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Explore every episode of the podcast Soul Leaders® Podcast with Mills Gray

Dive into the complete episode list for Soul Leaders® Podcast with Mills Gray. Each episode is cataloged with detailed descriptions, making it easy to find and explore specific topics. Keep track of all episodes from your favorite podcast and never miss a moment of insightful content.

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TitlePub. DateDuration
S5 Ep Ep 36 September Recalibration: Stepping into Success for the Rest of 202405 Sep 202400:12:07

In this episode, we dive into the vibrant energy of September—often likened to a "new school term" for business owners. Host Mills Grey explores how to leverage this renewed sense of focus and momentum to recalibrate your goals for the final stretch of 2024. Whether you're a business owner juggling parenting or someone feeling the anxiety of getting back into the swing of things, this episode offers practical advice to realign your goals, overcome fears, and step into success.


**Key Takeaways:**

1. **Embracing September Energy:** Learn how the post-summer shift can be a powerful time to refocus your business goals and harness that "new school term" energy.

  

2. **Practical Goal Setting:**

  - Write down your top three business goals for the rest of 2024.

  - Dig into the "why" behind these goals to uncover their true purpose and importance.

  

3. **Addressing Fears and Blocks:**

  - Identify any negative thoughts or fears that arise when thinking about your goals.

  - Reflect on whether these fears are holding you back and how to manage them.


4. **Stepping into Success:**

  - Visualize how you will handle achieving your goals and the characteristics you'll need to embody.

  - Practice "acting as if" to mentally prepare for your success without falling into inauthenticity.


5. **Trust the Process:** 

  - Lean into past experiences where trusting yourself led to success, and use these as reminders to trust the process moving forward.


**Listener Engagement:**

- **Share Your Progress:** Mills invites you to DM her on Instagram with your thoughts, progress, or any questions about the episode. 

- **September Coaching Spots:** Limited one-on-one coaching spots are available for September. If you’re interested, check the show notes for a link to apply or reach out directly via Instagram DMs.

- **Podcast Review Contest:** Leave a review of the podcast and notify Mills to be entered into a prize draw for a free strategy call.


Connect with Mills:

⁠⁠Apply to work with me⁠⁠

• Let’s connect on Instagram! ⁠⁠@mills_gray⁠⁠

⁠⁠Join my Free Facebook group⁠⁠


**Special Announcement:**

- **Podcast Release Schedule:** Apologies for last week’s early release—consider it a bonus! Continue tuning in every week for more insights and strategies to grow your business.


**Call to Action:**

- **Leave a Review:** Share the podcast with your business besties and write a review to enter the competition.

- **Join the Conversation:** Head over to Instagram to discuss this episode with Mills and other listeners.


---


**Remember to subscribe, rate, and review the podcast on your favorite platform. Thanks for listening!**

Hosted on Acast. See acast.com/privacy for more information.

S5 Ep35 Intentional Selling 28 Aug 202400:12:59

In this episode, Mills dives deep into the concept of intentional selling, a strategy designed to help business owners regain control of their time and energy, especially in a world dominated by social media distractions. If you often find yourself stuck in a cycle of endless scrolling, comparing your business to others, or feeling like you're constantly "working" but not getting the results you want, this episode is for you.


Mills shares personal experiences and practical tips on how to be more intentional with your time, energy, and business strategies. She discusses the importance of focusing on high-impact activities, the 80/20 rule, and how being organized can transform not just your business, but your entire life. Learn how to set up systems that reduce your time on social media, improve your productivity, and ultimately, drive your business to the next level.


**Key Takeaways:**

- **The Social Media Trap:** Understanding how excessive time on social media can drain your energy and negatively impact your business mindset.

- **Intentionality in Business:** How to focus your efforts on high-impact activities that truly move the needle in your business.

- **The 80/20 Rule:** Leveraging the idea that 80% of your results come from 20% of your actions and cutting out the rest.

- **Practical Systems:** Setting up systems, routines, and habits that help you stay organized and productive without feeling overwhelmed.

- **Case Study:** Mills’ approach to intentionally growing her Facebook group and how this strategy can be applied to other areas of your business.

- **Balancing Life and Business:** Tips on how to structure your workweek to allow more time for personal life, avoiding burnout, and staying energized.

