you can use it to grow and scale your business. 🎙 WHAT'S IN THE EPISODE
🪐 WORK WITH BLU | |||
| Business Stability with The 6th House | 12 Mar 2024 | 00:19:26 | |
What does the sixth house in astrology for you as a business owner? All of us have all 12 houses within our birth chart. However, it's the sixth house in astrology that holds the key behind what we find valuable: our health, wellness and routines. Most business owners put their emphasis on creativity in freedom within their business. However, without the foundation of structure to support running your business on a day-to-day basis, your creativity can't be utilized to its fullest potential. So despite its unsexy reputation, the 6th House is an important part of your natal chart - especially when it comes to bringing astrology into your business strategy. In this episode of the Strategic Magic podcast, you'll learn what the sixth house represents in astrology and how to use it to grow and scale your business. 🎙 WHAT'S IN THE EPISODE
🗣 MENTIONED IN THIS EPISODE 🪐 WORK WITH BLU | |||
| Crafting Offers With the 2nd House | 05 Mar 2024 | 00:19:03 | |
What does the second house in astrology for you as a business owner? All of us have all 12 houses within our birth chart. However, it's the second house in astrology that holds the key behind what we find valuable: our finances, possessions, and values. And it is in this house that you can uncover some of your biggest strengths as a business owner, and how you can monetize your skills to create tangible offers that help your clients. In this episode of the Strategic Magic podcast, you'll learn what the second house represents in astrology and how to use it to grow and scale your business. 🎙 WHAT'S IN THE EPISODE
🗣 MENTIONED IN THIS EPISODE
🪐 WORK WITH BLU | |||
| The Power of the Midheaven Ruler | 13 Feb 2024 | 00:12:52 | |
What is the Midheaven Ruler and how can you use it? Even though the Midheaven is my favorite placement, people severely underestimate how powerful the ruling planet of your Midheaven sign can be. And as a business owner learning how to use your chart to grow and scale your business, you can't afford to ignore how powerful this planet is for helping you define your niche, ground your authority, and help you stand out as THAT ONE in your industry. In this episode of the Strategic Magic podcast, you'll learn which planet rules your Midheaven sign and how to use it to grow and scale your business. 🎙 WHAT'S IN THE EPISODE
🪐 WORK WITH BLU | |||
| Building Your Career with the Wealth Houses | 06 Feb 2024 | 00:19:02 | |
Learning how to use astrology for business may start with the Midheaven, but what comes after that? One of the most frequently asked questions is "What is the best career for me in astrology?" When it comes to figuring out what your best career is using astrology, the answers come from the Wealth Houses. The Wealth Houses are the 2nd House, the 6th House, and the 10th House in your natal chart. Alone, each house represents different aspects of your career. But when they come together, they can help you create a powerful career as a business owner built to last and that works with YOUR natural strengths. In this episode of the Strategic Magic podcast, you'll learn what the Wealth Houses are. Blu breaks down what each wealth house represents. Plus, you'll get insight on how to practically use them to grow or scale your business. 🎙 WHAT'S IN THE EPISODE
🪐 WORK WITH BLU | |||
| The Magic of the Midheaven | 30 Jan 2024 | 00:24:14 | |
If you want to start using business astrology, the best place to start is your Midheaven. Even though I've been studying astrology since I was young, this is the placement that got me started as a business astrologer specifically. As the highest point in your birth chart, the Midheaven can show what your legacy is - what your public reputation is, and how you can use that to solidify your status as a thought leader and business owner in your niche. So here's what you need to know about it: In this episode of the Strategic Magic podcast, you'll learn what your Midheaven is. Blu breaks down the Midheaven sign, house, and ruling planet. Plus, you'll get some tips on how to use it to bring direction & purpose to your business. 🎙 WHAT'S IN THE EPISODE
🗣 MENTIONED IN THIS EPISODE 🪐 WORK WITH BLU | |||
| Welcome to the Strategic Magic Podcast | 21 Jan 2024 | 00:01:48 | |
Astrology is more than just a fun hobby... it can be the secret weapon to grow and scale your business. And that's exactly where this podcast comes in. Welcome to Strategic Magic: a podcast to equip you with the tools and resources to bring astrology into your business strategy to empower you to understand your own astrological birth chart, decode the transits, and understand how the cosmos are working in your favor to bring you business success. I believe as a business astrologer, I'll be your guide to understanding and using astrology as a business tool. Each week, I'll bring you episodes showing you how to do just that, whether you're an astrologer newbie or seasoned hobbyist. | |||
| Non-Basic Branding with Your Midheaven | 14 Nov 2023 | 00:06:57 | |
The Midheaven placement is one of the most important in your birth chart as a business owner. In this episode, listen in as Blu shares how to brand with your Midheaven - the un-basic way. | |||
| Why Successful Business Owners Use Astrology | 17 Oct 2023 | 00:11:57 | |
Successful business owners use astrology to make their business success easier and more inevitable. In this episode, Blu shares why that is. | |||