Being a successful entrepreneur demands constant adaptation, especially when facing the challenges that come with business growth. Our own business has encountered stalled growth after years of expansion, leading us to reflect on the reasons behind it. In this candid conversation, we explore the unsettling consequences of introducing new elements to your business, the hidden risks of hiring top talent without proper oversight, and the delicate balance between strategic planning and quick decision-making. If you're dealing with similar challenges, this episode provides valuable insights to help reignite your business momentum.

Connect | Resources

·      Listen to Krystopher Benyamein explain his green screen strategy for winning listings in “Timely Tactics for Attracting High-Intent Buyers.”

·      Connect with Stephen on Instagram @acreebrothers

Visit our Resource Library for free resources, including e-books, printables, and lead magnets to attract new leads.

Have a question you’d like us to answer? Send us an email at podcast@remindermedia or shoot us a DM on Instagram @staypaidpodcast.

💥 Let us help you get more referrals and repeat business! Visit http://remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.

This week. Ellis Suazo, cofounder of the Wealth Academy, shares the real reasons why insurance agents fail and what it takes to overcome the hidden challenges. Discover the critical difference between being an entrepreneur and an intrapreneur, the most valuable investment you can make in your career, and the one thing leaders can’t shy away from when it comes to building a strong team.

Connect | Resources

·      Website: thewealthacademy.us

·      Instagram: @mrwealthacademy or @mrswealthacademy  

·      Free e-book: Lead Generation for Insurance Brokers

Visit our Resource Library for more free resources, including additional e-books, printables, and lead magnets to attract new leads.

Have a question you’d like us to answer? Send us an email at podcast@remindermedia or shoot us a DM on Instagram @staypaidpodcast.

💥 Let us help you get more referrals and repeat business! Visit http://remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.

The godfather of talking-head social media, Alex Hormozi, is throwing in the towel. He’s given up on editing, music, jump cuts, and topics with wide appeal in favor of longer form videos targeted to a narrower audience who will actually grow his business. We’re joined by Garrett Maroon, a three-time Stay Paid guest, to talk about what it means for content creators. Plus, you’ll get our strategy of the week and answers to listeners’ questions.

Connect | Resources

·      Why Every Agent Needs to Pay Attention to Alex Hormozi’s Content Shift by The Broke Agent

·      Visit our Resource Library for free resources, including e-books, printables, and lead magnets to attract new leads.

Have a question you’d like us to answer? Send us an email at podcast@remindermedia or shoot us a DM on Instagram @staypaidpodcast.

💥 Let us help you get more referrals and repeat business! Visit http://remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.

 

0:00     Introduction

1:53     Headline of the week

7:53     The value of authenticity

18:54   Why Hermozi made the switch

20:47   “How’s business?” update

28:54   Turning the convo to referrals

35:50   The genesis of Garrett’s book

52:10   Listener Q&A

58:04   Action Item

 

 

There is one thing that the world’s most successful entrepreneurs all have in common: they act. It’s the real secret to their success. In this episode, we explain a very simple strategy that will enable you to take meaningful action—and produce guaranteed business growth. Join us to find out why school dropouts seem to have a knack for becoming super successful businesspeople, which business ideas are most likely to succeed while the majority of other ideas fail, what it means (in practical terms) to “fail fast,” and a three-step strategy that will safely get you to the other side.

Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.

Connect | Resources

Ready, Fire, Aim: Zero to $100 Million in No Time Flat by Michael Masterson

We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.

 

The Ironclad Key to Growing Your Business

Marie Lee ditched all her lead-generation strategies except one—posting content on Instagram. Of course, there is a keen method to her madness, and it’s working to the tune of $10 million in sales in only two years. When you listen to her interview, you’ll hear her explain what she does, how she does it, and the advice she has for agents who want to experience their own success. Tune in to discover the key strategy for turning your Instagram followers into paying clients, a tried-and-true technique for posting content that ensures your audience will keep coming back for more, and three criteria you can use to generate content that will resonate with your followers.

Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.

Connect | Resources

·      Connect with Marie on Instagram: @movemetotennessee

·      Recommended book: The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich by Timothy Ferriss

We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.

0:00     Introduction

1:38     Marie’s backstory

3:35     Her move into real estate

5:06     Going all-in on Instagram

7:55     Driving business with a niche strategy

9:47     Content strategy to promote reach/exposure    

11:59   Moving/nurturing leads through her funnel

14:02   Her email strategy

17:56   Her Reel content strategy

20:35   Following people outside your industry 

22:28   Gaining efficiencies [Golden Nugget]

25:08   Advice for new agents

28:25   Action Item

Want to become unforgettable with your own personally branded magazine? Visit: https://remindermedia.com/forgottenagent/

Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/

Follow Stay Paid:

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How to Grow Your Instagram | Agent’s ORGANIC Secret Netted $7M

Savvy entrepreneurs know that their brand is their most valuable asset, and they take great care in controlling it because they know if they don't, someone else will. In this episode, you’ll discover the six essential steps for building and promoting a brand that your audience will consider their go-to choice for the service or product you provide. Listen to find out the elements of authenticity that will attract an audience, how to ensure you website immediately captures and builds visitors’ trust, and the results-driven formula to use when developing an irresistible value proposition.

Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.

Connect | Resources

·      Article: “How to Build a Personal Brand (Complete Guide)” from Thinkific.com.

·      Book: Building a Story Brand by Donald Miller

·      Tool: answerthepublic.com

We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.

 

Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/

 

0:00     Introduction

0:54     Competition among brands

1:25     Brand control

2:18     Step 1: Build a foundation

4:22     Step 2: Choose a target audience

5:38     Step 3: Create an irresistible value proposition

7:21     Step 4: Optimize your personal website

10:55   Step 5: Create a content strategy

14:07   Step 6: Build a community

16:56   Action Item

We’re talking with Ryan Zook, cofounder and CEO of the Dwellus Group. Ryan’s been recognized by REALTOR® Magazine as a top “30 Under 30” agent, was named one of Virginia’s 100 most influential agents, and has been featured on HGTV’s House Hunters. Listen to his interview to hear more about creating and promoting a value proposition, the art and science of finding, keeping, and releasing talented agents, and the phenomenal success he’s had since joining Real Broker, LLC a little less than a year ago.

Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.

Connect | Resources

·      Website: dwellus.com

·      Instagram @ryanzook

0:00     Introduction

1:16     Ryan’s backstory

2:00     Filming “House Hunters”

3:55     Keys to success: strong branding

7:27     Promoting your value prop [Golden Nugget]

10:11   The art and science of keeping talent

12:36   Policy on team meetings

14:48   Cutting an agent from the team

17:45   Thoughts on maximizing talent

20:03   Coaching dual-career agents

22:21   Coaching agents to generate leads

26:09   Real Broker: recruiting downline agents

32:13   Know and promote your value prop [Golden Nugget]

35:55   Action Item

This week on Stay Paid, we’re taking the time to examine a few thoughts—we call them truths—that have the power to make you reconsider the way you think about fortune and failure. Taken to heart, these three truths will encourage you to take positive actions that are guaranteed to create breakthroughs in both your business and your personal life. Listen to find out the key to believing you are doing exactly what you need to be doing—and sticking with it; how to make failures, missteps, and setbacks work for you and not against you; and a critical reason so many feel stuck and what you have to do to move forward.

Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.

Connect | Resources

If you believe you have what it takes to be an outstanding salesperson, then consider working with us! Visit careers.remindermedia.com for the latest opportunities.

0:00     Introduction

0:51     Truth #1: The grass is greener where you water it

3:49     You get to the other side through patience

4:35     Be disciplined, be consistent, fix the cracks

7:25     Truth #2: Any failure can be overcome  

8:17     Admitting failure retains control over it 

9:44     Drop the façade and be authentic

11:05   Truth #3: Create an environment in which you can thrive

12:10   Be willing to fire people from your life

15:21   Action Item

 

3 Truths Everyone Should Live By

We are excited to be speaking with Janet Brinck, cofounder and director of strategy and growth of Dwellus real estate and owner of Real, a national coaching and training program for agents. Listen to her interview to discover strategies for expanding your business through the art of leverage, how to generate meaningful conversations, ways to elevate your credibility through your social media content, and how to overcome adversity when the going gets tough.

Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.

Connect | Resources

·      Connect with Janet: janet@dwellus.com

·      Instagram: @janet.brink

·      Website: dwellus.com

 

0:00     Introduction

1:48     Janet’s business bio

3:04     Building a successful team at The Dwellus Group

7:00     Training agents to generate leads

8:45     Using video on social media to generate leads

11:30   Being authentic on social media

16:16   Don’t create; document instead

17:28   Client touchpoints – examples

19:12   A deeper dive into client events

22:09   Motivation: Share the good and the bad

27:26   Faithful Agent Conference

30:33   Action Item

 

Want to become unforgettable with your very own branded magazine? Visit: https://remindermedia.com/forgottenagent/

Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/

In this Silver Dollar episode, we continue our focus on using Facebook ads to generate a never-ending stream of leads for your business with a pro tip for making the most out of those leads—hire an internal sales agent (ISA). Listen to learn how an ISA can help you convert more leads into paying clients, when's the best time to bring one in, and the biggest mistake you can make when managing your pipeline of leads.

Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode. 

Connect | Resources

Callnovo.com The ISA used by Luke’s brother

Facebook Ad Services at https://remindermedia.com/staypaidfollowup/

Personally branded magazine https://remindermedia.com/staypaidmagazine/

 

0:00     Introduction

1:22     The right time to hire an ISA

3:08     Baseline measures for an ISA

4:50     The real benefits of an ISA

5:49     What to look for when hiring an ISA

6:54     Set realistic expectations | benchmarks

9:15     Why you need extensive follow-up

10:52   Help to generate leads for your business

12:23   Action Item

 

Should You Hire an ISA to Follow Up with Leads? [Part 3 of FB lead generation]

In this week’s episode, we sit down with someone near and dear to our hearts: Alex Noori. He is the talent development specialist at ReminderMedia (the company behind Stay Paid), where he helps shape our new classes of callers into sales assassins. Listen to his interview to discover how to seek out hires who will bring your team the most success, which qualities to look for that can help you train people effectively, and the power of emotional intelligence in the sales training process.

Be sure to check out our show notes at https://remindermedia.com/podcast/ for more in-depth information and added details not included in the episode. 

Connect | Resources • To explore sales opportunities at ReminderMedia, visit https://careers.remindermedia.com/

• Use the predictive index assessment to find salespeople and employees with the traits you need to succeed. Get a free version at https://assessment.predictiveindex.com/bo/L6h/staypaid#page0

0:00 Introduction

1:15 Alex’s backstory

3:01 Top indicator of success

6:35 Learn how your trainee learns

8:11 Assessing EQ/social awareness

11:08 Developing EQ

15:02 Internalizing scripts; know the why

18:23 The real reason for high turnover

22:30 Belief in what you’re selling; connecting to purpose

26:37 Training toward belief

30:15 Action Item

Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/

Looking to increase your referrals? Visit: https://remindermedia.com/staypaidmagazine/

Follow Stay Paid: https://www.tiktok.com/@staypaid_podcast https://www.facebook.com/staypaidpodcast https://www.instagram.com/staypaidpodcast

Creating the Perfect Sales Assassin | SALES TRAINING

In today's bonus episode, Luke shares some motivation on getting yourself to the next level.    If you want to get to the excel in your life and business, there are 3 truths you need to master. When you are able to master these 3 truths, you will win!   This episode was pre-recorded from Luke's weekly program in the Insurance Syndicate Facebook Group. If you are in Insurance and would like more information on how to join this group, email us at podcast@remindermedia.com.
 

Firing an employee is never easy, but there are times when it’s absolutely necessary. When an employee undermines your organization’s goals, your best move might be time to cut the cord and find someone else who’s a better fit. Listen to this Silver Dollar episode to discover the four key reasons for terminating an employee, how to track an employee's value using performance metrics, why you need a staff that reflects your company's mission and values, and the various ways one bad egg can sour company culture.