- **The Power of Planning:** Why planning your content and business activities ahead of time can be a game changer, even for those who are neurodiverse.


**Call to Action:**

- If you're feeling overwhelmed and want to bring intentionality into your business, Mills is opening up a few spots for one-on-one coaching in September. Reach out via Instagram DMs to learn more about how you can work together.


**Resources Mentioned:**

- Connect with Mills on Instagram:@mills_gray

- Learn more about Mills’ coaching programs on her website:www.millsgray.com


APPLY TO WORK WITH MILLS


**Listener Interaction:**

- How is intentionality playing a role in your business? Share your thoughts or experiences by tagging Mills on social media or leaving a comment on her latest post.


**Closing Thoughts:**

Mills encourages listeners to take a moment to assess how intentional they are being in their business and to take steps to eliminate distractions. Remember, it’s not about doing more, it’s about doing what matters most.


---


**Subscribe & Leave a Review:**

- Enjoying the Soul Leaders podcast? Don’t forget to subscribe, rate, and leave a review on your favorite podcast platform!

Hosted on Acast. See acast.com/privacy for more information.

S5 Ep 25 Have you got a marketing message that converts?20 Jun 202400:09:06

This week Mills dives into your marketing. If it’s taking months to convert clients, your messaging might be wrong… 😑 


When you have the right marketing message, clients can sign up within hours of first seeing you. ⏰ 


I remember a time when I would be sitting at the start of the month counting conversations and potential clients, either panicking and thinking I needed to work harder to fill my pipeline, or pondering what to do next to make a sale. 💰


  📋I had a list of people I was following up with for months who weren’t buying but weren’t saying no (we all know those types!).


Connect with Mills:

⁠⁠Apply to work with me⁠⁠

• Let’s connect on Instagram! ⁠⁠@mills_gray⁠⁠

⁠⁠Join my Free Facebook group⁠⁠

Hosted on Acast. See acast.com/privacy for more information.

Mindfully Happy01 Feb 202100:37:08
Chatting with Frances Trussell founder of Mindfully Happy; mindfulness & mediation teacher, author and therapist. Huge fan of Zen

Hosted on Acast. See acast.com/privacy for more information.

S5 Ep 24 Final part of in person event Facebook Groups13 Jun 202400:17:25

The final part to Mill's in person event, which talks about Facebook groups

Mills has a course on how to build facebook groups

https://millsgray.kartra.com/page/growfbgroup


Connect with Mills:

⁠⁠Apply to work with me⁠⁠

• Let’s connect on Instagram! ⁠⁠@mills_gray⁠⁠

⁠⁠Join my Free Facebook group⁠⁠

Hosted on Acast. See acast.com/privacy for more information.

S5 Ep 23 How Funnels can work for you and make you money06 Jun 202400:17:08

This week Mills dives into a case study of her clients Janie who was scared of funnels, she didn't want to even spell the word let alone embrace it for her business.

Funnels and lead generation can be overwhelming but it can make business easier and fun and help you to fall in love with your business again.

Connect with Mills:

⁠⁠Apply to work with me⁠⁠

• Let’s connect on Instagram! ⁠⁠@mills_gray⁠⁠

⁠⁠Join my Free Facebook group⁠⁠

Hosted on Acast. See acast.com/privacy for more information.

S5 Ep 22 Are you able to scale?30 May 202400:12:47

Today Mills dives into how to grow and scale and how you have capacity to grow to the income and client numbers you want.


Connect with Mills:

⁠⁠Apply to work with me⁠⁠

• Let’s connect on Instagram! ⁠⁠@mills_gray⁠⁠

⁠⁠Join my Free Facebook group⁠⁠

Hosted on Acast. See acast.com/privacy for more information.

S5 ep 21 Part 3 of In person event - Susie Lodge Client success story23 May 202400:24:48

Mills interviews Susie who is a serial networker, business owner with many different offerings including building a business on instagram where she get's paid to promote.

She also runs a networking group.


You can find Susie on instagram https://www.instagram.com/wikiplacesforkids_official/


Connect with Mills:

⁠⁠Apply to work with me⁠⁠

• Let’s connect on Instagram! ⁠⁠@mills_gray⁠⁠

⁠⁠Join my Free Facebook group⁠⁠

Hosted on Acast. See acast.com/privacy for more information.

S5 Ep 20 When you can't reply on your posts to get leads16 May 202400:12:52

Mills dives into the alternatives to content when it comes to lead generation.

What are you doing to get leads and sell ?



Connect with Mills:

⁠⁠Apply to work with me⁠⁠

• Let’s connect on Instagram! ⁠⁠@mills_gray⁠⁠

⁠⁠Join my Free Facebook group⁠⁠

Hosted on Acast. See acast.com/privacy for more information.

S5 Ep 19 In Person Event Part 209 May 202400:36:10

This whole part is dedicated to Facebook Ad's strategy -

If you would like to join Sophies course then click on the link https://hello180--sophie-griffiths-co.thrivecart.com/audience-builder-course/

If you use the code Mills37 you get an additional bonus



Connect with Mills:

⁠⁠Apply to work with me⁠⁠

•.   ⁠⁠Soul Leaders Academy⁠⁠ 

• Let’s connect on Instagram! ⁠⁠@mills_gray⁠⁠

⁠⁠Join my Free Facebook group⁠⁠


Hosted on Acast. See acast.com/privacy for more information.

S5 Ep 18 In Person Event Part 102 May 202400:25:10

Mills dives into how to save time using automation. You will get the best value from this if you participate!


Connect with Mills:

⁠Apply to work with me⁠

•.   ⁠Soul Leaders Academy⁠ 

• Let’s connect on Instagram! ⁠@mills_gray⁠

⁠Join my Free Facebook group⁠

Hosted on Acast. See acast.com/privacy for more information.

S5 Ep 17 The big announcement25 Apr 202400:11:58

Mills has a big announcement ! have a listen it's a goodie


Connect with Mills:

⁠⁠Apply to work with me⁠⁠

• Let’s connect on Instagram! ⁠⁠@mills_gray⁠⁠

⁠⁠Join my Free Facebook group⁠⁠

Hosted on Acast. See acast.com/privacy for more information.

S5 ep 16 When Sh1t goes wrong!18 Apr 202400:17:12

Mills dives into some mindset work around things not going so well.



Connect with Mills:

⁠⁠Apply to work with me⁠⁠

•.   ⁠⁠Soul Leaders Academy⁠⁠ 

• Let’s connect on Instagram! ⁠⁠@mills_gray⁠⁠

⁠⁠Join my Free Facebook group⁠⁠

Hosted on Acast. See acast.com/privacy for more information.

S5 Ep 34 Spicing up your lead generation: avoiding vanilla content 22 Aug 202400:14:47

**Episode Summary:**


Welcome back to another episode of Soul Leaders! In this episode, Mills dives into a crucial but often overlooked aspect of lead generation: your content. Are you guilty of producing vanilla content? Mills breaks down why boring content can stifle your business growth and how to revitalize your approach to attract the right clients. 


**Key Takeaways:**


1. **Understanding Vanilla Content:** Vanilla content is uninspired and bland, leading to boredom for both you and your audience. This results in attracting the wrong clients.

2. **Client Example:** Mills shares a case study of a client who was stuck in a content rut and serving the wrong audience. By shifting her content strategy, she reignited her passion and began attracting her ideal clients.

3. **Intentional Selling:** The importance of being intentional in your marketing messages to attract and resonate with your target audience.

4. **Identity and Ideal Client:** Key questions to ask about your and your client's identities to create more engaging and effective content.

5. **Mirroring Client Language:** How using your clients’ language can make your content more relatable and impactful.


**Actionable Steps:**


1. **Reflect on Your Identity:**

  - Who are you, and how do you want to show up in your business?

  - What words and feelings resonate with you?

2. **Understand Your Ideal Client:**

  - Who are they and what characteristics do they exhibit?

  - What values drive their decisions and what challenges do they face?

3. **Revamp Your Content:**

  - Infuse your personality and spice up your content to stand out.

  - Mirror your client’s language to make your messages resonate more deeply.

4. **Be Intentional:**

  - Ensure your marketing messages are purposeful and directed towards attracting your ideal clients.


**Connect with Mills:**


- **Work with Mills:** Interested in one-on-one coaching? Mills is currently accepting bookings for September. Choose from two-month, three-month, or six-month containers.