0:15     4 critical signs that indicate when it might be time to let someone go

3:40     Performance problems

8:05     Understanding the mission and vision of the business         

11:00   Lacks Integrity

16:38   Action Item

Want Josh and Luke to help you with your marketing? Visit https://remindermedia.com/StayPaidMarketing/

Follow Stay Paid:

https://www.tiktok.com/@staypaid_podcast 

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https://www.instagram.com/staypaidpodcast

4 signs it's time to let an employee go | TERMINATION

This week, we’re speaking with Dustin Fox, BAM contributor and cofounder of Devon and Dustin Fox Homes. Not only has his team amassed about 1,700 Google reviews (with an aggregate rating of 5 stars!), but they’ve also closed $400M in sales in only three years. He’s sharing his client review strategy, his huge success with advertising on YouTube TV, and the four-email sequence that produced nine listings in six months.

Connect | Resources

·      Website: David and Dustin Fox Homes

·      BAM blog: How Email Marketing Landed Me 9 Listings in 6 Months

·      Visit our Resource Library for free resources, including e-books, printables, and lead magnets to attract new leads.

Have a question you’d like us to answer? Send us an email at podcast@remindermedia or shoot us a DM on Instagram @staypaidpodcast.

💥 Let us help you get more referrals and repeat business! Visit http://remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.

 

0:00     Introduction

1:17     Google review strategy

15:00   YouTube TV strategy

29:31   Headline of the week

40:06   Sales and marketing strategy of the week

46:54   Listener Q&A

49:47   Action Item

 

Want Josh and Luke to help you with your marketing? Visit www.remindermedia.com/StayPaidMarketing

 

 

Creating an effective social media presence is crucial for any business. In this episode, Drunk on Social cofounder Jeff Pfitzer shares the 411 on how to leverage this tool to generate leads and boost sales. Listen to his interview to find out the platform to be on if you're new to social media, how to expand your reach, which types of content get the most views, and tricks to make creating viral content fast and easy.

Be sure to check out our show notes at https://remindermedia.com/podcast/ for more in-depth information and added details not included in the episode.

Connect | Resources Website: http://drunkonsocial.com/hire-us

Email: mailto:info@drunkonsocial.com

Instagram: ttps://www.instagram.com/jeffpfitzer/?hl=en%20o

1:00     Introduction

2:55     What social platforms should you be on

4:35     Organic vs paid reach

7:15     Opinion on social platforms

9:05     Should you get verified on social media

10:40   What should you post on social media

15:10   What type of content to focus on

17:25   Using social to build business and make sales

25:28   Where to get inspiration for content

32:47   Social media coaching

38:38   Action Item

Are you a Real Estate Agent looking to grow incredible new leads for your business?

Visit : https://remindermedia.com/staypaidfollowup/

Want Josh and Luke to help you with your marketing? Visit www.remindermedia.com/StayPaidMarketing

Follow Stay Paid:

https://www.tiktok.com/@staypaid_podcast

 https://www.facebook.com/staypaidpodcast

https://www.instagram.com/staypaidpodcast

How social media can help your future | BUSINESS SUCCESS!

Facebook ads can create a never-ending stream of leads so you never have to cold-call again. But once you have those leads, what do you do with them? We’ve found the secret sauce for making this process easier, quicker, and more efficient, and we're sharing it with you to help you build your client base and boost your business. Listen to this Silver Dollar episode to discover ways to act quickly and efficiently on your Facebook-ad leads to rein in more clients, how to automate your lead-conversion process for these ads, and how to personally reach out to these leads when the moment is right.

Be sure to check out our show notes at https://remindermedia.com/podcast/ for more in-depth information and added details not included in the episode.

0:12 Lead generation theme 

2:20 Ads to be running on Facebook

4:05 Lead automation and follow-up

6:00 Texting leads

10:50 Email automation

16:20 What the numbers are showing

20:18 Action Item

Want to see how we can help with your marketing?

Visit: https://www.remindermedia.com/StayPaidMarketing

Follow Stay Paid:
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https://www.instagram.com/staypaidpodcast

 

We are excited to welcome back Juan Carlos Barreneche, founder and president of the Goldbar Real Estate Team of eXp Realty to Stay Paid. In this episode, he shares his strategies on how to up your game for converting leads to clients, which have helped him do over $250 million in sales.

When you listen to Juan, you’ll realize just how simple it can be just by being consistent in your communication and implementing a solid automated marketing system that’s easy to use and leverage for maximum results.

Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.

Connect | Resources

Connect with Juan:

-Instagram: @juangoldbar

-Website: goldbartraining.com

 

Are you a Real Estate agent looking for an incredible way to get a consistent flow of leads? Visit: https://remindermedia.com/staypaidfollowup/

Many people have tried Andy Frisella’s 75 HARD program—we did too! We don’t recommend this program for everyone, but pushing yourself to achieve short-term goals like this one can help you achieve more overall. It can also give you the motivation you need to reach your personal objectives and propel your business forward. In this week’s episode, we discuss how to build the dedication and mindset you need so you can consistently strive to do your best.

Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.

 

Connect | Resources

75 HARD

 

0:16     Introduction to 75 Hard

2:50     Using 75 Hard as a reset

4:40     What do you do every day?

8:00     Motivation to be consistent

9:30     Structure is the key to discipline

12:25   Accountability partners

17:45   You can’t change someone

18:30   Mental clarity

21:35   Action Item

Want Josh and Luke to help you with your marketing? Visit www.remindermedia.com/StayPaidMarketing

 

Jaynie Carlucci, this week’s Stay Paid guest, is so in tune with what drives her clients and their decision-making styles that she became a top producer in the New Jersey real estate market and did more than $30 million in sales in 2022 alone!

In this episode, Jaynie discusses the importance of building genuine connections and how her business background and training in neuro-associative programming (NAP) help her tap into her clients’ deepest needs and wants.

Listen to find out how you can use NAP to form more genuine connections with clients.

Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.

Want to learn more about getting your own personal magazine?

Visit : https://remindermedia.com/forgottenagent/

Connect | Resources

To contact Jaynie, go to thebossteamcollection.com

Email: njreboss@gmail.com

Instagram: @thenjreboss

We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.

 

0:32    Introduction

1:50    Jaynie’s backstory

3:05    Keys to success

6:25    Breaking into the luxury market

8:20    Neuro-linguistic programming (NLP)

18:30  How to keep your brand top of mind

22:30  Building your brand early

23:28  The book that has had the most impact on Jaynie

26:40  Action Item

If you dread making cold calls, then this episode is for you. Facebook has billions of users monthly—so it can be a leads gold mine for your business. Listen to this episode to learn about which types of Facebook ads generate the most prospects, the types of content Facebook users flock to, and how to effectively convert the leads you generate on this social media platform into sales.

 Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode. 

 Are you interested in working with Luke and Josh to improve your marketing, get more referrals, enjoy more repeat business, and begin living the life of freedom you deserve? CLICK HERE and get a special offer just for Stay Paid listeners!

0:36     4 ways to make Facebook ads successful

0:50     ChatGPT for your business

2:22     Lead generation ads

8:30     Branding ads

19:20   Action Item

Today, we are talking to Alex Bracke, multimillion-dollar producer, and broker/owner at Valor Group of Pearson Smith Realty. He gives us the inside scoop on handling objections during lead-generation activities and how to overcome them in advance. Listen to his interview to discover ways to create a framework that will prepare you for any objection, the importance of staying focused and consistent in converting prospects into clients, and cold-calling techniques guaranteed to drive revenue for your business.

Be sure to check out our show notes at https://remindermedia.com/podcast/ for more in-depth information and added details not included in the episode.

Connect | Resources Connect with Alex: - Email: alexbrack@valorgroupre.com - Instagram: https://www.instagram.com/alexbracke/ - Website: valorgroupre.com

0:23 Introduction

2:00 Alex’s backstory

4:37 Transitioning into real estate and leveraging relationships

7:00 Creating a brand with valor

11:19 Objection handling workshops

15:15 Overcoming the most common real estate objection

17:20 Objection framework

19:15 How often should agents be calling leads

22:38 Home for Cops Program

25:30 Weight-loss journey

33:05 Action Item

Want to see how we can help with your marketing? Visit: https://www.remindermedia.com/StayPaidMarketing

New agent that is curious about our personally branded magazine? Visit : https://remindermedia.com/staypaidnewagent/

Follow Stay Paid: https://www.tiktok.com/@staypaid_podcast https://www.facebook.com/staypaidpodcast https://www.instagram.com/staypaidpodcast

What Real Estate has NEEDED for YEARS | Leverage is everything

If the thought of giving a presentation in front of a group makes you break into a sweat, then this episode is for you. With a little work and perseverance, you can learn how to be someone every audience member sits up and listens to. Listen to learn the prep work that will make speaking in front of others feel incredibly easy, what you need to share with your audience to hook them every time, and how to pace yourself so your listeners hang on your every word. 

 

Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode. 

 

Want to see how we can help with your marketing? Visit: https://www.remindermedia.com/StayPaidMarketing

In this week’s episode, Biggby Coffee cofounder Michael J. McFall explains that for your operation to be completely sustainable, it needs to be able to run well even without you at the helm. To do that, you need to recruit expert talent who can help you bring your enterprise to the next level. Listen to Mike's interview to learn the secrets to creating a business culture that attracts top talent, why good leadership hinges on trust and integrity, and when to pass your leadership role to your management team.

Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.

Connect | Resources

Website: Biggby.com

·      Books: Grind: A No-Bullsh*t  Approach to Take Your Business from Concept to Cash Flow and Grow: Take Your Business From Chaos to Calm

·      LinkedIn: Michael J. McFall

 

We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.

 

0:30     Introduction

1:16     Moving from an entrepreneur to an effective leader

4:25     Growing new leaders

5:00     The timeline for developing a leader

7:15     How to let go and let leader’s fail

13:00   Forming a board to oversee a management team

14:45   Recruiting high-caliber talent

17:00   What does culture mean

20:12   Building trust and relationships with your team

25:50   Why write a book?

29:00   Impactful books

34:10   Action Item

 

Want to see how we can help with your marketing? Visit: https://www.remindermedia.com/StayPaidMarketing

Want to learn more about how we can help you get more referrals? Visit: https://remindermedia.com/staypaidmagazine/

In this week's bonus episode, Luke discusses the two marketing stories you won't want to miss. How was Red Bull able to become the #1 energy drink in the world by throwing their product in the trash? What mistake did United Airlines make that lost them $180 million? Both stories come with valuable lessons you can use in your business, can't wait for you to hear them!    This episode was pre-recorded from Luke's weekly program in the Insurance Syndicate Facebook Group. If you are in Insurance and would like more information on how to join this group, email us at podcast@remindermedia.com.

Who says you need endless content to win big on Instagram? The greatest hack ever is to put your creative energy not into posting but commenting. Yep, comments are key! This week on Stay Paid, we’re sharing five strategic tips to turn comments into engagement magnets. From sparking fun debates to asking killer questions, discover how to boost engagement and attract new followers—all without a single new post! Plus, you’ll get our strategy of the week and answers to listeners’ questions.

Connect | Resources

·      BAM blog: How to Grow on Instagram (Without Posting)

·      Book: The Five Dysfunctions of a Team: A Leadership Fable

Have a question you’d like us to answer? Send us an email at podcast@remindermedia or shoot us a DM on Instagram @staypaidpodcast.

💥 Let us help you get more referrals and repeat business! Visit http://remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.

We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.

 

Want Josh and Luke to help you with your marketing? Visit www.remindermedia.com/StayPaidMarketing

 

0:00     Introduction

0:11     About Acree Bros and ReminderMedia

1:33     Growing without posting

3:09    Tip 1: Gary Vee’s $1.80 strategy

4:58     Tip 2: Ask questions

6:42     Tip 3: Use keywords

7:52     Tip 4: Pin comments

12:39   Tip 5: Direct organic discovery

15:06   Sales and marketing strategy of the week

21:35   Listener Q&A

26:05   Action Item

 

 

Building off last week’s episode on insider tips to succeeding on Instagram, we’re discussing the truths and myths with four true-or-false statements, and how to best use effective content to build a successful presence. You may discover that some of the strategies you thought were effective for increasing your follower interaction are actually counterproductive. Listen to this Silver Dollar episode to dispel any misconceptions and get powerful tips proven to help skyrocket engagement.

Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.

0:12    Instagram true or false

1:47    Does sharing posts in stories increase engagement?

4:13    Does reels have the highest engagement rate?

7:40    Does using an external editing app hurt your reels?