- **Application:** https://millsgray.kartra.com/survey/application/


- **Instagram:**https://www.instagram.com/mills_gray/- Slide into Mills’ DMs for a chat!


Hosted on Acast. See acast.com/privacy for more information.

S5 ep15 What is your inner compass ?11 Apr 202400:20:37

Mills deep dives into the elements that have helped her grow a thriving business and all she has drawn on from her experience as a dive instructor.


If you would like to work with Mills or connect here is how


Connect with Mills:

⁠Apply to work with me⁠

•.   ⁠Soul Leaders Academy⁠ 

• Let’s connect on Instagram! ⁠@mills_gray⁠

⁠Join my Free Facebook group⁠

Hosted on Acast. See acast.com/privacy for more information.

S5 Ep 14 Why faking it till you make it is a BAD strategy04 Apr 202400:24:32

Mills dives into some identity work, and why she believes faking it till you make it is crap advise!


If you would like to work with Mills then she has three ways:


Online course Self paced


Group Coaching


1:1 Coaching

Hosted on Acast. See acast.com/privacy for more information.

S5 Ep 13 THE LAUNCH ! IT'S HERE28 Mar 202400:11:14

Mills has been working on an incredible launch of an online programme that is self paced 8 weeks to more clients.

For the first week of the launch she will also be offering a cheeky bonus with two other courses as well!


https://millsgray.kartra.com/page/SLonlinehub


The bonus includes Grow your own facebook group (Mills has grown her own facebook group to over 4k people in a year)


The bonus also includes a social media bundle which will help you to create up to 60 pieces of content


Grab your spot now


https://millsgray.kartra.com/page/SLonlinehub

Hosted on Acast. See acast.com/privacy for more information.

S5 ep 12 Get booked out/sold out21 Mar 202400:18:45

This week Mills dives into how she launched a sell out workshop (25 tickers in a few days)


She talks about her branding, check out the amazing Helix Design https://www.instagram.com/helix_design_studio


Connect with Mills:

⁠Apply to work with me⁠

•.   ⁠Soul Leaders Academy⁠ 

• Let’s connect on Instagram! ⁠@mills_gray⁠

⁠Join my Free Facebook group⁠

Hosted on Acast. See acast.com/privacy for more information.

S5 ep 11 What happens when someone says No?!14 Mar 202400:23:01

Mills dives into some objection handling this week.

If you would like to come to her in person event in Farnham Surrey where she will be recording her podcast live! then please click on the link below

https://millsgray.kartra.com/page/prosperevent

Connect with Mills:

⁠Apply to work with me⁠

•.   ⁠Soul Leaders Academy⁠ 

• Let’s connect on Instagram! ⁠@mills_gray⁠

⁠Join my Free Facebook group⁠

Hosted on Acast. See acast.com/privacy for more information.

S5 ep 10 How to articulate clearly what you do07 Mar 202400:15:52

This week Mills dives into how to articulate your offer and what you do so that you don't sound like an insta bio, and with clarity, confidence and ease.


If you missed the podcast around confidence then go to S5 ep 8

https://podcasts.apple.com/gb/podcast/s5-ep-8-having-confidence-in-your-business/id1551636077?i=1000646338657


Connect with Mills:

⁠Apply to work with me⁠

•.   ⁠Soul Leaders Academy⁠ 

• Let’s connect on Instagram! ⁠@mills_gray⁠

⁠Join my Free Facebook group⁠



Hosted on Acast. See acast.com/privacy for more information.

S5 ep 9 Business owners mindset habits to help with flow29 Feb 202400:19:44
This week Mills dives into the importance of systems so you aren't working 24/7, and the importance of working on your mindset (on the daily) If you would like to know how to grow your facebook group then here is a link https://millsgray.kartra.com/page/growfbgroupConnect with Mills:• ⁠Apply to work with me⁠•.   ⁠Soul Leaders Academy⁠ • Let’s connect on Instagram! ⁠@mills_gray⁠• ⁠Join my Free Facebook group⁠

Hosted on Acast. See acast.com/privacy for more information.

S5 ep 8 Having Confidence in your business22 Feb 202400:29:12

What does being confident mean to you? Do you think that having confidence in your business is going to help you?

This week Mills dives into confidence.

Connect with Mills:

⁠Apply to work with me⁠

•.   ⁠Soul Leaders Academy⁠ 

• Let’s connect on Instagram! ⁠@mills_gray⁠

⁠Join my Free Facebook group⁠

Hosted on Acast. See acast.com/privacy for more information.

S5 Ep 7 Three biz hacks to make more money15 Feb 202400:17:51

This week Mills looks at a few little hacks to help you make more money in your business.

Connect with Mills:

⁠Apply to work with me⁠

•.   ⁠Soul Leaders Academy⁠ 

• Let’s connect on Instagram! ⁠@mills_gray⁠

⁠Join my Free Facebook group⁠

Hosted on Acast. See acast.com/privacy for more information.

S5 ep 6 From visibility to conversion08 Feb 202400:22:14

This week Mills dives into some visibility strategy


if you would like her social media bundle to help with content creation here is the link https://millsgray.kartra.com/page/socialbundle


Connect with Mills:

⁠Apply to work with me⁠

•.   ⁠Soul Leaders Academy⁠ 

• Let’s connect on Instagram! ⁠@mills_gray⁠

⁠Join my Free Facebook group⁠

Hosted on Acast. See acast.com/privacy for more information.

S5 Ep 33 Why I Decided to Completely Overhaul My Business15 Aug 202400:14:04

In this episode, Mills shares a deeply personal story about a monumental decision to overhaul her business. She talks about the fears she faced, the strategic changes she made, and the incredible results that followed. If you're contemplating a major shift in your business but feel apprehensive, this episode is packed with insights and inspiration to help you take the leap.


**Key Takeaways:**

1. **Introduction and Backstory**:

  - Mills introduces herself and gives a brief backstory of her journey from a life and health coach to a business strategist.

  - She shares how she transitioned into business coaching and started the Soul Leaders group coaching program.


2. **The Decision to Pivot**:

  - Mills discusses the nudges she felt to make a change and the internal struggle she faced in deciding to stop her group coaching program.

  - The fears she had about making the change, such as losing income, having to start over, and potentially disappointing her current clients.


3. **Working Through the Change**:

  - The process of identifying the type of clients she wanted to serve and the attributes she had to help them.

  - The importance of building trust in herself and the practical steps she took to revise her business strategy, offer, lead generation, and marketing approach.


4. **Implementing New Strategies**:

  - Mills talks about how she updated her marketing copy, lead magnet, and sales strategy to attract her new target clients.

  - She emphasizes the significance of not wasting time, automating processes, and forming new habits to align with her business goals.


5. **Results and Success**:

  - The amazing outcomes of her business overhaul, including signing up 15 clients in three months, achieving her vision board goals, and feeling more aligned and in flow.

  - Encouragement for listeners who want to make a change but fear rocking the boat, with a focus on strategic planning and trust-building.


Connect with Mills:

⁠⁠Apply to work with me⁠⁠

• Let’s connect on Instagram! ⁠⁠@mills_gray⁠⁠

⁠⁠Join my Free Facebook group⁠⁠

Hosted on Acast. See acast.com/privacy for more information.

My number 1 sales strategy Season 5 episode 501 Feb 202400:16:07

This weeks Mills dives into her fav selling strategy, and discusses why some people find selling icky.

Don't forget she is running a competition to win a coaching call with her, simply review her podcast and share it (tag her instagram)


Connect with Mills:

⁠Apply to work with me⁠

•.   ⁠Soul Leaders Academy⁠ 

• Let’s connect on Instagram! ⁠@mills_gray⁠

⁠Join my Free Facebook group⁠

Hosted on Acast. See acast.com/privacy for more information.

How to get unstuck S5 ep 425 Jan 202400:17:44

Mills dives a little deep into 7 steps to help you get unstuck in your business.


this week Mills talks about a social media bundle she sells https://millsgray.kartra.com/page/socialbundle


If you like what Mills does please review her on the platform you are listening on


Connect with Mills:

⁠Apply to work with me⁠

•.   ⁠Soul Leaders Academy⁠ 

• Let’s connect on Instagram! ⁠@mills_gray⁠

⁠Join my Free Facebook group⁠

Hosted on Acast. See acast.com/privacy for more information.