8:55    Does getting verified increase your reach?

14:18  Action Item

Want to see how we can help with your marketing? Visit: https://www.remindermedia.com/StayPaidMarketing T

o learn how to generate more referrals and repeat business, visit: https://www.remindermedia.com

Everyone operates on autopilot occasionally, but that's no way to spend your entire life. In this week’s episode, Allyson Lewis, time-management pro, best-selling author, and founder of the 7 Minute Life, joins us to share how devoting time daily to careful planning and reflection can put you in complete control behind the wheel. Listen to learn how just seven minutes every morning can set you up for success, pinpoint the five most important tasks to complete before 11 a.m., discover how you can train yourself to be proactive and not reactive, and understand the value of ending each day with seven minutes of reflection and gratitude.

Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.

Are you a New agent Curious about our customizable magazine? Visit : https://remindermedia.com/staypaidnewagent/

Want to see how we can help with your marketing? Visit: www.remindermedia.com/StayPaidMarketing

0:33    Introduction

1:54    Allyson’s journey

5:27    Why people are not focusing on themselves

7:37    Using 7 minutes to improve your life

8:40    The 5 words to change your life

9:00    People have lost the ability to think

10:40  Clarify what you want to do

12:37  Create a plan

16:35  How to add discipline to your day

21:10  Choosing to take action

22:53  The 7 minutes at the end of your day

25:55  Making sure you have purpose

28:12  Eudaimonic happiness

33:07  Action Item

 

 

We decided to ask ChatGPT for the six top qualities that the absolute best closers share. The answers didn’t surprise us, but it did confirm what we know are the most important personality attributes and strengths any sales team should have if they want to close the most deals. Listen to this week’s Silver Dollar episode to discover the importance of being confident and goal-oriented as a salesperson, why expert closers are always talented listeners and communicators, and the one easy tactic for closing more deals that successful sale professionals always use but most others skip.

Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.

0:16    Introduction: 6 things top closers have…

1:40    Exudes confidence

5:32    Is goal-oriented

9:08    Use persuasive communication

12:25  Ability to overcome objections

16:20  Use active listening

18:10  Actively follows-up

20:20  Action Item

This week, we host Justin Brock, the owner and CEO of Bobby Brock Insurance. He’s built an insanely successful insurance business on the premise that providing value is the best marketing strategy for long-term growth. Listen to discover why leading with value simply makes good business sense and get examples of what Justin has done to encourage his audience to know, like, and trust his brand, hear about the types of marketing he’s doing and the benefits his agency has reaped from using multiple mediums, and find out about “Medicare Monsters”, Justin’s Facebook group, and his upcoming Medicare conference, MedicareCon, for intermediate agents and smaller agency owners in the Medicare space.

Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.

Connect | Resources

·      Learn more and register for Medicarecon here

·      Connect with Justin: info@justinbrock.com

·      Website: justinbrock.com

·      Facebook group: “Medicare Monsters”

 

0:23    Introduction

1:38    Justin’s backstory

4:59    The start of Medicarecon

8:15    Leading with value

9:15    Taking action on opportunities

13:30  Value outside of the sale

16:25  Marketing and advertising strategy

21:00  Building a brand

23:51  The rule of convenience

27:00  Getting noticed and adding value

30:42  Action Item

 

 

Of all the social media platforms, Instagram (owned by Meta) is the most transparent about what it takes to have its algorithm promote your content. Compliments of @marketingharry, who has 293K Instagram followers and attended Meta’s most recent creators conference call, we’re sharing five tips that Instagram insiders have revealed to be key to your success on the platform. Listen to this Silver Dollar episode to discover five suggestions for how to boost engagement on Instagram, the optimal number of hashtags to attach to your posts, an way to satisfy the algorithm we bet you’re overlooking, and bonus, proven hacks we’ve used on our Instagram account that have worked for us.

Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.

Connect | Resources

Get @marketingharry’s summary of Meta’s creators conference call here.

In the almost two years since Shannon Gillette was last on Stay Paid, she’s ranked among the top 12 agents in Phoenix, Arizona. She’s also hired a coach and a virtual assistant, joined a new brokerage, and moved much of her marketing efforts to YouTube. Listen to this episode to find out the best decisions any agent can make regardless of the size of their business, the outrageously genius videos that are landing Shannon clients without the need for listing presentations, crazy good ideas for inexpensive client events, and the investments she’s been able to make since making the move to a new broker (big reveal!).

Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.

Connect | Resources

Highnote.io for professional online presentations

TubeBuddy for optimizing your YouTube channel

@Shannon_Gillette to connect with Shannon on Instagram

 

1:37    Introduction

2:48    Shannon’s backstory

4:30    Balancing your real estate schedule

6:50    Creating next step videos for clients

7:37    Highnote.io

11:35  Content to create on social media

16:22  Client event ideas

21:22  Joining Real Brokerage

26:17  Action Item

Do you really need a morning routine to be successful? Do you have a routine you swear by?   If you have been in the entrepreneur or motivational speaker space for any amount of time you have heard people talk about the power of a morning routine. On this week's bonus episode, Luke shares his belief on morning routines and the 4 things he focuses on to start his day on the right foot.    This episode was pre-recorded from Luke's weekly program in the Insurance Syndicate Facebook Group. If you are in Insurance and would like more information on how to join this group, email us at podcast@remindermedia.com.

We can all get weighed down by our own stress, so it’s a good idea now and then to step back and think about what’s most important in life, shifting our priorities to what really matters—and there are few things that will make you examine your priorities more quickly than finding out you’re dying. Listen to this episode to hear the seven things that the dying most regret not having done in their lives, find out why spending excessive time at work can be a double-edged sword, understand why perfectionists struggle with vulnerability, and discover the one activity that will instantly reveal to you whether you’re living a life of purpose.

Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.