Finding your Identity S5 ep 318 Jan 202400:16:37

This week Mills dives into finding your identity so you aren't a carbon copy of another coach or service provider


Ever find that you are looking at others in your industry and thinking you need to be different this week Mills dives into staying in your lane!


Connect with Mills:

⁠Apply to work with me⁠

•.   ⁠Soul Leaders Academy⁠ 

• Let’s connect on Instagram! ⁠@mills_gray⁠

⁠Join my Free Facebook group⁠


Hosted on Acast. See acast.com/privacy for more information.

When growing leads becomes easier S5 ep 211 Jan 202400:17:58

This week Mills dives into what you need so that when you are ready to do facebook ads you aren't wasting money.

Ready to scale? Ready to dive into a new project?


Connect with Mills:

⁠Apply to work with me⁠

•.   ⁠Soul Leaders Academy⁠ 

• Let’s connect on Instagram! ⁠@mills_gray⁠

⁠Join my Free Facebook group⁠


Competition time! If you would like to win a strategy session with Mills then simply review this podcast, send a screen shot of your review to Mills @www.instagram.com/mills_gray

Hosted on Acast. See acast.com/privacy for more information.

What happens when you are crippled by feelings? Season 5 episode 104 Jan 202400:13:32
This week Mills talks through 5 steps that might stop you from performing in your business. 5 p's that cause road blocks to your success. Which one do you resonate with the most? Connect with Mills:• ⁠Apply to work with me⁠•.   ⁠Soul Leaders Academy⁠ • Let’s connect on Instagram! ⁠@mills_gray⁠• ⁠Join my Free Facebook group⁠

Hosted on Acast. See acast.com/privacy for more information.

Bonus Episode * Goal Setting for 202428 Dec 202300:19:46

This week Mills dives into some strategy around goal setting

She talks through ways to look back, be present and move forward into your next few months in business.


Want to watch mills? she's on youtube as well https://youtu.be/wVwyfJv_PH4


Connect with Mills:

⁠Apply to work with me⁠

•.   ⁠Soul Leaders Academy⁠ 

• Let’s connect on Instagram! ⁠@mills_gray⁠

⁠Join my Free Facebook group⁠

Hosted on Acast. See acast.com/privacy for more information.

Lessons I've learned when launching a programme21 Dec 202300:21:55

Mills dives into some funny lessons from when she first qualified as a coach in 2018.


She looks at systems she used as well as talking about a few that she uses:

Free Sysyeme.io

Kartra


If you want to learn how to grow a facebook group, Mills has grown a group where she nurtures, sells, and connects with nearly 4k members. In this digital product she shows you the exact strategies to grow your group. GROW YOUR GROUP


Connect with Mills:

⁠Apply to work with me⁠

•.   ⁠Soul Leaders Academy⁠ 

• Let’s connect on Instagram! ⁠@mills_gray⁠

⁠Join my Free Facebook group⁠

Hosted on Acast. See acast.com/privacy for more information.

Make these changes in your biz for more clients in 202414 Dec 202300:17:01

This week Mills is going to dive into three mindset and strategy changes to see more clients for 2024


This week Mills has also uploaded her podcast to youtube if you want some visual ! https://youtu.be/0DXZ3VNy5NU


Connect with Mills:

Apply to work with me

•.   Soul Leaders Academy 

•Let’s connect on Instagram! @mills_gray

Join my Free Facebook group

Hosted on Acast. See acast.com/privacy for more information.

Loosing a business to solid 5 figure months07 Dec 202300:18:48

This week Mills talks about how she went from running a very successful multi 6 figure business, to lossing it in Covid and coming back from adversity.



Hosted on Acast. See acast.com/privacy for more information.

Achieve more clients by doing less work…04 Dec 202300:17:56

This week Mills dives into how certain systems can help you to level up as well as a mindset dive.

If you would like to chat through how working together would help you then dm Mills at www.instagram.com/mills_gray

Hosted on Acast. See acast.com/privacy for more information.

S5 Ep 32 Mastering Facebook Ad's for Lead Gen 08 Aug 202400:12:49

Welcome to Soul Leaders, the podcast for service-based business owners who want to grow and scale their business with effective marketing and lead generation strategies. Hosted by Mills Gray, this episode concludes a three-part series on lead generation, focusing on Facebook ads.