Connect | Resources

“7 Critical Life Lessons We Can Learn from the Dying” by Matthew Royse

 

0:12    Introduction 7 Critical Life Lessons We Can Learn from the Dying by Matthew Royse

1:35    Your echo chamber of what is important in life

3:12    #1 Not spending enough time with loved ones

6:07    #2 Spending too much time on work

6:36    #3 Follow your heart and pursue your passions

10:38  #4 Be more thankful

11:39  #5 Forgive others

12:52  #6 Embrace vulnerability

14:52  #7 Find your purpose

16:49  Josh’s Dad Joke

17:40  Action Item

Last year, John Wetmore’s agents sold an average of 10,000 policies monthly and generated $130M in paid annual premiums. He expects to double that in 2023. With numbers like those, we had to ask him about cold calling and how he goes about recruiting insurance agents for his team. Listen to John’s interview to discover why a hesitancy to make cold calls is the result of a choice, a never-fails tactic that works wonders to create self-imposed discipline within your team, his damning perspective of agents who fail to follow up with leads, and a novel take on recruiting agents that starts with being indifferent to whether they join you.

Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.

Connect | Resources

Find all the ways to connect with John at johnwetmore.com

 

0:00     Introduction

0:42     John’s business bio

1:53     Typical cold-calling mindset | Mindset is a choice

4:10     Kidnapping analogy

7:20     How to hold yourself accountable

8:50     How to hold your team accountable

10:09   You can’t motivate another person    

11:06   Perspective on following up with insurance leads

14:45   Follow-up strategy

17:08   Believe in the value you offer | CARR

20:17   Tips for recruiting insurance agents

24:54   Nothing beats servant leadership

27:01   Action Item

ChatGPT is an artificial-intelligence chatbot that came on the scene in November 2022. In just six months, it has already demonstrated itself to be the next huge leap in technology. It’s insanely powerful, and it’s super easy to use. In this Silver Dollar episode, we talk about how marketers use ChatGPT to increase the efficiency of their content creation and suggest some of the many ways you can use this technology to generate blogs, text messages, and everything in between.

Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.

Connect | Resources

Free e-book: Become a Content Marketing Machine

 

0:00     Introduction

1:08     Overview of ChatGPT

1:54     The next revolution in technology    

4:02     Gain efficiencies in writing content and scripts

5:45     Know that it isn’t perfect

6:31     Be very specific in what you ask

6:52     Use ChatGPT to write synopses (example)

7:24     Use ChatGPT to write social media captions (example)

7:53     Use ChatGPT to write emails and subject lines (example)

8:52     Use conversation to give ChatGPT directions (example)

10:17   Use ChatGPT to pull and sort information

11:02   Use ChatGPT to write real estate listings (example)

12:46   Use ChatGPT to write in different languages

14:09   Thoughts on the next steps for AI

17:56   Action Item

This week on Stay Paid, we’re breaking down four Instagram tips and exposing a couple of myths about how to best use the platform to grow an audience with social media expert and Actually Agents founder, Luca Alboretti. Tune in, and you’ll also hear Luca’s advice for how to really grow your Instagram from 0 to 100K (he’s got 197K followers) and what you absolutely must NOT do with your posts. Plus, you’ll get our sales and marketing strategy of the week.

Connect | Resources

·      BAM blog: 4 Insider Tips from Meta to Grow on Instagram

·      Follow on Instagram @actuallyagents

Have a question you’d like us to answer? Send us an email at podcast@remindermedia or shoot us a DM on Instagram @staypaidpodcast.

💥 Let us help you get more referrals and repeat business! Visit http://remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.

 

Want Josh and Luke to help you with your marketing? Visit www.remindermedia.com/StayPaidMarketing

Follow Stay Paid:

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https://www.facebook.com/staypaidpodcast

https://www.instagram.com/staypaidpodcast

 

Tamara Thompson is the mind behind Broadcast Your Authority, a content marketing agency that helps influencers, CEOs, and other professionals exponentially grow their influence and audiences with a data-driven approach to microcontent and repurposing. Tamara shares some of the methods she and her team use to routinely and with lightning speed grow their clients’ audiences from as few as a dozen to tens of thousands. Listen to understand the organic, audience-generating power of replicating popular content, hear how to use a call to action that promotes engagement and get subscribers and followers onto your email list, discover how to use ChatGPT to identify the best clips for microcontent, and find out about the highly promising, new social media platform that is going to give TikTok a run for its money—and why you’ll want to get in on the ground floor.

Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.

Connect | Resources

Connect with Tamara:

·      Website: broadcastyourauthority.com

·      Instagram: @tamarathompsonofficial

·      TikTok: @tamarathompsonofficial

Resources:

·      Keywords Everywhere: For finding the best keywords for your social media content

·      Minichat: A bot to capture contact info from subscribers and followers

·      Trint: Transcription service

·      Clapper: Hot new social media platform

 

0:00     Introduction

0:59     Guest introduction

2:10     Strategy that led to $170K viral video

6:06     Tools for spotting trends

7:44     How long to grow depends on niche

10:24   Capitalize on what’s working

12:05   Using tags, titles, keywords, playlists

14:18   Thoughts on CTAs | “Comment below”

20:48   Using bots in conjunction with CTA

21:48   Selecting microcontent for repurposing

25:28   Thoughts on the future of social media

29:51   Tamara’s favorite mantra

33:53   Action Item

There’s an excellent chance you’re making shortsighted business decisions because, according to Simon Sinek (author of the New York Times bestseller The Infinite Game), you don’t know which game you’re playing. In this week’s Silver Dollar episode, we talk about the notion of the infinite game and how it doesn’t just apply to business—it also applies to the decisions we make in our daily lives. Listen to understand the difference between finite and infinite games and the dire consequences of applying the rules of the former to the latter, discover a way to think about leaving a legacy that goes beyond merely being remembered, and find out how to adopt an infinite game mindset and free yourself from being overly concerned about the opinions of others.

Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.

Connect | Resources

The Infinite Game by Simon Sinek

 

We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.

0:00     Introduction

2:59     Josh’s update re: 75 HARD

4:22     Concern about what others think

5:44     Leaving a legacy

7:25     The finite vs. the infinite game

9:45     Why the game you play matters

10:45   Goals can change

12:47   Patience is an element of the infinite game

16:12   Action Item

Rick Elmore, a former NFL pro, was working in sales and taking a marketing course when he learned that handwritten notes, with their 99% open rate, perform the best. He took this info back to his job, and six weeks and 500 notes later, he surpassed his monthly quota by 82% and made $28K in commission. Listen to Rick’s interview to fully understand the remarkable impact of connecting with prospects on a personal level, appreciate how much you can stand out from the crowd by sending a simple thank you note to your clients, and discover why his company, Simply Noted, has thrived while his competitors in the handwritten notes industry have failed.

Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.

Connect | Resources

·      Get your FREE SAMPLE handwritten notes package at simplynoted.com

·      Connect with Rick on LinkedIn

 

0:00     Introduction

1:52     Rick’s backstory

2:40     Missing the mindset of professional ball

4:26     Being self-funded | No investors

5:21     Pro ball vs. corporate vs. start up vs. owning your own

7:14     The inspiration for Simply Notes

10:09   Making sure it doesn’t look fake

13:19   How it works

14:35   The best handwritten note campaigns

16:39   What are the best performing mailers?

17:53   What next for Simply Noted?

20:04   Good opportunities to use handwritten notes

22:25   Rick’s advice about confronting hardship

26:19   Action Item

ReminderMedia (the company behind Stay Paid) hired an independent company to survey recipients of the personally branded magazines that our clients send to their clients, and we just got the phenomenal results. Discover the incredible rate of referrals and repeat business our clients can directly tie back to their magazine, the multiple ways you can use a personally branded magazine to establish yourself as a trusted business, and the ways our magazines work to broaden the reach of our clients’ brands.

Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.

Connect | Resources

CLICK for your free PDF sample of our most recent issue.

Claim a special offer just for Stay Paid listeners @ staypaidpodcast.com/magazine

 

0:00     Introduction

0:51     It’s YOUR magazine

1:33     Stands out as super unique

2:31     Ranked highest in value by readers

3:45     Perceived as a gift    

4:34     Phenomenal shelf life

4:58     Relational not transactional

6:13     Builds trust in 3 ways

9:49     Reader survey results

11:10   Encourages engagement

11:47   Cross-promote with referral partnerships

13:37   Less than the cost of a greeting card

15:56   Action Item

This week on Stay Paid, you’ll hear from David Price who, after only five short years in the industry, is the CEO and founder of his own insurance brokerage. David shares how he overcame a childhood defined by utter poverty, drug-addicted parents, homelessness, and years of moving from job to job and state to state to become a successful broker. Today, he hires 50 agents a week and makes millions in passive income.

Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.

Connect | Resources

Website: The Price Group at tpglife.com

Instagram: @davidpriceofficial

 

0:00     Introduction

2:41     David’s story

6:08     Starting over again and again and again 

9:04     Committing to a career in insurance

11:10   The impact of environment on success [Golden Nugget]

12:21   Mindset: Show up as a student

15:21   To get to a $1M, begin with marketing for leads

18:23   The qualities in a good sales agent

21:40   Understanding patience toward progress

24:40   David’s advice to younger David

28:03   Action Item

We continue the conversation started in episode 441 about the six steps that will help you to develop more self-discipline. In this episode, we cover the final four. Listen to find out the simple technique professional athletes swear helps them stay the course and achieve their goals, hear Simon Sinek’s recommendation for how to maintain your motivation and keep moving forward, and discover the single best action you can take to better ensure that when things get tough, you maintain the resilience you need to continue making progress.

Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.

Connect | Resources

Download our free goal planner. You’ll get pages for planning your days, weeks, and months to help you keep track of your busy schedule and make sure no goals get overlooked.

 

0:00     Introduction

0:54     Josh’s fail    

2:27     The importance of having a plan

5:23     #3: Visualize your outcome | Why it works

9:21     #4: Don’t wait for something to feel right

11:25   #5: Measure and reward your progress

13:14   #6: Get an accountability partner

16:40   Action Item

Steve Acree, the CEO of ReminderMedia (the company behind Stay Paid), shares a few lessons about building a successful brand. Among the topics he covers are the far-reaching utility of having a clear mission, vision, and value proposition and their critical importance to a business’s long-term success. Listen to find out the three-part tactic that lets you neatly define the central aspects of your business, understand the extensive implications of an overly complicated value proposition, and discover how well-defined mission and vision statements will align your organization and simplify hiring and firing decisions.

Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.

Connect | Resources

·      Free predictive index assessment: remindermedia.com/staypaidpi

·      Free e-book: The Relationship Marketer's Guide to Branding

 

0:00     Introduction

3:09     The simple idea that grew a business

6:54     Build your brand around solving a problem

7:25     Creating a value proposition: what | how | why

11:22   The importance of keeping things simple

14:01   Focus is necessary to scale a business

17:14   Stick to the message and you’ll win

18:56   Stop thinking that features sell

20:29   Aligning the business with the mission and vision

24:11   Missions and visions are powerful HR tools

26:16   Leaders embody the mission and vision

27:26   A leader’s lesson: Don’t do what they should do for themselves

32:26   Entrepreneurs are all a little “bent”

41:37   Action Item

In a survey released by realtor.com, 97% of survey respondents said local expertise is an important attribute of a real estate agent, while 25% say it is the most important. In today’s episode, we share 8 things you can do to become the most widely recognized and trusted agent in your local area. Listen to discover several key resources that can get you the inside scoop on what’s happening in your area, a game-changing social media tactic that will make you the undisputed go-to resource for everything local, and an incredibly easy way to enhance your credibility, promote your expertise, and establish street cred that most agents have never even heard of.

Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.

Connect | Resources

Free download: Real Estate Referral Partner Worksheet

0:00     Introduction

0:53     Local relationships are a competitive advantage

1:10     What you need: knowledge of neighborhoods

2:18     What you need: knowledge of market trends    

2:57     What you need: knowledge of community development projects

3:39     Promo tip 1: attend local government meetings

5:11     Promo tip 2: sponsor local teams

5:45     Promo tip 3: join/start community Facebook group

6:54     Promo tip 4: create video tours

8:17     Promo tip 5: work with charities

10:18   Promo tip 6: use strategic referral partners

10:51   Promo tip 7: create local content for your blog

12:12   Promo tip 8: become a media resource

15:03   Action Item

We talk with Bob Burg, a leading authority on influence and referral marketing and coauthor of The Go-Giver. If you’ve questioned whether nurturing relationships with clients really works to a build business, struggled with implementing a successful referral marketing strategy, or have never been quite sure how to do relationship marketing, then this episode will remove all doubt and answer all your questions.

Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.

Connect | Resources

·      Get Bob’s book, The Go-Giver: A Little Story About a Powerful Business Idea, and subscribe to his daily impact email on his website at burg.com

·      Giftology: The Art and Science of Using Gifts to Cut Through the Noise, Increase Referrals, and Strengthen Retention by John Ruhlin

·      How to Win Friends and Influence People: The Only Book You Need to Lead You to Success by Dale Carnegie

·      Think and Grow Rich by Napoleon Hill

·      Peace, Power, and Plenty by Orison Swett Marden

·      Psycho-Cybernetics: The Search for Self-Respect by Maxwell Maltz and Matt Furey

We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.

In episode 437, we talked about accountability, noting that before you can hold other people accountable, you need to take responsibility and hold yourself to the same standards. In this episode, we take a deeper dive into the subject of accountability to talk about how you can embrace self-discipline and achieve the success you want. Listen to discover the most challenging aspect of self-discipline, find out the indispensable first step to tackling the struggles that hold you back, and truly understand what it means to have a goal worthy of achievement.

Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.

Connect | Resources

Book: Musashi's Dokkodo (The Way of Walking Alone): Half Crazy, Half Genius - Finding Modern Meaning in the Sword Saint's Last Words

We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.

 

0:00     Introduction

0:37     Experience with 75 HARD

2:46     Consistency is the challenge

5:02     Self-doubt is the enemy of consistency

5:48     #1: Know where you struggle

7:18     #2: Identify and write down your goals

8:32     Select goals that are motivating

12:11   Action Item

Relitix just released its Agent Movement Index for April, and it’s a weird one. First, the number of active agents is on the rise (don’t they know inventory is DOWN?). And second, the number of agents moving from one brokerage to another is on the rise with April’s movement outpacing March’s—that’s super unusual. Join us to find out what’s going on and the implications for both agents and brokerages. Plus, you’ll get our strategy of the week and answers to listeners’ questions.

Connect | Resources

BAM blog: 2 Trends to Watch: More Agents & More Movement Between Brokerages

Have a question you’d like us to answer? Send us an email at podcast@remindermedia or shoot us a DM on Instagram @staypaidpodcast.

💥 Let us help you get more referrals and repeat business! Visit http://remindermedia.com/staypaidmarketing to explore the world's best marketing and get exclusive discounts reserved just for Stay Paid listeners.

 

0:00     Introduction

0:37     About ReminderMedia

4:15     The reality of growing a business

9:21     Headline of the week

31:09   Sales and marketing strategy of the week

39:09   Listener Q&A

43:09   Action Item

 

Want Josh and Luke to help you with your marketing? Visit www.remindermedia.com/StayPaidMarketing

 

 

David and Elle Denning—the husband-and-wife team behind the 30,000 member “Marketing for Insurance Agents” Facebook group—share their experience about what works (and what doesn’t) when growing a Facebook group, suggest tactics business owners can use to develop a local presence, and talk about how they manage to run a highly successful insurance business—and still stay happily married. Listen to find out why you should worry less about how often you post and instead focus on what you post, how to make the most of Facebook’s algorithm to attract and grow attendance to your Facebook Live sessions, and the steps they’ve taken to fulfill the promise of a 4-hour workweek.

Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.

Connect | Resources

·      Join the “Marketing for Insurance Agents” Facebook group

·      Website: jumpstartgonow.com

·      Book: The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich by Tim Ferriss

 

We are a participant in the Amazon Services LLC Associates Program, an advertising program designed to provide a means for ReminderMedia to earn a small fee by linking to Amazon.com and affiliated sites.

 

0:00     Introduction

2:06     The superiority of Facebook groups

3:26     The need for an engagement strategy

5:13     A posting strategy using Facebook Live   

8:37     Facebook Live and organic growth

10:07   Facebook Live vs. webinars

10:41   Tips for promoting Facebook Live sessions    

12:38   Leverage short-term strategies first

13:36   Content to grow a Facebook group    

14:37   Collaboration among industries

15:31   Involvement in the local community

16:42   People do business with people like them

18:12   About the Producer Academy

20:34   About “limiting beliefs”

21:22   Thoughts on The 4-Hour Workweek

25:18   Key tip: Be pragmatic and just act

26:09   Tips for working with family/spouses

30:46   Action Item

We’re tackling one of the most persistent challenges facing marketers: how to get people to open and respond to emails. Included among the findings we share are the email length that produces a 50% response rate, whether a negative or positive tone gets more replies, and which email closing prompts the most responses.

Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.

Connect | Resources

Free download: Best Practices for Email Marketing is a one-page guide that will help you write emails that produce better open and response rates.

0:00     Introduction

0:44     How to think about your email numbers

2:20     Tip 1: Keep it short    

3:53     Tip 2: Keep it simple

6:31     Using moderate emotion in your emails

7:21     Tip 3: Keep it relevant

9:19     Relevant real estate email example

10:03   Tip 4: Keep it specific

11:01   Tip 5: Keep at it

11:37   Bonus Tip: The most effective sign-off

13:46   Action Item

Darin Stubbs is the executive vice president at Symmetry Financial Group. If you’re an entrepreneur who’s just starting out, has hit a lull, or can’t get momentum—or if you simply want more of what being your own boss promises—then we guarantee that Darin’s advice and insight will change the trajectory of your life forever. (That’s a big claim, but we’re sticking by it!) Listen to his interview to discover some of the fundamentally different ways CEOs think about factors that influence business like costs, income, opportunity, and time; a simple but game-changing tool that will dramatically shorten any salesperson’s learning curve; and one of the most valuable, career-advancing tactics top producers consistently swear by.

Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.

Connect | Resources

Connect with Darin at pacwestagency.com/career

Website: Symmetry Financial Group

Insurance tech: quility.com

Book: The 21 Irrefutable Laws of Leadership: Follow Them and People Will Follow You by John C. Maxwell

 

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0:00     Introduction

1:32     The CEO vs employee mindset

5:26     Disciplined commitment to revenue generating activities

9:30     Surrendering to your commitments

10:33   Having a job vs being your own boss

12:41   Gain some perspective

14:21   The power of a “Should Have” journal

16:37   Get yourself a mentor and your butt kicked

23:02   How Darin motivates himself (“The Note”)