**Episode Summary:**

In this final installment, Mills repurposes a previously aired episode to delve into the power of Facebook ads for lead generation. Building on previous discussions about organic growth and collaborations, she emphasizes the importance of having foundational elements in place before investing in paid advertising.


**Key Points:**


1. **Importance of Foundation:**

  - Ensure all elements are in place before spending on ads to avoid wasting money.

  - Facebook ads are powerful but must be used correctly for effective results.


2. **Understanding Your Ideal Client:**

  - Crucial to have a detailed understanding of your ideal client.

  - Knowing their problems, desires, fears, and daily habits helps tailor your marketing message effectively.


3. **Creating an Effective Lead Magnet:**

  - A compelling lead magnet is essential for attracting potential clients.

  - Example: Mills' client Natalie, a master yoga instructor, successfully used a video lead magnet to attract leads.

  - Spend adequate time creating a valuable lead magnet without getting overwhelmed.


4. **Developing a Hook and Nurture Sequence:**

  - A strong hook is necessary to entice prospects to download your lead magnet.

  - Implement a nurture sequence via email to engage and build relationships with leads.

  - Share testimonials, authority, and personal stories to connect with your audience.


5. **Branding and Ad Design:**

  - Invest in quality branding to create visually appealing ads.

  - Ensure your ad is a "scroll stopper" that captures attention immediately.


6. **Balancing Organic and Paid Strategies:**

  - Continue using organic strategies like Facebook groups alongside paid ads.

  - Mills shares her success with growing a Facebook group and using it to expand her email list.


**Practical Advice:**


- **Start with Organic Growth:** Before diving into paid ads, establish a strong foundation with organic growth strategies.

- **Refine Your Ideal Client Profile:** Continually update and refine your understanding of your ideal client.

- **Create and Optimize Lead Magnets:** Develop lead magnets that are valuable and engaging, using videos if possible.

- **Implement a Robust Nurture Sequence:** Design an email sequence to nurture leads and build relationships.

- **Invest in Quality Branding:** Ensure your ads are visually appealing and branded effectively.

- **Combine Strategies:** Use a mix of organic and paid strategies for comprehensive lead generation.


Connect with Mills:

⁠⁠Apply to work with me⁠⁠

• Let’s connect on Instagram! ⁠⁠@mills_gray⁠⁠

⁠⁠Join my Free Facebook group⁠⁠

Hosted on Acast. See acast.com/privacy for more information.

Celebrating Wins16 Nov 202300:11:52

Two client wins this week.


"How I Helped Laura Go from a Brand New Coach to Packed Corporate Workshops


Before Laura started working with me, she was a frustrated yet highly ambitious new health coach. She had recently qualified as a coach and was eager to replace her income from her stressful full-time job. Her job was impacting her work-life balance, causing her to miss valuable time with her daughter. She yearned for something different.


"From a handful of clients to owning her own breath work school – Sue's transformative journey is a testament to the power of strategy with a driven expert needing some guidance.“


www.millsgray.com

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In person events and new coaches09 Nov 202300:14:18

This week Mills catches up on what events she has been to as well as a new coach.


https://marketingforhippies.com/


Point of view marketing

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An interview around getting started19 Oct 202301:06:26
This week Mills talks with Susie from @wikiplacesforkids_official Susie Lodge is a client of Mills an Influencer, networker and all round connector. Enjoy this week!

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How to scale your business with PR & FB Groups12 Oct 202300:51:24

A fabulous chat with PR expert Dina Behman


you can find more info on how to work with Dina at www.dinabehrman.com


If you would like to join Mills Facebook group or purchase her digital course on growing a facebook group here is the link


https://www.facebook.com/groups/433788787764559


Course £97

https://millsgray.kartra.com/page/growfbgroup

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Tips for business owners starting out06 Oct 202300:13:06
A couple of common questions Mills get's asked. Ways to start and manage your mindset as well as tips on marketing.

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Getting your price right28 Sep 202300:08:26

A mini dive into pricing and how to correctly find the price for your service.


If you would like more then here is an exercise for you https://millsgray.kartra.com/page/pricing



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How to rewrite your stories for success21 Sep 202300:18:11

Mills discusses how to work on the monkey chatter. Your belief is what creates your results.

Don't let fear or negative self talk halt you from being an incredible business owner.


If you would like to join Mill's free Facebook group then here is the link https://www.facebook.com/groups/433788787764559

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Selling via social media Do's and Don'ts15 Sep 202300:14:24

Mills dives into the benefits of social media for starting conversations and breaks down some key features.


To get more info around her social media bundle £27 where you can create up to 60 pieces of content and ways to engage with your potential clients

https://millsgray.kartra.com/page/socialbundle


For facebook group growth *Mills has grown her group to over 3500 this year, her digital course offers the step by step process to collate more leads from facebook and nurture your clients. £97 with the code FBDEAL

https://millsgray.kartra.com/page/growfbgroup

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Breaking down the FEAR07 Sep 202300:16:23

FEAR can halt us, it can scare us, it can limit us, so how do we get out of our own way and deal with the FEAR?


For more info on Mills check www.millsgray.com


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Your business plan and is passive income truly passive?01 Sep 202300:13:04

After 2 months holiday it's time to get back and enter the next few months with some creative add on's to my business. Mills dives into some passive income talk, plans for future and what you might need next.


Feel free to email hello@millsgray.com or www.instagram.com/mills_gray

Join mill's facebook group https://www.facebook.com/groups/433788787764559

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S5 Ep 31 The importance of Borrowing other people's audiences for effective Lead Generation01 Aug 202400:11:33

- **Recap and Importance of Lead Generation**:

 - Emphasizes the necessity of growing an email list as a cornerstone of business growth.

 - Lead generation allows direct communication with potential clients and safeguards against relying solely on social media platforms.


- **Collaborations and Borrowing Audiences**:

 - Identify who shares your ideal client but isn't a direct competitor.

 - Examples: A business coach collaborating with a Facebook ad specialist or SEO expert.

 - Encourage a growth mindset and view collaborations as mutually beneficial, not competitive.


- **Forms of Collaboration**:

 - Summits, panels, in-person events, podcast appearances, and retreats.

 - Case Study: A breathwork specialist gained clients by offering sessions at a retreat.


- **Practical Tips for Successful Collaborations**:

 - Don’t wait to be asked; proactively seek out opportunities.

 - Prepare subjects you can speak on and the value you offer.

 - Have a well-crafted PDF or proposal ready to present your collaboration ideas.


- **Personal Experience**:

 - Mils shares her experience of being part of a summit, gaining 200 new email subscribers, and converting some into clients.

 - Highlights the power of starting conversations to drive conversions.


- **Effective Call to Action**:

 - Example: After a training session, invite potential clients to start a conversation by DMing a specific keyword.

 - Focus on starting conversations rather than hard selling.


- **Encouragement to Collaborate**:

 - Collaborations bring new people into your world and foster business growth.

 - Mils invites listeners to share their collaboration stories and reach out for conversations.


- **Conclusion**:

 - Request for listeners to rate, review, and share the podcast.

 - Teaser for next week's episode focusing on paid lead generation strategies.


#### Call to Action:

- **Engagement**:

 - Rate and review the podcast to help others discover it.

 - Share the podcast with your network to promote a growth mindset and collaborative spirit.

 - Reach out to Nils on social media to share your experiences or start a conversation.


Connect with Mills:

⁠⁠Apply to work with me⁠⁠

• Let’s connect on Instagram! ⁠⁠@mills_gray⁠⁠

⁠⁠Join my Free Facebook group⁠⁠

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Three core pillars to growth13 Jul 202300:16:16

This week Mills discusses the three core pillars to get more clients

IF you would like to chat through some options around her group coaching then DM the word PODCAST CLIENTS and she will be in touch


hello@millsgray.com or insta www.instagram.com/mills_gray

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Shiny object syndrome Vs Strategy you teach, the conflict!06 Jul 202300:09:45

Mills chat's through the conflict of implementing strategy and then shiny object syndrome...


Threads is a new platform announced via IG. Will you be partaking ?


https://www.threads.net/@mills_gray


For more ways to work with me please do check my link for FREE downloads as well as other exciting options to be in my world!

https://linkin.bio/mills_gray

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How to get clients with a small audience29 Jun 202300:09:29

Top tips on how to grow your audience and clients with a small audience.


to connect with me www.instagram.com/mills_gray

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